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At a Glance
Market Segments
Mid-Market (43.8% of reviews)
Mid-Market (42.3% of reviews)
Entry-Level Pricing
No pricing available
Free Trial
Comscore
Star Rating
(75)4.2 out of 5
Market Segments
Mid-Market (43.8% of reviews)
Entry-Level Pricing
No pricing available
Learn more about ComscoreSimilarweb
Star Rating
(1,006)4.5 out of 5
Market Segments
Mid-Market (42.3% of reviews)
Entry-Level Pricing
Free Trial
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Comscore excels in Audience Targeting with a score of 8.7, while Similarweb follows closely with 8.1. Reviewers mention that Comscore's targeting capabilities allow for more precise marketing strategies.
- Reviewers mention that Similarweb shines in SEO Auditing with a score of 7.9 compared to Comscore's 7.6. Users on G2 appreciate Similarweb's comprehensive SEO tools, which help in tracking changes effectively.
- G2 users highlight that Comscore's Real-Time Reporting feature scores 8.0, outperforming Similarweb's 7.0. Reviewers say that this capability is crucial for timely decision-making in marketing campaigns.
- Users say that Similarweb offers superior Content Creation Tools with a score of 7.7, while Comscore scores 7.0. Reviewers mention that Similarweb's tools facilitate better content management and curation.
- Reviewers mention that Comscore's Data Migration process is rated higher at 8.3 compared to Similarweb's 7.6. Users report that Comscore provides a smoother transition for businesses switching platforms.
- Users on G2 report that Similarweb's Custom Reports and Dashboards feature scores 7.6, slightly better than Comscore's 7.4. Reviewers say that Similarweb's customization options allow for more tailored insights into performance metrics.
Pricing
Entry-Level Pricing
Comscore
No pricing availableSimilarweb
Free trial
Free Trial
Ideal for Individual marketers who want to have basic data about their competitors.
- Basic Traffic Overview
Free Trial
Comscore
No trial information availableSimilarweb
Free Trial is available
Ratings
Meets Requirements
8.3
65
8.5
825
Ease of Use
7.9
66
8.6
833
Ease of Setup
8.1
30
8.7
336
Ease of Admin
8.0
27
8.6
268
Quality of Support
7.8
59
8.7
733
Has the product been a good partner in doing business?
8.2
28
8.7
273
Product Direction (% positive)
8.1
62
8.9
787
Features by Category
Metrics
7.8
25
Not enough data
7.4
27
Not enough data
7.4
22
Not enough data
7.3
22
Not enough data
7.4
21
Not enough data
7.1
20
Not enough data
6.8
20
Not enough data
7.1
20
Not enough data
7.3
19
Not enough data
Reporting
7.8
22
Not enough data
7.6
26
Not enough data
7.4
24
Not enough data
8.6
27
Not enough data
7.1
24
Not enough data
7.2
20
Not enough data
7.4
24
Not enough data
Other
7.9
24
Not enough data
8.2
25
Not enough data
7.6
22
Not enough data
7.8
23
Not enough data
7.4
17
Not enough data
7.5
17
Not enough data
7.1
19
Not enough data
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
7.1
17
Not enough data
7.1
18
Not enough data
7.8
21
Not enough data
7.7
23
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
8.3
472
Not enough data
8.4
234
Agentic AI - Competitive Intelligence
Not enough data
7.6
22
Platform Data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
499
Platform Content
Not enough data
Feature Not Available
Platform Reporting
Not enough data
8.2
504
Not enough data
8.4
505
SEO Auditing & Monitoring
Not enough data
7.6
53
Not enough data
8.1
54
Not enough data
8.1
136
Not enough data
7.4
48
Agentic AI - SEO Tools
Not enough data
7.7
11
Not enough data
8.2
11
Not enough data
8.3
11
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.6
11
SEO Content & Rankings
Not enough data
7.6
137
Not enough data
8.5
192
Not enough data
8.2
157
Not enough data
7.9
144
Not enough data
8.2
148
SEO Reporting
Not enough data
9.0
194
Not enough data
8.7
175
Not enough data
8.3
163
Not enough data
Feature Not Available
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Data collection
Not enough data
7.1
269
Not enough data
Feature Not Available
Not enough data
7.8
342
|
Verified
Not enough data
Feature Not Available
Not enough data
7.8
336
|
Verified
Segment Trending
Not enough data
8.4
444
|
Verified
Not enough data
7.5
376
Not enough data
8.3
417
|
Verified
Not enough data
Feature Not Available
Analysis
Not enough data
8.3
418
Not enough data
8.4
443
|
Verified
Not enough data
7.7
324
|
Verified
Platform
Not enough data
8.5
454
|
Verified
Not enough data
8.3
389
|
Verified
Not enough data
7.3
314
|
Verified
Not enough data
7.5
304
|
Verified
Not enough data
7.8
332
|
Verified
Not enough data
8.0
312
Agentic AI - Market Intelligence
Not enough data
8.2
11
Not enough data
Feature Not Available
Platform Insights
8.7
5
7.6
198
8.3
7
7.5
179
8.8
7
7.8
195
8.6
7
7.1
208
9.0
7
8.1
218
8.3
7
8.0
208
8.3
7
7.9
206
Agentic AI - Digital Advertising Intelligence
Not enough data
8.3
6
Not enough data
8.1
6
Not enough data
8.9
6
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Platform Additional Functionality
8.6
7
7.9
205
9.4
6
7.0
164
Platform Basics
Not enough data
8.4
217
Not enough data
7.4
193
Not enough data
8.1
225
Platform Data
Not enough data
7.4
163
Not enough data
8.0
188
Not enough data
8.7
226
Not enough data
7.6
184
Agentic AI - Operational Risk Management
Not enough data
Feature Not Available
Data Management
Not enough data
9.2
6
Not enough data
9.4
6
Not enough data
Feature Not Available
Data as a Service
Not enough data
9.4
6
Not enough data
9.7
6
Architecture
Not enough data
Feature Not Available
Not enough data
Feature Not Available
AI Visibility & Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Sentiment & Brand Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Competitive Benchmarking
Not enough data
Not enough data
Not enough data
Not enough data
AI Content Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Alerts
Not enough data
Not enough data
Not enough data
Not enough data
Tools
7.5
6
Feature Not Available
8.3
6
8.7
136
8.3
6
Feature Not Available
Metrics
7.8
6
8.1
115
7.2
6
8.3
125
7.5
6
8.3
127
7.5
6
7.9
118
6.9
6
7.6
116
8.1
6
8.6
128
Agentic AI - Content Analytics
Not enough data
7.5
12
Not enough data
7.4
12
Not enough data
7.8
12
Not enough data
8.2
12
Not enough data
8.8
12
Marketing Operations
7.6
7
Not enough data
8.3
7
Not enough data
8.1
7
Not enough data
8.3
7
Not enough data
7.3
8
Not enough data
6.2
7
Not enough data
Campaign Activity
7.7
8
Not enough data
7.7
8
Not enough data
7.4
7
Not enough data
8.1
7
Not enough data
7.9
7
Not enough data
8.3
8
Not enough data
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Comscore and Similarweb are categorized as Digital Advertising Intelligence and Content Analytics
Unique Categories
Comscore is categorized as Digital Analytics and Marketing Analytics
Similarweb is categorized as Data as a Service (DaaS), Paid Search Intelligence, Competitive Intelligence, Market Intelligence, SEO Tools, and Answer Engine Optimization (AEO)
Reviews
Reviewers' Company Size
Comscore
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Similarweb
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
61.6%
Broadcast Media
8.2%
Online Media
4.1%
Publishing
2.7%
Media Production
2.7%
Other
20.5%
Marketing and Advertising
26.7%
Retail
7.1%
Financial Services
6.8%
Information Technology and Services
5.8%
Computer Software
4.3%
Other
49.4%
Discussions
What vital service does Comscore provide to websites?
2 Comments
SU
Nice Read more
What is Comscore used for?
1 Comment
SL
Comscore is a reliable partner for planning, monetization, and media evaluation across all platformsRead more
Comscore has no more discussions with answers
ffffff
2 Comments
PM
It's awesome tool, the only one that helps to have a clear overwiew about traffic and competition.
Read more
When will Similarweb APIs be available for new metrics like Sessions per user, Avg Session time in App analysis catgeory
1 Comment
OB
Hi Kishore, good news! This data is now available through our App Intelligence tool. You can read more about this here:...Read more
Can I see what e-Commerce platform that use by the website?
1 Comment
OB
Hi Lifnur,
Similarweb provides a premium feature called 'Website Technologies' which provides a list of the web plugin applications or integrations...Read more
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