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Compare Crayon Software and Semrush 
Featured Products
At a Glance
Market Segments
Mid-Market (61.6% of reviews)
Small-Business (64.7% of reviews)
Entry-Level Pricing
No pricing available
$139.94 Per Month
Crayon
Star Rating
(385)4.6 out of 5
Market Segments
Mid-Market (61.6% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about CrayonSemrush
Star Rating
(3,167)4.5 out of 5
Market Segments
Small-Business (64.7% of reviews)
Pros & Cons
Entry-Level Pricing
$139.94 Per Month
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Semrush excels in providing a comprehensive suite of SEO tools, making it a go-to for users focused on keyword research and competitor analysis. One user highlighted, "What I like most about Semrush is that it puts almost everything you need for SEO in one place," showcasing its all-in-one functionality.
- Users say Crayon stands out for its user-friendly interface and seamless integration with sales tools like Outreach.io. Reviewers appreciate the "awesome UI" and the ease of accessing information directly from their workflow, which enhances productivity.
- According to verified reviews, Semrush has a significantly higher G2 Score, indicating greater overall user satisfaction. With nearly 3,000 reviews, users consistently praise its data reliability, calling it a "powerhouse of data!" which reinforces its strong market presence.
- Reviewers mention that Crayon's battlecard feature is particularly beneficial for competitive intelligence professionals, allowing for easy creation of competitor insights and newsletters. One user noted that it has transformed their competitive program, highlighting its effectiveness in larger organizations.
- Users report that while Semrush has a robust feature set, some find it challenging to navigate due to its extensive options. In contrast, Crayon's simplicity and ease of use are frequently praised, with users noting that it is "great and easy to use," which may appeal to those looking for a more straightforward solution.
- G2 reviewers highlight the quality of support for Crayon, which scores higher than Semrush in this area. Users appreciate the responsive assistance, with one stating that Crayon has been a "good partner in doing business," indicating a strong support system that enhances user experience.
Pricing
Entry-Level Pricing
Crayon
No pricing availableSemrush
Pro
$139.94
Per Month
For freelancers, startups and in-house marketers with limited budget. Run your SEO, PPC, SMM and content projects with 40+ advanced tools and know your competitors’ traffic sources, rankings, social media results & more.
- 10,000 results per report
- 3,000 reports per day
- Display advertising research
Free Trial
Crayon
No trial information availableSemrush
Free Trial is available
Ratings
Meets Requirements
8.8
262
8.8
2,543
Ease of Use
9.0
265
8.3
2,569
Ease of Setup
9.1
139
8.6
1,770
Ease of Admin
9.2
145
8.6
1,310
Quality of Support
9.6
231
8.6
2,230
Has the product been a good partner in doing business?
9.7
144
8.7
1,291
Product Direction (% positive)
8.8
242
8.8
2,452
Features by Category
Metrics
Not enough data
8.4
438
Not enough data
8.2
432
Not enough data
7.9
414
Not enough data
7.7
388
Not enough data
7.4
377
Not enough data
7.5
371
Not enough data
7.4
374
Not enough data
7.5
384
Not enough data
7.1
369
Reporting
Not enough data
8.0
425
Not enough data
8.2
417
Not enough data
7.8
400
Not enough data
7.7
400
Not enough data
7.9
395
Not enough data
7.6
375
Not enough data
8.0
409
Other
Not enough data
7.7
387
Not enough data
8.1
400
Not enough data
7.7
389
Not enough data
8.0
391
Not enough data
7.4
356
Not enough data
7.0
335
Not enough data
7.6
355
Agentic AI - Digital Analytics
Not enough data
6.6
45
Not enough data
7.2
45
Not enough data
6.9
45
Not enough data
6.9
43
Administration
Not enough data
7.7
366
Not enough data
7.4
353
Not enough data
8.5
408
Not enough data
8.3
396
Social Analytics
Not enough data
8.8(won by default)
294
Not enough data
8.5(won by default)
274
Not enough data
8.7(won by default)
280
Not enough data
8.2(won by default)
247
Not enough data
Feature Not Available
Not enough data
8.1(won by default)
217
Not enough data
8.0(won by default)
213
Reports & Dashboards
Not enough data
8.4(won by default)
277
Not enough data
8.8(won by default)
285
Not enough data
8.7(won by default)
271
Not enough data
7.9(won by default)
210
Agentic AI - Social Media Analytics
Not enough data
7.3(won by default)
22
Not enough data
7.2(won by default)
22
Not enough data
7.7(won by default)
22
Not enough data
8.0(won by default)
22
Not enough data
7.9(won by default)
22
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Listing Management
Not enough data
8.6
244
|
Verified
Not enough data
8.2
240
|
Verified
Not enough data
8.5
243
|
Verified
Not enough data
8.6
255
|
Verified
Performance
Not enough data
8.3
262
|
Verified
Not enough data
8.8
268
|
Verified
Local Search Optimization
Not enough data
8.9
600
|
Verified
Not enough data
8.4
550
|
Verified
Not enough data
8.4
523
|
Verified
Not enough data
8.3
535
|
Verified
Not enough data
7.9
519
|
Verified
Not enough data
8.8
582
|
Verified
Platform Basics
9.1
179
8.5
573
9.2
168
8.5
579
Agentic AI - Competitive Intelligence
Not enough data
7.0
75
Platform Data
8.7
167
Feature Not Available
8.8
154
Feature Not Available
7.5
111
8.1
535
Platform Content
9.1
173
7.3
473
Platform Reporting
8.6
158
8.0
547
7.8
117
8.3
555
Platform Basics
Not enough data
8.5
107
Not enough data
8.1
104
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
96
Not enough data
8.4
107
Content Planning
Not enough data
Feature Not Available
Not enough data
8.2
100
Not enough data
8.7
110
Marketing Campaign Performance
Not enough data
8.5
82
Not enough data
8.7
83
Agentic AI - Marketing Calendar
Not enough data
7.1
12
Not enough data
7.1
12
Not enough data
6.4
12
Not enough data
6.7
12
Other Features
Not enough data
8.3
108
Not enough data
8.8
94
SEO Auditing & Monitoring
Not enough data
8.7
1027
Not enough data
9.0
931
Not enough data
8.8
866
Not enough data
8.8
895
Agentic AI - SEO Tools
Not enough data
6.6
181
Not enough data
6.7
182
Not enough data
6.7
184
Not enough data
6.7
179
Not enough data
6.5
179
Not enough data
6.6
174
Not enough data
6.8
177
SEO Content & Rankings
Not enough data
8.2
1511
Not enough data
9.1
1659
Not enough data
8.8
1565
Not enough data
8.2
936
Not enough data
8.5
875
SEO Reporting
Not enough data
8.9
1623
Not enough data
8.6
1020
Not enough data
8.3
979
Not enough data
7.8
846
Generative AI
Not enough data
6.8
410
Not enough data
6.8
401
Content & Collaboration
Not enough data
8.8
194
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
182
Not enough data
Feature Not Available
Not enough data
8.2
165
Social Management
Not enough data
8.7
236
Not enough data
8.8
230
Not enough data
Feature Not Available
Not enough data
8.5
228
Not enough data
7.9
203
Not enough data
8.0
178
Not enough data
7.8
149
Agentic AI - Social Media Management
Not enough data
7.8
15
Not enough data
8.0
15
Not enough data
7.7
15
Not enough data
7.6
15
Not enough data
7.8
15
Not enough data
7.7
15
Not enough data
7.9
15
Media Channels
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.5
120
Geographic Coverage
Not enough data
Feature Not Available
Not enough data
8.2
106
Not enough data
8.1
98
Reporting
Not enough data
9.0
137
Not enough data
Feature Not Available
Not enough data
8.9
125
Not enough data
9.0
135
Agentic AI - Media Monitoring
Not enough data
7.2
15
Not enough data
7.7
15
Not enough data
7.2
15
Not enough data
7.2
15
Not enough data
7.2
15
Generative AI
Not enough data
8.1
23
Not enough data
8.1
24
Platform Interoperability
Not enough data
8.4
79
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
Not enough data
8.8
97
Campaign Management
Not enough data
9.0
95
Not enough data
8.7
94
Not enough data
8.7
94
Not enough data
8.6
87
Not enough data
8.6
88
Not enough data
8.5
89
Not enough data
8.5
86
Not enough data
8.4
88
Not enough data
8.3
87
Not enough data
8.5
91
Not enough data
8.4
87
Not enough data
8.0
85
Not enough data
8.3
87
Targeting
Not enough data
8.6
89
Not enough data
8.5
85
Not enough data
8.5
84
Not enough data
8.7
84
Platform
Not enough data
8.4
87
Not enough data
8.7
94
Not enough data
8.9
93
Not enough data
8.9
94
Not enough data
8.6
90
Not enough data
8.6
89
Not enough data
8.4
83
Not enough data
8.5
85
Not enough data
8.5
88
Grammar Tools
Not enough data
8.5
25
Not enough data
8.9
28
Not enough data
8.2
24
Writing Support
Not enough data
7.8
26
Not enough data
8.3
25
Not enough data
7.6
26
Not enough data
7.8
26
Software Availability
Not enough data
8.5
26
Not enough data
8.3
25
Not enough data
7.3
26
Generative AI
Not enough data
6.9
6
Not enough data
6.9
6
Not enough data
6.4
6
Data collection
8.1
45
|
Verified
7.7
197
8.7
65
|
Verified
8.1
224
|
Verified
8.8
61
|
Verified
8.1
213
|
Verified
8.1
38
|
Verified
7.5
196
|
Verified
8.4
49
|
Verified
8.1
214
Segment Trending
9.3
69
|
Verified
8.6
246
|
Verified
9.0
69
|
Verified
8.1
233
|
Verified
8.0
54
|
Verified
8.3
239
|
Verified
7.8
38
7.3
201
Analysis
8.4
58
|
Verified
8.3
233
8.5
57
|
Verified
8.6
254
|
Verified
8.7
56
|
Verified
8.3
215
|
Verified
Platform
8.9
71
|
Verified
8.7
260
|
Verified
9.1
67
|
Verified
8.4
238
|
Verified
8.1
29
|
Verified
7.7
213
|
Verified
9.1
73
|
Verified
8.3
235
|
Verified
8.9
71
|
Verified
8.1
210
|
Verified
9.0
43
8.2
207
Agentic AI - Market Intelligence
Not enough data
7.0
32
Not enough data
6.8
32
Platform Basics
Not enough data
8.5
142
Not enough data
7.7
126
Not enough data
8.4
146
Platform Data
Not enough data
8.2
132
Not enough data
8.3
137
Not enough data
8.6
149
Not enough data
8.3
132
Agentic AI - Operational Risk Management
Not enough data
7.1
17
Planning
Not enough data
7.7
235
Publishing
Not enough data
7.7
237
Social Media
Not enough data
7.6
237
Planning
Not enough data
7.9
362
Generative AI
Not enough data
7.4
145
Not enough data
7.2
141
Not enough data
7.2
140
Not enough data
6.7
138
Not enough data
6.4
135
Agentic AI - Content Creation
Not enough data
7.2
47
Not enough data
7.0
47
Not enough data
7.2
47
Not enough data
7.1
47
Not enough data
7.2
48
Not enough data
7.3
47
Not enough data
7.3
47
AI Visibility & Tracking
Not enough data
7.8
70
Not enough data
7.9
80
Sentiment & Brand Analysis
Not enough data
7.9
67
Not enough data
6.3
57
Competitive Benchmarking
Not enough data
7.3
60
Not enough data
7.6
67
AI Content Optimization
Not enough data
7.7
62
Not enough data
7.7
64
Reporting & Alerts
Not enough data
6.8
58
Not enough data
7.6
67
Agentic AI - Website Change Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Tools
Not enough data
Feature Not Available
Not enough data
8.2
668
Not enough data
Feature Not Available
Metrics
Not enough data
Feature Not Available
Not enough data
8.1
658
Not enough data
8.2
644
Not enough data
8.0
585
Not enough data
7.7
583
Not enough data
8.9
718
Agentic AI - Content Analytics
Not enough data
7.4
59
Not enough data
7.6
59
Not enough data
7.6
60
Not enough data
7.7
60
Not enough data
7.6
61
Marketing Operations
Not enough data
7.7
391
|
Verified
Not enough data
8.4
415
|
Verified
Not enough data
8.0
402
|
Verified
Not enough data
8.0
380
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.3
395
|
Verified
Not enough data
8.6
432
|
Verified
Not enough data
7.7
364
|
Verified
Not enough data
8.0
378
|
Verified
Not enough data
8.2
405
|
Verified
Not enough data
7.9
356
|
Verified
Agentic AI - Marketing Analytics
Not enough data
7.2
58
Not enough data
7.5
58
Not enough data
7.2
58
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Crayon and Semrush are categorized as Competitive Intelligence and Market Intelligence
Unique Categories
Crayon is categorized as Website Change Monitoring
Semrush is categorized as Paid Search Intelligence, SEO Tools, Local SEO, Answer Engine Optimization (AEO), Social Media Suites, Social Media Management, Digital Analytics, Proofreading, Marketing Calendar, Content Creation, Local Listing Management, Marketing Analytics, Content Analytics, Media Monitoring, Social Media Advertising, and Social Media Analytics
Reviews
Reviewers' Company Size
Crayon
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Semrush
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
43.2%
Information Technology and Services
15.7%
Marketing and Advertising
6.5%
Computer & Network Security
5.0%
Financial Services
4.5%
Other
25.1%
Marketing and Advertising
29.6%
Information Technology and Services
8.8%
Computer Software
8.1%
Retail
3.8%
Internet
3.7%
Other
46.0%
Discussions
Crayon has no discussions with answers
What is Semrush used for?
4 Comments
MT
SEMrush is like a Swiss Army knife for digital marketers. It's an all-in-one tool that helps you improve your online visibility and discover marketing...Read more
Nuclear Power & Lighting Electrical Engineers Ltd
3 Comments
HM
NUCLEARPOWERLIGHTINGELECTRICALENGINEERING.COM Read more
What can SEMrush do?
3 Comments
SR
SEMrush can help you to optimize your website for search engines, including keyword research, site audits, and link building. It offers a variety of features...Read more
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