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Compare Constant Contact and Hootsuite 
Featured Products
At a Glance
Market Segments
Small-Business (70.6% of reviews)
Small-Business (59.4% of reviews)
Entry-Level Pricing
Starting at $12.00 Per Month
$99.00 1 user Per Month
Constant Contact
Star Rating
(7,232)4.1 out of 5
Market Segments
Small-Business (70.6% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $12.00 Per Month
Free Trial is available
Browse all 3 pricing plansHootsuite
Star Rating
(6,659)4.3 out of 5
Market Segments
Small-Business (59.4% of reviews)
Pros & Cons
Entry-Level Pricing
$99.00 1 user Per Month
Free Trial is available
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Hootsuite excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Constant Contact. Users appreciate its robust features for scheduling posts across multiple platforms, making it a favorite for social media management.
- Users say that Constant Contact offers a user-friendly interface that simplifies client outreach. Reviewers highlight the ease of creating lists and tracking emails, which enhances their ability to connect with both new and existing clients.
- According to verified reviews, Hootsuite's implementation process is praised for its straightforwardness, allowing new users to quickly learn the system and take over social media management seamlessly. This is particularly beneficial for those transitioning into new roles.
- Reviewers mention that Constant Contact shines in its email marketing capabilities, with features like easy-to-setup templates and personalized messaging that make clients feel special. This focus on email marketing is a strong point for small businesses looking to enhance their communication.
- G2 reviewers highlight that Hootsuite's comprehensive scheduling tools, including a link shortener and image library, save users time and help optimize posting times across various social platforms. This efficiency is a key advantage for users managing multiple clients.
- Users report that while both platforms have strong support, Constant Contact edges out slightly with a higher quality of support score. Reviewers appreciate the assistance they receive, which helps them navigate the platform effectively, especially when setting up campaigns.
Pricing
Entry-Level Pricing
Constant Contact
Lite
Starting at $12.00
Per Month
Start marketing today with a simple suite of email, social, and event management tools, all backed by marketing experts and legendary support.
- Basic email marketing with easy-to-use templates.
- Automated Welcome Email for new contacts
- Social Marketing
Hootsuite
Standard
$99.00
1 user Per Month
- Up to 10 social accounts
- Unlimited post scheduling
- Best time to post recommendations
Free Trial
Constant Contact
Free Trial is available
Hootsuite
Free Trial is available
Ratings
Meets Requirements
8.4
6,252
8.4
6,010
Ease of Use
8.5
6,290
8.6
6,087
Ease of Setup
8.6
3,462
8.7
3,876
Ease of Admin
8.6
3,014
8.6
2,544
Quality of Support
8.3
5,118
8.2
4,501
Has the product been a good partner in doing business?
8.6
2,888
8.6
2,316
Product Direction (% positive)
7.1
6,151
8.0
5,927
Features by Category
Email Marketing
8.6
4908
|
Verified
Not enough data
8.5
5009
|
Verified
Not enough data
8.9
4729
|
Verified
Not enough data
8.3
4974
|
Verified
Not enough data
8.9
4968
|
Verified
Not enough data
8.5
4842
|
Verified
Not enough data
8.3
3925
|
Verified
Not enough data
8.4
1774
|
Verified
Not enough data
7.9
1608
|
Verified
Not enough data
Reporting & Analytics
7.9
2384
|
Verified
Not enough data
8.4
4562
|
Verified
Not enough data
Generative AI
7.1
521
Not enough data
7.0
520
Not enough data
Agentic AI - Email Marketing
6.5
370
Not enough data
6.6
366
Not enough data
6.8
365
Not enough data
6.7
364
Not enough data
6.7
363
Not enough data
Integration
8.2
2731
|
Verified
Not enough data
7.5
1960
|
Verified
Not enough data
7.5
1937
|
Verified
Not enough data
7.3
1373
|
Verified
Not enough data
7.8
1528
|
Verified
Not enough data
7.2
1293
|
Verified
Not enough data
Social Analytics
Not enough data
7.5(won by default)
2147
Not enough data
7.9(won by default)
2354
Not enough data
8.6(won by default)
2480
Not enough data
7.4(won by default)
1814
Not enough data
7.4(won by default)
2038
Not enough data
7.6(won by default)
1488
Not enough data
7.5(won by default)
1449
Reports & Dashboards
Not enough data
8.1(won by default)
2388
Not enough data
8.3(won by default)
2363
Not enough data
8.4(won by default)
2326
Not enough data
7.1(won by default)
1389
Agentic AI - Social Media Analytics
Not enough data
6.8(won by default)
148
Not enough data
6.7(won by default)
147
Not enough data
6.7(won by default)
146
Not enough data
6.7(won by default)
148
Not enough data
6.7(won by default)
148
Diagnosis
7.9
769
Not enough data
8.1
763
Not enough data
8.5
943
Not enough data
8.4
851
Not enough data
Tracking
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.8
1071
Not enough data
Feature Not Available
Not enough data
8.5
916
Not enough data
Reporting
8.8
1053
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.0
831
Not enough data
Agentic AI - Email Deliverability
6.4
116
Not enough data
6.2
116
Not enough data
6.4
113
Not enough data
6.5
114
Not enough data
6.4
114
Not enough data
Grammar
8.5
78
Not enough data
8.3
71
Not enough data
8.5
73
Not enough data
Formatting
8.2
67
Not enough data
8.2
71
Not enough data
7.8
67
Not enough data
Content
8.1
69
Not enough data
8.4
72
Not enough data
8.2
68
Not enough data
Product Type
8.7
70
Not enough data
8.0
66
Not enough data
Generative AI
8.5
25
Not enough data
8.7
25
Not enough data
Templates
8.1
1054
|
Verified
Not enough data
7.2
915
|
Verified
Not enough data
7.9
968
|
Verified
Not enough data
8.3
591
Not enough data
Edit
8.2
949
|
Verified
Not enough data
8.4
1037
|
Verified
Not enough data
7.9
837
|
Verified
Not enough data
Logistics
8.6
1017
|
Verified
Not enough data
7.7
878
|
Verified
Not enough data
7.9
809
|
Verified
Not enough data
8.8
597
Not enough data
Generative AI
7.3
158
Not enough data
7.3
154
Not enough data
Agentic AI - Email Template Builder
6.9
94
Not enough data
6.8
93
Not enough data
Marketing and Communications
8.2
597
Not enough data
8.1
624
Not enough data
7.9
558
Not enough data
8.7
755
Not enough data
8.9
770
Not enough data
Attendee Engagement
8.0
618
Not enough data
7.8
550
Not enough data
7.9
559
Not enough data
Registration
8.1
613
Not enough data
8.1
602
Not enough data
7.7
490
Not enough data
Generative AI
7.2
137
Not enough data
Agentic AI - Event Marketing
6.5
104
Not enough data
6.5
105
Not enough data
6.5
106
Not enough data
6.5
106
Not enough data
6.5
106
Not enough data
6.5
108
Not enough data
Text Messaging
8.6
76
Not enough data
7.9
65
Not enough data
8.4
68
Not enough data
8.4
70
Not enough data
8.4
68
Not enough data
8.1
68
Not enough data
8.5
74
Not enough data
7.9
65
Not enough data
SMS Platform
8.7
75
Not enough data
8.8
69
Not enough data
7.7
67
Not enough data
6.8
63
Not enough data
7.2
63
Not enough data
7.5
64
Not enough data
Agentic AI - SMS Marketing
6.4
12
Not enough data
7.5
12
Not enough data
6.8
12
Not enough data
7.4
12
Not enough data
7.1
12
Not enough data
7.2
12
Not enough data
Content & Collaboration
8.8
178
9.0
2743
8.7
185
8.0
2572
8.3
161
8.0
2512
Feature Not Available
7.8
2395
Feature Not Available
8.2
2528
8.7
182
8.1
2517
Social Management
8.6
198
8.1
4462
8.8
200
8.9
4945
Feature Not Available
8.2
4470
8.7
194
8.4
4782
8.1
182
7.1
3469
8.8
184
8.0
2528
8.4
148
7.9
2145
Agentic AI - Social Media Management
6.8
59
6.8
280
6.9
59
7.1
278
6.8
58
7.1
277
7.0
58
7.1
277
7.0
57
7.1
273
6.9
56
7.0
273
6.8
56
7.1
269
Platform Interoperability
Feature Not Available
7.7
564
Agentic AI - Social Media Advertising
6.7
39
7.5
60
6.9
39
7.3
59
6.7
39
7.4
60
7.3
40
7.4
61
7.3
38
7.6
60
7.3
38
7.8
61
Social Functionality
8.8
301
8.4
668
Campaign Management
9.0
307
8.4
672
8.9
290
8.1
666
8.9
287
8.1
658
8.4
248
7.9
665
8.6
252
8.1
662
8.9
256
8.4
655
9.0
242
8.2
648
8.4
224
7.8
634
8.4
234
7.7
636
8.7
258
8.1
629
8.3
245
8.0
622
8.0
212
7.5
622
8.3
225
7.7
616
Targeting
8.8
271
8.1
628
8.7
253
7.8
617
8.2
223
7.9
616
8.5
225
7.8
610
Platform
8.3
232
7.7
599
8.5
265
8.3
616
8.7
275
8.6
613
9.0
304
8.6
609
8.5
244
8.3
602
8.6
297
8.2
599
8.7
258
8.3
601
8.4
229
8.0
589
8.7
278
8.2
593
Survey Management
8.3
262
Not enough data
8.4
254
Not enough data
Feature Not Available
Not enough data
8.6
251
Not enough data
Survey Customization
Feature Not Available
Not enough data
8.5
249
Not enough data
8.2
234
Not enough data
Feature Not Available
Not enough data
Survey Insights
8.5
261
Not enough data
Feature Not Available
Not enough data
8.6
250
Not enough data
Feature Not Available
Not enough data
Agentic AI - Survey
6.9
50
Not enough data
6.7
50
Not enough data
6.9
50
Not enough data
Monitoring & Listening
Not enough data
8.1
1910
Not enough data
7.2
1508
Not enough data
8.2
701
Not enough data
8.0
676
Not enough data
7.9
669
Not enough data
7.7
648
Agentic AI - Social Media Listening Tools
Not enough data
7.3
59
Not enough data
7.2
59
Not enough data
7.4
58
Not enough data
7.3
59
Not enough data
7.4
59
Data Management & Analysis
Not enough data
7.5
1356
Not enough data
8.1
1860
Not enough data
8.2
718
Not enough data
7.8
646
Customizations
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Growth
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Content
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Support
9.2
45
Not enough data
Categories
Categories
Shared Categories
Constant Contact and Hootsuite are categorized as Social Media Advertising and Social Media Management
Unique Categories
Constant Contact is categorized as SMS Marketing, Event Marketing, Email Template Builder, AI Writing Assistant, Email Deliverability, Website Builder, Email Marketing, and Survey
Hootsuite is categorized as Social Media Suites, Social Media Listening Tools, and Social Media Analytics
Reviews
Reviewers' Company Size
Constant Contact
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Hootsuite
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Non-Profit Organization Management
12.4%
Marketing and Advertising
9.7%
Real Estate
4.5%
Education Management
4.0%
Religious Institutions
3.3%
Other
66.0%
Marketing and Advertising
15.5%
Non-Profit Organization Management
8.5%
Higher Education
4.3%
Computer Software
3.9%
Information Technology and Services
3.6%
Other
64.2%
Alternatives
Discussions
if i buy a email list of 10,000 can i send to all of those people at one time off your site?
10 Comments
BF
You can't buy and e-mail list and loaded it into Constant Contact. They will only send to people who have signed up to receive your e-blasts. You can have...Read more
What is constant contact software?
6 Comments
CO
Constant Contact software is an email program that allows user to design/create emails with pictures, graphics and text to be sent to customers and...Read more
Does a busy small business owner have time to market their company on Constant Contact? (Nope)
5 Comments
MR
You say no, but perhaps if you allow Constant Contact to do some of the work for you, you might have a bit more time to spend on all those other important...Read more
What is the most popular feature of Hootsuite?
4 Comments
HV
Scheduling in advance and recommend post timesRead more
What do you get with free Hootsuite?
4 Comments
MW
Nothing. Hootsuite discontinued their free tier Read more
How to connect Hootsuite to Facebook business page
3 Comments
JM
Hootsuite has deep, rich help pages that often include instructional videos. Adding your Facebook page and other social networks can be found...Read more
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