# Constant Contact vs Smartly Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Constant Contact excels in user experience, particularly for small businesses, with many praising its intuitive interface for setting up email campaigns. Users appreciate how easy it is to schedule emails and share them across departments without inconsistencies.
- **Users say** that Smartly shines in managing social media campaigns, especially for those handling multiple accounts. Reviewers highlight the platform's effectiveness in tracking campaign metrics across Facebook and Instagram, making it a favorite for users with extensive advertising needs.
- **According to verified reviews** , Constant Contact has a significantly higher G2 Score, indicating overall user satisfaction. Many users find it a reliable partner for creating newsletters and automated emails, with strong analytics features that help track engagement.
- **Reviewers mention** that while Smartly offers great features and customer support, it has a smaller user base, which may affect the breadth of community resources and shared experiences compared to Constant Contact's larger pool of reviews and feedback.
- **Users highlight** that Constant Contact's setup process is straightforward, with many noting the clean application design that simplifies the creation of marketing materials. This ease of use is a significant advantage for businesses looking to streamline their marketing efforts.
- **G2 reviewers indicate** that Smartly's customer support is highly rated, with users expressing satisfaction with the onboarding process. However, some users feel that Constant Contact's support, while good, does not quite match the level of personalized assistance provided by Smartly.



| | Constant Contact | Smartly | 
|---|---|---|
| **Star Rating** | 4.1 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 7,398 | 468 | 
| **Largest Market Segment** | Small-Business (70.5% of reviews) | Mid-Market (51.4% of reviews) | 
| **Entry Level Price** | Starting at $12.00 Per Month | % Fee of Media Spend | 

---
## Top Pros & Cons

### Constant Contact

Pros:
- Ease of Use (1059 reviews)
- Easy Creation (495 reviews)

Cons:
- Missing Features (286 reviews)
- Limited Customization (255 reviews)

### Smartly

**Not enough data**

---
## Ratings Comparison
| Rating | Constant Contact | Smartly | 
|---|---|---|
  | **Meets Requirements** | 8.4 (6374 reviews) | 8.5 (385 reviews) | 
  | **Ease of Use** | 8.5 (6414 reviews) | 8.3 (387 reviews) | 
  | **Ease of Setup** | 8.6 (3573 reviews) | 8.3 (178 reviews) | 
  | **Ease of Admin** | 8.6 (3120 reviews) | 8.3 (178 reviews) | 
  | **Quality of Support** | 8.3 (5219 reviews) | 9.3 (380 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.6 (2993 reviews) | 8.9 (176 reviews) | 
  | **Product Direction (% positive)** | 7.1 (6261 reviews) | 8.6 (381 reviews) | 

---
## Pricing

### Constant Contact

#### Entry-Level Pricing

Plan: Lite

Price: Starting at $12.00 Per Month

Description: Start marketing today with a simple suite of email, social, and event management tools, all backed by marketing experts and legendary support.

Key Features:
- Basic email marketing with easy-to-use templates.
- Automated Welcome Email for new contacts
- Social Marketing

[Browse all 3 editions](https://www.g2.com/products/constant-contact/pricing)

#### Free Trial

Yes

### Smartly

#### Entry-Level Pricing

Plan: Self-Serve + Support

Price: % Fee of Media Spend

Description: The fee percentage calculation shall be based on the Customer’s Advertising Spend in Customer’s Ad Account(s) connected to the Smartly.io platform as converted daily to EUR by Smartly.io.



Key Features:
- Full access to the platform.
- Your CSM serves as your strategic advisor, your very own secret weapon in all things social.
- We train your performance & creative teams to use Smartly.io effectively.

[Browse all 2 editions](https://www.g2.com/products/smartly/pricing)

#### Free Trial

No

---
## Features Comparison By Category

### Email Marketing

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact** | 7.7/10 | 5400 |
| **Smartly** | N/A | N/A |

#### Email Marketing

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Email and Mobile Preview** | 8.6 (4937 reviews) ✓ Verified | Not enough data | 
| **Manage Email Lists** | 8.5 (5070 reviews) ✓ Verified | Not enough data | 
| **High-Volume Sending** | 8.9 (4748 reviews) ✓ Verified | Not enough data | 
| **Building and Personalizing Emails** | 8.3 (5037 reviews) ✓ Verified | Not enough data | 
| **Sending Outbound Emails** | 8.9 (5033 reviews) ✓ Verified | Not enough data | 
| **Manage Email Deliverability** | 8.5 (4865 reviews) ✓ Verified | Not enough data | 
| **Automated Email Responses** | 8.3 (3949 reviews) ✓ Verified | Not enough data | 
| **Multi-user Account** | 8.4 (1786 reviews) ✓ Verified | Not enough data | 
| **Surveys** | 7.9 (1611 reviews) ✓ Verified | Not enough data | 

#### Reporting & Analytics

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **A/B Testing** | 7.9 (2389 reviews) ✓ Verified | Not enough data | 
| **Basic Reporting** | 8.4 (4600 reviews) ✓ Verified | Not enough data | 

#### Generative AI

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **AI Text Generation** | 7.1 (522 reviews) | Not enough data | 
| **AI Text Summarization** | 7.0 (519 reviews) | Not enough data | 

#### Agentic AI - Email Marketing

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Autonomous Task Execution** | 6.5 (369 reviews) | Not enough data | 
| **Autonomous Task Execution** | 6.6 (366 reviews) | Not enough data | 
| **Multi-step Planning** | 6.8 (365 reviews) | Not enough data | 
| **Cross-system Integration** | 6.7 (363 reviews) | Not enough data | 
| **Cross-system Integration** | 6.7 (362 reviews) | Not enough data | 

#### Integration

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Data Import & Export Tools** | 8.2 (2732 reviews) ✓ Verified | Not enough data | 
| **Integration APIs** | 7.5 (1959 reviews) ✓ Verified | Not enough data | 
| **Breadth of Partner Applications** | 7.5 (1939 reviews) ✓ Verified | Not enough data | 
| **CRM Integration** | 7.3 (1371 reviews) ✓ Verified | Not enough data | 
| **Social Media Integration** | 7.8 (1524 reviews) ✓ Verified | Not enough data | 
| **E-Commerce Integration** | 7.2 (1290 reviews) ✓ Verified | Not enough data | 

### Email Deliverability

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact** | 7.6/10 | 1187 |
| **Smartly** | N/A | N/A |

#### Diagnosis

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **IP Address ** | 7.9 (768 reviews) | Not enough data | 
| **Domains** | 8.1 (763 reviews) | Not enough data | 
| **Content ** | 8.5 (948 reviews) | Not enough data | 
| **Policy Compliance** | 8.4 (851 reviews) | Not enough data | 

#### Tracking

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Processing Time** | Feature Not Available | Not enough data | 
| **Placement ** | Feature Not Available | Not enough data | 
| **Open Rate** | 8.8 (1088 reviews) | Not enough data | 
| **Time to Open** | Feature Not Available | Not enough data | 
| **Alerts** | 8.5 (924 reviews) | Not enough data | 

#### Reporting

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Campaign Performance** | 8.8 (1068 reviews) | Not enough data | 
| **Domain Reputation** | Feature Not Available | Not enough data | 
| **Brand Reputation** | Feature Not Available | Not enough data | 
| **Blacklist and Whitelist** | 8.0 (829 reviews) | Not enough data | 

#### Agentic AI - Email Deliverability

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Autonomous Task Execution** | 6.4 (117 reviews) | Not enough data | 
| **Cross-system Integration** | 6.2 (117 reviews) | Not enough data | 
| **Adaptive Learning** | 6.4 (114 reviews) | Not enough data | 
| **Proactive Assistance** | 6.5 (114 reviews) | Not enough data | 
| **Decision Making** | 6.4 (114 reviews) | Not enough data | 

### Creative Management Platforms

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact** | N/A | N/A |
| **Smartly** | 8.5/10 | 69 |

#### Authoring Tools

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Ad Templates** | Not enough data | 8.5 (57 reviews) | 
| **HTML5 Authoring** | Not enough data | 7.8 (24 reviews) | 
| **Automated Ad Creation** | Not enough data | 8.5 (56 reviews) | 
| **Lanugage Translation** | Not enough data | 8.2 (32 reviews) | 

#### Agentic AI - Creative Management Platforms

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Testing Tools

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Dynamic Versioning** | Not enough data | 8.7 (45 reviews) | 
| **A/B Testing ** | Not enough data | 8.8 (54 reviews) | 

#### Publishing Tools

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Demand Side Platform Built-in** | Not enough data | Feature Not Available | 
| **Demand Side Platform Integration** | Not enough data | Feature Not Available | 
| **Campaign Scheduling** | Not enough data | 8.9 (56 reviews) | 

### AI Writing Assistant

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact** | 8.3/10 | 88 |
| **Smartly** | N/A | N/A |

#### Grammar

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Grammar Check** | 8.5 (77 reviews) | Not enough data | 
| **Tone Check** | 8.3 (70 reviews) | Not enough data | 
| **Sentence Formatting** | 8.5 (72 reviews) | Not enough data | 

#### Formatting

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Plagiarism Check** | 8.2 (66 reviews) | Not enough data | 
| **Style Editor** | 8.1 (70 reviews) | Not enough data | 
| **Citation Finder** | 7.7 (66 reviews) | Not enough data | 

#### Content 

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Idea Recommendation** | 8.1 (68 reviews) | Not enough data | 
| **Content Generation** | 8.3 (71 reviews) | Not enough data | 
| **Form Generation** | 8.2 (67 reviews) | Not enough data | 

#### Product Type

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Standalone Application** | 8.7 (69 reviews) | Not enough data | 
| **Plugin** | 7.9 (65 reviews) | Not enough data | 

#### Generative AI

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **AI Text Generation** | 8.5 (24 reviews) | Not enough data | 
| **AI Text Summarization** | 8.7 (24 reviews) | Not enough data | 

### Email Template Builder

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact** | 7.8/10 | 1179 |
| **Smartly** | N/A | N/A |

#### Templates

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Text and Themes** | 8.1 (1059 reviews) ✓ Verified | Not enough data | 
| **Stock Images** | 7.2 (917 reviews) ✓ Verified | Not enough data | 
| **Proofing** | 7.9 (971 reviews) ✓ Verified | Not enough data | 
| **Mobile Responsive** | 8.3 (592 reviews) | Not enough data | 

#### Edit

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Pre-Made** | 8.2 (955 reviews) ✓ Verified | Not enough data | 
| **Build** | 8.4 (1046 reviews) ✓ Verified | Not enough data | 
| **HTML** | 7.9 (843 reviews) ✓ Verified | Not enough data | 

#### Logistics

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Analytics** | 8.6 (1030 reviews) ✓ Verified | Not enough data | 
| **Issues** | 7.7 (877 reviews) ✓ Verified | Not enough data | 
| **Integrations** | 7.9 (811 reviews) ✓ Verified | Not enough data | 
| **Shareable Link** | 8.8 (603 reviews) | Not enough data | 

#### Generative AI

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **AI Text Generation** | 7.3 (158 reviews) | Not enough data | 
| **AI Text Summarization** | 7.3 (154 reviews) | Not enough data | 

#### Agentic AI - Email Template Builder

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Autonomous Task Execution** | 6.9 (94 reviews) | Not enough data | 
| **Cross-system Integration** | 6.8 (93 reviews) | Not enough data | 

### Event Marketing

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact** | 7.5/10 | 847 |
| **Smartly** | N/A | N/A |

#### Marketing and Communications

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Lead generation and retrieval** | 8.2 (598 reviews) | Not enough data | 
| **Social media promotion** | 8.1 (625 reviews) | Not enough data | 
| **Event website creation** | 7.9 (559 reviews) | Not enough data | 
| **Email customization** | 8.7 (760 reviews) | Not enough data | 
| **Contact list management** | 8.9 (774 reviews) | Not enough data | 

#### Attendee Engagement

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Social media integrations** | 8.0 (619 reviews) | Not enough data | 
| **Attendee networking** | 7.8 (551 reviews) | Not enough data | 
| **Attendee surveys-attendee engagement** | 7.9 (560 reviews) | Not enough data | 

#### Registration

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Event creation** | 8.1 (616 reviews) | Not enough data | 
| **User registration process** | 8.1 (604 reviews) | Not enough data | 
| **Mobile check-in** | 7.7 (490 reviews) | Not enough data | 

#### Generative AI

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **AI Text Generation** | 7.2 (137 reviews) | Not enough data | 

#### Agentic AI - Event Marketing

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Autonomous Task Execution** | 6.5 (104 reviews) | Not enough data | 
| **Multi-step Planning** | 6.5 (105 reviews) | Not enough data | 
| **Cross-system Integration** | 6.5 (106 reviews) | Not enough data | 
| **Adaptive Learning** | 6.5 (106 reviews) | Not enough data | 
| **Proactive Assistance** | 6.5 (106 reviews) | Not enough data | 
| **Decision Making** | 6.6 (109 reviews) | Not enough data | 

### SMS Marketing

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact** | 7.8/10 | 88 |
| **Smartly** | N/A | N/A |

#### Text Messaging

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Bulk SMS** | 8.6 (73 reviews) | Not enough data | 
| **Two-Way Text Messaging** | 7.8 (64 reviews) | Not enough data | 
| **Text Scheduler** | 8.4 (68 reviews) | Not enough data | 
| **Automatic Replies** | 8.4 (70 reviews) | Not enough data | 
| **Automatic URL Shortening** | 8.4 (67 reviews) | Not enough data | 
| **MMS Marketing** | 8.1 (67 reviews) | Not enough data | 
| **Personalization** | 8.5 (74 reviews) | Not enough data | 
| **Transactional SMS** | 7.8 (64 reviews) | Not enough data | 

#### SMS Platform

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Reporting** | 8.7 (75 reviews) | Not enough data | 
| **Automation** | 8.8 (69 reviews) | Not enough data | 
| **White Label** | 7.7 (66 reviews) | Not enough data | 
| **Text-to-Landline** | 6.7 (62 reviews) | Not enough data | 
| **Short Codes** | 7.2 (62 reviews) | Not enough data | 
| **API Integration** | 7.4 (63 reviews) | Not enough data | 

#### Agentic AI - SMS Marketing

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Autonomous Task Execution** | 6.4 (12 reviews) | Not enough data | 
| **Multi-step Planning** | 7.5 (12 reviews) | Not enough data | 
| **Cross-system Integration** | 6.8 (12 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.4 (12 reviews) | Not enough data | 
| **Proactive Assistance** | 7.1 (12 reviews) | Not enough data | 
| **Decision Making** | 7.2 (12 reviews) | Not enough data | 

### Social Media Management

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact** | 7.9/10 | 220 |
| **Smartly** | N/A | N/A |

#### Content & Collaboration

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Content Calendar** | 8.8 (179 reviews) | Not enough data | 
| **Content Library** | 8.7 (185 reviews) | Not enough data | 
| **Shared Inbox** | 8.3 (161 reviews) | Not enough data | 
| **Approval Workflows** | Feature Not Available | Not enough data | 
| **Users and Permissions** | Feature Not Available | Not enough data | 
| **Content Creation** | 8.7 (182 reviews) | Not enough data | 

#### Social Management

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Social Analytics** | 8.6 (201 reviews) | Not enough data | 
| **Social Publishing** | 8.8 (204 reviews) | Not enough data | 
| **Campaign Optimization** | Feature Not Available | Not enough data | 
| **Social Engagement** | 8.7 (196 reviews) | Not enough data | 
| **Social Ads** | 8.1 (183 reviews) | Not enough data | 
| **Campaign Planning** | 8.8 (187 reviews) | Not enough data | 
| **Hashtag Capabilites** | 8.4 (148 reviews) | Not enough data | 

#### Agentic AI - Social Media Management

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Autonomous Task Execution** | 6.8 (59 reviews) | Not enough data | 
| **Multi-step Planning** | 6.9 (59 reviews) | Not enough data | 
| **Cross-system Integration** | 6.8 (58 reviews) | Not enough data | 
| **Adaptive Learning** | 7.0 (58 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.0 (57 reviews) | Not enough data | 
| **Proactive Assistance** | 6.9 (56 reviews) | Not enough data | 
| **Decision Making** | 6.8 (56 reviews) | Not enough data | 

### Video Advertising

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact** | N/A | N/A |
| **Smartly** | 8.6/10 | 360 |

#### Platform Interoperability

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Close Ecosystem API** | Not enough data | 8.8 (20 reviews) | 

#### Video Functionality

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Video Functionality** | Not enough data | 8.4 (68 reviews) | 

#### Agentic AI - Video Advertising

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Campaign Management

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Campaign Dashboard** | 9.0 (307 reviews) | 8.2 (320 reviews) | 
| **Campaign Optimization** | 8.9 (290 reviews) | 8.5 (317 reviews) | 
| **Reach** | 8.9 (286 reviews) | Feature Not Available | 
| **Bulk Editing** | 8.4 (246 reviews) | 7.8 (284 reviews) | 
| **Batch Uploading** | 8.6 (250 reviews) | 7.7 (238 reviews) | 
| **Brand Safety** | 8.9 (253 reviews) | 8.2 (204 reviews) | 
| **Fraud Protection** | 9.0 (240 reviews) | 8.0 (161 reviews) | 
| **Frequency Capping** | 8.4 (221 reviews) | 8.1 (211 reviews) | 
| **Budget Pacing** | 8.4 (232 reviews) | 8.2 (273 reviews) | 
| **Creative Optimization** | 8.7 (256 reviews) | 8.5 (296 reviews) | 
| **Rich Media Capabilties** | 8.3 (243 reviews) | 8.3 (193 reviews) | 
| **In-App Ads** | 8.0 (210 reviews) | 7.9 (141 reviews) | 
| **Mobile Rich Media Capabilities** | 8.3 (223 reviews) | 8.2 (151 reviews) | 

#### Targeting

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Targeting** | 8.8 (270 reviews) | 8.8 (312 reviews) | 
| **Retargeting** | 8.7 (252 reviews) | 8.9 (293 reviews) | 
| **Geo-Targeting** | 8.2 (221 reviews) | 8.9 (288 reviews) | 
| **Contextual Targeting** | 8.5 (223 reviews) | Feature Not Available | 

#### Platform

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **API / Integrations** | 8.2 (231 reviews) | 8.3 (221 reviews) | 
| **Custom Reports** | 8.5 (265 reviews) | 8.4 (273 reviews) | 
| **User, Role, and Access Management** | 8.7 (273 reviews) | 8.3 (291 reviews) | 
| **Performance and Reliability** | 9.0 (302 reviews) | 8.3 (311 reviews) | 
| **Enterprise Scalability** | 8.5 (242 reviews) | 8.5 (261 reviews) | 
| **Customization** | 8.6 (295 reviews) | 8.3 (279 reviews) | 
| **Workflow Capability** | 8.7 (256 reviews) | 8.4 (258 reviews) | 
| **Internationalization** | 8.4 (227 reviews) | 8.6 (223 reviews) | 
| **Notifications** | 8.7 (276 reviews) | 8.2 (274 reviews) | 

### Social Media Advertising

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact** | 8.3/10 | 347 |
| **Smartly** | 8.3/10 | 367 |

#### Platform Interoperability

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Close Ecosystem API** | Feature Not Available | 8.2 (27 reviews) | 

#### Agentic AI - Social Media Advertising

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Autonomous Task Execution** | 6.6 (38 reviews) | Not enough data | 
| **Multi-step Planning** | 6.8 (38 reviews) | Not enough data | 
| **Cross-system Integration** | 6.6 (38 reviews) | Not enough data | 
| **Adaptive Learning** | 7.3 (39 reviews) | Not enough data | 
| **Proactive Assistance** | 7.3 (37 reviews) | Not enough data | 
| **Decision Making** | 7.3 (37 reviews) | Not enough data | 

#### Social Functionality

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Social Functionality** | 8.8 (300 reviews) | 8.7 (286 reviews) | 

#### Campaign Management

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Campaign Dashboard** | 9.0 (307 reviews) | 8.2 (320 reviews) | 
| **Campaign Optimization** | 8.9 (290 reviews) | 8.5 (317 reviews) | 
| **Reach** | 8.9 (286 reviews) | Feature Not Available | 
| **Bulk Editing** | 8.4 (246 reviews) | 7.8 (284 reviews) | 
| **Batch Uploading** | 8.6 (250 reviews) | 7.7 (238 reviews) | 
| **Brand Safety** | 8.9 (253 reviews) | 8.2 (204 reviews) | 
| **Fraud Protection** | 9.0 (240 reviews) | 8.0 (161 reviews) | 
| **Frequency Capping** | 8.4 (221 reviews) | 8.1 (211 reviews) | 
| **Budget Pacing** | 8.4 (232 reviews) | 8.2 (273 reviews) | 
| **Creative Optimization** | 8.7 (256 reviews) | 8.5 (296 reviews) | 
| **Rich Media Capabilties** | 8.3 (243 reviews) | 8.3 (193 reviews) | 
| **In-App Ads** | 8.0 (210 reviews) | 7.9 (141 reviews) | 
| **Mobile Rich Media Capabilities** | 8.3 (223 reviews) | 8.2 (151 reviews) | 

#### Targeting

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Targeting** | 8.8 (270 reviews) | 8.8 (312 reviews) | 
| **Retargeting** | 8.7 (252 reviews) | 8.9 (293 reviews) | 
| **Geo-Targeting** | 8.2 (221 reviews) | 8.9 (288 reviews) | 
| **Contextual Targeting** | 8.5 (223 reviews) | Feature Not Available | 

#### Platform

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **API / Integrations** | 8.2 (231 reviews) | 8.3 (221 reviews) | 
| **Custom Reports** | 8.5 (265 reviews) | 8.4 (273 reviews) | 
| **User, Role, and Access Management** | 8.7 (273 reviews) | 8.3 (291 reviews) | 
| **Performance and Reliability** | 9.0 (302 reviews) | 8.3 (311 reviews) | 
| **Enterprise Scalability** | 8.5 (242 reviews) | 8.5 (261 reviews) | 
| **Customization** | 8.6 (295 reviews) | 8.3 (279 reviews) | 
| **Workflow Capability** | 8.7 (256 reviews) | 8.4 (258 reviews) | 
| **Internationalization** | 8.4 (227 reviews) | 8.6 (223 reviews) | 
| **Notifications** | 8.7 (276 reviews) | 8.2 (274 reviews) | 

### Survey

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact** | 8.0/10 | 294 |
| **Smartly** | N/A | N/A |

#### Survey Management

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Survey Builder** | 8.3 (265 reviews) | Not enough data | 
| **Question Types** | 8.4 (254 reviews) | Not enough data | 
| **Templates** | Feature Not Available | Not enough data | 
| **Survey Distribution** | 8.6 (252 reviews) | Not enough data | 

#### Survey Customization

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Branching/Skip Logic** | Feature Not Available | Not enough data | 
| **Branding** | 8.5 (250 reviews) | Not enough data | 
| **Multimedia Support** | 8.2 (234 reviews) | Not enough data | 
| **Multilingual Surveys** | Feature Not Available | Not enough data | 

#### Survey Insights

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Reporting & Analytics** | 8.5 (262 reviews) | Not enough data | 
| **BI Tools Integration** | Feature Not Available | Not enough data | 
| **Data Exporting** | 8.6 (251 reviews) | Not enough data | 
| **Permissions** | Feature Not Available | Not enough data | 

#### Agentic AI - Survey

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Adaptive Learning** | 6.9 (50 reviews) | Not enough data | 
| **Proactive Assistance** | 6.7 (50 reviews) | Not enough data | 
| **Decision Making** | 6.9 (50 reviews) | Not enough data | 

### Cross-Channel Advertising

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact** | N/A | N/A |
| **Smartly** | N/A | N/A |

#### Agentic AI - Cross-Channel Advertising

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Website Builder

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact** | 9.2/10 | 53 |
| **Smartly** | N/A | N/A |

#### Customizations

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Templates** | Feature Not Available | Not enough data | 
| **Drag and Drop** | Feature Not Available | Not enough data | 
| **HTML Input** | Feature Not Available | Not enough data | 
| **Domain Name** | Feature Not Available | Not enough data | 

#### Growth

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **SEO** | Feature Not Available | Not enough data | 
| **Site Analytics** | Feature Not Available | Not enough data | 
| **Marketing Tools** | Feature Not Available | Not enough data | 
| **E-Commerce** | Feature Not Available | Not enough data | 
| **Hosting** | Feature Not Available | Not enough data | 

#### Content

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Email Integrations** | Feature Not Available | Not enough data | 
| **Content Management** | Feature Not Available | Not enough data | 
| **Permissions** | Feature Not Available | Not enough data | 
| **WordPress Tool** | Feature Not Available | Not enough data | 

#### Support

| Feature | Constant Contact | Smartly | 
|---|---|---|
| **Customer Support** | 9.2 (45 reviews) | Not enough data | 

---
## Categories
**Shared Categories (1):** [Social Media Advertising Software](https://www.g2.com/categories/social-media-advertising)

**Unique to Constant Contact (9):** [SMS Marketing Software](https://www.g2.com/categories/sms-marketing), [Event Marketing Software](https://www.g2.com/categories/event-marketing), [Email Template Builder Software](https://www.g2.com/categories/email-template-builder), [AI Writing Assistants](https://www.g2.com/categories/ai-writing-assistant), [Email Deliverability Tools](https://www.g2.com/categories/email-deliverability), [Website Builder Software](https://www.g2.com/categories/website-builder), [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt), [Email Marketing Software](https://www.g2.com/categories/email-marketing), [Survey Software](https://www.g2.com/categories/survey)

**Unique to Smartly (3):** [Creative Management Platforms](https://www.g2.com/categories/creative-management-platforms), [Video Advertising Software](https://www.g2.com/categories/video-advertising), [Cross-Channel Advertising Software](https://www.g2.com/categories/cross-channel-advertising)


---
## Reviewer Demographics

### By Company Size

| Segment | Constant Contact | Smartly | 
|---|---|---|
| **Small-Business** | 70.5% | 19.0% | 
| **Mid-Market** | 22.9% | 51.4% | 
| **Enterprise** | 6.6% | 29.6% | 

### By Industry

#### Constant Contact

- **Non-Profit Organization Management:** 12.5%
- **Marketing and Advertising:** 9.6%
- **Real Estate:** 4.4%
- **Education Management:** 4.0%
- **Religious Institutions:** 3.4%
- **Health, Wellness and Fitness:** 3.3%
- **Hospital & Health Care:** 2.9%
- **Retail:** 2.8%
- **Higher Education:** 2.7%
- **Information Technology and Services:** 2.3%
- **Other:** 52.1%

#### Smartly

- **Marketing and Advertising:** 18.1%
- **Retail:** 13.1%
- **Leisure, Travel & Tourism:** 8.2%
- **Apparel & Fashion:** 7.3%
- **Food & Beverages:** 5.6%
- **Internet:** 4.5%
- **Transportation/Trucking/Railroad:** 3.5%
- **Automotive:** 2.8%
- **Consumer Goods:** 2.6%
- **Information Technology and Services:** 2.3%
- **Other:** 31.9%

---
## Alternatives

### Alternatives to Constant Contact

- [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) — 4.5/5 stars (2571 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14703 reviews)
- [Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews) — 4.4/5 stars (5426 reviews)
- [Dotdigital](https://www.g2.com/products/dotdigital/reviews) — 4.4/5 stars (1216 reviews)
- [GetResponse](https://www.g2.com/products/getresponse/reviews) — 4.3/5 stars (1127 reviews)
- [Campaign Monitor](https://www.g2.com/products/campaign-monitor/reviews) — 4.1/5 stars (722 reviews)
- [Emma](https://www.g2.com/products/emma/reviews) — 4.0/5 stars (557 reviews)
- [Intuit Mailchimp Email Marketing](https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews) — 4.3/5 stars (12976 reviews)
- [Klaviyo](https://www.g2.com/products/klaviyo/reviews) — 4.6/5 stars (1355 reviews)
- [MailerLite](https://www.g2.com/products/mailerlite/reviews) — 4.6/5 stars (1109 reviews)

### Alternatives to Smartly

- [Prisma](https://www.g2.com/products/prisma-mediaocean/reviews) — 4.0/5 stars (437 reviews)
- [Celtra](https://www.g2.com/products/celtra/reviews) — 4.4/5 stars (409 reviews)
- [AdRoll](https://www.g2.com/products/adroll/reviews) — 4.1/5 stars (776 reviews)
- [Skai](https://www.g2.com/products/skai/reviews) — 4.0/5 stars (297 reviews)
- [AdCreative.ai](https://www.g2.com/products/adcreative-ai/reviews) — 4.3/5 stars (792 reviews)
- [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) — 4.2/5 stars (1456 reviews)
- [ROI Hunter](https://www.g2.com/products/roi-hunter/reviews) — 4.8/5 stars (205 reviews)
- [Marin Software](https://www.g2.com/products/marin-software/reviews) — 3.8/5 stars (0 reviews)
- [Google Marketing Platform](https://www.g2.com/products/google-marketing-platform/reviews) — 4.1/5 stars (300 reviews)
- [Innovid](https://www.g2.com/products/mediaocean-innovid/reviews) — 4.1/5 stars (375 reviews)

---
## Top Discussions

### Constant Contact

- Title: [if i buy a email list of 10,000 can i send to all of those people at one time off your site?](https://www.g2.com/discussions/if-i-buy-a-email-list-of-10-000-can-i-send-to-all-of-those-people-at-one-time-off-your-site) — 10 comments, 1 upvote
  > **Top comment:** "You can't buy and e-mail list and loaded it into Constant Contact. They will only send to people who have signed up to receive your e-blasts. You can have..."
- Title: [What is constant contact software?](https://www.g2.com/discussions/what-is-constant-contact-software) — 6 comments
  > **Top comment:** "An efficient, easy-to-employ method of communicating your marketing and/or fundraising messages online."
- Title: [Does a busy small business owner have time to market their company on Constant Contact? (Nope)](https://www.g2.com/discussions/does-a-busy-small-business-owner-have-time-to-market-their-company-on-constant-contact-nope) — 5 comments, 1 upvote
  > **Top comment:** "You say no, but perhaps if you allow Constant Contact to do some of the work for you, you might have a  bit more time to spend on all those other important..."
- Title: [What is Constant Contact used for?](https://www.g2.com/discussions/constant-contact-what-is-constant-contact-used-for) — 4 comments, 1 upvote
  > **Top comment:** "I use Constant Contact to organize, create and send classy newsletters to our group's different membership levels. I'm always getting complimented on how..."
- Title: [Is constant contact taking any responsibility for poor deliveribility?](https://www.g2.com/discussions/14312-is-constant-contact-taking-any-responsibility-for-poor-deliveribility) — 4 comments, 1 upvote
  > **Top comment:** "Hello Amanda - Constant Contact prides itself on high deliverability, and we'd like to look into this further for you to see if there is a specific issue..."

### Smartly

- Title: [What is the best way to optimize the traffic campaigns based on CPC on Facebook using Smartly.io features.](https://www.g2.com/discussions/51730-what-is-the-best-way-to-optimize-the-traffic-campaigns-based-on-cpc-on-facebook-using-smartly-io-features) — 1 comment, 1 upvote
  > **Top comment:** "Here are some great ways to optimize Facebook traffic campaigns in Smartly.io:

1. Predictive Budget Allocation with Budget Pools allows for you to have a..."
- Title: [what is the best use-case of smartly you have seen in the industry?](https://www.g2.com/discussions/27547-what-is-the-best-use-case-of-smartly-you-have-seen-in-the-industry) — 1 comment
  > **Top comment:** "There are so many great use cases of our platform that it is hard to pick just one as the best! But being able to customize, personalize, and localize..."
- Title: [When will better support for Instagram existing posts be implemented?](https://www.g2.com/discussions/24539-when-will-better-support-for-instagram-existing-posts-be-implemented) — 1 comment, 1 upvote
  > **Top comment:** "Hi Mark, unfortunately, no solution available yet as Facebook doesn't let us promote an existing Instagram post.
We've been exploring some options like..."
- Title: [When would I need to use Smartly.io?](https://www.g2.com/discussions/when-would-i-need-to-use-smartly-io) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Smartly.io is your full Facebook & Instagram advertising suite, replacing the need to use Facebook Ads Manager. You can run all of your paid social..."
- Title: [Can you help us measure incremental revenue?](https://www.g2.com/discussions/can-you-help-us-measure-incremental-revenue) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Yes, we can. Smartly.io’s extensive testing suite provides tools for running Facebook Lift Tests to measure incremental revenue and we also help you with..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/constant-contact-vs-smartly)