# Critical Mention vs Talkwalker by Hootsuite Comparison | | Critical Mention | Talkwalker by Hootsuite | |---|---|---| | **Star Rating** | 4.3 out of 5 | 4.3 out of 5 | | **Total Reviews** | 221 | 137 | | **Largest Market Segment** | Small-Business (47.2% of reviews) | Small-Business (37.1% of reviews) | | **Entry Level Price** | No pricing available | No pricing available | --- ## Top Pros & Cons ### Critical Mention Pros: - Features (2 reviews) - Client Satisfaction (1 reviews) Cons: - Limited Search Functionality (1 reviews) - Navigation Difficulty (1 reviews) ### Talkwalker by Hootsuite Pros: - Customer Support (2 reviews) - Analytics (1 reviews) Cons: - Platform Limitations (2 reviews) - Complex Features (1 reviews) --- ## Ratings Comparison | Rating | Critical Mention | Talkwalker by Hootsuite | |---|---|---| | **Meets Requirements** | 8.4 (181 reviews) | 8.4 (114 reviews) | | **Ease of Use** | 8.0 (181 reviews) | 8.6 (115 reviews) | | **Ease of Setup** | 8.5 (63 reviews) | 8.4 (81 reviews) | | **Ease of Admin** | 8.6 (61 reviews) | 8.5 (77 reviews) | | **Quality of Support** | 8.5 (162 reviews) | 9.3 (110 reviews) | | **Has the product been a good partner in doing business?** | 8.9 (63 reviews) | 8.8 (75 reviews) | | **Product Direction (% positive)** | 8.1 (171 reviews) | 9.0 (105 reviews) | --- ## Pricing ### Critical Mention #### Entry-Level Pricing No pricing available #### Free Trial No information available ### Talkwalker by Hootsuite #### Entry-Level Pricing No pricing available #### Free Trial Yes --- ## Features Comparison By Category ### Social Media Analytics | Product | Score | Reviews | |---|---|---| | **Critical Mention** | N/A | N/A | | **Talkwalker by Hootsuite** | 8.0/10 | 84 | #### Social Analytics | Feature | Critical Mention | Talkwalker by Hootsuite | |---|---|---| | **Competitor Analysis** | Not enough data | 8.8 (65 reviews) | | **Follower Analysis** | Not enough data | 8.1 (65 reviews) | | **Post Performance** | Not enough data | 8.2 (68 reviews) | | **Paid Campaign Tracking** | Not enough data | 6.7 (25 reviews) | | **Attribution** | Not enough data | 7.3 (32 reviews) | | **Hashtag Analytics** | Not enough data | Not enough data | | **Sentiment Analysis** | Not enough data | Not enough data | #### Reports & Dashboards | Feature | Critical Mention | Talkwalker by Hootsuite | |---|---|---| | **Report Customizability** | Not enough data | 8.2 (69 reviews) | | **Report Exporting** | Not enough data | 8.6 (69 reviews) | | **Scalability** | Not enough data | 8.6 (60 reviews) | | **White Label** | Not enough data | Not enough data | #### Agentic AI - Social Media Analytics | Feature | Critical Mention | Talkwalker by Hootsuite | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | ### Media Monitoring | Product | Score | Reviews | |---|---|---| | **Critical Mention** | 8.5/10 | 62 | | **Talkwalker by Hootsuite** | N/A | N/A | #### Media Channels | Feature | Critical Mention | Talkwalker by Hootsuite | |---|---|---| | **Broadcast Media** | 9.0 (59 reviews) | Not enough data | | **Print Media** | 8.8 (52 reviews) | Not enough data | | **Online Media** | 8.5 (58 reviews) | Not enough data | #### Geographic Coverage | Feature | Critical Mention | Talkwalker by Hootsuite | |---|---|---| | **Local Media** | 9.1 (60 reviews) | Not enough data | | **National Media** | 9.1 (54 reviews) | Not enough data | | **International Media** | 8.1 (34 reviews) | Not enough data | #### Reporting | Feature | Critical Mention | Talkwalker by Hootsuite | |---|---|---| | **Keyword Targeting** | 8.8 (59 reviews) | Not enough data | | **Custom Feeds and Alerts** | 9.0 (53 reviews) | Not enough data | | **Custom Reports** | 9.3 (57 reviews) | Not enough data | | **Dashboards** | 9.0 (53 reviews) | Not enough data | #### Agentic AI - Media Monitoring | Feature | Critical Mention | Talkwalker by Hootsuite | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Natural Language Interaction** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | #### Generative AI | Feature | Critical Mention | Talkwalker by Hootsuite | |---|---|---| | **AI Text Generation** | 7.0 (5 reviews) | Not enough data | | **AI Text Summarization** | 6.7 (5 reviews) | Not enough data | ### Social Media Listening Tools | Product | Score | Reviews | |---|---|---| | **Critical Mention** | 8.4/10 | 25 | | **Talkwalker by Hootsuite** | 7.8/10 | 97 | #### Monitoring & Listening | Feature | Critical Mention | Talkwalker by Hootsuite | |---|---|---| | **Social Measurement** | 7.9 (21 reviews) | 8.4 (85 reviews) | | **Influencer Identification** | 7.0 (14 reviews) | 7.5 (84 reviews) | | **Brand Monitoring** | 9.0 (15 reviews) | 7.8 (9 reviews) | | **Keyword Tracking** | 9.0 (16 reviews) | 9.4 (9 reviews) | | **Trend Analysis** | 7.5 (12 reviews) | 7.6 (9 reviews) | | **Competitor Analysis** | 8.0 (11 reviews) | 7.7 (8 reviews) | #### Agentic AI - Social Media Listening Tools | Feature | Critical Mention | Talkwalker by Hootsuite | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | #### Data Management & Analysis | Feature | Critical Mention | Talkwalker by Hootsuite | |---|---|---| | **Sentiment Analysis** | 8.5 (21 reviews) | 6.5 (87 reviews) | | **Social Reporting** | 8.1 (19 reviews) | 8.3 (85 reviews) | | **Alerts and Notifications** | 9.3 (15 reviews) | 7.1 (8 reviews) | | **Advanced Data Filtering** | 9.3 (12 reviews) | 7.8 (9 reviews) | ### PR Analytics | Product | Score | Reviews | |---|---|---| | **Critical Mention** | N/A | N/A | | **Talkwalker by Hootsuite** | N/A | N/A | #### Generative AI | Feature | Critical Mention | Talkwalker by Hootsuite | |---|---|---| | **AI Text Generation** | Not enough data | Not enough data | | **AI Text Summarization** | Not enough data | Not enough data | ### Media and Influencer Targeting | Product | Score | Reviews | |---|---|---| | **Critical Mention** | 9.2/10 | 14 | | **Talkwalker by Hootsuite** | N/A | N/A | #### Database | Feature | Critical Mention | Talkwalker by Hootsuite | |---|---|---| | **Media Database** | 8.5 (10 reviews) | Not enough data | | **Contact/Campaign Management** | 8.8 (10 reviews) | Not enough data | | **Newsroom** | Feature Not Available | Not enough data | #### Outreach | Feature | Critical Mention | Talkwalker by Hootsuite | |---|---|---| | **Media Distribution** | Feature Not Available | Not enough data | | **PR Planner** | Feature Not Available | Not enough data | | **Social Media Services** | Feature Not Available | Not enough data | #### Reporting | Feature | Critical Mention | Talkwalker by Hootsuite | |---|---|---| | **Monitoring** | 9.6 (13 reviews) | Not enough data | | **Response Desk** | Feature Not Available | Not enough data | | **Impact Measurement** | 9.4 (12 reviews) | Not enough data | #### Agentic AI - Media and Influencer Targeting | Feature | Critical Mention | Talkwalker by Hootsuite | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Natural Language Interaction** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | #### User Rights/Roles | Feature | Critical Mention | Talkwalker by Hootsuite | |---|---|---| | **Version Control** | Feature Not Available | Not enough data | | **Team Collaboration** | 9.8 (8 reviews) | Not enough data | --- ## Categories **Shared Categories (1):** [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools) **Unique to Critical Mention (3):** [Media Monitoring Software](https://www.g2.com/categories/media-monitoring), [PR Analytics Software](https://www.g2.com/categories/pr-analytics), [Media and Influencer Targeting Software](https://www.g2.com/categories/media-and-influencer-targeting) **Unique to Talkwalker by Hootsuite (1):** [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics) --- ## Reviewer Demographics ### By Company Size | Segment | Critical Mention | Talkwalker by Hootsuite | |---|---|---| | **Small-Business** | 47.2% | 37.1% | | **Mid-Market** | 28.4% | 36.3% | | **Enterprise** | 24.3% | 26.6% | ### By Industry #### Critical Mention - **Public Relations and Communications:** 50.0% - **Marketing and Advertising:** 5.5% - **Non-Profit Organization Management:** 5.5% - **Government Administration:** 4.1% - **Hospital & Health Care:** 2.8% - **Higher Education:** 2.8% - **Consumer Goods:** 1.8% - **Publishing:** 1.4% - **Health, Wellness and Fitness:** 1.4% - **Government Relations:** 1.4% - **Other:** 23.4% #### Talkwalker by Hootsuite - **Public Relations and Communications:** 22.6% - **Marketing and Advertising:** 19.4% - **Market Research:** 7.3% - **Information Technology and Services:** 4.8% - **Management Consulting:** 4.8% - **Financial Services:** 3.2% - **Telecommunications:** 3.2% - **Computer Software:** 2.4% - **Insurance:** 2.4% - **Entertainment:** 1.6% - **Other:** 28.2% --- ## Alternatives ### Alternatives to Critical Mention - [Meltwater](https://www.g2.com/products/meltwater/reviews) — 4.1/5 stars (2655 reviews) - [CisionOne](https://www.g2.com/products/cisionone/reviews) — 3.9/5 stars (1318 reviews) - [Muck Rack](https://www.g2.com/products/muck-rack/reviews) — 4.5/5 stars (436 reviews) - [Agility PR Solutions](https://www.g2.com/products/agility-pr-solutions/reviews) — 4.1/5 stars (404 reviews) - [TVEyes](https://www.g2.com/products/tveyes/reviews) — 4.2/5 stars (1326 reviews) - [Mention](https://www.g2.com/products/mention/reviews) — 4.3/5 stars (442 reviews) - [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) — 4.4/5 stars (727 reviews) - [Newswire](https://www.g2.com/products/newswire/reviews) — 4.4/5 stars (720 reviews) - [Prowly](https://www.g2.com/products/prowly/reviews) — 4.2/5 stars (112 reviews) - [Brand24](https://www.g2.com/products/brand24/reviews) — 4.6/5 stars (349 reviews) ### Alternatives to Talkwalker by Hootsuite - [Sprout Social](https://www.g2.com/products/sprout-social/reviews) — 4.4/5 stars (6430 reviews) - [Meltwater](https://www.g2.com/products/meltwater/reviews) — 4.1/5 stars (2655 reviews) - [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1209 reviews) - [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews) - [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) — 4.4/5 stars (727 reviews) - [Emplifi](https://www.g2.com/products/emplifi-emplifi/reviews) — 4.4/5 stars (382 reviews) - [Brand24](https://www.g2.com/products/brand24/reviews) — 4.6/5 stars (349 reviews) - [Quid](https://www.g2.com/products/quid-2023-10-05/reviews) — 4.3/5 stars (305 reviews) - [Synthesio](https://www.g2.com/products/synthesio/reviews) — 4.3/5 stars (152 reviews) - [Infegy Starscape](https://www.g2.com/products/infegy-starscape/reviews) — 4.5/5 stars (213 reviews) --- ## Top Discussions ### Critical Mention - Title: [How well does Critical Mention work in monitoring podcasts and Youtube channels?](https://www.g2.com/discussions/35029-how-well-does-critical-mention-work-in-monitoring-podcasts-and-youtube-channels) — 1 comment, 1 upvote > **Top comment:** "Thanks for your question! We have extremely sophisticated speech to text for both YouTube and podcasts. Our accuracy rates are on par with the best in the..." - Title: [Can the bandwidth insights be captured for real time motion?](https://www.g2.com/discussions/14998-can-the-bandwidth-insights-be-captured-for-real-time-motion) — 1 comment, 2 upvotes > **Top comment:** "Hi Anuj - Yes, Critical Mention captures content and users receive alerts for their searches in real-time." ### Talkwalker by Hootsuite - Title: [What is Talkwalker used for?](https://www.g2.com/discussions/talkwalker-what-is-talkwalker-used-for) — 1 comment > **Top comment:** "Social listening and digital reputation monitoring." --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/critical-mention-vs-talkwalker-by-hootsuite)