# Contentstack vs Craft CMS Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Contentstack excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Craft CMS. Users appreciate its structured format for content writing, which simplifies the creation of user-friendly articles and company policies.
- **Users say** that Contentstack's implementation process is notably quick and intuitive, making it easier for teams to onboard new members. Recent feedback highlights the platform's reliability and speed, which enhances day-to-day usability.
- **Reviewers mention** that Craft CMS shines in its flexibility, allowing users to create custom templates and build a variety of websites. This adaptability is particularly beneficial for small businesses looking to develop unique online presences without being tied to a specific theme.
- **According to verified reviews** , Contentstack offers superior support quality, with users rating it highly for responsiveness and helpfulness. This is contrasted with Craft CMS, where users have noted that while support is decent, it doesn't quite match the level of assistance provided by Contentstack.
- **G2 reviewers highlight** that Craft CMS is particularly user-friendly for small businesses, with an easy onboarding process that allows new users to quickly adapt to the system. This is a significant advantage for teams that may not have extensive technical expertise.
- **Users report** that while both platforms meet their requirements effectively, Contentstack's advanced features, such as multi-language support and automated publishing, provide a more robust solution for larger teams and enterprises compared to Craft CMS's more basic offerings.



| | Contentstack | Craft CMS | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.2 out of 5 | 
| **Total Reviews** | 303 | 48 | 
| **Largest Market Segment** | Mid-Market (44.7% of reviews) | Small-Business (53.3% of reviews) | 
| **Entry Level Price** | Free | $199 per site | 

---
## Top Pros & Cons

### Contentstack

Pros:
- Ease of Use (59 reviews)
- Content Management (48 reviews)

Cons:
- Content Management (29 reviews)
- Limited Features (17 reviews)

### Craft CMS

**Not enough data**

---
## Ratings Comparison
| Rating | Contentstack | Craft CMS | 
|---|---|---|
  | **Meets Requirements** | 8.6 (247 reviews) | 8.6 (38 reviews) | 
  | **Ease of Use** | 8.5 (272 reviews) | 8.2 (39 reviews) | 
  | **Ease of Setup** | 8.3 (176 reviews) | 7.2 (16 reviews) | 
  | **Ease of Admin** | 9.1 (89 reviews) | 8.3 (16 reviews) | 
  | **Quality of Support** | 8.7 (209 reviews) | 8.2 (25 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.3 (89 reviews) | 9.0 (12 reviews) | 
  | **Product Direction (% positive)** | 8.9 (242 reviews) | 7.2 (37 reviews) | 

---
## Pricing

### Contentstack

#### Entry-Level Pricing

Plan: Explorer Accounts

Price: Free

Description: With an Explorer account, you can quickly build the stack you need for free.

Key Features:
- Headless CMS
- Personalization engine
- No-code agents & automations

[Browse all 3 editions](https://www.g2.com/products/contentstack/pricing)

#### Free Trial

Yes

### Craft CMS

#### Entry-Level Pricing

Plan: Client

Price: $199 per site


[Browse all 3 editions](https://www.g2.com/products/craft-cms/pricing)

#### Free Trial

No

---
## Features Comparison By Category

### Web Content Management

| Product | Score | Reviews |
|---|---|---|
| **Contentstack** | 8.1/10 | 155 |
| **Craft CMS** | 7.8/10 | 31 |

#### Content

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **Content Authoring** | 8.8 (149 reviews) ✓ Verified | 8.7 (28 reviews) ✓ Verified | 
| **Rich Text Editor** | 8.0 (148 reviews) ✓ Verified | 8.5 (26 reviews) ✓ Verified | 
| **Versioning** | 8.6 (144 reviews) ✓ Verified | 8.3 (23 reviews) ✓ Verified | 
| **Plug-ins/Widgets/Apps** | 7.5 (117 reviews) ✓ Verified | 6.9 (23 reviews) ✓ Verified | 
| **Approval Process** | 8.3 (126 reviews) ✓ Verified | 7.2 (23 reviews) ✓ Verified | 
| **Content Scheduling** | 8.6 (134 reviews) ✓ Verified | 8.4 (23 reviews) | 
| **Asset Management** | 8.4 (134 reviews) ✓ Verified | 8.2 (28 reviews) ✓ Verified | 
| **Internal Search** | 7.5 (139 reviews) ✓ Verified | 7.9 (24 reviews) ✓ Verified | 
| **Content Repository** | 8.5 (134 reviews) ✓ Verified | 8.0 (23 reviews) ✓ Verified | 

#### Design

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **Breadth of Pre-Built Templates** | 7.4 (102 reviews) ✓ Verified | 6.6 (16 reviews) ✓ Verified | 
| **Mobile** | 7.5 (107 reviews) ✓ Verified | 7.0 (18 reviews) | 
| **Branding/Themes** | 7.9 (107 reviews) ✓ Verified | 7.8 (18 reviews) | 
| **Customization** | 8.2 (119 reviews) ✓ Verified | 8.5 (24 reviews) ✓ Verified | 

#### Platform

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **User Community** | 7.6 (110 reviews) ✓ Verified | 7.8 (21 reviews) | 
| **SEO** | 8.0 (123 reviews) ✓ Verified | 7.7 (23 reviews) ✓ Verified | 
| **Flexible Navigation Structures** | 8.2 (121 reviews) ✓ Verified | 7.7 (25 reviews) ✓ Verified | 
| **User, Role, and Access Management** | 8.8 (131 reviews) ✓ Verified | 7.6 (24 reviews) ✓ Verified | 
| **Enterprise Scalability** | 8.5 (124 reviews) ✓ Verified | 7.8 (22 reviews) ✓ Verified | 
| **Internationalization** | 8.4 (124 reviews) ✓ Verified | 7.8 (15 reviews) ✓ Verified | 
| **Dashboards and Reports** | 7.3 (105 reviews) ✓ Verified | 7.8 (18 reviews) ✓ Verified | 
| **API / Integrations** | 8.3 (126 reviews) ✓ Verified | 7.5 (19 reviews) ✓ Verified | 

#### Agentic AI - Web Content Management

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **Cross-system Integration** | 7.3 (21 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.3 (22 reviews) | Not enough data | 

### Content Marketing

| Product | Score | Reviews |
|---|---|---|
| **Contentstack** | N/A | N/A |
| **Craft CMS** | N/A | N/A |

#### Content Creation

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **Content Creation Tools** | Not enough data | Not enough data | 
| **Content Curation** | Not enough data | Not enough data | 
| **Buyer Personas** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 

#### Optimization

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **SEO** | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | 
| **Dashboards & Reporting** | Not enough data | Not enough data | 
| **Audience Targeting** | Not enough data | Not enough data | 
| **ROI Reporting** | Not enough data | Not enough data | 

#### Logistics

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **Customizable Templated Workflows** | Not enough data | Not enough data | 
| **Internal Communication** | Not enough data | Not enough data | 
| **Version Control** | Not enough data | Not enough data | 
| **Editing and Approval Tools** | Not enough data | Not enough data | 
| **Distribution Features** | Not enough data | Not enough data | 
| **Integrations & APIs** | Not enough data | Not enough data | 
| **User, Role, and Access Management** | Not enough data | Not enough data | 

### Digital Experience Platforms (DXP)

| Product | Score | Reviews |
|---|---|---|
| **Contentstack** | 7.3/10 | 27 |
| **Craft CMS** | N/A | N/A |

#### Analytics

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **Web Analytics** | 6.7 (19 reviews) | Not enough data | 
| **Campaign Tracking** | 6.5 (19 reviews) | Not enough data | 
| **Audience Insights** | 6.3 (19 reviews) | Not enough data | 
| **Reports & Dashboards** | 6.4 (19 reviews) | Not enough data | 
| **Personalization** | 7.8 (18 reviews) | Not enough data | 
| **Marketing Automation** | 6.8 (19 reviews) | Not enough data | 

#### Content Management

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **Customizable Templated Workflows** | 7.5 (22 reviews) | Not enough data | 
| **Asset Management** | 7.7 (20 reviews) | Not enough data | 
| **Portals and Sites** | 7.8 (23 reviews) | Not enough data | 

#### Design & Development

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **No-Code App Development** | 8.4 (20 reviews) | Not enough data | 
| **Low-Code App Development** | 8.2 (20 reviews) | Not enough data | 
| **Self-Service Capabilities** | Feature Not Available | Not enough data | 

#### Agentic AI - Digital Experience Platforms

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### WebOps Platforms

| Product | Score | Reviews |
|---|---|---|
| **Contentstack** | 8.1/10 | 12 |
| **Craft CMS** | N/A | N/A |

#### Functionality

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **Developer Tools** | 7.6 (7 reviews) | Not enough data | 
| **Automation** | 8.5 (9 reviews) | Not enough data | 
| **Website Staging** | 8.1 (9 reviews) | Not enough data | 

#### Management

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **Web Content Dedication** | 8.2 (10 reviews) | Not enough data | 
| **Website Hosting** | 8.3 (7 reviews) | Not enough data | 
| **Role-Based Permissions** | 8.5 (10 reviews) | Not enough data | 

#### Support

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **CMS Variety** | Feature Not Available | Not enough data | 
| **Multi-CMS Support** | Feature Not Available | Not enough data | 
| **Compliance** | 7.7 (8 reviews) | Not enough data | 

### Headless CMS

| Product | Score | Reviews |
|---|---|---|
| **Contentstack** | 7.6/10 | 145 |
| **Craft CMS** | 8.4/10 | 6 |

#### Publishing

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **Automated Publishing** | 8.3 (120 reviews) ✓ Verified | 7.3 (5 reviews) ✓ Verified | 
| **Multi-language** | 8.3 (122 reviews) ✓ Verified | 8.7 (5 reviews) ✓ Verified | 
| **AR/VR Capability** | 5.8 (87 reviews) ✓ Verified | Not enough data | 

#### Development

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **Image Management** | 7.7 (120 reviews) ✓ Verified | 8.3 (5 reviews) ✓ Verified | 
| **Reuseable Content** | 8.3 (121 reviews) ✓ Verified | Not enough data | 
| **Unlimited Environments** | 8.0 (117 reviews) ✓ Verified | 8.3 (5 reviews) | 
| **Form Builder** | 7.0 (103 reviews) | 8.6 (6 reviews) ✓ Verified | 

#### Analytics

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **Personalization** | 7.4 (106 reviews) ✓ Verified | 9.2 (6 reviews) | 
| **Content Performance** | 7.7 (110 reviews) ✓ Verified | 8.7 (5 reviews) ✓ Verified | 

#### Agentic AI - Headless CMS

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **Cross-system Integration** | 7.3 (32 reviews) | Not enough data | 

### Content Experience Platforms

| Product | Score | Reviews |
|---|---|---|
| **Contentstack** | 7.6/10 | 38 |
| **Craft CMS** | N/A | N/A |

#### Content Creation

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **Content Management** | 8.6 (38 reviews) | Not enough data | 

#### Agentic AI - Content Experience Platforms

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Optimization

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **ROI Reporting** | 6.6 (33 reviews) | Not enough data | 

### Digital Experience Orchestration (DXO) Platforms

| Product | Score | Reviews |
|---|---|---|
| **Contentstack** | N/A | N/A |
| **Craft CMS** | N/A | N/A |

#### Integration and Orchestration - Digital Experience Orchestration (DXO) Platforms

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **API Orchestration** | Not enough data | Not enough data | 
| **MACH Architecture Support** | Not enough data | Not enough data | 
| **Content and Data Integration** | Not enough data | Not enough data | 

#### Experience Management and Personalization - Digital Experience Orchestration (DXO) Platforms

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **A/B Testing and Personalization** | Not enough data | Not enough data | 
| **No/Low-Code Tools** | Not enough data | Not enough data | 
| **Visual Interface** | Not enough data | Not enough data | 

### Enterprise Content Management (ECM)

| Product | Score | Reviews |
|---|---|---|
| **Contentstack** | 7.8/10 | 26 |
| **Craft CMS** | N/A | N/A |

#### Agentic AI - Enterprise Content Management (ECM)

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### File Management

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **File Type Support** | 8.0 (25 reviews) | Not enough data | 
| **Metadata** | 7.6 (23 reviews) | Not enough data | 
| **OCR Scanning** | 6.5 (22 reviews) | Not enough data | 
| **Versioning** | 8.0 (24 reviews) | Not enough data | 
| **Collaboration** | 8.9 (25 reviews) | Not enough data | 
| **Document Assembly** | 7.4 (23 reviews) | Not enough data | 
| **Form Creation** | 7.2 (23 reviews) | Not enough data | 
| **Portals and Sites** | 8.1 (23 reviews) | Not enough data | 
| **Disposition** | 7.7 (22 reviews) | Not enough data | 
| **Search** | 7.2 (26 reviews) | Not enough data | 
| **Web Interface** | 8.3 (25 reviews) | Not enough data | 
| **Mobile Apps** | 6.8 (24 reviews) | Not enough data | 

#### Workflow

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **Process Automation** | 7.7 (22 reviews) | Not enough data | 
| **Conditions** | 7.6 (23 reviews) | Not enough data | 
| **Activities** | 7.7 (23 reviews) | Not enough data | 
| **Records Management** | 8.3 (24 reviews) | Not enough data | 
| **Case Management** | 7.8 (22 reviews) | Not enough data | 

#### Platform

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **Internationalization** | 7.5 (24 reviews) | Not enough data | 
| **Performance and Reliability** | 8.7 (25 reviews) | Not enough data | 
| **Reporting and Auditing** | 7.5 (23 reviews) | Not enough data | 
| **System of Record Integration** | 7.3 (23 reviews) | Not enough data | 
| **APIs** | 8.4 (23 reviews) | Not enough data | 

### SAP Store

| Product | Score | Reviews |
|---|---|---|
| **Contentstack** | N/A | N/A |
| **Craft CMS** | N/A | N/A |

#### Agentic AI - SAP Store

| Feature | Contentstack | Craft CMS | 
|---|---|---|
| **Autonomous Task Execution** | Feature Not Available | Not enough data | 
| **Multi-step Planning** | Feature Not Available | Not enough data | 
| **Cross-system Integration** | Feature Not Available | Not enough data | 
| **Adaptive Learning** | Feature Not Available | Not enough data | 
| **Natural Language Interaction** | Feature Not Available | Not enough data | 
| **Proactive Assistance** | Feature Not Available | Not enough data | 
| **Decision Making** | Feature Not Available | Not enough data | 

---
## Categories
**Shared Categories (2):** [Headless CMS Software](https://www.g2.com/categories/headless-cms), [Web Content Management Software](https://www.g2.com/categories/web-content-management)

**Unique to Contentstack (7):** [ Digital Experience Orchestration (DXO) Platforms Software](https://www.g2.com/categories/digital-experience-orchestration-dxo-platforms), [Enterprise Content Management (ECM) Systems](https://www.g2.com/categories/enterprise-content-management-ecm), [Content Experience Platforms](https://www.g2.com/categories/content-experience-platforms), [Digital Experience Platforms (DXP)](https://www.g2.com/categories/digital-experience-platforms-dxp), [WebOps Platforms](https://www.g2.com/categories/webops-platforms), [SAP Store Software](https://www.g2.com/categories/sap-store), [VR Content Management Systems ](https://www.g2.com/categories/vr-content-management-systems)



---
## Reviewer Demographics

### By Company Size

| Segment | Contentstack | Craft CMS | 
|---|---|---|
| **Small-Business** | 17.4% | 53.3% | 
| **Mid-Market** | 44.7% | 37.8% | 
| **Enterprise** | 37.9% | 8.9% | 

### By Industry

#### Contentstack

- **Retail:** 11.5%
- **Computer Software:** 8.0%
- **Financial Services:** 7.3%
- **Consumer Goods:** 5.6%
- **Information Technology and Services:** 5.2%
- **Insurance:** 4.2%
- **Marketing and Advertising:** 4.2%
- **Leisure, Travel & Tourism:** 3.8%
- **Hospitality:** 2.8%
- **Health, Wellness and Fitness:** 2.8%
- **Other:** 44.4%

#### Craft CMS

- **Marketing and Advertising:** 17.8%
- **Internet:** 15.6%
- **Non-Profit Organization Management:** 8.9%
- **Computer Software:** 4.4%
- **Education Management:** 4.4%
- **Real Estate:** 4.4%
- **Events Services:** 4.4%
- **Leisure, Travel & Tourism:** 4.4%
- **Information Technology and Services:** 4.4%
- **Civic & Social Organization:** 2.2%
- **Other:** 28.9%

---
## Alternatives

### Alternatives to Contentstack

- [Sanity](https://www.g2.com/products/sanity/reviews) — 4.7/5 stars (914 reviews)
- [Storyblok](https://www.g2.com/products/storyblok/reviews) — 4.5/5 stars (585 reviews)
- [Sitecore Digital Experience Platform](https://www.g2.com/products/sitecore-digital-experience-platform/reviews) — 4.1/5 stars (606 reviews)
- [Contentful](https://www.g2.com/products/contentful/reviews) — 4.3/5 stars (326 reviews)
- [Hygraph](https://www.g2.com/products/hygraph/reviews) — 4.4/5 stars (716 reviews)
- [Adobe Experience Manager](https://www.g2.com/products/adobe-experience-manager/reviews) — 4.2/5 stars (674 reviews)
- [Kontent.ai](https://www.g2.com/products/kontent-ai/reviews) — 4.3/5 stars (195 reviews)
- [Umbraco](https://www.g2.com/products/umbraco/reviews) — 4.5/5 stars (1007 reviews)
- [Butter CMS](https://www.g2.com/products/butter-cms/reviews) — 4.6/5 stars (206 reviews)
- [Progress Sitefinity](https://www.g2.com/products/progress-sitefinity/reviews) — 4.0/5 stars (548 reviews)

### Alternatives to Craft CMS

- [Umbraco](https://www.g2.com/products/umbraco/reviews) — 4.5/5 stars (1007 reviews)
- [Sanity](https://www.g2.com/products/sanity/reviews) — 4.7/5 stars (914 reviews)
- [Contentful](https://www.g2.com/products/contentful/reviews) — 4.3/5 stars (326 reviews)
- [Strapi](https://www.g2.com/products/strapi/reviews) — 4.5/5 stars (204 reviews)
- [Butter CMS](https://www.g2.com/products/butter-cms/reviews) — 4.6/5 stars (206 reviews)
- [CrafterCMS](https://www.g2.com/products/craftercms/reviews) — 4.5/5 stars (18 reviews)
- [WordPress.org](https://www.g2.com/products/wordpress-org/reviews) — 4.4/5 stars (9532 reviews)
- [Webflow](https://www.g2.com/products/webflow/reviews) — 4.4/5 stars (993 reviews)
- [Drupal](https://www.g2.com/products/drupal/reviews) — 3.9/5 stars (424 reviews)
- [Sitecore Digital Experience Platform](https://www.g2.com/products/sitecore-digital-experience-platform/reviews) — 4.1/5 stars (606 reviews)

---
## Top Discussions

### Contentstack

- Title: [What do you like most about Contentstack for content management, and what improvements could be made?](https://www.g2.com/discussions/what-do-you-like-most-about-contentstack-for-content-management-and-what-improvements-could-be-made) — 2 comments
  > **Top comment:** "How easy it is to create, manage and streamline the work."
- Title: [Who owns Contentstack?](https://www.g2.com/discussions/who-owns-contentstack) — 1 comment *(includes official response)*
  > **Top comment:** "Contentstack is a privately-held company founded in 2018. It has received funding from venture capital investors, such as Insight Partners, Illuminate..."
- Title: [How do I use Contentstack?](https://www.g2.com/discussions/how-do-i-use-contentstack) — 1 comment
  > **Top comment:** "Comment deleted by user."
- Title: [What is Contentstack?](https://www.g2.com/discussions/what-is-contentstack) — 1 comment
  > **Top comment:** "Contentstack is more than just a headless content management system (CMS); Contentstack is a content experience platform (CXP) category leader that empowers..."
- Title: [Is Contentstack a CMS?](https://www.g2.com/discussions/is-contentstack-a-cms) — 1 comment
  > **Top comment:** "Yes, Contentstack is a headless content management system (CMS). However, Contentstack is more than a headless CMS - it's a platform that will elevate your..."

### Craft CMS

- Title: [What is Craft CMS used for?](https://www.g2.com/discussions/what-is-craft-cms-used-for) — 1 comment
  > **Top comment:** "Craft CMS is a content management system (CMS) used to create and manage digital experiences, primarily websites an platforms.

Usecases are: Custom..."
- Title: [Is CMS Open Source craft?](https://www.g2.com/discussions/is-cms-open-source-craft) — 1 comment
  > **Top comment:** "Craft CMS is not fully open source, but it is based on open-source technologies and is distributed under its own license. This means:

The source code is..."
- Title: [Is Craft CMS any good?](https://www.g2.com/discussions/is-craft-cms-any-good) — 1 comment
  > **Top comment:** "Whether Craft CMS is "good" depends largely on your specific needs and priorities. Here's a breakdown of its strengths and..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/contentstack-vs-craft-cms)