# D&B Connect vs D&B Hoovers Comparison
---
## AI Generated Summary
- **G2 reviewers report** that D&B Hoovers excels in data accuracy, with users highlighting that the platform provides reliable information, resulting in very few email bounce backs. This reliability is crucial for businesses that depend on accurate contact data for their outreach efforts.
- **Users say** D&B Connect shines in its integration capabilities, particularly with Salesforce. Reviewers appreciate the seamless connection and the ability to customize matching criteria, which enhances the overall user experience and data management.
- **According to verified reviews** , D&B Hoovers is praised for its comprehensive database of business entities, making it a go-to resource for users looking to create detailed lists and export data easily into formats like CSV or Excel for further analysis.
- **Reviewers mention** that D&B Connect offers a wealth of company information attributes, which helps users identify and manage duplicate data effectively. This feature is particularly beneficial for organizations that need to maintain clean and organized records.
- **Users highlight** that while D&B Hoovers has a strong support service, D&B Connect's support is also well-regarded, with users noting the helpfulness of the team when issues arise. This level of support can significantly impact user satisfaction and operational efficiency.
- **G2 reviewers indicate** that D&B Connect has a slight edge in ease of use and setup, with users appreciating its intuitive interface and straightforward onboarding process. This can be a deciding factor for teams looking to implement a new tool quickly without extensive training.



---
## Frequently Asked Questions

### What is the difference between D&B Hoovers vs D&B Connect?

D&B Hoovers is distinguished by its advanced search, segmentation, and reporting features, while D&B Connect stands out for its user, role, and access management capabilities.

| [D&B Hoovers](https://www.g2.com/products/dun-bradstreet-d-b-hoovers/reviews) | [D&B Connect](https://www.g2.com/products/d-b-connect/reviews) |
| --- | --- |
| 4.1/5 (782 reviews) | 4.1/5 (133 reviews) |
| Enterprise | Mid-Market |
| 8.4 | 8.1 |
| 8.0 | 8.5 |
| Ease of Use (51 all-time mentions) | Data Accuracy (18 all-time mentions) |



### How do the pricing models of D&B Hoovers and D&B Connect compare?

D&B Connect is rated higher for value, with a stronger Price/Cost satisfaction score than D&B Hoovers.

- **D&B Hoovers:** Reviewers frequently cite pricing as a concern, especially for startups and small businesses, noting that it "felt a bit high" and that credits expire quickly.
- **D&B Connect:** In recent reviews, buyers describe the platform as expensive but generally feel the value aligns with the quality and breadth of data provided.
- **Switching reasons:** Reviewers mention switching from D&B Hoovers due to dissatisfaction with credit expiration and perceived lack of value for the price.



### What are the best alternatives to D&B Hoovers and D&B Connect?

The top three alternatives to D&B Hoovers and D&B Connect are GTM Workspace - Powered by ZoomInfo, Apollo.io, and Demandbase One.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [D&B Hoovers](https://www.g2.com/products/dun-bradstreet-d-b-hoovers/reviews) | 4.1/5 (782 reviews) | Enterprise | Pricing is a concern for startups and small businesses | Ease of Use (51 all-time mentions) |
| [D&B Connect](https://www.g2.com/products/d-b-connect/reviews) | 4.1/5 (133 reviews) | Mid-Market | Described as expensive but valuable for data quality | Data Accuracy (18 all-time mentions) |
| [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) | 4.5/5 (9109 reviews) | Mid-Market | — | Comprehensive data coverage |
| [Apollo.io](https://www.g2.com/products/apollo-io/reviews) | 4.7/5 (9782 reviews) | Small-Business | — | High data accuracy and ease of use |
| [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) | 4.4/5 (1988 reviews) | Mid-Market | — | Account-based marketing capabilities |



### Which Sales Intelligence features should I prioritize when comparing D&B Hoovers and D&B Connect?

Buyers should prioritize Search, Data Segmentation/Filtering, Reporting, Integrations, and User Management when comparing D&B Hoovers and D&B Connect.

- **Search:** D&B Hoovers offers Search as a core feature, with 13 all-time mentions of inefficient search functionality as a trade-off; D&B Connect does not list Search as a feature.
- **Data Segmentation/Filtering:** D&B Hoovers provides advanced segmentation/filtering, cited in 23 all-time mentions for features and 13 for poor filtering; D&B Connect does not offer this feature.
- **Reporting:** D&B Hoovers includes Reporting and Dashboards; D&B Connect does not list reporting features.
- **Integrations:** D&B Connect is frequently praised for CRM integration (6 all-time mentions), while D&B Hoovers has 14 all-time mentions for integrations but with mixed sentiment.
- **User, Role, and Access Management:** D&B Connect offers these management features, which D&B Hoovers does not.



### What are the pros and cons of D&B Hoovers vs D&B Connect?

D&B Hoovers is strongest in ease of use and advanced search, while D&B Connect excels in data accuracy and CRM integration.

- **D&B Hoovers strengths:** Ease of Use (51 all-time mentions), Contact Information (50), Data Accuracy (36), Features (23), Lead Generation (20), User Interface (17), Easy Setup (14), Integrations (14).
- **D&B Hoovers trade-offs:** Outdated Data (32), Inaccurate Data (24), Missing Features (18), Inefficient Search Functionality (13), Poor Filtering (13), Pricing concerns in recent reviews.
- **D&B Connect strengths:** Data Accuracy (18), Data Quality (11), CRM Integration (6), Easy Integrations (6), Insights (6), Easy Setup (8), Time-saving (7).
- **D&B Connect trade-offs:** Limitations (9), Expensive (7), Learning Curve (7), Limited Functionality (6), Outdated Data (6), Missing Features (6).



### Is D&B Hoovers or D&B Connect better for small businesses?

Apollo.io is the top alternative for small businesses, but between D&B Hoovers and D&B Connect, D&B Connect is better aligned with mid-market and small-business needs based on reviewer sentiment.

- **D&B Hoovers:** Largest segment is Enterprise; reviewers from small businesses cite pricing as a barrier and mention that the platform is not the cheapest option for startups.
- **D&B Connect:** Largest segment is Mid-Market; reviewers highlight ease of use, CRM integration, and data enrichment as valuable for smaller teams, though some mention pricing as a consideration.



### Which Sales Intelligence platform has better integrations?

D&B Connect is favored for integrations, especially with CRM platforms.

- **D&B Hoovers:** Integrations are mentioned in 14 all-time reviews, with specific references to Salesforce integration, though some reviewers note setup challenges.
- **D&B Connect:** CRM integration is cited in 6 all-time reviews, with frequent positive mentions of Salesforce and HubSpot integrations and ease of connecting with various business software programs.



### How do D&B Hoovers and D&B Connect compare on customer support?

D&B Connect is rated higher for Quality of Support, with a 0.5-point advantage over D&B Hoovers.

- **D&B Hoovers:** Reviewers describe support as responsive and helpful in many cases, but there are also recurring mentions of inconsistent support quality and slow resolution for billing or data issues.
- **D&B Connect:** Reviewers consistently praise support for being communicative, helpful, and knowledgeable, with several citing quick responses and effective assistance.



### Which is easier to implement, D&B Hoovers or D&B Connect?

D&B Hoovers and D&B Connect score within 0.3 points on Ease of Setup, indicating near parity, with D&B Hoovers slightly ahead.

- **D&B Hoovers:** Reviewers frequently describe setup as quick and straightforward, with several noting that initial setup "took just a matter of minutes" and was "super easy." Some mention minor challenges with integrations.
- **D&B Connect:** Reviewers highlight easy setup and implementation, especially for CRM integrations, but a few note a learning curve and slower mapping for large data sets.



### Which product has better Search?

D&B Hoovers is the stronger choice for Search, as it is a core feature with advanced filtering and reporting capabilities.

- **D&B Hoovers:** Search is a featured capability, with 13 all-time mentions of inefficient search functionality as a trade-off, and 23 all-time mentions for features related to segmentation and filtering.
- **D&B Connect:** Search is not listed as a core feature, and reviewers do not cite it as a primary strength or differentiator.



| | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Star Rating** | 4.1 out of 5 | 4.1 out of 5 | 
| **Total Reviews** | 134 | 781 | 
| **Largest Market Segment** | Mid-Market (45.2% of reviews) | Enterprise (37.6% of reviews) | 
| **Entry Level Price** | No pricing available | No pricing available | 

---
## Top Pros & Cons

### D&B Connect

Pros:
- Ease of Use (18 reviews)
- Data Accuracy (17 reviews)

Cons:
- Limitations (9 reviews)
- Learning Curve (7 reviews)

### D&B Hoovers

Pros:
- Contact Information (38 reviews)
- Ease of Use (38 reviews)

Cons:
- Outdated Data (26 reviews)
- Inaccurate Data (20 reviews)

---
## Ratings Comparison
| Rating | D&B Connect | D&B Hoovers | 
|---|---|---|
  | **Meets Requirements** | 8.3 (116 reviews) | 7.9 (660 reviews) | 
  | **Ease of Use** | 8.5 (117 reviews) | 8.3 (669 reviews) | 
  | **Ease of Setup** | 8.1 (62 reviews) | 8.4 (284 reviews) | 
  | **Ease of Admin** | 8.2 (48 reviews) | 8.0 (183 reviews) | 
  | **Quality of Support** | 8.5 (110 reviews) | 8.0 (562 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.7 (50 reviews) | 8.1 (182 reviews) | 
  | **Product Direction (% positive)** | 7.7 (112 reviews) | 7.3 (650 reviews) | 

---
## Pricing

### D&B Connect

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

### D&B Hoovers

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

---
## Features Comparison By Category

### Sales Intelligence

| Product | Score | Reviews |
|---|---|---|
| **D&B Connect** | 8.5/10 | 52 |
| **D&B Hoovers** | 7.6/10 | 539 |

#### Additional Functionality

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Calendar Sync** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **Conversation Intelligence** | Not enough data | Not enough data | 
| **Lead Qualification** | Not enough data | Not enough data | 
| **Strategic Planning** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 
| **Visual Analytics** | Not enough data | Not enough data | 
| **Customer Profiles** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Contact Database** | Not enough data | Not enough data | 
| **Lead Scoring** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Data Cleansing** | Not enough data | Not enough data | 
| **Prospecting Tools** | Not enough data | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | 
| **Multi-Channel Data Collection** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Dashboard Creation** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Lead Generation** | Not enough data | Not enough data | 
| **Interaction Tracking** | Not enough data | Not enough data | 
| **Predictive Analytics** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **For Sales Teams/Organizations** | Not enough data | Not enough data | 

#### Data Availability

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Contact Data Availability** | 7.8 (45 reviews) | 7.1 (458 reviews) | 
| **Company Data Availability** | 8.4 (46 reviews) | 8.1 (488 reviews) | 
| **Industry Research Availability** | Feature Not Available | 7.8 (461 reviews) ✓ Verified | 
| **Technographic Data Availability** | 7.4 (7 reviews) | 7.9 (91 reviews) | 

#### Data Accuracy

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Contact Data Accuracy** | 7.5 (44 reviews) | 6.5 (457 reviews) | 
| **Company Data Accuracy** | 8.1 (45 reviews) | 7.3 (478 reviews) | 
| **Technographic Data Accuracy** | 7.4 (7 reviews) | 7.7 (88 reviews) | 

#### Agentic AI - Sales Intelligence

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.7 (22 reviews) | 
| **Cross-system Integration** | Not enough data | 8.1 (22 reviews) | 
| **Adaptive Learning** | Not enough data | 7.5 (22 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.7 (23 reviews) | 
| **Proactive Assistance** | Not enough data | 8.0 (21 reviews) | 
| **Decision Making** | Not enough data | 7.7 (23 reviews) | 
| **AI/Machine Learning** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Calendar/Reminder System** | Not enough data | Not enough data | 

#### Platform

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Internationalization** | 8.1 (30 reviews) | 7.8 (202 reviews) | 
| **User, Role, and Access Management** | 8.6 (33 reviews) | Feature Not Available | 
| **Performance and Reliability** | 9.0 (36 reviews) | 8.1 (254 reviews) | 
| **Reporting/Dashboards** | Feature Not Available | 7.9 (228 reviews) ✓ Verified | 
| **Mobile User Support** | Feature Not Available | 7.3 (173 reviews) | 
| **APIs** | 8.3 (28 reviews) | 7.4 (184 reviews) | 
| **Deal Management** | Not enough data | Not enough data | 
| **Sales Pipeline Management** | Not enough data | Not enough data | 
| **Lead Management** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Territory Management** | Not enough data | Not enough data | 
| **Sales Activity Management** | Not enough data | Not enough data | 

#### Features

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Lead Builder** | 8.3 (33 reviews) | 7.7 (368 reviews) | 
| **Integration to CRM/Marketing Automation** | 8.2 (35 reviews) | 7.4 (326 reviews) | 
| **Data Cleaning/Enrichment** | 8.6 (44 reviews) ✓ Verified | 7.2 (342 reviews) ✓ Verified | 
| **Data Segmentation/Filtering** | Feature Not Available | 7.6 (373 reviews) ✓ Verified | 
| **Search** | Feature Not Available | 8.2 (469 reviews) ✓ Verified | 
| **News/People Alerts** | Feature Not Available | 7.4 (361 reviews) ✓ Verified | 
| **Reporting** | Feature Not Available | 7.6 (335 reviews) | 
| **Messaging** | 8.0 (28 reviews) | Feature Not Available | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Intent Data** | Not enough data | Not enough data | 
| **Sales Automation** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **Real-Time Reporting** | Not enough data | Not enough data | 

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **D&B Connect** | N/A | N/A |
| **D&B Hoovers** | N/A | N/A |

#### Lead Generation

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import & Export Tools** | Not enough data | Not enough data | 

### AI Sales Assistant

| Product | Score | Reviews |
|---|---|---|
| **D&B Connect** | N/A | N/A |
| **D&B Hoovers** | 8.3/10 | 64 |

#### Lead Facilitation

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Customer-facing Chatbot** | Not enough data | Feature Not Available | 
| **Lead Qualification** | Not enough data | Feature Not Available | 
| **Lead Follow-up** | Not enough data | Feature Not Available | 
| **Meeting Scheduling ** | Not enough data | Feature Not Available | 

#### Organization

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Opportunity and Pipeline Management ** | Not enough data | Feature Not Available | 
| **Data Entry** | Not enough data | 8.4 (52 reviews) | 
| **Integrations / APIs** | Not enough data | 8.3 (47 reviews) | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Meeting Management** | Not enough data | Not enough data | 
| **Calendar Management** | Not enough data | Not enough data | 
| **Call Management** | Not enough data | Not enough data | 
| **Document Management** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 
| **Task Management** | Not enough data | Not enough data | 
| **Lead Management** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 
| **Notes Management** | Not enough data | Not enough data | 
| **Sales Activity Management** | Not enough data | Not enough data | 
| **Email Management** | Not enough data | Not enough data | 

#### Performance Analysis

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Coaching ** | Not enough data | Feature Not Available | 
| **Peformance Tracking** | Not enough data | Feature Not Available | 
| **Email Tracking** | Not enough data | Not enough data | 
| **Call Tracking** | Not enough data | Not enough data | 

#### Sales Analysis

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **ROI Forecasting ** | Not enough data | Feature Not Available | 
| **Sales Forecasting ** | Not enough data | Feature Not Available | 

#### Generative AI

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **AI Text Generation** | Not enough data | 8.0 (29 reviews) | 
| **AI Text Summarization** | Not enough data | 8.4 (29 reviews) | 
| **Generative AI** | Not enough data | Not enough data | 

#### Agentic AI - AI Sales Assistant

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 
| **AI/Machine Learning** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Email Response Control** | Not enough data | Not enough data | 
| **Speech Recognition** | Not enough data | Not enough data | 
| **Customer Engagement** | Not enough data | Not enough data | 
| **Dashboard** | Not enough data | Not enough data | 
| **Chat/Messaging** | Not enough data | Not enough data | 
| **AI Writing Assistant** | Not enough data | Not enough data | 
| **For Sales Teams/Organizations** | Not enough data | Not enough data | 
| **Sales Automation** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **Predictive Analytics** | Not enough data | Not enough data | 
| **Lead Scoring** | Not enough data | Not enough data | 
| **Templates** | Not enough data | Not enough data | 
| **Reminders** | Not enough data | Not enough data | 
| **Email Templates** | Not enough data | Not enough data | 
| **SMS Messaging** | Not enough data | Not enough data | 
| **Personalization** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Conversation Intelligence** | Not enough data | Not enough data | 
| **Lead Engagement** | Not enough data | Not enough data | 
| **Customer Database** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Omnichannel Outreach** | Not enough data | Not enough data | 
| **Workflow Automation** | Not enough data | Not enough data | 

### Data Governance

| Product | Score | Reviews |
|---|---|---|
| **D&B Connect** | 8.4/10 | 19 |
| **D&B Hoovers** | N/A | N/A |

#### Administration

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Data Modelling** | 8.4 (15 reviews) | Not enough data | 
| **Recommendations** | Feature Not Available | Not enough data | 
| **Workflow Management** | 8.0 (16 reviews) | Not enough data | 
| **Dashboards and Visualizations** | 8.8 (16 reviews) | Not enough data | 
| **Configurable Workflow** | Not enough data | Not enough data | 
| **Rules-Based Workflow** | Not enough data | Not enough data | 

#### Management

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Business Glossary** | Feature Not Available | Not enough data | 
| **Data Discovery** | 8.5 (16 reviews) | Not enough data | 
| **Data Profililng** | 8.5 (16 reviews) | Not enough data | 
| **Reporting and Visualization** | 8.5 (16 reviews) | Not enough data | 
| **Data Lineage** | 8.0 (16 reviews) | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 

#### Compliance

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Sensitive Data Compliance** | 8.1 (14 reviews) | Not enough data | 
| **Training and Guidelines** | Feature Not Available | Not enough data | 
| **Policy Enforcement** | 8.3 (16 reviews) | Not enough data | 
| **Compliance Monitoring** | Feature Not Available | Not enough data | 
| **Real-Time Monitoring** | Not enough data | Not enough data | 

#### Security

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Access Control** | 8.3 (16 reviews) | Not enough data | 
| **Roles Management** | 8.8 (16 reviews) | Not enough data | 
| **Compliance Management** | 8.1 (15 reviews) | Not enough data | 
| **Deletion Management** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **User Management** | Not enough data | Not enough data | 
| **Process Management** | Not enough data | Not enough data | 
| **Audit Management** | Not enough data | Not enough data | 
| **Metadata Management** | Not enough data | Not enough data | 

#### Data Quality

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Data Preparation** | 8.6 (16 reviews) | Not enough data | 
| **Data Distribution** | 8.8 (15 reviews) | Not enough data | 
| **Data Unification** | 8.9 (16 reviews) | Not enough data | 

#### Maintainence

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Data Quality Management** | 9.2 (16 reviews) | Not enough data | 
| **Policy Management** | Feature Not Available | Not enough data | 
| **Data Storage Management** | Not enough data | Not enough data | 

#### Generative AI

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **AI Text Generation** | 8.3 (11 reviews) | Not enough data | 
| **AI Text Summarization** | 7.4 (11 reviews) | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 

#### Agentic AI - Data Governance

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Active Directory Integration** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **AI Copilot** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Data Migration** | Not enough data | Not enough data | 
| **Archiving & Retention** | Not enough data | Not enough data | 
| **Data Capture and Transfer** | Not enough data | Not enough data | 
| **Audit Trail** | Not enough data | Not enough data | 
| **Data Synchronization** | Not enough data | Not enough data | 
| **Single Sign On** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 
| **Data Profiling** | Not enough data | Not enough data | 
| **Authentication** | Not enough data | Not enough data | 
| **Role-Based Permissions** | Not enough data | Not enough data | 
| **Tagging** | Not enough data | Not enough data | 
| **Secure Data Storage** | Not enough data | Not enough data | 
| **Data Security** | Not enough data | Not enough data | 
| **HIPAA Compliant** | Not enough data | Not enough data | 
| **SSL Security** | Not enough data | Not enough data | 
| **Risk Assessment** | Not enough data | Not enough data | 
| **Data Mapping** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Self Service Portal** | Not enough data | Not enough data | 
| **Multiple Data Sources** | Not enough data | Not enough data | 
| **Document Storage** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Automatic Backup** | Not enough data | Not enough data | 
| **Visual Analytics** | Not enough data | Not enough data | 

### Lead Intelligence

| Product | Score | Reviews |
|---|---|---|
| **D&B Connect** | 9.0/10 | 28 |
| **D&B Hoovers** | N/A | N/A |

#### Lead Intelligence

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Lead Validation** | 8.9 (27 reviews) | Not enough data | 
| **Lead Enrichment** | 9.0 (28 reviews) | Not enough data | 
| **Lead Quality** | 9.0 (27 reviews) | Not enough data | 
| **Lead Analysis** | Feature Not Available | Not enough data | 
| **Browser Extension** | Feature Not Available | Not enough data | 

#### Agentic AI - Lead Intelligence

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 

### Lead-to-Account Matching and Routing

| Product | Score | Reviews |
|---|---|---|
| **D&B Connect** | 7.6/10 | 10 |
| **D&B Hoovers** | N/A | N/A |

#### Matching

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Priority Matching** | 8.5 (10 reviews) | Not enough data | 
| **Account Tiebreakers** | 8.2 (10 reviews) | Not enough data | 
| **Fuzzy Matching** | 8.0 (10 reviews) | Not enough data | 

#### Routing

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Match and Route** | 7.6 (9 reviews) | Not enough data | 
| **Multi-Objects** | 7.0 (10 reviews) | Not enough data | 
| **Territories** | 7.2 (10 reviews) | Not enough data | 
| **Working Hours** | 7.0 (10 reviews) | Not enough data | 

#### Platform Operations

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Service level Agreements** | Feature Not Available | Not enough data | 
| **Audit Logs** | Feature Not Available | Not enough data | 
| **Duplicate Match** | 8.1 (9 reviews) | Not enough data | 
| **Capping** | 6.5 (9 reviews) | Not enough data | 
| **Analytics** | 7.8 (9 reviews) | Not enough data | 
| **Integrations** | 7.6 (9 reviews) | Not enough data | 
| **Alerts & Notifications** | Not enough data | Not enough data | 
| **AI Lead Matching & Routing** | Not enough data | Not enough data | 

### Lead Mining

| Product | Score | Reviews |
|---|---|---|
| **D&B Connect** | N/A | N/A |
| **D&B Hoovers** | N/A | N/A |

#### Agentic AI - Lead Mining

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Visitor Identification

| Product | Score | Reviews |
|---|---|---|
| **D&B Connect** | N/A | N/A |
| **D&B Hoovers** | N/A | N/A |

#### Agentic AI - Visitor Identification

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Conversion Rate Optimization** | Not enough data | Not enough data | 
| **SEO Management** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Visual Analytics** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Surveys & Feedback** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Real-Time Reporting** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | 
| **Screen Activity Recording** | Not enough data | Not enough data | 
| **Site Search Tracking** | Not enough data | Not enough data | 
| **Trend Analysis** | Not enough data | Not enough data | 
| **Visitor Tracking** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Sales Trend Analysis** | Not enough data | Not enough data | 
| **Funnel Analysis** | Not enough data | Not enough data | 
| **Widgets** | Not enough data | Not enough data | 
| **Alerts/Escalation** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **Heatmaps** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Conversion Tracking** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Referral Tracking** | Not enough data | Not enough data | 
| **Real-Time Monitoring** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Behavior Tracking** | Not enough data | Not enough data | 
| **Keyword Tracking** | Not enough data | Not enough data | 
| **Pageview Tracking** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 
| **Charting** | Not enough data | Not enough data | 
| **Visualization** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Real-Time Notifications** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Time on Site Tracking** | Not enough data | Not enough data | 
| **Web Traffic Reporting** | Not enough data | Not enough data | 
| **Monitoring** | Not enough data | Not enough data | 
| **Tagging** | Not enough data | Not enough data | 
| **Dashboard Creation** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Campaign Analytics** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **User Interaction Tracking** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Customer Journey Mapping** | Not enough data | Not enough data | 
| **Goal Setting/Tracking** | Not enough data | Not enough data | 
| **Multiple Site Management** | Not enough data | Not enough data | 
| **Website Analytics** | Not enough data | Not enough data | 

### Salesforce AppExchange Apps

| Product | Score | Reviews |
|---|---|---|
| **D&B Connect** | N/A | N/A |
| **D&B Hoovers** | N/A | N/A |

#### Agentic AI - Salesforce AppExchange Apps

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Marketing Account Intelligence

| Product | Score | Reviews |
|---|---|---|
| **D&B Connect** | N/A | N/A |
| **D&B Hoovers** | N/A | N/A |

#### Agentic AI - Marketing Account Intelligence

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 

#### Lead Intelligence

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Market Insights ** | Feature Not Available | Not enough data | 
| **Account-level Insights ** | Feature Not Available | Not enough data | 
| **Lead Analysis ** | Feature Not Available | Not enough data | 

#### Lead Management

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Segmentation ** | Feature Not Available | Not enough data | 
| **Predictive Scoring ** | Feature Not Available | Not enough data | 
| **Account Identification ** | Feature Not Available | Not enough data | 

#### Marketing Campaigns

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Omni-Channel Tracking ** | Feature Not Available | Not enough data | 
| **Revenue Planning ** | Feature Not Available | Not enough data | 
| **Media Attribution ** | Feature Not Available | Not enough data | 
| **Opportunity Timeline ** | Feature Not Available | Not enough data | 
| **Customization ** | Feature Not Available | Not enough data | 

#### Data Availability - Marketing Account Intelligence 

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Technographic Data Availability** | Not enough data | Not enough data | 

#### Data Accuracy - Marketing Account Intelligence 

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Technographic Data Accuracy** | Not enough data | Not enough data | 

### Data Quality

| Product | Score | Reviews |
|---|---|---|
| **D&B Connect** | 8.1/10 | 43 |
| **D&B Hoovers** | N/A | N/A |

#### Functionality

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Identification** | 8.1 (37 reviews) | Not enough data | 
| **Correction** | 8.0 (36 reviews) | Not enough data | 
| **Normalization** | 8.1 (38 reviews) | Not enough data | 
| **Preventative Cleaning** | 8.1 (35 reviews) | Not enough data | 
| **Data Matching** | 8.4 (34 reviews) | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 

#### Management

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Reporting** | 8.0 (38 reviews) | Not enough data | 
| **Automation** | 8.1 (39 reviews) | Not enough data | 
| **Quality Audits** | Feature Not Available | Not enough data | 
| **Dashboard** | 8.3 (32 reviews) | Not enough data | 
| **Governance** | 8.4 (32 reviews) | Not enough data | 

#### Generative AI

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **AI Text Generation** | 7.2 (24 reviews) | Not enough data | 
| **AI Text Summarization** | 7.0 (24 reviews) | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Metadata Management** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Data Synchronization** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Customizable Rules** | Not enough data | Not enough data | 
| **Master Data Management** | Not enough data | Not enough data | 
| **Monitoring** | Not enough data | Not enough data | 
| **Data Transformation** | Not enough data | Not enough data | 
| **Multiple Data Sources** | Not enough data | Not enough data | 
| **Self Service Portal** | Not enough data | Not enough data | 
| **Customer Database** | Not enough data | Not enough data | 
| **Data Verification** | Not enough data | Not enough data | 
| **Data Migration** | Not enough data | Not enough data | 
| **Multi-Language** | Not enough data | Not enough data | 
| **Single Sign On** | Not enough data | Not enough data | 
| **Duplicate Detection** | Not enough data | Not enough data | 
| **Email Address Extraction** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Data Profiling** | Not enough data | Not enough data | 
| **Data Extraction** | Not enough data | Not enough data | 
| **Data Mapping** | Not enough data | Not enough data | 
| **Address Validation** | Not enough data | Not enough data | 
| **Match & Merge** | Not enough data | Not enough data | 
| **Performance Metrics** | Not enough data | Not enough data | 
| **Visual Analytics** | Not enough data | Not enough data | 
| **Version Control** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Data Capture and Transfer** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Compliance Management** | Not enough data | Not enough data | 
| **Data Discovery** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Sales Intelligence Software](https://www.g2.com/categories/sales-intelligence)

**Unique to D&B Connect (7):** [Lead-to-Account Matching and Routing Software](https://www.g2.com/categories/lead-to-account-matching-and-routing), [Data Governance Tools](https://www.g2.com/categories/data-governance-tools), [Marketing Account Intelligence Software](https://www.g2.com/categories/marketing-account-intelligence), [Lead Intelligence Software](https://www.g2.com/categories/lead-intelligence), [Visitor Identification Software](https://www.g2.com/categories/visitor-identification), [Data Quality Tools](https://www.g2.com/categories/data-quality), [Salesforce AppExchange Apps](https://www.g2.com/categories/salesforce-appexchange-apps)

**Unique to D&B Hoovers (2):** [Lead Mining Software](https://www.g2.com/categories/lead-mining), [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant)


---
## Reviewer Demographics

### By Company Size

| Segment | D&B Connect | D&B Hoovers | 
|---|---|---|
| **Small-Business** | 29.4% | 31.7% | 
| **Mid-Market** | 45.2% | 30.7% | 
| **Enterprise** | 25.4% | 37.6% | 

### By Industry

#### D&B Connect

- **Information Technology and Services:** 19.7%
- **Computer Software:** 15.7%
- **Marketing and Advertising:** 14.2%
- **Market Research:** 5.5%
- **Internet:** 3.1%
- **Telecommunications:** 3.1%
- **Financial Services:** 2.4%
- **Computer & Network Security:** 2.4%
- **Staffing and Recruiting:** 2.4%
- **Wholesale:** 1.6%
- **Other:** 29.9%

#### D&B Hoovers

- **Computer Software:** 15.2%
- **Information Technology and Services:** 10.4%
- **Financial Services:** 8.2%
- **Consumer Services:** 5.6%
- **Internet:** 4.5%
- **Marketing and Advertising:** 3.7%
- **Management Consulting:** 3.2%
- **Insurance:** 2.9%
- **Manufacturing:** 2.4%
- **Accounting:** 1.9%
- **Other:** 42.0%

---
## Alternatives

### Alternatives to D&B Connect

- [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) — 4.5/5 stars (9116 reviews)
- [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) — 4.4/5 stars (1987 reviews)
- [Lead411](https://www.g2.com/products/lead411/reviews) — 4.5/5 stars (482 reviews)
- [Datanyze](https://www.g2.com/products/datanyze/reviews) — 4.1/5 stars (447 reviews)
- [Clearbit](https://www.g2.com/products/clearbit/reviews) — 4.4/5 stars (633 reviews)
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- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9823 reviews)
- [Nimble CRM](https://www.g2.com/products/nimble/reviews) — 4.5/5 stars (1113 reviews)
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- [Salesgenie by Data Axle](https://www.g2.com/products/salesgenie-by-data-axle/reviews) — 4.3/5 stars (360 reviews)

### Alternatives to D&B Hoovers

- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9823 reviews)
- [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) — 4.5/5 stars (9116 reviews)
- [Lusha](https://www.g2.com/products/lusha/reviews) — 4.3/5 stars (1668 reviews)
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- [UpLead](https://www.g2.com/products/uplead/reviews) — 4.7/5 stars (829 reviews)
- [Salesgenie by Data Axle](https://www.g2.com/products/salesgenie-by-data-axle/reviews) — 4.3/5 stars (360 reviews)
- [Cognism](https://www.g2.com/products/cognism/reviews) — 4.5/5 stars (1363 reviews)
- [RocketReach](https://www.g2.com/products/rocketreach/reviews) — 4.4/5 stars (1381 reviews)
- [Salesloft](https://www.g2.com/products/salesloft/reviews) — 4.5/5 stars (4291 reviews)
- [LinkedIn Sales Navigator](https://www.g2.com/products/linkedin-sales-navigator/reviews) — 4.4/5 stars (2209 reviews)

---
## Top Discussions

### D&B Connect

No discussions available for this product.

### D&B Hoovers

- Title: [How can I get the detailed industry category for any given company?](https://www.g2.com/discussions/how-can-i-get-the-detailed-industry-category-for-any-given-company) — 1 comment, 1 upvote
  > **Top comment:** "Thank you for your question about D&B Hoovers. On any company profile, we list the associated industry directly under the bolded company name. It is located..."
- Title: [A lot of vendors have point of need contacts for questions, like chat, email and the 800 #.](https://www.g2.com/discussions/52219-a-lot-of-vendors-have-point-of-need-contacts-for-questions-like-chat-email-and-the-800) — 1 comment, 1 upvote
  > **Top comment:** "Contacts are accessible for marketing "
- Title: [Is DB Hoovers doing anything to expand into EMEA?](https://www.g2.com/discussions/27053-is-db-hoovers-doing-anything-to-expand-into-emea) — 1 comment *(includes official response)*
  > **Top comment:** "Yes, D&B Hoovers continues to expand our coverage. In the last 12 months, we increased our global company universe by 25 million and most of this growth came..."
- Title: [How can I buy access to download the contacts](https://www.g2.com/discussions/26987-how-can-i-buy-access-to-download-the-contacts) — 1 comment
  > **Top comment:** "Subscriptions automatically include the ability to download contacts without emails or direct dial phone numbers. You can unlock the ability to download..."
- Title: [What is D&B Hoovers?](https://www.g2.com/discussions/general-faq-6254fac8-d45e-438f-9d69-5f2dc3418f44) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "D&B Hoovers is a cloud-based sales intelligence solution that leverages the world's largest set of business data and analytical insights to help sales and..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/d-b-connect-vs-dun-bradstreet-d-b-hoovers)