# Copper vs HubSpot Sales Hub Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Copper excels in **ease of use** , with many users appreciating its seamless integration with Google Workspace. They highlight how it simplifies contact management and deal tracking, making it a favorite for teams already using Gmail and Google Calendar.
- **Users say** that HubSpot Sales Hub offers a robust **customization** experience, allowing for individualized tracking of unique objects. While it may take some time to master, once users get the hang of it, they find it highly effective for managing sales processes.
- **According to verified reviews** , Copper's **implementation process** is praised for being straightforward, with users noting that the intuitive design helps teams get up and running quickly, especially those familiar with Google tools.
- **Reviewers mention** that HubSpot Sales Hub shines in its **automation features** , which streamline various sales tasks. Users appreciate the AI note-taker for recording sales calls and the advanced reporting capabilities that enhance their sales intelligence.
- **G2 reviewers highlight** that while Copper has a strong focus on user experience, it faces challenges in **sales analytics** , with users expressing a desire for more comprehensive reporting tools compared to HubSpot's offerings, which are often described as the best in class.
- **Users report** that both platforms provide quality **customer support** , but HubSpot Sales Hub benefits from a larger community and more extensive resources, making it easier for users to find help and solutions to their queries.



| | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 1,156 | 13,777 | 
| **Largest Market Segment** | Small-Business (79.3% of reviews) | Small-Business (60.9% of reviews) | 
| **Entry Level Price** | Starting at $9.00 Per Month | $0.00 | 

---
## Top Pros & Cons

### Copper

Pros:
- Ease of Use (27 reviews)
- Gmail Integration (17 reviews)

Cons:
- Expensive (10 reviews)
- Limited Features (10 reviews)

### HubSpot Sales Hub

Pros:
- Ease of Use (1430 reviews)
- Features (831 reviews)

Cons:
- Missing Features (500 reviews)
- Limited Features (472 reviews)

---
## Ratings Comparison
| Rating | Copper | HubSpot Sales Hub | 
|---|---|---|
  | **Meets Requirements** | 8.7 (927 reviews) | 8.6 (9997 reviews) | 
  | **Ease of Use** | 9.1 (938 reviews) | 8.7 (10887 reviews) | 
  | **Ease of Setup** | 8.7 (442 reviews) | 8.4 (4844 reviews) | 
  | **Ease of Admin** | 8.9 (417 reviews) | 8.6 (3158 reviews) | 
  | **Quality of Support** | 8.6 (859 reviews) | 8.6 (9003 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.0 (412 reviews) | 8.7 (3110 reviews) | 
  | **Product Direction (% positive)** | 9.0 (869 reviews) | 8.7 (9554 reviews) | 

---
## Pricing

### Copper

#### Entry-Level Pricing

Plan: Copper Starter Edition - Annual

Price: Starting at $9.00 Per Month

Description: Get started on the Google Workspace CRM with essential relationship management tools + Zapier.

Key Features:
- 1,000 contact limit
- Google Workspace integration
- Activity feed

[Browse all 4 editions](https://www.g2.com/products/copper/pricing)

#### Free Trial

Yes

### HubSpot Sales Hub

#### Entry-Level Pricing

Plan: Free HubSpot CRM

Price: $0.00

Description: A foundational CRM that helps businesses organize their interactions, and create great experiences for their customers.

Key Features:
- Contact management
- Contact website activity
- Companies

[Browse all 4 editions](https://www.g2.com/products/hubspot-sales-hub/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### CRM

| Product | Score | Reviews |
|---|---|---|
| **Copper** | 8.1/10 | 756 |
| **HubSpot Sales Hub** | 8.0/10 | 7561 |

#### Sales Force Automation

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Contact & Account Management** | 8.9 (655 reviews) ✓ Verified | 8.7 (6139 reviews) ✓ Verified | 
| **Opportunity & Pipeline Mgmt.** | 8.8 (658 reviews) ✓ Verified | 8.6 (6018 reviews) ✓ Verified | 
| **Task / Activity Management** | 8.4 (656 reviews) ✓ Verified | 8.6 (6176 reviews) ✓ Verified | 
| **Territory & Quota Management** | 7.6 (353 reviews) ✓ Verified | 7.8 (4202 reviews) ✓ Verified | 
| **Desktop Integration** | 8.8 (534 reviews) ✓ Verified | 8.5 (5091 reviews) ✓ Verified | 
| **Product & Price List Management** | 7.9 (337 reviews) | 7.8 (3262 reviews) ✓ Verified | 
| **Quote & Order Management** | 7.6 (310 reviews) | 7.8 (3170 reviews) ✓ Verified | 
| **Customer Contract Management** | 8.3 (403 reviews) | 8.2 (2463 reviews) | 

#### Marketing Automation

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Email Marketing** | 7.9 (435 reviews) ✓ Verified | 8.7 (5414 reviews) ✓ Verified | 
| **Campaign Management** | Feature Not Available | 8.5 (5059 reviews) ✓ Verified | 
| **Lead Management** | 8.6 (592 reviews) ✓ Verified | 8.7 (5249 reviews) ✓ Verified | 
| **Marketing ROI Analytics** | Feature Not Available | 8.1 (4451 reviews) ✓ Verified | 

#### Customer Support

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Case Management** | 8.2 (388 reviews) | 8.3 (3634 reviews) ✓ Verified | 
| **Customer Support Portal** | 8.0 (397 reviews) | 8.1 (2466 reviews) | 
| **Knowledge Base** | 8.2 (452 reviews) | 8.4 (3303 reviews) ✓ Verified | 
| **Call Center Features** | 7.8 (315 reviews) | 8.0 (3281 reviews) ✓ Verified | 
| **Support Analytics** | 8.0 (351 reviews) | 8.2 (3511 reviews) ✓ Verified | 

#### Reporting & Analytics

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Reporting** | 8.0 (561 reviews) ✓ Verified | 8.2 (5831 reviews) ✓ Verified | 
| **Dashboards** | 8.3 (636 reviews) ✓ Verified | 8.4 (6147 reviews) ✓ Verified | 
| **Forecasting** | 8.1 (472 reviews) ✓ Verified | 8.0 (4296 reviews) ✓ Verified | 

#### Mobile & Social

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Social Collaboration Features** | 8.1 (348 reviews) ✓ Verified | 8.0 (3811 reviews) ✓ Verified | 
| **Social Network Integration** | 8.1 (334 reviews) ✓ Verified | 8.1 (2462 reviews) ✓ Verified | 
| **Mobile User Support** | 8.4 (470 reviews) ✓ Verified | 7.7 (4130 reviews) ✓ Verified | 

#### Platform

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Customization** | 8.3 (321 reviews) ✓ Verified | 8.1 (2951 reviews) ✓ Verified | 
| **Workflow Capability** | 8.4 (316 reviews) ✓ Verified | 8.3 (2584 reviews) ✓ Verified | 
| **User, Role, and Access Management** | 8.6 (329 reviews) ✓ Verified | 8.5 (2987 reviews) ✓ Verified | 
| **Internationalization** | 8.0 (196 reviews) ✓ Verified | 8.1 (2283 reviews) ✓ Verified | 
| **Sandbox / Test Environments** | 7.7 (156 reviews) | 7.5 (1976 reviews) | 
| **Document & Content Mgmt.** | 7.7 (226 reviews) | 8.0 (2582 reviews) ✓ Verified | 
| **Performance and Reliability** | 8.7 (328 reviews) ✓ Verified | 8.6 (3012 reviews) ✓ Verified | 
| **Output Document Generation** | 7.8 (192 reviews) | 8.0 (1668 reviews) | 

#### Integration

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Data Import & Export Tools** | 8.6 (302 reviews) ✓ Verified | 8.4 (2267 reviews) ✓ Verified | 
| **Integration APIs** | 8.2 (251 reviews) ✓ Verified | 8.2 (2390 reviews) ✓ Verified | 
| **Breadth of Partner Applications** | 7.8 (238 reviews) ✓ Verified | 8.1 (2239 reviews) ✓ Verified | 

#### Generative AI

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **AI Text Generation** | 6.3 (31 reviews) | 7.4 (684 reviews) | 

#### Agentic AI - CRM

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Autonomous Task Execution** | 8.3 (9 reviews) | 7.2 (218 reviews) | 
| **Multi-step Planning** | 8.3 (9 reviews) | 7.2 (213 reviews) | 
| **Cross-system Integration** | 8.3 (9 reviews) | 7.3 (218 reviews) | 
| **Adaptive Learning** | 7.8 (9 reviews) | 7.1 (214 reviews) | 
| **Natural Language Interaction** | 7.8 (9 reviews) | 7.0 (215 reviews) | 
| **Proactive Assistance** | 8.3 (9 reviews) | 7.1 (214 reviews) | 
| **Decision Making** | 8.5 (9 reviews) | 7.2 (214 reviews) | 

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **Copper** | N/A | N/A |
| **HubSpot Sales Hub** | N/A | N/A |

#### Lead Generation

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import & Export Tools** | Not enough data | Not enough data | 

### AI Sales Assistant

| Product | Score | Reviews |
|---|---|---|
| **Copper** | N/A | N/A |
| **HubSpot Sales Hub** | 8.4/10 | 837 |

#### Lead Facilitation

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Customer-facing Chatbot** | Not enough data | 8.4 (526 reviews) | 
| **Lead Qualification** | Not enough data | 8.6 (623 reviews) | 
| **Lead Follow-up** | Not enough data | 8.9 (651 reviews) | 
| **Meeting Scheduling ** | Not enough data | 8.9 (658 reviews) | 

#### Organization

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Opportunity and Pipeline Management ** | Not enough data | 8.9 (679 reviews) | 
| **Data Entry** | Not enough data | 8.8 (666 reviews) | 
| **Integrations / APIs** | Not enough data | 8.6 (603 reviews) | 

#### Performance Analysis

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Coaching ** | Not enough data | 8.3 (556 reviews) | 
| **Peformance Tracking** | Not enough data | 8.8 (668 reviews) | 

#### Sales Analysis

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **ROI Forecasting ** | Not enough data | Feature Not Available | 
| **Sales Forecasting ** | Not enough data | 8.7 (620 reviews) | 

#### Generative AI

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **AI Text Generation** | Not enough data | 8.1 (156 reviews) | 
| **AI Text Summarization** | Not enough data | 8.3 (155 reviews) | 

#### Agentic AI - AI Sales Assistant

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.7 (19 reviews) | 
| **Multi-step Planning** | Not enough data | 8.1 (18 reviews) | 
| **Cross-system Integration** | Not enough data | 8.1 (19 reviews) | 
| **Adaptive Learning** | Not enough data | 8.1 (19 reviews) | 
| **Natural Language Interaction** | Not enough data | 8.0 (19 reviews) | 
| **Proactive Assistance** | Not enough data | 8.0 (19 reviews) | 
| **Decision Making** | Not enough data | 8.2 (19 reviews) | 

### Sales Engagement

| Product | Score | Reviews |
|---|---|---|
| **Copper** | N/A | N/A |
| **HubSpot Sales Hub** | 8.0/10 | 1882 |

#### Integrated Workflows

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Task Management** | Not enough data | 8.8 (1638 reviews) | 
| **Email Tracking/Automation** | Not enough data | 9.0 (1687 reviews) | 
| **Calls and Voice** | Not enough data | 8.3 (1439 reviews) | 
| **Other Outreach Options ** | Not enough data | 8.2 (1336 reviews) | 
| **CRM Integration** | Not enough data | 8.8 (1526 reviews) | 
| **Calendar** | Not enough data | 8.7 (1388 reviews) | 
| **Shared Records** | Not enough data | 8.5 (1302 reviews) | 

#### Repeatability and Reportability

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Content Management** | Not enough data | 8.6 (1478 reviews) | 
| **Workflow Management** | Not enough data | 8.7 (1550 reviews) | 
| **Workflow Performance** | Not enough data | 8.6 (1522 reviews) | 
| **Sales Coaching and Insights** | Not enough data | 8.1 (1393 reviews) | 
| **Gamification** | Not enough data | Feature Not Available | 

#### AI and Automation

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Lead Prioritization** | Not enough data | 8.2 (1246 reviews) | 
| **Lead Scoring** | Not enough data | 8.1 (1211 reviews) | 
| **Best Time of Day Scheduling** | Not enough data | 8.1 (1202 reviews) | 
| **Buyer Intelligence** | Not enough data | 7.8 (1083 reviews) | 
| **Machine Learning** | Not enough data | 7.7 (1030 reviews) | 

#### Generative AI

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.3 (494 reviews) | 

#### Agentic AI - Sales Engagement

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.0 (180 reviews) | 
| **Multi-step Planning** | Not enough data | 7.1 (180 reviews) | 
| **Cross-system Integration** | Not enough data | 7.1 (181 reviews) | 
| **Adaptive Learning** | Not enough data | 7.3 (180 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.1 (181 reviews) | 
| **Proactive Assistance** | Not enough data | 7.2 (181 reviews) | 
| **Decision Making** | Not enough data | 7.1 (183 reviews) | 

### Conversation Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Copper** | N/A | N/A |
| **HubSpot Sales Hub** | 7.7/10 | 387 |

#### Call Analytics

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Call Recording** | Not enough data | 8.2 (304 reviews) | 
| **Machine Learning** | Not enough data | 7.9 (270 reviews) | 
| **Call Analysis** | Not enough data | 8.0 (279 reviews) | 
| **Lead Qualification** | Not enough data | Feature Not Available | 

#### Artificial Intelligence - Conversation Intelligence

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Customer Scoring** | Not enough data | Feature Not Available | 
| **Speech-to-Text** | Not enough data | 7.5 (244 reviews) | 
| **Sentiment Analysis** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **AI Text Summarization** | Not enough data | 7.6 (112 reviews) | 

#### Agentic AI - Conversation Intelligence

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.4 (25 reviews) | 
| **Multi-step Planning** | Not enough data | 7.5 (26 reviews) | 
| **Cross-system Integration** | Not enough data | 7.8 (26 reviews) | 
| **Adaptive Learning** | Not enough data | 7.3 (25 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.7 (24 reviews) | 
| **Proactive Assistance** | Not enough data | 7.3 (24 reviews) | 
| **Decision Making** | Not enough data | 7.5 (25 reviews) | 

### AI Agents For Business Operations

| Product | Score | Reviews |
|---|---|---|
| **Copper** | N/A | N/A |
| **HubSpot Sales Hub** | 8.4/10 | 10 |

#### Responses

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Personalization** | Not enough data | 8.3 (10 reviews) | 
| **Route To Human** | Not enough data | 8.5 (10 reviews) | 
| **Natural Language Understanding (NLU)** | Not enough data | 7.7 (10 reviews) | 

#### Automation - AI Agents

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Sales Follow-Up** | Not enough data | 8.9 (9 reviews) | 
| **Customer Interaction Automation** | Not enough data | 9.1 (9 reviews) | 
| **Lead Generation** | Not enough data | 8.7 (9 reviews) | 
| **Document Processing** | Not enough data | 8.5 (9 reviews) | 
| **Feedback Collection** | Not enough data | 8.8 (8 reviews) | 

#### Platform

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Conversation Editor** | Not enough data | 8.2 (10 reviews) | 
| **Integration** | Not enough data | 8.3 (10 reviews) | 
| **Human-In-The-Loop** | Not enough data | 8.9 (9 reviews) | 

#### Autonomy -  AI Agents

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Independent Decision Making** | Not enough data | 7.8 (9 reviews) | 
| **Adaptive Responses** | Not enough data | 7.8 (9 reviews) | 
| **Task Execution** | Not enough data | 8.0 (9 reviews) | 
| **Problem Solving** | Not enough data | 7.6 (9 reviews) | 

#### Generative AI

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **AI Text Generation** | Not enough data | 9.1 (9 reviews) | 
| **AI Text Summarization** | Not enough data | 9.1 (9 reviews) | 

### Online Form Builder

| Product | Score | Reviews |
|---|---|---|
| **Copper** | N/A | N/A |
| **HubSpot Sales Hub** | N/A | N/A |

#### Customization

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Custom Fields** | Not enough data | Not enough data | 
| **Conditional Logic** | Feature Not Available | Not enough data | 
| **Multi-page Forms** | Feature Not Available | Not enough data | 
| **Design** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Embedded Forms** | Not enough data | Not enough data | 
| **Offline Capability** | Feature Not Available | Not enough data | 
| **Notifications** | Not enough data | Not enough data | 
| **Payments** | Feature Not Available | Not enough data | 
| **Mobile Forms** | Feature Not Available | Not enough data | 

### Business Scheduling

| Product | Score | Reviews |
|---|---|---|
| **Copper** | N/A | N/A |
| **HubSpot Sales Hub** | 8.4/10 | 773 |

#### Integrations

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **MS Teams Integration** | Not enough data | 8.3 (524 reviews) | 
| **Email Integration** | Not enough data | 9.0 (722 reviews) | 
| **Zoom Integration** | Not enough data | 8.3 (589 reviews) | 
| **Google Meet Integration** | Not enough data | 8.4 (579 reviews) | 
| **Salesforce Integration** | Not enough data | 7.7 (488 reviews) | 

#### Branding & Customizatio

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Custom Booking Page** | Not enough data | 8.6 (629 reviews) | 
| **Personalized Links** | Not enough data | 8.7 (649 reviews) | 
| **Personalized Web Embed** | Not enough data | 8.4 (570 reviews) | 

#### Automatic Rules & Configurations

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Set Working Hours** | Not enough data | 8.7 (623 reviews) | 
| **Automatic Updates** | Not enough data | 8.9 (632 reviews) | 
| **Buffer Times** | Not enough data | 8.5 (589 reviews) | 

#### Agentic AI - Business Scheduling

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.7 (48 reviews) | 
| **Multi-step Planning** | Not enough data | 7.6 (47 reviews) | 

### Visitor Identification

| Product | Score | Reviews |
|---|---|---|
| **Copper** | N/A | N/A |
| **HubSpot Sales Hub** | 6.1/10 | 17 |

#### Agentic AI - Visitor Identification

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Cross-system Integration** | Not enough data | 6.0 (17 reviews) | 

### Google Workspace for Sales

| Product | Score | Reviews |
|---|---|---|
| **Copper** | N/A | N/A |
| **HubSpot Sales Hub** | N/A | N/A |

#### Agentic AI - Google Workspace for Sales

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Sales Performance Management

| Product | Score | Reviews |
|---|---|---|
| **Copper** | 8.4/10 | 5 |
| **HubSpot Sales Hub** | 8.0/10 | 1388 |

#### Agentic AI - Sales Performance Management

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Autonomous Task Execution** | 8.0 (5 reviews) | 6.6 (82 reviews) | 
| **Natural Language Interaction** | 8.0 (5 reviews) | 6.8 (82 reviews) | 
| **Proactive Assistance** | 9.3 (5 reviews) | 6.6 (82 reviews) | 

#### Incentives

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Badges** | Feature Not Available | 7.9 (770 reviews) | 
| **Triggers** | 8.3 (5 reviews) | 8.1 (848 reviews) ✓ Verified | 
| **Commission Calculator** | 8.7 (5 reviews) | 7.5 (719 reviews) ✓ Verified | 
| **Leaderboards** | 8.3 (5 reviews) | 8.3 (944 reviews) | 

#### Personalization

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Profiles** | Feature Not Available | 8.4 (967 reviews) | 
| **Custom Reports** | 8.3 (5 reviews) | 8.5 (1100 reviews) ✓ Verified | 
| **Dashboards** | 8.3 (5 reviews) | 8.8 (1199 reviews) ✓ Verified | 
| **Goal Setting** | Feature Not Available | 8.5 (991 reviews) ✓ Verified | 

#### Administrative

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Integration** | 8.0 (5 reviews) | 8.6 (1022 reviews) ✓ Verified | 
| **Employee Structure** | Feature Not Available | 8.4 (903 reviews) ✓ Verified | 
| **Behavior Monitoring** | 8.3 (5 reviews) | 8.3 (857 reviews) | 

### Email Tracking

| Product | Score | Reviews |
|---|---|---|
| **Copper** | N/A | N/A |
| **HubSpot Sales Hub** | 7.8/10 | 2526 |

#### Agentic AI - Email Tracking

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.9 (118 reviews) | 
| **Multi-step Planning** | Not enough data | 6.9 (118 reviews) | 
| **Cross-system Integration** | Not enough data | 6.9 (118 reviews) | 
| **Adaptive Learning** | Not enough data | 6.9 (118 reviews) | 
| **Natural Language Interaction** | Not enough data | 6.9 (117 reviews) | 
| **Proactive Assistance** | Not enough data | 6.8 (118 reviews) | 
| **Decision Making** | Not enough data | 6.9 (119 reviews) | 

#### Analytics

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Open Rates** | Not enough data | 8.7 (2098 reviews) | 
| **Link Activity** | Not enough data | 8.8 (2084 reviews) | 

#### Customizations

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Email Platform Integration** | Not enough data | 8.8 (2137 reviews) | 
| **Email Scheduling** | Not enough data | 8.9 (2136 reviews) | 
| **Notifications** | Not enough data | 8.8 (2233 reviews) | 
| **Email Categorization** | Not enough data | Feature Not Available | 
| **Templates** | Not enough data | 8.9 (2212 reviews) | 

#### Generative AI

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.5 (485 reviews) | 

### Sales Analytics

| Product | Score | Reviews |
|---|---|---|
| **Copper** | N/A | N/A |
| **HubSpot Sales Hub** | 8.0/10 | 1858 |

#### Agentic AI - Sales Analytics

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.9 (105 reviews) | 
| **Cross-system Integration** | Not enough data | 7.1 (103 reviews) | 
| **Adaptive Learning** | Not enough data | 7.2 (101 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.3 (103 reviews) | 
| **Proactive Assistance** | Not enough data | 7.2 (102 reviews) | 

#### Data Sourcing

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Data Sourcing** | Not enough data | 8.3 (1357 reviews) | 
| **Exporting & Sharing Data** | Not enough data | 8.4 (1426 reviews) | 
| **Multi-Device Data Visualization** | Not enough data | 8.2 (1290 reviews) | 
| **Interactive Dashboards** | Not enough data | 8.6 (1545 reviews) | 
| **Data Segmentation** | Not enough data | 8.4 (1387 reviews) | 

#### Predictive Analytics

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Lead Scoring** | Not enough data | 8.1 (1346 reviews) | 
| **Opportunity Scoring** | Not enough data | 8.2 (1302 reviews) | 
| **Risk Analysis** | Feature Not Available | 7.7 (1131 reviews) | 
| **Live Forecasting** | Not enough data | 7.9 (1263 reviews) | 

#### Sales Management

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Live Pipeline Management** | Not enough data | 8.8 (1553 reviews) | 
| **Sales Gamification** | Not enough data | 7.9 (1245 reviews) | 
| **Account-Based Analytics** | Not enough data | 8.4 (1407 reviews) | 
| **Activity Tracking** | Not enough data | 8.9 (1619 reviews) | 

### Outbound Call Tracking

| Product | Score | Reviews |
|---|---|---|
| **Copper** | N/A | N/A |
| **HubSpot Sales Hub** | 8.3/10 | 1508 |

#### Agentic AI - Outbound Call Tracking

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.4 (62 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.1 (60 reviews) | 

#### Calling

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Record Calls** | Not enough data | 8.6 (1192 reviews) | 
| **Generate Location** | Not enough data | 8.1 (983 reviews) | 
| **Call Types** | Not enough data | 8.6 (1151 reviews) | 
| **Click-to-Call** | Not enough data | 8.7 (1182 reviews) | 
| **Auto Dialer** | Not enough data | 7.9 (70 reviews) | 

#### Contacts

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Personalization** | Not enough data | 8.7 (1257 reviews) | 
| **Information Locater** | Not enough data | 8.4 (1100 reviews) | 
| **Record Prospect Data** | Not enough data | 8.6 (1160 reviews) | 

#### Insights

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Notes** | Not enough data | 9.0 (1347 reviews) | 
| **Daily Summary** | Not enough data | 8.7 (1188 reviews) | 
| **Automated Voicemails** | Not enough data | Feature Not Available | 
| **Automated Emails** | Not enough data | Feature Not Available | 
| **Sorts Prospects** | Not enough data | 8.4 (1092 reviews) | 
| **Automated Note Taking** | Not enough data | 7.5 (66 reviews) | 

### Sales Enablement

| Product | Score | Reviews |
|---|---|---|
| **Copper** | N/A | N/A |
| **HubSpot Sales Hub** | 7.7/10 | 1025 |

#### Agentic AI - Sales Enablement

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.9 (61 reviews) | 
| **Natural Language Interaction** | Not enough data | 6.9 (60 reviews) | 
| **Proactive Assistance** | Not enough data | 6.8 (59 reviews) | 

#### Content Management

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Content Import** | Not enough data | 8.4 (805 reviews) | 
| **Content Creation** | Not enough data | Feature Not Available | 
| **Templates** | Not enough data | Feature Not Available | 
| **Advanced Search** | Not enough data | 8.2 (813 reviews) | 
| **Content Storage** | Not enough data | 8.3 (800 reviews) | 

#### Analytics

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Reporting** | Not enough data | 8.4 (884 reviews) | 
| **Alerts** | Not enough data | 8.4 (884 reviews) | 
| **Account-Based Engagement** | Not enough data | 8.4 (827 reviews) | 
| **Content Utilization** | Not enough data | 8.3 (801 reviews) | 

#### Learning Management - Sales Enablement

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Sales Training ** | Not enough data | 7.5 (38 reviews) | 
| **Sales Coaching** | Not enough data | 7.4 (38 reviews) | 
| **Sales Onboarding** | Not enough data | 7.7 (39 reviews) | 

#### Revenue Enablement - Sales Enablement

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Cross-Functional Alignment** | Not enough data | 7.2 (37 reviews) | 
| **AI and Automation** | Not enough data | 7.1 (39 reviews) | 
| **End-to-End Customer Journey Insights** | Not enough data | 7.4 (38 reviews) | 

### Insurance CRM

| Product | Score | Reviews |
|---|---|---|
| **Copper** | N/A | N/A |
| **HubSpot Sales Hub** | N/A | N/A |

#### Relationship Management - Insurance CRM

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Renewal Management** | Not enough data | Not enough data | 
| **Client Communication Tools** | Not enough data | Not enough data | 
| **Lead Tracking** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 
| **Winbacks** | Not enough data | Not enough data | 
| **Communication History** | Not enough data | Not enough data | 
| **Activity Management** | Not enough data | Not enough data | 
| **Reputation Management** | Not enough data | Not enough data | 

#### Follow up Automation - Insurance CRM

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Automated Follow-Ups** | Not enough data | Not enough data | 
| **Marketing Campaigns** | Not enough data | Not enough data | 

#### Document Management - Insurance CRM

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Documentation handling** | Not enough data | Not enough data | 

#### Integrations & Reports - Insurance CRM

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Integrations** | Not enough data | Not enough data | 
| **Reporting & Analytics** | Not enough data | Not enough data | 

### AI Agents

| Product | Score | Reviews |
|---|---|---|
| **Copper** | N/A | N/A |
| **HubSpot Sales Hub** | N/A | N/A |

#### Agentic AI - AI Agents

| Feature | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (4):** [CRM Software](https://www.g2.com/categories/crm), [Email Tracking Software](https://www.g2.com/categories/email-tracking), [Sales Analytics Software](https://www.g2.com/categories/sales-analytics), [Sales Performance Management Software](https://www.g2.com/categories/sales-performance-management)

**Unique to Copper (2):** [Online Form Builder Software](https://www.g2.com/categories/online-form-builder), [Google Workspace for Sales Software](https://www.g2.com/categories/google-workspace-for-sales)

**Unique to HubSpot Sales Hub (9):** [Conversation Intelligence Software](https://www.g2.com/categories/conversation-intelligence), [Business Scheduling Software](https://www.g2.com/categories/business-scheduling), [Sales Engagement Software](https://www.g2.com/categories/sales-engagement), [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant), [Sales Enablement Software](https://www.g2.com/categories/sales-enablement), [Outbound Call Tracking Software](https://www.g2.com/categories/outbound-call-tracking), [Visitor Identification Software](https://www.g2.com/categories/visitor-identification), [AI Agents For Business Operations](https://www.g2.com/categories/ai-agents-for-business-operations), [Insurance CRM Software](https://www.g2.com/categories/insurance-crm)


---
## Reviewer Demographics

### By Company Size

| Segment | Copper | HubSpot Sales Hub | 
|---|---|---|
| **Small-Business** | 79.3% | 60.9% | 
| **Mid-Market** | 17.1% | 35.2% | 
| **Enterprise** | 3.6% | 3.9% | 

### By Industry

#### Copper

- **Marketing and Advertising:** 11.7%
- **Information Technology and Services:** 8.3%
- **Computer Software:** 7.8%
- **Real Estate:** 6.9%
- **Financial Services:** 4.5%
- **Construction:** 3.2%
- **Internet:** 2.9%
- **Management Consulting:** 2.9%
- **Education Management:** 2.0%
- **Non-Profit Organization Management:** 1.7%
- **Other:** 48.2%

#### HubSpot Sales Hub

- **Computer Software:** 16.0%
- **Information Technology and Services:** 12.2%
- **Marketing and Advertising:** 9.9%
- **Financial Services:** 4.3%
- **Education Management:** 3.2%
- **Real Estate:** 2.8%
- **Internet:** 2.2%
- **Hospital & Health Care:** 1.8%
- **Staffing and Recruiting:** 1.6%
- **Health, Wellness and Fitness:** 1.6%
- **Other:** 44.5%

---
## Alternatives

### Alternatives to Copper

- [Nutshell](https://www.g2.com/products/nutshell/reviews) — 4.3/5 stars (1426 reviews)
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — 4.3/5 stars (3035 reviews)
- [Freshsales](https://www.g2.com/products/freshsales/reviews) — 4.5/5 stars (1230 reviews)
- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25774 reviews)
- [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) — 4.1/5 stars (2926 reviews)
- [Nimble CRM](https://www.g2.com/products/nimble/reviews) — 4.5/5 stars (1111 reviews)
- [Pipeline CRM](https://www.g2.com/products/pipeline-crm/reviews) — 4.3/5 stars (950 reviews)
- [Coevera](https://www.g2.com/products/coevera/reviews) — 4.6/5 stars (477 reviews)
- [Salesflare](https://www.g2.com/products/salesflare/reviews) — 4.8/5 stars (303 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14678 reviews)

### Alternatives to HubSpot Sales Hub

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25774 reviews)
- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9641 reviews)
- [Salesloft](https://www.g2.com/products/salesloft/reviews) — 4.5/5 stars (4287 reviews)
- [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) — 4.1/5 stars (2926 reviews)
- [Freshsales](https://www.g2.com/products/freshsales/reviews) — 4.5/5 stars (1230 reviews)
- [Salesmate](https://www.g2.com/products/salesmate/reviews) — 4.7/5 stars (114 reviews)
- [Outreach](https://www.g2.com/products/outreach/reviews) — 4.3/5 stars (3568 reviews)
- [Close](https://www.g2.com/products/close/reviews) — 4.7/5 stars (2033 reviews)
- [Bigin by Zoho CRM](https://www.g2.com/products/bigin-by-zoho-crm/reviews) — 4.6/5 stars (809 reviews)
- [Salesflare](https://www.g2.com/products/salesflare/reviews) — 4.8/5 stars (303 reviews)

---
## Top Discussions

### Copper

- Title: [What is copper CRM?](https://www.g2.com/discussions/what-is-copper-crm) — 2 comments
  > **Top comment:** "Contact relationship management"
- Title: [How seamless is the Gmail/Google Apps integration?](https://www.g2.com/discussions/how-seamless-is-the-gmail-google-apps-integration) — 2 comments, 1 upvote
  > **Top comment:** "ProsperWorks is built in and around Google Apps. It tightly integrates with Gmail, Calendar and Google Drive, minimizing the amount of data entry and..."
- Title: [What is copper app?](https://www.g2.com/discussions/what-is-copper-app) — 1 comment
  > **Top comment:** "It is a CRM that works with Google Workspaces. It tracks sales, leads in your pipeline, tasks with your clients/projects, and you can email/set up..."
- Title: [How is copper used in CRM?](https://www.g2.com/discussions/how-is-copper-used-in-crm) — 1 comment
  > **Top comment:** "Yea "
- Title: [Whats the easiest way to save my notes](https://www.g2.com/discussions/whats-the-easiest-way-to-save-my-notes) — 1 comment, 1 upvote
  > **Top comment:** "Don't bother using Copper. Their customer support is horrible!"

### HubSpot Sales Hub

- Title: [Can I automate multiple scheduled sales email sends based on the suggested optimized send times?](https://www.g2.com/discussions/can-i-automate-multiple-scheduled-sales-email-sends-based-on-the-suggested-optimized-send-times) — 6 comments, 1 upvote
  > **Top comment:** "Yes, you can schedule automated emails at suggested optimized times. You can send single emails or sequences."
- Title: [What is HubSpot Sales Hub used for?](https://www.g2.com/discussions/what-is-hubspot-sales-hub-used-for) — 5 comments
  > **Top comment:** "Hubspot Sales is a client management or engagement tool. Hubspot is split into two main categories Sales and Marketing. As the question is around sales -..."
- Title: [Will Hubspot connect well with variety of accounting softwares?](https://www.g2.com/discussions/will-hubspot-connect-well-with-variety-of-accounting-softwares) — 5 comments, 2 upvotes
  > **Top comment:** "There aren’t any native integrations that I’m aware of. There are a few you can set up through Zapier. A word of caution: HubSpot isn’t currently compliant..."
- Title: [How has HubSpot Sales Hub impacted the sales pipeline management in small to mid-sized businesses?](https://www.g2.com/discussions/how-has-hubspot-sales-hub-impacted-the-sales-pipeline-management-in-small-to-mid-sized-businesses) — 4 comments
  > **Top comment:** "HubSpot Sales Hub helps small and mid-sized businesses manage their sales pipeline better by:

Giving a clear view of all leads and deals.
Automating..."
- Title: [Sequences](https://www.g2.com/discussions/24872-sequences) — 4 comments, 1 upvote
  > **Top comment:** "Yes, you can do either... You can export a list of people who belong to a specific segment (list) or you can add a new "sequence" and enroll those already in..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/copper-vs-hubspot-sales-hub)