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Compare Kit and Zoho Campaigns 
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At a Glance
Market Segments
Small-Business (91.4% of reviews)
Small-Business (79.7% of reviews)
Entry-Level Pricing
No pricing available
Free
Kit
Star Rating
(217)4.4 out of 5
Market Segments
Small-Business (91.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about KitZoho Campaigns
Star Rating
(1,012)4.3 out of 5
Market Segments
Small-Business (79.7% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 5 pricing plansKit vs Zoho Campaigns
When assessing the two solutions, reviewers found Kit easier to use, set up, and administer. Reviewers also preferred doing business with Kit overall.
- Kit and Zoho Campaigns both meet the requirements of our reviewers at a comparable rate.
- When comparing quality of ongoing product support, reviewers felt that Kit is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Zoho Campaigns over Kit.
Pricing
Entry-Level Pricing
Kit
No pricing availableZoho Campaigns
Forever free
Free
Get started with the free version of Zoho Campaigns. This version has all the right features required to get your email marketing plan started. You can then choose other plans as your business needs grow.
- 6000 emails per month to 2000 contacts
- Admin + 4 users
- Signup and popup forms
Free Trial
Kit
Free Trial is available
Zoho Campaigns
Free Trial is available
Ratings
Meets Requirements
8.7
160
8.7
793
Ease of Use
8.7
161
8.5
798
Ease of Setup
9.0
65
8.5
505
Ease of Admin
9.0
57
8.6
481
Quality of Support
8.6
145
8.3
738
Has the product been a good partner in doing business?
9.0
52
8.6
470
Product Direction (% positive)
8.4
156
8.5
774
Features by Category
Email Marketing
8.6
64
8.4
612
|
Verified
8.5
66
8.5
643
|
Verified
8.8
60
8.6
569
|
Verified
8.4
64
8.5
633
|
Verified
8.7
62
8.7
625
|
Verified
8.5
61
8.3
614
|
Verified
8.6
57
8.4
523
|
Verified
8.3
40
8.5
293
|
Verified
8.4
37
8.3
279
Reporting & Analytics
8.2
50
8.3
430
|
Verified
8.1
63
8.7
583
|
Verified
Generative AI
4.8
11
Feature Not Available
5.2
11
Feature Not Available
Agentic AI - Email Marketing
Not enough data
7.9
15
Not enough data
7.7
15
Not enough data
7.7
15
Not enough data
8.1
15
Not enough data
7.9
15
Integration
7.9
38
8.7
401
|
Verified
8.1
34
8.4
302
|
Verified
7.6
33
8.4
298
|
Verified
7.7
31
8.7
212
|
Verified
7.7
32
8.7
200
|
Verified
8.0
30
8.4
150
|
Verified
Templates
Not enough data
8.3
203
|
Verified
Not enough data
7.7
178
|
Verified
Not enough data
8.1
186
|
Verified
Not enough data
7.9
77
Edit
Not enough data
8.0
195
|
Verified
Not enough data
8.2
99
Not enough data
8.3
187
|
Verified
Logistics
Not enough data
8.6
191
|
Verified
Not enough data
7.6
174
|
Verified
Not enough data
8.4
172
|
Verified
Not enough data
8.1
72
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Agentic AI - Email Template Builder
Not enough data
7.7
5
Not enough data
7.7
5
Text Messaging
Not enough data
9.1
13
Not enough data
Feature Not Available
Not enough data
9.1
13
Not enough data
8.3
12
Not enough data
7.6
12
Not enough data
Feature Not Available
Not enough data
9.2
12
Not enough data
Feature Not Available
SMS Platform
Not enough data
8.8
13
Not enough data
9.3
12
Not enough data
8.9
12
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.3
12
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Kit and Zoho Campaigns are categorized as Email Marketing
Unique Categories
Kit has no unique categories
Zoho Campaigns is categorized as Email Template Builder and SMS Marketing
Reviews
Reviewers' Company Size
Kit
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Zoho Campaigns
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
25.5%
Health, Wellness and Fitness
7.2%
Management Consulting
4.8%
Professional Training & Coaching
3.8%
Writing and Editing
3.4%
Other
55.3%
Information Technology and Services
12.0%
Marketing and Advertising
9.9%
Computer Software
7.1%
Retail
3.8%
Education Management
3.6%
Other
63.6%
Alternatives
Discussions
Is ConvertKit better than MailChimp?
4 Comments
ME
Yes, extremely. There are so many things you can do with Convertkit that you can't with MailChimp. Some highlights: Advanced tagging to really organize your...Read more
What is ConvertKit used for?
2 Comments
JL
Email marketing, landing pages, marketing automations, and recently they added the ability to sell digital products and email subscriptions. The core is...Read more
Does ConvertKit have a free plan?
1 Comment
DS
No- They have a trial period and then you will be asked to convert to a paid subscription. Read more
How can I make my campaigns disappear in spam folders?
2 Comments
CP
Have you enabled a DMARC policy for your domain ?
You must set up DKIM and SPF records in order to send emails and do a better deliverability result. Read more
Can you implement the SURVEYS directly into the email that is sent?
2 Comments
JM
Yes you can. Read more
Should contacts be managed within zoho camaign or zoho crm once a campaign is launched?
2 Comments
GP
Hi Angelo,
It depends on your needs. Both CRM and Campigns can be the master database.
Scenario 1. If you receive leads on CRM. You can sync those...Read more
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