# Cvent Event Marketing & Management vs iCapture Comparison | | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Star Rating** | 4.3 out of 5 | 4.7 out of 5 | | **Total Reviews** | 2,144 | 96 | | **Largest Market Segment** | Small-Business (36.5% of reviews) | Mid-Market (61.5% of reviews) | | **Entry Level Price** | No pricing available | Starting at $8,000.00 Per Year | --- ## Top Pros & Cons ### Cvent Event Marketing & Management Pros: - Ease of Use (34 reviews) - Event Management (30 reviews) Cons: - Expensive (11 reviews) - Not Intuitive (10 reviews) ### iCapture Pros: - Easy Integrations (5 reviews) - Lead Management (5 reviews) Cons: - Tech Issues (2 reviews) - Technical Issues (2 reviews) --- ## Ratings Comparison | Rating | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Meets Requirements** | 8.5 (1628 reviews) | 9.2 (74 reviews) | | **Ease of Use** | 7.8 (1677 reviews) | 9.4 (75 reviews) | | **Ease of Setup** | 7.4 (1162 reviews) | 9.0 (67 reviews) | | **Ease of Admin** | 7.8 (1112 reviews) | 9.2 (68 reviews) | | **Quality of Support** | 8.7 (1593 reviews) | 9.8 (72 reviews) | | **Has the product been a good partner in doing business?** | 8.4 (1091 reviews) | 9.8 (68 reviews) | | **Product Direction (% positive)** | 8.5 (1551 reviews) | 9.4 (72 reviews) | --- ## Pricing ### Cvent Event Marketing & Management #### Entry-Level Pricing No pricing available #### Free Trial Yes ### iCapture #### Entry-Level Pricing Plan: iCapture Essentials Price: Starting at $8,000.00 Per Year Key Features: - Unlimited Users - Badge Scanning - Event Performance Analytics [Learn more about iCapture](https://www.g2.com/products/icapture/reviews) #### Free Trial No --- ## Features Comparison By Category ### Event Registration & Ticketing | Product | Score | Reviews | |---|---|---| | **Cvent Event Marketing & Management** | 8.2/10 | 1298 | | **iCapture** | N/A | N/A | #### Registration | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Event creation** | 8.4 (1192 reviews) | Not enough data | | **User registration process** | 8.5 (1205 reviews) | Not enough data | | **Payment processing** | 8.4 (901 reviews) | Not enough data | | **Mobile check-in** | 8.7 (731 reviews) | Not enough data | | **On-site tickets and registration** | 8.5 (660 reviews) | Not enough data | #### Generative AI | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **AI Text Generation** | 7.6 (30 reviews) | Not enough data | #### Marketing and Communications | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Event website creation** | 8.0 (1084 reviews) | Not enough data | | **Email automation** | 8.2 (1086 reviews) | Not enough data | | **Email customization** | 8.1 (1097 reviews) | Not enough data | | **Contact list management** | 8.0 (1013 reviews) | Not enough data | | **Social media promotion** | 7.7 (490 reviews) | Not enough data | | **Lead generation and retrieval** | 7.9 (455 reviews) | Not enough data | #### Agentic AI - Event Registration & Ticketing | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | ### Event Management Platforms | Product | Score | Reviews | |---|---|---| | **Cvent Event Marketing & Management** | 8.2/10 | 1300 | | **iCapture** | N/A | N/A | #### Registration | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Event creation** | 8.4 (1192 reviews) | Not enough data | | **User registration process** | 8.5 (1205 reviews) | Not enough data | | **Payment processing** | 8.4 (901 reviews) | Not enough data | | **Mobile check-in** | 8.7 (731 reviews) | Not enough data | | **On-site tickets and registration** | 8.5 (660 reviews) | Not enough data | #### Marketing and Communications | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Event website creation** | 8.0 (1084 reviews) | Not enough data | | **Email automation** | 8.2 (1086 reviews) | Not enough data | | **Email customization** | 8.1 (1097 reviews) | Not enough data | | **Contact list management** | 8.0 (1013 reviews) | Not enough data | | **Social media promotion** | 7.7 (490 reviews) | Not enough data | | **Lead generation and retrieval** | 7.9 (455 reviews) | Not enough data | #### Event Operations | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Site selection** | 8.4 (502 reviews) | Not enough data | | **Supplier procurement** | 8.3 (128 reviews) | Not enough data | | **Hotel and transportation planning** | 8.2 (406 reviews) | Not enough data | | **Staff management** | 8.1 (327 reviews) | Not enough data | | **Budget management** | 7.8 (318 reviews) | Not enough data | | **Session scheduling** | 8.3 (683 reviews) | Not enough data | | **Speaker submissions** | 8.1 (352 reviews) | Not enough data | | **Exhibition management** | 8.1 (319 reviews) | Not enough data | #### Attendee Engagement | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Event agendas and schedules** | 8.5 (820 reviews) | Not enough data | | **Floor plans / maps** | 8.3 (470 reviews) | Not enough data | | **Social media integrations** | 8.0 (394 reviews) | Not enough data | | **Attendee networking** | 8.1 (427 reviews) | Not enough data | | **Attendee surveys** | 8.3 (605 reviews) | Not enough data | #### Platform | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Performance and reliability** | 8.5 (976 reviews) | Not enough data | | **Reporting and dashboards** | 8.3 (961 reviews) | Not enough data | | **API / integrations** | 7.9 (617 reviews) | Not enough data | | **Multiple event management** | 8.8 (817 reviews) | Not enough data | #### Generative AI | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **AI Text Generation** | 7.3 (30 reviews) | Not enough data | #### Agentic AI - Event Management Platforms | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | ### Lead Generation | Product | Score | Reviews | |---|---|---| | **Cvent Event Marketing & Management** | N/A | N/A | | **iCapture** | N/A | N/A | #### Lead Generation | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Lead Builder** | Not enough data | Not enough data | | **CRM Integration** | Not enough data | Not enough data | | **Marketing Automation Integration** | Not enough data | Not enough data | | **Social Media Integration** | Not enough data | Not enough data | | **Data Import & Export Tools** | Not enough data | Not enough data | ### Lead Retrieval | Product | Score | Reviews | |---|---|---| | **Cvent Event Marketing & Management** | 8.1/10 | 11 | | **iCapture** | 9.2/10 | 50 | #### At-Event Tools | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Business Card Scanner** | 7.8 (9 reviews) | 9.3 (47 reviews) | | **Notetaking** | 7.6 (9 reviews) | 9.4 (46 reviews) | | **Device Rental** | 7.8 (9 reviews) | Feature Not Available | #### Post-Event Tools | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Lead Follow-Up** | 8.2 (10 reviews) | 9.1 (35 reviews) | | **Lead Analysis** | 7.6 (9 reviews) | 9.3 (40 reviews) | | **Interaction History** | 8.3 (9 reviews) | 9.3 (31 reviews) | #### Software Offerings | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Web Portal** | 8.5 (10 reviews) | 9.1 (45 reviews) | | **Mobile Application** | 8.8 (8 reviews) | 9.2 (48 reviews) | | **Integrations & APIs** | 8.3 (9 reviews) | 9.1 (45 reviews) | #### Agentic AI - Lead Retrieval | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | ### Event Marketing | Product | Score | Reviews | |---|---|---| | **Cvent Event Marketing & Management** | 8.2/10 | 344 | | **iCapture** | N/A | N/A | #### Marketing and Communications | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Lead generation and retrieval** | 8.1 (149 reviews) | Not enough data | | **Social media promotion** | 7.8 (147 reviews) | Not enough data | | **Event website creation** | 8.4 (297 reviews) | Not enough data | | **Email customization** | 8.2 (297 reviews) | Not enough data | | **Contact list management** | 8.2 (274 reviews) | Not enough data | #### Attendee Engagement | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Social media integrations** | 7.9 (147 reviews) | Not enough data | | **Attendee networking** | 8.1 (176 reviews) | Not enough data | | **Attendee surveys-attendee engagement** | 8.3 (211 reviews) | Not enough data | #### Registration | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Event creation** | 8.6 (310 reviews) | Not enough data | | **User registration process** | 8.6 (311 reviews) | Not enough data | | **Mobile check-in** | 8.8 (204 reviews) | Not enough data | #### Generative AI | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **AI Text Generation** | 7.6 (14 reviews) | Not enough data | #### Agentic AI - Event Marketing | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | ### Virtual Event Platforms | Product | Score | Reviews | |---|---|---| | **Cvent Event Marketing & Management** | 8.3/10 | 166 | | **iCapture** | N/A | N/A | #### Administration | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Event Configuration** | 8.5 (134 reviews) ✓ Verified | Not enough data | | **Event Marketing** | 8.5 (111 reviews) ✓ Verified | Not enough data | | **Speaker Access and Control** | 8.3 (112 reviews) | Not enough data | | **Advanced Reporting** | 8.6 (128 reviews) ✓ Verified | Not enough data | #### Virtual Experience | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Virtual Lobby** | 8.3 (113 reviews) | Not enough data | | **Built-In Webcasting** | 8.2 (109 reviews) | Not enough data | | **Webcasting Integrations** | 8.2 (113 reviews) ✓ Verified | Not enough data | | **Cross-Device Functionality** | 8.3 (112 reviews) ✓ Verified | Not enough data | | **Session / Agenda Management** | Not enough data | Not enough data | | **Live Streaming & Recording** | Not enough data | Not enough data | | **Registration & Attendee Management** | Not enough data | Not enough data | | **Event Setup & Scheduling** | Not enough data | Not enough data | | **Branding & Customization** | Not enough data | Not enough data | | **Interactive Speaker / Moderator Controls** | Not enough data | Not enough data | #### Engagement | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Online Event Agenda** | 8.7 (133 reviews) ✓ Verified | Not enough data | | **Interactive Content** | 8.5 (126 reviews) ✓ Verified | Not enough data | | **1:1 Networking** | 7.9 (102 reviews) ✓ Verified | Not enough data | | **Exhibitors/Sponsorships** | 8.2 (107 reviews) ✓ Verified | Not enough data | | **Gamification & Incentives** | Not enough data | Not enough data | | **Real‑Time Interaction Tools** | Not enough data | Not enough data | | **Networking / Matchmaking** | Not enough data | Not enough data | #### Generative AI | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **AI Text Generation** | 7.9 (14 reviews) | Not enough data | #### Agentic AI - Virtual Event Platforms | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Natural Language Interaction** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | #### Administration / Support - Virtual Event Platforms | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Role‑Based Access & Permissions** | Not enough data | Not enough data | | **Security & Compliance** | Not enough data | Not enough data | #### Insights & Scale - Virtual Event Platforms | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **User Capacity & Reliability** | Not enough data | Not enough data | | **Analytics & Reporting** | Not enough data | Not enough data | ### Lead Capture | Product | Score | Reviews | |---|---|---| | **Cvent Event Marketing & Management** | N/A | N/A | | **iCapture** | 9.0/10 | 36 | #### Lead Monitoring | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Features** | Not enough data | 9.3 (32 reviews) ✓ Verified | | **Performance** | Not enough data | 9.5 (32 reviews) ✓ Verified | | **Identification** | Not enough data | Feature Not Available | #### Agentic AI - Lead Capture | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Cross-system Integration** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | #### Data Capture | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Mobile** | Not enough data | Feature Not Available | | **Websites** | Not enough data | 8.5 (24 reviews) ✓ Verified | | **Social Media** | Not enough data | 7.5 (19 reviews) ✓ Verified | | **Data** | Not enough data | 9.3 (29 reviews) ✓ Verified | #### Analytics | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Export/Import** | Not enough data | Feature Not Available | | **Reporting** | Not enough data | Feature Not Available | #### Customization | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Forms** | Not enough data | 9.0 (29 reviews) ✓ Verified | | **Personalization** | Not enough data | 9.4 (26 reviews) | | **Templates** | Not enough data | 9.3 (30 reviews) ✓ Verified | | **Integration** | Not enough data | 9.1 (33 reviews) ✓ Verified | ### Event Planning | Product | Score | Reviews | |---|---|---| | **Cvent Event Marketing & Management** | N/A | N/A | | **iCapture** | N/A | N/A | #### Agentic AI - Event Planning | Feature | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | --- ## Categories **Shared Categories (1):** [Lead Retrieval Software](https://www.g2.com/categories/lead-retrieval) **Unique to Cvent Event Marketing & Management (5):** [Virtual Event Platforms](https://www.g2.com/categories/virtual-event-platforms), [Event Marketing Software](https://www.g2.com/categories/event-marketing), [Event Planning Software](https://www.g2.com/categories/event-planning), [Event Management Platforms](https://www.g2.com/categories/event-management-platforms), [Event Registration and Ticketing Software](https://www.g2.com/categories/event-registration-ticketing) **Unique to iCapture (1):** [Lead Capture Software](https://www.g2.com/categories/lead-capture) --- ## Reviewer Demographics ### By Company Size | Segment | Cvent Event Marketing & Management | iCapture | |---|---|---| | **Small-Business** | 36.5% | 13.2% | | **Mid-Market** | 36.3% | 61.5% | | **Enterprise** | 27.2% | 25.3% | ### By Industry #### Cvent Event Marketing & Management - **Non-Profit Organization Management:** 15.6% - **Events Services:** 8.9% - **Education Management:** 5.9% - **Higher Education:** 5.6% - **Computer Software:** 5.3% - **Financial Services:** 4.8% - **Information Technology and Services:** 4.2% - **Hospital & Health Care:** 3.8% - **Hospitality:** 3.0% - **Leisure, Travel & Tourism:** 2.3% - **Other:** 40.6% #### iCapture - **Computer Software:** 9.9% - **Hospital & Health Care:** 7.7% - **Information Technology and Services:** 6.6% - **Education Management:** 5.5% - **Manufacturing:** 4.4% - **Health, Wellness and Fitness:** 4.4% - **Biotechnology:** 4.4% - **Machinery:** 4.4% - **Medical Devices:** 4.4% - **Electrical/Electronic Manufacturing:** 3.3% - **Other:** 45.1% --- ## Alternatives ### Alternatives to Cvent Event Marketing & Management - [Whova](https://www.g2.com/products/whova/reviews) — 4.8/5 stars (1891 reviews) - [vFairs](https://www.g2.com/products/vfairs/reviews) — 4.7/5 stars (1775 reviews) - [Webex Events & Webinars](https://www.g2.com/products/webex-events-webinars/reviews) — 4.6/5 stars (1077 reviews) - [PheedLoop](https://www.g2.com/products/pheedloop/reviews) — 4.8/5 stars (321 reviews) - [EventMobi](https://www.g2.com/products/eventmobi/reviews) — 4.6/5 stars (255 reviews) - [RingCentral Events](https://www.g2.com/products/ringcentral-events/reviews) — 4.5/5 stars (946 reviews) - [Airmeet - Virtual Events & Webinar Platform](https://www.g2.com/products/airmeet-virtual-events-webinar-platform/reviews) — 4.6/5 stars (756 reviews) - [Bizzabo](https://www.g2.com/products/bizzabo/reviews) — 4.3/5 stars (444 reviews) - [InEvent](https://www.g2.com/products/inevent/reviews) — 4.5/5 stars (145 reviews) - [Swapcard](https://www.g2.com/products/swapcard/reviews) — 4.6/5 stars (226 reviews) ### Alternatives to iCapture - [Captello](https://www.g2.com/products/captello/reviews) — 4.8/5 stars (170 reviews) - [Popl](https://www.g2.com/products/popl/reviews) — 4.6/5 stars (6084 reviews) - [Whova](https://www.g2.com/products/whova/reviews) — 4.8/5 stars (1891 reviews) - [Webex Events & Webinars](https://www.g2.com/products/webex-events-webinars/reviews) — 4.6/5 stars (1077 reviews) - [BigMarker](https://www.g2.com/products/bigmarker/reviews) — 4.7/5 stars (445 reviews) - [vFairs](https://www.g2.com/products/vfairs/reviews) — 4.7/5 stars (1775 reviews) - [CallRail](https://www.g2.com/products/callrail/reviews) — 4.5/5 stars (1715 reviews) - [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) — 4.5/5 stars (9096 reviews) - [Blinq](https://www.g2.com/products/blinq-me/reviews) — 4.8/5 stars (8852 reviews) - [HiHello](https://www.g2.com/products/hihello/reviews) — 4.6/5 stars (859 reviews) --- ## Top Discussions ### Cvent Event Marketing & Management - Title: [What's the best way to contact support](https://www.g2.com/discussions/what-s-the-best-way-to-contact-support) — 2 comments, 1 upvote > **Top comment:** "Their chat feature is great!" - Title: [how do I he award-winning reputation and review managem](https://www.g2.com/discussions/24301-how-do-i-he-award-winning-reputation-and-review-managem) — 2 comments, 3 upvotes > **Top comment:** "Your question seems to have gotten a little mixed up with a lot of extra stuff added in on the site - but if you are asking how to organize speakers' names -..." - Title: [What is Cvent Registration used for?](https://www.g2.com/discussions/what-is-cvent-registration-used-for) — 1 comment > **Top comment:** "Cvent Registration is used to capture the invitee details such as profile information, hotel room booking & travel requests and customized registration..." - Title: [What is cvent used for?](https://www.g2.com/discussions/what-is-cvent-used-for) — 1 comment > **Top comment:** "Cvent helps me to oversee and manage events that are offered by one of my clients. We use it to create online registration opportunities for trainings where..." - Title: [How has your experience been so far with the Virtual Attendee Hub?](https://www.g2.com/discussions/35286-how-has-your-experience-been-so-far-with-the-virtual-attendee-hub) — 1 comment, 1 upvote > **Top comment:** "We had a great event for our first time with the VAH. Easy for users to use and so many overall features to solve all our issues and needs. The Professional..." ### iCapture - Title: [What does iCapture do?](https://www.g2.com/discussions/what-does-icapture-do) — 2 comments > **Top comment:** "ICapture is a platform that provides an app to be used at in person and virtual events to capture attendees along with vital follow up notes and pushes them..." - Title: [How do you use Icapture?](https://www.g2.com/discussions/how-do-you-use-icapture) — 1 comment > **Top comment:** "You use iCapture by downloading the app to your IOS or Android device. You can either 1) manually enter a contact's information 2) scan a badge or QR code 3)..." - Title: [What is the use of Icapture?](https://www.g2.com/discussions/what-is-the-use-of-icapture) — 1 comment > **Top comment:** "iCapture is a lead retrieval software for marketing and sales teams to use at in-person events. It's an alternative to renting badge scanners, and they..." - Title: [Does the icapture solution also work with japanese characters](https://www.g2.com/discussions/25958-does-the-icapture-solution-also-work-with-japanese-characters) — 1 comment, 1 upvote > **Top comment:** "Hi Nico- iCapture questionnaires are able to use Chinese and Japanese characters. If you are inquiring about business card transcriptions, Chinese and..." - Title: [How are other companies encouraging staff to use non-tradeshow based events?](https://www.g2.com/discussions/25367-how-are-other-companies-encouraging-staff-to-use-non-tradeshow-based-events) — 1 comment, 1 upvote > **Top comment:** "Thank you for the questions, Nicole! With such exceptional circumstances, there are certainly some unique opportunities. We know that with a shifting..." --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/cvent-event-marketing-management-vs-icapture)