Link copied to clipboard

# Criteo Commerce Max (Retail Media) vs Mabaya Comparison - What are their main differences?

Share
[
Export
](/compare/criteo-commerce-max-retail-media/mabaya/export.csv)

Criteo Commerce Max (Retail...Mabaya[+ Add Product](#)

Pricing

**Criteo Commerce Max (Retail Media)**
No pricing available

**Mabaya**
No pricing available

**Pricing Insights**
from reviews

Time to Implement

**Criteo Commerce Max (Retail Media)**
Not enough reviews yet

**Mabaya**
Not enough reviews yet

Return on Investment

**Criteo Commerce Max (Retail Media)**
Not enough reviews yet

**Mabaya**
Not enough reviews yet

Perceived Cost

**Criteo Commerce Max (Retail Media)**
$$$$$

**Mabaya**
Not enough reviews yet

Average Discount

**Criteo Commerce Max (Retail Media)**
Not enough reviews yet

**Mabaya**
Not enough reviews yet

**Pros & Cons**
from reviews

**Criteo Commerce Max (Retail Media)**
Not enough data

**Mabaya**
Not enough data

Screenshots

**Criteo Commerce Max (Retail Media)**
 ![Criteo Commerce Max (Retail Media) screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1574045/Campaign-Homepage.jpg)

**Mabaya**
No screenshot available

**Ratings**
from reviews

Meets Requirements

**Criteo Commerce Max (Retail Media)**

8.2

8.211

**Mabaya**

9.5

9.57

Ease of Use

**Criteo Commerce Max (Retail Media)**

9.0

9.010

**Mabaya**

9.8

9.87

Ease of Setup

**Criteo Commerce Max (Retail Media)**
Not enough data

**Mabaya**
Not enough data

Ease of Admin

**Criteo Commerce Max (Retail Media)**
Not enough data

**Mabaya**
Not enough data

Quality of Support

**Criteo Commerce Max (Retail Media)**

8.3

8.311

**Mabaya**

8.1

8.16

Has the product been a good partner in doing business?

**Criteo Commerce Max (Retail Media)**

6.7

6.75

**Mabaya**
Not enough data

Product Direction (% positive)

**Criteo Commerce Max (Retail Media)**

6.8

6.811

**Mabaya**

10.0

10.08

**Features**
ratings from reviews

Retail Media Advertising Platforms[Hide 17 FeaturesShow 17 Features](javascript:void(0);)

7.9

8

9.0

7

Platform Basics

Ad Serving Rules

7.7

8

8.8(won by 1.1)

7

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Sponsored Product Listing Ads

7.5

8

8.8(won by 1.3)

7

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Banner Ads

7.7

8

9.4(won by 1.7)

6

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Display Ads

7.7

8

9.2(won by 1.5)

6

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Platform Data

Reporting Performance Metrics

8.1

8

9.3(won by 1.2)

7

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Data Filtering

8.8(tied score)

7

8.8(tied score)

7

Reporting Dashboards

8.1

7

9.3(won by 1.2)

7

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Platform Additional Functionality

Integrations

7.7

5

8.7(won by 1.0)

5

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Offline Ads

Not enough data

9.3(won by default)

5

Video Ads

Not enough data

8.9(won by default)

6

Team Collaboration

Not enough data

8.9(won by default)

6

Agentic AI - Retail Media Advertising Platforms

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

Show 8 feature categories with incomplete data

Cross-Channel Advertising[Hide 6 FeaturesShow 6 Features](javascript:void(0);)

Not enough data

Not enough data

Agentic AI - Cross-Channel Advertising

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

Demand Side Platform (DSP)[Hide 63 FeaturesShow 63 Features](javascript:void(0);)

Not enough data

Not enough data

Agentic AI - Demand Side Platform (DSP)

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

Demand Side Platforms

Cross Channel Capabilities 

Not enough data

Not enough data

Campaign Management

Campaign Dashboard

Not enough data

Not enough data

Campaign Optimization

Not enough data

Not enough data

Reach

Not enough data

Not enough data

Bulk Editing

Not enough data

Not enough data

Batch Uploading

Not enough data

Not enough data

Brand Safety

Not enough data

Not enough data

Fraud Protection

Not enough data

Not enough data

Frequency Capping

Not enough data

Not enough data

Budget Pacing

Not enough data

Not enough data

Creative Optimization

Not enough data

Not enough data

Rich Media Capabilties

Not enough data

Not enough data

In-App Ads

Not enough data

Not enough data

Mobile Rich Media Capabilities

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Retargeting Ads

Not enough data

Not enough data

Targeting

Targeting

Not enough data

Not enough data

Retargeting

Not enough data

Not enough data

Geo-Targeting

Not enough data

Not enough data

Contextual Targeting

Not enough data

Not enough data

Audience Targeting

Not enough data

Not enough data

Demand Side Platforms

Machine Learning Optimization

Not enough data

Not enough data

Estimate and Projections

Not enough data

Not enough data

AI/Machine Learning

Not enough data

Not enough data

Cross-Device Capabilities

Not enough data

Not enough data

Platform

API / Integrations

Not enough data

Not enough data

Custom Reports

Not enough data

Not enough data

User, Role, and Access Management

Not enough data

Not enough data

Performance and Reliability

Not enough data

Not enough data

Enterprise Scalability

Not enough data

Not enough data

Customization

Not enough data

Not enough data

Workflow Capability

Not enough data

Not enough data

Internationalization

Not enough data

Not enough data

Notifications

Not enough data

Not enough data

Budget Management

Not enough data

Not enough data

Display Ad Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Ad Inventory Management

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

File Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Email Management

Not enough data

Not enough data

Display Ad Management

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Task Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Deadline Management

Not enough data

Not enough data

Client Management

Not enough data

Not enough data

Project Management

Not enough data

Not enough data

Additional Functionality

Multi-Channel Marketing

Not enough data

Not enough data

Customer Segmentation

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

For Advertising Agencies

Not enough data

Not enough data

Bidding Strategies

Not enough data

Not enough data

ROI Tracking

Not enough data

Not enough data

Identity Resolution[Hide 3 FeaturesShow 3 Features](javascript:void(0);)

Not enough data

Not enough data

Agentic AI - Firewall Software

Autonomous Task Execution

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

AI/Machine Learning

Not enough data

Not enough data

Native Advertising[Hide 6 FeaturesShow 6 Features](javascript:void(0);)

Not enough data

Not enough data

Agentic AI - Native Advertising

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

Audience Intelligence Platforms[Hide 15 FeaturesShow 15 Features](javascript:void(0);)

Not enough data

Not enough data

Audiences

Audience Insights

Not enough data

Not enough data

Influencer Identification

Not enough data

Not enough data

Buyer Personas

Not enough data

Not enough data

Segmentation

Not enough data

Not enough data

Data Analysis

Network Analysis

Not enough data

Not enough data

Dashboards

Not enough data

Not enough data

Visualizations

Not enough data

Not enough data

Advanced Filtering

Not enough data

Not enough data

Administration

Marketing Integrations

Not enough data

Not enough data

Ad Integrations

Not enough data

Not enough data

Data Exporting

Not enough data

Not enough data

Agentic AI - Audience Intelligence Platforms

Autonomous Task Execution

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Display Advertising[Hide 87 FeaturesShow 87 Features](javascript:void(0);)

Not enough data

Not enough data

Channel Functionality

Display Functionality

Not enough data

Not enough data

Platform Interoperability

Close Ecosystem API

Not enough data

Not enough data

Agentic AI - Display Advertising

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

Task Planning

Not enough data

Not enough data

Project Planning

Not enough data

Not enough data

Campaign Management

Campaign Dashboard

Not enough data

Not enough data

Campaign Optimization

Not enough data

Not enough data

Reach

Not enough data

Not enough data

Bulk Editing

Not enough data

Not enough data

Batch Uploading

Not enough data

Not enough data

Brand Safety

Not enough data

Not enough data

Fraud Protection

Not enough data

Not enough data

Frequency Capping

Not enough data

Not enough data

Budget Pacing

Not enough data

Not enough data

Creative Optimization

Not enough data

Not enough data

Rich Media Capabilties

Not enough data

Not enough data

In-App Ads

Not enough data

Not enough data

Mobile Rich Media Capabilities

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Retargeting Ads

Not enough data

Not enough data

Targeting

Targeting

Not enough data

Not enough data

Retargeting

Not enough data

Not enough data

Geo-Targeting

Not enough data

Not enough data

Contextual Targeting

Not enough data

Not enough data

Audience Targeting

Not enough data

Not enough data

Platform

API / Integrations

Not enough data

Not enough data

Custom Reports

Not enough data

Not enough data

User, Role, and Access Management

Not enough data

Not enough data

Performance and Reliability

Not enough data

Not enough data

Enterprise Scalability

Not enough data

Not enough data

Customization

Not enough data

Not enough data

Workflow Capability

Not enough data

Not enough data

Internationalization

Not enough data

Not enough data

Notifications

Not enough data

Not enough data

Budget Management

Not enough data

Not enough data

Display Ad Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Ad Inventory Management

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

File Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Email Management

Not enough data

Not enough data

Display Ad Management

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Task Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Deadline Management

Not enough data

Not enough data

Client Management

Not enough data

Not enough data

Project Management

Not enough data

Not enough data

Additional Functionality

Campaign Analytics

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Dynamic Content

Not enough data

Not enough data

Performance Metrics

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

Project Time Tracking

Not enough data

Not enough data

Real-Time Updates

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Cross Channel Attribution

Not enough data

Not enough data

Prioritization

Not enough data

Not enough data

Heatmaps

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Monitoring

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Search/Filter

Not enough data

Not enough data

Personalization

Not enough data

Not enough data

Real-Time Reporting

Not enough data

Not enough data

A/B Testing

Not enough data

Not enough data

Reminders

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Behavior Analytics

Not enough data

Not enough data

Task Progress Tracking

Not enough data

Not enough data

Commenting/Notes

Not enough data

Not enough data

Task Scheduling

Not enough data

Not enough data

Projections

Not enough data

Not enough data

Mobile Advertising[Hide 56 FeaturesShow 56 Features](javascript:void(0);)

Not enough data

Not enough data

Platform Interoperability

Close Ecosystem API

Not enough data

Not enough data

Agentic AI - Mobile Advertising

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

Mobile Functionality

Mobile Functionality

Not enough data

Not enough data

Campaign Management

Campaign Dashboard

Not enough data

Not enough data

Campaign Optimization

Not enough data

Not enough data

Reach

Not enough data

Not enough data

Bulk Editing

Not enough data

Not enough data

Batch Uploading

Not enough data

Not enough data

Brand Safety

Not enough data

Not enough data

Fraud Protection

Not enough data

Not enough data

Frequency Capping

Not enough data

Not enough data

Budget Pacing

Not enough data

Not enough data

Creative Optimization

Not enough data

Not enough data

Rich Media Capabilties

Not enough data

Not enough data

In-App Ads

Not enough data

Not enough data

Mobile Rich Media Capabilities

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Retargeting Ads

Not enough data

Not enough data

Targeting

Targeting

Not enough data

Not enough data

Retargeting

Not enough data

Not enough data

Geo-Targeting

Not enough data

Not enough data

Contextual Targeting

Not enough data

Not enough data

Audience Targeting

Not enough data

Not enough data

Mobile

Mobile Tracking

Not enough data

Not enough data

In-App Ads

Not enough data

Not enough data

Mobile Rich Media Capabilities

Not enough data

Not enough data

Platform

API / Integrations

Not enough data

Not enough data

Custom Reports

Not enough data

Not enough data

User, Role, and Access Management

Not enough data

Not enough data

Performance and Reliability

Not enough data

Not enough data

Enterprise Scalability

Not enough data

Not enough data

Customization

Not enough data

Not enough data

Workflow Capability

Not enough data

Not enough data

Internationalization

Not enough data

Not enough data

Notifications

Not enough data

Not enough data

Budget Management

Not enough data

Not enough data

Display Ad Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Ad Inventory Management

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

File Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Email Management

Not enough data

Not enough data

Display Ad Management

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Task Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Deadline Management

Not enough data

Not enough data

Client Management

Not enough data

Not enough data

Project Management

Not enough data

Not enough data

Marketing Analytics[Hide 83 FeaturesShow 83 Features](javascript:void(0);)

Not enough data

Not enough data

Marketing Operations

ROI Tracking

Not enough data

Not enough data

Data Collection

Not enough data

Not enough data

Customer Insights

Not enough data

Not enough data

Multi-User Access

Not enough data

Not enough data

Spend Management

Not enough data

Not enough data

White Label

Not enough data

Not enough data

Multi-Channel Data Collection

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Keyword Tracking

Not enough data

Not enough data

Behavior Tracking

Not enough data

Not enough data

Campaign Tracking

Not enough data

Not enough data

Conversion Tracking

Not enough data

Not enough data

SEO Management

Not enough data

Not enough data

Tag Management

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Click Tracking

Not enough data

Not enough data

Contact Management

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Lead Management

Not enough data

Not enough data

Email Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Channel Management

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Agentic AI - Marketing Analytics

Autonomous Task Execution

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Social Media Integration

Not enough data

Not enough data

Campaign Activity

Campaign Insights

Not enough data

Not enough data

Reports and Dashboards

Not enough data

Not enough data

Campaign Stickiness

Not enough data

Not enough data

Multichannel Tracking

Not enough data

Not enough data

Brand Optimization

Not enough data

Not enough data

Predictive Analytics

Not enough data

Not enough data

Multi-Campaign

Not enough data

Not enough data

Campaign Analytics

Not enough data

Not enough data

Website Analytics

Not enough data

Not enough data

Conversion Rate Optimization

Not enough data

Not enough data

Drip Campaigns

Not enough data

Not enough data

Visual Analytics

Not enough data

Not enough data

Real-Time Analytics

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

Additional Functionality

Event Marketing

Not enough data

Not enough data

Social Promotion

Not enough data

Not enough data

Multi-Channel Marketing

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Lead Generation

Not enough data

Not enough data

Campaign Segmentation

Not enough data

Not enough data

Customizable Forms

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Monitoring

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Email Templates

Not enough data

Not enough data

Web Forms

Not enough data

Not enough data

Lead Capture

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Real-Time Reporting

Not enough data

Not enough data

Campaign Planning

Not enough data

Not enough data

A/B Testing

Not enough data

Not enough data

CRM

Not enough data

Not enough data

Customer Segmentation

Not enough data

Not enough data

Campaign Scheduling

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Autoresponders

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Event Triggered Actions

Not enough data

Not enough data

Email Marketing

Not enough data

Not enough data

API

Not enough data

Not enough data

Customizable Fields

Not enough data

Not enough data

Contact Database

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

Ad hoc Reporting

Not enough data

Not enough data

Performance Metrics

Not enough data

Not enough data

Data Source Connectors

Not enough data

Not enough data

Search/Filter

Not enough data

Not enough data

Multi-Channel Attribution

Not enough data

Not enough data

Customer Journey Mapping

Not enough data

Not enough data

KPI Monitoring

Not enough data

Not enough data

Cohort Analysis

Not enough data

Not enough data

User Insights

Reviewers' Company Size

[![Criteo Commerce Max (Retail Media)](https://images.g2crowd.com/uploads/product/hd_favicon/9d3656601b81cd3ae82241502504ae3c/criteo-commerce-max-retail-media.svg "Criteo Commerce Max (Retail Media)")](https://www.g2.com/products/criteo-commerce-max-retail-media/reviews)

Criteo Commerce Max (Retail Media)

Small-Business(50 or fewer emp.)

41.2%

Mid-Market(51-1000 emp.)

35.3%

Enterprise(\> 1000 emp.)

23.5%

[![Mabaya](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_c9e9e5612c5331b6c02b3dbf191b27af/mabaya.png "Mabaya")](https://www.g2.com/products/mabaya/reviews)

Mabaya

Small-Business(50 or fewer emp.)

50.0%

Mid-Market(51-1000 emp.)

20.0%

Enterprise(\> 1000 emp.)

30.0%

Small-Business

(50 or fewer emp.)

41.2%

50.0%

Mid-Market

(51-1000 emp.)

35.3%

20.0%

Enterprise

(\> 1000 emp.)

23.5%

30.0%

Reviewers' Industry

[![Criteo Commerce Max (Retail Media)](https://images.g2crowd.com/uploads/product/hd_favicon/9d3656601b81cd3ae82241502504ae3c/criteo-commerce-max-retail-media.svg "Criteo Commerce Max (Retail Media)")](https://www.g2.com/products/criteo-commerce-max-retail-media/reviews)
Criteo Commerce Max (Retail Media)

Marketing and Advertising

29.4%

Retail

11.8%

Consumer Goods

11.8%

Apparel & Fashion

11.8%

Printing

5.9%

Other

29.4%

[![Mabaya](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_c9e9e5612c5331b6c02b3dbf191b27af/mabaya.png "Mabaya")](https://www.g2.com/products/mabaya/reviews)
Mabaya

Marketing and Advertising

20.0%

Retail

10.0%

Information Technology and Services

10.0%

Health, Wellness and Fitness

10.0%

Financial Services

10.0%

Other

40.0%

FAQs

## Criteo Commerce Max (Retail... vs Mabaya FAQs

Generated using AI

Last updated: August 17, 2026

### What is the difference between Criteo Commerce Max (Retail... vs Mabaya?

Mabaya stands out with a higher G2 rating and stronger Meets Requirements and Ease of Use scores, while Criteo Commerce Max (Retail... is noted for its analytics and retargeting capabilities.

| [Criteo Commerce Max (Retail...](https://www.g2.com/products/criteo-commerce-max-retail-media/reviews) | [Mabaya](https://www.g2.com/products/mabaya/reviews) |
| --- | --- |
| 4.0/5 (18 reviews) | 4.4/5 (10 reviews) |
| Ease of Setup: 5.2 | Ease of Setup: 6.0 |
| Quality of Support: 8.3 | Quality of Support: 8.1 |
| Top Reviewer-Cited Strength: Analytics graphics, retargeting, media reach | Top Reviewer-Cited Strength: Ease of use, campaign management, cost efficiency |

### How do the pricing models of Criteo Commerce Max (Retail... and Mabaya compare?

Mabaya is rated higher for value, with reviewers expressing greater satisfaction with its pricing and cost efficiency.

- **Criteo Commerce Max (Retail...:** Reviewers note low CPC and strong retargeting value, but some mention issues with budget pacing and transparency.
- **Mabaya:** Reviewers highlight low cost per impression and cost efficiency, especially for small and mid-sized campaigns.
- **Switching reasons:** Some Criteo Commerce Max (Retail... reviewers switched to other platforms like Google Marketing Cloud due to dissatisfaction with CPL conversion and support.

### What are the best alternatives to Criteo Commerce Max (Retail... and Mabaya?

The top three alternatives to Criteo Commerce Max (Retail... and Mabaya are Skai, AdRoll, and Facebook.

| Product | G2 Rating (reviews) | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- |
| [Criteo Commerce Max (Retail...](https://www.g2.com/products/criteo-commerce-max-retail-media/reviews) | 4.0/5 (18 reviews) | Low CPC, strong retargeting value | Analytics graphics, retargeting, media reach |
| [Mabaya](https://www.g2.com/products/mabaya/reviews) | 4.4/5 (10 reviews) | Low cost per impression, cost efficiency | Ease of use, campaign management, cost efficiency |
| [Skai](https://www.g2.com/products/skai/reviews) | 4.0/5 (297 reviews) | — | Comprehensive campaign management |
| [AdRoll](https://www.g2.com/products/adroll/reviews) | 4.1/5 (787 reviews) | — | Retargeting and cross-channel advertising |
| [Facebook](https://www.g2.com/products/facebook-for-business/reviews) | 4.2/5 (1457 reviews) | — | Audience reach and targeting |

### Which Retail Media Advertising Platforms features should I prioritize when comparing Criteo Commerce Max (Retail... and Mabaya?

Buyers should prioritize Ease of Use, Meets Requirements, Retargeting capabilities, Analytics/Reporting, and Cost Efficiency when comparing Criteo Commerce Max (Retail... and Mabaya.

- **Ease of Use:** Criteo Commerce Max (Retail... 9.0, Mabaya 9.8
- **Meets Requirements:** Criteo Commerce Max (Retail... 8.2, Mabaya 9.5
- **Retargeting:** Frequently cited as a core strength for Criteo Commerce Max (Retail... in recent reviews
- **Analytics/Reporting:** Criteo Commerce Max (Retail... is praised for analytics graphics; Mabaya is noted for campaign reporting and downloadable reports
- **Cost Efficiency:** Mabaya is highlighted for low cost per impression and cost efficiency in recent reviews

### What are the pros and cons of Criteo Commerce Max (Retail... vs Mabaya?

Mabaya's headline strength is ease of use and cost efficiency, while Criteo Commerce Max (Retail... is recognized for analytics and retargeting capabilities.

- **Criteo Commerce Max (Retail... strengths:** Reviewers highlight strong analytics graphics, robust retargeting, media reach, and user-friendly interface.
- **Criteo Commerce Max (Retail... trade-offs:** Some reviewers mention issues with REST API, limited optimization options, bugs, slow support response, and budget pacing transparency.
- **Mabaya strengths:** Reviewers praise ease of use, campaign management, cost efficiency, and effective reporting. Mabaya is also noted for helping smaller brands compete with larger ones.
- **Mabaya trade-offs:** Some reviewers cite lack of a dedicated support team and the need to monitor ad spend limits closely.

### Is Criteo Commerce Max (Retail... or Mabaya better for small businesses?

Mabaya is better suited for small businesses, with reviewers emphasizing its cost efficiency and ability to help smaller brands compete.

- **Criteo Commerce Max (Retail...:** Reviewers note ease of use and strong retargeting, but some mention challenges with support and budget management.
- **Mabaya:** Reviewers highlight that Mabaya enables small businesses to compete with larger brands and delivers cost-effective advertising solutions.

### Which Retail Media Advertising Platforms platform has better integrations?

Neither Criteo Commerce Max (Retail... nor Mabaya has reviewer-cited integrations in recent reviews.

- **Criteo Commerce Max (Retail...:** No integrations mentioned in recent reviews.
- **Mabaya:** No integrations mentioned in recent reviews.

### How do Criteo Commerce Max (Retail... and Mabaya compare on customer support?

Criteo Commerce Max (Retail... and Mabaya have near-parity on Quality of Support, with scores of 8.3 and 8.1 respectively.

- **Criteo Commerce Max (Retail...:** Reviewers describe support as prompt and efficient at times, but also note slow response rates and lack of transparency in some cases.
- **Mabaya:** Reviewers report mixed experiences, with some praising support and others citing lack of a dedicated support team and slow response times.

### Which is easier to implement, Criteo Commerce Max (Retail... or Mabaya?

Mabaya is rated higher for Ease of Setup, with a score of 6.0 compared to Criteo Commerce Max (Retail...'s 5.2.

- **Criteo Commerce Max (Retail...:** Reviewers mention ease of use but note some setup challenges, including bugs and the need for prior campaign management knowledge.
- **Mabaya:** Reviewers consistently describe setup as intuitive and straightforward, with self-service ad creation highlighted as a benefit.

### Which product has better Retargeting?

Criteo Commerce Max (Retail... is more frequently cited for its Retargeting capabilities in recent reviews.

- **Criteo Commerce Max (Retail...:** Retargeting is a core feature praised in multiple recent reviews, with reviewers noting strong performance and media reach.
- **Mabaya:** Retargeting is not highlighted as a primary feature in recent reviews.

Alternatives

**Criteo Commerce Max (Retail Media) Alternatives**

 ![AdRoll](https://images.g2crowd.com/uploads/product/hd_favicon/a3b1426e994357a423ddee9441f3d84f/adroll.svg "AdRoll")

[
AdRoll
](/products/adroll/reviews)

 ![Facebook for Business](https://images.g2crowd.com/uploads/product/hd_favicon/1487565851/facebook-for-business.svg "Facebook for Business")

[
Facebook
](/products/facebook-for-business/reviews)

 ![StackAdapt](https://images.g2crowd.com/uploads/product/hd_favicon/5fbf26343205a3da57c3095097400117/stackadapt.svg "StackAdapt")

[
StackAdapt
](/products/stackadapt/reviews)

 ![AdRoll ABM (Formerly RollWorks)](https://images.g2crowd.com/uploads/product/hd_favicon/d15a21bfa97d8fb029e52a795cd47823/adroll-abm-formerly-rollworks.svg "AdRoll ABM (Formerly RollWorks)")

[
AdRoll ABM (Formerly...
](/products/adroll-abm-formerly-rollworks/reviews)

**Mabaya Alternatives**

 ![Skai](https://images.g2crowd.com/uploads/product/hd_favicon/a84d838c2b413947a518895a94688172/skai.svg "Skai")

[
Skai
](/products/skai/reviews)

 ![Stackline](https://images.g2crowd.com/uploads/product/hd_favicon/cae11bee227dd002ac18d0962ace5a2c/stackline.svg "Stackline")

[
Stackline
](/products/stackline/reviews)

 ![Quartile](https://images.g2crowd.com/uploads/product/hd_favicon/f32860e393bac90a41b33a981cab44a0/quartile-quartile.svg "Quartile")

[
Quartile
](/products/quartile-quartile/reviews)

 ![The Trade Desk](https://images.g2crowd.com/uploads/product/hd_favicon/fbe148c48427cc1601ccb4650957bc61/the-trade-desk.svg "The Trade Desk")

[
The Trade Desk
](/products/the-trade-desk/reviews)

## Criteo Commerce Max (Retail Media) vs Mabaya

- Reviewers felt that Mabaya meets the needs of their business better than Criteo Commerce Max (Retail Media).
- When comparing quality of ongoing product support, reviewers felt that Criteo Commerce Max (Retail Media) is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Mabaya over Criteo Commerce Max (Retail Media).