Link copied to clipboard # Coupa vs Fairmarkit Comparison - What are their main differences? Share [ Export ](/compare/coupa-software-coupa/fairmarkit/export.csv) CoupaFairmarkit[+ Add Product](#) Pricing **Coupa** **650-931-3200 ext. 1** · Questions on Pricing? **Fairmarkit** No pricing available **Pricing Insights** from reviews Time to Implement **Coupa** 6 months Based on 14 responses **Fairmarkit** Not enough reviews yet Return on Investment **Coupa** 23 months Based on 11 responses **Fairmarkit** Not enough reviews yet Perceived Cost **Coupa** $$$$$ **Fairmarkit** Not enough reviews yet Average Discount **Coupa** 12% **Fairmarkit** Not enough reviews yet **Pros & Cons** from reviews **Coupa** [ Ease of Use (24) ](https://www.g2.com/products/coupa-software-coupa/reviews?filters%5Bsentiment_snippet%5D=1468610&qs=pros-and-cons#reviews)[ Intuitive (13) ](https://www.g2.com/products/coupa-software-coupa/reviews?filters%5Bsentiment_snippet%5D=1463747&qs=pros-and-cons#reviews)[ Not User-Friendly (12) ](https://www.g2.com/products/coupa-software-coupa/reviews?filters%5Bsentiment_snippet%5D=1467324&qs=pros-and-cons#reviews)[ Learning Curve (11) ](https://www.g2.com/products/coupa-software-coupa/reviews?filters%5Bsentiment_snippet%5D=1468518&qs=pros-and-cons#reviews) **Fairmarkit** [ Ease of Use (3) ](https://www.g2.com/products/fairmarkit/reviews?filters%5Bsentiment_snippet%5D=1465850&qs=pros-and-cons#reviews)[ Process Automation (3) ](https://www.g2.com/products/fairmarkit/reviews?filters%5Bsentiment_snippet%5D=2513890&qs=pros-and-cons#reviews)[ Additional Costs (1) ](https://www.g2.com/products/fairmarkit/reviews?filters%5Bsentiment_snippet%5D=1465574&qs=pros-and-cons#reviews)[ Credit Limitations (1) ](https://www.g2.com/products/fairmarkit/reviews?filters%5Bsentiment_snippet%5D=1465832&qs=pros-and-cons#reviews) Integrations **Coupa** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_2d6a381d321e8fc6b72a7f95e8cde31a/freshservice.png "Product Avatar Image") Freshservice ](https://www.g2.com/products/freshservice/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_24bb2b0b5af8e7d875ea09d767bcb097/ibm-maximo-application-suite.jpg "Product Avatar Image") IBM Maximo Application Suite ](https://www.g2.com/products/ibm-maximo-application-suite/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_1ec15a63caf51e9e537905ce37165ad9/ibm-maximo-it.jpg "Product Avatar Image") it service management ](https://www.g2.com/products/ibm-maximo-it/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_a8a0c1e8f718cdf679d9e437f9e8fab0/lumos.jpg "Product Avatar Image") Lumos ](https://www.g2.com/products/lumos/reviews)[ View all ](https://www.g2.com/products/coupa-software-coupa/integrations) **Fairmarkit** Not enough data Screenshots **Coupa** ![Coupa screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1963688/Put_Spend_strategy_into_action__1_.png) **Fairmarkit** ![Fairmarkit screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/102618/RFP.png) **Ratings** from reviews Meets Requirements **Coupa** 8.1 8.1480 **Fairmarkit** 8.6 8.614 Ease of Use **Coupa** 8.3 8.3485 **Fairmarkit** 9.6 9.616 Ease of Setup **Coupa** 7.4 7.4283 **Fairmarkit** 9.4 9.414 Ease of Admin **Coupa** 7.7 7.7238 **Fairmarkit** 8.8 8.88 Quality of Support **Coupa** 7.6 7.6431 **Fairmarkit** 9.3 9.314 Has the product been a good partner in doing business? **Coupa** 8.1 8.1245 **Fairmarkit** 9.4 9.46 Product Direction (% positive) **Coupa** 8.6 8.6482 **Fairmarkit** 10.0 10.016 **Features** ratings from reviews Strategic Sourcing 6.9 23 8.1 7 Supply Chain Cost-To-Serve Analytics 8.6 8 Not enough data Procurement Spend Analysis 7.5 120 Not enough data Expense Management 7.7 86 Not enough data Supply Chain Planning 7.5 9 Not enough data Treasury Management Systems 7.1 10 Not enough data Invoice Management 7.5 94 Not enough data AP Automation 7.3 75 Not enough data Purchasing 7.6 91 Not enough data Supplier Relationship Management (SRM) 7.8 35 Not enough data Enterprise Payment 7.3 11 Not enough data Procure to Pay 7.9 130 Not enough data Contract Management 7.3 59 Not enough data RFP Not enough data 8.4 8 Spend Management 7.7 59 Not enough data User Insights **Reviewers' Company Size** Small-Business(50 or fewer emp.) 6.3% Mid-Market(51-1000 emp.) 31.4% Enterprise(\> 1000 emp.) 62.3% Small-Business(50 or fewer emp.) 6.3% Mid-Market(51-1000 emp.) 31.4% Enterprise(\> 1000 emp.) 62.3% Small-Business(50 or fewer emp.) 18.8% Mid-Market(51-1000 emp.) 6.3% Enterprise(\> 1000 emp.) 75.0% Small-Business(50 or fewer emp.) 18.8% Mid-Market(51-1000 emp.) 6.3% Enterprise(\> 1000 emp.) 75.0% **Reviewers' Industry** [![Coupa](https://images.g2crowd.com/uploads/product/hd_favicon/50cb69ef8557af98812aefcdf08a77fb/coupa-software-coupa.svg "Coupa")](https://www.g2.com/products/coupa-software-coupa/reviews) Coupa Computer Software 8.5% Information Technology and Services 7.6% Accounting 6.2% Financial Services 5.3% Automotive 4.0% Other 68.5% [![Fairmarkit](https://images.g2crowd.com/uploads/product/hd_favicon/4affe73e9fa56c5b415b689fea71396c/fairmarkit.svg "Fairmarkit")](https://www.g2.com/products/fairmarkit/reviews) Fairmarkit Warehousing 12.5% Retail 12.5% Oil & Energy 12.5% Computer Software 12.5% Utilities 6.3% Other 43.8% Alternatives **Coupa Alternatives** ![SAP Ariba](https://images.g2crowd.com/uploads/product/hd_favicon/d1325eced74c78f93322576ca6fe3007/sap-ariba.svg "SAP Ariba") [ SAP Ariba ](/products/sap-ariba/reviews) ![Procurify](https://images.g2crowd.com/uploads/product/hd_favicon/5ad6fa4db615e2e69b1eafc394dd7de9/procurify.svg "Procurify") [ Procurify ](/products/procurify/reviews) ![Stampli](https://images.g2crowd.com/uploads/product/hd_favicon/db5b196831e229857ef330aa175cc061/stampli%282%29.svg "Stampli") [ Stampli ](/products/stampli/reviews) ![Accounts Payable](https://images.g2crowd.com/uploads/product/hd_favicon/106b73c0a5998805337a2f00862e42d2/tipalti-accounts-payable.svg "Accounts Payable") [ Tipalti ](/products/tipalti-accounts-payable/reviews) **Fairmarkit Alternatives** ![SAP Ariba](https://images.g2crowd.com/uploads/product/hd_favicon/d1325eced74c78f93322576ca6fe3007/sap-ariba.svg "SAP Ariba") [ SAP Ariba ](/products/sap-ariba/reviews) ![Responsive, formerly RFPIO](https://images.g2crowd.com/uploads/product/hd_favicon/799e832a5413ade138b86c0c7447b06b/responsive-formerly-rfpio.svg "Responsive, formerly RFPIO") [ Responsive, formerly RFPIO ](/products/responsive-formerly-rfpio/reviews) ![Procurify](https://images.g2crowd.com/uploads/product/hd_favicon/5ad6fa4db615e2e69b1eafc394dd7de9/procurify.svg "Procurify") [ Procurify ](/products/procurify/reviews) ![Loopio](https://images.g2crowd.com/uploads/product/hd_favicon/1487565815/loopio.svg "Loopio") [ Loopio ](/products/loopio/reviews) ## Coupa vs Fairmarkit FAQs Generated using AI Last updated: August 16, 2026 ### What is the difference between Coupa vs Fairmarkit? Fairmarkit stands out from Coupa with higher reviewer satisfaction scores across all key dimensions, including overall rating, ease of setup, and quality of support. | [Coupa](https://www.g2.com/products/coupa-software-coupa/reviews) | [Fairmarkit](https://www.g2.com/products/fairmarkit/reviews) | | --- | --- | | 4.2/5 (569 reviews) | 4.6/5 (17 reviews) | | — | — | | 7.4 | 9.4 | | 7.6 | 9.3 | | Ease of Use (59 all-time mentions) | Ease of Use (3 all-time mentions) | ### How do the pricing models of Coupa and Fairmarkit compare? Fairmarkit is rated as the stronger value by reviewers, with higher satisfaction on price and cost-related dimensions. - **Coupa:** In recent reviews, some reviewers cite concerns about commercial terms and inflexibility, with a few mentioning that the product is expensive for the value delivered. - **Fairmarkit:** Reviewers describe Fairmarkit as delivering rapid ROI, with one noting ROI achieved within 6 weeks and others highlighting cost savings and value for tail spend management. ### What are the best alternatives to Coupa and Fairmarkit? The top three alternatives to Coupa and Fairmarkit are SAP Ariba, Stampli, and Tipalti. | Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength | | --- | --- | --- | --- | --- | | [Coupa](https://www.g2.com/products/coupa-software-coupa/reviews) | 4.2/5 (569 reviews) | — | Some reviewers cite high cost and inflexible commercial terms | Ease of Use (59 all-time mentions) | | [Fairmarkit](https://www.g2.com/products/fairmarkit/reviews) | 4.6/5 (17 reviews) | — | Reviewers highlight rapid ROI and cost savings | Ease of Use (3 all-time mentions) | | [SAP Ariba](https://www.g2.com/products/sap-ariba/reviews) | 4.1/5 (792 reviews) | Enterprise | — | — | | [Stampli](https://www.g2.com/products/stampli/reviews) | 4.6/5 (1978 reviews) | Mid-Market | — | — | | [Tipalti](https://www.g2.com/products/tipalti/reviews) | 4.5/5 (419 reviews) | Mid-Market | — | — | ### Which Purchasing features should I prioritize when comparing Coupa and Fairmarkit? Buyers comparing Coupa and Fairmarkit should prioritize Ease of Use, Ease of Setup, Quality of Support, Automation, and Spend Management. - **Ease of Use:** Coupa 8.3, Fairmarkit 9.6 - **Ease of Setup:** Coupa 7.4, Fairmarkit 9.4 - **Quality of Support:** Coupa 7.6, Fairmarkit 9.3 - **Automation:** Coupa (20 all-time mentions), Fairmarkit (3 all-time mentions) - **Spend Management:** Coupa (17 all-time mentions for Supplier Management), Fairmarkit (multiple recent reviews highlight tail spend optimization and cost savings) ### What are the pros and cons of Coupa vs Fairmarkit? Coupa's headline strength is its broad ease of use and feature set, while Fairmarkit excels in ease of setup and rapid ROI for tail spend management. - **Coupa strengths:** Ease of Use (59 all-time mentions), Features (34), Intuitive (29), Efficiency (27), Automation (20), Supplier Management (17) - **Coupa trade-offs:** Missing Features (23), Complexity (20), Learning Curve (18), Limited Functionality (17), Not User-Friendly (17), Improvement Needed (15) - **Fairmarkit strengths:** Ease of Use (3), Process Automation (3), Easy Integrations (2), Efficiency (2), Rapid ROI and cost savings cited in recent reviews - **Fairmarkit trade-offs:** Additional Costs, Credit Limitations, Expensive (each cited in recent reviews), some reviewers note supplier participation and integration challenges ### Is Coupa or Fairmarkit better for small businesses? Fairmarkit is better suited for small businesses, with reviewers highlighting its quick implementation and ease of use. - **Coupa:** Largest segment not specified; reviewers note scalability but also mention complexity and a learning curve for smaller teams. - **Fairmarkit:** Largest segment not specified; reviewers consistently describe Fairmarkit as easy to implement and user-friendly for smaller organizations, with rapid ROI and minimal setup time. ### Which Purchasing platform has better integrations? Fairmarkit is favored for integrations, with reviewers highlighting easy integration experiences and specific mentions of integration with Ariba and SAP. - **Coupa:** Integrations mentioned in 15 all-time reviews, with recent reviewers citing integration with finance systems and supplier portals. - **Fairmarkit:** Integrations mentioned in 2 all-time reviews, with recent reviews specifically highlighting integration with Ariba and SAP, and describing the process as easy and efficient. ### How do Coupa and Fairmarkit compare on customer support? Fairmarkit outperforms Coupa on Quality of Support by a margin of 1.7 points (9.3 vs 7.6). - **Coupa:** Reviewers describe support as generally responsive but note delays and lack of involvement in some cases, with several citing the need for more proactive or knowledgeable assistance. - **Fairmarkit:** Reviewers consistently praise Fairmarkit's customer support, calling it "the BEST I've EVER experienced" and highlighting fast issue resolution and high satisfaction. ### Which is easier to implement, Coupa or Fairmarkit? Fairmarkit is significantly easier to implement than Coupa, with a 2-point advantage in Ease of Setup (9.4 vs 7.4). - **Coupa:** Reviewers describe setup as sometimes cumbersome and time-consuming, especially for large organizations, with a learning curve for configuration and administration. - **Fairmarkit:** Reviewers consistently highlight simple and quick implementation, with many stating it was easy to get up and running and required minimal training. ### Which product has better Spend? Fairmarkit is favored for Spend, with reviewers highlighting its impact on tail spend management and cost savings. - **Coupa:** Spend-related features are cited in 17 all-time reviews for Supplier Management, with reviewers noting real-time spend tracking and centralized expense management. - **Fairmarkit:** Recent reviews emphasize Fairmarkit's ability to optimize tail spend, deliver rapid ROI, and provide better analytics and visibility into non-contracted spend.