Link copied to clipboard # Contentful vs Craft CMS Comparison - What are their main differences? Share [ Export ](/compare/contentful/craft-cms/export.csv) ContentfulCraft CMS[+ Add Product](#) Reviews **Contentful** [ 4.3/5(398) ](https://www.g2.com/products/contentful/reviews#reviews) **Craft CMS** [ 4.2/5(50) ](https://www.g2.com/products/craft-cms/reviews#reviews) Pricing **Contentful** Free Trial **$0.00** · Free **Craft CMS** **$199** per site · Client **Pricing Insights** from reviews Time to Implement **Contentful** 4 months Based on 5 responses **Craft CMS** 3 monthsFaster Based on 10 responses Return on Investment **Contentful** 15 months Based on 17 responses **Craft CMS** Not enough reviews yet Perceived Cost **Contentful** $$$$$ **Craft CMS** $$$$$ Average Discount **Contentful** 33% **Craft CMS** Not enough reviews yet ![Contentful](https://images.g2crowd.com/uploads/product/hd_favicon/b9b1b51e8da0cd8fb03bab3e24b9a565/contentful.svg "Contentful") ![Craft CMS](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_0afc1859bb16f9788307a0e4056c5ae3/craft-cms.jpg "Craft CMS") G2 offers free advice on this comparison. Chat with an expert How do we contact you? ![](/assets/advisor_router/text_message-df41c2977e57ce19bdccb768c56510d9fa9182b581f7903660ca57fd8634bf09.svg)Text Message ![](/assets/advisor_router/phone_call-c9171db19e0526ecaea5fcbe1122f2ba459d8ab314c830a23440e5a1a536d62f.svg)Phone Call Who do you want to talk with? ![](/assets/advisor_router/ai_agent-4d78629a3ba354fed449a65c60df3a6f2eda90fb98411b711df4b25d7be52a38.svg)AI Agent ![](/assets/advisor_router/human-26a980d7eed0089d422337af1b2588329a59f3fec5a0eff6d1b43312553d4c7b.svg)Human Pros & Cons **Contentful** [ Ease of Use (14) ](https://www.g2.com/products/contentful/reviews?filters%5Bsentiment_snippet%5D=1114249&qs=pros-and-cons#reviews)[ Content Management (10) ](https://www.g2.com/products/contentful/reviews?filters%5Bsentiment_snippet%5D=1114419&qs=pros-and-cons#reviews)[ Expensive (6) ](https://www.g2.com/products/contentful/reviews?filters%5Bsentiment_snippet%5D=1115837&qs=pros-and-cons#reviews)[ Complexity (5) ](https://www.g2.com/products/contentful/reviews?filters%5Bsentiment_snippet%5D=1116863&qs=pros-and-cons#reviews) **Craft CMS** Not enough data Integrations **Contentful** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_f176b4154a751d10150daa67a57b7dc5/azure-backup.jpg "Product Avatar Image") Azure Backup ](https://www.g2.com/products/azure-backup/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_db11aab8ccb63f5742949ab9955e36bf/google-analytics.png "Product Avatar Image") Google Analytics ](https://www.g2.com/products/google-analytics/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_2bc8307e6f552c01d67f38c5df358ca7/harness-platform.jpg "Product Avatar Image") Harness Platform ](https://www.g2.com/products/harness-platform/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_1c993a6e283a9bd6408ff2c4457aa165/agentforce-360-platform-formerly-salesforce-platform.png "Product Avatar Image") Salesforce Platform ](https://www.g2.com/products/agentforce-360-platform-formerly-salesforce-platform/reviews)[ View all ](https://www.g2.com/products/contentful/integrations) **Craft CMS** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_e8b7928d2e1cefffe2f9fb20febf2898/algolia.png "Product Avatar Image") Algolia ](https://www.g2.com/products/algolia/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_b2231a414cb9f3f7c194f65af32b723e/cloudflare-application-security-and-performance.png "Product Avatar Image") Cloudflare Application... ](https://www.g2.com/products/cloudflare-application-security-and-performance/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_7cbd4f077ed340005dc598a1bbac7f23/pardot-by-salesforce.jpg "Product Avatar Image") Pardot (by Salesforce) ](https://www.g2.com/products/pardot-by-salesforce/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_c7667c650c352acba4bfca38ee89457b/agentforce-sales-formerly-salesforce-sales-cloud.png "Product Avatar Image") Salesforce Sales Cloud ](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)[ View all ](https://www.g2.com/products/craft-cms/integrations) Screenshots **Contentful** ![Contentful screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/139432/355673-Contentful-product-screenshot-_-Content-Entry_-nested-entries--89079b-original-1590788436-min.png) **Craft CMS** No screenshot available Ratings Meets Requirements **Contentful** 8.4 8.4239 **Craft CMS** 8.6 8.640 Ease of Use **Contentful** 8.4 8.4306 **Craft CMS** 8.2 8.241 Ease of Setup **Contentful** 8.3 8.3123 **Craft CMS** 7.4 7.418 Ease of Admin **Contentful** 8.5 8.5111 **Craft CMS** 8.5 8.518 Quality of Support **Contentful** 8.5 8.5255 **Craft CMS** 8.3 8.327 Has the product been a good partner in doing business? **Contentful** 8.7 8.7102 **Craft CMS** 9.2 9.214 Product Direction (% positive) **Contentful** 7.4 7.4227 **Craft CMS** 7.3 7.339 Features Web Content Management[Hide 51 FeaturesShow 51 Features](javascript:void(0);) 8.1 225 7.9 33 Content Content Authoring 8.0 186 | Verified 8.8(won by 0.8) 30 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) Rich Text Editor 7.9 151 | Verified 8.5(won by 0.6) 27 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) Versioning 7.9 137 | Verified 8.3(won by 0.4) 24 | Verified Plug-ins/Widgets/Apps 7.8(won by 0.7) 121 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 7.1 25 | Verified Approval Process 7.9(won by 0.8) 106 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 7.1 24 | Verified Content Scheduling 8.4 94 | Verified 8.5(won by 0.1) 24 Asset Management 7.9 137 | Verified 8.2(won by 0.3) 29 | Verified Internal Search 7.8 141 | Verified 7.9(won by 0.1) 25 | Verified Content Repository 8.4(won by 0.3) 149 | Verified 8.1 24 | Verified SEO Management Not enough data Not enough data eCommerce Management Not enough data Not enough data Forms Management Not enough data Not enough data Campaign Management Not enough data Not enough data Media Management Not enough data Not enough data Drag & Drop Editor Not enough data Not enough data Audio Editor Not enough data Not enough data Design Breadth of Pre-Built Templates 7.2(won by 0.4) 66 6.8 17 | Verified Mobile 7.3(won by 0.1) 70 7.2 19 Branding/Themes 7.5 82 | Verified 7.9(won by 0.4) 19 Customization 8.2 132 | Verified 8.7(won by 0.5) 26 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) Platform User Community 7.8(tied score) 79 7.8(tied score) 21 SEO 8.0(won by 0.2) 111 | Verified 7.8 24 | Verified Flexible Navigation Structures 8.1(won by 0.4) 128 | Verified 7.7 25 | Verified User, Role, and Access Management 8.0(won by 0.4) 144 | Verified 7.6 24 | Verified Enterprise Scalability 8.5(won by 0.7) 147 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 7.8 22 | Verified Internationalization 8.4(won by 0.6) 122 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 7.8 15 | Verified Dashboards and Reports 8.0(won by 0.2) 103 | Verified 7.8 18 | Verified API 8.9(won by 1.4) 148 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 7.5 19 | Verified Agentic AI - Web Content Management Cross-system Integration 8.9(won by default) 12 Not enough data Natural Language Interaction 8.7(won by default) 5 Not enough data Social Media Integration Not enough data Not enough data Additional Functionality Collaboration Tools 10.0(won by default) 5 Not enough data Content Delivery 10.0(won by default) 16 Not enough data AI/Machine Learning Not enough data Not enough data Reporting/Analytics Not enough data Not enough data Image Editing Not enough data Not enough data Website Publishing Options Not enough data Not enough data Chatbot Not enough data Not enough data Content Publishing Options Not enough data Not enough data Text Editing Not enough data Not enough data Access Control Not enough data Not enough data Website Accessibility Tools Not enough data Not enough data Content Personalization Not enough data Not enough data Configurable Workflow Not enough data Not enough data Generative AI Not enough data Not enough data Alerts/Notifications Not enough data Not enough data Video Editing Not enough data Not enough data AI Copilot Not enough data Not enough data Performance Testing Not enough data Not enough data Activity Monitoring Not enough data Not enough data Multi-Channel Distribution Not enough data Not enough data Headless CMS[Hide 95 FeaturesShow 95 Features](javascript:void(0);) 8.8 136 8.4 6 Publishing Automated Publishing 8.1(won by 0.8) 62 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 7.3 5 | Verified Multi-language 8.7(tied score) 71 | Verified 8.7(tied score) 5 | Verified AR/VR Capability 7.6(won by default) 28 Not enough data Development Image Management 8.0 80 | Verified 8.3(won by 0.3) 5 | Verified Unlimited Environments 7.5 61 | Verified 8.3(won by 0.8) 5 (There is a greater than 0.5 difference between this product's rating and its competitors) Form Builder 7.8 40 | Verified 8.6(won by 0.8) 6 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) Reuseable Content 9.0(won by default) 101 | Verified Not enough data Content Management 10.0(won by default) 9 Not enough data Multi-Channel Management 10.0(won by default) 5 Not enough data Web Forms Not enough data Not enough data Customizable Forms Not enough data Not enough data User Management Not enough data Not enough data Workflow Management Not enough data Not enough data Template Management Not enough data Not enough data Compliance Management Not enough data Not enough data Asset Lifecycle Management Not enough data Not enough data Website Management Not enough data Not enough data Document Management Not enough data Not enough data SEO Management Not enough data Not enough data Integrated Development Environment Not enough data Not enough data File Management Not enough data Not enough data Analytics Personalization 7.5 48 | Verified 9.2(won by 1.7) 6 (There is a greater than 0.5 difference between this product's rating and its competitors) Content Performance 7.9 63 | Verified 8.7(won by 0.8) 5 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) Interactive Content Not enough data Not enough data Agentic AI - Headless CMS Cross-system Integration 8.9(won by default) 9 Not enough data Third-Party Integrations 8.0(won by default) 10 Not enough data Additional Functionality API 10.0(won by default) 16 Not enough data Content Library 10.0(won by default) 5 Not enough data De-Coupled Front & Back Ends 10.0(won by default) 16 Not enough data Multi-Channel Distribution 10.0(won by default) 7 Not enough data Content Delivery 10.0(won by default) 24 Not enough data A/B Testing Not enough data Not enough data Full Text Search Not enough data Not enough data Two-Factor Authentication Not enough data Not enough data SDKs Not enough data Not enough data Content Publishing Options Not enough data Not enough data Multi-Channel Marketing Not enough data Not enough data Image Editing Not enough data Not enough data Mobile Access Not enough data Not enough data Reporting/Analytics Not enough data Not enough data AI Copilot Not enough data Not enough data Collaboration Tools Not enough data Not enough data Activity Dashboard Not enough data Not enough data Generative AI Not enough data Not enough data Customizable Templates Not enough data Not enough data Text Editing Not enough data Not enough data Drag & Drop Not enough data Not enough data Rich Text Editor Not enough data Not enough data Scheduling Not enough data Not enough data Tagging Not enough data Not enough data Single Sign On Not enough data Not enough data Configurable Workflow Not enough data Not enough data Categorization/Grouping Not enough data Not enough data Preview Functionality Not enough data Not enough data For Marketers Not enough data Not enough data Version Control Not enough data Not enough data Approval Process Control Not enough data Not enough data Filtering Not enough data Not enough data For Developers Not enough data Not enough data Website Analytics Not enough data Not enough data Role-Based Permissions Not enough data Not enough data Historical Reporting Not enough data Not enough data Access Controls/Permissions Not enough data Not enough data Email Marketing Not enough data Not enough data Loyalty Program Not enough data Not enough data Customer Touchpoints Not enough data Not enough data Customer Segmentation Not enough data Not enough data Web/Mobile App Development Not enough data Not enough data Product Catalog Not enough data Not enough data Inventory Optimization Not enough data Not enough data Multi-Location Not enough data Not enough data Data Synchronization Not enough data Not enough data Inventory Tracking Not enough data Not enough data Customer Database Not enough data Not enough data Activity Tracking Not enough data Not enough data Multi-Currency Not enough data Not enough data Shopping Cart Not enough data Not enough data Reporting & Statistics Not enough data Not enough data Customer Accounts Not enough data Not enough data Conversion Tracking Not enough data Not enough data CRM Not enough data Not enough data Search/Filter Not enough data Not enough data Barcode/Ticket Scanning Not enough data Not enough data SSL Security Not enough data Not enough data Alerts/Notifications Not enough data Not enough data Secure Login Not enough data Not enough data Document Review Not enough data Not enough data Customizable Branding Not enough data Not enough data Secure Data Storage Not enough data Not enough data Document Storage Not enough data Not enough data Mobile Capture Not enough data Not enough data Offline Access Not enough data Not enough data Templates Not enough data Not enough data File Sharing Not enough data Not enough data Data Capture and Transfer Not enough data Not enough data Digital Experience Platforms (DXP)[Hide 45 FeaturesShow 45 Features](javascript:void(0);) 8.1 32 Not enough data Analytics Web Analytics 7.9(won by default) 7 Not enough data Campaign Tracking 7.1(won by default) 7 Not enough data Audience Insights 7.6(won by default) 7 Not enough data Reports & Dashboards 7.1(won by default) 8 Not enough data Personalization 8.5(won by default) 9 Not enough data Marketing Automation 7.4(won by default) 7 Not enough data Activity Tracking Not enough data Not enough data Reporting/Analytics Not enough data Not enough data Content Management Customizable Templated Workflows 8.5(won by default) 8 Not enough data Asset Management 8.5(won by default) 9 Not enough data Portals and Sites 9.1(won by default) 9 Not enough data Content Management 10.0(won by default) 9 Not enough data SEO Management Not enough data Not enough data Campaign Management Not enough data Not enough data Metadata Management Not enough data Not enough data Calendar Management Not enough data Not enough data Audio File Management Not enough data Not enough data Asset Lifecycle Management Not enough data Not enough data Brand Management Not enough data Not enough data Document Management Not enough data Not enough data Template Management Not enough data Not enough data Design & Development No-Code App Development 8.0(won by default) 9 Not enough data Low-Code App Development 7.9(won by default) 8 Not enough data Self-Service Capabilities 8.1(won by default) 7 Not enough data Agentic AI - Digital Experience Platforms Autonomous Task Execution 8.7(won by default) 5 Not enough data Cross-system Integration 8.3(won by default) 7 Not enough data Adaptive Learning 9.0(won by default) 5 Not enough data Proactive Assistance 6.7(won by default) 5 Not enough data Decision Making 8.0(won by default) 5 Not enough data Third-Party Integration Not enough data Not enough data Additional Functionality Search/Filter Not enough data Not enough data AI Copilot Not enough data Not enough data Commenting/Notes Not enough data Not enough data Content Publishing Options Not enough data Not enough data Reporting & Statistics Not enough data Not enough data Content Library Not enough data Not enough data Document Classification Not enough data Not enough data Drag & Drop Not enough data Not enough data API Not enough data Not enough data Multi-Channel Distribution Not enough data Not enough data Customizable Templates Not enough data Not enough data Customizable Forms Not enough data Not enough data Alerts/Notifications Not enough data Not enough data A/B Testing Not enough data Not enough data Generative AI Not enough data Not enough data WebOps Platforms[Hide 9 FeaturesShow 9 Features](javascript:void(0);) 8.8 14 Not enough data Functionality Developer Tools 8.8(won by default) 13 Not enough data Automation 8.8(won by default) 12 Not enough data Website Staging 8.5(won by default) 13 Not enough data Management Web Content Dedication 9.2(won by default) 13 Not enough data Website Hosting 9.2(won by default) 11 Not enough data Role-Based Permissions 8.3(won by default) 13 Not enough data Support Multi-CMS Support 9.0(won by default) 13 Not enough data Compliance 8.8(won by default) 13 Not enough data CMS Variety Feature Not Available Not enough data Show 1 feature category with incomplete data Personalization[Hide 44 FeaturesShow 44 Features](javascript:void(0);) Not enough data Not enough data Agentic AI - Personalization Autonomous Task Execution Not enough data Not enough data Cross-system Integration Not enough data Not enough data Adaptive Learning Not enough data Not enough data Natural Language Interaction Not enough data Not enough data Proactive Assistance Not enough data Not enough data Decision Making Not enough data Not enough data Third-Party Integrations Not enough data Not enough data AI Personalization - Personalization Predictive Recommendations Not enough data Not enough data Audience Segmentation Not enough data Not enough data Adaptive Content Not enough data Not enough data Additional Functionality AI Copilot Not enough data Not enough data Engagement Tracking Not enough data Not enough data Content Management Not enough data Not enough data Visual Analytics Not enough data Not enough data Real-Time Analytics Not enough data Not enough data Behavior Tracking Not enough data Not enough data Website Personalization Not enough data Not enough data Recommendations Not enough data Not enough data Real-Time Reporting Not enough data Not enough data Content Analytics Not enough data Not enough data Behavioral Targeting Not enough data Not enough data Account Based Marketing Not enough data Not enough data Website Analytics Not enough data Not enough data Customer Segmentation Not enough data Not enough data Customer Profiles Not enough data Not enough data Template Management Not enough data Not enough data Multi-Channel Marketing Not enough data Not enough data Customizable Branding Not enough data Not enough data Alerts/Notifications Not enough data Not enough data API Not enough data Not enough data Abandoned Cart Saver Not enough data Not enough data Drag & Drop Not enough data Not enough data Contextual Targeting Not enough data Not enough data Experience Management Not enough data Not enough data Campaign Management Not enough data Not enough data Generative AI Not enough data Not enough data WYSIWYG Editor Not enough data Not enough data Reporting/Analytics Not enough data Not enough data Activity Dashboard Not enough data Not enough data Multi-Campaign Not enough data Not enough data Campaign Segmentation Not enough data Not enough data A/B Testing Not enough data Not enough data Customizable Forms Not enough data Not enough data Email Marketing Not enough data Not enough data User Insights Reviewers' Company Size [![Contentful](https://images.g2crowd.com/uploads/product/hd_favicon/b9b1b51e8da0cd8fb03bab3e24b9a565/contentful.svg "Contentful")](https://www.g2.com/products/contentful/reviews) Contentful Small-Business(50 or fewer emp.) 32.0% Mid-Market(51-1000 emp.) 35.7% Enterprise(\> 1000 emp.) 32.3% [![Craft CMS](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_0afc1859bb16f9788307a0e4056c5ae3/craft-cms.jpg "Craft CMS")](https://www.g2.com/products/craft-cms/reviews) Craft CMS Small-Business(50 or fewer emp.) 55.3% Mid-Market(51-1000 emp.) 36.2% Enterprise(\> 1000 emp.) 8.5% Small-Business (50 or fewer emp.) 32.0% 55.3% Mid-Market (51-1000 emp.) 35.7% 36.2% Enterprise (\> 1000 emp.) 32.3% 8.5% Reviewers' Industry [![Contentful](https://images.g2crowd.com/uploads/product/hd_favicon/b9b1b51e8da0cd8fb03bab3e24b9a565/contentful.svg "Contentful")](https://www.g2.com/products/contentful/reviews) Contentful Information Technology and Services 11.2% Computer Software 10.6% Non-Profit Organization Management 6.1% Financial Services 5.6% Internet 4.0% Other 62.5% [![Craft CMS](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_0afc1859bb16f9788307a0e4056c5ae3/craft-cms.jpg "Craft CMS")](https://www.g2.com/products/craft-cms/reviews) Craft CMS Marketing and Advertising 17.0% Internet 14.9% Non-Profit Organization Management 8.5% Information Technology and Services 8.5% Computer Software 4.3% Other 46.8% FAQs ## Contentful vs Craft CMS FAQs Generated using AI Last updated: August 14, 2026 ### What is the difference between Contentful vs Craft CMS? Contentful stands out for its developer-friendly, API-first approach and higher Ease of Setup and Quality of Support scores, while Craft CMS is favored for its customizable content modeling and strong user experience for editors. | [Contentful](https://www.g2.com/products/contentful/reviews) | [Craft CMS](https://www.g2.com/products/craft-cms/reviews) | | --- | --- | | 4.3/5 (327 reviews) | 4.2/5 (50 reviews) | | — | — | | 8.2 | 7.4 | | 8.5 | 8.3 | | Ease of Use (14 all-time mentions) | Customizable content modeling and editor experience | ### How do the pricing models of Contentful and Craft CMS compare? Contentful is rated higher for value, with reviewers expressing more satisfaction with its pricing compared to Craft CMS. - **Contentful:** Reviewers note that while Contentful can become expensive as usage scales, many find it cost-effective and straightforward to learn, with several citing its flexibility and value for the features provided. - **Craft CMS:** Reviewers frequently mention that Craft CMS is costly for average users and that managing licenses for third-party plugins can add to long-term expenses. - **Switching reasons:** In recent reviews, buyers switching to Contentful cite its flexibility, API-first architecture, and ability to decouple content from presentation as key drivers. ### What are the best alternatives to Contentful and Craft CMS? The top three G2-ranked alternatives to Contentful and Craft CMS are Umbraco, Sanity, and Storyblok. | Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength | | --- | --- | --- | --- | --- | | [Contentful](https://www.g2.com/products/contentful/reviews) | 4.3/5 (327 reviews) | — | Reviewers note pricing can escalate with scale but value the flexibility and features. | Ease of Use (14 all-time mentions) | | [Craft CMS](https://www.g2.com/products/craft-cms/reviews) | 4.2/5 (50 reviews) | — | Reviewers mention high cost for average users and plugin license management. | Customizable content modeling and editor experience | | [Umbraco](https://www.g2.com/products/umbraco/reviews) | 4.5/5 (1011 reviews) | Small-Business | — | Flexibility and open-source foundation | | [Sanity](https://www.g2.com/products/sanity/reviews) | 4.7/5 (926 reviews) | Small-Business | — | Real-time collaboration and structured content | | [Storyblok](https://www.g2.com/products/storyblok/reviews) | 4.5/5 (592 reviews) | Small-Business | — | Visual editor and headless architecture | ### Which Digital Experience Platforms (DXP) features should I prioritize when comparing Contentful and Craft CMS? Buyers comparing Contentful and Craft CMS should prioritize API capabilities, content modeling flexibility, ease of setup, quality of support, and scalability. - **API capabilities:** Contentful is frequently cited for its robust API, with 8 all-time mentions for features and 7 for integrations; Craft CMS is praised for its API and headless architecture in recent reviews. - **Content modeling flexibility:** Contentful receives 5 all-time mentions for content modeling and 5 for customization; Craft CMS is consistently highlighted for customizable content models and editor experience. - **Ease of setup:** Contentful scores 8.2, Craft CMS 7.4 on Ease of Setup. - **Quality of support:** Contentful scores 8.5, Craft CMS 8.3 on Quality of Support. - **Scalability:** Contentful has 6 all-time mentions for scalability; Craft CMS is noted for adaptability to both small and large projects in recent reviews. ### What are the pros and cons of Contentful vs Craft CMS? Contentful's headline strength is its ease of use and API-first flexibility, while Craft CMS is recognized for its customizable content modeling and editor experience. - **Contentful strengths:** Ease of Use (14 all-time mentions), Content Management (10), Features (8), Integrations (7), Scalability (6), Customization (5), Flexibility (5). - **Contentful trade-offs:** Expensive (6 all-time mentions), Complexity (5), Learning Curve (5), Limited Features (5), Steep Learning Curve (5). - **Craft CMS strengths:** Customizable content modeling and editor experience, strong API and headless architecture, adaptability for both small and large projects, robust security focus, and live preview editing. - **Craft CMS trade-offs:** High cost for average users, plugin license management complexity, learning curve for non-developers, and occasional challenges with updates and integrations. ### Is Contentful or Craft CMS better for small businesses? Contentful is the better fit for small businesses, with reviewers highlighting its ease of use, flexibility, and value for smaller teams. - **Contentful:** Small-business reviewers consistently cite ease of use, quick onboarding, and the ability to scale as key benefits for smaller organizations. - **Craft CMS:** Small-business reviewers appreciate the customizable content modeling but note the higher cost and steeper learning curve as potential barriers for smaller teams. ### Which Digital Experience Platforms (DXP) platform has better integrations? Contentful is favored for integrations, with more reviewer-cited mentions and a strong API-first approach. - **Contentful:** Integrations are cited in 7 all-time reviews, with recent reviewers highlighting its compatibility with a wide range of tools and systems. - **Craft CMS:** Reviewers mention integrations with tools like HubSpot and Oracle Eloqua, but without a publishable all-time count. ### How do Contentful and Craft CMS compare on customer support? Contentful and Craft CMS are rated in near-parity on Quality of Support, with Contentful at 8.5 and Craft CMS at 8.3, a difference below the materiality threshold. - **Contentful:** Reviewers describe support as responsive, collaborative, and helpful, especially for implementation and best practices. - **Craft CMS:** Reviewers note timely responses and a supportive community, with positive experiences in resolving issues and onboarding new users. ### Which is easier to implement, Contentful or Craft CMS? Contentful is rated higher for Ease of Setup, scoring 8.2 versus Craft CMS's 7.4, indicating a smoother implementation experience. - **Contentful:** Reviewers frequently highlight easy onboarding, intuitive setup, and quick time to value, especially for teams new to headless CMS platforms. - **Craft CMS:** Reviewers note that while setup is straightforward for developers, non-developers may face a steeper learning curve and require more up-front investment in content modeling. ### Which product has better API? Contentful has the stronger API, with more reviewer-cited mentions and a focus on API-first delivery. - **Contentful:** API is cited as a top feature in 8 all-time mentions for features and 7 for integrations; reviewers consistently highlight its robust, flexible, and performant API layer. - **Craft CMS:** Reviewers praise the API and headless architecture in recent reviews, but no all-time mention count is available. Alternatives **Contentful Alternatives** ![Umbraco](https://images.g2crowd.com/uploads/product/hd_favicon/47781f40bcbf144905208205f4e2d632/umbraco.svg "Umbraco") [ Umbraco ](/products/umbraco/reviews) ![Sanity](https://images.g2crowd.com/uploads/product/hd_favicon/8ad945ed33d9d2bb3fd0fddbe8ce5524/sanity.svg "Sanity") [ Sanity ](/products/sanity/reviews) ![Storyblok](https://images.g2crowd.com/uploads/product/hd_favicon/4b8041cd8ae250b60855fc7d90ee7bac/storyblok.svg "Storyblok") [ Storyblok ](/products/storyblok/reviews) ![Contentstack](https://images.g2crowd.com/uploads/product/hd_favicon/693c157ebf406f8272e68329ec0efbb6/contentstack.svg "Contentstack") [ Contentstack ](/products/contentstack/reviews) **Craft CMS Alternatives** ![Umbraco](https://images.g2crowd.com/uploads/product/hd_favicon/47781f40bcbf144905208205f4e2d632/umbraco.svg "Umbraco") [ Umbraco ](/products/umbraco/reviews) ![Sanity](https://images.g2crowd.com/uploads/product/hd_favicon/8ad945ed33d9d2bb3fd0fddbe8ce5524/sanity.svg "Sanity") [ Sanity ](/products/sanity/reviews) ![Strapi](https://images.g2crowd.com/uploads/product/hd_favicon/16e816aaabcf0c54044f5265cd6d1a7e/strapi.svg "Strapi") [ Strapi ](/products/strapi/reviews) ![Butter CMS](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_9c1af894e7a4c8ea06fd6bac72becd0c/butter-cms.png "Butter CMS") [ Butter CMS ](/products/butter-cms/reviews)