Introducing G2.ai, the future of software buying.Try now
Compare Contentful and Ghost 
Featured Products
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Saleswings
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Kontent.ai
Visit Website
At a Glance
Market Segments
Mid-Market (37.6% of reviews)
Small-Business (78.4% of reviews)
Entry-Level Pricing
$0.00
$29 per month, billed annually - $36 billed monthly
Contentful
Star Rating
(319)4.2 out of 5
Market Segments
Mid-Market (37.6% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 3 pricing plansGhost
Star Rating
(39)4.1 out of 5
Market Segments
Small-Business (78.4% of reviews)
Pros & Cons
Entry-Level Pricing
$29 per month, billed annually - $36 billed monthly
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Contentful excels in its Developer Tools with a score of 8.9, making it a preferred choice for teams that prioritize API integrations and custom development. In contrast, Ghost, while offering solid functionality, does not match this level of developer support.
- Reviewers mention that Contentful's Content Repository feature, rated at 8.1, provides a robust system for managing and organizing content, which is particularly beneficial for larger teams. Ghost's repository, rated at 7.4, is seen as less comprehensive, which may hinder scalability for growing businesses.
- G2 users highlight that Ghost shines in Content Authoring, achieving a score of 8.9, which is higher than Contentful's 8.3. Users appreciate Ghost's intuitive interface and rich text editor, making it easier for non-technical users to create and manage content.
- Reviewers mention that Contentful's Multi-language support, rated at 8.8, is a significant advantage for businesses operating in diverse markets. Ghost, with a lower score in this area, may not meet the needs of users requiring extensive localization features.
- Users on G2 report that Contentful's Approval Process feature, rated at 7.9, is more streamlined compared to Ghost's 7.6, allowing for better collaboration among team members during content creation and review stages.
- Reviewers say that Ghost's Mobile Optimization capabilities, rated at 8.9, are superior, providing a seamless experience for users accessing content on mobile devices. Contentful, with a score of 7.2, may not deliver the same level of mobile responsiveness.
Pricing
Entry-Level Pricing
Ghost
Basic
$29
per month, billed annually - $36 billed monthly
For professional publishers who are just getting started
- 100k views/month
- 2 staff users
- 1,000 members
Free Trial
Contentful
Free Trial is available
Ghost
Free Trial is available
Ratings
Meets Requirements
8.4
231
8.2
31
Ease of Use
8.4
234
8.1
31
Ease of Setup
8.2
114
8.4
17
Ease of Admin
8.4
107
8.2
18
Quality of Support
8.4
188
8.3
24
Has the product been a good partner in doing business?
8.6
98
8.2
10
Product Direction (% positive)
7.4
219
6.1
30
Features by Category
Content
8.3
147
|
Verified
8.9
23
|
Verified
7.9
145
|
Verified
8.1
22
|
Verified
7.9
132
|
Verified
8.1
19
|
Verified
7.7
114
|
Verified
7.2
20
|
Verified
7.9
100
|
Verified
7.8
15
8.4
90
|
Verified
8.2
19
|
Verified
7.8
132
|
Verified
7.3
17
|
Verified
7.7
137
|
Verified
7.6
16
|
Verified
8.2
133
|
Verified
7.6
16
|
Verified
Design
7.1
64
7.9
19
|
Verified
7.3
67
8.9
19
|
Verified
7.5
80
|
Verified
8.4
20
|
Verified
8.2
124
|
Verified
7.7
22
|
Verified
Platform
7.7
77
8.4
19
|
Verified
7.9
108
|
Verified
8.7
21
|
Verified
8.1
124
|
Verified
8.4
19
|
Verified
8.0
137
|
Verified
8.2
20
|
Verified
8.3
125
|
Verified
7.8
18
|
Verified
8.3
117
|
Verified
7.8
13
|
Verified
8.0
101
|
Verified
7.8
17
|
Verified
8.7
119
|
Verified
8.6
18
|
Verified
Agentic AI - Web Content Management
Not enough data
Not enough data
Not enough data
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
7.5
6
Not enough data
6.9
6
Not enough data
6.9
6
Not enough data
7.5
6
Not enough data
7.5
6
Not enough data
7.8
6
Not enough data
Content Management
8.9
6
Not enough data
8.6
7
Not enough data
7.5
6
Not enough data
Design & Development
8.1
6
Not enough data
7.2
6
Not enough data
7.8
6
Not enough data
Agentic AI - Digital Experience Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
8.8
13
Not enough data
8.8
12
Not enough data
8.5
13
Not enough data
Management
9.2
13
Not enough data
9.2
11
Not enough data
8.3
13
Not enough data
Support
Feature Not Available
Not enough data
9.0
13
Not enough data
8.8
13
Not enough data
Publishing
8.1
60
|
Verified
Not enough data
8.6
66
|
Verified
Not enough data
7.5
27
Not enough data
Development
7.9
77
|
Verified
Not enough data
8.6
77
|
Verified
Not enough data
7.5
59
|
Verified
Not enough data
7.7
39
|
Verified
Not enough data
Analytics
7.5
47
|
Verified
Not enough data
7.8
61
|
Verified
Not enough data
Agentic AI - Headless CMS
Not enough data
Not enough data
Platform - Owned Media
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Owned Media
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Contentful and Ghost are categorized as Headless CMS and Web Content Management
Unique Categories
Contentful is categorized as WebOps Platforms, Digital Experience Platforms (DXP), and Personalization
Ghost is categorized as Owned Media
Reviews
Reviewers' Company Size
Contentful
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Ghost
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
12.2%
Computer Software
11.2%
Non-Profit Organization Management
7.3%
Financial Services
5.9%
Internet
5.0%
Other
58.4%
Computer Software
24.3%
Information Technology and Services
13.5%
Publishing
8.1%
Writing and Editing
5.4%
Professional Training & Coaching
5.4%
Other
43.2%
Discussions
Can you do dynamic input validation on dropdowns?
1 Comment
GH
You can do dynamic validation on anything, but it would require that you wrap the open source contentful field editors with your own javascript validation...Read more
Ghost has no discussions with answers
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
