# Cognism vs Salesgenie by Data Axle Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Cognism excels in providing comprehensive contact information, with users highlighting its ability to retrieve emails and phone numbers efficiently. This feature is particularly beneficial for sales teams looking to connect with prospects quickly.
- **Users say** that Salesgenie by Data Axle stands out for its user-friendly interface and powerful filtering options. Reviewers appreciate the ability to drill down by city or zip code, making it easier to target specific markets effectively.
- **According to verified reviews** , Cognism's Chrome extension is a significant advantage, allowing users to streamline their prospecting process. This tool enhances productivity by enabling quick access to contact details directly from their browser.
- **Reviewers mention** that Salesgenie by Data Axle offers a straightforward setup process, which many users find appealing. The intuitive onboarding experience helps teams get started without extensive training, making it a good choice for small businesses.
- **G2 reviewers highlight** that while Cognism has a higher overall satisfaction score, Salesgenie by Data Axle receives praise for its performance in lead analysis and market insights, with users noting its effectiveness in generating actionable data.
- **Users report** that both platforms have their strengths, but Cognism's broader market presence and higher number of reviews suggest a more established reputation, particularly among mid-market companies, while Salesgenie is favored by small businesses for its simplicity and cost-effectiveness.



| | Cognism | Salesgenie by Data Axle | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.3 out of 5 | 
| **Total Reviews** | 1,347 | 352 | 
| **Largest Market Segment** | Mid-Market (53.6% of reviews) | Small-Business (79.9% of reviews) | 
| **Entry Level Price** | No pricing available | Starting at $99.00 Per Month | 

---
## Top Pros & Cons

### Cognism

Pros:
- Ease of Use (199 reviews)
- Contact Information (178 reviews)

Cons:
- Inaccurate Data (91 reviews)
- Incorrect Numbers (59 reviews)

### Salesgenie by Data Axle

Pros:
- Ease of Use (36 reviews)
- Lead Generation (26 reviews)

Cons:
- Inaccurate Data (15 reviews)
- Outdated Contacts (13 reviews)

---
## Ratings Comparison
| Rating | Cognism | Salesgenie by Data Axle | 
|---|---|---|
  | **Meets Requirements** | 8.7 (1092 reviews) | 8.5 (296 reviews) | 
  | **Ease of Use** | 9.0 (1113 reviews) | 8.7 (308 reviews) | 
  | **Ease of Setup** | 9.0 (654 reviews) | 9.1 (188 reviews) | 
  | **Ease of Admin** | 9.0 (209 reviews) | 9.0 (93 reviews) | 
  | **Quality of Support** | 9.1 (988 reviews) | 9.0 (291 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.3 (212 reviews) | 9.2 (92 reviews) | 
  | **Product Direction (% positive)** | 9.2 (1054 reviews) | 8.4 (301 reviews) | 

---
## Pricing

### Cognism

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### Salesgenie by Data Axle

#### Entry-Level Pricing

Plan: Basic

Price: Starting at $99.00 Per Month

Key Features:
- Unlimited List Building
- Contact Info and Profiles
- Free Customer Profiles Analysis

[Browse all 3 editions](https://www.g2.com/products/salesgenie-by-data-axle/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Sales Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Cognism** | 7.7/10 | 753 |
| **Salesgenie by Data Axle** | 8.4/10 | 182 |

#### Data Availability

| Feature | Cognism | Salesgenie by Data Axle | 
|---|---|---|
| **Contact Data Availability** | 8.2 (704 reviews) | 8.6 (149 reviews) | 
| **Company Data Availability** | 8.4 (660 reviews) | 8.7 (139 reviews) | 
| **Industry Research Availability** | 7.9 (621 reviews) ✓ Verified | 8.8 (127 reviews) ✓ Verified | 
| **Technographic Data Availability** | 7.4 (389 reviews) | Feature Not Available | 

#### Data Accuracy

| Feature | Cognism | Salesgenie by Data Axle | 
|---|---|---|
| **Contact Data Accuracy** | 7.8 (690 reviews) | 7.9 (142 reviews) | 
| **Company Data Accuracy** | 8.1 (643 reviews) | 8.2 (125 reviews) | 
| **Technographic Data Accuracy** | 7.5 (385 reviews) | Feature Not Available | 

#### Agentic AI - Sales Intelligence

| Feature | Cognism | Salesgenie by Data Axle | 
|---|---|---|
| **Autonomous Task Execution** | 6.6 (150 reviews) | 7.3 (28 reviews) | 
| **Cross-system Integration** | 7.2 (151 reviews) | 7.4 (25 reviews) | 
| **Adaptive Learning** | 6.7 (148 reviews) | 7.7 (26 reviews) | 
| **Natural Language Interaction** | 6.7 (150 reviews) | 7.7 (26 reviews) | 
| **Proactive Assistance** | 6.8 (150 reviews) | 7.9 (25 reviews) | 
| **Decision Making** | 7.0 (149 reviews) | 7.7 (25 reviews) | 

#### Platform

| Feature | Cognism | Salesgenie by Data Axle | 
|---|---|---|
| **Internationalization** | Feature Not Available | 8.7 (66 reviews) | 
| **User, Role, and Access Management** | 8.2 (463 reviews) ✓ Verified | 9.3 (40 reviews) | 
| **Performance and Reliability** | 8.6 (488 reviews) | 9.1 (88 reviews) | 
| **Reporting/Dashboards** | 7.7 (410 reviews) | 9.3 (78 reviews) ✓ Verified | 
| **Mobile User Support** | Feature Not Available | 8.7 (67 reviews) ✓ Verified | 
| **APIs** | 8.1 (441 reviews) | 9.1 (59 reviews) | 

#### Features

| Feature | Cognism | Salesgenie by Data Axle | 
|---|---|---|
| **Lead Builder** | 8.4 (626 reviews) | 9.0 (138 reviews) | 
| **Integration to CRM/Marketing Automation** | 8.4 (601 reviews) | 8.2 (98 reviews) | 
| **Data Cleaning/Enrichment** | 7.9 (585 reviews) ✓ Verified | 8.4 (105 reviews) ✓ Verified | 
| **Data Segmentation/Filtering** | 8.1 (593 reviews) ✓ Verified | 8.8 (136 reviews) ✓ Verified | 
| **Search** | 8.5 (645 reviews) ✓ Verified | 8.9 (135 reviews) ✓ Verified | 
| **News/People Alerts** | 7.3 (466 reviews) | 7.9 (51 reviews) | 
| **Connections** | 7.6 (522 reviews) | 8.3 (96 reviews) ✓ Verified | 
| **Reporting** | 7.6 (544 reviews) ✓ Verified | 8.5 (99 reviews) ✓ Verified | 
| **Messaging** | 7.2 (530 reviews) ✓ Verified | 8.5 (89 reviews) ✓ Verified | 

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **Cognism** | N/A | N/A |
| **Salesgenie by Data Axle** | N/A | N/A |

#### Lead Generation

| Feature | Cognism | Salesgenie by Data Axle | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import & Export Tools** | Not enough data | Not enough data | 

### Buyer Intent Data Providers

| Product | Score | Reviews |
|---|---|---|
| **Cognism** | N/A | N/A |
| **Salesgenie by Data Axle** | 7.8/10 | 12 |

#### Data Availability

| Feature | Cognism | Salesgenie by Data Axle | 
|---|---|---|
| **Contact Data Availability** | Not enough data | 7.9 (11 reviews) | 
| **Account Data Availability** | Not enough data | 7.8 (10 reviews) | 
| **Offline Data** | Not enough data | 7.5 (8 reviews) | 

#### Platform Additional Functionality

| Feature | Cognism | Salesgenie by Data Axle | 
|---|---|---|
| **Integrations** | Not enough data | 7.5 (8 reviews) | 
| **Topic Customization** | Not enough data | 8.3 (9 reviews) | 
| **Natural Language Processing (NLP)** | Not enough data | 7.7 (8 reviews) | 
| **Alerts** | Not enough data | 7.5 (8 reviews) | 
| **Real-time Intent** | Not enough data | 8.1 (8 reviews) | 

### Lead Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Cognism** | 8.2/10 | 559 |
| **Salesgenie by Data Axle** | 8.6/10 | 35 |

#### Lead Intelligence

| Feature | Cognism | Salesgenie by Data Axle | 
|---|---|---|
| **Lead Validation** | 8.3 (516 reviews) ✓ Verified | 8.4 (31 reviews) | 
| **Lead Enrichment** | 8.3 (516 reviews) ✓ Verified | 8.8 (31 reviews) | 
| **Lead Quality** | 8.2 (539 reviews) ✓ Verified | 8.6 (33 reviews) | 
| **Lead Analysis** | 8.0 (497 reviews) ✓ Verified | 9.0 (32 reviews) | 
| **Browser Extension** | 8.9 (531 reviews) ✓ Verified | Feature Not Available | 

#### Agentic AI - Lead Intelligence

| Feature | Cognism | Salesgenie by Data Axle | 
|---|---|---|
| **Cross-system Integration** | 7.3 (91 reviews) | 8.3 (10 reviews) | 

### Lead Capture

| Product | Score | Reviews |
|---|---|---|
| **Cognism** | N/A | N/A |
| **Salesgenie by Data Axle** | 8.2/10 | 87 |

#### Lead Monitoring

| Feature | Cognism | Salesgenie by Data Axle | 
|---|---|---|
| **Features** | Not enough data | 8.8 (85 reviews) ✓ Verified | 
| **Performance** | Not enough data | 8.6 (81 reviews) ✓ Verified | 
| **Identification** | Not enough data | 8.2 (75 reviews) ✓ Verified | 

#### Agentic AI - Lead Capture

| Feature | Cognism | Salesgenie by Data Axle | 
|---|---|---|
| **Cross-system Integration** | Not enough data | 7.4 (7 reviews) | 
| **Proactive Assistance** | Not enough data | 7.7 (8 reviews) | 

#### Data Capture

| Feature | Cognism | Salesgenie by Data Axle | 
|---|---|---|
| **Mobile** | Not enough data | 7.8 (70 reviews) ✓ Verified | 
| **Websites** | Not enough data | 8.1 (74 reviews) ✓ Verified | 
| **Social Media** | Not enough data | 7.8 (73 reviews) ✓ Verified | 
| **Data** | Not enough data | 8.4 (80 reviews) ✓ Verified | 

#### Analytics

| Feature | Cognism | Salesgenie by Data Axle | 
|---|---|---|
| **Export/Import** | Not enough data | 8.9 (80 reviews) ✓ Verified | 
| **Reporting** | Not enough data | 8.6 (74 reviews) ✓ Verified | 

#### Customization

| Feature | Cognism | Salesgenie by Data Axle | 
|---|---|---|
| **Forms** | Not enough data | 8.1 (71 reviews) ✓ Verified | 
| **Personalization** | Not enough data | 8.4 (76 reviews) ✓ Verified | 
| **Templates** | Not enough data | 8.4 (73 reviews) ✓ Verified | 
| **Integration** | Not enough data | 8.3 (71 reviews) ✓ Verified | 

### Lead Mining

| Product | Score | Reviews |
|---|---|---|
| **Cognism** | 7.0/10 | 70 |
| **Salesgenie by Data Axle** | N/A | N/A |

#### Agentic AI - Lead Mining

| Feature | Cognism | Salesgenie by Data Axle | 
|---|---|---|
| **Cross-system Integration** | 7.1 (69 reviews) | Not enough data | 
| **Proactive Assistance** | 6.9 (69 reviews) | Not enough data | 

### Marketing Account Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Cognism** | 7.8/10 | 165 |
| **Salesgenie by Data Axle** | 9.2/10 | 7 |

#### Agentic AI - Marketing Account Intelligence

| Feature | Cognism | Salesgenie by Data Axle | 
|---|---|---|
| **Autonomous Task Execution** | 7.3 (22 reviews) | Feature Not Available | 
| **Cross-system Integration** | 7.5 (22 reviews) | Feature Not Available | 
| **Adaptive Learning** | 7.5 (22 reviews) | Feature Not Available | 
| **Natural Language Interaction** | 7.3 (22 reviews) | Feature Not Available | 

#### Lead Intelligence

| Feature | Cognism | Salesgenie by Data Axle | 
|---|---|---|
| **Market Insights ** | 7.9 (103 reviews) | 9.3 (5 reviews) | 
| **Account-level Insights ** | 8.2 (141 reviews) | 9.2 (6 reviews) | 
| **Lead Analysis ** | Feature Not Available | 9.2 (6 reviews) | 

#### Lead Management

| Feature | Cognism | Salesgenie by Data Axle | 
|---|---|---|
| **Segmentation ** | 8.5 (146 reviews) | 8.3 (6 reviews) | 
| **Predictive Scoring ** | Feature Not Available | 8.7 (5 reviews) | 
| **Account Identification ** | 8.3 (145 reviews) | 9.2 (6 reviews) | 

#### Marketing Campaigns

| Feature | Cognism | Salesgenie by Data Axle | 
|---|---|---|
| **Opportunity Timeline ** | Feature Not Available | 9.7 (5 reviews) | 
| **Customization ** | Feature Not Available | 9.7 (5 reviews) | 

#### Data Availability - Marketing Account Intelligence 

| Feature | Cognism | Salesgenie by Data Axle | 
|---|---|---|
| **Technographic Data Availability** | 7.7 (73 reviews) | Not enough data | 

#### Data Accuracy - Marketing Account Intelligence 

| Feature | Cognism | Salesgenie by Data Axle | 
|---|---|---|
| **Technographic Data Accuracy** | 7.7 (75 reviews) | Not enough data | 

---
## Categories
**Shared Categories (4):** [Marketing Account Intelligence Software](https://www.g2.com/categories/marketing-account-intelligence), [Lead Intelligence Software](https://www.g2.com/categories/lead-intelligence), [Sales Intelligence Software](https://www.g2.com/categories/sales-intelligence), [Lead Mining Software](https://www.g2.com/categories/lead-mining)


**Unique to Salesgenie by Data Axle (2):** [Lead Capture Software](https://www.g2.com/categories/lead-capture), [Buyer Intent Data Providers](https://www.g2.com/categories/buyer-intent-data-providers)


---
## Reviewer Demographics

### By Company Size

| Segment | Cognism | Salesgenie by Data Axle | 
|---|---|---|
| **Small-Business** | 25.3% | 79.9% | 
| **Mid-Market** | 53.6% | 13.4% | 
| **Enterprise** | 21.0% | 6.7% | 

### By Industry

#### Cognism

- **Computer Software:** 24.8%
- **Information Technology and Services:** 21.3%
- **Marketing and Advertising:** 6.5%
- **Financial Services:** 5.7%
- **Events Services:** 3.4%
- **Computer & Network Security:** 3.3%
- **Staffing and Recruiting:** 3.2%
- **Market Research:** 2.1%
- **Human Resources:** 1.9%
- **Telecommunications:** 1.7%
- **Other:** 26.2%

#### Salesgenie by Data Axle

- **Insurance:** 20.1%
- **Financial Services:** 11.0%
- **Marketing and Advertising:** 7.3%
- **Construction:** 5.2%
- **Information Technology and Services:** 4.0%
- **Computer Software:** 3.0%
- **Commercial Real Estate:** 2.4%
- **Automotive:** 2.1%
- **Accounting:** 2.1%
- **Internet:** 1.8%
- **Other:** 40.9%

---
## Alternatives

### Alternatives to Cognism

- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9688 reviews)
- [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) — 4.5/5 stars (9108 reviews)
- [Lusha](https://www.g2.com/products/lusha/reviews) — 4.3/5 stars (1660 reviews)
- [RocketReach](https://www.g2.com/products/rocketreach/reviews) — 4.4/5 stars (1369 reviews)
- [UpLead](https://www.g2.com/products/uplead/reviews) — 4.7/5 stars (828 reviews)
- [Lead411](https://www.g2.com/products/lead411/reviews) — 4.5/5 stars (481 reviews)
- [LeadIQ](https://www.g2.com/products/leadiq/reviews) — 4.2/5 stars (1179 reviews)
- [Clearbit](https://www.g2.com/products/clearbit/reviews) — 4.4/5 stars (633 reviews)
- [SalesIntel](https://www.g2.com/products/salesintel/reviews) — 4.3/5 stars (540 reviews)
- [Seamless (formally Seamless.AI)](https://www.g2.com/products/seamless-formally-seamless-ai/reviews) — 4.4/5 stars (5353 reviews)

### Alternatives to Salesgenie by Data Axle

- [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) — 4.5/5 stars (9108 reviews)
- [UpLead](https://www.g2.com/products/uplead/reviews) — 4.7/5 stars (828 reviews)
- [Lead411](https://www.g2.com/products/lead411/reviews) — 4.5/5 stars (481 reviews)
- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9688 reviews)
- [D&B Hoovers](https://www.g2.com/products/dun-bradstreet-d-b-hoovers/reviews) — 4.1/5 stars (781 reviews)
- [Seamless (formally Seamless.AI)](https://www.g2.com/products/seamless-formally-seamless-ai/reviews) — 4.4/5 stars (5353 reviews)
- [LinkedIn Sales Navigator](https://www.g2.com/products/linkedin-sales-navigator/reviews) — 4.4/5 stars (2205 reviews)
- [Lusha](https://www.g2.com/products/lusha/reviews) — 4.3/5 stars (1660 reviews)
- [RocketReach](https://www.g2.com/products/rocketreach/reviews) — 4.4/5 stars (1369 reviews)
- [Clearbit](https://www.g2.com/products/clearbit/reviews) — 4.4/5 stars (633 reviews)

---
## Top Discussions

### Cognism

- Title: [What is a Sales Trigger?](https://www.g2.com/discussions/sales-triggers) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "A Sales Trigger is the optimal time for sales & marketing professionals to outreach. This can be anything from someone recently joining a job role, a company..."
- Title: [What services does Cognism offer?](https://www.g2.com/discussions/services-64e4c72a-135c-4287-8993-a7085c38a282) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "We are able to provide data as well as a means of actioning it within our technology. We provide our clients with an in-house copywriter and a dedicated..."
- Title: [Is Cognism's data GDPR compliant?](https://www.g2.com/discussions/gdpr-69c91a76-2d0f-4768-a8e3-83505761529d) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Yes, we are a registered member of the ICO and DMA. We have legal notes supporting our software, a Microsoft GDPR partner and able to action sourcing requests."
- Title: [What integrations does Cognism have?](https://www.g2.com/discussions/integrations-db97d8eb-5833-4d43-a90c-14055c2e3b5b) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "We have integrations with the following: Salesforce, HubSpot, Microsoft Dynamics, Pipedrive and Outreach.

We offer Native Applications in Salesforce and..."
- Title: [How much data do you have?](https://www.g2.com/discussions/data-bc6abee0-85ff-4ce0-9863-ec9e7a4c0e8e) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "We have 400 Million Business-to-Business profiles that are updated in real-time via our AI."

### Salesgenie by Data Axle

- Title: [What does Exact data do?](https://www.g2.com/discussions/what-does-exact-data-do) — 1 comment
  > **Top comment:** "Supposedly provide lead generation and prospect databases. They were absolutely abysmal at both, and provides garbage I could’ve procured from a random phone..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/cognism-vs-salesgenie-by-data-axle)