Compare Constant Contact and Listrak 
At a Glance
Market Segments
Small-Business (70.5% of reviews)
Mid-Market (57.3% of reviews)
Entry-Level Pricing
Starting at $12.00 Per Month
No pricing available
Constant Contact
Star Rating
(7,379)4.1 out of 5
Market Segments
Small-Business (70.5% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $12.00 Per Month
Free Trial is available
Browse all 3 pricing plansListrak
Star Rating
(305)4.5 out of 5
Market Segments
Mid-Market (57.3% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about ListrakSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Constant Contact excels in user-friendliness, with many users appreciating its straightforward interface and helpful templates. One user noted, "The templates provided are a huge help and make managing email campaigns a lot simpler," highlighting its appeal for small businesses.
- Users say Listrak is particularly effective for e-commerce teams, as it is designed to tie campaigns directly to customer behavior and sales. A reviewer mentioned, "It ties every campaign to customer behavior and sales, making our team more effective," showcasing its focus on driving revenue.
- Reviewers mention that Constant Contact offers a quick setup process, with many users finding the initial onboarding easy and intuitive. One user stated, "I found the initial setup really easy," which is a significant advantage for those looking to get started quickly.
- According to verified reviews, Listrak shines in automation features, particularly for e-commerce workflows. Users highlighted the reliability of its abandoned cart and browse abandonment flows, with one saying, "The abandoned cart and browse abandonment flows are extremely reliable and consistently drive revenue for us."
- G2 reviewers report that while Constant Contact has a solid overall satisfaction score, Listrak outperforms it in support quality. Users have praised Listrak's customer service, with one noting, "I really appreciate how intuitive the journey builder is," indicating a strong support system for users navigating the platform.
- Users say that Constant Contact is a great all-in-one marketing tool, especially for small businesses, while Listrak is more tailored for mid-market e-commerce needs. A Constant Contact user mentioned, "It's really great for small businesses," whereas Listrak users appreciate its specific solutions for B2B and wholesale workflows, emphasizing the importance of choosing a platform that aligns with business size and goals.
Pricing
Entry-Level Pricing
Constant Contact
Lite
Starting at $12.00
Per Month
Start marketing today with a simple suite of email, social, and event management tools, all backed by marketing experts and legendary support.
- Basic email marketing with easy-to-use templates.
- Automated Welcome Email for new contacts
- Social Marketing
Listrak
No pricing availableFree Trial
Constant Contact
Free Trial is available
Listrak
No trial information availableRatings
Meets Requirements
8.4
6,357
8.8
263
Ease of Use
8.5
6,397
8.3
264
Ease of Setup
8.6
3,558
8.1
139
Ease of Admin
8.6
3,109
8.7
122
Quality of Support
8.3
5,205
9.4
261
Has the product been a good partner in doing business?
8.6
2,982
9.4
120
Product Direction (% positive)
7.1
6,246
9.2
256
Features by Category
Email Marketing
8.6
4933
|
Verified
Not enough data
8.5
5062
|
Verified
Not enough data
8.9
4745
|
Verified
Not enough data
8.3
5027
|
Verified
Not enough data
8.9
5025
|
Verified
Not enough data
8.5
4861
|
Verified
Not enough data
8.3
3943
|
Verified
Not enough data
8.4
1785
|
Verified
Not enough data
7.9
1610
|
Verified
Not enough data
Reporting & Analytics
7.9
2388
|
Verified
Not enough data
8.4
4595
|
Verified
Not enough data
Generative AI
7.1
522
Not enough data
7.0
519
Not enough data
Agentic AI - Email Marketing
6.5
369
Not enough data
6.6
366
Not enough data
6.8
365
Not enough data
6.7
363
Not enough data
6.7
362
Not enough data
Integration
8.2
2732
|
Verified
Not enough data
7.5
1958
|
Verified
Not enough data
7.5
1938
|
Verified
Not enough data
7.3
1371
|
Verified
Not enough data
7.8
1524
|
Verified
Not enough data
7.2
1290
|
Verified
Not enough data
Email Marketing
Not enough data
8.9
179
|
Verified
Not enough data
9.2
179
|
Verified
Not enough data
9.0
178
|
Verified
Not enough data
8.9
160
|
Verified
Online Marketing
Not enough data
7.8
109
|
Verified
Not enough data
8.4
144
|
Verified
Not enough data
8.6
159
|
Verified
Not enough data
8.6
155
|
Verified
Not enough data
8.0
100
|
Verified
Lead Management
Not enough data
8.3
96
|
Verified
Not enough data
8.3
109
|
Verified
Not enough data
8.8
166
|
Verified
Not enough data
7.9
76
|
Verified
Not enough data
8.0
91
|
Verified
Not enough data
8.2
109
|
Verified
Not enough data
8.6
102
|
Verified
Not enough data
8.2
81
|
Verified
Campaign Management
Not enough data
8.6
118
|
Verified
Not enough data
7.5
74
Not enough data
7.7
82
|
Verified
Not enough data
7.5
70
Social
Not enough data
6.3
56
|
Verified
Not enough data
6.4
58
|
Verified
Not enough data
6.6
57
|
Verified
Not enough data
6.5
54
|
Verified
Not enough data
6.8
60
|
Verified
Reporting & Analytics
Not enough data
8.6
169
|
Verified
Not enough data
8.3
126
|
Verified
Not enough data
8.3
125
|
Verified
Not enough data
8.3
144
|
Verified
Not enough data
7.3
74
|
Verified
Platform
Not enough data
8.0
117
|
Verified
Not enough data
8.3
106
|
Verified
Not enough data
8.8
121
|
Verified
Not enough data
7.3
70
|
Verified
Not enough data
7.6
77
|
Verified
Not enough data
8.8
124
|
Verified
Not enough data
8.2
83
|
Verified
Agentic AI - Marketing Automation
Not enough data
5.7
7
Not enough data
6.7
6
Not enough data
6.0
7
Not enough data
6.0
7
Not enough data
6.2
7
Not enough data
6.4
7
Integration
Not enough data
8.7
122
|
Verified
Not enough data
8.3
116
|
Verified
Not enough data
7.9
98
|
Verified
Diagnosis
7.9
768
Not enough data
8.1
763
Not enough data
8.5
948
Not enough data
8.4
851
Not enough data
Tracking
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.8
1087
Not enough data
Feature Not Available
Not enough data
8.5
924
Not enough data
Reporting
8.8
1068
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.0
829
Not enough data
Agentic AI - Email Deliverability
6.4
117
Not enough data
6.2
117
Not enough data
6.4
114
Not enough data
6.5
114
Not enough data
6.4
114
Not enough data
Grammar
8.5
77
Not enough data
8.3
70
Not enough data
8.5
72
Not enough data
Formatting
8.2
66
Not enough data
8.1
70
Not enough data
7.7
66
Not enough data
Content
8.1
68
Not enough data
8.3
71
Not enough data
8.2
67
Not enough data
Product Type
8.7
69
Not enough data
7.9
65
Not enough data
Generative AI
8.5
24
Not enough data
8.7
24
Not enough data
Templates
8.1
1059
|
Verified
Not enough data
7.2
917
|
Verified
Not enough data
7.9
971
|
Verified
Not enough data
8.3
592
Not enough data
Edit
8.2
955
|
Verified
Not enough data
8.4
1046
|
Verified
Not enough data
7.9
843
|
Verified
Not enough data
Logistics
8.6
1030
|
Verified
Not enough data
7.7
877
|
Verified
Not enough data
7.9
811
|
Verified
Not enough data
8.8
603
Not enough data
Generative AI
7.3
158
Not enough data
7.3
154
Not enough data
Agentic AI - Email Template Builder
6.9
94
Not enough data
6.8
93
Not enough data
Marketing and Communications
8.2
598
Not enough data
8.1
625
Not enough data
7.9
559
Not enough data
8.7
760
Not enough data
8.9
774
Not enough data
Attendee Engagement
8.0
619
Not enough data
7.8
551
Not enough data
7.9
560
Not enough data
Registration
8.1
615
Not enough data
8.1
603
Not enough data
7.7
490
Not enough data
Generative AI
7.2
137
Not enough data
Agentic AI - Event Marketing
6.5
104
Not enough data
6.5
105
Not enough data
6.5
106
Not enough data
6.5
106
Not enough data
6.5
106
Not enough data
6.6
109
Not enough data
Text Messaging
8.6
73
9.0
77
7.8
64
7.7
42
8.4
68
9.2
70
8.4
70
9.0
58
8.4
67
8.8
69
8.1
67
8.7
71
8.5
74
8.3
74
7.8
64
8.2
58
SMS Platform
8.7
75
8.4
81
8.8
69
8.5
76
7.7
66
7.5
37
6.7
62
6.6
30
7.2
62
8.9
75
7.4
63
8.5
59
Agentic AI - SMS Marketing
6.4
12
Not enough data
7.5
12
Not enough data
6.8
12
Not enough data
7.4
12
Not enough data
7.1
12
Not enough data
7.2
12
Not enough data
Data Sourcing
Not enough data
7.7
33
|
Verified
Not enough data
7.9
31
|
Verified
Not enough data
Feature Not Available
Not enough data
7.7
34
|
Verified
Intelligence
Not enough data
8.3
37
|
Verified
Not enough data
7.1
37
|
Verified
Not enough data
7.9
36
|
Verified
Content & Collaboration
8.8(won by default)
179
Not enough data
8.7(won by default)
185
Not enough data
8.3(won by default)
161
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.7(won by default)
182
Not enough data
Social Management
8.6(won by default)
201
Not enough data
8.8(won by default)
204
Not enough data
Feature Not Available
Not enough data
8.7(won by default)
196
Not enough data
8.1(won by default)
183
Not enough data
8.8(won by default)
187
Not enough data
8.4(won by default)
148
Not enough data
Agentic AI - Social Media Management
6.8(won by default)
59
Not enough data
6.9(won by default)
59
Not enough data
6.8(won by default)
58
Not enough data
7.0(won by default)
58
Not enough data
7.0(won by default)
57
Not enough data
6.9(won by default)
56
Not enough data
6.8(won by default)
56
Not enough data
Platform Interoperability
Feature Not Available
Not enough data
Agentic AI - Social Media Advertising
6.6
38
Not enough data
6.8
38
Not enough data
6.6
38
Not enough data
7.3
39
Not enough data
7.3
37
Not enough data
7.3
37
Not enough data
Social Functionality
8.8
300
Not enough data
Campaign Management
9.0
307
Not enough data
8.9
290
Not enough data
8.9
286
Not enough data
8.4
246
Not enough data
8.6
250
Not enough data
8.9
253
Not enough data
9.0
240
Not enough data
8.4
221
Not enough data
8.4
232
Not enough data
8.7
256
Not enough data
8.3
243
Not enough data
8.0
210
Not enough data
8.3
223
Not enough data
Targeting
8.8
270
Not enough data
8.7
252
Not enough data
8.2
221
Not enough data
8.5
223
Not enough data
Platform
8.2
231
Not enough data
8.5
265
Not enough data
8.7
273
Not enough data
9.0
302
Not enough data
8.5
242
Not enough data
8.6
295
Not enough data
8.7
256
Not enough data
8.4
227
Not enough data
8.7
276
Not enough data
Survey Management
8.3
265
Not enough data
8.4
254
Not enough data
Feature Not Available
Not enough data
8.6
252
Not enough data
Survey Customization
Feature Not Available
Not enough data
8.5
250
Not enough data
8.2
234
Not enough data
Feature Not Available
Not enough data
Survey Insights
8.5
262
Not enough data
Feature Not Available
Not enough data
8.6
251
Not enough data
Feature Not Available
Not enough data
Agentic AI - Survey
6.9
50
Not enough data
6.7
50
Not enough data
6.9
50
Not enough data
Agentic AI - Firewall Software
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
Not enough data
8.2
46
|
Verified
Not enough data
8.6
69
Not enough data
7.6
31
|
Verified
Not enough data
7.7
46
|
Verified
Campaigns
Not enough data
7.6
37
Not enough data
8.4
40
Not enough data
8.4
59
Not enough data
7.4
31
|
Verified
Not enough data
9.2
71
|
Verified
Not enough data
8.9
69
|
Verified
Engagement
Not enough data
8.7
58
|
Verified
Platform
Not enough data
8.7
63
|
Verified
Not enough data
8.5
53
Not enough data
7.9
39
|
Verified
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customizations
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Growth
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Content
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Support
9.2
45
Not enough data
Categories
Categories
Shared Categories
Constant Contact and Listrak are categorized as SMS Marketing
Unique Categories
Constant Contact is categorized as Event Marketing, Email Template Builder, AI Writing Assistant, Email Deliverability, Website Builder, Social Media Advertising, Social Media Management, Email Marketing, and Survey
Listrak is categorized as Marketing Automation, Personalization, Identity Resolution, Customer Data Platform (CDP), and Mobile Marketing
Reviews
Reviewers' Company Size
Constant Contact
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Listrak
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Non-Profit Organization Management
12.5%
Marketing and Advertising
9.6%
Real Estate
4.4%
Education Management
4.0%
Religious Institutions
3.4%
Other
66.1%
Retail
36.9%
Consumer Goods
13.1%
Apparel & Fashion
9.0%
Marketing and Advertising
5.9%
Food & Beverages
5.2%
Other
30.0%
Alternatives
Discussions
if i buy a email list of 10,000 can i send to all of those people at one time off your site?
10 Comments
BF
You can't buy and e-mail list and loaded it into Constant Contact. They will only send to people who have signed up to receive your e-blasts. You can have...Read more
What is constant contact software?
6 Comments
HS
An efficient, easy-to-employ method of communicating your marketing and/or fundraising messages online.Read more
Does a busy small business owner have time to market their company on Constant Contact? (Nope)
5 Comments
MR
You say no, but perhaps if you allow Constant Contact to do some of the work for you, you might have a bit more time to spend on all those other important...Read more
Have you ever been acquired?
1 Comment
Official Response from Listrak
No; we have not participated in any mergers or acquisition activities.Read more
Are you privately-owned?
1 Comment
Official Response from Listrak
Yes; since 1999 we’ve been privately-owned by the same team.Read more
How often do you release new features?
1 Comment
Official Response from Listrak
New features and functionalities are released daily by our in-house development team. As a privately-owned company, we enjoy the ability to innovate quickly...Read more
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