Link copied to clipboard # Close vs Zoho CRM Comparison - What are their main differences? Share [ Export ](/compare/close/zoho-crm/export.csv) CloseZoho[+ Add Product](#) Pricing **Close** Free Trial **$9.00** 1 Seat Per Month · Solo **Zoho CRM** Free Trial **Free** · Free Edition **Pricing Insights** from reviews Time to Implement **Close** 1 monthFaster Based on 420 responses **Zoho CRM** 2 months Based on 583 responses Return on Investment **Close** 6 months5 months sooner Based on 398 responses **Zoho CRM** 11 months Based on 486 responses Perceived Cost **Close** $$$$$ **Zoho CRM** $$$$$ Average Discount **Close** 11%1% more **Zoho CRM** 10% ![Close](https://images.g2crowd.com/uploads/product/hd_favicon/6ad2a7af22edebee61fd4bd8f4d58aaf/close.svg "Close") ![Zoho CRM](https://images.g2crowd.com/uploads/product/hd_favicon/27ab543b51f7ec2623c5b2613dcf73e2/zoho-crm.svg "Zoho CRM") G2 offers free advice on this comparison. Chat with an expert How would you like to receive Software Advice? ![](/assets/advisor_router/laptop_form-f1a7012279826105416befde8d882ffc7589b1f9db09c93a1379d601cafe8e0d.svg) FormAnswer questions at your own pace, no call required. ![](/assets/advisor_router/ai_agent-4d78629a3ba354fed449a65c60df3a6f2eda90fb98411b711df4b25d7be52a38.svg) AI AgentChat live and get a recommendation in minutes. ![](/assets/advisor_router/phone_call_picker-c48821ec36f4182d8ee3e54cfbd3937500eec54d7b7e0cfb80dc80a8a733842f.svg) Phone CallTalk it through live with a software advisor. **Pros & Cons** from reviews **Close** [ Ease of Use (819) ](https://www.g2.com/products/close/reviews?filters%5Bsentiment_snippet%5D=1226712&qs=pros-and-cons#reviews)[ Helpful (482) ](https://www.g2.com/products/close/reviews?filters%5Bsentiment_snippet%5D=1227213&qs=pros-and-cons#reviews)[ Missing Features (271) ](https://www.g2.com/products/close/reviews?filters%5Bsentiment_snippet%5D=1227758&qs=pros-and-cons#reviews)[ Call Issues (194) ](https://www.g2.com/products/close/reviews?filters%5Bsentiment_snippet%5D=1230867&qs=pros-and-cons#reviews) **Zoho CRM** [ Ease of Use (271) ](https://www.g2.com/products/zoho-crm/reviews?filters%5Bsentiment_snippet%5D=1033869&qs=pros-and-cons#reviews)[ Features (172) ](https://www.g2.com/products/zoho-crm/reviews?filters%5Bsentiment_snippet%5D=1035441&qs=pros-and-cons#reviews)[ Learning Curve (112) ](https://www.g2.com/products/zoho-crm/reviews?filters%5Bsentiment_snippet%5D=1038939&qs=pros-and-cons#reviews)[ Limited Features (71) ](https://www.g2.com/products/zoho-crm/reviews?filters%5Bsentiment_snippet%5D=1035234&qs=pros-and-cons#reviews) Integrations **Close** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_99c4bd25dc044ae603ad32e419e76983/apollo-io.png "Product Avatar Image") Apollo.io ](https://www.g2.com/products/apollo-io/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d58dae37ba235f74d23eb274396668e0/badger-maps.png "Product Avatar Image") Badger Maps ](https://www.g2.com/products/badger-maps/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_3a9f46b15d804a2abbb8138a7bf78b88/calendly%282%29.png "Product Avatar Image") Calendly Sales ](https://www.g2.com/products/calendly/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_f742b4ff1249f9894b7cf05725e9152e/calltools.jpg "Product Avatar Image") CallTools ](https://www.g2.com/products/calltools/reviews)[ View all ](https://www.g2.com/products/close/integrations) **Zoho CRM** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_f701c2bc8e8128a9090458644727a7a4/3cx.jpg "Product Avatar Image") 3CX ](https://www.g2.com/products/3cx/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d06214a78a4c42bbd28cfa5c5d8b7b38/acuity-scheduling.png "Product Avatar Image") Acuity Scheduling ](https://www.g2.com/products/acuity-scheduling/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_b3390b4cc3d92e87d570895f7358c003/aws-lambda.jpg "Product Avatar Image") AWS Lambda ](https://www.g2.com/products/aws-lambda/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_3a9f46b15d804a2abbb8138a7bf78b88/calendly%282%29.png "Product Avatar Image") Calendly Sales ](https://www.g2.com/products/calendly/reviews)[ View all ](https://www.g2.com/products/zoho-crm/integrations) Screenshots **Close** ![Close screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1334589/inbox.png) **Zoho CRM** ![Zoho CRM screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/53683/Predictive-Sales.jpg) **Ratings** from reviews Meets Requirements **Close** 9.1 9.11,804 **Zoho CRM** 8.4 8.42,503 Ease of Use **Close** 9.2 9.21,849 **Zoho CRM** 8.3 8.32,526 Ease of Setup **Close** 9.0 9.01,184 **Zoho CRM** 8.0 8.01,296 Ease of Admin **Close** 9.0 9.0595 **Zoho CRM** 8.0 8.01,032 Quality of Support **Close** 9.3 9.31,615 **Zoho CRM** 7.7 7.72,294 Has the product been a good partner in doing business? **Close** 9.3 9.3590 **Zoho CRM** 8.0 8.01,007 Product Direction (% positive) **Close** 9.5 9.51,812 **Zoho CRM** 8.0 8.02,423 **Features** ratings from reviews CRM 8.7 1,570 8.1 1,990 Sales Analytics 8.7 178 8.1 174 Sales Engagement 8.6 231 8.2 170 AI Sales Assistant 9.0 151 8.5 80 Email Tracking Not enough data 8.0 161 Lead Capture Not enough data 8.5 44 Lead Scoring Not enough data 7.9 23 Outbound Call Tracking 8.9 717 Not enough data Sales Enablement Not enough data 7.8 12 Sales Performance Management Not enough data 8.3 198 Customer Communications Management 8.6 118 Not enough data Sales Gamification Not enough data 8.7 75 CPQ Not enough data 7.7 121 Client Portal Not enough data 8.7 89 Quote-to-Cash Not enough data 8.4 56 Auto Dialer 9.1 157 Not enough data Call Center Infrastructure (CCI) 9.3 42 Not enough data Customer Journey Mapping Not enough data 8.4 106 SMS Marketing 8.9 313 Not enough data User Insights **Reviewers' Company Size** Small-Business(50 or fewer emp.) 79.4% Mid-Market(51-1000 emp.) 19.9% Enterprise(\> 1000 emp.) 0.6% Small-Business(50 or fewer emp.) 79.4% Mid-Market(51-1000 emp.) 19.9% Enterprise(\> 1000 emp.) 0.6% Small-Business(50 or fewer emp.) 61.5% Mid-Market(51-1000 emp.) 32.4% Enterprise(\> 1000 emp.) 6.0% Small-Business(50 or fewer emp.) 61.5% Mid-Market(51-1000 emp.) 32.4% Enterprise(\> 1000 emp.) 6.0% **Reviewers' Industry** [![Close](https://images.g2crowd.com/uploads/product/hd_favicon/6ad2a7af22edebee61fd4bd8f4d58aaf/close.svg "Close")](https://www.g2.com/products/close/reviews) Close Marketing and Advertising 14.9% Computer Software 8.7% Real Estate 8.1% Financial Services 6.7% Information Technology and Services 5.7% Other 55.9% [![Zoho CRM](https://images.g2crowd.com/uploads/product/hd_favicon/27ab543b51f7ec2623c5b2613dcf73e2/zoho-crm.svg "Zoho CRM")](https://www.g2.com/products/zoho-crm/reviews) Zoho CRM Information Technology and Services 16.1% Computer Software 10.0% Marketing and Advertising 8.9% Financial Services 3.6% Real Estate 3.4% Other 58.1% FAQs ## Close vs Zoho FAQs Generated using AI Last updated: August 14, 2026 ### What is the difference between Zoho vs Close? Close stands out for its higher reviewer satisfaction scores and ease of use, while Zoho is noted for its customizability and integration capabilities. | [Zoho](https://www.g2.com/products/zoho-crm/reviews) | [Close](https://www.g2.com/products/close/reviews) | | --- | --- | | 4.1/5 (2,947 reviews) | 4.7/5 (2,069 reviews) | | Small-Business | Small-Business | | 8.0 | 9.1 | | 7.7 | 9.3 | | Customizability | Ease of Use | ### How do the pricing models of Zoho and Close compare? Close is rated as the stronger value on price and cost satisfaction, with a higher reviewer score than Zoho. - **Zoho:** Reviewers highlight Zoho as affordable and budget-friendly, especially for small businesses, but note that some advanced features require higher-tier plans. - **Close:** Reviewers consistently describe Close as budget-friendly, offering more features for $20–30 per month compared to other CRMs charging $80–100, and praise its value for small teams. - **Switching reasons:** Several reviewers mention switching from Salesforce and HubSpot to Close for its simpler interface, lower cost, and more streamlined workflows. ### What are the best alternatives to Zoho and Close? The top 3 alternatives to Zoho and Close are Agentforce Sales, HubSpot Sales Hub, and Freshsales. | Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength | | --- | --- | --- | --- | --- | | [Zoho](https://www.g2.com/products/zoho-crm/reviews) | 4.1/5 (2,947 reviews) | Small-Business | Affordable and budget-friendly for small business | Customizability and integration capabilities | | [Close](https://www.g2.com/products/close/reviews) | 4.7/5 (2,069 reviews) | Small-Business | Budget-friendly, more features for lower cost | Ease of use and sales-focused workflows | | [Agentforce Sales](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) | 4.4/5 (25,876 reviews) | Mid-Market | — | Comprehensive feature set for sales teams | | [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) | 4.4/5 (13,909 reviews) | Small-Business | — | Strong marketing and sales integration | | [Freshsales](https://www.g2.com/products/freshsales/reviews) | 4.5/5 (1,236 reviews) | Small-Business | — | Ease of use and intuitive interface | ### Which CRM features should I prioritize when comparing Zoho and Close? Buyers comparing Zoho and Close should prioritize Customization, Integrations, Automation, Reporting, and Ease of Use. - **Customization:** Zoho (95 all-time mentions), Close (many recent mentions, especially for custom fields and workflows). - **Integrations:** Zoho (140 all-time mentions), Close (274 all-time mentions). - **Automation:** Zoho (74 all-time mentions), Close (292 all-time mentions). - **Reporting:** Zoho (86 all-time mentions), Close (recent reviews note reporting as an area for improvement). - **Ease of Use:** Zoho (271 all-time mentions), Close (819 all-time mentions). ### What are the pros and cons of Zoho vs Close? Close's headline strength is ease of use, while Zoho's is customizability and integration breadth. - **Zoho strengths:** Customizability (95 all-time mentions), integrations (140 all-time mentions), automation features (74 all-time mentions), affordable pricing (68 all-time mentions), and reporting (86 all-time mentions). - **Zoho trade-offs:** Learning curve (112 all-time mentions), complexity (68 all-time mentions), slow loading/performance (62 and 59 all-time mentions), and some advanced features requiring higher-tier plans. - **Close strengths:** Ease of use (819 all-time mentions), intuitive interface (358 all-time mentions), automation (292 all-time mentions), integrations (274 all-time mentions), and strong customer support (308 all-time mentions). - **Close trade-offs:** Missing features (244 all-time mentions), call issues (181 all-time mentions), and some reviewers note reporting could be more customizable. ### Is Zoho or Close better for small businesses? Close is the better fit for small businesses, with higher satisfaction scores and strong small-business reviewer sentiment. - **Zoho:** Small-Business is the largest segment, with reviewers noting its affordability and integration with other Zoho apps as valuable for small teams. - **Close:** Small-Business is the largest segment, and reviewers consistently highlight its budget-friendly pricing, ease of setup, and intuitive workflows as ideal for small businesses. ### Which CRM platform has better integrations? Close is favored for integrations, with more reviewer-cited integration mentions and higher satisfaction. - **Zoho:** Slack (8 all-time mentions), Zoho Social (8 all-time mentions), Google Workspace (6 all-time mentions). - **Close:** Calendly (19 all-time mentions), Google Workspace (4 all-time mentions). ### How do Zoho and Close compare on customer support? Close leads Zoho on Quality of Support by a material margin, with a 1.6-point higher score (9.3 vs 7.7). - **Zoho:** Reviewers describe support as generally helpful but occasionally slow to respond, with some noting inconsistent experiences. - **Close:** Reviewers consistently praise Close for fast, responsive, and detailed support, with many citing exceptional onboarding and ongoing assistance. ### Which is easier to implement, Zoho or Close? Close is easier to implement than Zoho, with a 1.1-point higher Ease of Setup score (9.1 vs 8.0). - **Zoho:** Reviewers note that initial setup is straightforward for basic use but can become complex with advanced customizations and integrations. - **Close:** Reviewers consistently describe setup as fast, intuitive, and easy, with many highlighting "plug and play" onboarding and minimal training required. ### Which product has better Customization? Zoho is more frequently cited for Customization, but both products are recognized for their flexibility. - **Zoho:** Customization (95 all-time mentions), customizability (99 all-time mentions), and extensive module and workflow customization options are highlighted in reviews. - **Close:** Reviewers note strong customization capabilities, especially for custom fields and workflows, with recent reviews emphasizing its flexibility for sales processes. Alternatives **Close Alternatives** ![Salesforce Sales Cloud](https://images.g2crowd.com/uploads/product/hd_favicon/826ce87155a61f72d3dfd92c5283eed8/agentforce-sales-formerly-salesforce-sales-cloud.svg "Salesforce Sales Cloud") [ Salesforce Sales Cloud ](/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) ![HubSpot Sales Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-sales-hub.svg "HubSpot Sales Hub") [ HubSpot Sales Hub ](/products/hubspot-sales-hub/reviews) ![Freshsales](https://images.g2crowd.com/uploads/product/hd_favicon/020ad5e0a844bc41d785abdf657d7623/freshsales.svg "Freshsales") [ Freshsales ](/products/freshsales/reviews) ![ActiveCampaign](https://images.g2crowd.com/uploads/product/hd_favicon/be9e1369027bd58113f937595c7fbdf0/activecampaign.svg "ActiveCampaign") [ ActiveCampaign ](/products/activecampaign/reviews) **Zoho CRM Alternatives** ![Freshsales](https://images.g2crowd.com/uploads/product/hd_favicon/020ad5e0a844bc41d785abdf657d7623/freshsales.svg "Freshsales") [ Freshsales ](/products/freshsales/reviews) ![Salesforce Sales Cloud](https://images.g2crowd.com/uploads/product/hd_favicon/826ce87155a61f72d3dfd92c5283eed8/agentforce-sales-formerly-salesforce-sales-cloud.svg "Salesforce Sales Cloud") [ Salesforce Sales Cloud ](/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) ![HubSpot Sales Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-sales-hub.svg "HubSpot Sales Hub") [ HubSpot Sales Hub ](/products/hubspot-sales-hub/reviews) ![Apollo.io](https://images.g2crowd.com/uploads/product/hd_favicon/774372bf572eb33280b101482ce703b9/apollo-io.svg "Apollo.io") [ Apollo.io ](/products/apollo-io/reviews)