# CTM, Convin.ai vs CallRail Comparison

| | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.7 out of 5 | 4.5 out of 5 | 
| **Total Reviews** | 758 | 548 | 1,715 | 
| **Largest Market Segment** | Small-Business (66.2% of reviews) | Enterprise (62.5% of reviews) | Small-Business (74.4% of reviews) | 
| **Entry Level Price** | $79.00 Per Month | No pricing available | $55.00 Per Month | 

---
## Top Pros & Cons

### CTM

Pros:
- Customer Support (49 reviews)
- Ease of Use (48 reviews)

Cons:
- Learning Curve (23 reviews)
- Complexity (15 reviews)

### Convin.ai

Pros:
- Ease of Use (9 reviews)
- Accuracy (7 reviews)

Cons:
- Auditing Issues (3 reviews)
- Inadequate Reporting (3 reviews)

### CallRail

Pros:
- Ease of Use (122 reviews)
- Features (109 reviews)

Cons:
- Missing Features (33 reviews)
- Integration Issues (30 reviews)

---
## Ratings Comparison
| Rating | CTM | Convin.ai | CallRail | 
|---|---|---|---|
  | **Meets Requirements** | 9.1 (629 reviews) | 9.3 (515 reviews) | 9.0 (1332 reviews) | 
  | **Ease of Use** | 8.6 (635 reviews) | 9.5 (519 reviews) | 9.0 (1347 reviews) | 
  | **Ease of Setup** | 8.4 (532 reviews) | 9.2 (166 reviews) | 9.0 (1096 reviews) | 
  | **Ease of Admin** | 8.7 (529 reviews) | 9.2 (46 reviews) | 9.1 (1023 reviews) | 
  | **Quality of Support** | 9.0 (584 reviews) | 9.6 (514 reviews) | 8.8 (1198 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.2 (524 reviews) | 9.4 (44 reviews) | 9.2 (1007 reviews) | 
  | **Product Direction (% positive)** | 9.1 (628 reviews) | 9.8 (509 reviews) | 8.9 (1277 reviews) | 

---
## Pricing

### CTM

#### Entry-Level Pricing

Plan: Marketing Lite

Price: $79.00 Per Month

Description: Attribution essentials to measure the impact of your marketing efforts



Key Features:
- Unlimited users
- Attribute calls and texts to their source
- Standard call recording, forwarding, and IVR routing

[Browse all 4 editions](https://www.g2.com/products/ctm-ctm/pricing)

#### Free Trial

Yes

### Convin.ai

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

### CallRail

#### Entry-Level Pricing

Plan: Lead Tracking

Price: $55.00 Per Month

Description: Track and analyze call and texts with Call Tracking for greater marketing insights, now with Al-powered conversation insights.

Key Features:
- Call &amp; text tracking and attribution
- Call recording and routing
- Call transcription and analysis

[Browse all 4 editions](https://www.g2.com/products/callrail/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **CTM** | N/A | N/A |
| **Convin.ai** | N/A | N/A |
| **CallRail** | N/A | N/A |

#### Lead Generation

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | Not enough data | 
| **Data Import &amp; Export Tools** | Not enough data | Not enough data | Not enough data | 

### AI Sales Assistant

| Product | Score | Reviews |
|---|---|---|
| **CTM** | N/A | N/A |
| **Convin.ai** | N/A | N/A |
| **CallRail** | 8.8/10 | 8 |

#### Lead Facilitation

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Customer-facing Chatbot** | Not enough data | Not enough data | 8.8 (7 reviews) | 
| **Lead Qualification** | Not enough data | Not enough data | 7.5 (6 reviews) | 
| **Lead Follow-up** | Not enough data | Not enough data | 8.3 (7 reviews) | 
| **Meeting Scheduling ** | Not enough data | Not enough data | 8.6 (7 reviews) | 

#### Organization

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Opportunity and Pipeline Management ** | Not enough data | Not enough data | 8.6 (7 reviews) | 
| **Data Entry** | Not enough data | Not enough data | 8.6 (6 reviews) | 
| **Integrations / APIs** | Not enough data | Not enough data | 10.0 (7 reviews) | 

#### Performance Analysis

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Coaching ** | Not enough data | Not enough data | 8.8 (7 reviews) | 
| **Peformance Tracking** | Not enough data | Not enough data | 9.0 (7 reviews) | 

#### Sales Analysis

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **ROI Forecasting ** | Not enough data | Not enough data | 8.8 (7 reviews) | 
| **Sales Forecasting ** | Not enough data | Not enough data | 9.0 (7 reviews) | 

#### Generative AI

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 8.8 (7 reviews) | 
| **AI Text Summarization** | Not enough data | Not enough data | 9.4 (8 reviews) | 

#### Agentic AI - AI Sales Assistant

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 8.0 (5 reviews) | 
| **Cross-system Integration** | Not enough data | Not enough data | 9.3 (5 reviews) | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 9.2 (6 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | 9.0 (5 reviews) | 
| **Decision Making** | Not enough data | Not enough data | 9.0 (5 reviews) | 

### Conversation Intelligence

| Product | Score | Reviews |
|---|---|---|
| **CTM** | 7.1/10 | 59 |
| **Convin.ai** | 9.4/10 | 353 |
| **CallRail** | 8.5/10 | 230 |

#### Call Analytics

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Call Recording** | 9.6 (54 reviews) ✓ Verified | 9.6 (341 reviews) | 9.3 (189 reviews) ✓ Verified | 
| **Machine Learning** | 8.4 (33 reviews) ✓ Verified | 9.2 (340 reviews) | 8.1 (138 reviews) ✓ Verified | 
| **Call Analysis** | 9.0 (46 reviews) ✓ Verified | 9.4 (342 reviews) | 8.6 (168 reviews) ✓ Verified | 
| **Lead Qualification** | 8.9 (45 reviews) ✓ Verified | 9.3 (328 reviews) | 8.3 (171 reviews) ✓ Verified | 

#### Artificial Intelligence - Conversation Intelligence

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Customer Scoring** | 8.7 (40 reviews) ✓ Verified | 9.3 (338 reviews) | 8.3 (145 reviews) ✓ Verified | 
| **Speech-to-Text** | 8.5 (39 reviews) ✓ Verified | 9.3 (342 reviews) | 8.2 (148 reviews) ✓ Verified | 
| **Sentiment Analysis** | Not enough data | Not enough data | Not enough data | 

#### Generative AI

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **AI Text Summarization** | 6.8 (11 reviews) | 9.4 (281 reviews) | Feature Not Available | 

#### Agentic AI - Conversation Intelligence

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Autonomous Task Execution** | 5.8 (6 reviews) | Not enough data | 8.6 (15 reviews) | 
| **Multi-step Planning** | 5.3 (6 reviews) | Not enough data | 8.6 (15 reviews) | 
| **Cross-system Integration** | 6.1 (6 reviews) | Not enough data | 8.9 (16 reviews) | 
| **Adaptive Learning** | 5.6 (6 reviews) | Not enough data | 8.7 (15 reviews) | 
| **Natural Language Interaction** | 6.7 (6 reviews) | Not enough data | 8.6 (15 reviews) | 
| **Proactive Assistance** | 5.8 (6 reviews) | Not enough data | 8.4 (15 reviews) | 
| **Decision Making** | 4.7 (6 reviews) | Not enough data | 8.3 (15 reviews) | 

### Contact Center Quality Assurance

| Product | Score | Reviews |
|---|---|---|
| **CTM** | N/A | N/A |
| **Convin.ai** | 9.3/10 | 438 |
| **CallRail** | N/A | N/A |

#### Quality Assurance

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Evaluation** | Not enough data | 9.3 (425 reviews) | Not enough data | 
| **Calibration** | Not enough data | 9.2 (426 reviews) | Not enough data | 
| **Reports** | Not enough data | 9.4 (427 reviews) | Not enough data | 

#### Engagement

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Feedback** | Not enough data | 9.4 (428 reviews) | Not enough data | 
| **Dashboards** | Not enough data | 9.5 (427 reviews) | Not enough data | 
| **Training** | Not enough data | 9.3 (422 reviews) | Not enough data | 

#### Performance

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Integrations** | Not enough data | 9.4 (427 reviews) | Not enough data | 
| **Compliance** | Not enough data | 9.3 (427 reviews) | Not enough data | 

#### Generative AI

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | 9.3 (302 reviews) | Not enough data | 
| **AI Text Summarization** | Not enough data | 9.3 (302 reviews) | Not enough data | 

### Contact Center

| Product | Score | Reviews |
|---|---|---|
| **CTM** | 9.1/10 | 65 |
| **Convin.ai** | N/A | N/A |
| **CallRail** | 8.3/10 | 97 |

#### Channels

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Voice** | 9.7 (32 reviews) ✓ Verified | Not enough data | 8.7 (82 reviews) | 
| **Social** | 8.7 (22 reviews) | Not enough data | 8.2 (58 reviews) | 
| **Web Chat** | 9.2 (19 reviews) ✓ Verified | Not enough data | 7.6 (57 reviews) | 
| **Mobile SMS** | 9.0 (29 reviews) ✓ Verified | Not enough data | 7.9 (71 reviews) | 
| **Email** | 9.0 (21 reviews) | Not enough data | 8.1 (65 reviews) | 

#### Generative AI

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **AI Text-to-Speech** | 7.9 (7 reviews) | Not enough data | Feature Not Available | 

#### Functions

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Session Routing** | 9.3 (50 reviews) ✓ Verified | Not enough data | 8.7 (68 reviews) | 
| **Session Queuing** | 9.4 (47 reviews) ✓ Verified | Not enough data | 8.6 (63 reviews) | 
| **Concurrent Calling** | 9.5 (43 reviews) ✓ Verified | Not enough data | 8.4 (60 reviews) | 
| **Speech Analytics** | 9.2 (21 reviews) | Not enough data | 8.2 (64 reviews) | 
| **Auto Dialer** | 9.4 (18 reviews) ✓ Verified | Not enough data | Feature Not Available | 
| **IVR** | 9.7 (27 reviews) ✓ Verified | Not enough data | 8.3 (61 reviews) | 
| **Inbound Screen Pop** | 9.5 (22 reviews) ✓ Verified | Not enough data | 8.3 (58 reviews) | 
| **Persistent Data** | 9.5 (22 reviews) ✓ Verified | Not enough data | 8.1 (58 reviews) | 

#### Agentic AI - Contact Center

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Autonomous Task Execution** | 7.0 (5 reviews) | Not enough data | 8.3 (6 reviews) | 
| **Cross-system Integration** | 9.2 (6 reviews) | Not enough data | 8.6 (6 reviews) | 
| **Natural Language Interaction** | 7.3 (5 reviews) | Not enough data | 8.3 (6 reviews) | 
| **Proactive Assistance** | 8.0 (5 reviews) | Not enough data | 8.3 (6 reviews) | 

#### Administrative

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Session Summary Notes** | 9.2 (47 reviews) ✓ Verified | Not enough data | 8.4 (70 reviews) | 
| **Administrator Access** | 9.7 (47 reviews) ✓ Verified | Not enough data | 8.9 (80 reviews) | 
| **Reporting &amp; Dashboards** | 9.2 (50 reviews) ✓ Verified | Not enough data | 8.7 (82 reviews) | 
| **Session Recording** | 9.8 (21 reviews) ✓ Verified | Not enough data | 8.7 (74 reviews) | 
| **Agent Scheduling and Assignment** | 9.4 (19 reviews) ✓ Verified | Not enough data | Feature Not Available | 

### Attribution

| Product | Score | Reviews |
|---|---|---|
| **CTM** | 8.0/10 | 57 |
| **Convin.ai** | N/A | N/A |
| **CallRail** | 7.9/10 | 285 |

#### Attribution Modeling

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Single-Touch Attribution** | 8.7 (43 reviews) | Not enough data | 8.7 (200 reviews) ✓ Verified | 
| **Multi-Touch Attribution** | 8.1 (38 reviews) | Not enough data | 8.1 (172 reviews) ✓ Verified | 
| **Algorithmic Attribution** | Feature Not Available | Not enough data | 7.7 (140 reviews) ✓ Verified | 
| **Cross-Device Attribution** | 8.5 (33 reviews) | Not enough data | 7.8 (148 reviews) ✓ Verified | 
| **Offline Attribution** | 8.8 (39 reviews) | Not enough data | 8.1 (162 reviews) ✓ Verified | 
| **Custom Attribution** | Feature Not Available | Not enough data | 7.9 (144 reviews) ✓ Verified | 

#### Agentic AI - Attribution

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Autonomous Task Execution** | 5.8 (10 reviews) | Not enough data | 6.4 (11 reviews) | 
| **Cross-system Integration** | 7.0 (10 reviews) | Not enough data | 6.8 (12 reviews) | 
| **Natural Language Interaction** | 5.8 (10 reviews) | Not enough data | 6.7 (14 reviews) | 
| **Proactive Assistance** | 5.2 (10 reviews) | Not enough data | 6.4 (11 reviews) | 

#### Marketing

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **B2B Attribution** | 8.7 (29 reviews) | Not enough data | 8.0 (157 reviews) ✓ Verified | 
| **B2C Attribution** | 9.0 (33 reviews) | Not enough data | 8.4 (164 reviews) ✓ Verified | 
| **Marketing Channels** | 9.5 (43 reviews) | Not enough data | 8.7 (205 reviews) ✓ Verified | 
| **Integrations** | 9.1 (49 reviews) | Not enough data | 8.6 (202 reviews) ✓ Verified | 

#### Reporting

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Dashboards** | 8.8 (48 reviews) | Not enough data | 8.6 (242 reviews) ✓ Verified | 
| **Data Visualizations** | 8.6 (46 reviews) | Not enough data | 8.5 (229 reviews) ✓ Verified | 
| **Custom Reporting** | 8.8 (43 reviews) | Not enough data | 8.1 (205 reviews) ✓ Verified | 

### Lead Capture

| Product | Score | Reviews |
|---|---|---|
| **CTM** | N/A | N/A |
| **Convin.ai** | N/A | N/A |
| **CallRail** | 8.3/10 | 270 |

#### Lead Monitoring

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Features** | Not enough data | Not enough data | 8.5 (209 reviews) ✓ Verified | 
| **Performance** | Not enough data | Not enough data | 8.7 (219 reviews) ✓ Verified | 
| **Identification** | Not enough data | Not enough data | 8.4 (213 reviews) ✓ Verified | 

#### Agentic AI - Lead Capture

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 8.2 (23 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | 8.1 (22 reviews) | 

#### Data Capture

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Mobile** | Not enough data | Not enough data | 8.3 (212 reviews) ✓ Verified | 
| **Websites** | Not enough data | Not enough data | 8.6 (212 reviews) ✓ Verified | 
| **Social Media** | Not enough data | Not enough data | 8.0 (175 reviews) ✓ Verified | 
| **Data** | Not enough data | Not enough data | 8.5 (214 reviews) ✓ Verified | 

#### Analytics

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Export/Import** | Not enough data | Not enough data | 8.5 (206 reviews) ✓ Verified | 
| **Reporting** | Not enough data | Not enough data | 8.5 (229 reviews) ✓ Verified | 

#### Customization

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Forms** | Not enough data | Not enough data | 8.3 (168 reviews) ✓ Verified | 
| **Personalization** | Not enough data | Not enough data | 8.3 (174 reviews) ✓ Verified | 
| **Templates** | Not enough data | Not enough data | 7.8 (163 reviews) ✓ Verified | 
| **Integration** | Not enough data | Not enough data | 8.4 (201 reviews) ✓ Verified | 

### Online Form Builder

| Product | Score | Reviews |
|---|---|---|
| **CTM** | N/A | N/A |
| **Convin.ai** | N/A | N/A |
| **CallRail** | 8.9/10 | 12 |

#### Customization

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Custom Fields** | Not enough data | Not enough data | 9.2 (12 reviews) | 
| **Conditional Logic** | Not enough data | Not enough data | 8.2 (12 reviews) | 
| **Multi-page Forms** | Not enough data | Not enough data | Feature Not Available | 
| **Design** | Not enough data | Not enough data | 9.2 (12 reviews) | 

#### Additional Functionality

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Embedded Forms** | Not enough data | Not enough data | 9.4 (12 reviews) | 
| **Offline Capability** | Not enough data | Not enough data | Feature Not Available | 
| **Notifications** | Not enough data | Not enough data | 8.8 (12 reviews) | 
| **Payments** | Not enough data | Not enough data | Feature Not Available | 
| **Mobile Forms** | Not enough data | Not enough data | 8.9 (11 reviews) | 

### Live Chat

| Product | Score | Reviews |
|---|---|---|
| **CTM** | N/A | N/A |
| **Convin.ai** | N/A | N/A |
| **CallRail** | 7.5/10 | 22 |

#### Generative AI

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | Feature Not Available | 
| **AI Text Summarization** | Not enough data | Not enough data | Feature Not Available | 
| **AI Text-to-Speech** | Not enough data | Not enough data | Feature Not Available | 

#### Communication

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Pop-up Chat** | Not enough data | Not enough data | 6.3 (8 reviews) | 
| **Notifications** | Not enough data | Not enough data | 7.0 (9 reviews) | 
| **Targeted Emails** | Not enough data | Not enough data | 6.9 (9 reviews) | 
| **In-App Messaging** | Not enough data | Not enough data | 8.1 (8 reviews) | 
| **Co-Browsing** | Not enough data | Not enough data | 6.3 (8 reviews) | 

####  Internal Use

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Customization ** | Not enough data | Not enough data | 6.8 (22 reviews) | 
| **Conversation Archiving** | Not enough data | Not enough data | 8.9 (9 reviews) | 
| **Lead Development** | Not enough data | Not enough data | 8.8 (8 reviews) | 
| **Knowledge Base** | Not enough data | Not enough data | 8.9 (9 reviews) | 
| **Team Inbox ** | Not enough data | Not enough data | 6.7 (8 reviews) | 
| **Customer Profiles** | Not enough data | Not enough data | 7.6 (9 reviews) | 

### Speech Analytics

| Product | Score | Reviews |
|---|---|---|
| **CTM** | N/A | N/A |
| **Convin.ai** | 9.6/10 | 272 |
| **CallRail** | N/A | N/A |

#### Generative AI

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **AI Text Summarization** | Not enough data | 9.6 (266 reviews) | Not enough data | 

### AI Voice Assistants

| Product | Score | Reviews |
|---|---|---|
| **CTM** | N/A | N/A |
| **Convin.ai** | N/A | N/A |
| **CallRail** | 8.4/10 | 6 |

#### Voice Recognition - AI Voice Assistants

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Voice Recognition** | Not enough data | Not enough data | 8.6 (6 reviews) | 

#### Speech Synthesis - AI Voice Assistants

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Speech Synthesis** | Not enough data | Not enough data | 7.8 (6 reviews) | 
| **Customizable speech** | Not enough data | Not enough data | 7.5 (6 reviews) | 
| **Multiple voice actions** | Not enough data | Not enough data | 8.3 (6 reviews) | 

#### Security and privacy - AI Voice Assistants

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Encrypted communication** | Not enough data | Not enough data | 9.2 (6 reviews) | 

#### Compatibility - AI Voice Assistants

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Cross platform compatibility** | Not enough data | Not enough data | 9.0 (5 reviews) | 

### Outbound Call Tracking

| Product | Score | Reviews |
|---|---|---|
| **CTM** | 8.8/10 | 18 |
| **Convin.ai** | N/A | N/A |
| **CallRail** | 8.2/10 | 43 |

#### Agentic AI - Outbound Call Tracking

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Autonomous Task Execution** | 6.9 (14 reviews) | Not enough data | 8.0 (10 reviews) | 
| **Natural Language Interaction** | 7.6 (13 reviews) | Not enough data | 7.7 (10 reviews) | 

#### Calling

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Record Calls** | 9.8 (18 reviews) | Not enough data | 9.2 (43 reviews) | 
| **Generate Location** | 9.2 (17 reviews) | Not enough data | 8.7 (40 reviews) | 
| **Call Types** | 9.5 (18 reviews) | Not enough data | 8.8 (42 reviews) | 
| **Click-to-Call** | 9.5 (16 reviews) | Not enough data | 8.5 (40 reviews) | 
| **Auto Dialer** | 9.2 (17 reviews) | Not enough data | 8.0 (9 reviews) | 

#### Contacts

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Personalization** | 9.5 (16 reviews) | Not enough data | 8.5 (42 reviews) | 
| **Information Locater** | 9.4 (16 reviews) | Not enough data | 8.2 (43 reviews) | 
| **Record Prospect Data** | 9.4 (16 reviews) | Not enough data | 8.6 (40 reviews) | 

#### Insights

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Notes** | 8.2 (17 reviews) | Not enough data | 8.1 (42 reviews) | 
| **Daily Summary** | 8.9 (17 reviews) | Not enough data | 8.3 (42 reviews) | 
| **Automated Voicemails** | 8.9 (17 reviews) | Not enough data | 8.5 (39 reviews) | 
| **Automated Emails** | Feature Not Available | Not enough data | 7.5 (36 reviews) | 
| **Sorts Prospects** | 7.3 (16 reviews) | Not enough data | 7.8 (36 reviews) | 
| **Automated Note Taking** | 8.6 (15 reviews) | Not enough data | 8.3 (10 reviews) | 

### Sales Coaching

| Product | Score | Reviews |
|---|---|---|
| **CTM** | 7.8/10 | 8 |
| **Convin.ai** | N/A | N/A |
| **CallRail** | N/A | N/A |

#### Agentic AI - Sales Coaching

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | 5.7 (5 reviews) | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

#### Training

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Knowledge Base** | 8.8 (8 reviews) | Not enough data | Not enough data | 
| **Coaching Materials** | 8.5 (8 reviews) | Not enough data | Not enough data | 
| **Playbook Creation** | 7.6 (7 reviews) | Not enough data | Not enough data | 
| **Video Record** | 7.9 (8 reviews) | Not enough data | Not enough data | 

#### Feedback

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Review** | 8.1 (8 reviews) | Not enough data | Not enough data | 
| **Scorecard** | 7.4 (7 reviews) | Not enough data | Not enough data | 
| **Coaching Card** | 7.4 (7 reviews) | Not enough data | Not enough data | 
| **Leaderboard** | 7.4 (7 reviews) | Not enough data | Not enough data | 
| **Real-Time Updates** | 8.8 (8 reviews) | Not enough data | Not enough data | 
| **Notifications** | 7.9 (8 reviews) | Not enough data | Not enough data | 
| **Competition** | Feature Not Available | Not enough data | Not enough data | 

#### Generative AI

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **AI Text Summarization** | Not enough data | Not enough data | Not enough data | 

### UCaaS Platforms

| Product | Score | Reviews |
|---|---|---|
| **CTM** | 9.4/10 | 21 |
| **Convin.ai** | N/A | N/A |
| **CallRail** | N/A | N/A |

#### Agentic AI - UCaaS Platforms

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 

#### Extensions

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Tenancy Flexibility** | 9.6 (13 reviews) ✓ Verified | Not enough data | Not enough data | 
| **Native VoIP** | 9.4 (12 reviews) ✓ Verified | Not enough data | Not enough data | 
| **CCaaS Option** | 9.3 (10 reviews) ✓ Verified | Not enough data | Not enough data | 

#### Features

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Voicemail to Email** | 9.5 (13 reviews) | Not enough data | Not enough data | 
| **Voicemail to SMS** | 9.4 (9 reviews) | Not enough data | Not enough data | 
| **File Sharing** | 8.9 (11 reviews) ✓ Verified | Not enough data | Not enough data | 
| **Voice Conferencing** | 9.5 (11 reviews) ✓ Verified | Not enough data | Not enough data | 
| **Video Conferencing** | Feature Not Available | Not enough data | Not enough data | 
| **Conference Transcripts** | 9.8 (9 reviews) | Not enough data | Not enough data | 

### Account-Based Execution

| Product | Score | Reviews |
|---|---|---|
| **CTM** | N/A | N/A |
| **Convin.ai** | N/A | N/A |
| **CallRail** | N/A | N/A |

#### Marketing Distribution

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Segmentation ** | Not enough data | Not enough data | Not enough data | 
| **Personalized Messaging ** | Not enough data | Not enough data | Not enough data | 
| **Website Personalization ** | Not enough data | Not enough data | Not enough data | 
| **Email Campaigns ** | Not enough data | Not enough data | Not enough data | 
| **Digital Advertising** | Not enough data | Not enough data | Not enough data | 
| **Direct Mail** | Not enough data | Not enough data | Not enough data | 

#### Campaign Planning

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Strategy Mapping ** | Not enough data | Not enough data | Not enough data | 
| **Prioritized Accounts ** | Not enough data | Not enough data | Not enough data | 
| **Trending Accounts ** | Not enough data | Not enough data | Not enough data | 
| **Sales Activation** | Not enough data | Not enough data | Not enough data | 

#### Integrations

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Ad Network Integrations ** | Not enough data | Not enough data | Not enough data | 
| **Buyer Intent Data Integration** | Not enough data | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | Not enough data | 

### Inbound Call Tracking

| Product | Score | Reviews |
|---|---|---|
| **CTM** | 8.5/10 | 333 |
| **Convin.ai** | N/A | N/A |
| **CallRail** | 8.4/10 | 697 |

#### Phone Number Management

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Local Phone Numbers** | 9.2 (293 reviews) | Not enough data | 9.1 (574 reviews) | 
| **Toll-Free Numbers** | 9.1 (248 reviews) | Not enough data | 8.8 (465 reviews) | 
| **Port Existing Numbers** | 8.8 (179 reviews) | Not enough data | 8.4 (395 reviews) | 

#### Tracking

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Visitor &amp; Keyword Tracking** | 8.9 (266 reviews) | Not enough data | 8.7 (521 reviews) | 
| **Dynamic Number Insertion** | 9.1 (227 reviews) | Not enough data | 8.9 (502 reviews) | 
| **Multi-Channel Call Attribution** | 8.9 (230 reviews) | Not enough data | 8.7 (435 reviews) | 

#### Analytics

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Call Data** | 9.0 (294 reviews) | Not enough data | 8.9 (565 reviews) | 
| **Call Recording** | 9.3 (299 reviews) | Not enough data | 9.3 (557 reviews) | 
| **Advanced Reporting** | 8.7 (269 reviews) | Not enough data | 8.5 (502 reviews) | 
| **Conversation Intelligence** | 8.4 (100 reviews) | Not enough data | 8.3 (308 reviews) | 

#### Call Routing

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **IVR** | 8.9 (168 reviews) | Not enough data | 8.1 (353 reviews) | 
| **Call Scheduling** | 8.9 (149 reviews) | Not enough data | 8.0 (320 reviews) | 
| **Geo-Routing** | 8.6 (136 reviews) | Not enough data | 7.9 (301 reviews) | 

#### Administration

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Martech Integrations** | 8.6 (85 reviews) | Not enough data | 7.9 (266 reviews) | 
| **Privacy, Security, and Compliance** | 9.2 (130 reviews) | Not enough data | 8.7 (304 reviews) | 
| **Performance and Reliability** | 9.1 (148 reviews) | Not enough data | 8.8 (364 reviews) | 

#### Agentic AI - Inbound Call Tracking

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Autonomous Task Execution** | 6.2 (22 reviews) | Not enough data | 7.4 (53 reviews) | 
| **Cross-system Integration** | 7.0 (22 reviews) | Not enough data | 7.7 (57 reviews) | 
| **Proactive Assistance** | 6.1 (22 reviews) | Not enough data | 7.7 (54 reviews) | 

### Marketing Analytics

| Product | Score | Reviews |
|---|---|---|
| **CTM** | 8.2/10 | 68 |
| **Convin.ai** | N/A | N/A |
| **CallRail** | 8.1/10 | 269 |

#### Marketing Operations

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **ROI Tracking** | 8.3 (44 reviews) | Not enough data | 8.3 (199 reviews) | 
| **Data Collection** | 9.1 (57 reviews) | Not enough data | 8.8 (215 reviews) | 
| **Customer Insights** | 8.8 (47 reviews) | Not enough data | 8.4 (189 reviews) | 
| **Multi-User Access** | 9.1 (58 reviews) | Not enough data | 8.9 (200 reviews) | 
| **Spend Management** | 8.3 (45 reviews) | Not enough data | 7.8 (177 reviews) | 
| **White Label** | 8.5 (42 reviews) | Not enough data | 7.6 (152 reviews) | 

#### Campaign Activity

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Campaign Insights** | 8.8 (51 reviews) | Not enough data | 8.4 (199 reviews) | 
| **Reports and Dashboards** | 8.7 (62 reviews) | Not enough data | 8.5 (230 reviews) | 
| **Campaign Stickiness** | 8.0 (44 reviews) | Not enough data | 7.8 (178 reviews) | 
| **Multichannel Tracking** | 8.9 (55 reviews) | Not enough data | 8.3 (197 reviews) | 
| **Brand Optimization** | 8.3 (40 reviews) | Not enough data | Feature Not Available | 
| **Predictive Analytics** | 7.5 (35 reviews) | Not enough data | Feature Not Available | 

#### Agentic AI - Marketing Analytics

| Feature | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Autonomous Task Execution** | 6.1 (11 reviews) | Not enough data | 7.5 (25 reviews) | 
| **Cross-system Integration** | 7.3 (11 reviews) | Not enough data | 7.7 (27 reviews) | 
| **Proactive Assistance** | 6.7 (11 reviews) | Not enough data | 7.6 (24 reviews) | 

---
## Categories
**Shared Categories (1):** [Conversation Intelligence Software](https://www.g2.com/categories/conversation-intelligence)

**Unique to CTM (9):** [Speech Analytics Software](https://www.g2.com/categories/speech-analytics), [Sales Coaching Software](https://www.g2.com/categories/sales-coaching), [Outbound Call Tracking Software](https://www.g2.com/categories/outbound-call-tracking), [Inbound Call Tracking Software](https://www.g2.com/categories/inbound-call-tracking), [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics), [Attribution Software](https://www.g2.com/categories/attribution), [Contact Center Software](https://www.g2.com/categories/contact-center), [AI Voice Assistants](https://www.g2.com/categories/ai-voice-assistants), [UCaaS Platforms](https://www.g2.com/categories/ucaas-platforms)

**Unique to Convin.ai (2):** [Speech Analytics Software](https://www.g2.com/categories/speech-analytics), [Contact Center Quality Assurance Software](https://www.g2.com/categories/contact-center-quality-assurance)

**Unique to CallRail (10):** [Inbound Call Tracking Software](https://www.g2.com/categories/inbound-call-tracking), [AI Voice Assistants](https://www.g2.com/categories/ai-voice-assistants), [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant), [Online Form Builder Software](https://www.g2.com/categories/online-form-builder), [Attribution Software](https://www.g2.com/categories/attribution), [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics), [Lead Capture Software](https://www.g2.com/categories/lead-capture), [Outbound Call Tracking Software](https://www.g2.com/categories/outbound-call-tracking), [Contact Center Software](https://www.g2.com/categories/contact-center), [Live Chat Software](https://www.g2.com/categories/live-chat)


---
## Reviewer Demographics

### By Company Size

| Segment | CTM | Convin.ai | CallRail | 
|---|---|---|---|
| **Small-Business** | 66.2% | 6.1% | 74.4% | 
| **Mid-Market** | 30.3% | 31.4% | 22.2% | 
| **Enterprise** | 3.6% | 62.5% | 3.4% | 

### By Industry

#### CTM

- **Marketing and Advertising:** 38.4%
- **Internet:** 6.3%
- **Construction:** 4.1%
- **Consumer Services:** 3.8%
- **Hospital &amp; Health Care:** 3.8%
- **Health, Wellness and Fitness:** 3.7%
- **Information Technology and Services:** 2.7%
- **Real Estate:** 2.7%
- **Computer Software:** 2.1%
- **Mental Health Care:** 1.8%
- **Other:** 30.5%

#### Convin.ai

- **Education Management:** 27.0%
- **Health, Wellness and Fitness:** 19.3%
- **Computer Games:** 12.8%
- **Insurance:** 10.2%
- **Consumer Services:** 3.9%
- **Financial Services:** 3.3%
- **Accounting:** 3.2%
- **Hospital &amp; Health Care:** 2.6%
- **Real Estate:** 2.0%
- **Information Technology and Services:** 1.9%
- **Other:** 13.8%

#### CallRail

- **Marketing and Advertising:** 35.1%
- **Real Estate:** 8.4%
- **Construction:** 7.2%
- **Hospital &amp; Health Care:** 4.1%
- **Consumer Services:** 3.7%
- **Legal Services:** 3.5%
- **Internet:** 2.9%
- **Health, Wellness and Fitness:** 2.7%
- **Law Practice:** 2.4%
- **Automotive:** 2.4%
- **Other:** 27.6%

---
## Alternatives

### Alternatives to CTM

- [Invoca](https://www.g2.com/products/invoca/reviews) — 4.5/5 stars (967 reviews)
- [Revenue.io](https://www.g2.com/products/revenue-io/reviews) — 4.7/5 stars (575 reviews)
- [WhatConverts](https://www.g2.com/products/whatconverts/reviews) — 4.9/5 stars (305 reviews)
- [Talkdesk](https://www.g2.com/products/talkdesk/reviews) — 4.4/5 stars (2504 reviews)
- [Salesloft](https://www.g2.com/products/salesloft/reviews) — 4.5/5 stars (4287 reviews)
- [Aircall](https://www.g2.com/products/aircall/reviews) — 4.4/5 stars (1583 reviews)
- [Five9 Intelligent Cloud Contact Center Platform](https://www.g2.com/products/five9-intelligent-cloud-contact-center-platform/reviews) — 4.1/5 stars (611 reviews)
- [Marchex](https://www.g2.com/products/marchex/reviews) — 4.1/5 stars (184 reviews)
- [Genesys Cloud CX](https://www.g2.com/products/genesys-cloud-cx/reviews) — 4.4/5 stars (1547 reviews)
- [NiCE CXone](https://www.g2.com/products/nice-cxone/reviews) — 4.3/5 stars (1730 reviews)

### Alternatives to Convin.ai

- [Gong](https://www.g2.com/products/gong/reviews) — 4.7/5 stars (6639 reviews)
- [Balto](https://www.g2.com/products/balto/reviews) — 4.8/5 stars (587 reviews)
- [Chorus by ZoomInfo](https://www.g2.com/products/chorus-by-zoominfo/reviews) — 4.5/5 stars (2994 reviews)
- [Scorebuddy](https://www.g2.com/products/scorebuddy/reviews) — 4.5/5 stars (806 reviews)
- [Talkdesk](https://www.g2.com/products/talkdesk/reviews) — 4.4/5 stars (2504 reviews)
- [Sprinklr Service](https://www.g2.com/products/sprinklr-service/reviews) — 4.3/5 stars (736 reviews)
- [evaluagent](https://www.g2.com/products/evaluagent/reviews) — 4.5/5 stars (437 reviews)
- [NiCE CXone](https://www.g2.com/products/nice-cxone/reviews) — 4.3/5 stars (1730 reviews)
- [Invoca](https://www.g2.com/products/invoca/reviews) — 4.5/5 stars (967 reviews)
- [Genesys Cloud CX](https://www.g2.com/products/genesys-cloud-cx/reviews) — 4.4/5 stars (1547 reviews)

### Alternatives to CallRail

- [WhatConverts](https://www.g2.com/products/whatconverts/reviews) — 4.9/5 stars (305 reviews)
- [Aircall](https://www.g2.com/products/aircall/reviews) — 4.4/5 stars (1583 reviews)
- [Invoca](https://www.g2.com/products/invoca/reviews) — 4.5/5 stars (967 reviews)
- [Salesloft](https://www.g2.com/products/salesloft/reviews) — 4.5/5 stars (4287 reviews)
- [Revenue.io](https://www.g2.com/products/revenue-io/reviews) — 4.7/5 stars (575 reviews)
- [Dialpad Connect](https://www.g2.com/products/dialpad-connect/reviews) — 4.4/5 stars (4163 reviews)
- [Kixie PowerCall &amp; SMS](https://www.g2.com/products/kixie-powercall-sms/reviews) — 4.8/5 stars (864 reviews)
- [Gong](https://www.g2.com/products/gong/reviews) — 4.7/5 stars (6639 reviews)
- [Talkdesk](https://www.g2.com/products/talkdesk/reviews) — 4.4/5 stars (2504 reviews)
- [JustCall](https://www.g2.com/products/saas-labs-justcall/reviews) — 4.3/5 stars (2383 reviews)

---
## Top Discussions

### CTM

- Title: [What do you think is the best thing about Call Tracking Metrics](https://www.g2.com/discussions/33938-what-do-you-think-is-the-best-thing-about-call-tracking-metrics) — 2 comments, 1 upvote
  > **Top comment:** "very convenient"
- Title: [Need referral for creative Implementation Consultant](https://www.g2.com/discussions/need-referral-for-creative-implementation-consultant) — 1 comment, 1 upvote
  > **Top comment:** "Try Blue Pig Media. I’ve heard they’re quite good. "
- Title: [Why is texting difficult on the platform](https://www.g2.com/discussions/33937-why-is-texting-difficult-on-the-platform) — 1 comment, 1 upvote
  > **Top comment:** "Do you mean to the receiving user of a response? "
- Title: [How do I delete a custom tag that I made?](https://www.g2.com/discussions/15086-how-do-i-delete-a-custom-tag-that-i-made) — 1 comment, 1 upvote
  > **Top comment:** "Hey Adrian! Good question. Both Reporting Tags and Call Tags can be customized, so the answer would depend on which you&#39;re referring to. 

Reporting Tags:..."
- Title: [What if I already have numbers I want to keep?](https://www.g2.com/discussions/what-if-i-already-have-numbers-i-want-to-keep) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "No problem, this is a process called porting. We will gladly port over your already existing number into our system for no additional cost. (USA and Canada..."

### Convin.ai

- Title: [What is Convin.ai used for?](https://www.g2.com/discussions/what-is-convin-ai-used-for) — 2 comments
  > **Top comment:** "call auditing"

### CallRail

- Title: [Is CallRail free?](https://www.g2.com/discussions/is-callrail-free) — 2 comments
  > **Top comment:** "No - there is a monthly subscription."
- Title: [What is CallRail used for?](https://www.g2.com/discussions/what-is-callrail-used-for) — 2 comments
  > **Top comment:** "CallRail is mainly used for call tracking. However, it is also used for form tracking, managing leads from chat, sms, and calls. "
- Title: [How do I cancel CallRail?](https://www.g2.com/discussions/how-do-i-cancel-callrail) — 1 comment
  > **Top comment:** "1. Click the My Account Icon in the top left. 
2. Click Account Settings.
3. Scroll down to the Account Billing tab scroll down to the Plans &amp; Payment..."
- Title: [Are there any alternatives to CallRail that offer Phone, Live Chat, and Form Tracking?](https://www.g2.com/discussions/are-there-any-alternatives-to-callrail-that-offer-phone-live-chat-and-form-tracking) — 1 comment, 1 upvote
  > **Top comment:** "Yes, WhatConverts is a lead tracking and reporting platform that tracks calls, forms, chat and transactions"
- Title: [How do I check my text messages to my tracking numbers ?](https://www.g2.com/discussions/how-do-i-check-my-text-messages-to-my-tracking-numbers) — 1 comment, 1 upvote
  > **Top comment:** "Text messages arrive via email and previously we’re available in the Lead Center. However, with new pricing texting isn’t available in the basic plan. "

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/ctm-ctm-vs-convin-ai-vs-callrail)

