# Conga Advantage CPQ vs Zoho CRM Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Conga Advantage CPQ excels in automating the entire quote-to-cash process, significantly reducing errors and speeding up the deal cycle. Users appreciate its user-friendly interface, which allows them to manage multiple tasks like configuring products and creating price lists seamlessly.
- **Users say** that Zoho CRM offers a clean and intuitive interface, making it easy to navigate and integrate with various outreach applications. This versatility is highlighted by reviewers who mention the fast loading times, even with large datasets, which enhances their overall experience.
- **According to verified reviews** , Conga Advantage CPQ stands out for its robust quoting capabilities, receiving high praise for features like product catalog preparation and the ability to distinguish margins directly on the cart. This functionality helps users review pre-pricing and invoicing details more effectively.
- **Reviewers mention** that Zoho CRM's transparency in pricing is a significant advantage, with clear charges listed on their website. This clarity, combined with its effective automation features, helps users manage their sales processes more efficiently, saving time on lead and follow-up management.
- **G2 reviewers highlight** that Conga Advantage CPQ provides superior support quality, with users noting that the support team is responsive and helpful in resolving issues. This level of support contributes to a more positive user experience compared to Zoho CRM, which has received mixed feedback regarding its support services.
- **Users report** that while both products are easy to set up, Conga Advantage CPQ has a slight edge in setup ease, allowing users to get started quickly. In contrast, Zoho CRM, while still user-friendly, has been noted to have a slightly longer initial setup process, which may be a consideration for those looking for immediate deployment.



| | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Star Rating** | 4.2 out of 5 | 4.1 out of 5 | 
| **Total Reviews** | 235 | 2,928 | 
| **Largest Market Segment** | Enterprise (62.4% of reviews) | Small-Business (61.7% of reviews) | 
| **Entry Level Price** | Contact Us 1 User Per Month | Free | 

---
## Top Pros & Cons

### Conga Advantage CPQ

Pros:
- Ease of Use (41 reviews)
- Integrations (28 reviews)

Cons:
- Complexity (19 reviews)
- Complex Setup (17 reviews)

### Zoho CRM

Pros:
- Ease of Use (271 reviews)
- Features (172 reviews)

Cons:
- Learning Curve (112 reviews)
- Limited Features (71 reviews)

---
## Ratings Comparison
| Rating | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
  | **Meets Requirements** | 8.4 (187 reviews) | 8.4 (2484 reviews) | 
  | **Ease of Use** | 8.3 (193 reviews) | 8.3 (2504 reviews) | 
  | **Ease of Setup** | 8.1 (138 reviews) | 8.0 (1274 reviews) | 
  | **Ease of Admin** | 8.2 (118 reviews) | 8.0 (1023 reviews) | 
  | **Quality of Support** | 8.2 (172 reviews) | 7.6 (2276 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.6 (120 reviews) | 8.0 (998 reviews) | 
  | **Product Direction (% positive)** | 8.5 (182 reviews) | 8.0 (2411 reviews) | 

---
## Pricing

### Conga Advantage CPQ

#### Entry-Level Pricing

Plan: Revenue Lifecycle Cloud CPQ

Price: Contact Us 1 User Per Month

Description: Conga CPQ drives increased sales with compelling, personalized, and accurate quotes and pricing across all revenue streams—direct, partner, and online 

Key Features:
- Single Data Model: Built on a unified data architecture, Conga CPQ ensures consistent, synchronized data across your entire revenue lifecycle, from CRM to CLM and Billing—reducing errors and manual entry. 
- Enterprise-Grade Complexity and Scalability: Conga CPQ is engineered to support global enterprise needs, handling advanced configurations, pricing scenarios, and quoting volumes with ease. It’s trusted by Fortune 500 companies to manage scale without compromise. 
- Simplified Administration: Empower business users with low-code tools to manage product catalogs, rules, and pricing logic—eliminating IT bottlenecks and reducing administrative overhead.

[Learn more about Conga Advantage CPQ](https://www.g2.com/products/conga-advantage-cpq/reviews)

#### Free Trial

No

### Zoho CRM

#### Entry-Level Pricing

Plan: Free Edition

Price: Free

Description: With three free users and essentials like leads, documents and mobile apps, it’s a perfect fit
for your home business.

Key Features:
- Leads, Contacts, Accounts
- Tasks, Events, Call log, and Notes
- Opportunities

[Browse all 5 editions](https://www.g2.com/products/zoho-crm/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### CRM

| Product | Score | Reviews |
|---|---|---|
| **Conga Advantage CPQ** | N/A | N/A |
| **Zoho CRM** | 8.1/10 | 1970 |

#### Sales Force Automation

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Contact & Account Management** | Not enough data | 8.5 (1660 reviews) ✓ Verified | 
| **Partner Relationship Mgmt. (PRM)** | Not enough data | 8.3 (877 reviews) ✓ Verified | 
| **Opportunity & Pipeline Mgmt.** | Not enough data | 8.2 (1573 reviews) ✓ Verified | 
| **Task / Activity Management** | Not enough data | 8.2 (1636 reviews) ✓ Verified | 
| **Territory & Quota Management** | Not enough data | 7.8 (1186 reviews) ✓ Verified | 
| **Desktop Integration** | Not enough data | 8.4 (672 reviews) ✓ Verified | 
| **Product & Price List Management** | Not enough data | 7.9 (1217 reviews) ✓ Verified | 
| **Quote & Order Management** | Not enough data | 8.0 (1209 reviews) ✓ Verified | 
| **Customer Contract Management** | Not enough data | 8.2 (1323 reviews) ✓ Verified | 

#### Marketing Automation

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Email Marketing** | Not enough data | 8.1 (1349 reviews) ✓ Verified | 
| **Campaign Management** | Not enough data | 7.9 (1305 reviews) ✓ Verified | 
| **Lead Management** | Not enough data | 8.4 (1545 reviews) ✓ Verified | 
| **Marketing ROI Analytics** | Not enough data | 7.9 (1129 reviews) ✓ Verified | 

#### Customer Support

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Case Management** | Not enough data | 8.0 (1203 reviews) ✓ Verified | 
| **Customer Support Portal** | Not enough data | 7.9 (1205 reviews) ✓ Verified | 
| **Knowledge Base** | Not enough data | 7.9 (1237 reviews) ✓ Verified | 
| **Call Center Features** | Not enough data | 7.8 (1069 reviews) ✓ Verified | 
| **Support Analytics** | Not enough data | 8.0 (1113 reviews) ✓ Verified | 

#### Reporting & Analytics

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Reporting** | Not enough data | 8.2 (1514 reviews) ✓ Verified | 
| **Dashboards** | Not enough data | 8.2 (1566 reviews) ✓ Verified | 
| **Forecasting** | Not enough data | 8.1 (1055 reviews) ✓ Verified | 

#### Mobile & Social

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Social Collaboration Features** | Not enough data | 8.1 (1083 reviews) ✓ Verified | 
| **Social Network Integration** | Not enough data | 8.0 (1092 reviews) ✓ Verified | 
| **Mobile User Support** | Not enough data | 8.0 (1202 reviews) ✓ Verified | 

#### Platform

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Customization** | Not enough data | 8.1 (873 reviews) ✓ Verified | 
| **Workflow Capability** | Not enough data | 8.2 (843 reviews) ✓ Verified | 
| **User, Role, and Access Management** | Not enough data | 8.4 (860 reviews) ✓ Verified | 
| **Internationalization** | Not enough data | 8.2 (650 reviews) ✓ Verified | 
| **Sandbox / Test Environments** | Not enough data | 7.8 (549 reviews) ✓ Verified | 
| **Document & Content Mgmt.** | Not enough data | 8.1 (720 reviews) ✓ Verified | 
| **Performance and Reliability** | Not enough data | 8.4 (853 reviews) ✓ Verified | 
| **Output Document Generation** | Not enough data | 8.1 (663 reviews) ✓ Verified | 

#### Integration

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Data Import & Export Tools** | Not enough data | 8.3 (652 reviews) ✓ Verified | 
| **Integration APIs** | Not enough data | 8.1 (646 reviews) ✓ Verified | 
| **Breadth of Partner Applications** | Not enough data | 8.0 (606 reviews) ✓ Verified | 

#### Generative AI

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **AI Text Generation** | Not enough data | 8.2 (181 reviews) | 

#### Agentic AI - CRM

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.0 (67 reviews) | 
| **Multi-step Planning** | Not enough data | 8.3 (65 reviews) | 
| **Cross-system Integration** | Not enough data | 8.1 (69 reviews) | 
| **Adaptive Learning** | Not enough data | 8.1 (67 reviews) | 
| **Natural Language Interaction** | Not enough data | 8.3 (66 reviews) | 
| **Proactive Assistance** | Not enough data | 8.3 (66 reviews) | 
| **Decision Making** | Not enough data | 8.3 (66 reviews) | 

### CPQ

| Product | Score | Reviews |
|---|---|---|
| **Conga Advantage CPQ** | 8.4/10 | 169 |
| **Zoho CRM** | 7.7/10 | 121 |

#### Configuration - cpq

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Product Catalog** | 8.6 (118 reviews) ✓ Verified | Feature Not Available | 
| **Guided Selling** | 8.3 (84 reviews) ✓ Verified | Feature Not Available | 
| **Configuration Rules** | 8.3 (112 reviews) ✓ Verified | 8.3 (59 reviews) | 
| **Price Configuration** | 8.5 (128 reviews) ✓ Verified | 8.3 (55 reviews) | 
| **Visual Configuration** | 7.8 (95 reviews) ✓ Verified | 8.4 (60 reviews) | 

#### Pricing

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Pricing Flexibility** | 8.2 (110 reviews) ✓ Verified | 8.1 (62 reviews) | 
| **Discounting** | 8.0 (111 reviews) ✓ Verified | 7.5 (57 reviews) | 
| **Commerical Rules** | 8.2 (95 reviews) ✓ Verified | 8.1 (56 reviews) | 
| **Terms and Conditions** | 8.0 (94 reviews) ✓ Verified | 8.4 (58 reviews) | 
| **Approval Workflow** | 8.5 (111 reviews) ✓ Verified | 8.6 (58 reviews) | 
| **Renewals** | 7.9 (83 reviews) ✓ Verified | 8.5 (56 reviews) | 

#### Quoting

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Grouping** | 8.2 (85 reviews) ✓ Verified | 8.4 (58 reviews) | 
| **Version Control** | 8.1 (89 reviews) ✓ Verified | 8.4 (52 reviews) | 
| **Quote Document Generation** | 8.3 (111 reviews) ✓ Verified | 8.4 (53 reviews) | 
| **Ordering** | 8.4 (93 reviews) ✓ Verified | 8.4 (55 reviews) | 
| **Contracts** | 8.5 (84 reviews) ✓ Verified | 8.6 (52 reviews) | 

#### Admin

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Configuration Ease of Admin** | 8.2 (79 reviews) ✓ Verified | 8.2 (89 reviews) | 
| **Pricing Administration** | 8.4 (69 reviews) ✓ Verified | 7.7 (83 reviews) | 
| **Workflow Management** | 8.5 (58 reviews) ✓ Verified | 8.3 (86 reviews) | 
| **Document Management** | 8.4 (60 reviews) ✓ Verified | 8.3 (83 reviews) | 

#### Channels

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Mobile User Support** | 8.2 (63 reviews) ✓ Verified | 8.1 (57 reviews) | 
| **Channel Partner Support** | 8.2 (54 reviews) ✓ Verified | 7.7 (52 reviews) | 
| **eCommerce** | 8.7 (56 reviews) ✓ Verified | 8.0 (49 reviews) | 

#### Platform

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **CRM Integration** | 9.1 (64 reviews) ✓ Verified | 8.4 (89 reviews) | 
| **Integration API** | 8.9 (57 reviews) ✓ Verified | 8.2 (85 reviews) | 
| **Internationalization** | 9.1 (44 reviews) ✓ Verified | 8.0 (77 reviews) | 
| **Scalability** | 8.5 (66 reviews) ✓ Verified | 8.5 (88 reviews) | 
| **Reporting and Dashboards** | 8.5 (58 reviews) ✓ Verified | 8.4 (90 reviews) | 
| **ERP Integration** | Not enough data | 8.6 (20 reviews) | 

#### Generative AI - cpq

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Dynamic Quoting** | Not enough data | 7.4 (15 reviews) | 
| **Dynamic Pricing** | Not enough data | 7.5 (16 reviews) | 
| **Personalized Sale Recommendations** | Not enough data | 7.7 (16 reviews) | 

### Sales Gamification

| Product | Score | Reviews |
|---|---|---|
| **Conga Advantage CPQ** | N/A | N/A |
| **Zoho CRM** | 8.7/10 | 75 |

#### Competition

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Competition Templates** | Not enough data | 8.7 (58 reviews) ✓ Verified | 
| **Custom Competitions** | Not enough data | 8.7 (57 reviews) ✓ Verified | 
| **Team Competitions** | Not enough data | 8.7 (57 reviews) ✓ Verified | 
| **Simultaneous Competitions** | Not enough data | 8.5 (53 reviews) ✓ Verified | 
| **Competition Adjustments** | Not enough data | 8.5 (55 reviews) ✓ Verified | 
| **Awards and Incentives** | Not enough data | 7.9 (18 reviews) | 

#### Agentic AI - Sales Gamification

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 

#### Integrations

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **CRM Integration** | Not enough data | 8.9 (61 reviews) ✓ Verified | 
| **Social Collaboration Integration** | Not enough data | 8.8 (59 reviews) | 
| **TV Streaming** | Not enough data | 8.7 (45 reviews) | 

#### Platform

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Reporting** | Not enough data | 8.8 (65 reviews) ✓ Verified | 
| **User, Role, and Access Management** | Not enough data | 8.9 (64 reviews) ✓ Verified | 
| **Enterprise Scalability** | Not enough data | 8.8 (58 reviews) ✓ Verified | 
| **Data Import & Export Tools** | Not enough data | 8.8 (63 reviews) ✓ Verified | 
| **Performance and Reliability** | Not enough data | 8.8 (63 reviews) ✓ Verified | 

#### Employee Features

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **User Profiles** | Not enough data | 8.9 (66 reviews) ✓ Verified | 
| **Notifications** | Not enough data | 8.8 (68 reviews) ✓ Verified | 
| **Mobile** | Not enough data | 8.8 (68 reviews) ✓ Verified | 

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **Conga Advantage CPQ** | N/A | N/A |
| **Zoho CRM** | N/A | N/A |

#### Lead Generation

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import & Export Tools** | Not enough data | Not enough data | 

### AI Sales Assistant

| Product | Score | Reviews |
|---|---|---|
| **Conga Advantage CPQ** | N/A | N/A |
| **Zoho CRM** | 8.5/10 | 80 |

#### Lead Facilitation

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Customer-facing Chatbot** | Not enough data | 8.4 (72 reviews) | 
| **Lead Qualification** | Not enough data | 8.8 (73 reviews) | 
| **Lead Follow-up** | Not enough data | 8.8 (73 reviews) | 
| **Meeting Scheduling ** | Not enough data | 8.8 (73 reviews) | 

#### Organization

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Opportunity and Pipeline Management ** | Not enough data | 8.6 (74 reviews) | 
| **Data Entry** | Not enough data | 8.4 (73 reviews) | 
| **Integrations / APIs** | Not enough data | 8.6 (73 reviews) | 

#### Performance Analysis

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Coaching ** | Not enough data | Feature Not Available | 
| **Peformance Tracking** | Not enough data | 8.6 (75 reviews) | 

#### Sales Analysis

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **ROI Forecasting ** | Not enough data | 8.4 (69 reviews) | 
| **Sales Forecasting ** | Not enough data | 8.4 (73 reviews) | 

#### Generative AI

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **AI Text Generation** | Not enough data | 8.3 (27 reviews) | 
| **AI Text Summarization** | Not enough data | 8.1 (27 reviews) | 

#### Agentic AI - AI Sales Assistant

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Sales Engagement

| Product | Score | Reviews |
|---|---|---|
| **Conga Advantage CPQ** | N/A | N/A |
| **Zoho CRM** | 8.2/10 | 170 |

#### Integrated Workflows

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Task Management** | Not enough data | 8.7 (160 reviews) | 
| **Email Tracking/Automation** | Not enough data | 8.8 (156 reviews) | 
| **Calls and Voice** | Not enough data | 8.3 (145 reviews) | 
| **Other Outreach Options ** | Not enough data | 8.2 (141 reviews) | 
| **CRM Integration** | Not enough data | 8.9 (154 reviews) | 
| **Calendar** | Not enough data | 8.8 (152 reviews) | 
| **Shared Records** | Not enough data | 8.5 (147 reviews) | 

#### Repeatability and Reportability

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Content Management** | Not enough data | 8.4 (144 reviews) | 
| **Workflow Management** | Not enough data | 8.6 (149 reviews) | 
| **Workflow Performance** | Not enough data | 8.6 (142 reviews) | 
| **Sales Coaching and Insights** | Not enough data | 8.2 (138 reviews) | 
| **Gamification** | Not enough data | 7.9 (120 reviews) | 

#### AI and Automation

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Lead Prioritization** | Not enough data | 8.3 (146 reviews) | 
| **Lead Scoring** | Not enough data | 8.5 (145 reviews) | 
| **Best Time of Day Scheduling** | Not enough data | 8.3 (139 reviews) | 
| **Buyer Intelligence** | Not enough data | 8.1 (133 reviews) | 
| **Machine Learning** | Not enough data | 7.8 (125 reviews) | 

#### Generative AI

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.5 (69 reviews) | 

#### Agentic AI - Sales Engagement

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.9 (28 reviews) | 
| **Multi-step Planning** | Not enough data | 7.8 (26 reviews) | 
| **Cross-system Integration** | Not enough data | 8.0 (27 reviews) | 
| **Adaptive Learning** | Not enough data | 7.9 (26 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.7 (27 reviews) | 
| **Proactive Assistance** | Not enough data | 8.0 (27 reviews) | 
| **Decision Making** | Not enough data | 8.1 (26 reviews) | 

### Quote-to-Cash

| Product | Score | Reviews |
|---|---|---|
| **Conga Advantage CPQ** | 9.0/10 | 16 |
| **Zoho CRM** | 8.4/10 | 56 |

#### Customer Requirements

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Quoting** | 9.3 (10 reviews) | 8.5 (51 reviews) | 
| **Configuration** | 9.2 (12 reviews) | 8.5 (50 reviews) | 
| **Pricing** | 9.1 (11 reviews) | 8.5 (52 reviews) | 

#### Contracts

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Creation** | 9.0 (7 reviews) | 8.5 (50 reviews) | 
| **Negotiation** | 8.3 (7 reviews) | 8.2 (47 reviews) | 
| **Execution** | 8.8 (7 reviews) | 8.4 (50 reviews) | 

#### Revenue

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Invoicing** | 9.2 (6 reviews) | 8.5 (52 reviews) | 
| **Matching** | 8.9 (6 reviews) | 8.5 (50 reviews) | 
| **Recognition** | 8.9 (6 reviews) | 8.4 (47 reviews) | 

### Customer Journey Mapping

| Product | Score | Reviews |
|---|---|---|
| **Conga Advantage CPQ** | N/A | N/A |
| **Zoho CRM** | 8.4/10 | 106 |

#### Platform Basics

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Templates** | Not enough data | 8.4 (98 reviews) | 
| **Exporting** | Not enough data | 8.6 (93 reviews) | 
| **Multi-user Access and Collaboration** | Not enough data | 8.6 (97 reviews) | 
| **Multiple Personas** | Not enough data | 8.4 (89 reviews) | 
| **Data Analytics ** | Not enough data | 8.8 (57 reviews) | 

#### Agentic AI - Customer Journey Mapping

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.2 (13 reviews) | 

### Client Portal

| Product | Score | Reviews |
|---|---|---|
| **Conga Advantage CPQ** | N/A | N/A |
| **Zoho CRM** | 8.7/10 | 89 |

#### Content

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Document Collaboration** | Not enough data | 8.9 (79 reviews) | 
| **Versioning** | Not enough data | 8.6 (76 reviews) | 
| **E-Signature** | Not enough data | 8.5 (76 reviews) | 
| **File Request** | Not enough data | 8.7 (77 reviews) | 
| **Feedback** | Not enough data | 8.6 (74 reviews) | 

#### Collaboration

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Billing and Invoicing** | Not enough data | 8.8 (76 reviews) | 
| **Instant Messaging** | Not enough data | 8.5 (78 reviews) | 
| **Project Management** | Not enough data | 9.0 (80 reviews) | 
| **Analytics** | Not enough data | 9.0 (83 reviews) | 
| **Time Tracking** | Not enough data | 8.7 (78 reviews) | 
| **Mobile Application** | Not enough data | 8.7 (75 reviews) | 

### Lead Capture

| Product | Score | Reviews |
|---|---|---|
| **Conga Advantage CPQ** | N/A | N/A |
| **Zoho CRM** | 8.5/10 | 44 |

#### Lead Monitoring

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Features** | Not enough data | 9.0 (42 reviews) | 
| **Performance** | Not enough data | 8.9 (42 reviews) | 
| **Identification** | Not enough data | 8.7 (42 reviews) | 

#### Agentic AI - Lead Capture

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Cross-system Integration** | Not enough data | 7.2 (27 reviews) | 
| **Proactive Assistance** | Not enough data | 7.2 (27 reviews) | 

#### Data Capture

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Mobile** | Not enough data | 8.3 (42 reviews) | 
| **Websites** | Not enough data | 8.5 (42 reviews) | 
| **Social Media** | Not enough data | 8.1 (42 reviews) | 
| **Data** | Not enough data | 8.3 (42 reviews) | 

#### Analytics

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Export/Import** | Not enough data | 9.1 (42 reviews) | 
| **Reporting** | Not enough data | 8.8 (42 reviews) | 

#### Customization

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Forms** | Not enough data | 8.7 (41 reviews) | 
| **Personalization** | Not enough data | 8.6 (41 reviews) | 
| **Templates** | Not enough data | 8.7 (42 reviews) | 
| **Integration** | Not enough data | 8.7 (42 reviews) | 

### Lead Scoring

| Product | Score | Reviews |
|---|---|---|
| **Conga Advantage CPQ** | N/A | N/A |
| **Zoho CRM** | 7.9/10 | 23 |

#### Agentic AI - Lead Scoring

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.4 (12 reviews) | 
| **Cross-system Integration** | Not enough data | 6.7 (13 reviews) | 
| **Adaptive Learning** | Not enough data | 6.7 (12 reviews) | 
| **Decision Making** | Not enough data | 6.8 (12 reviews) | 

#### Attribution

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Lead Opportunity** | Not enough data | 8.5 (21 reviews) | 
| **Lead Assignment** | Not enough data | 8.6 (22 reviews) | 
| **Pipeline Acceleration** | Not enough data | 8.0 (21 reviews) | 

#### Discovery

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Lead Management** | Not enough data | 8.6 (22 reviews) | 
| **Scoring/Ranking** | Not enough data | 8.3 (21 reviews) | 
| **Lead Context** | Not enough data | 8.3 (22 reviews) | 

#### Management

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Conversion Viability** | Not enough data | 8.4 (22 reviews) | 
| **Workflow** | Not enough data | 8.4 (22 reviews) | 

#### Platform

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Data Synchronization** | Not enough data | 8.4 (22 reviews) | 
| **Analysis** | Not enough data | 8.3 (21 reviews) | 

### Sales Performance Management

| Product | Score | Reviews |
|---|---|---|
| **Conga Advantage CPQ** | N/A | N/A |
| **Zoho CRM** | 8.3/10 | 198 |

#### Agentic AI - Sales Performance Management

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.9 (21 reviews) | 
| **Natural Language Interaction** | Not enough data | 8.1 (20 reviews) | 
| **Proactive Assistance** | Not enough data | 7.9 (21 reviews) | 

#### Incentives

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Badges** | Not enough data | 8.2 (153 reviews) ✓ Verified | 
| **Triggers** | Not enough data | 8.4 (160 reviews) ✓ Verified | 
| **Commission Calculator** | Not enough data | 8.0 (152 reviews) ✓ Verified | 
| **Leaderboards** | Not enough data | 8.4 (161 reviews) ✓ Verified | 

#### Personalization

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Profiles** | Not enough data | 8.5 (177 reviews) ✓ Verified | 
| **Custom Reports** | Not enough data | 8.6 (178 reviews) ✓ Verified | 
| **Dashboards** | Not enough data | 8.6 (184 reviews) ✓ Verified | 
| **Goal Setting** | Not enough data | 8.4 (171 reviews) ✓ Verified | 

#### Administrative

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Integration** | Not enough data | 8.5 (169 reviews) ✓ Verified | 
| **Employee Structure** | Not enough data | 8.5 (173 reviews) ✓ Verified | 
| **Behavior Monitoring** | Not enough data | 8.4 (161 reviews) | 

### Email Tracking

| Product | Score | Reviews |
|---|---|---|
| **Conga Advantage CPQ** | N/A | N/A |
| **Zoho CRM** | 8.0/10 | 161 |

#### Agentic AI - Email Tracking

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.7 (30 reviews) | 
| **Multi-step Planning** | Not enough data | 7.5 (29 reviews) | 
| **Cross-system Integration** | Not enough data | 7.6 (30 reviews) | 
| **Adaptive Learning** | Not enough data | 7.0 (29 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.0 (30 reviews) | 
| **Proactive Assistance** | Not enough data | 7.4 (30 reviews) | 
| **Decision Making** | Not enough data | 7.6 (29 reviews) | 

#### Analytics

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Open Rates** | Not enough data | 8.3 (138 reviews) | 
| **Link Activity** | Not enough data | 8.3 (143 reviews) | 
| **Attachment Activity** | Not enough data | 8.4 (144 reviews) | 

#### Customizations

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Email Platform Integration** | Not enough data | 8.7 (148 reviews) | 
| **Email Scheduling** | Not enough data | 8.8 (145 reviews) | 
| **Notifications** | Not enough data | 8.7 (146 reviews) | 
| **Email Categorization** | Not enough data | 8.7 (142 reviews) | 
| **Templates** | Not enough data | 8.6 (147 reviews) | 

#### Generative AI

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.6 (59 reviews) | 

### Sales Analytics

| Product | Score | Reviews |
|---|---|---|
| **Conga Advantage CPQ** | N/A | N/A |
| **Zoho CRM** | 8.1/10 | 173 |

#### Agentic AI - Sales Analytics

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.5 (31 reviews) | 
| **Cross-system Integration** | Not enough data | 7.5 (31 reviews) | 
| **Adaptive Learning** | Not enough data | 7.2 (30 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.3 (30 reviews) | 
| **Proactive Assistance** | Not enough data | 7.4 (31 reviews) | 

#### Data Sourcing

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Data Sourcing** | Not enough data | 8.3 (145 reviews) | 
| **Exporting & Sharing Data** | Not enough data | 8.4 (149 reviews) | 
| **Multi-Device Data Visualization** | Not enough data | 8.3 (142 reviews) | 
| **Interactive Dashboards** | Not enough data | 8.6 (156 reviews) | 
| **Data Segmentation** | Not enough data | 8.5 (147 reviews) | 

#### Predictive Analytics

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Lead Scoring** | Not enough data | 8.5 (147 reviews) | 
| **Opportunity Scoring** | Not enough data | 8.3 (139 reviews) | 
| **Risk Analysis** | Not enough data | 8.1 (124 reviews) | 
| **Live Forecasting** | Not enough data | 8.2 (130 reviews) | 

#### Sales Management

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Live Pipeline Management** | Not enough data | 8.5 (154 reviews) | 
| **Sales Gamification** | Not enough data | 8.3 (131 reviews) | 
| **Account-Based Analytics** | Not enough data | 8.5 (145 reviews) | 
| **Activity Tracking** | Not enough data | 8.8 (152 reviews) | 

### Sales Enablement

| Product | Score | Reviews |
|---|---|---|
| **Conga Advantage CPQ** | N/A | N/A |
| **Zoho CRM** | 7.8/10 | 12 |

#### Agentic AI - Sales Enablement

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.1 (6 reviews) | 
| **Natural Language Interaction** | Not enough data | 6.1 (6 reviews) | 
| **Proactive Assistance** | Not enough data | 6.1 (6 reviews) | 

#### Content Management

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Content Import** | Not enough data | 8.2 (10 reviews) | 
| **Content Creation** | Not enough data | 8.0 (10 reviews) | 
| **Templates** | Not enough data | 8.0 (10 reviews) | 
| **Advanced Search** | Not enough data | 8.8 (10 reviews) | 
| **Content Storage** | Not enough data | 8.2 (10 reviews) | 

#### Analytics

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Reporting** | Not enough data | 9.0 (10 reviews) | 
| **Alerts** | Not enough data | 8.3 (10 reviews) | 
| **Account-Based Engagement** | Not enough data | 8.3 (10 reviews) | 
| **Content Utilization** | Not enough data | 8.3 (10 reviews) | 

#### Learning Management - Sales Enablement

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Sales Training ** | Not enough data | Not enough data | 
| **Sales Coaching** | Not enough data | Not enough data | 
| **Sales Onboarding** | Not enough data | Not enough data | 

#### Revenue Enablement - Sales Enablement

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Cross-Functional Alignment** | Not enough data | Not enough data | 
| **AI and Automation** | Not enough data | Not enough data | 
| **End-to-End Customer Journey Insights** | Not enough data | Not enough data | 

### Insurance CRM

| Product | Score | Reviews |
|---|---|---|
| **Conga Advantage CPQ** | N/A | N/A |
| **Zoho CRM** | N/A | N/A |

#### Relationship Management - Insurance CRM

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Renewal Management** | Not enough data | Not enough data | 
| **Client Communication Tools** | Not enough data | Not enough data | 
| **Lead Tracking** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 
| **Winbacks** | Not enough data | Not enough data | 
| **Communication History** | Not enough data | Not enough data | 
| **Activity Management** | Not enough data | Not enough data | 
| **Reputation Management** | Not enough data | Not enough data | 

#### Follow up Automation - Insurance CRM

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Automated Follow-Ups** | Not enough data | Not enough data | 
| **Marketing Campaigns** | Not enough data | Not enough data | 

#### Document Management - Insurance CRM

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Documentation handling** | Not enough data | Not enough data | 

#### Integrations & Reports - Insurance CRM

| Feature | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Integrations** | Not enough data | Not enough data | 
| **Reporting & Analytics** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (2):** [Quote-to-Cash Software](https://www.g2.com/categories/quote-to-cash), [CPQ Software](https://www.g2.com/categories/cpq)


**Unique to Zoho CRM (13):** [Client Portal Software](https://www.g2.com/categories/client-portal), [Customer Journey Mapping Tools](https://www.g2.com/categories/customer-journey-mapping), [Sales Engagement Software](https://www.g2.com/categories/sales-engagement), [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant), [Sales Analytics Software](https://www.g2.com/categories/sales-analytics), [Email Tracking Software](https://www.g2.com/categories/email-tracking), [Sales Gamification Software](https://www.g2.com/categories/sales-gamification), [Sales Performance Management Software](https://www.g2.com/categories/sales-performance-management), [CRM Software](https://www.g2.com/categories/crm), [Lead Capture Software](https://www.g2.com/categories/lead-capture), [Lead Scoring Software](https://www.g2.com/categories/lead-scoring), [Sales Enablement Software](https://www.g2.com/categories/sales-enablement), [Insurance CRM Software](https://www.g2.com/categories/insurance-crm)


---
## Reviewer Demographics

### By Company Size

| Segment | Conga Advantage CPQ | Zoho CRM | 
|---|---|---|
| **Small-Business** | 8.0% | 61.7% | 
| **Mid-Market** | 29.6% | 32.3% | 
| **Enterprise** | 62.4% | 6.0% | 

### By Industry

#### Conga Advantage CPQ

- **Computer Software:** 26.7%
- **Information Technology and Services:** 17.1%
- **Hospital & Health Care:** 6.5%
- **Internet:** 3.7%
- **Consulting:** 3.7%
- **Computer & Network Security:** 2.8%
- **Information Services:** 2.3%
- **Telecommunications:** 2.3%
- **Medical Devices:** 2.3%
- **Accounting:** 1.8%
- **Other:** 30.9%

#### Zoho CRM

- **Information Technology and Services:** 16.1%
- **Computer Software:** 9.9%
- **Marketing and Advertising:** 8.9%
- **Financial Services:** 3.5%
- **Real Estate:** 3.5%
- **Education Management:** 3.0%
- **Internet:** 2.1%
- **Retail:** 2.1%
- **Accounting:** 2.0%
- **Management Consulting:** 1.9%
- **Other:** 47.0%

---
## Alternatives

### Alternatives to Conga Advantage CPQ

- [Agentforce Revenue Management (formerly Salesforce Revenue Cloud)](https://www.g2.com/products/agentforce-revenue-management-formerly-salesforce-revenue-cloud/reviews) — 4.2/5 stars (1502 reviews)
- [DealHub](https://www.g2.com/products/dealhub/reviews) — 4.7/5 stars (848 reviews)
- [QuoteWerks](https://www.g2.com/products/quotewerks/reviews) — 4.4/5 stars (196 reviews)
- [Vendavo](https://www.g2.com/products/vendavo-vendavo/reviews) — 4.3/5 stars (68 reviews)
- [CloudSense](https://www.g2.com/products/cloudsense/reviews) — 4.3/5 stars (95 reviews)
- [ConnectWise CPQ](https://www.g2.com/products/connectwise-cpq/reviews) — 4.0/5 stars (142 reviews)
- [XaitCPQ](https://www.g2.com/products/xaitcpq/reviews) — 4.4/5 stars (43 reviews)
- [Experlogix CPQ](https://www.g2.com/products/experlogix-cpq/reviews) — 4.6/5 stars (97 reviews)
- [IBM Sterling Configure, Price, Quote](https://www.g2.com/products/ibm-sterling-configure-price-quote/reviews) — 4.0/5 stars (89 reviews)
- [Oracle CPQ](https://www.g2.com/products/oracle-cpq/reviews) — 4.0/5 stars (271 reviews)

### Alternatives to Zoho CRM

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25794 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13804 reviews)
- [Freshsales](https://www.g2.com/products/freshsales/reviews) — 4.5/5 stars (1233 reviews)
- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9648 reviews)
- [Close](https://www.g2.com/products/close/reviews) — 4.7/5 stars (2038 reviews)
- [Nutshell](https://www.g2.com/products/nutshell/reviews) — 4.3/5 stars (1427 reviews)
- [Coevera](https://www.g2.com/products/coevera/reviews) — 4.6/5 stars (477 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14686 reviews)
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — 4.3/5 stars (3046 reviews)
- [Copper](https://www.g2.com/products/copper/reviews) — 4.5/5 stars (1157 reviews)

---
## Top Discussions

### Conga Advantage CPQ

- Title: [Apttus CPQ Integration with Oracle EBS R12 and SFDC](https://www.g2.com/discussions/apttus-cpq-integration-with-oracle-ebs-r12-and-sfdc) — 1 comment, 1 upvote
  > **Top comment:** "We are also looking the same integration solutions between these applications.
Apttus CPQ Integration requirements with Oracle EBS R12 and SFDC. 

Any help..."

### Zoho CRM

- Title: [What have you found better than ZOHO](https://www.g2.com/discussions/what-have-you-found-better-than-zoho) — 5 comments, 1 upvote
  > **Top comment:** "Zoho One, with over 45 business applications,  all centrally managed and synchronized, is the leader in breadth of application and breadth of security versus..."
- Title: [Is Zoho CRM really free?](https://www.g2.com/discussions/is-zoho-crm-really-free) — 4 comments, 5 upvotes
  > **Top comment:** "It free in trail after that you have to pay "
- Title: [What are the key strengths of Zoho CRM in managing customer relationships compared to other CRM platforms?](https://www.g2.com/discussions/zoho-crm-what-are-the-key-strengths-of-zoho-crm-in-managing-customer-relationships-compared-to-other-crm-platf) — 3 comments, 1 upvote
  > **Top comment:** "Zoho CRM has some great strengths when it comes to managing customer relationships. First, it's highly customizable, so you can easily tweak the platform to..."
- Title: [What are the key strengths of Zoho CRM in managing customer relationships compared to other CRM platforms?](https://www.g2.com/discussions/what-are-the-key-strengths-of-zoho-crm-in-managing-customer-relationships-compared-to-other-crm-platforms) — 3 comments
  > **Top comment:** "1. Affordable 
2. Flexible and great customisation 
3. Good user friendly interface "
- Title: [can we create segmentation in this](https://www.g2.com/discussions/can-we-create-segmentation-in-this) — 3 comments, 1 upvote *(includes official response)*
  > **Top comment:** "Yes Lavanya,

Zoho CRM supports segmentation. Segment your prospects/customers into buckets based on a pre-defined criteria, to identify cross-sell/up-sell..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/conga-advantage-cpq-vs-zoho-crm)