Join the 1500 companies using G2 Track to manage SaaS spend, usage, contracts & compliance.
Compare Clicky, Heap, Google Analytics, and Moz Pro

Pricing

 
Free
$0
FREE
Free
$0
per month
Standard
$99
/ month
 
Pro
$9.99
per month
Enterprise
Custom
Medium
$179
/ month
 
Pro Plus
$14.99
per month
Large
$249
/ month
 
Pro Platinum
$19.99
per month
Premium
$999
/ month
 
Custom
Contact Clicky
 
Free Trial Unavailable
Free Trial
Free Trial Unavailable
Free Trial
Clicky
Free
$0FREE
Pro
$9.99per month
Pro Plus
$14.99per month
Pro Platinum
$19.99per month
Custom
Contact Clicky
Free Trial Unavailable
Heap
Free
$0per month
Enterprise
Custom
Free Trial
Google Analytics
Free Trial Unavailable
Moz Pro
Standard
$99/ month
Medium
$179/ month
Large
$249/ month
Premium
$999/ month
Free Trial

Ratings

Meets Requirements
Meets Requirements
8.8
8.3
9.0
8.5
Ease of Use
Ease of Use
9.1
8.0
7.6
8.6
Ease of Setup
Ease of Setup
9.5
9.0
7.8
9.0
Ease of Admin
Ease of Admin
9.3
8.3
8.1
9.0
Quality of Support
Quality of Support
8.1
8.3
7.3
8.7
Ease of Doing Business With
Ease of Doing Business With
8.8
8.4
8.2
9.2
Product Direction (% positive)
Product Direction (% positive)
6.8
8.8
8.4
8.5
Meets Requirements
Clicky
8.8
Heap
8.3
Google Analytics
9.0
Moz Pro
8.5
Ease of Use
Clicky
9.1
Heap
8.0
Google Analytics
7.6
Moz Pro
8.6
Ease of Setup
Clicky
9.5
Heap
9.0
Google Analytics
7.8
Moz Pro
9.0
Ease of Admin
Clicky
9.3
Heap
8.3
Google Analytics
8.1
Moz Pro
9.0
Quality of Support
Clicky
8.1
Heap
8.3
Google Analytics
7.3
Moz Pro
8.7
Ease of Doing Business With
Clicky
8.8
Heap
8.4
Google Analytics
8.2
Moz Pro
9.2
Product Direction (% positive)
Clicky
6.8
Heap
8.8
Google Analytics
8.4
Moz Pro
8.5

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
83.3%
56.5%
60.5%
54.4%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
8.3%
34.8%
27.6%
35.3%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
8.3%
8.7%
11.9%
10.4%
Clicky
Small-Business
83.3%
Mid-Market
8.3%
Enterprise
8.3%
Heap
Small-Business
56.5%
Mid-Market
34.8%
Enterprise
8.7%
Google Analytics
Small-Business
60.5%
Mid-Market
27.6%
Enterprise
11.9%
Moz Pro
Small-Business
54.4%
Mid-Market
35.3%
Enterprise
10.4%

Reviewers' Industry

 
Marketing and Advertising
25.0%
Internet
24.5%
Marketing and Advertising
22.1%
Marketing and Advertising
29.7%
 
Internet
16.7%
Computer Software
14.4%
Information Technology and Services
6.8%
Internet
12.8%
 
Design
16.7%
Information Technology and Services
13.7%
Computer Software
6.8%
Computer Software
12.8%
 
Writing and Editing
8.3%
Marketing and Advertising
12.9%
Internet
6.1%
Information Technology and Services
7.8%
 
Wholesale
8.3%
Insurance
2.2%
Higher Education
3.0%
Retail
2.2%
 
Other
25.0%
Other
32.4%
Other
55.3%
Other
34.7%
Clicky
Marketing and Advertising
25.0%
Internet
16.7%
Design
16.7%
Writing and Editing
8.3%
Wholesale
8.3%
Other
25.0%
Heap
Internet
24.5%
Computer Software
14.4%
Information Technology and Services
13.7%
Marketing and Advertising
12.9%
Insurance
2.2%
Other
32.4%
Google Analytics
Marketing and Advertising
22.1%
Information Technology and Services
6.8%
Computer Software
6.8%
Internet
6.1%
Higher Education
3.0%
Other
55.3%
Moz Pro
Marketing and Advertising
29.7%
Internet
12.8%
Computer Software
12.8%
Information Technology and Services
7.8%
Retail
2.2%
Other
34.7%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
Sharon H.
User in Writing and Editing

I use Clicky on many sites to get in-depth, real-time analytics. I particularly like the easy to read charts and the breadth of information that's available. It's so user-friendly that even if you're new to using it, you can get meaningful data. It's easy...

G2 User in Internet

Heap provides great user-level analytics, the data loads very fast, it gives the ability to send custom events via API and they offer quick and helpful customer support.

Kristin H.
Administrator in Higher Education

Google Analytics is the gold standard for free web analytics. As clean as it is comprehensive, this tool allows you to track, organize, and report information relatively easily.

Sylvia H.
User in Computer Software

Moz is a great tool for those who want to dig right into all kinds of data and connect with a very strong community of professionals in the field. The Moz community and blog provides a ton of information, real life examples, and learnings from experts and...

Most Helpful Critical Review
Most Helpful Critical Review
David E.
Administrator in Internet

I do not believe this can compete with the feature rich google analytics platform but then again I gthink it is for a different need. So all in all it is still good.

David M.
Administrator in Commercial Real Estate

We setup heap, mixpanel, calq, google analytics and sentry to trial various metrics/reporting. They all have similar API/SDK calls but heap ended up being the hardest to integrate by far due to its unnecessarily opinionated JS snippet making it incompatible...

Jill A.
Administrator in Internet

It doesn't play so well with other systems, and is not the most reliable when it comes to reporting accuracy. The info you can gather from google analytics is relatively simplistic and still requires a lot of manual processes to get the big picture.

Corey N.
Agency in Marketing and Advertising

If you're doing more than the most basic local work in a market with no competition, you'll need more. A lot more. Ahrefs has a vastly superior backlink database and Majestic has the only really usable link API. SEMrush and Search Metrics provide endless...

 
Clicky
Most Helpful Favorable Review
Sharon H.
User in Writing and Editing

I use Clicky on many sites to get in-depth, real-time analytics. I particularly like the easy to read charts and the breadth of information that's available. It's so user-friendly that even if you're new to using it, you can get meaningful data. It's easy...

Most Helpful Critical Review
David E.
Administrator in Internet

I do not believe this can compete with the feature rich google analytics platform but then again I gthink it is for a different need. So all in all it is still good.

Heap
Most Helpful Favorable Review
G2 User in Internet

Heap provides great user-level analytics, the data loads very fast, it gives the ability to send custom events via API and they offer quick and helpful customer support.

Most Helpful Critical Review
David M.
Administrator in Commercial Real Estate

We setup heap, mixpanel, calq, google analytics and sentry to trial various metrics/reporting. They all have similar API/SDK calls but heap ended up being the hardest to integrate by far due to its unnecessarily opinionated JS snippet making it incompatible...

Google Analytics
Most Helpful Favorable Review
Kristin H.
Administrator in Higher Education

Google Analytics is the gold standard for free web analytics. As clean as it is comprehensive, this tool allows you to track, organize, and report information relatively easily.

Most Helpful Critical Review
Jill A.
Administrator in Internet

It doesn't play so well with other systems, and is not the most reliable when it comes to reporting accuracy. The info you can gather from google analytics is relatively simplistic and still requires a lot of manual processes to get the big picture.

Moz Pro
Most Helpful Favorable Review
Sylvia H.
User in Computer Software

Moz is a great tool for those who want to dig right into all kinds of data and connect with a very strong community of professionals in the field. The Moz community and blog provides a ton of information, real life examples, and learnings from experts and...

Most Helpful Critical Review
Corey N.
Agency in Marketing and Advertising

If you're doing more than the most basic local work in a market with no competition, you'll need more. A lot more. Ahrefs has a vastly superior backlink database and Majestic has the only really usable link API. SEMrush and Search Metrics provide endless...

Screenshots

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Clicky
No screenshots provided
Google Analytics
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