# Close vs HighLevel Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Close excels in user experience, with many users highlighting its **intuitive interface** and ease of use. One user mentioned, "Close is very easy to learn and use as a CRM," which contributes to its higher satisfaction ratings compared to HighLevel.
- **Users say** that Close offers a smoother implementation process, with feedback indicating that the **initial setup was very easy**. This contrasts with HighLevel, where some users noted that while it is comprehensive, the setup can be more complex.
- **Reviewers mention** that Close provides superior support quality, with a score reflecting its responsiveness and helpfulness. Users appreciate the **forecasting feature** and the overall support experience, stating it enhances their ability to manage customer relationships effectively.
- **According to verified reviews** , HighLevel shines in its integration capabilities, particularly with social media and client tools. Users love how "everything interconnects with social media," making it a versatile choice for marketing-focused teams.
- **G2 reviewers highlight** that while HighLevel has a strong offering in SMS marketing, Close still holds an edge in overall CRM functionalities, particularly in **pipeline management** and **customer response** , which are crucial for sales-driven organizations.
- **Users report** that Close's pricing model is significantly more accessible, with an entry-level price of just $9.00, making it a more attractive option for small businesses compared to HighLevel's higher starting price of $97.00, which can be a barrier for some users.



| | Close | HighLevel | 
|---|---|---|
| **Star Rating** | 4.7 out of 5 | 4.6 out of 5 | 
| **Total Reviews** | 2,037 | 638 | 
| **Largest Market Segment** | Small-Business (79.1% of reviews) | Small-Business (94.7% of reviews) | 
| **Entry Level Price** | $9.00 1 Seat Per Month | $97.00 Per Month | 

---
## Top Pros & Cons

### Close

Pros:
- Ease of Use (819 reviews)
- Helpful (482 reviews)

Cons:
- Missing Features (271 reviews)
- Call Issues (194 reviews)

### HighLevel

Pros:
- Features (156 reviews)
- Helpful (140 reviews)

Cons:
- Learning Curve (141 reviews)
- Missing Features (91 reviews)

---
## Ratings Comparison
| Rating | Close | HighLevel | 
|---|---|---|
  | **Meets Requirements** | 9.1 (1755 reviews) | 8.7 (219 reviews) | 
  | **Ease of Use** | 9.2 (1798 reviews) | 7.8 (557 reviews) | 
  | **Ease of Setup** | 9.0 (1135 reviews) | 7.4 (346 reviews) | 
  | **Ease of Admin** | 9.0 (568 reviews) | 8.0 (162 reviews) | 
  | **Quality of Support** | 9.3 (1570 reviews) | 8.1 (213 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.3 (563 reviews) | 8.6 (156 reviews) | 
  | **Product Direction (% positive)** | 9.5 (1767 reviews) | 9.0 (213 reviews) | 

---
## Pricing

### Close

#### Entry-Level Pricing

Plan: Solo

Price: $9.00 1 Seat Per Month

Description: Built for the individual who wants every lead, pipeline, and conversation in one place.

Key Features:
- 1 user included

[Browse all 4 editions](https://www.g2.com/products/close/pricing)

#### Free Trial

Yes

### HighLevel

#### Entry-Level Pricing

Plan: Starter

Price: $97.00 Per Month

Description: All the tools you need to grow your businesses online with unlimited Users, unlimited Contacts, and a suite of AI tools!

Key Features:
- CRM
- Email & SMS Marketing
- Funnel & Website Builders

[Browse all 2 editions](https://www.g2.com/products/highlevel/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### CRM

| Product | Score | Reviews |
|---|---|---|
| **Close** | 8.6/10 | 1524 |
| **HighLevel** | 8.4/10 | 177 |

#### Sales Force Automation

| Feature | Close | HighLevel | 
|---|---|---|
| **Contact & Account Management** | 9.0 (1362 reviews) ✓ Verified | 8.8 (116 reviews) | 
| **Opportunity & Pipeline Mgmt.** | 9.0 (1363 reviews) ✓ Verified | 9.1 (118 reviews) | 
| **Task / Activity Management** | 9.0 (1394 reviews) ✓ Verified | 8.4 (111 reviews) | 
| **Territory & Quota Management** | 8.3 (1166 reviews) | 7.5 (83 reviews) | 
| **Desktop Integration** | 9.1 (1310 reviews) ✓ Verified | 8.8 (98 reviews) | 
| **Product & Price List Management** | 8.4 (1124 reviews) | 8.3 (84 reviews) | 
| **Quote & Order Management** | 8.3 (1131 reviews) | 7.9 (81 reviews) | 
| **Customer Contract Management** | 8.4 (1162 reviews) | 8.1 (88 reviews) | 

#### Marketing Automation

| Feature | Close | HighLevel | 
|---|---|---|
| **Email Marketing** | 8.7 (1264 reviews) | 9.0 (119 reviews) | 
| **Campaign Management** | 8.5 (1219 reviews) | 9.1 (109 reviews) | 
| **Lead Management** | 9.2 (1342 reviews) | 9.1 (115 reviews) | 
| **Marketing ROI Analytics** | 8.2 (1133 reviews) | 8.3 (99 reviews) | 

#### Customer Support

| Feature | Close | HighLevel | 
|---|---|---|
| **Case Management** | 8.7 (1216 reviews) ✓ Verified | 8.0 (93 reviews) | 
| **Customer Support Portal** | 8.7 (1226 reviews) ✓ Verified | Feature Not Available | 
| **Knowledge Base** | 8.7 (1260 reviews) ✓ Verified | Feature Not Available | 
| **Call Center Features** | 8.7 (1253 reviews) ✓ Verified | 8.1 (98 reviews) | 
| **Support Analytics** | 8.6 (1200 reviews) ✓ Verified | 8.2 (92 reviews) | 

#### Reporting & Analytics

| Feature | Close | HighLevel | 
|---|---|---|
| **Reporting** | 8.7 (1263 reviews) ✓ Verified | 8.4 (97 reviews) | 
| **Dashboards** | 8.8 (1283 reviews) ✓ Verified | 8.3 (107 reviews) | 
| **Forecasting** | 8.2 (1142 reviews) | Feature Not Available | 

#### Mobile & Social

| Feature | Close | HighLevel | 
|---|---|---|
| **Social Collaboration Features** | 8.2 (1075 reviews) | 8.0 (88 reviews) | 
| **Social Network Integration** | 7.9 (1098 reviews) | 8.3 (103 reviews) | 
| **Mobile User Support** | 8.2 (1089 reviews) | 7.7 (89 reviews) | 

#### Platform

| Feature | Close | HighLevel | 
|---|---|---|
| **Customization** | 8.7 (1197 reviews) ✓ Verified | 8.5 (110 reviews) | 
| **Workflow Capability** | 8.8 (1215 reviews) ✓ Verified | 9.0 (109 reviews) | 
| **User, Role, and Access Management** | 8.9 (1197 reviews) | 8.6 (99 reviews) | 
| **Internationalization** | 8.5 (1124 reviews) | 8.1 (85 reviews) | 
| **Sandbox / Test Environments** | 8.0 (1070 reviews) ✓ Verified | Feature Not Available | 
| **Document & Content Mgmt.** | 8.4 (1097 reviews) | 8.3 (82 reviews) | 
| **Performance and Reliability** | 9.1 (1215 reviews) ✓ Verified | 8.4 (102 reviews) | 
| **Output Document Generation** | 8.4 (1115 reviews) | 7.8 (82 reviews) | 

#### Integration

| Feature | Close | HighLevel | 
|---|---|---|
| **Data Import & Export Tools** | 8.8 (1123 reviews) ✓ Verified | 8.5 (86 reviews) | 
| **Integration APIs** | 8.7 (1125 reviews) ✓ Verified | 8.3 (91 reviews) | 
| **Breadth of Partner Applications** | 8.5 (1059 reviews) ✓ Verified | 8.1 (77 reviews) | 

#### Generative AI

| Feature | Close | HighLevel | 
|---|---|---|
| **AI Text Generation** | Feature Not Available | 8.5 (64 reviews) | 

#### Agentic AI - CRM

| Feature | Close | HighLevel | 
|---|---|---|
| **Autonomous Task Execution** | 8.5 (82 reviews) | 7.8 (24 reviews) | 
| **Multi-step Planning** | 8.5 (80 reviews) | 8.5 (21 reviews) | 
| **Cross-system Integration** | 8.6 (80 reviews) | 8.9 (23 reviews) | 
| **Adaptive Learning** | 8.5 (81 reviews) | 8.3 (20 reviews) | 
| **Natural Language Interaction** | 8.7 (81 reviews) | 8.4 (23 reviews) | 
| **Proactive Assistance** | 8.8 (80 reviews) | 8.4 (20 reviews) | 
| **Decision Making** | 8.7 (80 reviews) | 8.3 (20 reviews) | 

### Marketing Automation

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **HighLevel** | 8.5/10 | 124 |

#### Email Marketing

| Feature | Close | HighLevel | 
|---|---|---|
| **Building and Personalizing Emails** | Not enough data | 8.9 (93 reviews) | 
| **Sending Outbound Emails** | Not enough data | 8.7 (89 reviews) | 
| **Manage Email Deliverability** | Not enough data | 8.4 (86 reviews) | 
| **Automated Email Responses** | Not enough data | 8.8 (92 reviews) | 

#### Online Marketing

| Feature | Close | HighLevel | 
|---|---|---|
| **Landing Pages and Forms** | Not enough data | 8.8 (96 reviews) | 
| **Dynamic Content** | Not enough data | 8.7 (80 reviews) | 
| **A/B Testing** | Not enough data | 8.6 (81 reviews) | 
| **Mobile Optimized** | Not enough data | 8.2 (88 reviews) | 
| **Search Tracking and Optimization** | Not enough data | Feature Not Available | 

#### Lead Management

| Feature | Close | HighLevel | 
|---|---|---|
| **Marketing Lead Database** | Not enough data | 8.8 (79 reviews) | 
| **Data Quality Management** | Not enough data | 8.5 (70 reviews) | 
| **Segmentation** | Not enough data | 8.8 (76 reviews) | 
| **Lead Scoring and Grading** | Not enough data | 8.3 (75 reviews) | 
| **Lead Nurturing** | Not enough data | 8.8 (85 reviews) | 
| **Online Behavior Tracking** | Not enough data | 8.1 (76 reviews) | 
| **Automated Alerts and Tasks** | Not enough data | 8.8 (78 reviews) | 
| **CRM Lead Integration** | Not enough data | 9.1 (83 reviews) | 

#### Campaign Management

| Feature | Close | HighLevel | 
|---|---|---|
| **Program Management** | Not enough data | Feature Not Available | 
| **Event / Webinar Marketing** | Not enough data | 8.5 (77 reviews) | 
| **Calendaring** | Not enough data | 8.8 (91 reviews) | 
| **Budgeting** | Not enough data | Feature Not Available | 

#### Social

| Feature | Close | HighLevel | 
|---|---|---|
| **Social Listening** | Not enough data | Feature Not Available | 
| **Social Sharing** | Not enough data | Feature Not Available | 
| **Social Campaigns** | Not enough data | 8.6 (78 reviews) | 
| **Social Media Engagement** | Not enough data | Feature Not Available | 
| **Social Media Advertising** | Not enough data | 8.6 (80 reviews) | 

#### Reporting & Analytics

| Feature | Close | HighLevel | 
|---|---|---|
| **Basic Reporting** | Not enough data | 8.8 (88 reviews) | 
| **Web Analytics** | Not enough data | 8.5 (80 reviews) | 
| **ROI Analytics** | Not enough data | 8.4 (79 reviews) | 
| **Revenue Analytics** | Not enough data | 8.3 (77 reviews) | 
| **SEO / Keyword Analytics** | Not enough data | Feature Not Available | 

#### Platform

| Feature | Close | HighLevel | 
|---|---|---|
| **Customization ** | Not enough data | 8.6 (82 reviews) | 
| **Workflow Capability** | Not enough data | 8.8 (84 reviews) | 
| **User, Role, and Access Management** | Not enough data | 8.7 (82 reviews) | 
| **Internationalization** | Not enough data | 8.0 (62 reviews) | 
| **Sandbox / Test Environments** | Not enough data | Feature Not Available | 
| **Performance and Reliability** | Not enough data | 8.4 (76 reviews) | 
| **Output Document Generation** | Not enough data | Feature Not Available | 

#### Agentic AI - Marketing Automation

| Feature | Close | HighLevel | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.1 (14 reviews) | 
| **Multi-step Planning** | Not enough data | 8.2 (13 reviews) | 
| **Cross-system Integration** | Not enough data | 8.2 (13 reviews) | 
| **Adaptive Learning** | Not enough data | 7.6 (12 reviews) | 
| **Proactive Assistance** | Not enough data | 7.9 (12 reviews) | 
| **Decision Making** | Not enough data | 8.1 (12 reviews) | 

#### Integration

| Feature | Close | HighLevel | 
|---|---|---|
| **Data Import & Export Tools** | Not enough data | 8.4 (76 reviews) | 
| **Integration APIs** | Not enough data | 8.2 (76 reviews) | 
| **Breadth of Partner Applications** | Not enough data | 8.3 (71 reviews) | 

### Conversational Marketing

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **HighLevel** | 8.3/10 | 11 |

#### Messenger

| Feature | Close | HighLevel | 
|---|---|---|
| **Sequencing** | Not enough data | 9.2 (6 reviews) | 
| **AI** | Not enough data | 8.1 (9 reviews) | 
| **Live Chat** | Not enough data | 8.5 (8 reviews) | 
| **Customization Interface** | Not enough data | 7.6 (7 reviews) | 

#### Channels

| Feature | Close | HighLevel | 
|---|---|---|
| **Social Media** | Not enough data | 9.6 (8 reviews) | 
| **Website** | Not enough data | 9.6 (8 reviews) | 
| **Text Message (SMS)** | Not enough data | 9.6 (8 reviews) | 
| **Voice Assistants** | Not enough data | 7.7 (8 reviews) | 
| **Other** | Not enough data | 7.2 (6 reviews) | 

#### Customers

| Feature | Close | HighLevel | 
|---|---|---|
| **Targeting** | Not enough data | 9.0 (7 reviews) | 
| **Profiles** | Not enough data | 9.2 (8 reviews) | 
| **Analytics** | Not enough data | 9.2 (8 reviews) | 
| **Lead Gathering** | Not enough data | 9.4 (8 reviews) | 
| **Sales Conversion** | Not enough data | 8.8 (8 reviews) | 

#### Agentic AI - Conversational Marketing

| Feature | Close | HighLevel | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.3 (5 reviews) | 
| **Multi-step Planning** | Not enough data | 6.3 (5 reviews) | 
| **Cross-system Integration** | Not enough data | 7.0 (5 reviews) | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | 6.3 (5 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### AI Sales Assistant

| Product | Score | Reviews |
|---|---|---|
| **Close** | 8.9/10 | 147 |
| **HighLevel** | N/A | N/A |

#### Lead Facilitation

| Feature | Close | HighLevel | 
|---|---|---|
| **Customer-facing Chatbot** | 7.9 (133 reviews) | Not enough data | 
| **Lead Qualification** | 8.6 (133 reviews) | Not enough data | 
| **Lead Follow-up** | 9.0 (140 reviews) | Not enough data | 
| **Meeting Scheduling ** | 8.6 (134 reviews) | Not enough data | 

#### Organization

| Feature | Close | HighLevel | 
|---|---|---|
| **Opportunity and Pipeline Management ** | 9.2 (136 reviews) | Not enough data | 
| **Data Entry** | 8.9 (133 reviews) | Not enough data | 
| **Integrations / APIs** | 8.9 (133 reviews) | Not enough data | 

#### Performance Analysis

| Feature | Close | HighLevel | 
|---|---|---|
| **Coaching ** | 8.2 (127 reviews) | Not enough data | 
| **Peformance Tracking** | 8.9 (134 reviews) | Not enough data | 

#### Sales Analysis

| Feature | Close | HighLevel | 
|---|---|---|
| **ROI Forecasting ** | 8.3 (134 reviews) | Not enough data | 
| **Sales Forecasting ** | 8.6 (134 reviews) | Not enough data | 

#### Generative AI

| Feature | Close | HighLevel | 
|---|---|---|
| **AI Text Generation** | 8.4 (82 reviews) | Not enough data | 
| **AI Text Summarization** | 8.7 (82 reviews) | Not enough data | 

#### Agentic AI - AI Sales Assistant

| Feature | Close | HighLevel | 
|---|---|---|
| **Autonomous Task Execution** | 9.8 (9 reviews) | Not enough data | 
| **Multi-step Planning** | 9.6 (9 reviews) | Not enough data | 
| **Cross-system Integration** | 9.4 (9 reviews) | Not enough data | 
| **Adaptive Learning** | 9.4 (9 reviews) | Not enough data | 
| **Natural Language Interaction** | 9.8 (8 reviews) | Not enough data | 
| **Proactive Assistance** | 8.9 (9 reviews) | Not enough data | 
| **Decision Making** | 9.8 (8 reviews) | Not enough data | 

### Sales Engagement

| Product | Score | Reviews |
|---|---|---|
| **Close** | 8.6/10 | 229 |
| **HighLevel** | N/A | N/A |

#### Integrated Workflows

| Feature | Close | HighLevel | 
|---|---|---|
| **Task Management** | 9.1 (220 reviews) | Not enough data | 
| **Email Tracking/Automation** | 9.1 (223 reviews) | Not enough data | 
| **Calls and Voice** | 9.0 (215 reviews) | Not enough data | 
| **Other Outreach Options ** | 8.7 (212 reviews) | Not enough data | 
| **CRM Integration** | 9.0 (217 reviews) | Not enough data | 
| **Calendar** | 9.0 (221 reviews) | Not enough data | 
| **Shared Records** | 8.9 (220 reviews) | Not enough data | 

#### Repeatability and Reportability

| Feature | Close | HighLevel | 
|---|---|---|
| **Content Management** | 8.6 (215 reviews) | Not enough data | 
| **Workflow Management** | 8.9 (215 reviews) | Not enough data | 
| **Workflow Performance** | 8.9 (206 reviews) | Not enough data | 
| **Sales Coaching and Insights** | 8.3 (204 reviews) | Not enough data | 
| **Gamification** | 7.8 (201 reviews) | Not enough data | 

#### AI and Automation

| Feature | Close | HighLevel | 
|---|---|---|
| **Lead Prioritization** | 8.2 (194 reviews) | Not enough data | 
| **Lead Scoring** | 8.1 (197 reviews) | Not enough data | 
| **Best Time of Day Scheduling** | 8.2 (190 reviews) | Not enough data | 
| **Buyer Intelligence** | 7.9 (198 reviews) | Not enough data | 
| **Machine Learning** | 7.8 (196 reviews) | Not enough data | 

#### Generative AI

| Feature | Close | HighLevel | 
|---|---|---|
| **AI Text Generation** | 8.0 (197 reviews) | Not enough data | 

#### Agentic AI - Sales Engagement

| Feature | Close | HighLevel | 
|---|---|---|
| **Autonomous Task Execution** | 8.5 (32 reviews) | Not enough data | 
| **Multi-step Planning** | 8.5 (32 reviews) | Not enough data | 
| **Cross-system Integration** | 8.6 (32 reviews) | Not enough data | 
| **Adaptive Learning** | 8.3 (31 reviews) | Not enough data | 
| **Natural Language Interaction** | 8.8 (31 reviews) | Not enough data | 
| **Proactive Assistance** | 8.8 (32 reviews) | Not enough data | 
| **Decision Making** | 8.9 (32 reviews) | Not enough data | 

### Auto Dialer

| Product | Score | Reviews |
|---|---|---|
| **Close** | 9.0/10 | 156 |
| **HighLevel** | N/A | N/A |

#### Dialing Options

| Feature | Close | HighLevel | 
|---|---|---|
| **Preview Dialing** | 9.1 (150 reviews) | Not enough data | 
| **Progressive Dialing** | 9.2 (151 reviews) | Not enough data | 
| **Predictive Dialing** | 9.4 (17 reviews) | Not enough data | 

#### Agent Tools

| Feature | Close | HighLevel | 
|---|---|---|
| **Whisper Coaching ** | 8.6 (146 reviews) | Not enough data | 
| **Callback Scheduling ** | 8.8 (142 reviews) | Not enough data | 
| **Call Recording ** | 9.4 (147 reviews) | Not enough data | 

#### Automation

| Feature | Close | HighLevel | 
|---|---|---|
| **Voice Activity Detection** | 8.9 (141 reviews) | Not enough data | 
| **Interactive Voice Response (IVR)** | 8.5 (142 reviews) | Not enough data | 
| **Call Scrubbing** | 8.6 (142 reviews) | Not enough data | 

#### Agentic AI - Auto Dialer

| Feature | Close | HighLevel | 
|---|---|---|
| **Autonomous Task Execution** | 8.8 (21 reviews) | Not enough data | 
| **Cross-system Integration** | 8.8 (21 reviews) | Not enough data | 

#### AI Capabilities - Auto Dialer

| Feature | Close | HighLevel | 
|---|---|---|
| **Call Prioritization and List Optimization** | 9.4 (17 reviews) | Not enough data | 
| **Compliance Monitoring** | 9.3 (17 reviews) | Not enough data | 
| **Speech Analytics and Sentiment Analysis** | 9.5 (17 reviews) | Not enough data | 

### SMS Marketing

| Product | Score | Reviews |
|---|---|---|
| **Close** | 8.8/10 | 313 |
| **HighLevel** | 8.5/10 | 76 |

#### Text Messaging

| Feature | Close | HighLevel | 
|---|---|---|
| **Bulk SMS** | 8.8 (265 reviews) ✓ Verified | 9.1 (62 reviews) | 
| **Two-Way Text Messaging** | 9.3 (287 reviews) ✓ Verified | 9.4 (62 reviews) | 
| **Text Scheduler** | 9.3 (282 reviews) ✓ Verified | 9.2 (59 reviews) | 
| **Automatic Replies** | 8.7 (267 reviews) ✓ Verified | 9.2 (62 reviews) | 
| **Automatic URL Shortening** | 8.4 (252 reviews) | Feature Not Available | 
| **MMS Marketing** | 8.7 (257 reviews) | 8.7 (55 reviews) | 
| **Personalization** | 8.9 (256 reviews) | 8.8 (58 reviews) | 
| **Transactional SMS** | Feature Not Available | 8.7 (59 reviews) | 

#### SMS Platform

| Feature | Close | HighLevel | 
|---|---|---|
| **Reporting** | 9.0 (280 reviews) ✓ Verified | 8.8 (57 reviews) | 
| **Automation** | 9.1 (276 reviews) ✓ Verified | 9.1 (64 reviews) | 
| **White Label** | Feature Not Available | 9.1 (62 reviews) | 
| **Text-to-Landline** | Feature Not Available | 7.1 (47 reviews) | 
| **Short Codes** | Feature Not Available | 8.1 (46 reviews) | 
| **API Integration** | 9.0 (263 reviews) ✓ Verified | 8.6 (56 reviews) | 

#### Agentic AI - SMS Marketing

| Feature | Close | HighLevel | 
|---|---|---|
| **Autonomous Task Execution** | 8.6 (15 reviews) | 7.4 (9 reviews) | 
| **Multi-step Planning** | 8.4 (15 reviews) | 8.3 (9 reviews) | 
| **Cross-system Integration** | 9.0 (15 reviews) | 8.7 (9 reviews) | 
| **Natural Language Interaction** | 8.7 (15 reviews) | 8.0 (9 reviews) | 
| **Proactive Assistance** | 8.9 (15 reviews) | 7.7 (8 reviews) | 
| **Decision Making** | 8.6 (15 reviews) | 8.1 (8 reviews) | 

### Customer Communications Management

| Product | Score | Reviews |
|---|---|---|
| **Close** | 8.6/10 | 117 |
| **HighLevel** | 8.2/10 | 15 |

#### Channels

| Feature | Close | HighLevel | 
|---|---|---|
| **Multi-Channel Coverage** | 8.6 (106 reviews) | 8.5 (12 reviews) | 
| **Open Listening** | 8.6 (107 reviews) | 7.7 (10 reviews) | 
| **Physical Media** | 8.0 (107 reviews) | 7.4 (9 reviews) | 

#### Design

| Feature | Close | HighLevel | 
|---|---|---|
| **Communications Strategy Development** | 8.5 (109 reviews) | 8.3 (9 reviews) | 
| **Create Content** | 7.9 (106 reviews) | 7.9 (12 reviews) | 
| **Personalization** | 8.9 (107 reviews) | 9.0 (10 reviews) | 
| **Inbound Identification** | 8.9 (106 reviews) | 8.0 (9 reviews) | 
| **Regulatory Compliance** | 9.0 (103 reviews) | 9.3 (9 reviews) | 

#### Generative AI

| Feature | Close | HighLevel | 
|---|---|---|
| **AI Text Generation** | 8.3 (103 reviews) | 8.2 (10 reviews) | 
| **AI Text Summarization** | 8.8 (102 reviews) | 8.1 (9 reviews) | 

### Shared Inbox

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **HighLevel** | 8.4/10 | 6 |

#### Productivity Tools

| Feature | Close | HighLevel | 
|---|---|---|
| **Notes** | Not enough data | Not enough data | 
| **Internal Discussion** | Not enough data | Not enough data | 
| **Assignments and Tasks** | Not enough data | 8.0 (5 reviews) | 
| **Workflows** | Not enough data | 8.9 (6 reviews) | 
| **Templates** | Not enough data | Not enough data | 
| **Integrations** | Not enough data | 8.0 (5 reviews) | 
| **Tagging System** | Not enough data | 8.3 (6 reviews) | 

#### Analytics

| Feature | Close | HighLevel | 
|---|---|---|
| **Trends** | Not enough data | 8.3 (5 reviews) | 
| **Performance Tracking** | Not enough data | 8.7 (5 reviews) | 
| **Email Tracking** | Not enough data | 8.7 (5 reviews) | 

#### Agentic AI - Shared Inbox

| Feature | Close | HighLevel | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### AI Agents For Business Operations

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **HighLevel** | 8.8/10 | 10 |

#### Responses

| Feature | Close | HighLevel | 
|---|---|---|
| **Personalization** | Not enough data | 9.2 (8 reviews) | 
| **Route To Human** | Not enough data | 9.4 (9 reviews) | 
| **Natural Language Understanding (NLU)** | Not enough data | 7.5 (8 reviews) | 

#### Automation - AI Agents

| Feature | Close | HighLevel | 
|---|---|---|
| **Sales Follow-Up** | Not enough data | 8.9 (9 reviews) | 
| **Customer Interaction Automation** | Not enough data | 9.2 (8 reviews) | 
| **Lead Generation** | Not enough data | 9.2 (8 reviews) | 
| **Document Processing** | Not enough data | 8.5 (8 reviews) | 
| **Feedback Collection** | Not enough data | 9.2 (8 reviews) | 

#### Platform

| Feature | Close | HighLevel | 
|---|---|---|
| **Conversation Editor** | Not enough data | 8.8 (8 reviews) | 
| **Integration** | Not enough data | 9.2 (8 reviews) | 
| **Human-In-The-Loop** | Not enough data | 9.2 (8 reviews) | 

#### Autonomy -  AI Agents

| Feature | Close | HighLevel | 
|---|---|---|
| **Independent Decision Making** | Not enough data | 8.1 (8 reviews) | 
| **Adaptive Responses** | Not enough data | 8.8 (8 reviews) | 
| **Task Execution** | Not enough data | 8.3 (8 reviews) | 
| **Problem Solving** | Not enough data | 8.3 (8 reviews) | 

#### Generative AI

| Feature | Close | HighLevel | 
|---|---|---|
| **AI Text Generation** | Not enough data | 8.5 (8 reviews) | 
| **AI Text Summarization** | Not enough data | 8.5 (8 reviews) | 

### Chatbots

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **HighLevel** | 8.9/10 | 9 |

#### Responses

| Feature | Close | HighLevel | 
|---|---|---|
| **Customization** | Not enough data | 9.5 (7 reviews) | 
| **Control** | Not enough data | 7.3 (5 reviews) | 
| **Route To Human** | Not enough data | 9.5 (7 reviews) | 
| **Menu bars** | Not enough data | 9.5 (7 reviews) | 
| **Drip sequences** | Not enough data | 9.5 (7 reviews) | 

#### Platform

| Feature | Close | HighLevel | 
|---|---|---|
| **Live chat** | Not enough data | 8.6 (7 reviews) | 
| **Integrations** | Not enough data | 9.3 (7 reviews) | 
| **Branding** | Not enough data | 8.6 (7 reviews) | 
| **Analytics** | Not enough data | 8.6 (7 reviews) | 
| **A/B testing** | Not enough data | 8.3 (7 reviews) | 
| **Role-based access** | Not enough data | 9.5 (7 reviews) | 
| **Collection of information** | Not enough data | 9.5 (7 reviews) | 

#### Generative AI

| Feature | Close | HighLevel | 
|---|---|---|
| **AI Text Generation** | Not enough data | 8.8 (8 reviews) | 
| **AI Text Summarization** | Not enough data | 8.6 (7 reviews) | 

### Conversational Support

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **HighLevel** | 9.6/10 | 9 |

#### Conversational Platform

| Feature | Close | HighLevel | 
|---|---|---|
| **Personalization** | Not enough data | 9.7 (6 reviews) | 
| **Omnichannel** | Not enough data | 9.7 (6 reviews) | 
| **Contextual Engagement** | Not enough data | 8.6 (7 reviews) | 
| **Proactive Engagement** | Not enough data | 9.7 (6 reviews) | 

#### Support Automation

| Feature | Close | HighLevel | 
|---|---|---|
| **Intelligent Routing** | Not enough data | 9.7 (6 reviews) | 
| **Seamless Escalation** | Not enough data | 9.7 (6 reviews) | 
| **Transcripts** | Not enough data | 9.7 (6 reviews) | 
| **Self-Serve Support** | Not enough data | 9.7 (6 reviews) | 

#### Generative AI

| Feature | Close | HighLevel | 
|---|---|---|
| **AI Text Generation** | Not enough data | 9.7 (6 reviews) | 
| **AI Text Summarization** | Not enough data | 9.8 (7 reviews) | 

### Call Center Infrastructure (CCI)

| Product | Score | Reviews |
|---|---|---|
| **Close** | 9.3/10 | 42 |
| **HighLevel** | N/A | N/A |

#### Platform

| Feature | Close | HighLevel | 
|---|---|---|
| **Omnichannel** | 8.6 (37 reviews) | Not enough data | 
| **Mobile Access** | 9.1 (38 reviews) | Not enough data | 
| **Queue Management** | 9.2 (38 reviews) | Not enough data | 
| **Call Routing** | 9.3 (38 reviews) | Not enough data | 
| **Call Back** | 9.1 (37 reviews) | Not enough data | 
| **IVR** | 8.6 (37 reviews) | Not enough data | 
| **Automatic Call Distribution** | 9.0 (37 reviews) | Not enough data | 

#### Generative AI

| Feature | Close | HighLevel | 
|---|---|---|
| **AI Text-to-Speech** | 9.1 (37 reviews) | Not enough data | 

#### Workforce Management

| Feature | Close | HighLevel | 
|---|---|---|
| **Call Monitoring** | 9.3 (38 reviews) | Not enough data | 
| **Performance Evaluation** | 9.1 (37 reviews) | Not enough data | 

#### Call Center Infrastructure (CCI)

| Feature | Close | HighLevel | 
|---|---|---|
| **Autonomous Task Execution** | 9.8 (9 reviews) | Not enough data | 
| **Cross-system Integration** | 9.6 (9 reviews) | Not enough data | 
| **Natural Language Interaction** | 9.8 (10 reviews) | Not enough data | 
| **Proactive Assistance** | 9.8 (9 reviews) | Not enough data | 

#### Administrative

| Feature | Close | HighLevel | 
|---|---|---|
| **Call Recording** | 9.7 (40 reviews) | Not enough data | 
| **Reporting & Dashboards** | 9.2 (39 reviews) | Not enough data | 

### Live Chat

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **HighLevel** | 8.5/10 | 13 |

#### Generative AI

| Feature | Close | HighLevel | 
|---|---|---|
| **AI Text Generation** | Not enough data | 8.6 (6 reviews) | 
| **AI Text Summarization** | Not enough data | 8.9 (6 reviews) | 
| **AI Text-to-Speech** | Not enough data | 8.8 (7 reviews) | 

#### Communication

| Feature | Close | HighLevel | 
|---|---|---|
| **Pop-up Chat** | Not enough data | 9.4 (8 reviews) | 
| **Notifications** | Not enough data | 7.9 (7 reviews) | 
| **Targeted Emails** | Not enough data | 9.8 (7 reviews) | 
| **In-App Messaging** | Not enough data | 9.5 (7 reviews) | 
| **Co-Browsing** | Not enough data | 7.2 (6 reviews) | 

####  Internal Use

| Feature | Close | HighLevel | 
|---|---|---|
| **Customization ** | Not enough data | 8.3 (9 reviews) | 
| **Conversation Archiving** | Not enough data | 7.2 (6 reviews) | 
| **Lead Development** | Not enough data | 7.6 (7 reviews) | 
| **Knowledge Base** | Not enough data | 9.3 (7 reviews) | 
| **Team Inbox ** | Not enough data | 7.3 (5 reviews) | 
| **Customer Profiles** | Not enough data | 9.4 (8 reviews) | 

### VoIP Providers

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **HighLevel** | N/A | N/A |

#### Platform Basics - VoIP Providers

| Feature | Close | HighLevel | 
|---|---|---|
| **PBX systems, VoIP Softphone** | Not enough data | Not enough data | 
| **Call Management** | Not enough data | Not enough data | 
| **Network monitoring** | Not enough data | Not enough data | 
| **Integrations** | Not enough data | Not enough data | 
| **Virtual PBX** | Not enough data | Not enough data | 
| **SIP trunking services** | Not enough data | Not enough data | 

#### Basic Communication

| Feature | Close | HighLevel | 
|---|---|---|
| **Phone Calls** | Not enough data | Not enough data | 
| **Video Calls** | Not enough data | Not enough data | 
| **Instant Messaging** | Not enough data | Not enough data | 
| **Screen Sharing** | Not enough data | Not enough data | 
| **Conference Calls** | Not enough data | Not enough data | 
| **Desk-to-Desk Calls** | Not enough data | Not enough data | 

#### Agentic AI - VoIP Providers

| Feature | Close | HighLevel | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

#### Access

| Feature | Close | HighLevel | 
|---|---|---|
| **Software Pairing** | Not enough data | Not enough data | 
| **Browser Extension** | Not enough data | Not enough data | 
| **Individual Download** | Not enough data | Not enough data | 

#### Advanced Features

| Feature | Close | HighLevel | 
|---|---|---|
| **Hold Music** | Not enough data | Not enough data | 
| **Automated Attendants** | Not enough data | Not enough data | 
| **VOiP Number** | Not enough data | Not enough data | 

### Email Tracking

| Product | Score | Reviews |
|---|---|---|
| **Close** | 8.6/10 | 553 |
| **HighLevel** | N/A | N/A |

#### Agentic AI - Email Tracking

| Feature | Close | HighLevel | 
|---|---|---|
| **Autonomous Task Execution** | 8.7 (22 reviews) | Not enough data | 
| **Multi-step Planning** | 8.3 (22 reviews) | Not enough data | 
| **Cross-system Integration** | 8.1 (20 reviews) | Not enough data | 
| **Adaptive Learning** | 8.3 (21 reviews) | Not enough data | 
| **Natural Language Interaction** | 8.2 (21 reviews) | Not enough data | 
| **Proactive Assistance** | 8.1 (20 reviews) | Not enough data | 
| **Decision Making** | 8.2 (21 reviews) | Not enough data | 

#### Analytics

| Feature | Close | HighLevel | 
|---|---|---|
| **Open Rates** | 8.6 (488 reviews) | Not enough data | 
| **Link Activity** | Feature Not Available | Not enough data | 
| **Attachment Activity** | Feature Not Available | Not enough data | 

#### Customizations

| Feature | Close | HighLevel | 
|---|---|---|
| **Email Platform Integration** | 9.0 (496 reviews) | Not enough data | 
| **Email Scheduling** | 9.2 (496 reviews) | Not enough data | 
| **Notifications** | 8.8 (521 reviews) | Not enough data | 
| **Email Categorization** | 8.6 (477 reviews) | Not enough data | 
| **Templates** | 9.2 (519 reviews) | Not enough data | 

#### Generative AI

| Feature | Close | HighLevel | 
|---|---|---|
| **AI Text Generation** | Feature Not Available | Not enough data | 

### Sales Analytics

| Product | Score | Reviews |
|---|---|---|
| **Close** | 8.7/10 | 176 |
| **HighLevel** | N/A | N/A |

#### Agentic AI - Sales Analytics

| Feature | Close | HighLevel | 
|---|---|---|
| **Autonomous Task Execution** | 9.0 (17 reviews) | Not enough data | 
| **Cross-system Integration** | 8.9 (17 reviews) | Not enough data | 
| **Adaptive Learning** | 8.8 (16 reviews) | Not enough data | 
| **Natural Language Interaction** | 9.0 (17 reviews) | Not enough data | 
| **Proactive Assistance** | 8.4 (17 reviews) | Not enough data | 

#### Data Sourcing

| Feature | Close | HighLevel | 
|---|---|---|
| **Data Sourcing** | 8.5 (163 reviews) | Not enough data | 
| **Exporting & Sharing Data** | 8.7 (163 reviews) | Not enough data | 
| **Multi-Device Data Visualization** | 8.5 (163 reviews) | Not enough data | 
| **Interactive Dashboards** | 8.8 (167 reviews) | Not enough data | 
| **Data Segmentation** | 8.6 (161 reviews) | Not enough data | 

#### Predictive Analytics

| Feature | Close | HighLevel | 
|---|---|---|
| **Lead Scoring** | 8.6 (160 reviews) | Not enough data | 
| **Opportunity Scoring** | 8.7 (160 reviews) | Not enough data | 
| **Risk Analysis** | 8.3 (156 reviews) | Not enough data | 
| **Live Forecasting** | 8.4 (158 reviews) | Not enough data | 

#### Sales Management

| Feature | Close | HighLevel | 
|---|---|---|
| **Live Pipeline Management** | 9.1 (161 reviews) | Not enough data | 
| **Sales Gamification** | 8.3 (157 reviews) | Not enough data | 
| **Account-Based Analytics** | 8.8 (157 reviews) | Not enough data | 
| **Activity Tracking** | 9.2 (161 reviews) | Not enough data | 

### Outbound Call Tracking

| Product | Score | Reviews |
|---|---|---|
| **Close** | 8.9/10 | 714 |
| **HighLevel** | N/A | N/A |

#### Agentic AI - Outbound Call Tracking

| Feature | Close | HighLevel | 
|---|---|---|
| **Autonomous Task Execution** | 8.5 (24 reviews) | Not enough data | 
| **Natural Language Interaction** | 8.4 (24 reviews) | Not enough data | 

#### Calling

| Feature | Close | HighLevel | 
|---|---|---|
| **Record Calls** | 9.2 (665 reviews) | Not enough data | 
| **Generate Location** | Feature Not Available | Not enough data | 
| **Call Types** | 9.0 (645 reviews) | Not enough data | 
| **Click-to-Call** | 9.3 (660 reviews) | Not enough data | 
| **Auto Dialer** | 8.8 (31 reviews) | Not enough data | 

#### Contacts

| Feature | Close | HighLevel | 
|---|---|---|
| **Personalization** | 8.8 (656 reviews) | Not enough data | 
| **Information Locater** | 8.7 (618 reviews) | Not enough data | 
| **Record Prospect Data** | 9.0 (653 reviews) | Not enough data | 

#### Insights

| Feature | Close | HighLevel | 
|---|---|---|
| **Notes** | 9.3 (676 reviews) | Not enough data | 
| **Daily Summary** | 9.0 (630 reviews) | Not enough data | 
| **Automated Voicemails** | 8.7 (592 reviews) | Not enough data | 
| **Automated Emails** | 9.0 (653 reviews) | Not enough data | 
| **Sorts Prospects** | 8.8 (631 reviews) | Not enough data | 
| **Automated Note Taking** | 9.0 (29 reviews) | Not enough data | 

### Online Reputation Management

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **HighLevel** | 8.4/10 | 50 |

#### Consumer Intelligence

| Feature | Close | HighLevel | 
|---|---|---|
| **Customer Feedback** | Not enough data | Feature Not Available | 
| **Competitive Intelligence** | Not enough data | Feature Not Available | 
| **Sentiment Analysis** | Not enough data | Feature Not Available | 

#### Reporting

| Feature | Close | HighLevel | 
|---|---|---|
| **Revenue Reporting** | Not enough data | 8.4 (38 reviews) | 
| **Corporate Reporting** | Not enough data | 7.6 (37 reviews) | 
| **Dashboard** | Not enough data | 8.6 (43 reviews) | 

#### Media Monitoring

| Feature | Close | HighLevel | 
|---|---|---|
| **Social Networks Monitoring** | Not enough data | Feature Not Available | 
| **Social Media Management** | Not enough data | 8.5 (47 reviews) | 
| **Digital Media Monitoring** | Not enough data | Feature Not Available | 

#### In-House Management

| Feature | Close | HighLevel | 
|---|---|---|
| **Employee Performance** | Not enough data | 8.1 (39 reviews) | 
| **Team Workflow** | Not enough data | 8.6 (40 reviews) | 

#### Generative AI

| Feature | Close | HighLevel | 
|---|---|---|
| **AI Text Generation** | Not enough data | 9.1 (30 reviews) | 

#### Agentic AI - Online Reputation Management

| Feature | Close | HighLevel | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Website Builder

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **HighLevel** | 8.8/10 | 63 |

#### Customizations

| Feature | Close | HighLevel | 
|---|---|---|
| **Templates** | Not enough data | 8.8 (52 reviews) | 
| **Drag and Drop** | Not enough data | 9.3 (52 reviews) | 
| **HTML Input** | Not enough data | 8.8 (43 reviews) | 
| **Domain Name** | Not enough data | 9.1 (47 reviews) | 

#### Growth

| Feature | Close | HighLevel | 
|---|---|---|
| **SEO** | Not enough data | Feature Not Available | 
| **Site Analytics** | Not enough data | 8.5 (48 reviews) | 
| **Marketing Tools** | Not enough data | 9.5 (47 reviews) | 
| **E-Commerce** | Not enough data | 8.0 (49 reviews) | 
| **Hosting** | Not enough data | 8.3 (46 reviews) | 

#### Content

| Feature | Close | HighLevel | 
|---|---|---|
| **Email Integrations** | Not enough data | 9.1 (50 reviews) | 
| **Content Management** | Not enough data | 8.8 (48 reviews) | 
| **Permissions** | Not enough data | 8.9 (46 reviews) | 
| **WordPress Tool** | Not enough data | 8.5 (39 reviews) | 

#### Support

| Feature | Close | HighLevel | 
|---|---|---|
| **Customer Support** | Not enough data | 8.3 (48 reviews) | 

### AI Agents

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **HighLevel** | N/A | N/A |

#### Agentic AI - AI Agents

| Feature | Close | HighLevel | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (3):** [CRM Software](https://www.g2.com/categories/crm), [Customer Communications Management Software](https://www.g2.com/categories/customer-communications-management), [SMS Marketing Software](https://www.g2.com/categories/sms-marketing)

**Unique to Close (7):** [Auto Dialer Software](https://www.g2.com/categories/auto-dialer), [Outbound Call Tracking Software](https://www.g2.com/categories/outbound-call-tracking), [Sales Analytics Software](https://www.g2.com/categories/sales-analytics), [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant), [Sales Engagement Software](https://www.g2.com/categories/sales-engagement), [Email Tracking Software](https://www.g2.com/categories/email-tracking), [Call Center Infrastructure (CCI) Software](https://www.g2.com/categories/call-center-infrastructure-cci)

**Unique to HighLevel (10):** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation), [AI Agents For Business Operations](https://www.g2.com/categories/ai-agents-for-business-operations), [Conversational Marketing Software](https://www.g2.com/categories/conversational-marketing), [Shared Inbox Software](https://www.g2.com/categories/shared-inbox), [Online Reputation Management Software](https://www.g2.com/categories/online-reputation-management), [VoIP Providers](https://www.g2.com/categories/voip-providers), [Chatbots Software](https://www.g2.com/categories/chatbots), [Website Builder Software](https://www.g2.com/categories/website-builder), [Live Chat Software](https://www.g2.com/categories/live-chat), [Conversational Support Software](https://www.g2.com/categories/conversational-support)


---
## Reviewer Demographics

### By Company Size

| Segment | Close | HighLevel | 
|---|---|---|
| **Small-Business** | 79.1% | 94.7% | 
| **Mid-Market** | 20.2% | 4.3% | 
| **Enterprise** | 0.7% | 1.0% | 

### By Industry

#### Close

- **Marketing and Advertising:** 14.9%
- **Computer Software:** 8.7%
- **Real Estate:** 8.1%
- **Financial Services:** 6.7%
- **Information Technology and Services:** 5.6%
- **Consulting:** 5.3%
- **Professional Training & Coaching:** 4.2%
- **Insurance:** 3.0%
- **Health, Wellness and Fitness:** 2.8%
- **Consumer Services:** 2.5%
- **Other:** 38.3%

#### HighLevel

- **Marketing and Advertising:** 43.3%
- **Consulting:** 9.7%
- **Real Estate:** 4.9%
- **Health, Wellness and Fitness:** 4.4%
- **Professional Training & Coaching:** 4.3%
- **Information Technology and Services:** 2.9%
- **Computer Software:** 2.7%
- **Construction:** 2.0%
- **Financial Services:** 1.9%
- **E-Learning:** 1.7%
- **Other:** 22.0%

---
## Alternatives

### Alternatives to Close

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25784 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13797 reviews)
- [Freshsales](https://www.g2.com/products/freshsales/reviews) — 4.5/5 stars (1232 reviews)
- [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) — 4.1/5 stars (2927 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14683 reviews)
- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9646 reviews)
- [Outreach](https://www.g2.com/products/outreach/reviews) — 4.3/5 stars (3568 reviews)
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — 4.3/5 stars (3044 reviews)
- [Copper](https://www.g2.com/products/copper/reviews) — 4.5/5 stars (1157 reviews)
- [Reply](https://www.g2.com/products/reply/reviews) — 4.6/5 stars (1542 reviews)

### Alternatives to HighLevel

- [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4058 reviews)
- [Vendasta AI Platform](https://www.g2.com/products/vendasta-ai-platform/reviews) — 4.5/5 stars (505 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14683 reviews)
- [Ontraport](https://www.g2.com/products/ontraport/reviews) — 4.5/5 stars (224 reviews)
- [Thryv](https://www.g2.com/products/thryv/reviews) — 4.2/5 stars (1995 reviews)
- [Klaviyo](https://www.g2.com/products/klaviyo/reviews) — 4.6/5 stars (1350 reviews)
- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14742 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13797 reviews)
- [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) — 4.5/5 stars (2562 reviews)
- [Podium](https://www.g2.com/products/podium/reviews) — 4.6/5 stars (2095 reviews)

---
## Top Discussions

### Close

- Title: [What is Close used for?](https://www.g2.com/discussions/close-what-is-close-used-for) — 2 comments
  > **Top comment:** "CRM"
- Title: [How long does it take to generate a new integration?](https://www.g2.com/discussions/how-long-does-it-take-to-generate-a-new-integration) — 2 comments, 1 upvote
  > **Top comment:** "Hey Camila, we do not have an integration with Apollo at this time. However, you can request one in this form on our website..."
- Title: [how do I integrate WhatsApp?](https://www.g2.com/discussions/how-do-i-integrate-whatsapp) — 2 comments, 1 upvote
  > **Top comment:** "You can use Zapier or use API's to link them manually."
- Title: [What is Close used for?](https://www.g2.com/discussions/what-is-close-used-for) — 1 comment *(includes official response)*
  > **Top comment:** "Close is a conversation-first CRM (customer relationship management) solution built for founders and small, scaling sales teams to manage every conversation..."
- Title: [How fast does close read the feedback provided?](https://www.g2.com/discussions/50910-how-fast-does-close-read-the-feedback-provided) — 1 comment, 1 upvote
  > **Top comment:** "Hi Kamaldeep, thank you for providing feedback for the Close team! We're always working to improve our CRM and take customer feedback seriously. We see all..."

### HighLevel

- Title: [How are other agencies working around HighLevel’s limits for bigger or more custom clients?](https://www.g2.com/discussions/how-are-other-agencies-working-around-highlevel-s-limits-for-bigger-or-more-custom-clients) — 2 comments
  > **Top comment:** "<p><span style="color: rgb(0, 0, 0);">Try automating pipeline stage movement in HighLevel. You can set workflows to move deals automatically (like from..."
- Title: [What is high level app?](https://www.g2.com/discussions/what-is-high-level-app) — 2 comments
  > **Top comment:** "HighLevel as several mobile app options. You can contract with HighLevel to have them build your own branded app or you can use their Grey Labeled app called..."
- Title: [Has pricing and “hidden” add‑ons changed how you package HighLevel to your own clients?](https://www.g2.com/discussions/has-pricing-and-hidden-add-ons-changed-how-you-package-highlevel-to-your-own-clients) — 1 comment
  > **Top comment:** "<p><span style="color: rgb(0, 0, 0);">For better CRM organization, use automated tags in HighLevel workflows instead of manual tagging. Define clear tag..."
- Title: [What tips do you have for keeping email and SMS healthy when the tech side feels fragile?](https://www.g2.com/discussions/what-tips-do-you-have-for-keeping-email-and-sms-healthy-when-the-tech-side-feels-fragile) — 1 comment, 1 upvote
  > **Top comment:** "<p><span style="color: rgb(0, 0, 0);">You might want to explore HighLevel's conditional logic in workflows. This lets workflows make decisions based on lead..."
- Title: [How are you handling HighLevel’s steep learning curve without losing days of billable time?](https://www.g2.com/discussions/how-are-you-handling-highlevel-s-steep-learning-curve-without-losing-days-of-billable-time) — 1 comment
  > **Top comment:** "<p><span style="color: rgb(0, 0, 0);">Have you tried using HighLevel's workflow automation for lead follow-up? You can set up automated sequences that send..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/close-vs-highlevel)