# Cognito Forms vs WPForms Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Cognito Forms excels in its **flexibility and customization options** , with users praising features like the ability to auto-populate fields and create calculated fields. This makes it a strong choice for those needing tailored solutions for their forms.
- **Users say** WPForms stands out for its **ease of use and quick setup** , with many highlighting the plug-and-play feature that allows for rapid form creation directly on their websites. This is particularly beneficial for users who want to implement forms without extensive technical knowledge.
- **According to verified reviews** , both products offer solid support, but WPForms slightly edges out with a higher satisfaction score. Users appreciate the responsive support team, which enhances their overall experience when troubleshooting or seeking assistance.
- **Reviewers mention** that Cognito Forms has a user-friendly interface that simplifies the process of setting up and editing forms. This intuitive design is frequently noted as one of the best experiences users have encountered, making it a great option for those new to form building.
- **Users highlight** that WPForms provides excellent integration capabilities, allowing forms to be connected directly to specific pages. This feature is particularly useful for businesses that need to streamline their workflows and ensure forms are contextually relevant.
- **G2 reviewers indicate** that while Cognito Forms is well-regarded for its **custom fields and conditional logic** , WPForms maintains a slight edge in overall user satisfaction, reflected in its higher star rating and more extensive user base, which can provide a more robust community for support and resources.



| | Cognito Forms | WPForms | 
|---|---|---|
| **Star Rating** | 4.6 out of 5 | 4.7 out of 5 | 
| **Total Reviews** | 118 | 970 | 
| **Largest Market Segment** | Small-Business (70.4% of reviews) | Small-Business (89.7% of reviews) | 
| **Entry Level Price** | $19.00 Per Month | No pricing available | 

---
## Top Pros & Cons

### Cognito Forms

Pros:
- Ease of Use (4 reviews)
- Ease of Creation (3 reviews)

Cons:
- Formatting Issues (1 reviews)
- Slow Loading (1 reviews)

### WPForms

Pros:
- Ease of Use (18 reviews)
- Features (10 reviews)

Cons:
- Expensive (7 reviews)
- Limited Customization (4 reviews)

---
## Ratings Comparison
| Rating | Cognito Forms | WPForms | 
|---|---|---|
  | **Meets Requirements** | 9.1 (94 reviews) | 9.2 (639 reviews) | 
  | **Ease of Use** | 9.1 (95 reviews) | 9.5 (652 reviews) | 
  | **Ease of Setup** | 9.0 (74 reviews) | 9.6 (557 reviews) | 
  | **Ease of Admin** | 9.2 (53 reviews) | 9.5 (540 reviews) | 
  | **Quality of Support** | 9.2 (73 reviews) | 9.3 (547 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.3 (48 reviews) | 9.5 (510 reviews) | 
  | **Product Direction (% positive)** | 8.1 (90 reviews) | 8.8 (598 reviews) | 

---
## Pricing

### Cognito Forms

#### Entry-Level Pricing

Plan: Pro

Price: $19.00 Per Month

Description: Create more advanced forms without any ads.

Key Features:
- Unlimited Forms and Fields
- 2 Users
- 2,000 Entries per Month

[Browse all 4 editions](https://www.g2.com/products/cognito-forms/pricing)

#### Free Trial

Yes

### WPForms

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Online Form Builder

| Product | Score | Reviews |
|---|---|---|
| **Cognito Forms** | 9.1/10 | 59 |
| **WPForms** | 8.9/10 | 227 |

#### Customization

| Feature | Cognito Forms | WPForms | 
|---|---|---|
| **Custom Fields** | 9.5 (50 reviews) | 9.1 (206 reviews) | 
| **Conditional Logic** | 9.2 (48 reviews) | 9.1 (193 reviews) | 
| **Multi-page Forms** | 9.3 (45 reviews) | 9.2 (175 reviews) | 
| **Design** | 8.8 (52 reviews) | 8.5 (207 reviews) | 

#### Additional Functionality

| Feature | Cognito Forms | WPForms | 
|---|---|---|
| **Embedded Forms** | 9.3 (41 reviews) | 9.3 (195 reviews) | 
| **Offline Capability** | Feature Not Available | 8.0 (140 reviews) | 
| **Notifications** | 9.0 (50 reviews) | 9.0 (203 reviews) | 
| **Payments** | 8.8 (23 reviews) | 8.8 (135 reviews) | 
| **Mobile Forms** | 9.1 (39 reviews) | 9.1 (181 reviews) | 

---
## Categories
**Shared Categories (1):** [Online Form Builder Software](https://www.g2.com/categories/online-form-builder)




---
## Reviewer Demographics

### By Company Size

| Segment | Cognito Forms | WPForms | 
|---|---|---|
| **Small-Business** | 70.4% | 89.7% | 
| **Mid-Market** | 21.7% | 9.3% | 
| **Enterprise** | 7.8% | 1.0% | 

### By Industry

#### Cognito Forms

- **Non-Profit Organization Management:** 8.4%
- **Real Estate:** 5.6%
- **Marketing and Advertising:** 4.7%
- **Education Management:** 4.7%
- **Accounting:** 4.7%
- **Construction:** 3.7%
- **Staffing and Recruiting:** 2.8%
- **Design:** 2.8%
- **Events Services:** 2.8%
- **Religious Institutions:** 2.8%
- **Other:** 57.0%

#### WPForms

- **Marketing and Advertising:** 14.3%
- **Non-Profit Organization Management:** 6.4%
- **Information Technology and Services:** 5.4%
- **Design:** 4.7%
- **Health, Wellness and Fitness:** 3.9%
- **Computer Software:** 3.6%
- **Graphic Design:** 2.7%
- **Real Estate:** 2.7%
- **Internet:** 2.4%
- **Construction:** 2.4%
- **Other:** 51.6%

---
## Alternatives

### Alternatives to Cognito Forms

- [Jotform](https://www.g2.com/products/jotform/reviews) — 4.7/5 stars (5188 reviews)
- [Typeform](https://www.g2.com/products/typeform/reviews) — 4.5/5 stars (1002 reviews)
- [Formstack Forms](https://www.g2.com/products/formstack-forms/reviews) — 4.3/5 stars (470 reviews)
- [Wufoo](https://www.g2.com/products/wufoo/reviews) — 4.2/5 stars (296 reviews)
- [Gravity Forms](https://www.g2.com/products/gravity-forms/reviews) — 4.7/5 stars (248 reviews)
- [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) — 4.4/5 stars (472 reviews)
- [FormAssembly](https://www.g2.com/products/formassembly/reviews) — 4.5/5 stars (400 reviews)
- [Zoho Forms](https://www.g2.com/products/zoho-forms/reviews) — 4.4/5 stars (129 reviews)
- [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) — 4.4/5 stars (23551 reviews)
- [123FormBuilder](https://www.g2.com/products/123formbuilder/reviews) — 4.5/5 stars (175 reviews)

### Alternatives to WPForms

- [Jotform](https://www.g2.com/products/jotform/reviews) — 4.7/5 stars (5188 reviews)
- [Typeform](https://www.g2.com/products/typeform/reviews) — 4.5/5 stars (1002 reviews)
- [Gravity Forms](https://www.g2.com/products/gravity-forms/reviews) — 4.7/5 stars (248 reviews)
- [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) — 4.4/5 stars (472 reviews)
- [Formstack Forms](https://www.g2.com/products/formstack-forms/reviews) — 4.3/5 stars (470 reviews)
- [PandaDoc](https://www.g2.com/products/pandadoc/reviews) — 4.7/5 stars (3495 reviews)
- [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) — 4.4/5 stars (23551 reviews)
- [FormAssembly](https://www.g2.com/products/formassembly/reviews) — 4.5/5 stars (400 reviews)
- [SurveySparrow](https://www.g2.com/products/surveysparrow/reviews) — 4.4/5 stars (2063 reviews)
- [Wufoo](https://www.g2.com/products/wufoo/reviews) — 4.2/5 stars (296 reviews)

---
## Top Discussions

### Cognito Forms

- Title: [Is Cognito forms legit?](https://www.g2.com/discussions/is-cognito-forms-legit) — 2 comments
  > **Top comment:** "Yes it is and have been using for past few years. "
- Title: [What is Cognito Forms used for?](https://www.g2.com/discussions/what-is-cognito-forms-used-for) — 1 comment
  > **Top comment:** "As a web-based form builder, Cognito can be used in limitless applications. They provide numerous templates to kickstart any project, but if you need..."
- Title: [Is Cognito free form?](https://www.g2.com/discussions/is-cognito-free-form) — 1 comment *(includes official response)*
  > **Top comment:** "Yes! When you sign up for our free Individual plan, you can build an unlimited number of forms and collect up to 500 entries per month. Additionally, take..."
- Title: [Is Cognito forms safe?](https://www.g2.com/discussions/is-cognito-forms-safe) — 1 comment *(includes official response)*
  > **Top comment:** "At Cognito Forms, the privacy and the security of your form data is of utmost importance to us.

From data encryption and secure transmission to data..."
- Title: [Is the free version a secure way to collect payment info?](https://www.g2.com/discussions/51661-is-the-free-version-a-secure-way-to-collect-payment-info) — 1 comment, 1 upvote
  > **Top comment:** "Hi Ellen! Organizations on the free Individual plan can use our integration with Stripe for secure credit card processing. To learn more about our security..."

### WPForms

- Title: [What is WPForms used for?](https://www.g2.com/discussions/what-is-wpforms-used-for) — 1 comment
  > **Top comment:** "It is a plugin used for building surveys, contact forms, polls, etc. "

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/cognito-forms-vs-wpforms)

