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At a Glance
Market Segments
Small-Business (43.4% of reviews)
Small-Business (81.1% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Cordial
Star Rating
(56)4.6 out of 5
Market Segments
Small-Business (43.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about CordialKlaviyo
Star Rating
(1,137)4.6 out of 5
Market Segments
Small-Business (81.1% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about KlaviyoSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Cordial excels in Quality of Support with a score of 9.7, while Klaviyo's support is rated lower at 8.4. Reviewers mention that Cordial's support team is responsive and helpful, making it easier for businesses to resolve issues quickly.
- Reviewers mention that Cordial offers superior Email Deliverability Management with a score of 9.0 compared to Klaviyo's 8.9. Users on G2 appreciate Cordial's tools for ensuring emails reach their intended recipients, which is crucial for effective marketing campaigns.
- Users say that Cordial shines in Automated Email Responses with a score of 9.2, while Klaviyo's score is 8.9. Reviewers highlight Cordial's intuitive automation features that help streamline communication with customers.
- G2 users report that Klaviyo has a more robust Campaign Management feature set, scoring 8.7 compared to Cordial's 8.6. Users mention that Klaviyo's campaign scheduling and segmentation tools are particularly user-friendly and effective for targeted marketing.
- Reviewers mention that Cordial's Dynamic Content capabilities are rated at 8.9, outperforming Klaviyo's 8.3. Users appreciate how Cordial allows for personalized content that adapts to customer behavior, enhancing engagement.
- Users on G2 report that Klaviyo's Analytics features are slightly better, with a score of 8.3 compared to Cordial's 8.0. Reviewers highlight Klaviyo's comprehensive reporting tools that provide deeper insights into campaign performance and audience behavior.
Pricing
Entry-Level Pricing
Cordial
No pricing availableKlaviyo
No pricing availableFree Trial
Cordial
No trial information availableKlaviyo
Free Trial is available
Ratings
Meets Requirements
9.0
48
9.0
868
Ease of Use
8.5
48
8.7
872
Ease of Setup
8.0
28
8.5
525
Ease of Admin
8.9
22
8.9
481
Quality of Support
9.5
48
8.4
830
Has the product been a good partner in doing business?
9.8
22
9.0
484
Product Direction (% positive)
9.5
47
9.0
816
Features by Category
Email Marketing
9.4
31
|
Verified
9.0
516
|
Verified
9.6
31
|
Verified
9.2
507
|
Verified
9.0
31
|
Verified
8.9
491
|
Verified
9.2
27
|
Verified
8.9
452
|
Verified
Online Marketing
7.6
17
|
Verified
7.8
371
|
Verified
9.1
27
|
Verified
8.3
396
|
Verified
8.7
28
|
Verified
8.7
425
|
Verified
8.9
25
|
Verified
8.7
441
7.9
16
8.2
248
Lead Management
8.2
18
|
Verified
8.5
342
8.9
19
|
Verified
8.4
270
9.3
28
|
Verified
9.0
461
|
Verified
8.0
14
|
Verified
7.8
217
8.3
22
|
Verified
8.5
350
|
Verified
8.0
20
|
Verified
8.5
392
|
Verified
8.5
13
|
Verified
8.4
331
|
Verified
8.6
18
|
Verified
8.2
281
|
Verified
Campaign Management
8.6
17
|
Verified
8.7
346
|
Verified
Feature Not Available
8.0
198
Feature Not Available
8.1
288
|
Verified
Feature Not Available
7.6
198
Social
7.2
10
Feature Not Available
8.0
11
|
Verified
7.8
195
6.5
8
7.8
188
6.5
9
7.4
183
6.7
9
7.8
258
|
Verified
Reporting & Analytics
7.9
30
|
Verified
8.5
464
|
Verified
7.9
19
|
Verified
8.3
414
|
Verified
7.8
16
|
Verified
8.3
423
|
Verified
8.0
16
|
Verified
8.4
434
|
Verified
6.7
10
7.6
200
Platform
9.1
18
|
Verified
8.5
322
|
Verified
9.1
16
|
Verified
8.7
302
|
Verified
8.5
19
|
Verified
8.9
313
|
Verified
7.8
9
|
Verified
8.3
206
|
Verified
9.0
17
|
Verified
7.8
193
|
Verified
9.5
19
|
Verified
8.9
314
|
Verified
8.3
13
|
Verified
8.0
159
Agentic AI - Marketing Automation
Not enough data
6.9
25
Not enough data
6.9
24
Not enough data
7.3
23
Not enough data
7.1
23
Not enough data
7.0
24
Not enough data
7.5
25
Integration
9.3
19
|
Verified
8.4
316
|
Verified
9.1
19
|
Verified
8.6
310
|
Verified
8.3
17
|
Verified
8.4
260
|
Verified
Messenger
Not enough data
7.4
13
Not enough data
6.4
13
Not enough data
6.3
13
Not enough data
6.0
12
Channels
Not enough data
6.1
12
Not enough data
7.2
13
Not enough data
6.3
13
Not enough data
6.0
12
Not enough data
6.7
12
Customers
Not enough data
8.2
13
Not enough data
7.6
13
Not enough data
7.1
12
Not enough data
6.7
12
Not enough data
7.1
12
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Diagnosis
Not enough data
8.2
28
Not enough data
8.5
28
Not enough data
8.2
29
Not enough data
8.4
29
Tracking
Not enough data
8.2
26
Not enough data
7.8
27
Not enough data
8.8
30
Not enough data
8.6
28
Not enough data
8.5
27
Reporting
Not enough data
9.0
29
Not enough data
8.7
28
Not enough data
8.6
28
Not enough data
8.4
27
Agentic AI - Email Deliverability
Not enough data
8.2
14
Not enough data
8.1
15
Not enough data
8.0
14
Not enough data
7.3
14
Not enough data
8.0
14
Campaigns
8.1
7
Not enough data
10.0
7
Not enough data
9.7
6
Not enough data
9.3
7
Not enough data
9.8
7
Not enough data
Analytics
9.4
6
Not enough data
8.6
6
Not enough data
Optimization
8.9
6
Not enough data
8.6
7
Not enough data
8.3
7
Not enough data
6.9
7
Not enough data
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
9.2
8
Not enough data
8.1
8
Not enough data
Targeting
8.5
9
Not enough data
8.3
8
Not enough data
Triggered Content
8.0
5
Not enough data
9.4
9
Not enough data
9.3
9
Not enough data
Personalized Content
Not enough data
Not enough data
7.6
7
Not enough data
7.8
6
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
Not enough data
8.5
425
|
Verified
Not enough data
Feature Not Available
Not enough data
8.4
348
|
Verified
Not enough data
8.8
256
Edit
Not enough data
8.4
354
|
Verified
Not enough data
8.8
416
|
Verified
Not enough data
8.3
332
|
Verified
Logistics
Not enough data
8.7
419
|
Verified
Not enough data
7.9
340
|
Verified
Not enough data
8.8
394
|
Verified
Not enough data
8.4
195
Generative AI
Not enough data
7.5
64
Not enough data
7.4
51
Agentic AI - Email Template Builder
Not enough data
6.4
19
Not enough data
7.0
19
Text Messaging
Not enough data
8.6
137
Not enough data
8.0
100
Not enough data
8.8
133
|
Verified
Not enough data
8.3
116
|
Verified
Not enough data
8.7
125
|
Verified
Not enough data
8.5
107
Not enough data
8.8
130
|
Verified
Not enough data
8.6
53
SMS Platform
Not enough data
8.6
135
|
Verified
Not enough data
8.9
133
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
62
Not enough data
8.8
112
|
Verified
Agentic AI - SMS Marketing
Not enough data
6.8
11
Not enough data
6.7
10
Not enough data
6.8
10
Not enough data
6.7
10
Not enough data
6.8
10
Not enough data
7.0
10
Data Sourcing
Not enough data
8.4
75
Not enough data
8.3
67
Not enough data
8.5
95
Not enough data
8.5
90
Intelligence
Not enough data
8.6
104
Not enough data
8.1
72
Not enough data
8.0
67
Design and Customization
Not enough data
8.8
20
Not enough data
8.7
21
Not enough data
9.0
21
Not enough data
8.9
21
Campaigns
Not enough data
8.7
22
Not enough data
8.8
20
Not enough data
8.6
22
Not enough data
8.6
22
Integrations
Not enough data
9.0
21
Not enough data
8.0
18
Not enough data
8.9
21
Not enough data
8.4
19
Generative AI
Not enough data
7.5
20
Agentic AI - Vulnerability Scanner
Not enough data
6.8
10
Not enough data
7.5
10
Platform Basics
Not enough data
9.2
14
Not enough data
8.8
14
Platform Data
Not enough data
8.4
15
Not enough data
8.2
14
Not enough data
8.7
14
Not enough data
8.3
13
Platform Additional Functionality
Not enough data
8.3
15
Not enough data
9.1
13
Not enough data
8.3
14
Agentic AI - Customer Journey Analytics
Not enough data
6.0
5
Not enough data
7.0
5
Not enough data
6.3
5
Not enough data
6.9
6
Collection
Not enough data
6.9
6
Not enough data
8.6
6
Not enough data
8.6
6
Not enough data
8.6
6
Not enough data
7.2
6
Agentic AI - Review Management
Not enough data
Not enough data
Not enough data
Not enough data
Moderation
Not enough data
9.4
6
Not enough data
9.0
5
Not enough data
9.3
5
Use Cases
Not enough data
9.8
7
Not enough data
8.9
6
Not enough data
9.7
5
Administration
Not enough data
9.3
7
Not enough data
8.6
6
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
8.0
5
Display Options
Not enough data
8.6
6
Not enough data
8.1
6
Not enough data
8.3
6
Not enough data
7.7
5
Generative AI
Not enough data
7.8
6
Customization
Not enough data
Not enough data
Not enough data
8.3
5
Not enough data
Not enough data
Not enough data
Not enough data
Additional Functionality
Not enough data
Not enough data
Not enough data
7.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Messaging - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
6.9
14
Not enough data
7.0
14
Not enough data
6.9
15
Not enough data
6.8
14
Not enough data
6.3
14
Not enough data
7.2
15
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Analysis
Not enough data
Not enough data
8.7
5
|
Verified
Not enough data
Not enough data
Not enough data
7.5
6
Not enough data
Campaigns
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
9.6
9
Not enough data
9.3
9
Not enough data
Engagement
Not enough data
Not enough data
Platform
9.0
8
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
8.2
16
Not enough data
8.3
17
Not enough data
8.5
17
Not enough data
8.8
16
Not enough data
7.1
15
Not enough data
7.4
14
Campaign Activity
Not enough data
7.9
17
Not enough data
8.3
18
Not enough data
8.0
16
Not enough data
7.3
16
Not enough data
8.0
16
Not enough data
8.0
15
Agentic AI - Marketing Analytics
Not enough data
7.6
7
Not enough data
7.6
7
Not enough data
7.9
8
Categories
Categories
Shared Categories
Cordial and Klaviyo are categorized as Marketing Automation
Unique Categories
Klaviyo is categorized as SMS Marketing, Pop-Up Builder, Email Template Builder, Personalization, Email Deliverability, Conversational Marketing, Customer Journey Analytics, Customer Data Platform (CDP), Marketing Analytics, Review Management, Online Form Builder, WhatsApp Marketing, and RCS Business Messaging
Reviews
Reviewers' Company Size
Cordial
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Klaviyo
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
32.1%
Marketing and Advertising
11.3%
Apparel & Fashion
9.4%
Cosmetics
5.7%
Telecommunications
3.8%
Other
37.7%
Retail
19.3%
Marketing and Advertising
12.6%
Apparel & Fashion
12.6%
Consumer Goods
12.0%
Health, Wellness and Fitness
7.4%
Other
36.1%
Discussions
Do you support mobile?
1 Comment
Official Response from Cordial
Yes. With our mobile push channel, you can send push notifications to a contact's home screen, or send in-app notifications that display within your app on...Read more
Can I send emails and sequences based on actions a user performs in my application?
1 Comment
Official Response from Cordial
Yes, emails and sequences can easily be triggered based on your contacts real-time behavior. This includes actions a user performs in an application, or any...Read more
What does Cordial actually do?
1 Comment
Official Response from Cordial
Cordial enables you to use real-time data from anywhere in your technology stack to create true 1:1 customer experiences that adapt to changing customer...Read more
how can i know the language for my clients
3 Comments
AJ
You need to add a dynamic in your website when collecting data then use a segmentatino of your data into language preferences based on the tick...Read more
What is UTM tracking Klaviyo?
3 Comments
CC
You can add Google Analytics utm tracking data to your emails sent in Klayvio. This can be automated.Read more
Are their pre-built flows available?
2 Comments
AJ
You can set up any combination of new flows and even run split tests on those in a flow. They also have video tutorials to do this.Read more
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