# Data Deduplication Tool, WinPure Clean & Match vs Smarty Comparison

| | Data Deduplication Tool | WinPure Clean & Match | Smarty | 
|---|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.7 out of 5 | 4.6 out of 5 | 
| **Total Reviews** | 10 | 74 | 316 | 
| **Largest Market Segment** | Small-Business (44.4% of reviews) | Small-Business (43.1% of reviews) | Small-Business (51.3% of reviews) | 
| **Entry Level Price** | $0.03 Per Record Processed | No pricing available | Free Trial Per Month | 

---
## Top Pros & Cons

### Data Deduplication Tool

**Not enough data**

### WinPure Clean & Match

Pros:
- Customer Support (1 reviews)
- Data Quality (1 reviews)


### Smarty

Pros:
- Ease of Use (50 reviews)
- Address Validation (43 reviews)

Cons:
- Address Issues (13 reviews)
- API Issues (7 reviews)

---
## Ratings Comparison
| Rating | Data Deduplication Tool | WinPure Clean & Match | Smarty | 
|---|---|---|---|
  | **Meets Requirements** | 8.8 (8 reviews) | 9.2 (57 reviews) | 9.2 (234 reviews) | 
  | **Ease of Use** | 8.3 (8 reviews) | 8.9 (57 reviews) | 9.3 (238 reviews) | 
  | **Ease of Setup** | Not enough data | 8.9 (29 reviews) | 9.1 (189 reviews) | 
  | **Ease of Admin** | Not enough data | 9.0 (26 reviews) | 9.1 (154 reviews) | 
  | **Quality of Support** | 8.5 (8 reviews) | 9.4 (57 reviews) | 9.1 (194 reviews) | 
  | **Has the product been a good partner in doing business?** | Not enough data | 9.2 (28 reviews) | 9.3 (155 reviews) | 
  | **Product Direction (% positive)** | 10.0 (8 reviews) | 8.9 (53 reviews) | 8.5 (221 reviews) | 

---
## Pricing

### Data Deduplication Tool

#### Entry-Level Pricing

Plan: 500,001 to 1,000,000

Price: $0.03 Per Record Processed


[Browse all 4 editions](https://www.g2.com/products/data-deduplication-tool/pricing)

#### Free Trial

Yes

### WinPure Clean & Match

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

### Smarty

#### Entry-Level Pricing

Plan: US Autocomplete Pro

Price: Free Trial Per Month

Description: Lighting fast US autocomplete API that suggests real, standardized and validated addresses.

Key Features:
- Predicts PO Boxes, APOs, FPOs
- Predicts apartment numbers, suites, unit numbers
- Immediately provides address suggestions beginning with first keystroke

[Browse all 5 editions](https://www.g2.com/products/smarty-smarty/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### GIS

| Product | Score | Reviews |
|---|---|---|
| **Data Deduplication Tool** | N/A | N/A |
| **WinPure Clean & Match** | N/A | N/A |
| **Smarty** | 9.3/10 | 15 |

#### Data Management

| Feature | Data Deduplication Tool | WinPure Clean & Match | Smarty | 
|---|---|---|---|
| **Data Capture** | Not enough data | Not enough data | 9.5 (14 reviews) | 
| **Data Storage** | Not enough data | Not enough data | 9.2 (13 reviews) | 
| **Data Manipulation** | Not enough data | Not enough data | 9.1 (13 reviews) | 
| **Data Visualization** | Not enough data | Not enough data | 9.0 (13 reviews) | 

#### Map Creation

| Feature | Data Deduplication Tool | WinPure Clean & Match | Smarty | 
|---|---|---|---|
| **Geocoding** | Not enough data | Not enough data | 9.7 (15 reviews) | 
| **Buffer Zone Query** | Not enough data | Not enough data | 9.0 (12 reviews) | 
| **Overlaying** | Not enough data | Not enough data | 9.4 (12 reviews) | 
| **Publishing** | Not enough data | Not enough data | 9.4 (12 reviews) | 

#### Analysis

| Feature | Data Deduplication Tool | WinPure Clean & Match | Smarty | 
|---|---|---|---|
| **Spatial Analysis** | Not enough data | Not enough data | 9.2 (12 reviews) | 
| **Reporting ** | Not enough data | Not enough data | 9.7 (12 reviews) | 
| **Real-Time Streaming ** | Not enough data | Not enough data | 9.6 (12 reviews) | 

### Address Verification

| Product | Score | Reviews |
|---|---|---|
| **Data Deduplication Tool** | N/A | N/A |
| **WinPure Clean & Match** | N/A | N/A |
| **Smarty** | 8.3/10 | 184 |

#### Management

| Feature | Data Deduplication Tool | WinPure Clean & Match | Smarty | 
|---|---|---|---|
| **Scheduled Data Checks** | Not enough data | Not enough data | 8.0 (98 reviews) | 
| **Reporting** | Not enough data | Not enough data | 7.9 (100 reviews) | 

#### Functionality

| Feature | Data Deduplication Tool | WinPure Clean & Match | Smarty | 
|---|---|---|---|
| **Address Verification** | Not enough data | Not enough data | 9.2 (177 reviews) | 
| **Automation** | Not enough data | Not enough data | 8.9 (140 reviews) | 
| **Cleansing** | Not enough data | Not enough data | 8.5 (133 reviews) | 
| **International Verification** | Not enough data | Not enough data | 7.5 (101 reviews) | 

### Data Quality

| Product | Score | Reviews |
|---|---|---|
| **Data Deduplication Tool** | N/A | N/A |
| **WinPure Clean & Match** | 9.5/10 | 11 |
| **Smarty** | N/A | N/A |

#### Functionality

| Feature | Data Deduplication Tool | WinPure Clean & Match | Smarty | 
|---|---|---|---|
| **Identification** | Not enough data | 9.4 (8 reviews) | Not enough data | 
| **Correction** | Not enough data | 9.3 (9 reviews) | Not enough data | 
| **Normalization** | Not enough data | 9.2 (11 reviews) | Not enough data | 
| **Preventative Cleaning** | Not enough data | 9.8 (7 reviews) | Not enough data | 
| **Data Matching** | Not enough data | 10.0 (8 reviews) | Not enough data | 

#### Management

| Feature | Data Deduplication Tool | WinPure Clean & Match | Smarty | 
|---|---|---|---|
| **Reporting** | Not enough data | 9.0 (8 reviews) | Not enough data | 
| **Automation** | Not enough data | 9.4 (9 reviews) | Not enough data | 
| **Quality Audits** | Not enough data | 9.2 (6 reviews) | Not enough data | 
| **Dashboard** | Not enough data | 9.4 (6 reviews) | Not enough data | 
| **Governance** | Not enough data | 10.0 (5 reviews) | Not enough data | 

#### Generative AI

| Feature | Data Deduplication Tool | WinPure Clean & Match | Smarty | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | Not enough data | 

---
## Categories

**Unique to Data Deduplication Tool (1):** [Data Quality Tools](https://www.g2.com/categories/data-quality)

**Unique to WinPure Clean & Match (2):** [Address Verification Tools](https://www.g2.com/categories/address-verification), [Data Quality Tools](https://www.g2.com/categories/data-quality)

**Unique to Smarty (2):** [Address Verification Tools](https://www.g2.com/categories/address-verification), [GIS Software](https://www.g2.com/categories/gis)


---
## Reviewer Demographics

### By Company Size

| Segment | Data Deduplication Tool | WinPure Clean & Match | Smarty | 
|---|---|---|---|
| **Small-Business** | 44.4% | 43.1% | 51.3% | 
| **Mid-Market** | 22.2% | 36.1% | 37.8% | 
| **Enterprise** | 33.3% | 20.8% | 10.9% | 

### By Industry

#### Data Deduplication Tool

- **Marketing and Advertising:** 22.2%
- **Utilities:** 11.1%
- **Leisure, Travel & Tourism:** 11.1%
- **Information Technology and Services:** 11.1%
- **Food & Beverages:** 11.1%
- **Financial Services:** 11.1%
- **Computer Software:** 11.1%
- **Airlines/Aviation:** 11.1%

#### WinPure Clean & Match

- **Marketing and Advertising:** 12.3%
- **Health, Wellness and Fitness:** 11.0%
- **Retail:** 6.8%
- **Telecommunications:** 5.5%
- **Financial Services:** 5.5%
- **Management Consulting:** 5.5%
- **Information Technology and Services:** 4.1%
- **Banking:** 4.1%
- **Publishing:** 4.1%
- **Oil & Energy:** 4.1%
- **Other:** 37.0%

#### Smarty

- **Computer Software:** 10.3%
- **Financial Services:** 8.3%
- **Non-Profit Organization Management:** 6.4%
- **Retail:** 5.8%
- **Telecommunications:** 5.1%
- **Insurance:** 4.8%
- **Hospital & Health Care:** 4.5%
- **Information Technology and Services:** 3.5%
- **Real Estate:** 3.5%
- **Consumer Services:** 2.6%
- **Other:** 45.2%

---
## Alternatives

### Alternatives to Data Deduplication Tool

- [ZoomInfo Operations](https://www.g2.com/products/zoominfo-operations/reviews) — 4.4/5 stars (354 reviews)
- [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) — 4.4/5 stars (1946 reviews)
- [Planhat](https://www.g2.com/products/planhat/reviews) — 4.5/5 stars (926 reviews)
- [SAS Viya](https://www.g2.com/products/sas-sas-viya/reviews) — 4.3/5 stars (798 reviews)
- [HubSpot Data Hub](https://www.g2.com/products/hubspot-data-hub/reviews) — 4.5/5 stars (576 reviews)
- [Monte Carlo](https://www.g2.com/products/monte-carlo/reviews) — 4.3/5 stars (519 reviews)
- [DemandTools](https://www.g2.com/products/demandtools/reviews) — 4.6/5 stars (284 reviews)
- [Informatica Cloud Data Quality](https://www.g2.com/products/informatica-cloud-data-quality/reviews) — 4.1/5 stars (20 reviews)
- [dbt](https://www.g2.com/products/dbt/reviews) — 4.7/5 stars (206 reviews)
- [Insycle](https://www.g2.com/products/insycle/reviews) — 4.7/5 stars (192 reviews)

### Alternatives to WinPure Clean & Match

- [ZoomInfo Operations](https://www.g2.com/products/zoominfo-operations/reviews) — 4.4/5 stars (354 reviews)
- [DemandTools](https://www.g2.com/products/demandtools/reviews) — 4.6/5 stars (284 reviews)
- [Planhat](https://www.g2.com/products/planhat/reviews) — 4.5/5 stars (926 reviews)
- [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) — 4.4/5 stars (1946 reviews)
- [SAS Viya](https://www.g2.com/products/sas-sas-viya/reviews) — 4.3/5 stars (798 reviews)
- [HubSpot Data Hub](https://www.g2.com/products/hubspot-data-hub/reviews) — 4.5/5 stars (576 reviews)
- [Monte Carlo](https://www.g2.com/products/monte-carlo/reviews) — 4.3/5 stars (519 reviews)
- [Melissa Data Quality Suite](https://www.g2.com/products/melissa-data-quality-suite/reviews) — 4.4/5 stars (77 reviews)
- [Lob](https://www.g2.com/products/lob/reviews) — 4.4/5 stars (256 reviews)
- [FullCircl](https://www.g2.com/products/fullcircl/reviews) — 4.5/5 stars (243 reviews)

### Alternatives to Smarty

- [Loqate](https://www.g2.com/products/gbg-plc-loqate/reviews) — 4.4/5 stars (46 reviews)
- [PostGrid Address Verification](https://www.g2.com/products/postgrid-address-verification/reviews) — 5.0/5 stars (178 reviews)
- [Melissa Global Address Verification](https://www.g2.com/products/melissa-global-address-verification/reviews) — 4.4/5 stars (184 reviews)
- [Lob](https://www.g2.com/products/lob/reviews) — 4.4/5 stars (256 reviews)
- [Esri ArcGIS](https://www.g2.com/products/esri-arcgis/reviews) — 4.5/5 stars (539 reviews)
- [BatchGeo](https://www.g2.com/products/batchgeo/reviews) — 4.7/5 stars (1047 reviews)
- [Google Earth Pro](https://www.g2.com/products/google-earth-pro/reviews) — 4.6/5 stars (384 reviews)
- [AutoCAD](https://www.g2.com/products/autocad/reviews) — 4.4/5 stars (1932 reviews)
- [Xactly](https://www.g2.com/products/xactly/reviews) — 4.2/5 stars (1091 reviews)
- [Badger Maps](https://www.g2.com/products/badger-maps/reviews) — 4.7/5 stars (324 reviews)

---
## Top Discussions

### Data Deduplication Tool

No discussions available for this product.

### WinPure Clean & Match

No discussions available for this product.

### Smarty

- Title: [How do we set up Smarty Street with our tool so we can validate addresses automatically](https://www.g2.com/discussions/12100-how-do-we-set-up-smarty-street-with-our-tool-so-we-can-validate-addresses-automatically) — 1 comment, 2 upvotes
  > **Top comment:** "Hey Xander, I work for SmartyStreets, and we can help you to get this incorporated into your dashboard. 

We can help you over the phone, via chat or email..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/data-deduplication-tool-vs-winpure-clean-match-vs-smarty-smarty)