# Custellence vs Smaply Comparison | | Custellence | Smaply | |---|---|---| | **Star Rating** | 4.3 out of 5 | 4.5 out of 5 | | **Total Reviews** | 11 | 15 | | **Largest Market Segment** | Enterprise (54.5% of reviews) | Mid-Market (53.3% of reviews) | | **Entry Level Price** | $199.00 Per Month | €0.00 1 user Per Year | --- ## Top Pros & Cons ### Custellence Pros: - Ease of Use (2 reviews) - Real-Time Collaboration (2 reviews) Cons: - Limited Features (2 reviews) - Difficult Navigation (1 reviews) ### Smaply Pros: - Easy Learning (1 reviews) - Time-saving (1 reviews) Cons: - Export Issues (1 reviews) --- ## Ratings Comparison | Rating | Custellence | Smaply | |---|---|---| | **Meets Requirements** | 9.1 (9 reviews) | 9.8 (9 reviews) | | **Ease of Use** | 8.7 (9 reviews) | 9.5 (10 reviews) | | **Ease of Setup** | 9.7 (6 reviews) | Not enough data | | **Ease of Admin** | 8.3 (6 reviews) | Not enough data | | **Quality of Support** | 8.7 (9 reviews) | 9.8 (9 reviews) | | **Has the product been a good partner in doing business?** | 8.6 (6 reviews) | Not enough data | | **Product Direction (% positive)** | 8.5 (8 reviews) | 10.0 (9 reviews) | --- ## Pricing ### Custellence #### Entry-Level Pricing Plan: Collaborate Price: $199.00 Per Month Description: For mid-sized teams and departments that needs a flexible tool for collaborating on their customer journeys. Key Features: - Unlimited journey maps - 1 workspace - Unlimited users [Browse all 3 editions](https://www.g2.com/products/custellence/pricing) #### Free Trial Yes ### Smaply #### Entry-Level Pricing Plan: Free Price: €0.00 1 user Per Year Description: Simple journey maps for quick results. Key Features: - 1 personal workspace - 10 maps - 10 personas [Browse all 4 editions](https://www.g2.com/products/smaply/pricing) #### Free Trial Yes --- ## Features Comparison By Category ### Customer Journey Mapping | Product | Score | Reviews | |---|---|---| | **Custellence** | 7.9/10 | 8 | | **Smaply** | 9.3/10 | 8 | #### Platform Basics | Feature | Custellence | Smaply | |---|---|---| | **Templates** | 7.7 (8 reviews) | 9.2 (8 reviews) | | **Exporting** | 7.5 (8 reviews) | 9.0 (8 reviews) | | **Multi-user Access and Collaboration** | 8.3 (7 reviews) | 9.4 (8 reviews) | | **Multiple Personas** | 7.9 (7 reviews) | 9.4 (8 reviews) | | **Data Analytics ** | Feature Not Available | Not enough data | #### Agentic AI - Customer Journey Mapping | Feature | Custellence | Smaply | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | --- ## Categories **Shared Categories (1):** [Customer Journey Mapping Tools](https://www.g2.com/categories/customer-journey-mapping) **Unique to Custellence (1):** [Diagramming Software](https://www.g2.com/categories/diagramming) --- ## Reviewer Demographics ### By Company Size | Segment | Custellence | Smaply | |---|---|---| | **Small-Business** | 18.2% | 33.3% | | **Mid-Market** | 27.3% | 53.3% | | **Enterprise** | 54.5% | 13.3% | ### By Industry #### Custellence - **Higher Education:** 18.2% - **Consulting:** 9.1% - **Telecommunications:** 9.1% - **Management Consulting:** 9.1% - **Machinery:** 9.1% - **Logistics and Supply Chain:** 9.1% - **Insurance:** 9.1% - **Government Administration:** 9.1% - **Education Management:** 9.1% - **Banking:** 9.1% #### Smaply - **Information Technology and Services:** 20.0% - **Financial Services:** 13.3% - **Banking:** 13.3% - **Consulting:** 6.7% - **Telecommunications:** 6.7% - **Medical Devices:** 6.7% - **Management Consulting:** 6.7% - **Higher Education:** 6.7% - **Education Management:** 6.7% - **Automotive:** 6.7% - **Other:** 6.7% --- ## Alternatives ### Alternatives to Custellence - [Sketch](https://www.g2.com/products/sketch/reviews) — 4.5/5 stars (1226 reviews) - [Lucid Visual Collaboration Suite](https://www.g2.com/products/lucid-software-inc-lucid-visual-collaboration-suite/reviews) — 4.5/5 stars (8642 reviews) - [Miro](https://www.g2.com/products/miro/reviews) — 4.6/5 stars (13079 reviews) - [WebEngage](https://www.g2.com/products/webengage/reviews) — 4.5/5 stars (751 reviews) - [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) — 4.0/5 stars (4462 reviews) - [Mural](https://www.g2.com/products/mural/reviews) — 4.6/5 stars (1459 reviews) - [SketchWow](https://www.g2.com/products/sketchwow/reviews) — 4.8/5 stars (353 reviews) - [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) — 4.1/5 stars (2928 reviews) - [ChurnZero](https://www.g2.com/products/churnzero/reviews) — 4.7/5 stars (1590 reviews) - [Creately](https://www.g2.com/products/creately/reviews) — 4.4/5 stars (1390 reviews) ### Alternatives to Smaply - [TheyDo](https://www.g2.com/products/theydo/reviews) — 4.5/5 stars (62 reviews) - [WebEngage](https://www.g2.com/products/webengage/reviews) — 4.5/5 stars (751 reviews) - [Miro](https://www.g2.com/products/miro/reviews) — 4.6/5 stars (13079 reviews) - [Lucid Visual Collaboration Suite](https://www.g2.com/products/lucid-software-inc-lucid-visual-collaboration-suite/reviews) — 4.5/5 stars (8642 reviews) - [MoEngage](https://www.g2.com/products/moengage/reviews) — 4.5/5 stars (524 reviews) - [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) — 4.1/5 stars (2928 reviews) - [Glassbox](https://www.g2.com/products/glassbox/reviews) — 4.9/5 stars (809 reviews) - [Totango](https://www.g2.com/products/totango/reviews) — 4.3/5 stars (1150 reviews) - [UXPressia](https://www.g2.com/products/uxpressia/reviews) — 4.5/5 stars (37 reviews) - [Ortto](https://www.g2.com/products/ortto/reviews) — 4.4/5 stars (622 reviews) --- ## Top Discussions ### Custellence - Title: [What is Custellence used for?](https://www.g2.com/discussions/what-is-custellence-used-for) — 1 comment > **Top comment:** "Custellence helps businesses create customer journey maps to understand interactions and improve experiences." ### Smaply No discussions available for this product. --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/custellence-vs-smaply)