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# DashThis vs Sprout Social Comparison - What are their main differences?

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DashThisSprout Social[+ Add Product](#)

Pricing

**DashThis**
Free Trial

**$54.00** 3 dashboards · Individual

**Sprout Social**
Free Trial

**Starting at $79.00** 1 user/per month (billed annually) · Essentials

**Pricing Insights**
from reviews

Time to Implement

**DashThis**
\<1 monthFaster

Based on 33 responses

**Sprout Social**
1 month

Based on 1048 responses

Return on Investment

**DashThis**
6 months3 months sooner

Based on 23 responses

**Sprout Social**
9 months

Based on 945 responses

Perceived Cost

**DashThis**
$$$$$

**Sprout Social**
$$$$$

Average Discount

**DashThis**
6%

**Sprout Social**
10%4% more

 ![DashThis](https://images.g2crowd.com/uploads/product/hd_favicon/1509643871/dashthis.svg "DashThis")

 ![Sprout Social](https://images.g2crowd.com/uploads/product/hd_favicon/23c97f84483973fc952fc0ce526a9227/sprout-social.svg "Sprout Social")

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**Pros & Cons**
from reviews

**DashThis**
[
Customization (2)
](https://www.g2.com/products/dashthis/reviews?filters%5Bsentiment_snippet%5D=2287807&qs=pros-and-cons#reviews)[
Ease of Use (2)
](https://www.g2.com/products/dashthis/reviews?filters%5Bsentiment_snippet%5D=1577988&qs=pros-and-cons#reviews)[
Expensive (2)
](https://www.g2.com/products/dashthis/reviews?filters%5Bsentiment_snippet%5D=1577940&qs=pros-and-cons#reviews)[
Inadequate Reporting (2)
](https://www.g2.com/products/dashthis/reviews?filters%5Bsentiment_snippet%5D=2287783&qs=pros-and-cons#reviews)

**Sprout Social**
[
Ease of Use (1875)
](https://www.g2.com/products/sprout-social/reviews?filters%5Bsentiment_snippet%5D=1910831&qs=pros-and-cons#reviews)[
Post Scheduling (1233)
](https://www.g2.com/products/sprout-social/reviews?filters%5Bsentiment_snippet%5D=1909664&qs=pros-and-cons#reviews)[
Missing Features (749)
](https://www.g2.com/products/sprout-social/reviews?filters%5Bsentiment_snippet%5D=1914770&qs=pros-and-cons#reviews)[
Limited Features (527)
](https://www.g2.com/products/sprout-social/reviews?filters%5Bsentiment_snippet%5D=1906780&qs=pros-and-cons#reviews)

Integrations

**DashThis**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_63d218ec5025462ff5764a0152931977/ahrefs.png "Product Avatar Image")

Ahrefs

](https://www.g2.com/products/ahrefs/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_1d1960fd811fe494921104cc4622adf8/bing-ads.png "Product Avatar Image")

Bing Ads

](https://www.g2.com/products/bing-ads/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_9e90f804c2657749825f68807ea7c193/callrail.png "Product Avatar Image")

CallRail

](https://www.g2.com/products/callrail/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_75ab972d2f2d35ee8320e0db083c0a22/campaign-monitor%282%29.png "Product Avatar Image")

Campaign Monitor

](https://www.g2.com/products/campaign-monitor/reviews)[
View all
](https://www.g2.com/products/dashthis/integrations)

**Sprout Social**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_5a7938ffd6497884772dc39786f9e1e2/adobe-experience-manager.png "Product Avatar Image")

Adobe

](https://www.g2.com/products/adobe-experience-manager/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d6b6650425eafc5c72f230cad744ad29/adobe-marketo-engage.png "Product Avatar Image")

Adobe Marketo Engage

](https://www.g2.com/products/adobe-marketo-engage/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_3c73a8b7cddc74c8cb26894f395ebc31/animoto.png "Product Avatar Image")

Animoto

](https://www.g2.com/products/animoto/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_2a3c6c39bf8b8eb277cfcd42d9bbca1e/asana.png "Product Avatar Image")

Asana

](https://www.g2.com/products/asana/reviews)[
View all
](https://www.g2.com/products/sprout-social/integrations)

Screenshots

**DashThis**
 ![DashThis screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/91314/website%282%29.png)

**Sprout Social**
 ![Sprout Social screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/24359/Smart-Inbox.png)

**Ratings**
from reviews

Meets Requirements

**DashThis**

8.8

8.882

**Sprout Social**

8.5

8.55,830

Ease of Use

**DashThis**

9.0

9.081

**Sprout Social**

8.8

8.85,904

Ease of Setup

**DashThis**

8.9

8.970

**Sprout Social**

8.7

8.74,229

Ease of Admin

**DashThis**

9.2

9.259

**Sprout Social**

8.8

8.82,430

Quality of Support

**DashThis**

9.6

9.680

**Sprout Social**

8.6

8.65,202

Has the product been a good partner in doing business?

**DashThis**

9.7

9.759

**Sprout Social**

8.7

8.72,394

Product Direction (% positive)

**DashThis**

9.5

9.575

**Sprout Social**

8.8

8.85,664

**Features**
ratings from reviews

Business Intelligence[Hide 85 FeaturesShow 85 Features](javascript:void(0);)

9.4

55

Not enough data

Reports

Dashboards

9.6(won by default)

51

Not enough data

Reports Interface

9.3(won by default)

52

Not enough data

Steps to Answer

9.2(won by default)

38

Not enough data

Graphs and Charts

9.6(won by default)

50

Not enough data

Score Cards

9.5(won by default)

32

Not enough data

Customizable Reports

Not enough data

Not enough data

Marketing Reports

Not enough data

Not enough data

Sales Reports

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Interactive Reports

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Customizable Dashboard

Not enough data

Not enough data

Self Service 

Calculated Fields

Not enough data

Not enough data

Data Column Filtering

Not enough data

Not enough data

Data Discovery

Not enough data

Not enough data

Search

Not enough data

Not enough data

Automodeling

Not enough data

Not enough data

Natural Language Search

Not enough data

Not enough data

Visual Discovery

Not enough data

Not enough data

Data Blending

Not enough data

Not enough data

Data Blending

Not enough data

Not enough data

Collaboration / Workflow

Not enough data

Not enough data

Advanced Analytics

Predictive Analytics

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

Big Data Services

Not enough data

Not enough data

Real-Time Analytics

Not enough data

Not enough data

Reporting/Analytics

Not enough data

Not enough data

Real-Time Analytics

Not enough data

Not enough data

Reporting/Analytics

Not enough data

Not enough data

Visual Analytics

Not enough data

Not enough data

Building Reports

Integration APIs

Not enough data

Not enough data

Data Transformation

Not enough data

Not enough data

Data Modeling

Not enough data

Not enough data

WYSIWYG Report Design

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Platform

Mobile User Support

Not enough data

Not enough data

Customization 

Not enough data

Not enough data

User, Role, and Access Management

Not enough data

Not enough data

Internationalization

Not enough data

Not enough data

Sandbox / Test Environments

Not enough data

Not enough data

Performance and Reliability

Not enough data

Not enough data

Breadth of Partner Applications

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

Metadata Management

Not enough data

Not enough data

Additional Functionality

Customizable Branding

Not enough data

Not enough data

Natural Language Processing

Not enough data

Not enough data

Data Extraction

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Ad hoc Reporting

Not enough data

Not enough data

Real-Time Reporting

Not enough data

Not enough data

Publishing/Sharing

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

Strategic Planning

Not enough data

Not enough data

Self Service Data Preparation

Not enough data

Not enough data

Trend Analysis

Not enough data

Not enough data

Text Analysis

Not enough data

Not enough data

Real-Time Monitoring

Not enough data

Not enough data

Data Synchronization

Not enough data

Not enough data

Widgets

Not enough data

Not enough data

Benchmarking

Not enough data

Not enough data

Performance Metrics

Not enough data

Not enough data

Data Mapping

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Trend/Problem Indicators

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Profitability Analysis

Not enough data

Not enough data

OLAP

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Search/Filter

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Data Connectors

Not enough data

Not enough data

Multiple Data Sources

Not enough data

Not enough data

Key Performance Indicators

Not enough data

Not enough data

Dashboard Creation

Not enough data

Not enough data

Role-Based Permissions

Not enough data

Not enough data

Data Mining

Not enough data

Not enough data

Forecasting

Not enough data

Not enough data

Ad hoc Query

Not enough data

Not enough data

Data Visualization[Hide 83 FeaturesShow 83 Features](javascript:void(0);)

9.2

55

Not enough data

Reports

Dashboards

9.6(won by default)

51

Not enough data

Reports Interface

9.3(won by default)

52

Not enough data

Steps to Answer

9.2(won by default)

38

Not enough data

Graphs and Charts

9.6(won by default)

50

Not enough data

Score Cards

9.5(won by default)

32

Not enough data

Customizable Reports

Not enough data

Not enough data

Marketing Reports

Not enough data

Not enough data

Sales Reports

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Interactive Reports

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Customizable Dashboard

Not enough data

Not enough data

Generative AI

AI Text Generation

Not enough data

Not enough data

AI Text Summarization

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Reports

Reports Interface

9.3(won by default)

10

Not enough data

Share Reports

9.5(won by default)

10

Not enough data

Steps to Answer

9.2(won by default)

8

Not enough data

Visualization

Graphs and Charts

9.3(won by default)

10

Not enough data

Score Cards

9.4(won by default)

8

Not enough data

Dashboards

9.5(won by default)

10

Not enough data

Formats

9.2(won by default)

8

Not enough data

Mobile Dashboards

Not enough data

Not enough data

Public Dashboards

Not enough data

Not enough data

Private Dashboards

Not enough data

Not enough data

Data Updates

Historical Snapshots

8.8(won by default)

7

Not enough data

Real-Time Updating

9.1(won by default)

9

Not enough data

Collaboration

Sharing

9.3(won by default)

10

Not enough data

Co-Editing

8.6(won by default)

7

Not enough data

Devices

8.8(won by default)

8

Not enough data

Data Updates

Historical Snapshots

8.9(won by default)

30

Not enough data

Real-Time Updating

9.3(won by default)

37

Not enough data

Scheduled/Automated Reports

9.2(won by default)

31

Not enough data

Customizable Reports

Not enough data

Not enough data

Predictive Analytics

Not enough data

Not enough data

Data Management

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Additional Functionality

KPI Monitoring

Not enough data

Not enough data

Secure Data Storage

Not enough data

Not enough data

Multiple Data Sources

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

Single Sign On

Not enough data

Not enough data

Natural Language Search

Not enough data

Not enough data

Search/Filter

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Real-Time Notifications

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

Widgets

Not enough data

Not enough data

Performance Metrics

Not enough data

Not enough data

Ad hoc Reporting

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Reporting/Analytics

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Data Aggregation

Not enough data

Not enough data

Dashboard Creation

Not enough data

Not enough data

Data Connectors

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Data Synchronization

Not enough data

Not enough data

API

Not enough data

Not enough data

Forecasting

Not enough data

Not enough data

Interactive Elements

Not enough data

Not enough data

Single Page View

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Trend Analysis

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Functions/Calculations

Not enough data

Not enough data

Historical Reporting

Not enough data

Not enough data

Data Capture and Transfer

Not enough data

Not enough data

Visual Discovery

Not enough data

Not enough data

Real-Time Updates

Not enough data

Not enough data

Real-Time Reporting

Not enough data

Not enough data

Data Mapping

Not enough data

Not enough data

Relational Display

Not enough data

Not enough data

Visual Analytics

Not enough data

Not enough data

OLAP

Not enough data

Not enough data

Ad hoc Query

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Social Media Listening Tools[Hide 66 FeaturesShow 66 Features](javascript:void(0);)

Not enough data

8.0

2,311

Agentic AI - Social Media Listening Tools

Autonomous Task Execution

Not enough data

6.5(won by default)

389

Cross-system Integration

Not enough data

6.6(won by default)

408

Adaptive Learning

Not enough data

6.4(won by default)

387

Proactive Assistance

Not enough data

6.5(won by default)

390

Decision Making

Not enough data

6.5(won by default)

392

Third-Party Integration

Not enough data

8.7(won by default)

5

Social Media Integration

Not enough data

10.0(won by default)

5

AI/Machine Learning

Not enough data

Not enough data

Monitoring & Listening

Social Measurement

Not enough data

8.5(won by default)

1924

Influencer Identification

Not enough data

7.0(won by default)

1432

Brand Monitoring

Not enough data

8.1(won by default)

1258

Keyword Tracking

Not enough data

7.9(won by default)

1204

Trend Analysis

Not enough data

7.7(won by default)

1174

Competitor Analysis

Not enough data

7.8(won by default)

1203

Social Media Monitoring

Not enough data

Not enough data

Competitor Monitoring

Not enough data

Not enough data

Hashtag Tracking

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Influencer Tracking

Not enough data

Not enough data

Impact Measurement

Not enough data

Not enough data

Data Management & Analysis

Sentiment Analysis

Not enough data

7.5(won by default)

1224

Social Reporting

Not enough data

8.6(won by default)

2040

Alerts and Notifications

Not enough data

8.1(won by default)

1244

Advanced Data Filtering

Not enough data

7.8(won by default)

1146

Additional Functionality

Dashboard

Not enough data

9.0(won by default)

5

Multi-Account Management

Not enough data

9.3(won by default)

7

Content Publishing Options

Not enough data

9.8(won by default)

8

Reporting/Analytics

Not enough data

9.4(won by default)

6

Negative Feedback Management

Not enough data

Not enough data

Audience Analytics

Not enough data

Not enough data

API

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

Audience Engagement

Not enough data

Not enough data

Content Discovery

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Performance Metrics

Not enough data

Not enough data

Natural Language Processing

Not enough data

Not enough data

Optical Character Recognition

Not enough data

Not enough data

Campaign Analytics

Not enough data

Not enough data

Multi-Language

Not enough data

Not enough data

Multi-Channel Data Collection

Not enough data

Not enough data

Audience Targeting

Not enough data

Not enough data

Commenting/Notes

Not enough data

Not enough data

Approval Process Control

Not enough data

Not enough data

Content Library

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Social Promotion

Not enough data

Not enough data

Real-Time Analytics

Not enough data

Not enough data

Customer Engagement

Not enough data

Not enough data

Automated Publishing

Not enough data

Not enough data

Benchmarking

Not enough data

Not enough data

Boolean Search

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

Visual Analytics

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Reputation Management

Not enough data

Not enough data

Social Listening

Not enough data

Not enough data

Social Advertising

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Social Media Management[Hide 56 FeaturesShow 56 Features](javascript:void(0);)

Not enough data

7.6

5,003

Content & Collaboration

Content Calendar

Not enough data

8.9(won by default)

3289

Content Library

Not enough data

7.9(won by default)

2932

Shared Inbox

Not enough data

8.2(won by default)

3074

Approval Workflows

Not enough data

8.0(won by default)

2941

Users and Permissions

Not enough data

8.3(won by default)

3032

Content Creation

Not enough data

Feature Not Available

Image Library

Not enough data

Not enough data

Social Management

Social Publishing

Not enough data

8.9(won by default)

4673

Campaign Optimization

Not enough data

8.1(won by default)

3874

Multi-Account Management

Not enough data

8.5(won by default)

4369

Social Analytics

Not enough data

8.6(won by default)

4581

Campaign Planning

Not enough data

8.0(won by default)

2944

Hashtag Capabilites

Not enough data

7.5(won by default)

2506

Social Ads

Not enough data

Feature Not Available

Multi-Campaign

Not enough data

Not enough data

Customer Engagement

Not enough data

Not enough data

Automated Publishing

Not enough data

Not enough data

Real-Time Analytics

Not enough data

Not enough data

Agentic AI - Social Media Management

Autonomous Task Execution

Not enough data

6.2(won by default)

1062

Multi-step Planning

Not enough data

6.4(won by default)

1054

Cross-system Integration

Not enough data

6.6(won by default)

1083

Adaptive Learning

Not enough data

6.5(won by default)

1046

Natural Language Interaction

Not enough data

6.4(won by default)

1035

Proactive Assistance

Not enough data

6.4(won by default)

1039

Decision Making

Not enough data

6.5(won by default)

1036

Social Media Integration

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Additional Functionality

Customizable Reports

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Social Advertising

Not enough data

Not enough data

Filtering

Not enough data

Not enough data

Approval Process Control

Not enough data

Not enough data

Keyword Tracking

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Post Scheduling

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Trend Analysis

Not enough data

Not enough data

API

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

Sentiment Analysis

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Social Promotion

Not enough data

Not enough data

@mentions

Not enough data

Not enough data

Social Media Monitoring

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

Brand Tracking

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Commenting/Notes

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

Social Customer Service[Hide 14 FeaturesShow 14 Features](javascript:void(0);)

Not enough data

7.8

1,660

Generative AI

AI Text Generation

Not enough data

7.1(won by default)

869

AI Text Summarization

Not enough data

7.0(won by default)

852

Process

Mentions

Not enough data

8.4(won by default)

1481

Tickets

Not enough data

7.9(won by default)

1254

Macros

Not enough data

7.7(won by default)

1015

Channels

Social

Not enough data

8.9(won by default)

1533

Email

Not enough data

Feature Not Available

Live Chat

Not enough data

Feature Not Available

Phone

Not enough data

Feature Not Available

Text

Not enough data

Feature Not Available

Insight

Surveys

Not enough data

7.4(won by default)

1129

Reporting

Not enough data

8.4(won by default)

1453

Visitor Activity

Not enough data

Feature Not Available

Help Desk

Not enough data

Feature Not Available

Social Media Analytics[Hide 67 FeaturesShow 67 Features](javascript:void(0);)

Not enough data

7.5

3,864

Social Analytics

Competitor Analysis

Not enough data

7.7(won by default)

2998

Follower Analysis

Not enough data

7.8(won by default)

3167

Post Performance

Not enough data

8.8(won by default)

3473

Paid Campaign Tracking

Not enough data

7.2(won by default)

2608

Attribution

Not enough data

7.0(won by default)

2607

Hashtag Analytics

Not enough data

7.3(won by default)

2371

Sentiment Analysis

Not enough data

7.1(won by default)

2320

Reporting/Analytics

Not enough data

10.0(won by default)

5

Lead Attribution

Not enough data

Not enough data

Real-Time Analytics

Not enough data

Not enough data

Visual Analytics

Not enough data

Not enough data

Campaign Analytics

Not enough data

Not enough data

Keyword Tracking

Not enough data

Not enough data

Influencer Tracking

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Trend Analysis

Not enough data

Not enough data

Reports & Dashboards

Report Customizability

Not enough data

8.1(won by default)

3285

Report Exporting

Not enough data

8.5(won by default)

3297

Scalability

Not enough data

8.5(won by default)

3225

White Label

Not enough data

Feature Not Available

Customizable Reports

Not enough data

Not enough data

Agentic AI - Social Media Analytics

Autonomous Task Execution

Not enough data

6.2(won by default)

892

Cross-system Integration

Not enough data

6.3(won by default)

897

Adaptive Learning

Not enough data

6.2(won by default)

877

Proactive Assistance

Not enough data

6.3(won by default)

890

Decision Making

Not enough data

6.3(won by default)

890

Social Media Integration

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Additional Functionality

Generative AI

Not enough data

Not enough data

Benchmarking

Not enough data

Not enough data

Content Library

Not enough data

Not enough data

Charting

Not enough data

Not enough data

Dashboard

Not enough data

Not enough data

Multi-Channel Management

Not enough data

Not enough data

Dashboard Creation

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Automated Scheduling

Not enough data

Not enough data

Multi-Channel Data Collection

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Performance Metrics

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Commenting/Notes

Not enough data

Not enough data

Social Media Monitoring

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Post Scheduling

Not enough data

Not enough data

@mentions

Not enough data

Not enough data

Multi-Channel Marketing

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

Monitoring

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Competitor Monitoring

Not enough data

Not enough data

Search/Filter

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Real-Time Monitoring

Not enough data

Not enough data

Social Promotion

Not enough data

Not enough data

Social Advertising

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Real-Time Reporting

Not enough data

Not enough data

Campaign Scheduling

Not enough data

Not enough data

Social Performance Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

API

Not enough data

Not enough data

Marketing Analytics[Hide 83 FeaturesShow 83 Features](javascript:void(0);)

8.3

22

Not enough data

Marketing Operations

ROI Tracking

7.8(won by default)

10

Not enough data

Data Collection

9.2(won by default)

17

Not enough data

Customer Insights

8.6(won by default)

11

Not enough data

Multi-User Access

8.6(won by default)

13

Not enough data

Spend Management

7.4(won by default)

9

Not enough data

White Label

8.8(won by default)

11

Not enough data

Multi-Channel Data Collection

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Keyword Tracking

Not enough data

Not enough data

Behavior Tracking

Not enough data

Not enough data

Campaign Tracking

Not enough data

Not enough data

Conversion Tracking

Not enough data

Not enough data

SEO Management

Not enough data

Not enough data

Tag Management

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Click Tracking

Not enough data

Not enough data

Contact Management

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Lead Management

Not enough data

Not enough data

Email Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Channel Management

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Agentic AI - Marketing Analytics

Cross-system Integration

8.3(won by default)

6

Not enough data

Autonomous Task Execution

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Social Media Integration

Not enough data

Not enough data

Campaign Activity

Campaign Insights

8.9(won by default)

14

Not enough data

Reports and Dashboards

9.4(won by default)

22

Not enough data

Campaign Stickiness

7.6(won by default)

7

Not enough data

Multichannel Tracking

8.5(won by default)

14

Not enough data

Brand Optimization

7.8(won by default)

10

Not enough data

Predictive Analytics

7.4(won by default)

9

Not enough data

Multi-Campaign

Not enough data

Not enough data

Campaign Analytics

Not enough data

Not enough data

Website Analytics

Not enough data

Not enough data

Conversion Rate Optimization

Not enough data

Not enough data

Drip Campaigns

Not enough data

Not enough data

Visual Analytics

Not enough data

Not enough data

Real-Time Analytics

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

Additional Functionality

Event Marketing

Not enough data

Not enough data

Social Promotion

Not enough data

Not enough data

Multi-Channel Marketing

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Lead Generation

Not enough data

Not enough data

Campaign Segmentation

Not enough data

Not enough data

Customizable Forms

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Monitoring

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Email Templates

Not enough data

Not enough data

Web Forms

Not enough data

Not enough data

Lead Capture

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Real-Time Reporting

Not enough data

Not enough data

Campaign Planning

Not enough data

Not enough data

A/B Testing

Not enough data

Not enough data

CRM

Not enough data

Not enough data

Customer Segmentation

Not enough data

Not enough data

Campaign Scheduling

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Autoresponders

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Event Triggered Actions

Not enough data

Not enough data

Email Marketing

Not enough data

Not enough data

API

Not enough data

Not enough data

Customizable Fields

Not enough data

Not enough data

Contact Database

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

Ad hoc Reporting

Not enough data

Not enough data

Performance Metrics

Not enough data

Not enough data

Data Source Connectors

Not enough data

Not enough data

Search/Filter

Not enough data

Not enough data

Multi-Channel Attribution

Not enough data

Not enough data

Customer Journey Mapping

Not enough data

Not enough data

KPI Monitoring

Not enough data

Not enough data

Cohort Analysis

Not enough data

Not enough data

Show 2 feature categories with incomplete data

Social Media Marketing[Hide 42 FeaturesShow 42 Features](javascript:void(0);)

Not enough data

Not enough data

Additional Functionality

Customer Segmentation

Not enough data

Not enough data

Conversion Tracking

Not enough data

Not enough data

Post Scheduling

Not enough data

Not enough data

Automated Scheduling

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Campaign Planning

Not enough data

Not enough data

Content Library

Not enough data

Not enough data

Multi-Channel Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Trend Analysis

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

Multi-Channel Marketing

Not enough data

Not enough data

Social Promotion

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Contact Management

Not enough data

Not enough data

Social Media Monitoring

Not enough data

Not enough data

A/B Testing

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Email Marketing

Not enough data

Not enough data

Automated Publishing

Not enough data

Not enough data

Image Library

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

Campaign Analytics

Not enough data

Not enough data

Reporting/Analytics

Not enough data

Not enough data

Keyword Filtering

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

Multi-Campaign

Not enough data

Not enough data

Social Media Integration

Not enough data

Not enough data

Multi-Account Management

Not enough data

Not enough data

Commenting/Notes

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Performance Metrics

Not enough data

Not enough data

Click Tracking

Not enough data

Not enough data

Digital Analytics[Hide 31 FeaturesShow 31 Features](javascript:void(0);)

Not enough data

Not enough data

Metrics

Engagement

Not enough data

Not enough data

Entry and Exit Pages

Not enough data

Not enough data

Standard Event Tracking

Not enough data

Not enough data

Custom Event Tracking

Not enough data

Not enough data

Retention

Not enough data

Not enough data

Return

Not enough data

Not enough data

Conversions

Not enough data

Not enough data

Funnels

Not enough data

Not enough data

Sessions - Digital Analytics

Not enough data

Not enough data

Reporting

Trending

Not enough data

Not enough data

Retroactive Reporting

Not enough data

Not enough data

Segmentation

Not enough data

Not enough data

Mobile Reporting

Not enough data

Not enough data

Unification Across Devices

Not enough data

Not enough data

Custom Reports and Dashboards

Not enough data

Not enough data

Real-Time Reporting

Not enough data

Not enough data

Other

User Data

Not enough data

Not enough data

Site Search Reporting

Not enough data

Not enough data

Load Time Monitoring

Not enough data

Not enough data

Campaign Tracking

Not enough data

Not enough data

E-Commerce

Not enough data

Not enough data

Promotional Messages

Not enough data

Not enough data

Administration Alerts

Not enough data

Not enough data

Agentic AI - Digital Analytics

Autonomous Task Execution

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

Administration

API / Integrations

Not enough data

Not enough data

QA Testing

Not enough data

Not enough data

Performance and Reliability

Not enough data

Not enough data

User, Role, and Access Management

Not enough data

Not enough data

User Insights

Reviewers' Company Size

[![DashThis](https://images.g2crowd.com/uploads/product/hd_favicon/1509643871/dashthis.svg "DashThis")](https://www.g2.com/products/dashthis/reviews)

DashThis

Small-Business(50 or fewer emp.)

79.6%

Mid-Market(51-1000 emp.)

17.2%

Enterprise(\> 1000 emp.)

3.2%

[![Sprout Social](https://images.g2crowd.com/uploads/product/hd_favicon/23c97f84483973fc952fc0ce526a9227/sprout-social.svg "Sprout Social")](https://www.g2.com/products/sprout-social/reviews)

Sprout Social

Small-Business(50 or fewer emp.)

44.5%

Mid-Market(51-1000 emp.)

38.0%

Enterprise(\> 1000 emp.)

17.5%

Small-Business

(50 or fewer emp.)

79.6%

44.5%

Mid-Market

(51-1000 emp.)

17.2%

38.0%

Enterprise

(\> 1000 emp.)

3.2%

17.5%

Reviewers' Industry

[![DashThis](https://images.g2crowd.com/uploads/product/hd_favicon/1509643871/dashthis.svg "DashThis")](https://www.g2.com/products/dashthis/reviews)
DashThis

Marketing and Advertising

67.8%

Internet

7.8%

Information Technology and Services

3.3%

Consulting

2.2%

Accounting

1.1%

Other

17.8%

[![Sprout Social](https://images.g2crowd.com/uploads/product/hd_favicon/23c97f84483973fc952fc0ce526a9227/sprout-social.svg "Sprout Social")](https://www.g2.com/products/sprout-social/reviews)
Sprout Social

Marketing and Advertising

20.2%

Non-Profit Organization Management

6.4%

Higher Education

5.6%

Information Technology and Services

3.7%

Financial Services

3.2%

Other

60.9%

Alternatives

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**Sprout Social Alternatives**

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[
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[
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