# Cognism, D&B Connect vs UpLead Comparison

| | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.1 out of 5 | 4.7 out of 5 | 
| **Total Reviews** | 1,325 | 133 | 820 | 
| **Largest Market Segment** | Mid-Market (53.4% of reviews) | Mid-Market (45.2% of reviews) | Small-Business (76.9% of reviews) | 
| **Entry Level Price** | No pricing available | No pricing available | $0.00 | 

---
## Top Pros & Cons

### Cognism

Pros:
- Ease of Use (216 reviews)
- Contact Information (193 reviews)

Cons:
- Inaccurate Data (99 reviews)
- Incorrect Numbers (62 reviews)

### D&B Connect

Pros:
- Ease of Use (19 reviews)
- Data Accuracy (18 reviews)

Cons:
- Limitations (9 reviews)
- Expensive (7 reviews)

### UpLead

Pros:
- Data Accuracy (27 reviews)
- Contact Information (26 reviews)

Cons:
- Missing Contacts (7 reviews)
- Outdated Contacts (7 reviews)

---
## Ratings Comparison
| Rating | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
  | **Meets Requirements** | 8.7 (1077 reviews) | 8.3 (116 reviews) | 9.1 (623 reviews) | 
  | **Ease of Use** | 9.0 (1097 reviews) | 8.5 (117 reviews) | 9.4 (635 reviews) | 
  | **Ease of Setup** | 9.0 (639 reviews) | 8.1 (62 reviews) | 9.5 (251 reviews) | 
  | **Ease of Admin** | 9.0 (209 reviews) | 8.2 (48 reviews) | 9.5 (205 reviews) | 
  | **Quality of Support** | 9.1 (975 reviews) | 8.5 (110 reviews) | 9.3 (584 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.3 (212 reviews) | 8.7 (50 reviews) | 9.6 (204 reviews) | 
  | **Product Direction (% positive)** | 9.2 (1041 reviews) | 7.7 (112 reviews) | 9.1 (607 reviews) | 

---
## Pricing

### Cognism

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### D&B Connect

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

### UpLead

#### Entry-Level Pricing

Plan: Free Trial

Price: $0.00

Description: Free Test Drive

Key Features:
- Single User
- 100% Verified Emails
- Mobile Direct Dials

[Browse all 4 editions](https://www.g2.com/products/uplead/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Sales Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Cognism** | 7.7/10 | 737 |
| **D&B Connect** | 8.5/10 | 52 |
| **UpLead** | 8.6/10 | 378 |

#### Data Availability

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Contact Data Availability** | 8.2 (690 reviews) | 7.8 (45 reviews) | 8.8 (329 reviews) | 
| **Company Data Availability** | 8.4 (659 reviews) | 8.4 (46 reviews) | 9.0 (324 reviews) | 
| **Industry Research Availability** | 7.9 (621 reviews) ✓ Verified | Feature Not Available | 8.9 (290 reviews) ✓ Verified | 
| **Technographic Data Availability** | 7.4 (389 reviews) | 7.4 (7 reviews) | 9.0 (25 reviews) | 

#### Data Accuracy

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Contact Data Accuracy** | 7.8 (682 reviews) | 7.5 (44 reviews) | 8.4 (321 reviews) | 
| **Company Data Accuracy** | 8.1 (642 reviews) | 8.1 (45 reviews) | 8.8 (315 reviews) | 
| **Technographic Data Accuracy** | 7.5 (385 reviews) | 7.4 (7 reviews) | 8.8 (25 reviews) | 

#### Agentic AI - Sales Intelligence

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Autonomous Task Execution** | 6.6 (150 reviews) | Not enough data | 7.6 (9 reviews) | 
| **Cross-system Integration** | 7.2 (151 reviews) | Not enough data | 8.0 (9 reviews) | 
| **Adaptive Learning** | 6.7 (148 reviews) | Not enough data | 7.8 (9 reviews) | 
| **Natural Language Interaction** | 6.7 (150 reviews) | Not enough data | 7.8 (9 reviews) | 
| **Proactive Assistance** | 6.8 (150 reviews) | Not enough data | 8.1 (9 reviews) | 
| **Decision Making** | 7.0 (149 reviews) | Not enough data | 8.9 (9 reviews) | 

#### Platform

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Internationalization** | Feature Not Available | 8.1 (30 reviews) | 8.6 (110 reviews) | 
| **User, Role, and Access Management** | 8.2 (463 reviews) ✓ Verified | 8.6 (33 reviews) | 9.0 (140 reviews) ✓ Verified | 
| **Performance and Reliability** | 8.6 (481 reviews) | 9.0 (36 reviews) | 9.3 (168 reviews) | 
| **Reporting/Dashboards** | 7.7 (410 reviews) | Feature Not Available | 8.9 (139 reviews) ✓ Verified | 
| **Mobile User Support** | Feature Not Available | Feature Not Available | 8.6 (103 reviews) ✓ Verified | 
| **APIs** | 8.1 (439 reviews) | 8.3 (28 reviews) | 8.7 (102 reviews) | 

#### Features

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Lead Builder** | 8.4 (621 reviews) | 8.3 (33 reviews) | 9.2 (278 reviews) | 
| **Integration to CRM/Marketing Automation** | 8.4 (598 reviews) | 8.2 (35 reviews) | 9.0 (227 reviews) | 
| **Data Cleaning/Enrichment** | 7.9 (583 reviews) ✓ Verified | 8.6 (44 reviews) ✓ Verified | 8.9 (237 reviews) ✓ Verified | 
| **Data Segmentation/Filtering** | 8.1 (591 reviews) ✓ Verified | Feature Not Available | 9.0 (264 reviews) ✓ Verified | 
| **Search** | 8.5 (639 reviews) ✓ Verified | Feature Not Available | 9.2 (328 reviews) ✓ Verified | 
| **News/People Alerts** | 7.3 (465 reviews) | Feature Not Available | 7.9 (72 reviews) | 
| **Connections** | 7.6 (522 reviews) | Feature Not Available | 8.7 (247 reviews) ✓ Verified | 
| **Reporting** | 7.6 (544 reviews) ✓ Verified | Feature Not Available | Feature Not Available | 
| **Messaging** | 7.2 (529 reviews) ✓ Verified | 8.0 (28 reviews) | 8.1 (67 reviews) | 

### Account Data Management

| Product | Score | Reviews |
|---|---|---|
| **Cognism** | N/A | N/A |
| **D&B Connect** | N/A | N/A |
| **UpLead** | 8.8/10 | 60 |

#### Lead Intelligence

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Market Insights ** | Not enough data | Not enough data | 8.7 (42 reviews) | 
| **Account-level Insights ** | Not enough data | Not enough data | 8.7 (43 reviews) | 
| **Lead Analysis ** | Not enough data | Not enough data | 8.9 (48 reviews) | 

#### Lead Management

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Segmentation ** | Not enough data | Not enough data | 8.9 (47 reviews) | 
| **Predictive Scoring ** | Not enough data | Not enough data | 8.6 (37 reviews) | 
| **Account Identification ** | Not enough data | Not enough data | 9.1 (45 reviews) | 

#### Marketing Campaigns

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Omni-Channel Tracking ** | Not enough data | Not enough data | Feature Not Available | 
| **Revenue Planning ** | Not enough data | Not enough data | Feature Not Available | 
| **Media Attribution ** | Not enough data | Not enough data | Feature Not Available | 
| **Opportunity Timeline ** | Not enough data | Not enough data | Feature Not Available | 
| **Customization ** | Not enough data | Not enough data | Feature Not Available | 

#### Campaign Execution

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Website Personalization ** | Not enough data | Not enough data | 8.4 (38 reviews) | 
| **Prioritized Accounts ** | Not enough data | Not enough data | 8.6 (42 reviews) | 
| **Trending Accounts ** | Not enough data | Not enough data | 8.5 (40 reviews) | 
| **Email Campaigns ** | Not enough data | Not enough data | 9.1 (44 reviews) | 

#### Agentic AI - Account Data Management

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **Cognism** | N/A | N/A |
| **D&B Connect** | N/A | N/A |
| **UpLead** | N/A | N/A |

#### Lead Generation

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | Not enough data | 
| **Data Import & Export Tools** | Not enough data | Not enough data | Not enough data | 

### Data Governance

| Product | Score | Reviews |
|---|---|---|
| **Cognism** | N/A | N/A |
| **D&B Connect** | 8.4/10 | 19 |
| **UpLead** | N/A | N/A |

#### Administration

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Data Modelling** | Not enough data | 8.4 (15 reviews) | Not enough data | 
| **Recommendations** | Not enough data | Feature Not Available | Not enough data | 
| **Workflow Management** | Not enough data | 8.0 (16 reviews) | Not enough data | 
| **Dashboards and Visualizations** | Not enough data | 8.8 (16 reviews) | Not enough data | 

#### Management

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Business Glossary** | Not enough data | Feature Not Available | Not enough data | 
| **Data Discovery** | Not enough data | 8.5 (16 reviews) | Not enough data | 
| **Data Profililng** | Not enough data | 8.5 (16 reviews) | Not enough data | 
| **Reporting and Visualization** | Not enough data | 8.5 (16 reviews) | Not enough data | 
| **Data Lineage** | Not enough data | 8.0 (16 reviews) | Not enough data | 

#### Compliance

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Sensitive Data Compliance** | Not enough data | 8.1 (14 reviews) | Not enough data | 
| **Training and Guidelines** | Not enough data | Feature Not Available | Not enough data | 
| **Policy Enforcement** | Not enough data | 8.3 (16 reviews) | Not enough data | 
| **Compliance Monitoring** | Not enough data | Feature Not Available | Not enough data | 

#### Security

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Access Control** | Not enough data | 8.3 (16 reviews) | Not enough data | 
| **Roles Management** | Not enough data | 8.8 (16 reviews) | Not enough data | 
| **Compliance Management** | Not enough data | 8.1 (15 reviews) | Not enough data | 

#### Data Quality

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Data Preparation** | Not enough data | 8.6 (16 reviews) | Not enough data | 
| **Data Distribution** | Not enough data | 8.8 (15 reviews) | Not enough data | 
| **Data Unification** | Not enough data | 8.9 (16 reviews) | Not enough data | 

#### Maintainence

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Data Quality Management** | Not enough data | 9.2 (16 reviews) | Not enough data | 
| **Policy Management** | Not enough data | Feature Not Available | Not enough data | 

#### Generative AI

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | 8.3 (11 reviews) | Not enough data | 
| **AI Text Summarization** | Not enough data | 7.4 (11 reviews) | Not enough data | 

#### Agentic AI - Data Governance

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

### Buyer Intent Data Providers

| Product | Score | Reviews |
|---|---|---|
| **Cognism** | N/A | N/A |
| **D&B Connect** | N/A | N/A |
| **UpLead** | 8.8/10 | 47 |

#### Data Availability

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Contact Data Availability** | Not enough data | Not enough data | 8.9 (46 reviews) | 
| **Account Data Availability** | Not enough data | Not enough data | 9.1 (43 reviews) | 
| **Offline Data** | Not enough data | Not enough data | 8.5 (32 reviews) | 

#### Platform Additional Functionality

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Integrations** | Not enough data | Not enough data | 8.8 (34 reviews) | 
| **Topic Customization** | Not enough data | Not enough data | 8.9 (34 reviews) | 
| **Natural Language Processing (NLP)** | Not enough data | Not enough data | 8.6 (30 reviews) | 
| **Alerts** | Not enough data | Not enough data | 8.6 (30 reviews) | 
| **Real-time Intent** | Not enough data | Not enough data | 8.7 (32 reviews) | 

### Lead Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Cognism** | 8.2/10 | 558 |
| **D&B Connect** | 9.0/10 | 28 |
| **UpLead** | 8.5/10 | 265 |

#### Lead Intelligence

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Lead Validation** | 8.3 (515 reviews) ✓ Verified | 8.9 (27 reviews) | 8.8 (230 reviews) ✓ Verified | 
| **Lead Enrichment** | 8.3 (515 reviews) ✓ Verified | 9.0 (28 reviews) | 8.8 (202 reviews) ✓ Verified | 
| **Lead Quality** | 8.2 (538 reviews) ✓ Verified | 9.0 (27 reviews) | 8.5 (243 reviews) ✓ Verified | 
| **Lead Analysis** | 8.0 (497 reviews) ✓ Verified | Feature Not Available | 8.6 (204 reviews) ✓ Verified | 
| **Browser Extension** | 8.9 (531 reviews) ✓ Verified | Feature Not Available | 8.8 (164 reviews) ✓ Verified | 

#### Agentic AI - Lead Intelligence

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Cross-system Integration** | 7.3 (91 reviews) | Not enough data | 7.4 (15 reviews) | 

### Lead-to-Account Matching and Routing

| Product | Score | Reviews |
|---|---|---|
| **Cognism** | N/A | N/A |
| **D&B Connect** | 7.6/10 | 10 |
| **UpLead** | N/A | N/A |

#### Matching

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Priority Matching** | Not enough data | 8.5 (10 reviews) | Not enough data | 
| **Account Tiebreakers** | Not enough data | 8.2 (10 reviews) | Not enough data | 
| **Fuzzy Matching** | Not enough data | 8.0 (10 reviews) | Not enough data | 

#### Routing

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Match and Route** | Not enough data | 7.6 (9 reviews) | Not enough data | 
| **Multi-Objects** | Not enough data | 7.0 (10 reviews) | Not enough data | 
| **Territories** | Not enough data | 7.2 (10 reviews) | Not enough data | 
| **Working Hours** | Not enough data | 7.0 (10 reviews) | Not enough data | 

#### Platform Operations

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Service level Agreements** | Not enough data | Feature Not Available | Not enough data | 
| **Audit Logs** | Not enough data | Feature Not Available | Not enough data | 
| **Duplicate Match** | Not enough data | 8.1 (9 reviews) | Not enough data | 
| **Capping** | Not enough data | 6.5 (9 reviews) | Not enough data | 
| **Analytics** | Not enough data | 7.8 (9 reviews) | Not enough data | 
| **Integrations** | Not enough data | 7.6 (9 reviews) | Not enough data | 
| **Alerts & Notifications** | Not enough data | Not enough data | Not enough data | 
| **AI Lead Matching & Routing** | Not enough data | Not enough data | Not enough data | 

### Lead Mining

| Product | Score | Reviews |
|---|---|---|
| **Cognism** | 7.0/10 | 69 |
| **D&B Connect** | N/A | N/A |
| **UpLead** | 8.1/10 | 9 |

#### Agentic AI - Lead Mining

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Cross-system Integration** | 7.1 (68 reviews) | Not enough data | 8.1 (9 reviews) | 
| **Proactive Assistance** | 6.9 (69 reviews) | Not enough data | 8.0 (9 reviews) | 

### Visitor Identification

| Product | Score | Reviews |
|---|---|---|
| **Cognism** | N/A | N/A |
| **D&B Connect** | N/A | N/A |
| **UpLead** | N/A | N/A |

#### Agentic AI - Visitor Identification

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 

### Salesforce AppExchange Apps

| Product | Score | Reviews |
|---|---|---|
| **Cognism** | N/A | N/A |
| **D&B Connect** | N/A | N/A |
| **UpLead** | N/A | N/A |

#### Agentic AI - Salesforce AppExchange Apps

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

### Marketing Account Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Cognism** | 7.8/10 | 165 |
| **D&B Connect** | N/A | N/A |
| **UpLead** | 9.2/10 | 158 |

#### Agentic AI - Marketing Account Intelligence

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Autonomous Task Execution** | 7.3 (22 reviews) | Not enough data | 9.7 (5 reviews) | 
| **Cross-system Integration** | 7.5 (22 reviews) | Not enough data | 9.7 (5 reviews) | 
| **Adaptive Learning** | 7.5 (22 reviews) | Not enough data | 9.7 (5 reviews) | 
| **Natural Language Interaction** | 7.3 (22 reviews) | Not enough data | 9.7 (5 reviews) | 

#### Lead Intelligence

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Market Insights ** | 7.9 (103 reviews) | Feature Not Available | 9.0 (110 reviews) | 
| **Account-level Insights ** | 8.2 (141 reviews) | Feature Not Available | 9.2 (114 reviews) | 
| **Lead Analysis ** | Feature Not Available | Feature Not Available | 9.2 (117 reviews) | 

#### Lead Management

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Segmentation ** | 8.5 (146 reviews) | Feature Not Available | 9.3 (119 reviews) | 
| **Account Identification ** | 8.3 (145 reviews) | Feature Not Available | 9.2 (124 reviews) | 

#### Data Availability - Marketing Account Intelligence 

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Technographic Data Availability** | 7.7 (73 reviews) | Not enough data | 8.2 (12 reviews) | 

#### Data Accuracy - Marketing Account Intelligence 

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Technographic Data Accuracy** | 7.7 (75 reviews) | Not enough data | 8.2 (13 reviews) | 

### Data Quality

| Product | Score | Reviews |
|---|---|---|
| **Cognism** | N/A | N/A |
| **D&B Connect** | 8.1/10 | 43 |
| **UpLead** | N/A | N/A |

#### Functionality

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Identification** | Not enough data | 8.1 (37 reviews) | Not enough data | 
| **Correction** | Not enough data | 8.0 (36 reviews) | Not enough data | 
| **Normalization** | Not enough data | 8.1 (38 reviews) | Not enough data | 
| **Preventative Cleaning** | Not enough data | 8.1 (35 reviews) | Not enough data | 
| **Data Matching** | Not enough data | 8.4 (34 reviews) | Not enough data | 

#### Management

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Reporting** | Not enough data | 8.0 (38 reviews) | Not enough data | 
| **Automation** | Not enough data | 8.1 (39 reviews) | Not enough data | 
| **Quality Audits** | Not enough data | Feature Not Available | Not enough data | 
| **Dashboard** | Not enough data | 8.3 (32 reviews) | Not enough data | 
| **Governance** | Not enough data | 8.4 (32 reviews) | Not enough data | 

#### Generative AI

| Feature | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | 7.2 (24 reviews) | Not enough data | 
| **AI Text Summarization** | Not enough data | 7.0 (24 reviews) | Not enough data | 

---
## Categories
**Shared Categories (3):** [Marketing Account Intelligence Software](https://www.g2.com/categories/marketing-account-intelligence), [Lead Intelligence Software](https://www.g2.com/categories/lead-intelligence), [Sales Intelligence Software](https://www.g2.com/categories/sales-intelligence)

**Unique to Cognism (1):** [Lead Mining Software](https://www.g2.com/categories/lead-mining)

**Unique to D&B Connect (5):** [Lead-to-Account Matching and Routing Software](https://www.g2.com/categories/lead-to-account-matching-and-routing), [Data Governance Tools](https://www.g2.com/categories/data-governance-tools), [Visitor Identification Software](https://www.g2.com/categories/visitor-identification), [Data Quality Tools](https://www.g2.com/categories/data-quality), [Salesforce AppExchange Apps](https://www.g2.com/categories/salesforce-appexchange-apps)

**Unique to UpLead (3):** [Buyer Intent Data Providers](https://www.g2.com/categories/buyer-intent-data-providers), [Account Data Management Software](https://www.g2.com/categories/account-data-management), [Lead Mining Software](https://www.g2.com/categories/lead-mining)


---
## Reviewer Demographics

### By Company Size

| Segment | Cognism | D&B Connect | UpLead | 
|---|---|---|---|
| **Small-Business** | 25.5% | 29.4% | 76.9% | 
| **Mid-Market** | 53.4% | 45.2% | 19.4% | 
| **Enterprise** | 21.2% | 25.4% | 3.7% | 

### By Industry

#### Cognism

- **Computer Software:** 25.0%
- **Information Technology and Services:** 21.3%
- **Marketing and Advertising:** 6.6%
- **Financial Services:** 5.8%
- **Events Services:** 3.5%
- **Computer & Network Security:** 3.3%
- **Staffing and Recruiting:** 3.1%
- **Market Research:** 2.0%
- **Human Resources:** 1.8%
- **Telecommunications:** 1.7%
- **Other:** 25.9%

#### D&B Connect

- **Information Technology and Services:** 19.7%
- **Computer Software:** 15.7%
- **Marketing and Advertising:** 14.2%
- **Market Research:** 5.5%
- **Internet:** 3.1%
- **Telecommunications:** 3.1%
- **Financial Services:** 2.4%
- **Computer & Network Security:** 2.4%
- **Staffing and Recruiting:** 2.4%
- **Wholesale:** 1.6%
- **Other:** 29.9%

#### UpLead

- **Marketing and Advertising:** 11.6%
- **Information Technology and Services:** 11.5%
- **Computer Software:** 8.5%
- **Financial Services:** 3.9%
- **Staffing and Recruiting:** 3.0%
- **Logistics and Supply Chain:** 2.9%
- **Management Consulting:** 2.8%
- **Transportation/Trucking/Railroad:** 2.5%
- **Construction:** 2.0%
- **Telecommunications:** 2.0%
- **Other:** 49.1%

---
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- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9641 reviews)
- [Nimble CRM](https://www.g2.com/products/nimble/reviews) — 4.5/5 stars (1111 reviews)
- [HG Insights](https://www.g2.com/products/hg-insights/reviews) — 4.3/5 stars (429 reviews)

### Alternatives to UpLead

- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9641 reviews)
- [ZoomInfo Sales](https://www.g2.com/products/zoominfo-sales/reviews) — 4.5/5 stars (9086 reviews)
- [Lead411](https://www.g2.com/products/lead411/reviews) — 4.5/5 stars (478 reviews)
- [Lusha](https://www.g2.com/products/lusha/reviews) — 4.3/5 stars (1651 reviews)
- [Salesgenie by Data Axle](https://www.g2.com/products/salesgenie-by-data-axle/reviews) — 4.3/5 stars (328 reviews)
- [RocketReach](https://www.g2.com/products/rocketreach/reviews) — 4.4/5 stars (1361 reviews)
- [Clearbit](https://www.g2.com/products/clearbit/reviews) — 4.4/5 stars (633 reviews)
- [SalesIntel](https://www.g2.com/products/salesintel/reviews) — 4.3/5 stars (539 reviews)
- [Seamless (formally Seamless.AI)](https://www.g2.com/products/seamless-formally-seamless-ai/reviews) — 4.4/5 stars (5324 reviews)
- [Adapt](https://www.g2.com/products/adapt-adapt/reviews) — 4.6/5 stars (2791 reviews)

---
## Top Discussions

### Cognism

- Title: [What is a Sales Trigger?](https://www.g2.com/discussions/sales-triggers) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "A Sales Trigger is the optimal time for sales & marketing professionals to outreach. This can be anything from someone recently joining a job role, a company..."
- Title: [What services does Cognism offer?](https://www.g2.com/discussions/services-64e4c72a-135c-4287-8993-a7085c38a282) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "We are able to provide data as well as a means of actioning it within our technology. We provide our clients with an in-house copywriter and a dedicated..."
- Title: [Is Cognism's data GDPR compliant?](https://www.g2.com/discussions/gdpr-69c91a76-2d0f-4768-a8e3-83505761529d) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Yes, we are a registered member of the ICO and DMA. We have legal notes supporting our software, a Microsoft GDPR partner and able to action sourcing requests."
- Title: [What integrations does Cognism have?](https://www.g2.com/discussions/integrations-db97d8eb-5833-4d43-a90c-14055c2e3b5b) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "We have integrations with the following: Salesforce, HubSpot, Microsoft Dynamics, Pipedrive and Outreach.

We offer Native Applications in Salesforce and..."
- Title: [How much data do you have?](https://www.g2.com/discussions/data-bc6abee0-85ff-4ce0-9863-ec9e7a4c0e8e) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "We have 400 Million Business-to-Business profiles that are updated in real-time via our AI."

### D&B Connect

No discussions available for this product.

### UpLead

- Title: [Is it possible to pause the downloads to save on the monthly fee for a month or two?](https://www.g2.com/discussions/is-it-possible-to-pause-the-downloads-to-save-on-the-monthly-fee-for-a-month-or-two) — 3 comments, 1 upvote
  > **Top comment:** "Hi, I think the answer is that you can go down to a minimum monthly price - 70dollars from memory. I suppose the alternative is lose what credits u have . "
- Title: [How much does ZoomInfo cost per month?](https://www.g2.com/discussions/how-much-does-zoominfo-cost-per-month) — 2 comments
  > **Top comment:** "Way more than Uplead. I like that Uplead is a monthly plan while ZoomInfo (at least when I used it 2-3 years ago) was a one time, lump sum payment.

Gotta..."
- Title: [Contact information for Small Business Owners](https://www.g2.com/discussions/26741-contact-information-for-small-business-owners) — 2 comments, 1 upvote
  > **Top comment:** "Hey Trevin, its Will here I'm the founder at UpLead. UpLead is a great place to find information on business owners. Give our free trial a try, you won't be..."
- Title: [How to create a single Excel list in UpLead when downloading only one contact per company?](https://www.g2.com/discussions/how-to-create-a-single-excel-list-in-uplead-when-downloading-only-one-contact-per-company) — 2 comments, 1 upvote
  > **Top comment:** "Hi , I’m a user (new) , my impression is yes you’d simply individually download? Do you mean you download a batch but have each one as an individual..."
- Title: [What is UpLead used for?](https://www.g2.com/discussions/what-is-uplead-used-for) — 1 comment
  > **Top comment:** "UpLead is a B2B lead generation platform used to find and connect with high-quality business contacts. It allows users to search for prospects based on..."

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**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/cognism-vs-d-b-connect-vs-uplead)