# Close, Creatio vs HubSpot Sales Hub Comparison

| | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Star Rating** | 4.7 out of 5 | 4.6 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 2,040 | 313 | 13,811 | 
| **Largest Market Segment** | Small-Business (79.2% of reviews) | Small-Business (43.7% of reviews) | Small-Business (60.9% of reviews) | 
| **Entry Level Price** | $9.00 1 Seat Per Month | Starting at $40.00 1 user Per Month | $0.00 | 

---
## Top Pros & Cons

### Close

Pros:
- Ease of Use (753 reviews)
- Helpful (441 reviews)

Cons:
- Missing Features (244 reviews)
- Call Issues (181 reviews)

### Creatio

Pros:
- Ease of Use (32 reviews)
- Efficiency (21 reviews)

Cons:
- Learning Curve (10 reviews)
- Missing Features (10 reviews)

### HubSpot Sales Hub

Pros:
- Ease of Use (1216 reviews)
- Features (702 reviews)

Cons:
- Missing Features (435 reviews)
- Limited Features (409 reviews)

---
## Ratings Comparison
| Rating | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
  | **Meets Requirements** | 9.1 (1755 reviews) | 9.1 (224 reviews) | 8.6 (10026 reviews) | 
  | **Ease of Use** | 9.2 (1800 reviews) | 9.1 (251 reviews) | 8.7 (10917 reviews) | 
  | **Ease of Setup** | 9.0 (1137 reviews) | 8.4 (152 reviews) | 8.4 (4873 reviews) | 
  | **Ease of Admin** | 9.0 (568 reviews) | 8.6 (120 reviews) | 8.6 (3159 reviews) | 
  | **Quality of Support** | 9.3 (1570 reviews) | 9.1 (222 reviews) | 8.6 (9030 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.3 (563 reviews) | 9.2 (119 reviews) | 8.7 (3111 reviews) | 
  | **Product Direction (% positive)** | 9.5 (1769 reviews) | 9.2 (209 reviews) | 8.7 (9578 reviews) | 

---
## Pricing

### Close

#### Entry-Level Pricing

Plan: Solo

Price: $9.00 1 Seat Per Month

Description: Built for the individual who wants every lead, pipeline, and conversation in one place.

Key Features:
- 1 user included

[Browse all 4 editions](https://www.g2.com/products/close/pricing)

#### Free Trial

Yes

### Creatio

#### Entry-Level Pricing

Plan: Growth

Price: Starting at $40.00 1 user Per Month

Description: Provide automation to SMB clients 

Key Features:
- No-code user interface designer
- Customization via scripts
- Unlimited number of records

[Browse all 3 editions](https://www.g2.com/products/creatio/pricing)

#### Free Trial

No

### HubSpot Sales Hub

#### Entry-Level Pricing

Plan: Free HubSpot CRM

Price: $0.00

Description: A foundational CRM that helps businesses organize their interactions, and create great experiences for their customers.

Key Features:
- Contact management
- Contact website activity
- Companies

[Browse all 4 editions](https://www.g2.com/products/hubspot-sales-hub/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### CRM

| Product | Score | Reviews |
|---|---|---|
| **Close** | 8.6/10 | 1526 |
| **Creatio** | 8.8/10 | 187 |
| **HubSpot Sales Hub** | 8.0/10 | 7591 |

#### Sales Force Automation

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Contact & Account Management** | 9.0 (1364 reviews) ✓ Verified | 9.0 (152 reviews) ✓ Verified | 8.7 (6155 reviews) ✓ Verified | 
| **Partner Relationship Mgmt. (PRM)** | Feature Not Available | 9.0 (91 reviews) | Feature Not Available | 
| **Opportunity & Pipeline Mgmt.** | 9.0 (1363 reviews) ✓ Verified | 8.9 (144 reviews) ✓ Verified | 8.6 (6033 reviews) ✓ Verified | 
| **Task / Activity Management** | 9.0 (1394 reviews) ✓ Verified | 8.8 (148 reviews) ✓ Verified | 8.6 (6187 reviews) ✓ Verified | 
| **Territory & Quota Management** | 8.3 (1166 reviews) | 8.7 (117 reviews) ✓ Verified | 7.8 (4202 reviews) ✓ Verified | 
| **Desktop Integration** | 9.1 (1310 reviews) ✓ Verified | 8.7 (132 reviews) ✓ Verified | 8.5 (5094 reviews) ✓ Verified | 
| **Product & Price List Management** | 8.4 (1124 reviews) | 8.6 (129 reviews) ✓ Verified | 7.8 (3262 reviews) ✓ Verified | 
| **Quote & Order Management** | 8.3 (1131 reviews) | 8.8 (125 reviews) ✓ Verified | 7.8 (3171 reviews) ✓ Verified | 
| **Customer Contract Management** | 8.4 (1162 reviews) | 8.9 (121 reviews) ✓ Verified | 8.2 (2467 reviews) | 

#### Marketing Automation

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Email Marketing** | 8.7 (1264 reviews) | 8.8 (132 reviews) ✓ Verified | 8.7 (5417 reviews) ✓ Verified | 
| **Campaign Management** | 8.5 (1219 reviews) | 8.9 (123 reviews) ✓ Verified | 8.5 (5063 reviews) ✓ Verified | 
| **Lead Management** | 9.2 (1343 reviews) | 9.1 (141 reviews) ✓ Verified | 8.7 (5258 reviews) ✓ Verified | 
| **Marketing ROI Analytics** | 8.2 (1133 reviews) | 8.9 (109 reviews) ✓ Verified | 8.1 (4451 reviews) ✓ Verified | 

#### Customer Support

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Case Management** | 8.7 (1216 reviews) ✓ Verified | 9.1 (122 reviews) ✓ Verified | 8.3 (3634 reviews) ✓ Verified | 
| **Customer Support Portal** | 8.7 (1226 reviews) ✓ Verified | 8.8 (113 reviews) ✓ Verified | 8.1 (2466 reviews) | 
| **Knowledge Base** | 8.7 (1260 reviews) ✓ Verified | 8.9 (128 reviews) ✓ Verified | 8.4 (3304 reviews) ✓ Verified | 
| **Call Center Features** | 8.7 (1254 reviews) ✓ Verified | 8.8 (110 reviews) ✓ Verified | 8.0 (3281 reviews) ✓ Verified | 
| **Support Analytics** | 8.6 (1200 reviews) ✓ Verified | 9.1 (115 reviews) ✓ Verified | 8.2 (3511 reviews) ✓ Verified | 

#### Reporting & Analytics

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Reporting** | 8.7 (1263 reviews) ✓ Verified | 8.8 (147 reviews) ✓ Verified | 8.2 (5842 reviews) ✓ Verified | 
| **Dashboards** | 8.8 (1283 reviews) ✓ Verified | 9.0 (155 reviews) ✓ Verified | 8.4 (6157 reviews) ✓ Verified | 
| **Forecasting** | 8.2 (1142 reviews) | 8.7 (120 reviews) ✓ Verified | 8.0 (4299 reviews) ✓ Verified | 

#### Mobile & Social

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Social Collaboration Features** | 8.2 (1075 reviews) | 8.6 (115 reviews) ✓ Verified | 8.0 (3813 reviews) ✓ Verified | 
| **Social Network Integration** | 7.9 (1098 reviews) | 8.5 (110 reviews) ✓ Verified | 8.1 (2462 reviews) ✓ Verified | 
| **Mobile User Support** | 8.2 (1089 reviews) | 8.5 (122 reviews) ✓ Verified | 7.7 (4131 reviews) ✓ Verified | 

#### Platform

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Customization** | 8.7 (1197 reviews) ✓ Verified | 8.8 (96 reviews) ✓ Verified | 8.1 (2955 reviews) ✓ Verified | 
| **Workflow Capability** | 8.8 (1215 reviews) ✓ Verified | 9.0 (97 reviews) ✓ Verified | 8.3 (2598 reviews) ✓ Verified | 
| **User, Role, and Access Management** | 8.9 (1197 reviews) | 8.8 (97 reviews) ✓ Verified | 8.5 (2988 reviews) ✓ Verified | 
| **Internationalization** | 8.5 (1124 reviews) | 8.7 (70 reviews) | 8.1 (2283 reviews) ✓ Verified | 
| **Sandbox / Test Environments** | 8.0 (1070 reviews) ✓ Verified | 8.9 (79 reviews) ✓ Verified | 7.5 (1976 reviews) | 
| **Document & Content Mgmt.** | 8.4 (1097 reviews) | 8.7 (82 reviews) ✓ Verified | 8.0 (2583 reviews) ✓ Verified | 
| **Performance and Reliability** | 9.1 (1216 reviews) ✓ Verified | 8.8 (91 reviews) ✓ Verified | 8.6 (3020 reviews) ✓ Verified | 
| **Output Document Generation** | 8.4 (1115 reviews) | 8.6 (76 reviews) ✓ Verified | 8.0 (1669 reviews) | 

#### Integration

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Data Import & Export Tools** | 8.8 (1123 reviews) ✓ Verified | 8.8 (98 reviews) ✓ Verified | 8.4 (2270 reviews) ✓ Verified | 
| **Integration APIs** | 8.7 (1125 reviews) ✓ Verified | 8.7 (81 reviews) ✓ Verified | 8.2 (2396 reviews) ✓ Verified | 
| **Breadth of Partner Applications** | 8.5 (1060 reviews) ✓ Verified | 8.5 (75 reviews) | 8.2 (2246 reviews) ✓ Verified | 

#### Generative AI

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **AI Text Generation** | Feature Not Available | 9.0 (28 reviews) | 7.4 (685 reviews) | 

#### Agentic AI - CRM

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Autonomous Task Execution** | 8.5 (82 reviews) | Not enough data | 7.2 (219 reviews) | 
| **Multi-step Planning** | 8.5 (80 reviews) | Not enough data | 7.2 (213 reviews) | 
| **Cross-system Integration** | 8.5 (81 reviews) | Not enough data | 7.4 (221 reviews) | 
| **Adaptive Learning** | 8.5 (81 reviews) | Not enough data | 7.1 (214 reviews) | 
| **Natural Language Interaction** | 8.7 (81 reviews) | Not enough data | 7.0 (219 reviews) | 
| **Proactive Assistance** | 8.8 (80 reviews) | Not enough data | 7.1 (215 reviews) | 
| **Decision Making** | 8.7 (80 reviews) | Not enough data | 7.2 (214 reviews) | 

### Help Desk

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **Creatio** | 8.8/10 | 6 |
| **HubSpot Sales Hub** | N/A | N/A |

#### Ticket and Case Management

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Ticket creation user experience** | Not enough data | Not enough data | Not enough data | 
| **Ticket response user experience** | Not enough data | Not enough data | Not enough data | 
| **Workflow** | Not enough data | Not enough data | Not enough data | 
| **Response Automation** | Not enough data | Not enough data | Not enough data | 
| **SLA Management** | Not enough data | Not enough data | Not enough data | 
| **Attachments/Screencasts** | Not enough data | Not enough data | Not enough data | 
| **Ticket Collaboration** | Not enough data | Not enough data | Not enough data | 
| **Customer and Contacts Database** | Not enough data | Not enough data | Not enough data | 

#### Generative AI

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | Not enough data | 

#### Agentic AI - Help Desk

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 

#### Communication Channels

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Customer Portal** | Not enough data | Not enough data | Not enough data | 
| **Email to Case** | Not enough data | Not enough data | Not enough data | 
| **Chat/Live Support** | Not enough data | 9.3 (5 reviews) | Not enough data | 
| **Social Integration** | Not enough data | Not enough data | Not enough data | 
| **Voice** | Not enough data | 8.3 (5 reviews) | Not enough data | 

#### Platform

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Mobile User Support** | Not enough data | Not enough data | Not enough data | 
| **Customization ** | Not enough data | Not enough data | Not enough data | 
| **User, Role, and Access Management** | Not enough data | Not enough data | Not enough data | 
| **Integration** | Not enough data | Not enough data | Not enough data | 
| **Reporting** | Not enough data | Not enough data | Not enough data | 
| **Dashboards** | Not enough data | 8.3 (5 reviews) | Not enough data | 

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **Creatio** | N/A | N/A |
| **HubSpot Sales Hub** | N/A | N/A |

#### Lead Generation

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | Not enough data | 
| **Data Import & Export Tools** | Not enough data | Not enough data | Not enough data | 

### AI Sales Assistant

| Product | Score | Reviews |
|---|---|---|
| **Close** | 8.9/10 | 147 |
| **Creatio** | N/A | N/A |
| **HubSpot Sales Hub** | 8.4/10 | 837 |

#### Lead Facilitation

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Customer-facing Chatbot** | 7.9 (133 reviews) | Not enough data | 8.4 (526 reviews) | 
| **Lead Qualification** | 8.6 (133 reviews) | Not enough data | 8.6 (623 reviews) | 
| **Lead Follow-up** | 9.0 (140 reviews) | Not enough data | 8.9 (651 reviews) | 
| **Meeting Scheduling ** | 8.6 (134 reviews) | Not enough data | 8.9 (658 reviews) | 

#### Organization

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Opportunity and Pipeline Management ** | 9.2 (136 reviews) | Not enough data | 8.9 (679 reviews) | 
| **Data Entry** | 8.9 (133 reviews) | Not enough data | 8.8 (666 reviews) | 
| **Integrations / APIs** | 8.9 (133 reviews) | Not enough data | 8.6 (603 reviews) | 

#### Performance Analysis

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Coaching ** | 8.2 (127 reviews) | Not enough data | 8.3 (556 reviews) | 
| **Peformance Tracking** | 8.9 (134 reviews) | Not enough data | 8.8 (668 reviews) | 

#### Sales Analysis

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **ROI Forecasting ** | 8.3 (134 reviews) | Not enough data | Feature Not Available | 
| **Sales Forecasting ** | 8.6 (134 reviews) | Not enough data | 8.7 (620 reviews) | 

#### Generative AI

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **AI Text Generation** | 8.4 (82 reviews) | Not enough data | 8.1 (156 reviews) | 
| **AI Text Summarization** | 8.7 (82 reviews) | Not enough data | 8.3 (155 reviews) | 

#### Agentic AI - AI Sales Assistant

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Autonomous Task Execution** | 9.8 (9 reviews) | Not enough data | 7.7 (19 reviews) | 
| **Multi-step Planning** | 9.6 (9 reviews) | Not enough data | 8.1 (18 reviews) | 
| **Cross-system Integration** | 9.4 (9 reviews) | Not enough data | 8.1 (19 reviews) | 
| **Adaptive Learning** | 9.4 (9 reviews) | Not enough data | 8.1 (19 reviews) | 
| **Natural Language Interaction** | 9.8 (8 reviews) | Not enough data | 8.0 (19 reviews) | 
| **Proactive Assistance** | 8.9 (9 reviews) | Not enough data | 8.0 (19 reviews) | 
| **Decision Making** | 9.8 (8 reviews) | Not enough data | 8.2 (19 reviews) | 

### Sales Engagement

| Product | Score | Reviews |
|---|---|---|
| **Close** | 8.6/10 | 229 |
| **Creatio** | N/A | N/A |
| **HubSpot Sales Hub** | 8.0/10 | 1884 |

#### Integrated Workflows

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Task Management** | 9.1 (220 reviews) | Not enough data | 8.8 (1639 reviews) | 
| **Email Tracking/Automation** | 9.1 (223 reviews) | Not enough data | 9.0 (1689 reviews) | 
| **Calls and Voice** | 9.0 (215 reviews) | Not enough data | 8.3 (1439 reviews) | 
| **Other Outreach Options ** | 8.7 (212 reviews) | Not enough data | 8.2 (1336 reviews) | 
| **CRM Integration** | 9.0 (217 reviews) | Not enough data | 8.8 (1526 reviews) | 
| **Calendar** | 9.0 (221 reviews) | Not enough data | 8.7 (1388 reviews) | 
| **Shared Records** | 8.9 (220 reviews) | Not enough data | 8.5 (1302 reviews) | 

#### Repeatability and Reportability

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Content Management** | 8.6 (215 reviews) | Not enough data | 8.6 (1478 reviews) | 
| **Workflow Management** | 8.9 (215 reviews) | Not enough data | 8.7 (1550 reviews) | 
| **Workflow Performance** | 8.9 (206 reviews) | Not enough data | 8.6 (1522 reviews) | 
| **Sales Coaching and Insights** | 8.3 (204 reviews) | Not enough data | 8.1 (1393 reviews) | 
| **Gamification** | 7.8 (201 reviews) | Not enough data | Feature Not Available | 

#### AI and Automation

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Lead Prioritization** | 8.2 (194 reviews) | Not enough data | 8.2 (1246 reviews) | 
| **Lead Scoring** | 8.1 (197 reviews) | Not enough data | 8.1 (1211 reviews) | 
| **Best Time of Day Scheduling** | 8.2 (190 reviews) | Not enough data | 8.1 (1202 reviews) | 
| **Buyer Intelligence** | 7.9 (198 reviews) | Not enough data | 7.8 (1083 reviews) | 
| **Machine Learning** | 7.8 (196 reviews) | Not enough data | 7.7 (1030 reviews) | 

#### Generative AI

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **AI Text Generation** | 8.0 (197 reviews) | Not enough data | 7.3 (494 reviews) | 

#### Agentic AI - Sales Engagement

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Autonomous Task Execution** | 8.5 (32 reviews) | Not enough data | 7.0 (180 reviews) | 
| **Multi-step Planning** | 8.5 (32 reviews) | Not enough data | 7.1 (180 reviews) | 
| **Cross-system Integration** | 8.6 (32 reviews) | Not enough data | 7.1 (181 reviews) | 
| **Adaptive Learning** | 8.3 (31 reviews) | Not enough data | 7.3 (180 reviews) | 
| **Natural Language Interaction** | 8.8 (31 reviews) | Not enough data | 7.1 (181 reviews) | 
| **Proactive Assistance** | 8.8 (32 reviews) | Not enough data | 7.2 (181 reviews) | 
| **Decision Making** | 8.9 (32 reviews) | Not enough data | 7.1 (183 reviews) | 

### Auto Dialer

| Product | Score | Reviews |
|---|---|---|
| **Close** | 9.0/10 | 156 |
| **Creatio** | N/A | N/A |
| **HubSpot Sales Hub** | N/A | N/A |

#### Dialing Options

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Preview Dialing** | 9.1 (150 reviews) | Not enough data | Not enough data | 
| **Progressive Dialing** | 9.2 (151 reviews) | Not enough data | Not enough data | 
| **Predictive Dialing** | 9.4 (17 reviews) | Not enough data | Not enough data | 

#### Agent Tools

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Whisper Coaching ** | 8.6 (146 reviews) | Not enough data | Not enough data | 
| **Callback Scheduling ** | 8.8 (142 reviews) | Not enough data | Not enough data | 
| **Call Recording ** | 9.4 (147 reviews) | Not enough data | Not enough data | 

#### Automation

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Voice Activity Detection** | 8.9 (141 reviews) | Not enough data | Not enough data | 
| **Interactive Voice Response (IVR)** | 8.5 (142 reviews) | Not enough data | Not enough data | 
| **Call Scrubbing** | 8.6 (142 reviews) | Not enough data | Not enough data | 

#### Agentic AI - Auto Dialer

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Autonomous Task Execution** | 8.8 (21 reviews) | Not enough data | Not enough data | 
| **Cross-system Integration** | 8.8 (21 reviews) | Not enough data | Not enough data | 

#### AI Capabilities - Auto Dialer

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Call Prioritization and List Optimization** | 9.4 (17 reviews) | Not enough data | Not enough data | 
| **Compliance Monitoring** | 9.3 (17 reviews) | Not enough data | Not enough data | 
| **Speech Analytics and Sentiment Analysis** | 9.5 (17 reviews) | Not enough data | Not enough data | 

### Retail Distributed Order Management Systems

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **Creatio** | N/A | N/A |
| **HubSpot Sales Hub** | N/A | N/A |

#### Administration

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Dashboards** | Not enough data | Not enough data | Not enough data | 
| **Reports & Analytics** | Not enough data | Not enough data | Not enough data | 

#### Inventory Control

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Inventory Management** | Not enough data | Not enough data | Not enough data | 
| **Inventory Sourcing** | Not enough data | Not enough data | Not enough data | 

#### Omni-Channel

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Customer Service** | Not enough data | Not enough data | Not enough data | 
| **Order Fulfillment** | Not enough data | Not enough data | Not enough data | 
| **Order Management** | Not enough data | Not enough data | Not enough data | 
| **Integrations** | Not enough data | Not enough data | Not enough data | 

### Conversation Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **Creatio** | N/A | N/A |
| **HubSpot Sales Hub** | 7.7/10 | 387 |

#### Call Analytics

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Call Recording** | Not enough data | Not enough data | 8.2 (304 reviews) | 
| **Machine Learning** | Not enough data | Not enough data | 7.9 (270 reviews) | 
| **Call Analysis** | Not enough data | Not enough data | 8.0 (279 reviews) | 
| **Lead Qualification** | Not enough data | Not enough data | Feature Not Available | 

#### Artificial Intelligence - Conversation Intelligence

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Customer Scoring** | Not enough data | Not enough data | Feature Not Available | 
| **Speech-to-Text** | Not enough data | Not enough data | 7.5 (244 reviews) | 
| **Sentiment Analysis** | Not enough data | Not enough data | Not enough data | 

#### Generative AI

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **AI Text Summarization** | Not enough data | Not enough data | 7.6 (112 reviews) | 

#### Agentic AI - Conversation Intelligence

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 7.4 (25 reviews) | 
| **Multi-step Planning** | Not enough data | Not enough data | 7.5 (26 reviews) | 
| **Cross-system Integration** | Not enough data | Not enough data | 7.8 (26 reviews) | 
| **Adaptive Learning** | Not enough data | Not enough data | 7.3 (25 reviews) | 
| **Natural Language Interaction** | Not enough data | Not enough data | 7.7 (24 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | 7.3 (24 reviews) | 
| **Decision Making** | Not enough data | Not enough data | 7.5 (25 reviews) | 

### Workflow Management

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **Creatio** | 9.0/10 | 25 |
| **HubSpot Sales Hub** | N/A | N/A |

#### Setup

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Activities** | Not enough data | 9.2 (22 reviews) | Not enough data | 
| **Flows** | Not enough data | 8.9 (22 reviews) | Not enough data | 
| **Dependencies** | Not enough data | 8.9 (19 reviews) | Not enough data | 
| **Notifications** | Not enough data | 9.1 (24 reviews) | Not enough data | 

#### Management

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Updates** | Not enough data | 8.9 (19 reviews) | Not enough data | 
| **Audit Trail** | Not enough data | 8.9 (18 reviews) | Not enough data | 
| **Integration** | Not enough data | 8.8 (20 reviews) | Not enough data | 

#### Generative AI

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | 9.0 (10 reviews) | Not enough data | 

#### Agentic AI - Workflow Management

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

### SMS Marketing

| Product | Score | Reviews |
|---|---|---|
| **Close** | 8.8/10 | 313 |
| **Creatio** | N/A | N/A |
| **HubSpot Sales Hub** | N/A | N/A |

#### Text Messaging

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Bulk SMS** | 8.8 (265 reviews) ✓ Verified | Not enough data | Not enough data | 
| **Two-Way Text Messaging** | 9.3 (287 reviews) ✓ Verified | Not enough data | Not enough data | 
| **Text Scheduler** | 9.3 (282 reviews) ✓ Verified | Not enough data | Not enough data | 
| **Automatic Replies** | 8.7 (267 reviews) ✓ Verified | Not enough data | Not enough data | 
| **Automatic URL Shortening** | 8.4 (252 reviews) | Not enough data | Not enough data | 
| **MMS Marketing** | 8.7 (257 reviews) | Not enough data | Not enough data | 
| **Personalization** | 8.9 (256 reviews) | Not enough data | Not enough data | 
| **Transactional SMS** | Feature Not Available | Not enough data | Not enough data | 

#### SMS Platform

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Reporting** | 9.0 (280 reviews) ✓ Verified | Not enough data | Not enough data | 
| **Automation** | 9.1 (276 reviews) ✓ Verified | Not enough data | Not enough data | 
| **White Label** | Feature Not Available | Not enough data | Not enough data | 
| **Text-to-Landline** | Feature Not Available | Not enough data | Not enough data | 
| **Short Codes** | Feature Not Available | Not enough data | Not enough data | 
| **API Integration** | 9.0 (263 reviews) ✓ Verified | Not enough data | Not enough data | 

#### Agentic AI - SMS Marketing

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Autonomous Task Execution** | 8.6 (15 reviews) | Not enough data | Not enough data | 
| **Multi-step Planning** | 8.4 (15 reviews) | Not enough data | Not enough data | 
| **Cross-system Integration** | 9.0 (15 reviews) | Not enough data | Not enough data | 
| **Natural Language Interaction** | 8.7 (15 reviews) | Not enough data | Not enough data | 
| **Proactive Assistance** | 8.9 (15 reviews) | Not enough data | Not enough data | 
| **Decision Making** | 8.6 (15 reviews) | Not enough data | Not enough data | 

### Customer Communications Management

| Product | Score | Reviews |
|---|---|---|
| **Close** | 8.6/10 | 117 |
| **Creatio** | N/A | N/A |
| **HubSpot Sales Hub** | N/A | N/A |

#### Channels

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Multi-Channel Coverage** | 8.6 (106 reviews) | Not enough data | Not enough data | 
| **Open Listening** | 8.6 (107 reviews) | Not enough data | Not enough data | 
| **Physical Media** | 8.0 (107 reviews) | Not enough data | Not enough data | 

#### Design

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Communications Strategy Development** | 8.5 (109 reviews) | Not enough data | Not enough data | 
| **Create Content** | 7.9 (106 reviews) | Not enough data | Not enough data | 
| **Personalization** | 8.9 (107 reviews) | Not enough data | Not enough data | 
| **Inbound Identification** | 8.9 (106 reviews) | Not enough data | Not enough data | 
| **Regulatory Compliance** | 9.0 (103 reviews) | Not enough data | Not enough data | 

#### Generative AI

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **AI Text Generation** | 8.3 (103 reviews) | Not enough data | Not enough data | 
| **AI Text Summarization** | 8.8 (102 reviews) | Not enough data | Not enough data | 

### Contact Center

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **Creatio** | 8.5/10 | 30 |
| **HubSpot Sales Hub** | N/A | N/A |

#### Channels

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Voice** | Not enough data | 8.8 (17 reviews) ✓ Verified | Not enough data | 
| **Social** | Not enough data | 8.1 (17 reviews) ✓ Verified | Not enough data | 
| **Web Chat** | Not enough data | 8.2 (16 reviews) | Not enough data | 
| **Mobile SMS** | Not enough data | 8.3 (17 reviews) | Not enough data | 
| **Email** | Not enough data | 8.8 (19 reviews) | Not enough data | 

#### Generative AI

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **AI Text-to-Speech** | Not enough data | 9.3 (5 reviews) | Not enough data | 

#### Functions

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Session Routing** | Not enough data | 8.5 (19 reviews) | Not enough data | 
| **Session Queuing** | Not enough data | 8.6 (18 reviews) | Not enough data | 
| **Concurrent Calling** | Not enough data | 8.9 (19 reviews) ✓ Verified | Not enough data | 
| **Speech Analytics** | Not enough data | 8.5 (14 reviews) | Not enough data | 
| **Auto Dialer** | Not enough data | 7.9 (15 reviews) | Not enough data | 
| **IVR** | Not enough data | 8.4 (16 reviews) | Not enough data | 
| **Inbound Screen Pop** | Not enough data | 8.1 (16 reviews) ✓ Verified | Not enough data | 
| **Persistent Data** | Not enough data | 8.5 (17 reviews) ✓ Verified | Not enough data | 

#### Agentic AI - Contact Center

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 

#### Administrative

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Session Summary Notes** | Not enough data | 8.3 (19 reviews) ✓ Verified | Not enough data | 
| **Administrator Access** | Not enough data | 9.3 (22 reviews) ✓ Verified | Not enough data | 
| **Reporting & Dashboards** | Not enough data | 9.0 (23 reviews) ✓ Verified | Not enough data | 
| **Session Recording** | Not enough data | 7.7 (15 reviews) | Not enough data | 
| **Agent Scheduling and Assignment** | Not enough data | 9.2 (18 reviews) | Not enough data | 

### Digital Process Automation (DPA)

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **Creatio** | 9.0/10 | 15 |
| **HubSpot Sales Hub** | N/A | N/A |

#### Digital Workflows

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Logic and Conditions** | Not enough data | 9.0 (10 reviews) | Not enough data | 
| **No-Code Or Low-Code** | Not enough data | 9.5 (13 reviews) | Not enough data | 
| **Document Management** | Not enough data | 9.1 (13 reviews) | Not enough data | 

#### Forms

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Data Mapping** | Not enough data | 9.2 (12 reviews) | Not enough data | 
| **Templates** | Not enough data | 9.2 (12 reviews) | Not enough data | 
| **Mobile-Friendly Forms** | Not enough data | 8.5 (12 reviews) | Not enough data | 

#### Automation

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Workflow Automation** | Not enough data | 9.4 (13 reviews) | Not enough data | 
| **Workflow Mapping** | Not enough data | 9.4 (12 reviews) | Not enough data | 
| **Real-Time Updates** | Not enough data | 8.8 (11 reviews) | Not enough data | 
| **Robotic Process Automation** | Not enough data | 8.2 (11 reviews) | Not enough data | 

#### Agentic AI - Digital Process Automation (DPA)

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

### AI Agents For Business Operations

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **Creatio** | N/A | N/A |
| **HubSpot Sales Hub** | 8.4/10 | 11 |

#### Responses

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Personalization** | Not enough data | Not enough data | 8.3 (10 reviews) | 
| **Route To Human** | Not enough data | Not enough data | 8.5 (10 reviews) | 
| **Natural Language Understanding (NLU)** | Not enough data | Not enough data | 7.7 (10 reviews) | 

#### Automation - AI Agents

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Sales Follow-Up** | Not enough data | Not enough data | 8.9 (9 reviews) | 
| **Customer Interaction Automation** | Not enough data | Not enough data | 9.1 (9 reviews) | 
| **Lead Generation** | Not enough data | Not enough data | 8.7 (9 reviews) | 
| **Document Processing** | Not enough data | Not enough data | 8.5 (9 reviews) | 
| **Feedback Collection** | Not enough data | Not enough data | 8.8 (8 reviews) | 

#### Platform

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Conversation Editor** | Not enough data | Not enough data | 8.2 (10 reviews) | 
| **Integration** | Not enough data | Not enough data | 8.3 (10 reviews) | 
| **Human-In-The-Loop** | Not enough data | Not enough data | 8.9 (9 reviews) | 

#### Autonomy -  AI Agents

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Independent Decision Making** | Not enough data | Not enough data | 7.8 (9 reviews) | 
| **Adaptive Responses** | Not enough data | Not enough data | 7.8 (9 reviews) | 
| **Task Execution** | Not enough data | Not enough data | 8.0 (9 reviews) | 
| **Problem Solving** | Not enough data | Not enough data | 7.6 (9 reviews) | 

#### Generative AI

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 9.1 (9 reviews) | 
| **AI Text Summarization** | Not enough data | Not enough data | 9.0 (10 reviews) | 

### Lead Capture

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **Creatio** | 8.7/10 | 11 |
| **HubSpot Sales Hub** | N/A | N/A |

#### Lead Monitoring

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Features** | Not enough data | 9.2 (8 reviews) | Not enough data | 
| **Performance** | Not enough data | 9.3 (10 reviews) | Not enough data | 
| **Identification** | Not enough data | 8.8 (7 reviews) | Not enough data | 

#### Agentic AI - Lead Capture

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 

#### Data Capture

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Mobile** | Not enough data | 8.3 (8 reviews) | Not enough data | 
| **Websites** | Not enough data | 8.8 (8 reviews) | Not enough data | 
| **Social Media** | Not enough data | 7.9 (7 reviews) | Not enough data | 
| **Data** | Not enough data | 8.6 (7 reviews) | Not enough data | 

#### Analytics

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Export/Import** | Not enough data | 8.7 (9 reviews) | Not enough data | 
| **Reporting** | Not enough data | 8.8 (10 reviews) | Not enough data | 

#### Customization

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Forms** | Not enough data | 8.5 (8 reviews) | Not enough data | 
| **Personalization** | Not enough data | 8.6 (7 reviews) | Not enough data | 
| **Templates** | Not enough data | 9.0 (7 reviews) | Not enough data | 
| **Integration** | Not enough data | 9.0 (8 reviews) | Not enough data | 

### Revenue Operations & Intelligence (RO&I)

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **Creatio** | N/A | N/A |
| **HubSpot Sales Hub** | N/A | N/A |

#### Revenue Sourcing and Forecasting

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Revenue History** | Not enough data | Not enough data | Not enough data | 
| **Pipeline Management** | Not enough data | Not enough data | Not enough data | 
| **Dashboard Analytics** | Not enough data | Not enough data | Not enough data | 
| **Multi-Device Data Visualization** | Not enough data | Not enough data | Not enough data | 
| **Data Segmentation** | Not enough data | Not enough data | Not enough data | 
| **Predictive Forecasting** | Not enough data | Not enough data | Not enough data | 
| **Revenue Operations Cadence** | Not enough data | Not enough data | Not enough data | 

#### CRM Data Enrichment

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Calendar Sync** | Not enough data | Not enough data | Not enough data | 
| **Email Activity Capture** | Not enough data | Not enough data | Not enough data | 
| **Conversation Intelligence** | Not enough data | Not enough data | Not enough data | 
| **Marketing Leads** | Not enough data | Not enough data | Not enough data | 
| **Contact Capture** | Not enough data | Not enough data | Not enough data | 

#### Account Management

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Nonengaged Accounts** | Not enough data | Not enough data | Not enough data | 
| **Account optimization** | Not enough data | Not enough data | Not enough data | 
| **Historical Patterns** | Not enough data | Not enough data | Not enough data | 
| **Rep Performance** | Not enough data | Not enough data | Not enough data | 
| **Account Engagement** | Not enough data | Not enough data | Not enough data | 
| **Historical Win/Loss Patterns** | Not enough data | Not enough data | Not enough data | 

#### Agentic AI - Revenue Operations & Intelligence (RO&I)

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

### Call Center Infrastructure (CCI)

| Product | Score | Reviews |
|---|---|---|
| **Close** | 9.3/10 | 42 |
| **Creatio** | N/A | N/A |
| **HubSpot Sales Hub** | N/A | N/A |

#### Platform

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Omnichannel** | 8.6 (37 reviews) | Not enough data | Not enough data | 
| **Mobile Access** | 9.1 (38 reviews) | Not enough data | Not enough data | 
| **Queue Management** | 9.2 (38 reviews) | Not enough data | Not enough data | 
| **Call Routing** | 9.3 (38 reviews) | Not enough data | Not enough data | 
| **Call Back** | 9.1 (37 reviews) | Not enough data | Not enough data | 
| **IVR** | 8.6 (37 reviews) | Not enough data | Not enough data | 
| **Automatic Call Distribution** | 9.0 (37 reviews) | Not enough data | Not enough data | 

#### Generative AI

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **AI Text-to-Speech** | 9.1 (37 reviews) | Not enough data | Not enough data | 

#### Workforce Management

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Call Monitoring** | 9.3 (38 reviews) | Not enough data | Not enough data | 
| **Performance Evaluation** | 9.1 (37 reviews) | Not enough data | Not enough data | 

#### Call Center Infrastructure (CCI)

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Autonomous Task Execution** | 9.8 (9 reviews) | Not enough data | Not enough data | 
| **Cross-system Integration** | 9.6 (9 reviews) | Not enough data | Not enough data | 
| **Natural Language Interaction** | 9.8 (10 reviews) | Not enough data | Not enough data | 
| **Proactive Assistance** | 9.8 (9 reviews) | Not enough data | Not enough data | 

#### Administrative

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Call Recording** | 9.7 (40 reviews) | Not enough data | Not enough data | 
| **Reporting & Dashboards** | 9.2 (39 reviews) | Not enough data | Not enough data | 

### Business Scheduling

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **Creatio** | N/A | N/A |
| **HubSpot Sales Hub** | 8.4/10 | 773 |

#### Integrations

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **MS Teams Integration** | Not enough data | Not enough data | 8.3 (524 reviews) | 
| **Email Integration** | Not enough data | Not enough data | 9.0 (722 reviews) | 
| **Zoom Integration** | Not enough data | Not enough data | 8.3 (589 reviews) | 
| **Google Meet Integration** | Not enough data | Not enough data | 8.4 (579 reviews) | 
| **Salesforce Integration** | Not enough data | Not enough data | 7.7 (488 reviews) | 

#### Branding & Customizatio

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Custom Booking Page** | Not enough data | Not enough data | 8.6 (629 reviews) | 
| **Personalized Links** | Not enough data | Not enough data | 8.7 (649 reviews) | 
| **Personalized Web Embed** | Not enough data | Not enough data | 8.4 (570 reviews) | 

#### Automatic Rules & Configurations

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Set Working Hours** | Not enough data | Not enough data | 8.7 (623 reviews) | 
| **Automatic Updates** | Not enough data | Not enough data | 8.9 (632 reviews) | 
| **Buffer Times** | Not enough data | Not enough data | 8.5 (589 reviews) | 

#### Agentic AI - Business Scheduling

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 7.7 (48 reviews) | 
| **Multi-step Planning** | Not enough data | Not enough data | 7.6 (47 reviews) | 

### Retail Analytics

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **Creatio** | N/A | N/A |
| **HubSpot Sales Hub** | N/A | N/A |

#### Data Management

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Consolidation
** | Not enough data | Not enough data | Not enough data | 
| **Data types
** | Not enough data | Not enough data | Not enough data | 
| **Correction** | Not enough data | Not enough data | Not enough data | 
| **Cleansing** | Not enough data | Not enough data | Not enough data | 
| **Validation
** | Not enough data | Not enough data | Not enough data | 

#### Analytics

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **KPIs** | Not enough data | Not enough data | Not enough data | 
| **Forecasting** | Not enough data | Not enough data | Not enough data | 
| **Reports and Dashboards** | Not enough data | Not enough data | Not enough data | 
| **Predictive analytics** | Not enough data | Not enough data | Not enough data | 

#### Mobile

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Mobile dashboard** | Not enough data | Not enough data | Not enough data | 
| **Mobile application** | Not enough data | Not enough data | Not enough data | 

#### Platform Additional Functionality

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Cloud** | Not enough data | Not enough data | Not enough data | 
| **On-Premise** | Not enough data | Not enough data | Not enough data | 

#### Integration 

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Marketplace** | Not enough data | Not enough data | Not enough data | 
| **Retail POS** | Not enough data | Not enough data | Not enough data | 
| **Other software** | Not enough data | Not enough data | Not enough data | 

#### Generative AI

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | Not enough data | 

#### Agentic AI - Retail Analytics

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

### AI Agent Builders

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **Creatio** | N/A | N/A |
| **HubSpot Sales Hub** | N/A | N/A |

#### Customization - AI Agent Builders

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Natural Language Configuration** | Not enough data | Not enough data | Not enough data | 
| **Tone Customization** | Not enough data | Not enough data | Not enough data | 
| **Security Guardrails** | Not enough data | Not enough data | Not enough data | 

#### Functionality - AI Agent Builders

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Omni-channel Support** | Not enough data | Not enough data | Not enough data | 
| **Agent Branding** | Not enough data | Not enough data | Not enough data | 
| **Proactive Response Capabilities** | Not enough data | Not enough data | Not enough data | 
| **Seamless Human Escalation** | Not enough data | Not enough data | Not enough data | 

#### Data and Analytics - AI Agent Builders

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Analytics & Reporting** | Not enough data | Not enough data | Not enough data | 
| **Contextual Awareness** | Not enough data | Not enough data | Not enough data | 
| **Data Privacy Compliance** | Not enough data | Not enough data | Not enough data | 

#### Integration - AI Agent Builders

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Workflow Automation** | Not enough data | Not enough data | Not enough data | 
| **API Usage** | Not enough data | Not enough data | Not enough data | 
| **Platform Interoperability** | Not enough data | Not enough data | Not enough data | 
| **CRM Data Integration** | Not enough data | Not enough data | Not enough data | 

### Visitor Identification

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **Creatio** | N/A | N/A |
| **HubSpot Sales Hub** | 6.1/10 | 17 |

#### Agentic AI - Visitor Identification

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 6.0 (17 reviews) | 

### Sales Performance Management

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **Creatio** | N/A | N/A |
| **HubSpot Sales Hub** | 8.0/10 | 1388 |

#### Agentic AI - Sales Performance Management

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 6.6 (82 reviews) | 
| **Natural Language Interaction** | Not enough data | Not enough data | 6.8 (82 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | 6.6 (82 reviews) | 

#### Incentives

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Badges** | Not enough data | Not enough data | 7.9 (770 reviews) | 
| **Triggers** | Not enough data | Not enough data | 8.1 (848 reviews) ✓ Verified | 
| **Commission Calculator** | Not enough data | Not enough data | 7.5 (719 reviews) ✓ Verified | 
| **Leaderboards** | Not enough data | Not enough data | 8.3 (944 reviews) | 

#### Personalization

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Profiles** | Not enough data | Not enough data | 8.4 (967 reviews) | 
| **Custom Reports** | Not enough data | Not enough data | 8.5 (1100 reviews) ✓ Verified | 
| **Dashboards** | Not enough data | Not enough data | 8.8 (1199 reviews) ✓ Verified | 
| **Goal Setting** | Not enough data | Not enough data | 8.5 (991 reviews) ✓ Verified | 

#### Administrative

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Integration** | Not enough data | Not enough data | 8.6 (1022 reviews) ✓ Verified | 
| **Employee Structure** | Not enough data | Not enough data | 8.4 (903 reviews) ✓ Verified | 
| **Behavior Monitoring** | Not enough data | Not enough data | 8.3 (857 reviews) | 

### Email Tracking

| Product | Score | Reviews |
|---|---|---|
| **Close** | 8.6/10 | 553 |
| **Creatio** | N/A | N/A |
| **HubSpot Sales Hub** | 7.8/10 | 2526 |

#### Agentic AI - Email Tracking

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Autonomous Task Execution** | 8.7 (22 reviews) | Not enough data | 6.9 (118 reviews) | 
| **Multi-step Planning** | 8.3 (22 reviews) | Not enough data | 6.9 (118 reviews) | 
| **Cross-system Integration** | 8.1 (20 reviews) | Not enough data | 6.9 (118 reviews) | 
| **Adaptive Learning** | 8.3 (21 reviews) | Not enough data | 6.9 (118 reviews) | 
| **Natural Language Interaction** | 8.2 (21 reviews) | Not enough data | 6.9 (117 reviews) | 
| **Proactive Assistance** | 8.1 (20 reviews) | Not enough data | 6.8 (118 reviews) | 
| **Decision Making** | 8.2 (21 reviews) | Not enough data | 6.9 (119 reviews) | 

#### Analytics

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Open Rates** | 8.6 (488 reviews) | Not enough data | 8.7 (2098 reviews) | 
| **Link Activity** | Feature Not Available | Not enough data | 8.8 (2084 reviews) | 
| **Attachment Activity** | Feature Not Available | Not enough data | Feature Not Available | 

#### Customizations

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Email Platform Integration** | 9.0 (496 reviews) | Not enough data | 8.8 (2137 reviews) | 
| **Email Scheduling** | 9.2 (496 reviews) | Not enough data | 8.9 (2136 reviews) | 
| **Notifications** | 8.8 (521 reviews) | Not enough data | 8.8 (2233 reviews) | 
| **Email Categorization** | 8.6 (477 reviews) | Not enough data | Feature Not Available | 
| **Templates** | 9.2 (519 reviews) | Not enough data | 8.9 (2212 reviews) | 

#### Generative AI

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **AI Text Generation** | Feature Not Available | Not enough data | 7.5 (485 reviews) | 

### Sales Analytics

| Product | Score | Reviews |
|---|---|---|
| **Close** | 8.7/10 | 176 |
| **Creatio** | 8.8/10 | 29 |
| **HubSpot Sales Hub** | 8.0/10 | 1859 |

#### Agentic AI - Sales Analytics

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Autonomous Task Execution** | 9.0 (17 reviews) | Not enough data | 6.9 (105 reviews) | 
| **Cross-system Integration** | 8.9 (17 reviews) | Not enough data | 7.1 (103 reviews) | 
| **Adaptive Learning** | 8.8 (16 reviews) | Not enough data | 7.2 (101 reviews) | 
| **Natural Language Interaction** | 9.0 (17 reviews) | Not enough data | 7.3 (103 reviews) | 
| **Proactive Assistance** | 8.4 (17 reviews) | Not enough data | 7.2 (102 reviews) | 

#### Data Sourcing

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Data Sourcing** | 8.5 (163 reviews) | 8.9 (23 reviews) | 8.3 (1357 reviews) | 
| **Exporting & Sharing Data** | 8.7 (163 reviews) | 8.9 (24 reviews) | 8.4 (1426 reviews) | 
| **Multi-Device Data Visualization** | 8.5 (163 reviews) | 8.5 (20 reviews) | 8.2 (1290 reviews) | 
| **Interactive Dashboards** | 8.8 (167 reviews) | 8.6 (25 reviews) | 8.6 (1546 reviews) | 
| **Data Segmentation** | 8.6 (161 reviews) | 9.0 (21 reviews) | 8.4 (1388 reviews) | 

#### Predictive Analytics

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Lead Scoring** | 8.6 (160 reviews) | 9.2 (22 reviews) | 8.1 (1346 reviews) | 
| **Opportunity Scoring** | 8.7 (160 reviews) | 8.8 (23 reviews) | 8.2 (1302 reviews) | 
| **Risk Analysis** | 8.3 (156 reviews) | 8.4 (20 reviews) | 7.7 (1131 reviews) | 
| **Live Forecasting** | 8.4 (158 reviews) | 8.8 (23 reviews) | 7.9 (1263 reviews) | 

#### Sales Management

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Live Pipeline Management** | 9.1 (161 reviews) | 8.7 (26 reviews) | 8.8 (1553 reviews) | 
| **Sales Gamification** | 8.3 (157 reviews) | 8.5 (21 reviews) | 7.9 (1245 reviews) | 
| **Account-Based Analytics** | 8.8 (157 reviews) | 9.2 (24 reviews) | 8.4 (1407 reviews) | 
| **Activity Tracking** | 9.2 (161 reviews) | 8.6 (27 reviews) | 8.9 (1620 reviews) | 

### Outbound Call Tracking

| Product | Score | Reviews |
|---|---|---|
| **Close** | 8.9/10 | 714 |
| **Creatio** | N/A | N/A |
| **HubSpot Sales Hub** | 8.3/10 | 1509 |

#### Agentic AI - Outbound Call Tracking

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Autonomous Task Execution** | 8.5 (24 reviews) | Not enough data | 7.4 (62 reviews) | 
| **Natural Language Interaction** | 8.4 (24 reviews) | Not enough data | 7.1 (60 reviews) | 

#### Calling

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Record Calls** | 9.2 (665 reviews) | Not enough data | 8.6 (1192 reviews) | 
| **Generate Location** | Feature Not Available | Not enough data | 8.1 (983 reviews) | 
| **Call Types** | 9.0 (645 reviews) | Not enough data | 8.6 (1151 reviews) | 
| **Click-to-Call** | 9.3 (660 reviews) | Not enough data | 8.7 (1182 reviews) | 
| **Auto Dialer** | 8.8 (31 reviews) | Not enough data | 7.9 (70 reviews) | 

#### Contacts

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Personalization** | 8.8 (656 reviews) | Not enough data | 8.7 (1257 reviews) | 
| **Information Locater** | 8.7 (618 reviews) | Not enough data | 8.4 (1100 reviews) | 
| **Record Prospect Data** | 9.0 (653 reviews) | Not enough data | 8.6 (1160 reviews) | 

#### Insights

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Notes** | 9.3 (676 reviews) | Not enough data | 9.0 (1347 reviews) | 
| **Daily Summary** | 9.0 (630 reviews) | Not enough data | 8.7 (1188 reviews) | 
| **Automated Voicemails** | 8.7 (592 reviews) | Not enough data | Feature Not Available | 
| **Automated Emails** | 9.0 (653 reviews) | Not enough data | Feature Not Available | 
| **Sorts Prospects** | 8.8 (631 reviews) | Not enough data | 8.4 (1092 reviews) | 
| **Automated Note Taking** | 9.0 (29 reviews) | Not enough data | 7.5 (67 reviews) | 

### Sales Enablement

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **Creatio** | N/A | N/A |
| **HubSpot Sales Hub** | 7.7/10 | 1025 |

#### Agentic AI - Sales Enablement

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 6.9 (61 reviews) | 
| **Natural Language Interaction** | Not enough data | Not enough data | 6.9 (60 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | 6.8 (59 reviews) | 

#### Content Management

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Content Import** | Not enough data | Not enough data | 8.4 (805 reviews) | 
| **Content Creation** | Not enough data | Not enough data | Feature Not Available | 
| **Templates** | Not enough data | Not enough data | Feature Not Available | 
| **Advanced Search** | Not enough data | Not enough data | 8.2 (813 reviews) | 
| **Content Storage** | Not enough data | Not enough data | 8.3 (800 reviews) | 

#### Analytics

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Reporting** | Not enough data | Not enough data | 8.4 (884 reviews) | 
| **Alerts** | Not enough data | Not enough data | 8.4 (884 reviews) | 
| **Account-Based Engagement** | Not enough data | Not enough data | 8.4 (827 reviews) | 
| **Content Utilization** | Not enough data | Not enough data | 8.3 (801 reviews) | 

#### Learning Management - Sales Enablement

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Sales Training ** | Not enough data | Not enough data | 7.5 (38 reviews) | 
| **Sales Coaching** | Not enough data | Not enough data | 7.4 (38 reviews) | 
| **Sales Onboarding** | Not enough data | Not enough data | 7.7 (39 reviews) | 

#### Revenue Enablement - Sales Enablement

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Cross-Functional Alignment** | Not enough data | Not enough data | 7.2 (37 reviews) | 
| **AI and Automation** | Not enough data | Not enough data | 7.1 (39 reviews) | 
| **End-to-End Customer Journey Insights** | Not enough data | Not enough data | 7.4 (38 reviews) | 

### Insurance CRM

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **Creatio** | N/A | N/A |
| **HubSpot Sales Hub** | N/A | N/A |

#### Relationship Management - Insurance CRM

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Renewal Management** | Not enough data | Not enough data | Not enough data | 
| **Client Communication Tools** | Not enough data | Not enough data | Not enough data | 
| **Lead Tracking** | Not enough data | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | Not enough data | 
| **Winbacks** | Not enough data | Not enough data | Not enough data | 
| **Communication History** | Not enough data | Not enough data | Not enough data | 
| **Activity Management** | Not enough data | Not enough data | Not enough data | 
| **Reputation Management** | Not enough data | Not enough data | Not enough data | 

#### Follow up Automation - Insurance CRM

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Automated Follow-Ups** | Not enough data | Not enough data | Not enough data | 
| **Marketing Campaigns** | Not enough data | Not enough data | Not enough data | 

#### Document Management - Insurance CRM

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Documentation handling** | Not enough data | Not enough data | Not enough data | 

#### Integrations & Reports - Insurance CRM

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Integrations** | Not enough data | Not enough data | Not enough data | 
| **Reporting & Analytics** | Not enough data | Not enough data | Not enough data | 

### AI Marketing Agents

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **Creatio** | N/A | N/A |
| **HubSpot Sales Hub** | N/A | N/A |

#### Performance Optimization & Learning - AI Marketing Agents

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Send-Time Optimization** | Not enough data | Not enough data | Not enough data | 
| **Autonomous A/B Testing** | Not enough data | Not enough data | Not enough data | 

#### Autonomous Campaign Orchestration - AI Marketing Agents 

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **End-to-End Campaign Execution** | Not enough data | Not enough data | Not enough data | 
| **Goal-Based Campaign Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-Channel Orchestration** | Not enough data | Not enough data | Not enough data | 
| **Conversational Campaign Setup** | Not enough data | Not enough data | Not enough data | 
| **Real-Time Campaign Adaptation** | Not enough data | Not enough data | Not enough data | 

#### AI Content Generation - AI Marketing Agents 

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Dynamic Content Optimization** | Not enough data | Not enough data | Not enough data | 
| **AI Copy Generation** | Not enough data | Not enough data | Not enough data | 
| **Personalized Content Creation** | Not enough data | Not enough data | Not enough data | 

#### Audience Intelligence & Segmentation - AI Marketing Agents 

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Lookalike Audience Modeling** | Not enough data | Not enough data | Not enough data | 
| **Behavioral Triggering** | Not enough data | Not enough data | Not enough data | 
| **Predictive Audience Segmentation** | Not enough data | Not enough data | Not enough data | 

#### Integrations & Data Connectivity - AI Marketing Agents 

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Event & Data Ingestion** | Not enough data | Not enough data | Not enough data | 
| **CRM & CDP Integration** | Not enough data | Not enough data | Not enough data | 

### No-Code Development Platforms

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **Creatio** | 9.2/10 | 32 |
| **HubSpot Sales Hub** | N/A | N/A |

#### User Interface Design

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **WYSIWYG Editor** | Not enough data | 9.5 (22 reviews) | Not enough data | 
| **Customized Branding** | Not enough data | 9.0 (23 reviews) | Not enough data | 
| **App Templates** | Not enough data | 9.0 (24 reviews) | Not enough data | 
| **Workflow Management** | Not enough data | 9.5 (30 reviews) | Not enough data | 

#### Data Control

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Data Migration** | Not enough data | 9.0 (25 reviews) | Not enough data | 
| **Data Synchronization** | Not enough data | 9.0 (25 reviews) | Not enough data | 
| **Data Security** | Not enough data | 9.4 (25 reviews) | Not enough data | 

#### Publishing

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Application Deployment** | Not enough data | 9.3 (25 reviews) | Not enough data | 
| **Platform Compatibility** | Not enough data | 9.2 (23 reviews) | Not enough data | 
| **Lifecycle Management** | Not enough data | 9.3 (23 reviews) | Not enough data | 

#### Agentic AI - No-Code Development Platforms

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 

### AI Customer Support Agents

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **Creatio** | N/A | N/A |
| **HubSpot Sales Hub** | N/A | N/A |

#### Customer Query Resolution - AI Customer Support Agents

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Automated Ticket Resolution** | Not enough data | Not enough data | Not enough data | 
| **Contextual Response Generation** | Not enough data | Not enough data | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | Not enough data | 
| **Knowledge Base Utilization** | Not enough data | Not enough data | Not enough data | 
| **Multilingual Support** | Not enough data | Not enough data | Not enough data | 

#### Customer Interaction Automation - AI Customer Support Agents

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Proactive Customer Outreach** | Not enough data | Not enough data | Not enough data | 
| **Feedback Collection** | Not enough data | Not enough data | Not enough data | 
| **Escalation Handling** | Not enough data | Not enough data | Not enough data | 
| **Workflow Optimization** | Not enough data | Not enough data | Not enough data | 

#### Automation

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Customer Interaction Automation** | Not enough data | Not enough data | Not enough data | 
| **Feedback Collection** | Not enough data | Not enough data | Not enough data | 
| **Document Processing** | Not enough data | Not enough data | Not enough data | 

#### Autonomy

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Independent Decision Making** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Responses** | Not enough data | Not enough data | Not enough data | 
| **Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Problem Solving** | Not enough data | Not enough data | Not enough data | 

### AI Agents

| Product | Score | Reviews |
|---|---|---|
| **Close** | N/A | N/A |
| **Creatio** | N/A | N/A |
| **HubSpot Sales Hub** | N/A | N/A |

#### Agentic AI - AI Agents

| Feature | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (2):** [CRM Software](https://www.g2.com/categories/crm), [Sales Analytics Software](https://www.g2.com/categories/sales-analytics)

**Unique to Close (8):** [Auto Dialer Software](https://www.g2.com/categories/auto-dialer), [Outbound Call Tracking Software](https://www.g2.com/categories/outbound-call-tracking), [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant), [Sales Engagement Software](https://www.g2.com/categories/sales-engagement), [Customer Communications Management Software](https://www.g2.com/categories/customer-communications-management), [SMS Marketing Software](https://www.g2.com/categories/sms-marketing), [Email Tracking Software](https://www.g2.com/categories/email-tracking), [Call Center Infrastructure (CCI) Software](https://www.g2.com/categories/call-center-infrastructure-cci)

**Unique to Creatio (13):** [Revenue Operations & Intelligence (RO&I) Software](https://www.g2.com/categories/revenue-operations-intelligence-ro-i), [Retail Analytics Software](https://www.g2.com/categories/retail-analytics), [Workflow Management Software](https://www.g2.com/categories/workflow-management), [Digital Process Automation (DPA) Software](https://www.g2.com/categories/digital-process-automation-dpa), [Retail Distributed Order Management Systems](https://www.g2.com/categories/retail-distributed-order-management-systems), [No-Code Development Platforms](https://www.g2.com/categories/no-code-development-platforms), [Lead Capture Software](https://www.g2.com/categories/lead-capture), [Help Desk Software](https://www.g2.com/categories/help-desk), [Contact Center Software](https://www.g2.com/categories/contact-center), [AI Customer Support Agents Software](https://www.g2.com/categories/ai-customer-support-agents), [AI Agents For Business Operations](https://www.g2.com/categories/ai-agents-for-business-operations), [ AI Agent Builders Software](https://www.g2.com/categories/ai-agent-builders), [AI Marketing Agents Software](https://www.g2.com/categories/ai-marketing-agents)

**Unique to HubSpot Sales Hub (11):** [Conversation Intelligence Software](https://www.g2.com/categories/conversation-intelligence), [Business Scheduling Software](https://www.g2.com/categories/business-scheduling), [Sales Engagement Software](https://www.g2.com/categories/sales-engagement), [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant), [Sales Enablement Software](https://www.g2.com/categories/sales-enablement), [Outbound Call Tracking Software](https://www.g2.com/categories/outbound-call-tracking), [Visitor Identification Software](https://www.g2.com/categories/visitor-identification), [Email Tracking Software](https://www.g2.com/categories/email-tracking), [Sales Performance Management Software](https://www.g2.com/categories/sales-performance-management), [AI Agents For Business Operations](https://www.g2.com/categories/ai-agents-for-business-operations), [Insurance CRM Software](https://www.g2.com/categories/insurance-crm)


---
## Reviewer Demographics

### By Company Size

| Segment | Close | Creatio | HubSpot Sales Hub | 
|---|---|---|---|
| **Small-Business** | 79.2% | 43.7% | 60.9% | 
| **Mid-Market** | 20.2% | 41.4% | 35.2% | 
| **Enterprise** | 0.7% | 14.9% | 4.0% | 

### By Industry

#### Close

- **Marketing and Advertising:** 14.9%
- **Computer Software:** 8.7%
- **Real Estate:** 8.1%
- **Financial Services:** 6.7%
- **Information Technology and Services:** 5.6%
- **Consulting:** 5.3%
- **Professional Training & Coaching:** 4.2%
- **Insurance:** 2.9%
- **Health, Wellness and Fitness:** 2.8%
- **Consumer Services:** 2.5%
- **Other:** 38.3%

#### Creatio

- **Information Technology and Services:** 18.2%
- **Computer Software:** 10.8%
- **Financial Services:** 5.9%
- **Banking:** 4.8%
- **Pharmaceuticals:** 2.6%
- **Telecommunications:** 2.6%
- **Marketing and Advertising:** 2.2%
- **Human Resources:** 2.2%
- **Hospitality:** 2.2%
- **Education Management:** 2.2%
- **Other:** 46.1%

#### HubSpot Sales Hub

- **Computer Software:** 15.9%
- **Information Technology and Services:** 12.2%
- **Marketing and Advertising:** 9.9%
- **Financial Services:** 4.3%
- **Education Management:** 3.2%
- **Real Estate:** 2.8%
- **Internet:** 2.2%
- **Hospital & Health Care:** 1.8%
- **Staffing and Recruiting:** 1.6%
- **Health, Wellness and Fitness:** 1.6%
- **Other:** 44.5%

---
## Alternatives

### Alternatives to Close

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25795 reviews)
- [Freshsales](https://www.g2.com/products/freshsales/reviews) — 4.5/5 stars (1233 reviews)
- [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) — 4.1/5 stars (2928 reviews)
- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9652 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14690 reviews)
- [Outreach](https://www.g2.com/products/outreach/reviews) — 4.3/5 stars (3569 reviews)
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — 4.3/5 stars (3047 reviews)
- [Copper](https://www.g2.com/products/copper/reviews) — 4.5/5 stars (1157 reviews)
- [HighLevel](https://www.g2.com/products/highlevel/reviews) — 4.6/5 stars (638 reviews)
- [Reply](https://www.g2.com/products/reply/reviews) — 4.6/5 stars (1542 reviews)

### Alternatives to Creatio

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25795 reviews)
- [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) — 4.1/5 stars (2928 reviews)
- [Kissflow](https://www.g2.com/products/kissflow/reviews) — 4.3/5 stars (591 reviews)
- [Nintex](https://www.g2.com/products/nintex-nintex/reviews) — 4.3/5 stars (1322 reviews)
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — 4.3/5 stars (3047 reviews)
- [Dynamics 365 Sales](https://www.g2.com/products/dynamics-365-sales/reviews) — 3.8/5 stars (1618 reviews)
- [Insightly CRM](https://www.g2.com/products/insightly-crm/reviews) — 4.2/5 stars (942 reviews)
- [Coevera](https://www.g2.com/products/coevera/reviews) — 4.6/5 stars (478 reviews)
- [Workbooks](https://www.g2.com/products/workbooks/reviews) — 4.2/5 stars (573 reviews)
- [SAP Sales Cloud](https://www.g2.com/products/sap-sap-sales-cloud/reviews) — 4.2/5 stars (998 reviews)

### Alternatives to HubSpot Sales Hub

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25795 reviews)
- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9652 reviews)
- [Salesloft](https://www.g2.com/products/salesloft/reviews) — 4.5/5 stars (4287 reviews)
- [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) — 4.1/5 stars (2928 reviews)
- [Freshsales](https://www.g2.com/products/freshsales/reviews) — 4.5/5 stars (1233 reviews)
- [Salesmate](https://www.g2.com/products/salesmate/reviews) — 4.7/5 stars (114 reviews)
- [Outreach](https://www.g2.com/products/outreach/reviews) — 4.3/5 stars (3569 reviews)
- [Bigin by Zoho CRM](https://www.g2.com/products/bigin-by-zoho-crm/reviews) — 4.6/5 stars (816 reviews)
- [Salesflare](https://www.g2.com/products/salesflare/reviews) — 4.8/5 stars (299 reviews)
- [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) — 4.5/5 stars (9096 reviews)

---
## Top Discussions

### Close

- Title: [What is Close used for?](https://www.g2.com/discussions/close-what-is-close-used-for) — 2 comments
  > **Top comment:** "CRM"
- Title: [How long does it take to generate a new integration?](https://www.g2.com/discussions/how-long-does-it-take-to-generate-a-new-integration) — 2 comments, 1 upvote
  > **Top comment:** "Hey Camila, we do not have an integration with Apollo at this time. However, you can request one in this form on our website..."
- Title: [how do I integrate WhatsApp?](https://www.g2.com/discussions/how-do-i-integrate-whatsapp) — 2 comments, 1 upvote
  > **Top comment:** "You can use Zapier or use API's to link them manually."
- Title: [What is Close used for?](https://www.g2.com/discussions/what-is-close-used-for) — 1 comment *(includes official response)*
  > **Top comment:** "Close is a conversation-first CRM (customer relationship management) solution built for founders and small, scaling sales teams to manage every conversation..."
- Title: [How fast does close read the feedback provided?](https://www.g2.com/discussions/50910-how-fast-does-close-read-the-feedback-provided) — 1 comment, 1 upvote
  > **Top comment:** "Hi Kamaldeep, thank you for providing feedback for the Close team! We're always working to improve our CRM and take customer feedback seriously. We see all..."

### Creatio

- Title: [what makes bpm'online better than other CRM systems](https://www.g2.com/discussions/3466-what-makes-bpm-online-better-than-other-crm-systems) — 2 comments, 1 upvote
  > **Top comment:** "Have to disagree with this one....salesforce EE isn't cheap but it works and works and works. "
- Title: [What is Creatio used for?](https://www.g2.com/discussions/what-is-creatio-used-for) — 1 comment *(includes official response)*
  > **Top comment:** "Creatio is used to automate business processes and manage customer relationships using AI-powered CRM and no-code tools. The platform helps organizations..."

### HubSpot Sales Hub

- Title: [Can I automate multiple scheduled sales email sends based on the suggested optimized send times?](https://www.g2.com/discussions/can-i-automate-multiple-scheduled-sales-email-sends-based-on-the-suggested-optimized-send-times) — 6 comments, 1 upvote
  > **Top comment:** "Yes, you can schedule automated emails at suggested optimized times. You can send single emails or sequences."
- Title: [What is HubSpot Sales Hub used for?](https://www.g2.com/discussions/what-is-hubspot-sales-hub-used-for) — 5 comments
  > **Top comment:** "Hubspot Sales is a client management or engagement tool. Hubspot is split into two main categories Sales and Marketing. As the question is around sales -..."
- Title: [Will Hubspot connect well with variety of accounting softwares?](https://www.g2.com/discussions/will-hubspot-connect-well-with-variety-of-accounting-softwares) — 5 comments, 2 upvotes
  > **Top comment:** "There aren’t any native integrations that I’m aware of. There are a few you can set up through Zapier. A word of caution: HubSpot isn’t currently compliant..."
- Title: [How has HubSpot Sales Hub impacted the sales pipeline management in small to mid-sized businesses?](https://www.g2.com/discussions/how-has-hubspot-sales-hub-impacted-the-sales-pipeline-management-in-small-to-mid-sized-businesses) — 4 comments
  > **Top comment:** "HubSpot Sales Hub helps small and mid-sized businesses manage their sales pipeline better by:

Giving a clear view of all leads and deals.
Automating..."
- Title: [Sequences](https://www.g2.com/discussions/24872-sequences) — 4 comments, 1 upvote
  > **Top comment:** "Yes, you can do either... You can export a list of people who belong to a specific segment (list) or you can add a new "sequence" and enroll those already in..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/close-vs-creatio-vs-hubspot-sales-hub)