Compare Customer.io vs Mandrill

See this
comparison of Customer.io vs. Mandrill
based on data from user reviews. Customer.io rates 4.2/5 stars with 92 reviews. Mandrill rates 4.1/5 stars with 74 reviews. Each product's score is calculated by real-time data from verified user reviews.

Pricing

 
Small Business
$250
/mo
Free
FREE
12,000 emails per month
 
Startup
$750
/mo
Upgrade to a paid account
As low as $0.10
per thousand
 
Enterprise
$1250
/mo
Dedicated IPs
$29.95
per month
 
Broadcast
$2,500
/mo
 
Free Trial
Free Trial Unavailable
Customer.io
Small Business
$250/mo
Startup
$750/mo
Enterprise
$1250/mo
Broadcast
$2,500/mo
Free Trial
Mandrill
Free
FREE12,000 emails per month
Upgrade to a paid account
As low as $0.10per thousand
Dedicated IPs
$29.95per month
Free Trial Unavailable

Ratings

Meets Requirements
Meets Requirements
8.6
9.0
Ease of Use
Ease of Use
8.1
8.4
Ease of Setup
Ease of Setup
7.9
8.5
Ease of Admin
Ease of Admin
8.2
8.4
Quality of Support
Quality of Support
8.2
7.6
Ease of Doing Business With
Ease of Doing Business With
9.1
8.7
Product Direction (% positive)
Product Direction (% positive)
8.3
6.2
Meets Requirements
Customer.io
8.6
Mandrill
9.0
Ease of Use
Customer.io
8.1
Mandrill
8.4
Ease of Setup
Customer.io
7.9
Mandrill
8.5
Ease of Admin
Customer.io
8.2
Mandrill
8.4
Quality of Support
Customer.io
8.2
Mandrill
7.6
Ease of Doing Business With
Customer.io
9.1
Mandrill
8.7
Product Direction (% positive)
Customer.io
8.3
Mandrill
6.2

Features

Administration
Template Creation
Customer.io
8.0
Mandrill
7.8
Preset Template Availability
Customer.io
8.1
Mandrill
6.9
Custom Unsubscribe
Customer.io
7.8
Mandrill
8.0
Email Segmentation
Customer.io
8.9
Mandrill
7.8
Detailed Server Logs
Customer.io
8.2
Mandrill
7.9
Notifications
Customer.io
8.2
Mandrill
7.6
Integrations
Webhooks
Customer.io
8.9
Mandrill
8.5
Event Tracking API
Customer.io
8.6
Mandrill
8.9
Mail Send API
Customer.io
8.9
Mandrill
9.3
Spam Filter Testing
Customer.io
Not enough data available
Mandrill
7.9
Platform
Custom Tracking Domain
Customer.io
8.6
Mandrill
8.7
Multiple Domains
Customer.io
8.9
Mandrill
9.0
Dedicated IP
Customer.io
8.4
Mandrill
8.9
Documentation
Customer.io
8.2
Mandrill
8.6
Sender Reputation Management
Customer.io
8.6
Mandrill
8.9
Tracking & Reporting
Customer.io
8.3
Mandrill
8.6
Enterprise Scalability
Customer.io
8.3
Mandrill
8.1
Performance and Reliability
Customer.io
8.9
Mandrill
9.0

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
60.9%
58.3%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
32.6%
34.7%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
6.5%
6.9%
Customer.io
Small-Business
60.9%
Mid-Market
32.6%
Enterprise
6.5%
Mandrill
Small-Business
58.3%
Mid-Market
34.7%
Enterprise
6.9%

Reviewers' Industry

 
Internet
14.1%
Internet
21.6%
 
Marketing and Advertising
9.8%
Information Technology and Services
20.3%
 
Information Technology and Services
7.6%
Marketing and Advertising
10.8%
 
E-Learning
6.5%
Computer Software
5.4%
 
Computer Software
5.4%
E-Learning
4.1%
 
Other
56.5%
Other
37.8%
Customer.io
Internet
14.1%
Marketing and Advertising
9.8%
Information Technology and Services
7.6%
E-Learning
6.5%
Computer Software
5.4%
Other
56.5%
Mandrill
Internet
21.6%
Information Technology and Services
20.3%
Marketing and Advertising
10.8%
Computer Software
5.4%
E-Learning
4.1%
Other
37.8%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
Nathan Z.
Administrator in Marketing and Advertising

I'm an early customer of Customer.io and am a big fan. While they don't necessarily bill themselves as "marketing automation", I have found that Customer.io can serve the role of a traditional marketing automation solution with trimmed down (but thoughtful)...

Winston K.
Internal Consultant in Information Technology and Services

We used Mandrill to automate our transactional email for Lunker.com and help us get past spam filters. Their API instructions were a little hard to figure out at first, but after a few hours of reading we figured out that interfacing with Ruby was actually...

Most Helpful Critical Review
Most Helpful Critical Review
GM
User in Marketing and Advertising

The interface isn’t user friendly and it’s hard to teach coworkers how to use it.

Bradley H.
User in Internet

Mandrill is (or was when I used it from 2013-2015) pretty bare bones. It was also a total pain to try to create email templates using the GUI interface in Mailchimp (which I love) and then share those over into your transactional email. It's been about a...

 
Customer.io
Most Helpful Favorable Review
Nathan Z.
Administrator in Marketing and Advertising

I'm an early customer of Customer.io and am a big fan. While they don't necessarily bill themselves as "marketing automation", I have found that Customer.io can serve the role of a traditional marketing automation solution with trimmed down (but thoughtful)...

Most Helpful Critical Review
GM
User in Marketing and Advertising

The interface isn’t user friendly and it’s hard to teach coworkers how to use it.

Mandrill
Most Helpful Favorable Review
Winston K.
Internal Consultant in Information Technology and Services

We used Mandrill to automate our transactional email for Lunker.com and help us get past spam filters. Their API instructions were a little hard to figure out at first, but after a few hours of reading we figured out that interfacing with Ruby was actually...

Most Helpful Critical Review
Bradley H.
User in Internet

Mandrill is (or was when I used it from 2013-2015) pretty bare bones. It was also a total pain to try to create email templates using the GUI interface in Mailchimp (which I love) and then share those over into your transactional email. It's been about a...

Screenshots

 
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