# Cvent Event Marketing & Management vs Zoho Backstage Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Cvent Event Marketing & Management excels in customer support, with users highlighting the **top-notch service** and willingness of the team to assist with questions during the learning process. This level of support can be crucial for new users navigating the platform.
- **Users say** that Zoho Backstage offers a seamless experience for managing event logistics, particularly praising its ability to handle **registration, ticketing, and email communication** all in one place. This convenience can significantly reduce the complexity of event management.
- **Reviewers mention** that Cvent provides robust integration tools with CRM systems, which enhances the overall event planning experience. Users appreciate having **venue information readily available** , making it easier to coordinate logistics and manage events effectively.
- **According to verified reviews** , Zoho Backstage stands out for its **ease of setup** , with many users noting that the initial configuration was straightforward. This can be particularly beneficial for small businesses looking to quickly implement an event management solution without extensive training.
- **G2 reviewers highlight** that while Cvent has a strong overall performance, it faces challenges in areas like event networking and matchmaking, where users have reported lower satisfaction. This could impact the experience for events that heavily rely on attendee interaction.
- **Users report** that Zoho Backstage shines in its **event website creation** capabilities, with many finding it easy to design and manage their event sites. This feature, combined with its comprehensive management tools, makes it a strong contender for those prioritizing a user-friendly interface.



| | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Star Rating** | 4.3 out of 5 | 4.3 out of 5 | 
| **Total Reviews** | 2,316 | 20 | 
| **Largest Market Segment** | Mid-Market (36.7% of reviews) | Small-Business (77.8% of reviews) | 
| **Entry Level Price** | No pricing available | Free | 

---
## Top Pros & Cons

### Cvent Event Marketing & Management

Pros:
- Ease of Use (33 reviews)
- Event Management (31 reviews)

Cons:
- Expensive (10 reviews)
- Not Intuitive (10 reviews)

### Zoho Backstage

Pros:
- Customer Support (3 reviews)
- Ease of Use (3 reviews)

Cons:
- Communication Issues (1 reviews)
- Confusing Processes (1 reviews)

---
## Ratings Comparison
| Rating | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
  | **Meets Requirements** | 8.5 (1638 reviews) | 9.2 (13 reviews) | 
  | **Ease of Use** | 7.8 (1817 reviews) | 8.7 (13 reviews) | 
  | **Ease of Setup** | 7.5 (1285 reviews) | 9.3 (10 reviews) | 
  | **Ease of Admin** | 7.8 (1118 reviews) | 9.3 (9 reviews) | 
  | **Quality of Support** | 8.7 (1603 reviews) | 9.0 (12 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.4 (1097 reviews) | 9.6 (8 reviews) | 
  | **Product Direction (% positive)** | 8.5 (1560 reviews) | 9.1 (13 reviews) | 

---
## Pricing

### Cvent Event Marketing & Management

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

### Zoho Backstage

#### Entry-Level Pricing

Plan: FREE

Price: Free

Description: For individuals and small teams just getting started with events

Key Features:
- Unlimited events
- 100 attendees/event
- 3 sessions/event

[Browse all 5 editions](https://www.g2.com/products/zoho-corporation-pvt-ltd-zoho-backstage/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Diagramming

| Product | Score | Reviews |
|---|---|---|
| **Cvent Event Marketing & Management** | N/A | N/A |
| **Zoho Backstage** | N/A | N/A |

#### Additional Functionality

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **AI Copilot** | Not enough data | Not enough data | 
| **Chat/Messaging** | Not enough data | Not enough data | 
| **Commenting/Notes** | Not enough data | Not enough data | 
| **Mind Maps** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Network Diagram** | Not enough data | Not enough data | 
| **Graphical Workflow Editor** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **SSL Security** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Templates** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Design Management** | Not enough data | Not enough data | 
| **Task Management** | Not enough data | Not enough data | 
| **Organizational Charting** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Version Control** | Not enough data | Not enough data | 
| **Flowchart** | Not enough data | Not enough data | 
| **Auto Update** | Not enough data | Not enough data | 
| **Single Sign On** | Not enough data | Not enough data | 
| **Project Planning** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 
| **Image Library** | Not enough data | Not enough data | 
| **Real-Time Updates** | Not enough data | Not enough data | 
| **Multi-Language** | Not enough data | Not enough data | 
| **Document Embedding** | Not enough data | Not enough data | 
| **Document Storage** | Not enough data | Not enough data | 
| **Freehand Sketch** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Brainstorming** | Not enough data | Not enough data | 
| **File Sharing** | Not enough data | Not enough data | 
| **Wiki** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Graphical Data Presentation** | Not enough data | Not enough data | 
| **Communication Management** | Not enough data | Not enough data | 
| **File Management** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Strategic Planning** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Whiteboard** | Not enough data | Not enough data | 
| **Gantt/Timeline View** | Not enough data | Not enough data | 
| **Bottleneck Identification** | Not enough data | Not enough data | 
| **Process Builder** | Not enough data | Not enough data | 
| **Team Management** | Not enough data | Not enough data | 
| **Process Modeling & Designing** | Not enough data | Not enough data | 
| **Status Tracking** | Not enough data | Not enough data | 
| **Design Templates** | Not enough data | Not enough data | 
| **Diagramming** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Project Management** | Not enough data | Not enough data | 
| **Video Conferencing** | Not enough data | Not enough data | 
| **Analytics** | Not enough data | Not enough data | 
| **Audit Trail** | Not enough data | Not enough data | 
| **Screen Sharing** | Not enough data | Not enough data | 
| **Change Management** | Not enough data | Not enough data | 
| **Document Management** | Not enough data | Not enough data | 
| **Visual Workflow Management** | Not enough data | Not enough data | 

### Event Registration & Ticketing

| Product | Score | Reviews |
|---|---|---|
| **Cvent Event Marketing & Management** | 8.2/10 | 1378 |
| **Zoho Backstage** | 9.0/10 | 12 |

#### Registration

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Event creation** | 8.4 (1210 reviews) | 9.2 (11 reviews) | 
| **User registration process** | 8.5 (1229 reviews) | 9.0 (10 reviews) | 
| **Payment processing** | 8.4 (905 reviews) | 9.0 (7 reviews) | 
| **Mobile check-in** | 8.7 (746 reviews) | 9.2 (6 reviews) | 
| **On-site tickets and registration** | 8.5 (661 reviews) | 9.2 (6 reviews) | 
| **Online Registration** | Not enough data | Not enough data | 
| **Visitor Registration** | Not enough data | Not enough data | 
| **Visitor Registration** | Not enough data | Not enough data | 
| **Multi-Event** | Not enough data | Not enough data | 
| **Group Registration** | Not enough data | Not enough data | 
| **Online Registration** | Not enough data | Not enough data | 
| **Event Registration** | Not enough data | Not enough data | 
| **Class Registration** | Not enough data | Not enough data | 
| **Online Ticketing** | Not enough data | Not enough data | 
| **Season Tickets** | Not enough data | Not enough data | 
| **Electronic Payments** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **AI Text Generation** | 7.7 (33 reviews) | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **SMS Reminders** | Not enough data | Not enough data | 

#### Marketing and Communications

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Event website creation** | 8.1 (1107 reviews) | 9.5 (11 reviews) | 
| **Email automation** | 8.2 (1097 reviews) | 9.3 (10 reviews) | 
| **Email customization** | 8.1 (1104 reviews) | 9.4 (9 reviews) | 
| **Contact list management** | 8.0 (1025 reviews) | 8.8 (10 reviews) | 
| **Social media promotion** | 7.7 (491 reviews) | 9.6 (8 reviews) | 
| **Lead generation and retrieval** | 7.9 (465 reviews) | 9.2 (6 reviews) | 
| **Guest List Management** | Not enough data | Not enough data | 
| **Artist Management** | Not enough data | Not enough data | 
| **Contract/License Management** | Not enough data | Not enough data | 
| **Booking Management** | Not enough data | Not enough data | 
| **Website Management** | Not enough data | Not enough data | 
| **Attendee Management** | Not enough data | Not enough data | 
| **Registration Management** | Not enough data | Not enough data | 
| **Communication Management** | Not enough data | Not enough data | 
| **Promotions Management** | Not enough data | Not enough data | 
| **Event Management** | Not enough data | Not enough data | 
| **Wait List Management** | Not enough data | Not enough data | 
| **Marketing Automation** | Not enough data | Not enough data | 
| **Badge Management** | Not enough data | Not enough data | 
| **Support Ticket Management** | Not enough data | Not enough data | 
| **Survey/Poll Management** | Not enough data | Not enough data | 
| **Discount Management** | Not enough data | Not enough data | 
| **Refund Management** | Not enough data | Not enough data | 
| **Forms Management** | Not enough data | Not enough data | 
| **Calendar Management** | Not enough data | Not enough data | 
| **Venue Management** | Not enough data | Not enough data | 
| **Customer Data Management** | Not enough data | Not enough data | 
| **Attendance Management** | Not enough data | Not enough data | 
| **Help Desk Management** | Not enough data | Not enough data | 
| **Employee Management** | Not enough data | Not enough data | 

#### Agentic AI - Event Registration & Ticketing

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Barcode/Ticket Scanning** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Event Scheduling** | Not enough data | Not enough data | 
| **Customizable Forms** | Not enough data | Not enough data | 
| **Mobile Access** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Surveys & Feedback** | Not enough data | Not enough data | 
| **Event Ticketing** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Confirmations/Reminders** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Real-Time Updates** | Not enough data | Not enough data | 
| **Event Calendar** | Not enough data | Not enough data | 
| **Floor Plans & Maps** | Not enough data | Not enough data | 
| **Commenting/Notes** | Not enough data | Not enough data | 
| **Event Tracking** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **Gamification** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Lead Capture** | Not enough data | Not enough data | 
| **Badge Printing** | Not enough data | Not enough data | 
| **Self Check-In/Check-Out** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Seating Map** | Not enough data | Not enough data | 
| **Offline Access** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Multi-Language** | Not enough data | Not enough data | 
| **Real-Time Notifications** | Not enough data | Not enough data | 
| **Guest List Search** | Not enough data | Not enough data | 
| **Attendee Profiles** | Not enough data | Not enough data | 
| **Email Reminders** | Not enough data | Not enough data | 
| **QR Codes** | Not enough data | Not enough data | 
| **Attendee Segmentation** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Customizable Fields** | Not enough data | Not enough data | 
| **Data Synchronization** | Not enough data | Not enough data | 
| **Attendance Tracking** | Not enough data | Not enough data | 
| **Data Security** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **Self Service Portal** | Not enough data | Not enough data | 
| **Print-at-Home** | Not enough data | Not enough data | 
| **Reserved Seating** | Not enough data | Not enough data | 
| **Mobile Ticketing** | Not enough data | Not enough data | 
| **Sales Reports** | Not enough data | Not enough data | 
| **Point of Sale (POS)** | Not enough data | Not enough data | 
| **Ticket Brokering** | Not enough data | Not enough data | 
| **GDPR Compliance** | Not enough data | Not enough data | 
| **Billing & Invoicing** | Not enough data | Not enough data | 
| **Multi-Currency** | Not enough data | Not enough data | 
| **Cross Selling Functionality** | Not enough data | Not enough data | 
| **Kiosk Ticketing** | Not enough data | Not enough data | 
| **Dynamic Pricing** | Not enough data | Not enough data | 
| **Ticket Reservations** | Not enough data | Not enough data | 

### Event Management Platforms

| Product | Score | Reviews |
|---|---|---|
| **Cvent Event Marketing & Management** | 8.3/10 | 1444 |
| **Zoho Backstage** | 9.2/10 | 12 |

#### Registration

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Event creation** | 8.4 (1210 reviews) | 9.2 (11 reviews) | 
| **User registration process** | 8.5 (1229 reviews) | 9.0 (10 reviews) | 
| **Payment processing** | 8.4 (905 reviews) | 9.0 (7 reviews) | 
| **Mobile check-in** | 8.7 (746 reviews) | 9.2 (6 reviews) | 
| **On-site tickets and registration** | 8.5 (661 reviews) | 9.2 (6 reviews) | 
| **Online Registration** | Not enough data | Not enough data | 
| **Visitor Registration** | Not enough data | Not enough data | 
| **Visitor Registration** | Not enough data | Not enough data | 
| **Multi-Event** | Not enough data | Not enough data | 
| **Group Registration** | Not enough data | Not enough data | 
| **Online Registration** | Not enough data | Not enough data | 
| **Event Registration** | Not enough data | Not enough data | 
| **Class Registration** | Not enough data | Not enough data | 
| **Online Ticketing** | Not enough data | Not enough data | 
| **Season Tickets** | Not enough data | Not enough data | 
| **Electronic Payments** | Not enough data | Not enough data | 

#### Marketing and Communications

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Event website creation** | 8.1 (1107 reviews) | 9.5 (11 reviews) | 
| **Email automation** | 8.2 (1097 reviews) | 9.3 (10 reviews) | 
| **Email customization** | 8.1 (1104 reviews) | 9.4 (9 reviews) | 
| **Contact list management** | 8.0 (1025 reviews) | 8.8 (10 reviews) | 
| **Social media promotion** | 7.7 (491 reviews) | 9.6 (8 reviews) | 
| **Lead generation and retrieval** | 7.9 (465 reviews) | 9.2 (6 reviews) | 
| **Guest List Management** | Not enough data | Not enough data | 
| **Artist Management** | Not enough data | Not enough data | 
| **Contract/License Management** | Not enough data | Not enough data | 
| **Booking Management** | Not enough data | Not enough data | 
| **Website Management** | Not enough data | Not enough data | 
| **Attendee Management** | Not enough data | Not enough data | 
| **Registration Management** | Not enough data | Not enough data | 
| **Communication Management** | Not enough data | Not enough data | 
| **Promotions Management** | Not enough data | Not enough data | 
| **Event Management** | Not enough data | Not enough data | 
| **Wait List Management** | Not enough data | Not enough data | 
| **Marketing Automation** | Not enough data | Not enough data | 
| **Badge Management** | Not enough data | Not enough data | 
| **Support Ticket Management** | Not enough data | Not enough data | 
| **Survey/Poll Management** | Not enough data | Not enough data | 
| **Discount Management** | Not enough data | Not enough data | 
| **Refund Management** | Not enough data | Not enough data | 
| **Forms Management** | Not enough data | Not enough data | 
| **Calendar Management** | Not enough data | Not enough data | 
| **Venue Management** | Not enough data | Not enough data | 
| **Customer Data Management** | Not enough data | Not enough data | 
| **Attendance Management** | Not enough data | Not enough data | 
| **Help Desk Management** | Not enough data | Not enough data | 
| **Employee Management** | Not enough data | Not enough data | 

#### Event Operations

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Site selection** | 8.4 (510 reviews) | 9.3 (7 reviews) | 
| **Supplier procurement** | 8.4 (132 reviews) | Feature Not Available | 
| **Hotel and transportation planning** | 8.2 (414 reviews) | Not enough data | 
| **Staff management** | 8.1 (330 reviews) | 9.7 (6 reviews) | 
| **Budget management** | 7.9 (324 reviews) | Not enough data | 
| **Session scheduling** | 8.3 (693 reviews) | 9.6 (9 reviews) | 
| **Speaker submissions** | 8.1 (360 reviews) | 9.4 (8 reviews) | 
| **Exhibition management** | 8.1 (324 reviews) | Not enough data | 
| **Q&A Management** | Not enough data | Not enough data | 
| **Badge Management** | Not enough data | Not enough data | 
| **Meeting Management** | Not enough data | Not enough data | 
| **Website Management** | Not enough data | Not enough data | 
| **Registration Management** | Not enough data | Not enough data | 
| **Discount Management** | Not enough data | Not enough data | 
| **Survey/Poll Management** | Not enough data | Not enough data | 
| **Sponsorship Management** | Not enough data | Not enough data | 
| **Attendee Management** | Not enough data | Not enough data | 
| **Feedback Management** | Not enough data | Not enough data | 
| **Venue Management** | Not enough data | Not enough data | 
| **Agenda Management** | Not enough data | Not enough data | 
| **Speaker Management** | Not enough data | Not enough data | 
| **Room Block Management** | Not enough data | Not enough data | 
| **Volunteer Management** | Not enough data | Not enough data | 
| **Calendar Management** | Not enough data | Not enough data | 
| **Film Planning** | Not enough data | Not enough data | 
| **Staff Scheduling** | Not enough data | Not enough data | 
| **Event Scheduling** | Not enough data | Not enough data | 
| **Vendor Management** | Not enough data | Not enough data | 
| **Support Ticket Management** | Not enough data | Not enough data | 
| **Credential Management** | Not enough data | Not enough data | 
| **Attendance Management** | Not enough data | Not enough data | 
| **Transportation Management** | Not enough data | Not enough data | 

#### Attendee Engagement

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Event agendas and schedules** | 8.5 (828 reviews) | 9.3 (9 reviews) | 
| **Floor plans / maps** | 8.3 (474 reviews) | Not enough data | 
| **Social media integrations** | 8.1 (395 reviews) | Not enough data | 
| **Attendee networking** | 8.1 (434 reviews) | 9.0 (7 reviews) | 
| **Attendee surveys** | 8.3 (608 reviews) | Not enough data | 
| **Multi-Event** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 

#### Platform

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Performance and reliability** | 8.5 (996 reviews) | 9.0 (10 reviews) | 
| **Reporting and dashboards** | 8.4 (991 reviews) | 9.4 (9 reviews) | 
| **API / integrations** | 8.0 (643 reviews) | 9.2 (6 reviews) | 
| **Multiple event management** | 8.9 (856 reviews) | 8.6 (6 reviews) | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Real-Time Reporting** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **For Virtual Events** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **AI Text Generation** | 7.7 (39 reviews) | Feature Not Available | 
| **Generative AI** | Not enough data | Not enough data | 
| **SMS Reminders** | Not enough data | Not enough data | 

#### Agentic AI - Event Management Platforms

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | 8.7 (10 reviews) | Not enough data | 
| **Website Integration** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Event Calendar** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Customizable Forms** | Not enough data | Not enough data | 
| **Private Chat** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Barcode/Ticket Scanning** | Not enough data | Not enough data | 
| **Multi-Language** | Not enough data | Not enough data | 
| **Ticketing** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Transcripts** | Not enough data | Not enough data | 
| **Mobile Access** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **Live Streaming** | Not enough data | Not enough data | 
| **Presentation Streaming** | Not enough data | Not enough data | 
| **Live Chat** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Email Templates** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Screen Sharing** | Not enough data | Not enough data | 
| **Recording** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **On-Demand Webcasting** | Not enough data | Not enough data | 
| **Real-Time Notifications** | Not enough data | Not enough data | 
| **Email Reminders** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **Lead Capture** | Not enough data | Not enough data | 
| **Conferences/Conventions** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Surveys & Feedback** | Not enough data | Not enough data | 
| **Weddings/Parties** | Not enough data | Not enough data | 
| **Audience Engagement** | Not enough data | Not enough data | 
| **Access Control** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Role-Based Permissions** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Gamification** | Not enough data | Not enough data | 
| **For Music Festivals** | Not enough data | Not enough data | 
| **Real-Time Monitoring** | Not enough data | Not enough data | 
| **Event Ticketing** | Not enough data | Not enough data | 
| **For Film Festivals** | Not enough data | Not enough data | 
| **Sales Trend Analysis** | Not enough data | Not enough data | 
| **Real-Time Updates** | Not enough data | Not enough data | 
| **Guest Accreditation** | Not enough data | Not enough data | 
| **Customizable Fields** | Not enough data | Not enough data | 
| **Mobile Alerts** | Not enough data | Not enough data | 
| **Sales Reports** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Personalization** | Not enough data | Not enough data | 

### Venue Management

| Product | Score | Reviews |
|---|---|---|
| **Cvent Event Marketing & Management** | N/A | N/A |
| **Zoho Backstage** | N/A | N/A |

#### Administration

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Billing and Invoicing** | Not enough data | Not enough data | 
| **Reporting** | Not enough data | Not enough data | 
| **Venue Calendar** | Not enough data | Not enough data | 
| **Staff Management** | Not enough data | Not enough data | 
| **Task Management** | Not enough data | Not enough data | 
| **Utilization Reporting** | Not enough data | Not enough data | 
| **Client Management** | Not enough data | Not enough data | 
| **Rental Management** | Not enough data | Not enough data | 
| **Document Management** | Not enough data | Not enough data | 
| **Inventory Management** | Not enough data | Not enough data | 
| **Discount Management** | Not enough data | Not enough data | 
| **Contract/License Management** | Not enough data | Not enough data | 
| **Delivery Management** | Not enough data | Not enough data | 
| **Booking Management** | Not enough data | Not enough data | 
| **Vendor Management** | Not enough data | Not enough data | 
| **Reservations Management** | Not enough data | Not enough data | 
| **Customer Management** | Not enough data | Not enough data | 
| **Attendee Management** | Not enough data | Not enough data | 
| **Sales Management** | Not enough data | Not enough data | 
| **Calendar Management** | Not enough data | Not enough data | 
| **Event Management** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 

#### Event Management

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Online Booking** | Not enough data | Not enough data | 
| **Resource Management** | Not enough data | Not enough data | 
| **Facilities Management** | Not enough data | Not enough data | 
| **Food and Beverage Management** | Not enough data | Not enough data | 
| **Order Management** | Not enough data | Not enough data | 
| **Multi-Facility** | Not enough data | Not enough data | 
| **User Management** | Not enough data | Not enough data | 

#### Sales and Marketing

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Customer Database** | Not enough data | Not enough data | 
| **Sales Tools** | Not enough data | Not enough data | 
| **Email Automation** | Not enough data | Not enough data | 

#### Agentic AI - Venue Management

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Website Integration** | Not enough data | Not enough data | 
| **Calendar/Reminder System** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 
| **Access Control** | Not enough data | Not enough data | 
| **Shopping Cart** | Not enough data | Not enough data | 
| **Electronic Payments** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Accounts Receivable** | Not enough data | Not enough data | 
| **Digital Signature** | Not enough data | Not enough data | 
| **Multi-Location** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Quotes/Estimates** | Not enough data | Not enough data | 
| **Barcoding/RFID** | Not enough data | Not enough data | 
| **Customer Portal** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Asset Tracking** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Email Templates** | Not enough data | Not enough data | 
| **Lead Capture** | Not enough data | Not enough data | 
| **Event Ticketing** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Event Scheduling** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **Financial Analysis** | Not enough data | Not enough data | 
| **Credit Card Processing** | Not enough data | Not enough data | 
| **Mobile Access** | Not enough data | Not enough data | 

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **Cvent Event Marketing & Management** | N/A | N/A |
| **Zoho Backstage** | N/A | N/A |

#### Lead Generation

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import & Export Tools** | Not enough data | Not enough data | 

### Lead Retrieval

| Product | Score | Reviews |
|---|---|---|
| **Cvent Event Marketing & Management** | 8.1/10 | 13 |
| **Zoho Backstage** | N/A | N/A |

#### At-Event Tools

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Business Card Scanner** | 7.8 (9 reviews) | Not enough data | 
| **Notetaking** | 7.6 (9 reviews) | Not enough data | 
| **Device Rental** | 7.8 (9 reviews) | Not enough data | 

#### Post-Event Tools

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Lead Follow-Up** | 8.2 (10 reviews) | Not enough data | 
| **Lead Analysis** | 7.6 (9 reviews) | Not enough data | 
| **Interaction History** | 8.3 (9 reviews) | Not enough data | 

#### Software Offerings

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Web Portal** | 8.5 (10 reviews) | Not enough data | 
| **Mobile Application** | 8.9 (9 reviews) | Not enough data | 
| **Integrations & APIs** | 8.5 (10 reviews) | Not enough data | 

#### Agentic AI - Lead Retrieval

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Event Marketing

| Product | Score | Reviews |
|---|---|---|
| **Cvent Event Marketing & Management** | 8.2/10 | 355 |
| **Zoho Backstage** | N/A | N/A |

#### Marketing and Communications

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Lead generation and retrieval** | 8.1 (151 reviews) | Not enough data | 
| **Social media promotion** | 7.8 (148 reviews) | Not enough data | 
| **Event website creation** | 8.4 (299 reviews) | Not enough data | 
| **Email customization** | 8.2 (300 reviews) | Not enough data | 
| **Contact list management** | 8.3 (278 reviews) | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Calendar Management** | Not enough data | Not enough data | 
| **Event Management** | Not enough data | Not enough data | 
| **Badge Management** | Not enough data | Not enough data | 
| **Vendor Management** | Not enough data | Not enough data | 
| **Website Management** | Not enough data | Not enough data | 
| **Registration Management** | Not enough data | Not enough data | 
| **Forms Management** | Not enough data | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 
| **Employee Management** | Not enough data | Not enough data | 
| **Attendance Management** | Not enough data | Not enough data | 
| **Promotions Management** | Not enough data | Not enough data | 
| **Meeting Management** | Not enough data | Not enough data | 
| **Email Management** | Not enough data | Not enough data | 
| **For Virtual Events** | Not enough data | Not enough data | 

#### Attendee Engagement

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Social media integrations** | 7.9 (148 reviews) | Not enough data | 
| **Attendee networking** | 8.1 (177 reviews) | Not enough data | 
| **Attendee surveys-attendee engagement** | 8.3 (212 reviews) | Not enough data | 

#### Registration

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Event creation** | 8.6 (311 reviews) | Not enough data | 
| **User registration process** | 8.6 (316 reviews) | Not enough data | 
| **Mobile check-in** | 8.8 (209 reviews) | Not enough data | 
| **Visitor Registration** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **AI Text Generation** | 7.7 (16 reviews) | Feature Not Available | 
| **Generative AI** | Not enough data | Not enough data | 

#### Agentic AI - Event Marketing

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Customizable Templates** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Event Scheduling** | Not enough data | Not enough data | 
| **Audience Targeting** | Not enough data | Not enough data | 
| **Custom Domains** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **Customizable Forms** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Real-Time Notifications** | Not enough data | Not enough data | 
| **Email Reminders** | Not enough data | Not enough data | 
| **Lead Capture** | Not enough data | Not enough data | 
| **Location-Based Marketing** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **Event Calendar** | Not enough data | Not enough data | 
| **Surveys & Feedback** | Not enough data | Not enough data | 
| **Reminders** | Not enough data | Not enough data | 
| **Event Ticketing** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Landing Pages/Web Forms** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Electronic Payments** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 

### Virtual Event Platforms

| Product | Score | Reviews |
|---|---|---|
| **Cvent Event Marketing & Management** | 8.2/10 | 176 |
| **Zoho Backstage** | N/A | N/A |

#### Administration

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Event Configuration** | 8.6 (138 reviews) ✓ Verified | Not enough data | 
| **Event Marketing** | 8.6 (113 reviews) ✓ Verified | Not enough data | 
| **Speaker Access and Control** | 8.3 (114 reviews) | Not enough data | 
| **Advanced Reporting** | 8.6 (130 reviews) ✓ Verified | Not enough data | 

#### Virtual Experience

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Virtual Lobby** | 8.3 (115 reviews) | Not enough data | 
| **Built-In Webcasting** | 8.2 (110 reviews) | Not enough data | 
| **Webcasting Integrations** | 8.2 (114 reviews) ✓ Verified | Not enough data | 
| **Cross-Device Functionality** | 8.3 (113 reviews) ✓ Verified | Not enough data | 
| **Session / Agenda Management** | Not enough data | Not enough data | 
| **Live Streaming & Recording** | Not enough data | Not enough data | 
| **Registration & Attendee Management** | Not enough data | Not enough data | 
| **Event Setup & Scheduling** | Not enough data | Not enough data | 
| **Branding & Customization** | 6.9 (6 reviews) | Not enough data | 
| **Interactive Speaker / Moderator Controls** | Not enough data | Not enough data | 
| **Survey/Poll Management** | Not enough data | Not enough data | 
| **Sponsorship Management** | Not enough data | Not enough data | 
| **Badge Management** | Not enough data | Not enough data | 
| **Exhibit/Vendor Management** | Not enough data | Not enough data | 
| **Video Streaming** | Not enough data | Not enough data | 
| **Online Registration** | Not enough data | Not enough data | 
| **Meeting Management** | Not enough data | Not enough data | 
| **Website Management** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 
| **Communication Management** | Not enough data | Not enough data | 
| **Forms Management** | Not enough data | Not enough data | 
| **Promotions Management** | Not enough data | Not enough data | 
| **Event Management** | Not enough data | Not enough data | 
| **Attendance Management** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Event Registration** | Not enough data | Not enough data | 

#### Engagement

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Online Event Agenda** | 8.8 (136 reviews) ✓ Verified | Not enough data | 
| **Interactive Content** | 8.5 (128 reviews) ✓ Verified | Not enough data | 
| **1:1 Networking** | 7.9 (105 reviews) ✓ Verified | Not enough data | 
| **Exhibitors/Sponsorships** | 8.2 (109 reviews) ✓ Verified | Not enough data | 
| **Gamification & Incentives** | Not enough data | Not enough data | 
| **Real‑Time Interaction Tools** | Not enough data | Not enough data | 
| **Networking / Matchmaking** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **AI Text Generation** | 7.8 (15 reviews) | Feature Not Available | 
| **Generative AI** | Not enough data | Not enough data | 
| **Lead Generation** | Not enough data | Not enough data | 

#### Agentic AI - Virtual Event Platforms

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Administration / Support - Virtual Event Platforms

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Role‑Based Access & Permissions** | Not enough data | Not enough data | 
| **Security & Compliance** | Not enough data | Not enough data | 

#### Insights & Scale - Virtual Event Platforms

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **User Capacity & Reliability** | Not enough data | Not enough data | 
| **Analytics & Reporting** | Not enough data | Not enough data | 
| **Audience Analytics** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Speaker Profiles** | Not enough data | Not enough data | 
| **Attendee Profiles** | Not enough data | Not enough data | 
| **Ticketing** | Not enough data | Not enough data | 
| **Live Streaming** | Not enough data | Not enough data | 
| **Live Chat** | Not enough data | Not enough data | 
| **Kiosk Ticketing** | Not enough data | Not enough data | 
| **Audience Engagement** | Not enough data | Not enough data | 
| **Digital Signage** | Not enough data | Not enough data | 
| **Attendee Tracking** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Breakout Rooms** | Not enough data | Not enough data | 
| **Lead Capture** | Not enough data | Not enough data | 
| **Surveys & Feedback** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Event Ticketing** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Gamification** | Not enough data | Not enough data | 
| **Video Conferencing** | Not enough data | Not enough data | 
| **Chat/Messaging** | Not enough data | Not enough data | 
| **Real-Time Chat** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Event Tracking** | Not enough data | Not enough data | 
| **Barcode/Ticket Scanning** | Not enough data | Not enough data | 
| **Conferencing** | Not enough data | Not enough data | 
| **Event Calendar** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Customizable Forms** | Not enough data | Not enough data | 
| **Email Reminders** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Electronic Payments** | Not enough data | Not enough data | 

### Lead Capture

| Product | Score | Reviews |
|---|---|---|
| **Cvent Event Marketing & Management** | N/A | N/A |
| **Zoho Backstage** | N/A | N/A |

#### Lead Monitoring

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Features** | Not enough data | Not enough data | 
| **Performance** | Not enough data | Not enough data | 
| **Identification** | Not enough data | Not enough data | 
| **Lead Capture** | Not enough data | Not enough data | 

#### Agentic AI - Lead Capture

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

#### Data Capture

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Mobile** | Not enough data | Not enough data | 
| **Websites** | Not enough data | Not enough data | 
| **Social Media** | Not enough data | Not enough data | 
| **Data** | Not enough data | Not enough data | 

#### Analytics

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Export/Import** | Not enough data | Not enough data | 
| **Reporting** | Not enough data | Not enough data | 

#### Customization

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Web Forms** | Not enough data | Not enough data | 
| **Personalization** | Not enough data | Not enough data | 
| **Templates** | Not enough data | Not enough data | 
| **Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Lead Segmentation** | Not enough data | Not enough data | 
| **Conversion Tracking** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Pipeline Management** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Multi-Campaign** | Not enough data | Not enough data | 
| **Prospecting Tools** | Not enough data | Not enough data | 
| **Customizable Fields** | Not enough data | Not enough data | 
| **Lead Distribution** | Not enough data | Not enough data | 
| **Event Triggered Actions** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Chat/Messaging** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 
| **Lead Nurturing** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 
| **Contact Database** | Not enough data | Not enough data | 
| **Email Management** | Not enough data | Not enough data | 
| **Real-Time Notifications** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 
| **Surveys & Feedback** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Data Extraction** | Not enough data | Not enough data | 
| **Lead Notifications** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Dashboard** | Not enough data | Not enough data | 
| **Business Card/Badge Scanning** | Not enough data | Not enough data | 
| **Lead Generation** | Not enough data | Not enough data | 
| **Customer Database** | Not enough data | Not enough data | 
| **Autoresponders** | Not enough data | Not enough data | 
| **Lead Qualification** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Forms Management** | Not enough data | Not enough data | 
| **Visitor Tracking** | Not enough data | Not enough data | 
| **Lead Management** | Not enough data | Not enough data | 
| **Campaign Analytics** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Campaign Planning** | Not enough data | Not enough data | 
| **Lead Scoring** | Not enough data | Not enough data | 
| **Email Tracking** | Not enough data | Not enough data | 
| **Drip Campaigns** | Not enough data | Not enough data | 
| **Campaign Segmentation** | Not enough data | Not enough data | 
| **Lead Verification/Validation** | Not enough data | Not enough data | 
| **Source Tracking** | Not enough data | Not enough data | 
| **Calendar Management** | Not enough data | Not enough data | 
| **Reminders** | Not enough data | Not enough data | 
| **Interaction Tracking** | Not enough data | Not enough data | 
| **Opportunity Management** | Not enough data | Not enough data | 
| **Sales Reports** | Not enough data | Not enough data | 
| **Document Storage** | Not enough data | Not enough data | 
| **Sales Trend Analysis** | Not enough data | Not enough data | 
| **Monitoring** | Not enough data | Not enough data | 
| **For Sales Teams/Organizations** | Not enough data | Not enough data | 
| **Sales Forecasting** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Task Management** | Not enough data | Not enough data | 

### Audience Response

| Product | Score | Reviews |
|---|---|---|
| **Cvent Event Marketing & Management** | N/A | N/A |
| **Zoho Backstage** | N/A | N/A |

#### Audience Engagement

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Polls and Surveys** | Not enough data | Not enough data | 
| **Quizzes** | Not enough data | Not enough data | 
| **Audience Q&A** | Not enough data | Not enough data | 
| **Live Slides** | Not enough data | Not enough data | 
| **Pulse Surveys** | Not enough data | Not enough data | 

#### Event Support

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Hybrid/Virtual Events** | Not enough data | Not enough data | 
| **SMS Polling/Voting** | Not enough data | Not enough data | 
| **Event Security** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **PowerPoint Integration** | Not enough data | Not enough data | 
| **Polls/Voting** | Not enough data | Not enough data | 
| **Offline Response Collection** | Not enough data | Not enough data | 
| **SSL Security** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 

#### Engagement Analytics

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Live Results** | Not enough data | Not enough data | 
| **Dashboards & Reporting** | Not enough data | Not enough data | 
| **Data Exporting** | Not enough data | Not enough data | 
| **Real-Time Reporting** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Real Time Data Collection** | Not enough data | Not enough data | 

#### Agentic AI - Audience Response

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Multi-Language** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Presentation Streaming** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Word Clouds** | Not enough data | Not enough data | 
| **Video Conferencing** | Not enough data | Not enough data | 
| **Customizable Questions** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 
| **Mobile Access** | Not enough data | Not enough data | 
| **Surveys & Feedback** | Not enough data | Not enough data | 
| **Email Distribution** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Interactive Content** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Feedback Management** | Not enough data | Not enough data | 
| **Moderation** | Not enough data | Not enough data | 
| **Commenting/Notes** | Not enough data | Not enough data | 
| **Q&A Management** | Not enough data | Not enough data | 
| **Online Polling** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Anonymous Feedback** | Not enough data | Not enough data | 
| **Gamification** | Not enough data | Not enough data | 
| **Communication Management** | Not enough data | Not enough data | 
| **Data Analysis Tools** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Single Sign On** | Not enough data | Not enough data | 
| **Phone Polling** | Not enough data | Not enough data | 
| **Support Audio/Images/Video** | Not enough data | Not enough data | 
| **Question Library** | Not enough data | Not enough data | 
| **Survey/Poll Management** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Customizable Fields** | Not enough data | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 
| **Email Management** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 

### Event Networking and Matchmaking

| Product | Score | Reviews |
|---|---|---|
| **Cvent Event Marketing & Management** | N/A | N/A |
| **Zoho Backstage** | N/A | N/A |

#### Event Networking

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Meeting Scheduling** | 8.1 (6 reviews) | Not enough data | 
| **Integration / APIs** | 7.5 (6 reviews) | Not enough data | 
| **Virtual Networking** | Not enough data | Not enough data | 
| **Communication Tools** | Not enough data | Not enough data | 
| **Attendee Profiles** | Not enough data | Not enough data | 

#### Event Intelligence

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Meeting Reports** | 8.6 (6 reviews) | Not enough data | 
| **Prospect Intelligence ** | 7.8 (6 reviews) | Not enough data | 
| **Lead Capture** | 8.3 (6 reviews) | Not enough data | 
| **AI-Powered Matchmaking** | Not enough data | Not enough data | 

#### Agentic AI - Event Networking and Matchmaking

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Hotel Reservations

| Product | Score | Reviews |
|---|---|---|
| **Cvent Event Marketing & Management** | N/A | N/A |
| **Zoho Backstage** | N/A | N/A |

#### Agentic AI - Hotel Reservations

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Website Integration** | Not enough data | Not enough data | 
| **Multi-Language** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Dynamic Pricing** | Not enough data | Not enough data | 
| **Payment Processing** | Not enough data | Not enough data | 
| **Email Templates** | Not enough data | Not enough data | 
| **Group Reservations** | Not enough data | Not enough data | 
| **Online Booking** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Rate Management** | Not enough data | Not enough data | 
| **Customer Database** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Customer History** | Not enough data | Not enough data | 
| **Room Booking** | Not enough data | Not enough data | 
| **Ratings/Reviews** | Not enough data | Not enough data | 
| **Availability Management** | Not enough data | Not enough data | 
| **Inventory Management** | Not enough data | Not enough data | 
| **Real-Time Updates** | Not enough data | Not enough data | 
| **Promotions Management** | Not enough data | Not enough data | 
| **Price/Margin Management** | Not enough data | Not enough data | 
| **Reminders** | Not enough data | Not enough data | 
| **Activities Booking** | Not enough data | Not enough data | 
| **Calendar Sync** | Not enough data | Not enough data | 
| **Billing & Invoicing** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Calendar Management** | Not enough data | Not enough data | 
| **Event Scheduling** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Appointment Management** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Discount Management** | Not enough data | Not enough data | 
| **Third Party Booking** | Not enough data | Not enough data | 
| **Channel Management** | Not enough data | Not enough data | 
| **SMS Messaging** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Customer Support** | Not enough data | Not enough data | 
| **Booking Management** | Not enough data | Not enough data | 
| **Booking Notes** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Multi-Location** | Not enough data | Not enough data | 
| **Mobile Access** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 

### Mobile Event Apps

| Product | Score | Reviews |
|---|---|---|
| **Cvent Event Marketing & Management** | 9.0/10 | 1087 |
| **Zoho Backstage** | 9.2/10 | 11 |

#### Agentic AI - Mobile Event Apps

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Event Tracking** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 
| **Event Management** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Real-Time Notifications** | Not enough data | Not enough data | 
| **Email Reminders** | Not enough data | Not enough data | 
| **Attendance Management** | Not enough data | Not enough data | 
| **Survey/Poll Management** | Not enough data | Not enough data | 
| **Event Scheduling** | Not enough data | Not enough data | 
| **Attendee Profiles** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Abstract Management** | Not enough data | Not enough data | 
| **Agenda Management** | Not enough data | Not enough data | 
| **Speaker Profiles** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Promotions Management** | Not enough data | Not enough data | 
| **Customizable Forms** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 
| **Electronic Payments** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **One-to-One Messaging** | Not enough data | Not enough data | 
| **Feedback Management** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Website Management** | Not enough data | Not enough data | 
| **Sponsor Pages** | Not enough data | Not enough data | 
| **Gamification** | Not enough data | Not enough data | 
| **Application Development** | Not enough data | Not enough data | 
| **Surveys & Feedback** | Not enough data | Not enough data | 
| **Calendar Management** | Not enough data | Not enough data | 
| **Personalization** | Not enough data | Not enough data | 
| **Real-Time Updates** | Not enough data | Not enough data | 
| **Visitor Registration** | Not enough data | Not enough data | 
| **Event Ticketing** | Not enough data | Not enough data | 
| **Mobile Access** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Chat/Messaging** | Not enough data | Not enough data | 
| **Mobile Check-in** | Not enough data | Not enough data | 
| **Barcode/Ticket Scanning** | Not enough data | Not enough data | 
| **Scheduling** | Not enough data | Not enough data | 
| **Offline Access** | Not enough data | Not enough data | 
| **Registration Management** | Not enough data | Not enough data | 
| **Event Calendar** | Not enough data | Not enough data | 

#### Attendee Engagement

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Event agendas and schedules** | 8.5 (828 reviews) | 9.3 (9 reviews) | 
| **Floor plans / maps** | 8.3 (474 reviews) | Not enough data | 
| **Social media integrations** | 8.1 (395 reviews) | Not enough data | 
| **Attendee networking** | 8.1 (434 reviews) | 9.0 (7 reviews) | 
| **Attendee surveys** | 8.3 (608 reviews) | Not enough data | 
| **Multi-Event** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 

### Event Planning

| Product | Score | Reviews |
|---|---|---|
| **Cvent Event Marketing & Management** | N/A | N/A |
| **Zoho Backstage** | N/A | N/A |

#### Agentic AI - Event Planning

| Feature | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (8):** [Event Networking and Matchmaking](https://www.g2.com/categories/event-networking-and-matchmaking), [Event Marketing Software](https://www.g2.com/categories/event-marketing), [Event Planning Software](https://www.g2.com/categories/event-planning), [Virtual Event Platforms](https://www.g2.com/categories/virtual-event-platforms), [Event Registration and Ticketing Software](https://www.g2.com/categories/event-registration-ticketing), [Lead Retrieval Software](https://www.g2.com/categories/lead-retrieval), [Event Management Platforms](https://www.g2.com/categories/event-management-platforms), [Mobile Event Apps](https://www.g2.com/categories/mobile-event-apps)

**Unique to Cvent Event Marketing & Management (4):** [Diagramming Software](https://www.g2.com/categories/diagramming), [Lead Capture Software](https://www.g2.com/categories/lead-capture), [Hotel Reservations Software](https://www.g2.com/categories/hotel-reservations), [Venue Management Software](https://www.g2.com/categories/venue-management)

**Unique to Zoho Backstage (1):** [Audience Response Software](https://www.g2.com/categories/audience-response)


---
## Reviewer Demographics

### By Company Size

| Segment | Cvent Event Marketing & Management | Zoho Backstage | 
|---|---|---|
| **Small-Business** | 35.7% | 77.8% | 
| **Mid-Market** | 36.7% | 16.7% | 
| **Enterprise** | 27.6% | 5.6% | 

### By Industry

#### Cvent Event Marketing & Management

- **Non-Profit Organization Management:** 15.5%
- **Events Services:** 8.9%
- **Higher Education:** 6.0%
- **Education Management:** 5.6%
- **Financial Services:** 5.1%
- **Computer Software:** 5.1%
- **Information Technology and Services:** 4.3%
- **Hospital & Health Care:** 3.7%
- **Hospitality:** 3.6%
- **Leisure, Travel & Tourism:** 2.2%
- **Other:** 40.1%

#### Zoho Backstage

- **Information Technology and Services:** 11.8%
- **Events Services:** 11.8%
- **Retail:** 5.9%
- **Performing Arts:** 5.9%
- **Media Production:** 5.9%
- **Marketing and Advertising:** 5.9%
- **Legal Services:** 5.9%
- **Human Resources:** 5.9%
- **Health, Wellness and Fitness:** 5.9%
- **Education Management:** 5.9%
- **Other:** 29.4%

---
## Alternatives

### Alternatives to Cvent Event Marketing & Management

- [EventMobi](https://www.g2.com/products/eventmobi/reviews) — 4.6/5 stars (256 reviews)
- [vFairs](https://www.g2.com/products/vfairs/reviews) — 4.7/5 stars (1783 reviews)
- [Webex Events & Webinars](https://www.g2.com/products/webex-events-webinars/reviews) — 4.6/5 stars (1079 reviews)
- [Whova](https://www.g2.com/products/whova/reviews) — 4.8/5 stars (1922 reviews)
- [RingCentral Events](https://www.g2.com/products/ringcentral-events/reviews) — 4.5/5 stars (961 reviews)
- [Airmeet - Virtual Events & Webinar Platform](https://www.g2.com/products/airmeet-virtual-events-webinar-platform/reviews) — 4.6/5 stars (762 reviews)
- [Bizzabo](https://www.g2.com/products/bizzabo/reviews) — 4.3/5 stars (447 reviews)
- [Swapcard](https://www.g2.com/products/swapcard/reviews) — 4.6/5 stars (228 reviews)
- [PheedLoop](https://www.g2.com/products/pheedloop/reviews) — 4.8/5 stars (321 reviews)
- [Stova (Formerly Meetingplay & Aventri)](https://www.g2.com/products/stova-formerly-meetingplay-aventri/reviews) — 4.2/5 stars (198 reviews)

### Alternatives to Zoho Backstage

- [Zoom Events and Webinars](https://www.g2.com/products/zoom-events-and-webinars/reviews) — 4.5/5 stars (413 reviews)
- [RingCentral Events](https://www.g2.com/products/ringcentral-events/reviews) — 4.5/5 stars (961 reviews)
- [Whova](https://www.g2.com/products/whova/reviews) — 4.8/5 stars (1922 reviews)
- [Eventbrite](https://www.g2.com/products/eventbrite/reviews) — 4.3/5 stars (915 reviews)
- [vFairs](https://www.g2.com/products/vfairs/reviews) — 4.7/5 stars (1783 reviews)
- [Bizzabo](https://www.g2.com/products/bizzabo/reviews) — 4.3/5 stars (447 reviews)
- [Webex Events & Webinars](https://www.g2.com/products/webex-events-webinars/reviews) — 4.6/5 stars (1079 reviews)
- [Airmeet - Virtual Events & Webinar Platform](https://www.g2.com/products/airmeet-virtual-events-webinar-platform/reviews) — 4.6/5 stars (762 reviews)
- [Splash](https://www.g2.com/products/splash/reviews) — 4.4/5 stars (377 reviews)
- [BigMarker](https://www.g2.com/products/bigmarker/reviews) — 4.7/5 stars (444 reviews)

---
## Top Discussions

### Cvent Event Marketing & Management

- Title: [What's the best way to contact support](https://www.g2.com/discussions/what-s-the-best-way-to-contact-support) — 2 comments, 1 upvote
  > **Top comment:** "Their chat feature is great!"
- Title: [how do I he award-winning reputation and review managem](https://www.g2.com/discussions/24301-how-do-i-he-award-winning-reputation-and-review-managem) — 2 comments, 3 upvotes
  > **Top comment:** "Your question seems to have gotten a little mixed up with a lot of extra stuff added in on the site - but if you are asking how to organize speakers' names -..."
- Title: [What is Cvent Registration used for?](https://www.g2.com/discussions/what-is-cvent-registration-used-for) — 1 comment
  > **Top comment:** "Cvent Registration is used to capture the invitee details such as profile information, hotel room booking & travel requests and customized registration..."
- Title: [What is cvent used for?](https://www.g2.com/discussions/what-is-cvent-used-for) — 1 comment
  > **Top comment:** "Cvent helps me to oversee and manage events that are offered by one of my clients. We use it to create online registration opportunities for trainings where..."
- Title: [How has your experience been so far with the Virtual Attendee Hub?](https://www.g2.com/discussions/35286-how-has-your-experience-been-so-far-with-the-virtual-attendee-hub) — 1 comment, 1 upvote
  > **Top comment:** "We had a great event for our first time with the VAH. Easy for users to use and so many overall features to solve all our issues and needs. The Professional..."

### Zoho Backstage

No discussions available for this product.

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/cvent-event-marketing-management-vs-zoho-corporation-pvt-ltd-zoho-backstage)