# Constant Contact Advanced Automation vs Oracle Responsys Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Constant Contact Advanced Automation excels in user-friendliness, with many users appreciating its intuitive interface and ease of navigation. This simplicity allows users to quickly set up automated email workflows, such as welcome sequences and abandoned-cart reminders, which can be easily overlooked without automation.
- **Users say** that Oracle Responsys stands out for its advanced automation capabilities, particularly in orchestrating complex, personalized campaigns across multiple channels. Reviewers highlight its effectiveness in integrating email, mobile, web, and social communications, making it a strong choice for businesses looking to manage multi-channel marketing efforts.
- **According to verified reviews** , Constant Contact Advanced Automation has a significant advantage in customer support, with users praising the quality and responsiveness of assistance. This support is crucial for small businesses that may need more guidance as they navigate marketing automation.
- **Reviewers mention** that Oracle Responsys offers robust features for cross-channel campaign management, which is particularly beneficial for mid-market companies. Users appreciate the orchestration capabilities that allow for seamless integration of various marketing channels, enhancing overall campaign effectiveness.
- **G2 reviewers highlight** that Constant Contact Advanced Automation provides excellent reporting and analytics features, enabling users to track the performance of their marketing campaigns across different platforms. This insight helps businesses refine their strategies and improve engagement rates.
- **Users express concern** about the complexity of Oracle Responsys&#39; setup process, with some finding it less intuitive compared to Constant Contact. While the platform offers powerful features, the initial learning curve may pose challenges for users who are new to marketing automation.



| | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 3.9 out of 5 | 
| **Total Reviews** | 960 | 130 | 
| **Largest Market Segment** | Small-Business (80.8% of reviews) | Mid-Market (47.6% of reviews) | 
| **Entry Level Price** | Starting at $12.00 Per Month | No pricing available | 

---
## Top Pros & Cons

### Constant Contact Advanced Automation

Pros:
- Ease of Use (49 reviews)
- Email Marketing (35 reviews)

Cons:
- Limited Customization (21 reviews)
- Missing Features (20 reviews)

### Oracle Responsys

Pros:
- Ease of Use (5 reviews)
- Easy Setup (4 reviews)

Cons:
- Poor Interface Design (2 reviews)
- Poor UX (2 reviews)

---
## Ratings Comparison
| Rating | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
  | **Meets Requirements** | 8.7 (810 reviews) | 7.9 (100 reviews) | 
  | **Ease of Use** | 8.5 (825 reviews) | 6.8 (99 reviews) | 
  | **Ease of Setup** | 8.4 (590 reviews) | 5.8 (46 reviews) | 
  | **Ease of Admin** | 8.8 (546 reviews) | 6.4 (45 reviews) | 
  | **Quality of Support** | 9.0 (768 reviews) | 6.5 (98 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.1 (545 reviews) | 7.1 (45 reviews) | 
  | **Product Direction (% positive)** | 8.8 (799 reviews) | 6.4 (98 reviews) | 

---
## Pricing

### Constant Contact Advanced Automation

#### Entry-Level Pricing

Plan: Lite

Price: Starting at $12.00 Per Month

Description: Start marketing today with a simple suite of email, social, and event management tools, all backed by marketing experts and legendary support.

Key Features:
- Basic email marketing with easy-to-use templates.
- Automated Welcome Email for new contacts
- Social Marketing

[Browse all 3 editions](https://www.g2.com/products/constant-contact-advanced-automation/pricing)

#### Free Trial

Yes

### Oracle Responsys

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### CRM

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact Advanced Automation** | 8.3/10 | 139 |
| **Oracle Responsys** | N/A | N/A |

#### Sales Force Automation

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Contact &amp; Account Management** | 8.9 (110 reviews) | Not enough data | 
| **Partner Relationship Mgmt. (PRM)** | Feature Not Available | Not enough data | 
| **Opportunity &amp; Pipeline Mgmt.** | 8.4 (112 reviews) | Not enough data | 
| **Task / Activity Management** | 8.4 (107 reviews) | Not enough data | 
| **Territory &amp; Quota Management** | Feature Not Available | Not enough data | 
| **Desktop Integration** | 8.5 (103 reviews) | Not enough data | 
| **Product &amp; Price List Management** | 7.9 (76 reviews) | Not enough data | 
| **Quote &amp; Order Management** | Feature Not Available | Not enough data | 
| **Customer Contract Management** | Feature Not Available | Not enough data | 

#### Marketing Automation

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Email Marketing** | 9.1 (120 reviews) | Not enough data | 
| **Campaign Management** | 8.9 (119 reviews) | Not enough data | 
| **Lead Management** | 8.7 (121 reviews) | Not enough data | 
| **Marketing ROI Analytics** | 8.4 (109 reviews) | Not enough data | 

#### Customer Support

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Case Management** | 8.4 (95 reviews) | Not enough data | 
| **Customer Support Portal** | 8.6 (99 reviews) | Not enough data | 
| **Knowledge Base** | 8.6 (102 reviews) | Not enough data | 
| **Call Center Features** | 7.9 (82 reviews) | Not enough data | 
| **Support Analytics** | Feature Not Available | Not enough data | 

#### Reporting &amp; Analytics

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Reporting** | 8.7 (113 reviews) | Not enough data | 
| **Dashboards** | 8.6 (118 reviews) | Not enough data | 
| **Forecasting** | 8.0 (95 reviews) | Not enough data | 

#### Mobile &amp; Social

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Social Collaboration Features** | Feature Not Available | Not enough data | 
| **Social Network Integration** | 8.0 (96 reviews) | Not enough data | 
| **Mobile User Support** | 7.5 (76 reviews) | Not enough data | 

#### Platform

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Customization** | 8.3 (84 reviews) | Not enough data | 
| **Workflow Capability** | 8.6 (86 reviews) | Not enough data | 
| **User, Role, and Access Management** | 8.6 (95 reviews) | Not enough data | 
| **Internationalization** | 7.7 (61 reviews) | Not enough data | 
| **Sandbox / Test Environments** | Feature Not Available | Not enough data | 
| **Document &amp; Content Mgmt.** | 8.3 (80 reviews) | Not enough data | 
| **Performance and Reliability** | 8.8 (97 reviews) | Not enough data | 
| **Output Document Generation** | Feature Not Available | Not enough data | 

#### Integration

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Data Import &amp; Export Tools** | 8.5 (91 reviews) | Not enough data | 
| **Integration APIs** | 8.0 (80 reviews) | Not enough data | 
| **Breadth of Partner Applications** | 7.8 (74 reviews) | Not enough data | 

#### Generative AI

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **AI Text Generation** | 6.7 (21 reviews) | Not enough data | 

#### Agentic AI - CRM

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Marketing Automation

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact Advanced Automation** | 8.4/10 | 601 |
| **Oracle Responsys** | 7.8/10 | 54 |

#### Email Marketing

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Building and Personalizing Emails** | 8.6 (552 reviews) ✓ Verified | 8.3 (46 reviews) ✓ Verified | 
| **Sending Outbound Emails** | 9.0 (548 reviews) ✓ Verified | 8.4 (47 reviews) ✓ Verified | 
| **Manage Email Deliverability** | 8.6 (545 reviews) ✓ Verified | 8.0 (45 reviews) ✓ Verified | 
| **Automated Email Responses** | 8.9 (538 reviews) ✓ Verified | 8.1 (45 reviews) ✓ Verified | 

#### Online Marketing

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Landing Pages and Forms** | 8.0 (502 reviews) ✓ Verified | 6.9 (19 reviews) ✓ Verified | 
| **Dynamic Content** | 8.4 (449 reviews) ✓ Verified | 7.9 (47 reviews) ✓ Verified | 
| **A/B Testing** | 8.2 (392 reviews) ✓ Verified | 7.8 (48 reviews) ✓ Verified | 
| **Mobile Optimized** | 8.3 (464 reviews) ✓ Verified | 7.5 (38 reviews) ✓ Verified | 
| **Search Tracking and Optimization** | 8.3 (419 reviews) | 7.7 (33 reviews) | 

#### Lead Management

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Marketing Lead Database** | 8.8 (529 reviews) ✓ Verified | 8.0 (16 reviews) ✓ Verified | 
| **Data Quality Management** | 8.5 (504 reviews) | 7.6 (34 reviews) ✓ Verified | 
| **Segmentation** | 8.7 (506 reviews) ✓ Verified | 7.3 (42 reviews) ✓ Verified | 
| **Lead Scoring and Grading** | 8.9 (512 reviews) ✓ Verified | 7.4 (21 reviews) ✓ Verified | 
| **Lead Nurturing** | 8.8 (506 reviews) ✓ Verified | 8.1 (25 reviews) ✓ Verified | 
| **Online Behavior Tracking** | 8.7 (504 reviews) ✓ Verified | 7.6 (26 reviews) ✓ Verified | 
| **Automated Alerts and Tasks** | 8.8 (495 reviews) ✓ Verified | 8.2 (30 reviews) ✓ Verified | 
| **CRM Lead Integration** | 8.6 (448 reviews) ✓ Verified | 8.1 (28 reviews) ✓ Verified | 

#### Campaign Management

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Program Management** | 8.5 (156 reviews) ✓ Verified | 8.3 (41 reviews) ✓ Verified | 
| **Event / Webinar Marketing** | 8.5 (292 reviews) | 8.1 (24 reviews) | 
| **Calendaring** | 8.4 (273 reviews) ✓ Verified | 8.4 (25 reviews) ✓ Verified | 
| **Budgeting** | 7.7 (113 reviews) | 7.9 (20 reviews) | 

#### Social

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Social Listening** | 7.9 (262 reviews) ✓ Verified | 8.3 (10 reviews) | 
| **Social Sharing** | 8.0 (278 reviews) ✓ Verified | 8.7 (15 reviews) ✓ Verified | 
| **Social Campaigns** | 7.9 (292 reviews) | 8.2 (15 reviews) ✓ Verified | 
| **Social Media Engagement** | 8.0 (241 reviews) | 8.1 (15 reviews) ✓ Verified | 
| **Social Media Advertising** | 8.0 (96 reviews) | 8.4 (15 reviews) | 

#### Reporting &amp; Analytics

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Basic Reporting** | 8.6 (522 reviews) ✓ Verified | 7.9 (45 reviews) ✓ Verified | 
| **Web Analytics** | 8.2 (492 reviews) ✓ Verified | 7.9 (25 reviews) ✓ Verified | 
| **ROI Analytics** | 8.2 (417 reviews) ✓ Verified | 7.5 (26 reviews) ✓ Verified | 
| **Revenue Analytics** | 8.2 (384 reviews) ✓ Verified | 7.4 (26 reviews) ✓ Verified | 
| **SEO / Keyword Analytics** | 7.6 (323 reviews) | 7.9 (19 reviews) | 

#### Platform

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Customization ** | 8.1 (400 reviews) ✓ Verified | 7.4 (21 reviews) ✓ Verified | 
| **Workflow Capability** | 8.6 (395 reviews) ✓ Verified | 8.1 (22 reviews) ✓ Verified | 
| **User, Role, and Access Management** | 8.7 (411 reviews) ✓ Verified | 7.3 (22 reviews) ✓ Verified | 
| **Internationalization** | 8.3 (202 reviews) ✓ Verified | 8.0 (14 reviews) ✓ Verified | 
| **Sandbox / Test Environments** | 8.0 (245 reviews) | 6.4 (17 reviews) ✓ Verified | 
| **Performance and Reliability** | 8.6 (404 reviews) ✓ Verified | 8.0 (20 reviews) ✓ Verified | 
| **Output Document Generation** | 8.2 (288 reviews) | 7.3 (15 reviews) ✓ Verified | 

#### Agentic AI - Marketing Automation

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Autonomous Task Execution** | 8.8 (8 reviews) | Not enough data | 
| **Multi-step Planning** | 8.5 (8 reviews) | Not enough data | 
| **Cross-system Integration** | 8.5 (8 reviews) | Not enough data | 
| **Adaptive Learning** | 8.8 (7 reviews) | Not enough data | 
| **Proactive Assistance** | 8.8 (8 reviews) | Not enough data | 
| **Decision Making** | 7.9 (8 reviews) | Not enough data | 

#### Integration

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Data Import &amp; Export Tools** | 8.6 (395 reviews) ✓ Verified | 7.6 (21 reviews) ✓ Verified | 
| **Integration APIs** | 8.1 (312 reviews) ✓ Verified | 7.7 (21 reviews) ✓ Verified | 
| **Breadth of Partner Applications** | 7.8 (301 reviews) ✓ Verified | 7.7 (18 reviews) ✓ Verified | 

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact Advanced Automation** | N/A | N/A |
| **Oracle Responsys** | N/A | N/A |

#### Lead Generation

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import &amp; Export Tools** | Not enough data | Not enough data | 

### Push Notification

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact Advanced Automation** | N/A | N/A |
| **Oracle Responsys** | 7.7/10 | 8 |

#### Campaigns

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Customize** | Not enough data | 7.5 (8 reviews) | 
| **Scheduling** | Not enough data | 8.8 (8 reviews) | 
| **Retarget** | Not enough data | 8.6 (7 reviews) | 
| **Segmentation** | Not enough data | 8.3 (8 reviews) | 
| **Triggered Notifications** | Not enough data | 8.1 (8 reviews) | 

#### Analytics

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Campaign Performance** | Not enough data | 8.5 (8 reviews) | 
| **Audience Insights** | Not enough data | 7.5 (8 reviews) | 

#### Optimization

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **A/B Testing** | Not enough data | 6.7 (8 reviews) | 
| **Personalization** | Not enough data | 6.7 (8 reviews) | 
| **Rich Notifications** | Not enough data | 7.1 (7 reviews) | 
| **Integrations** | Not enough data | 7.1 (8 reviews) | 

#### Agentic AI - Push Notification

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Email Template Builder

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact Advanced Automation** | 7.8/10 | 219 |
| **Oracle Responsys** | N/A | N/A |

#### Templates

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Text and Themes** | 8.0 (205 reviews) ✓ Verified | Not enough data | 
| **Stock Images** | Feature Not Available | Not enough data | 
| **Proofing** | 7.9 (175 reviews) | Not enough data | 
| **Mobile Responsive** | 8.2 (151 reviews) | Not enough data | 

#### Edit

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Pre-Made** | 8.0 (197 reviews) ✓ Verified | Not enough data | 
| **Build** | 8.5 (210 reviews) ✓ Verified | Not enough data | 
| **HTML** | 8.0 (197 reviews) ✓ Verified | Not enough data | 

#### Logistics

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Analytics** | 8.7 (205 reviews) ✓ Verified | Not enough data | 
| **Issues** | 7.4 (200 reviews) ✓ Verified | Not enough data | 
| **Integrations** | 7.8 (185 reviews) ✓ Verified | Not enough data | 
| **Shareable Link** | 8.5 (151 reviews) | Not enough data | 

#### Generative AI

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **AI Text Generation** | 7.0 (83 reviews) | Not enough data | 
| **AI Text Summarization** | 7.1 (80 reviews) | Not enough data | 

#### Agentic AI - Email Template Builder

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Autonomous Task Execution** | 6.7 (5 reviews) | Not enough data | 
| **Cross-system Integration** | 6.7 (5 reviews) | Not enough data | 

### Attribution

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact Advanced Automation** | 8.7/10 | 49 |
| **Oracle Responsys** | N/A | N/A |

#### Attribution Modeling

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Single-Touch Attribution** | 8.8 (27 reviews) ✓ Verified | Not enough data | 
| **Multi-Touch Attribution** | 9.0 (29 reviews) ✓ Verified | Not enough data | 
| **Algorithmic Attribution** | 7.8 (13 reviews) | Not enough data | 
| **Cross-Device Attribution** | 8.7 (25 reviews) ✓ Verified | Not enough data | 
| **Offline Attribution** | 8.7 (21 reviews) ✓ Verified | Not enough data | 
| **Custom Attribution** | Feature Not Available | Not enough data | 

#### Agentic AI - Attribution

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

#### Marketing

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **B2B Attribution** | 8.9 (33 reviews) ✓ Verified | Not enough data | 
| **B2C Attribution** | 8.7 (30 reviews) ✓ Verified | Not enough data | 
| **Marketing Channels** | 9.1 (40 reviews) ✓ Verified | Not enough data | 
| **Integrations** | 9.0 (35 reviews) ✓ Verified | Not enough data | 

#### Reporting

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Dashboards** | 8.8 (44 reviews) ✓ Verified | Not enough data | 
| **Data Visualizations** | 8.5 (47 reviews) ✓ Verified | Not enough data | 
| **Custom Reporting** | 8.7 (43 reviews) ✓ Verified | Not enough data | 

### Social Media Management

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact Advanced Automation** | 8.5/10 | 88 |
| **Oracle Responsys** | N/A | N/A |

#### Content &amp; Collaboration

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Content Calendar** | 8.6 (74 reviews) | Not enough data | 
| **Content Library** | 8.7 (77 reviews) | Not enough data | 
| **Shared Inbox** | Feature Not Available | Not enough data | 
| **Approval Workflows** | Feature Not Available | Not enough data | 
| **Users and Permissions** | 8.9 (77 reviews) | Not enough data | 
| **Content Creation** | 8.6 (48 reviews) | Not enough data | 

#### Social Management

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Social Analytics** | Feature Not Available | Not enough data | 
| **Social Publishing** | 8.6 (78 reviews) | Not enough data | 
| **Campaign Optimization** | Feature Not Available | Not enough data | 
| **Social Engagement** | Feature Not Available | Not enough data | 
| **Social Ads** | 8.4 (67 reviews) | Not enough data | 
| **Campaign Planning** | 8.4 (47 reviews) | Not enough data | 
| **Hashtag Capabilites** | 7.6 (20 reviews) | Not enough data | 

#### Agentic AI - Social Media Management

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Customer Journey Analytics

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact Advanced Automation** | 8.8/10 | 71 |
| **Oracle Responsys** | N/A | N/A |

#### Platform Basics

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Dynamic Segmentation** | 9.2 (53 reviews) ✓ Verified | Not enough data | 
| **Journey Optimization** | 8.9 (55 reviews) ✓ Verified | Not enough data | 

#### Platform Data

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Journey Reporting** | 8.8 (57 reviews) ✓ Verified | Not enough data | 
| **Trends Reporting** | 8.7 (51 reviews) ✓ Verified | Not enough data | 
| **Dashboards** | 8.8 (62 reviews) ✓ Verified | Not enough data | 
| **Advanced Data Filtering** | 8.7 (57 reviews) ✓ Verified | Not enough data | 

#### Platform Additional Functionality

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Journey Mapping** | 8.2 (44 reviews) | Not enough data | 
| **Integrations** | 8.6 (56 reviews) | Not enough data | 
| **Automated Alerts** | 8.9 (64 reviews) ✓ Verified | Not enough data | 

#### Agentic AI - Customer Journey Analytics

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Landing Page Builders

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact Advanced Automation** | 8.5/10 | 79 |
| **Oracle Responsys** | N/A | N/A |

#### Page Customization

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Drag and Drop** | 8.3 (71 reviews) ✓ Verified | Not enough data | 
| **Templates** | 8.4 (74 reviews) ✓ Verified | Not enough data | 
| **Advanced Customization** | 8.4 (68 reviews) ✓ Verified | Not enough data | 
| **Content Library** | 8.5 (70 reviews) ✓ Verified | Not enough data | 

#### Page Optimization

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **A/B Testing** | Feature Not Available | Not enough data | 
| **Mobile Responsive** | 8.5 (66 reviews) ✓ Verified | Not enough data | 
| **Web Analytics** | 8.9 (68 reviews) ✓ Verified | Not enough data | 
| **SEO** | 8.5 (54 reviews) ✓ Verified | Not enough data | 

#### Integrations

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **E-Commerce Integration** | 8.4 (49 reviews) ✓ Verified | Not enough data | 
| **Email Marketing Integration** | 8.9 (62 reviews) ✓ Verified | Not enough data | 
| **Domain Integration** | 8.8 (65 reviews) ✓ Verified | Not enough data | 

#### Generative AI

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **AI Text Generation** | 8.0 (16 reviews) | Not enough data | 

#### Agentic AI - Landing Page Builders

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 

### Online Form Builder

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact Advanced Automation** | 7.7/10 | 32 |
| **Oracle Responsys** | N/A | N/A |

#### Customization

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Custom Fields** | 8.1 (31 reviews) | Not enough data | 
| **Conditional Logic** | 7.8 (29 reviews) | Not enough data | 
| **Multi-page Forms** | 7.8 (29 reviews) | Not enough data | 
| **Design** | 8.0 (29 reviews) | Not enough data | 

#### Additional Functionality

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Embedded Forms** | 8.0 (30 reviews) | Not enough data | 
| **Offline Capability** | 6.2 (23 reviews) | Not enough data | 
| **Notifications** | 8.0 (29 reviews) | Not enough data | 
| **Payments** | 7.8 (24 reviews) | Not enough data | 
| **Mobile Forms** | 7.9 (27 reviews) | Not enough data | 

### Visitor Identification

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact Advanced Automation** | N/A | N/A |
| **Oracle Responsys** | N/A | N/A |

#### Agentic AI - Visitor Identification

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 

### Sales Analytics

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact Advanced Automation** | 9.1/10 | 53 |
| **Oracle Responsys** | N/A | N/A |

#### Agentic AI - Sales Analytics

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

#### Data Sourcing

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Data Sourcing** | 9.0 (38 reviews) | Not enough data | 
| **Exporting &amp; Sharing Data** | 9.1 (41 reviews) | Not enough data | 
| **Multi-Device Data Visualization** | 8.9 (31 reviews) | Not enough data | 
| **Interactive Dashboards** | 9.1 (41 reviews) | Not enough data | 
| **Data Segmentation** | 9.1 (43 reviews) | Not enough data | 

#### Predictive Analytics

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Lead Scoring** | 9.3 (48 reviews) | Not enough data | 
| **Opportunity Scoring** | 9.3 (48 reviews) | Not enough data | 
| **Risk Analysis** | 8.8 (32 reviews) | Not enough data | 
| **Live Forecasting** | Feature Not Available | Not enough data | 

#### Sales Management

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Live Pipeline Management** | 9.2 (46 reviews) | Not enough data | 
| **Sales Gamification** | Feature Not Available | Not enough data | 
| **Account-Based Analytics** | Feature Not Available | Not enough data | 
| **Activity Tracking** | 9.5 (49 reviews) | Not enough data | 

### Account-Based Execution

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact Advanced Automation** | N/A | N/A |
| **Oracle Responsys** | N/A | N/A |

#### Marketing Distribution

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Segmentation ** | Not enough data | Not enough data | 
| **Personalized Messaging ** | Not enough data | Not enough data | 
| **Website Personalization ** | Not enough data | Not enough data | 
| **Email Campaigns ** | Not enough data | Not enough data | 
| **Digital Advertising** | Not enough data | Not enough data | 
| **Direct Mail** | Not enough data | Not enough data | 

#### Campaign Planning

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Strategy Mapping ** | Not enough data | Not enough data | 
| **Prioritized Accounts ** | Not enough data | Not enough data | 
| **Trending Accounts ** | Not enough data | Not enough data | 
| **Sales Activation** | Not enough data | Not enough data | 

#### Integrations

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Ad Network Integrations ** | Not enough data | Not enough data | 
| **Buyer Intent Data Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 

### Mobile Marketing

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact Advanced Automation** | N/A | N/A |
| **Oracle Responsys** | 8.4/10 | 8 |

#### Analysis

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Application Attribution** | Not enough data | 8.1 (8 reviews) ✓ Verified | 
| **Campaign Analysis** | Not enough data | 8.5 (8 reviews) ✓ Verified | 
| **Uninstall Tracking** | Not enough data | 8.6 (6 reviews) ✓ Verified | 
| **Custom Dashboards** | Not enough data | 7.8 (6 reviews) ✓ Verified | 

#### Campaigns

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Proximity Marketing** | Not enough data | 8.3 (8 reviews) | 
| **Push Notifications** | Not enough data | 7.5 (8 reviews) ✓ Verified | 
| **Bulk SMS** | Not enough data | 8.6 (7 reviews) | 
| **Two-Way Text Messaging** | Not enough data | 8.1 (7 reviews) ✓ Verified | 
| **Email Campaigns** | Not enough data | 9.2 (6 reviews) ✓ Verified | 
| **Audience Segmentation** | Not enough data | 8.9 (6 reviews) ✓ Verified | 

#### Engagement

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Coupons and Promotions** | Not enough data | 8.5 (8 reviews) ✓ Verified | 

#### Platform

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Optimization** | Not enough data | 8.8 (8 reviews) ✓ Verified | 
| **Integrations - Mobile Marketing** | Not enough data | 8.8 (8 reviews) | 
| **Internationalization** | Not enough data | 8.5 (8 reviews) ✓ Verified | 

#### Agentic AI - Mobile Marketing

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Marketing Analytics

| Product | Score | Reviews |
|---|---|---|
| **Constant Contact Advanced Automation** | 8.3/10 | 114 |
| **Oracle Responsys** | N/A | N/A |

#### Marketing Operations

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **ROI Tracking** | 8.4 (91 reviews) ✓ Verified | Not enough data | 
| **Data Collection** | 8.4 (93 reviews) ✓ Verified | Not enough data | 
| **Customer Insights** | 8.3 (88 reviews) ✓ Verified | Not enough data | 
| **Multi-User Access** | 8.5 (100 reviews) ✓ Verified | Not enough data | 
| **Spend Management** | Feature Not Available | Not enough data | 
| **White Label** | Feature Not Available | Not enough data | 

#### Campaign Activity

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Campaign Insights** | 8.5 (97 reviews) ✓ Verified | Not enough data | 
| **Reports and Dashboards** | 8.6 (100 reviews) ✓ Verified | Not enough data | 
| **Campaign Stickiness** | 8.1 (87 reviews) ✓ Verified | Not enough data | 
| **Multichannel Tracking** | 8.2 (94 reviews) ✓ Verified | Not enough data | 
| **Brand Optimization** | 8.5 (86 reviews) ✓ Verified | Not enough data | 
| **Predictive Analytics** | 7.8 (75 reviews) ✓ Verified | Not enough data | 

#### Agentic AI - Marketing Analytics

| Feature | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation)

**Unique to Constant Contact Advanced Automation (10):** [Email Template Builder Software](https://www.g2.com/categories/email-template-builder), [Online Form Builder Software](https://www.g2.com/categories/online-form-builder), [Customer Journey Analytics Software](https://www.g2.com/categories/customer-journey-analytics), [Landing Page Builders](https://www.g2.com/categories/landing-page-builders), [Sales Analytics Software](https://www.g2.com/categories/sales-analytics), [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics), [Visitor Identification Software](https://www.g2.com/categories/visitor-identification), [Attribution Software](https://www.g2.com/categories/attribution), [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt), [CRM Software](https://www.g2.com/categories/crm)

**Unique to Oracle Responsys (2):** [Push Notification Software](https://www.g2.com/categories/push-notification), [Mobile Marketing Software](https://www.g2.com/categories/mobile-marketing)


---
## Reviewer Demographics

### By Company Size

| Segment | Constant Contact Advanced Automation | Oracle Responsys | 
|---|---|---|
| **Small-Business** | 80.8% | 13.7% | 
| **Mid-Market** | 17.8% | 47.6% | 
| **Enterprise** | 1.4% | 38.7% | 

### By Industry

#### Constant Contact Advanced Automation

- **Marketing and Advertising:** 46.5%
- **Information Technology and Services:** 4.6%
- **Computer Software:** 3.9%
- **Financial Services:** 3.1%
- **Non-Profit Organization Management:** 2.3%
- **Internet:** 2.1%
- **Real Estate:** 1.9%
- **Education Management:** 1.9%
- **Retail:** 1.9%
- **Management Consulting:** 1.8%
- **Other:** 29.8%

#### Oracle Responsys

- **Marketing and Advertising:** 26.6%
- **Retail:** 8.9%
- **Financial Services:** 7.3%
- **Information Technology and Services:** 4.8%
- **Internet:** 4.0%
- **Sporting Goods:** 4.0%
- **Computer Software:** 3.2%
- **Insurance:** 2.4%
- **Hospitality:** 2.4%
- **Consumer Goods:** 2.4%
- **Other:** 33.9%

---
## Alternatives

### Alternatives to Constant Contact Advanced Automation

- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14687 reviews)
- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14750 reviews)
- [Klaviyo](https://www.g2.com/products/klaviyo/reviews) — 4.6/5 stars (1351 reviews)
- [Act-On](https://www.g2.com/products/act-on/reviews) — 4.1/5 stars (1069 reviews)
- [Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews) — 4.4/5 stars (5420 reviews)
- [Ortto](https://www.g2.com/products/ortto/reviews) — 4.4/5 stars (622 reviews)
- [GetResponse](https://www.g2.com/products/getresponse/reviews) — 4.3/5 stars (1120 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13806 reviews)
- [Ontraport](https://www.g2.com/products/ontraport/reviews) — 4.5/5 stars (224 reviews)
- [Freshsales](https://www.g2.com/products/freshsales/reviews) — 4.5/5 stars (1233 reviews)

### Alternatives to Oracle Responsys

- [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) — 4.0/5 stars (4461 reviews)
- [Dotdigital](https://www.g2.com/products/dotdigital/reviews) — 4.4/5 stars (1202 reviews)
- [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) — 4.2/5 stars (621 reviews)
- [Braze](https://www.g2.com/products/braze/reviews) — 4.5/5 stars (1680 reviews)
- [Adobe Marketo Engage](https://www.g2.com/products/adobe-marketo-engage/reviews) — 4.1/5 stars (3135 reviews)
- [Adobe Campaign](https://www.g2.com/products/adobe-campaign/reviews) — 4.1/5 stars (347 reviews)
- [Sailthru by Marigold](https://www.g2.com/products/sailthru-by-marigold/reviews) — 4.2/5 stars (155 reviews)
- [Listrak](https://www.g2.com/products/listrak/reviews) — 4.5/5 stars (305 reviews)
- [Iterable](https://www.g2.com/products/iterable/reviews) — 4.4/5 stars (824 reviews)
- [GetResponse](https://www.g2.com/products/getresponse/reviews) — 4.3/5 stars (1120 reviews)

---
## Top Discussions

### Constant Contact Advanced Automation

- Title: [What is the best way you&#39;ve found for selling marketing automation/CRM services to prospects/clients?](https://www.g2.com/discussions/24841-what-is-the-best-way-you-ve-found-for-selling-marketing-automation-crm-services-to-prospects-clients) — 6 comments, 3 upvotes
  > **Top comment:** "Give services to make the customer journey for them. The most channels consolidated in the platform better results will you deliver."
- Title: [What is SharpSpring?](https://www.g2.com/discussions/what-is-sharpspring) — 2 comments
  > **Top comment:** "SharpSpring is a great product for the micro-market and small businesses. SharpSpring is a low-cost provider of CRM and marketing automation. There appears..."
- Title: [How do you use personas to better serve your clients?](https://www.g2.com/discussions/13735-how-do-you-use-personas-to-better-serve-your-clients) — 2 comments, 2 upvotes
  > **Top comment:** "To segment prospects and use to send them different kind of content. Or to show them dynamic content depending on their preferences. If you want we can help..."
- Title: [Do I need any specific training or certification to use SharpSpring?](https://www.g2.com/discussions/do-i-need-any-specific-training-or-certification-to-use-sharpspring) — 2 comments, 1 upvote
  > **Top comment:** "SharpSpring is a full featured, robust system. But I would definitely invest in full training &amp; certification to get the most out of SharpSpring. That will..."
- Title: [Can we track multiple sites in one instance of SharpSpring?](https://www.g2.com/discussions/can-we-track-multiple-sites-in-one-instance-of-sharpspring) — 2 comments, 1 upvote
  > **Top comment:** "Yes!  I track multiple related but separate domains on one instance of SharpSpring."

### Oracle Responsys

- Title: [Marketing to Millenials](https://www.g2.com/discussions/marketing-to-millenials) — 2 comments, 1 upvote
  > **Top comment:** "I think most marketers use Oracle Responsys and if anyone wants to migrate their marketing automation system, you can choose Oracle Responsys for your..."
- Title: [What is Oracle Responsys used for?](https://www.g2.com/discussions/what-is-oracle-responsys-used-for) — 1 comment
  > **Top comment:** "Oracle Responsys is used for enterprise-grade digital marketing orchestration. In plain terms, it helps large organizations plan, execute, and measure..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/constant-contact-advanced-automation-vs-oracle-responsys)

