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# Curata vs Upland Kapost Comparison - What are their main differences?

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CurataUpland Kapost[+ Add Product](#)

Pricing

**Curata**

**$0.01** Per Month · Basic

**Upland Kapost**

**$3,500** per month · Kapost Marketing Operating System

**Pricing Insights**
from reviews

Perceived Cost

**Curata**
$$$$$

**Upland Kapost**
$$$$$

Average Discount

**Curata**
13%

**Upland Kapost**
Not enough reviews yet

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Time to Implement

**Curata** 6 months
Based on 100 responses

**Upland Kapost** 6 months
Based on 100 responses

Return on Investment

**Curata** 6 months
Based on 100 responses

**Upland Kapost** 6 months
Based on 100 responses

 ![Curata](https://images.g2crowd.com/uploads/product/hd_favicon/1489001171/curata.svg "Curata")

 ![Upland Kapost](https://images.g2crowd.com/uploads/product/hd_favicon/86dd55276e3da321c4e859f6b15f5e49/upland-kapost.svg "Upland Kapost")

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**Pros & Cons**
from reviews

**Curata**
Not enough data

**Upland Kapost**
Not enough data

Integrations

**Curata**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_9b3885e412601ba5c4ff30299d594504/act-on.png "Product Avatar Image")

Act-On

](https://www.g2.com/products/act-on/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d6b6650425eafc5c72f230cad744ad29/adobe-marketo-engage.png "Product Avatar Image")

Adobe Marketo Engage

](https://www.g2.com/products/adobe-marketo-engage/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_ff3e7035820bd5f8e5144714fcf71ef8/buffer.png "Product Avatar Image")

Buffer

](https://www.g2.com/products/buffer/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_e69e066d88c115eb12c910f5920ce86c/cakemail.png "Product Avatar Image")

Cakemail

](https://www.g2.com/products/cakemail/reviews)[
View all
](https://www.g2.com/products/curata/integrations)

**Upland Kapost**
Not enough data

Screenshots

**Curata**
 ![Curata screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/56792/expirable-direct-uploads_2Fff070675-e802-4f95-8b2f-0b1b5d2003ff_2FScreen_Shot_2016-11-21_at_11.05.06_AM.png)

**Upland Kapost**
 ![Upland Kapost screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/45094/expirable-direct-uploads_2Fa5fb04e1-c2f2-415f-b360-8b560b77e956_2FKapost_ScreenShot_2.jpg)

**Ratings**
from reviews

Meets Requirements

**Curata**

**8.7** /10

Based on 42 responses

**Upland Kapost**

**7.8** /10

Based on 39 responses

Ease of Use

**Curata**

**8.6** /10

Based on 42 responses

**Upland Kapost**

**7.5** /10

Based on 39 responses

Ease of Setup

**Curata**

**8.0** /10

Based on 27 responses

**Upland Kapost**

**7.4** /10

Based on 16 responses

Ease of Admin

**Curata**

**8.8** /10

Based on 27 responses

**Upland Kapost**

**8.1** /10

Based on 17 responses

Quality of Support

**Curata**

**9.4** /10

Based on 41 responses

**Upland Kapost**

**8.5** /10

Based on 34 responses

Has the product been a good partner in doing business?

**Curata**

**9.4** /10

Based on 26 responses

**Upland Kapost**

**8.9** /10

Based on 18 responses

Product Direction (% positive)

**Curata**

**8.9** /10

Based on 42 responses

**Upland Kapost**

**7.9** /10

Based on 39 responses

**Features**
ratings from reviews

Content Creation

Not enough data

**8.5** /10

Based on 13 responses

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
28.6%

Mid-Market(51-1000 emp.)
57.1%

Enterprise(\> 1000 emp.)
14.3%

Small-Business(50 or fewer emp.)
28.6%

Mid-Market(51-1000 emp.)
57.1%

Enterprise(\> 1000 emp.)
14.3%

Small-Business(50 or fewer emp.)
9.3%

Mid-Market(51-1000 emp.)
65.1%

Enterprise(\> 1000 emp.)
25.6%

Small-Business(50 or fewer emp.)
9.3%

Mid-Market(51-1000 emp.)
65.1%

Enterprise(\> 1000 emp.)
25.6%

**Reviewers' Industry**

[![Curata](https://images.g2crowd.com/uploads/product/hd_favicon/1489001171/curata.svg "Curata")](https://www.g2.com/products/curata/reviews)
Curata

Computer Software
21.4%

Marketing and Advertising
16.7%

Information Technology and Services
11.9%

Financial Services
7.1%

Online Media
4.8%

Other
38.1%

[![Upland Kapost](https://images.g2crowd.com/uploads/product/hd_favicon/86dd55276e3da321c4e859f6b15f5e49/upland-kapost.svg "Upland Kapost")](https://www.g2.com/products/upland-kapost/reviews)
Upland Kapost

Information Technology and Services
37.2%

Computer Software
25.6%

Marketing and Advertising
11.6%

Printing
4.7%

Venture Capital & Private Equity
2.3%

Other
18.6%

Alternatives

**Curata Alternatives**

 ![ContentStudio](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_928fd90b58efe6bdf3c04f9637d2bdfa/contentstudio.png "ContentStudio")

[
ContentStudio
](/products/contentstudio/reviews)

 ![Scoop.it](https://images.g2crowd.com/uploads/product/hd_favicon/68e3ba1e9ec2ad2e8e55152bd76a7731/scoop-it.svg "Scoop.it")

[
Scoop.it
](/products/scoop-it/reviews)

 ![Semrush](https://images.g2crowd.com/uploads/product/hd_favicon/e6c872117633137a9a91ffa14ee3ce41/semrush%282%29.svg "Semrush")

[
Semrush
](/products/semrush/reviews)

 ![HubSpot Marketing Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-marketing-hub.svg "HubSpot Marketing Hub")

[
HubSpot Marketing Hub
](/products/hubspot-marketing-hub/reviews)

**Upland Kapost Alternatives**

 ![Contently](https://images.g2crowd.com/uploads/product/hd_favicon/1497287611/contently.svg "Contently")

[
Contently
](/products/contently/reviews)

 ![Skyword360](https://images.g2crowd.com/uploads/product/hd_favicon/626b73fc91f72d70ea0fb01bb4de137b/skyword360.svg "Skyword360")

[
Skyword
](/products/skyword360/reviews)

 ![Bynder](https://images.g2crowd.com/uploads/product/hd_favicon/61dcf45c7ad4a7bac2bbaf385d025c3a/bynder.svg "Bynder")

[
Bynder
](/products/bynder/reviews)

 ![Semrush](https://images.g2crowd.com/uploads/product/hd_favicon/e6c872117633137a9a91ffa14ee3ce41/semrush%282%29.svg "Semrush")

[
Semrush
](/products/semrush/reviews)

## Curata vs Upland Kapost

When assessing the two solutions, reviewers found Curata easier to use, set up, and administer. Reviewers also preferred doing business with Curata overall.

- Reviewers felt that Curata meets the needs of their business better than Upland Kapost.
- When comparing quality of ongoing product support, reviewers felt that Curata is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Curata over Upland Kapost.