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Compare Custify and Totango 
Featured Products
At a Glance
Market Segments
Small-Business (63.4% of reviews)
Mid-Market (57.2% of reviews)
Entry-Level Pricing
No pricing available
Contact Us Per Year
Custify
Star Rating
(476)4.7 out of 5
Market Segments
Small-Business (63.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about CustifyTotango
Star Rating
(1,146)4.3 out of 5
Market Segments
Mid-Market (57.2% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us Per Year
Browse all 2 pricing plansCustify vs Totango
When assessing the two solutions, reviewers found Custify easier to use, set up, and administer. Reviewers also preferred doing business with Custify overall.
- Reviewers felt that Custify meets the needs of their business better than Totango.
- When comparing quality of ongoing product support, reviewers felt that Custify is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Custify over Totango.
Pricing
Entry-Level Pricing
Custify
No pricing availableTotango
Enterprise
Contact Us
Per Year
Efficiently scale customer success with solutions backed by enterprise-grade privacy, security, and customization.
- 10 users (Practitioner seats)
- 2,000 customer accounts
- 5 teams
Free Trial
Custify
No trial information availableTotango
No trial information availableRatings
Meets Requirements
9.0
369
8.3
966
Ease of Use
9.1
413
8.2
980
Ease of Setup
8.6
225
7.4
492
Ease of Admin
9.0
139
7.8
360
Quality of Support
9.6
351
8.4
814
Has the product been a good partner in doing business?
9.5
139
8.6
360
Product Direction (% positive)
9.4
364
8.7
943
Features by Category
Customer Information
9.3
335
|
Verified
8.2
772
|
Verified
9.4
335
|
Verified
8.5
752
|
Verified
8.8
339
|
Verified
8.4
746
|
Verified
9.2
331
|
Verified
7.7
639
|
Verified
9.3
333
|
Verified
8.5
759
|
Verified
8.8
321
|
Verified
8.0
697
|
Verified
8.1
229
7.3
569
|
Verified
Predictions
8.9
297
|
Verified
7.8
664
|
Verified
8.4
298
|
Verified
7.1
632
|
Verified
8.9
303
|
Verified
7.9
674
|
Verified
7.5
174
6.5
495
|
Verified
Platform
8.6
294
|
Verified
8.0
753
|
Verified
8.9
320
|
Verified
7.7
690
|
Verified
8.5
223
|
Verified
7.9
690
|
Verified
8.8
311
|
Verified
8.0
700
|
Verified
8.8
322
|
Verified
7.9
725
|
Verified
8.8
325
|
Verified
7.9
716
|
Verified
9.0
312
|
Verified
8.3
710
|
Verified
9.3
299
|
Verified
8.5
632
|
Verified
9.2
325
|
Verified
8.2
741
|
Verified
9.0
320
|
Verified
8.3
709
|
Verified
Generative AI
7.7
127
Feature Not Available
7.9
125
Feature Not Available
Agentic AI - Customer Success
8.5
11
7.5
53
8.8
11
7.8
52
9.0
12
8.0
51
8.9
11
7.7
51
8.5
11
7.6
52
User Analysis
Not enough data
7.1
50
Not enough data
7.0
55
User Support
Not enough data
7.9
55
Not enough data
6.9
39
Not enough data
Feature Not Available
Walkthrough Type
Not enough data
Feature Not Available
Not enough data
6.6
41
Platform Basics - Digital Adoption Platform
Not enough data
7.1
7
Not enough data
6.4
7
Analytics - Digital Adoption Platform
Not enough data
6.2
7
Functions - Digital Adoption Platform
Not enough data
7.1
7
Not enough data
5.8
8
Agentic AI - Digital Adoption Platform
Not enough data
Not enough data
Product Analytics
9.3
5
Not enough data
8.3
5
Not enough data
9.3
5
Not enough data
8.3
5
Not enough data
9.0
5
Not enough data
8.3
5
Not enough data
8.0
5
Not enough data
8.7
5
Not enough data
Agentic AI - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
8.5
8
8.1
178
|
Verified
8.5
8
8.1
178
|
Verified
7.9
8
7.1
110
8.3
8
7.6
113
Intelligence
7.1
7
Feature Not Available
7.1
7
7.2
157
|
Verified
7.4
7
Feature Not Available
Sales Team
8.0
5
7.4
68
8.7
5
Feature Not Available
Not enough data
7.6
74
Intelligence
Not enough data
7.3
72
Not enough data
6.8
66
Not enough data
6.8
62
Mapping
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Agentic AI - Customer Revenue Optimization
Not enough data
8.6
7
Not enough data
8.6
7
Not enough data
8.1
7
Not enough data
7.9
7
Not enough data
8.3
7
Not enough data
7.9
8
Platform Basics
9.3
12
8.0
143
8.9
12
7.7
146
9.2
12
8.2
139
8.5
12
Feature Not Available
9.4
12
7.6
132
Agentic AI - Customer Journey Mapping
Not enough data
7.1
18
Platform Basics
9.4
16
8.4
228
|
Verified
8.7
17
8.2
227
|
Verified
Platform Data
8.4
16
8.0
221
|
Verified
8.4
16
7.9
222
|
Verified
8.8
17
8.3
242
|
Verified
9.0
16
8.2
227
|
Verified
Platform Additional Functionality
8.4
15
8.2
219
|
Verified
8.9
14
7.9
227
|
Verified
9.0
14
8.1
199
Agentic AI - Customer Journey Analytics
Not enough data
7.3
15
Not enough data
8.4
15
Not enough data
8.0
15
Not enough data
7.8
15
Analytics
9.8
8
8.1
101
9.4
8
8.2
95
8.8
7
Feature Not Available
6.7
7
Feature Not Available
Customization
8.6
6
8.0
90
7.5
6
Feature Not Available
8.7
5
7.6
76
8.3
6
Feature Not Available
Generative AI
7.4
7
6.4
51
8.3
7
6.4
52
Agentic AI - Experience Management
Not enough data
8.1
8
Not enough data
8.5
8
Not enough data
8.5
8
Not enough data
8.5
8
Onboarding Setup
8.8
20
8.2
221
8.6
20
7.9
212
8.9
20
8.0
202
Project Tracking
7.5
19
8.2
199
7.7
18
Feature Not Available
8.0
19
8.0
195
9.0
19
8.4
212
8.3
18
8.0
193
Customer Engagement
8.3
18
7.9
188
8.3
18
8.0
204
8.0
18
7.7
199
8.1
18
8.3
198
8.3
18
Feature Not Available
Agentic AI - SAP Store
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Custify and Totango are categorized as Customer Success, Customer Data Platform (CDP), Customer Journey Analytics, Customer Journey Mapping, Customer Revenue Optimization, Client Onboarding, Digital Adoption Platform, and Experience Management
Reviews
Reviewers' Company Size
Custify
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Totango
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
47.4%
Information Technology and Services
15.2%
Marketing and Advertising
10.2%
Events Services
1.7%
Internet
1.5%
Other
24.0%
Computer Software
36.0%
Information Technology and Services
18.9%
Telecommunications
4.3%
Internet
3.5%
Marketing and Advertising
3.4%
Other
33.9%
Alternatives
Discussions
Where is my data stored?
1 Comment
PW
Your data is stored in a data center either within the European Union or in the US, depending on your preference. Read more
How do we get started?
1 Comment
PW
Simply head to http://custify.com and subscribe for a demoRead more
Can I send unlimited customer data into Custify?
1 Comment
PW
Data storage and data retention depends on the plan that you choose. Read more
What are best practices for CSM assignment process - both dynamic and static?
2 Comments
GN
Hi Tony, can we please move the conversation to forum.totango.com - we don't really track this discussion board that frequentlyRead more
What would be the best way to load the pages faster?
2 Comments
JT
Only way I've seen is to restrict your filters on notifications (the first page for me at least)Read more
How much does Totango cost?
1 Comment
Official Response from Totango
Totango is FREE for small teams and individuals and offers a 30 Day FREE trial, no credit card required to all other packages. You can check it out at...Read more
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