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Compare Correlated and MadKudu 
Featured Products
At a Glance
Market Segments
Mid-Market (71.4% of reviews)
Mid-Market (57.8% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Correlated
Star Rating
(14)4.5 out of 5
Market Segments
Mid-Market (71.4% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about CorrelatedMadKudu
Star Rating
(46)4.5 out of 5
Market Segments
Mid-Market (57.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about MadKuduCorrelated vs MadKudu
When assessing the two solutions, reviewers found Correlated easier to use and administer. Reviewers also felt that Correlated was easier to do business with overall. However, reviewers felt that the products are equally easy to set up.
- Reviewers felt that MadKudu meets the needs of their business better than Correlated.
- When comparing quality of ongoing product support, reviewers felt that Correlated is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of MadKudu over Correlated.
Pricing
Entry-Level Pricing
Correlated
No pricing availableMadKudu
No pricing availableFree Trial
Correlated
No trial information availableMadKudu
No trial information availableRatings
Meets Requirements
8.3
12
8.8
40
Ease of Use
8.6
12
8.2
40
Ease of Setup
8.3
5
8.3
16
Ease of Admin
9.3
5
8.2
17
Quality of Support
9.6
12
9.4
36
Has the product been a good partner in doing business?
10.0
5
9.6
17
Product Direction (% positive)
9.0
12
9.4
39
Features by Category
Data Availability
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Accuracy
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Sales Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Features
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Campaigns
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Execution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Account Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Organization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Performance Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Sales Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Sales Assistant
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
9.0
7
Not enough data
8.6
7
Not enough data
Platform Data
8.3
7
Not enough data
8.3
5
Not enough data
9.3
5
Not enough data
8.7
5
Not enough data
Platform Additional Functionality
8.3
5
Not enough data
8.3
6
Not enough data
8.8
7
Not enough data
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Intelligence
Not enough data
Not enough data
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
Not enough data
8.4
32
|
Verified
Not enough data
7.9
26
|
Verified
Not enough data
8.5
30
|
Verified
Discovery
Not enough data
8.8
29
Not enough data
9.0
33
|
Verified
Not enough data
8.1
33
Management
Not enough data
8.3
30
|
Verified
Not enough data
8.3
28
|
Verified
Platform
Not enough data
8.3
31
|
Verified
Not enough data
8.4
32
Agentic AI - Marketing Account Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Campaigns
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Availability - Marketing Account Intelligence
Not enough data
Not enough data
Data Accuracy - Marketing Account Intelligence
Not enough data
Not enough data
Categories
Categories
Shared Categories
Correlated and MadKudu are categorized as AI Sales Assistant and Lead Scoring
Unique Categories
Correlated is categorized as Customer Journey Analytics
MadKudu is categorized as Marketing Account Intelligence, Account Data Management, Lead Intelligence, and Sales Intelligence
Reviews
Reviewers' Company Size
Correlated
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
MadKudu
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
64.3%
Information Technology and Services
21.4%
Computer & Network Security
7.1%
Accounting
7.1%
‐
Other
0.0%
Computer Software
53.3%
Information Technology and Services
24.4%
E-Learning
4.4%
Computer & Network Security
4.4%
Research
2.2%
Other
11.1%
Alternatives
Discussions
Correlated has no discussions with answers
MadKudu has no discussions with answers
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