Compare CleverTap and Zoho CRM 
At a Glance
Market Segments
Mid-Market (52.8% of reviews)
Small-Business (61.6% of reviews)
Entry-Level Pricing
$75.00 Per Month
Free
CleverTap
Star Rating
(642)4.6 out of 5
Market Segments
Mid-Market (52.8% of reviews)
Pros & Cons
Entry-Level Pricing
$75.00 Per Month
Free Trial is available
Browse all 3 pricing plansZoho CRM
Star Rating
(2,907)4.1 out of 5
Market Segments
Small-Business (61.6% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Zoho CRM offers a highly competitive pricing structure, making it an attractive option for small businesses. Users appreciate its comprehensive features, including sales automation and analytics, which help streamline operations without breaking the bank.
- Users say that CleverTap excels in providing an intuitive interface and powerful analytics, making customer engagement feel effortless. Reviewers highlight its ability to create campaigns across multiple channels, such as push notifications and SMS, which enhances marketing effectiveness.
- Reviewers mention that Zoho CRM is praised for its ease of navigation and seamless integration with other software, which simplifies the user experience. This flexibility is particularly beneficial for businesses looking to consolidate their sales, support, and customer data on one platform.
- According to verified reviews, CleverTap stands out for its robust reporting dashboard, allowing users to track real-time data and manage multiple tasks efficiently. This feature is particularly appealing for mid-market companies aiming to enhance their marketing strategies.
- G2 reviewers highlight that while Zoho CRM has a solid feature set, some users have noted challenges with configuration to match specific workflows. This can be a consideration for businesses with unique operational needs.
- Users express that CleverTap's strong support and product direction contribute to a positive user experience, with many recommending it for businesses looking to elevate their marketing efforts. The high quality of support and ongoing product improvements are frequently mentioned as key advantages.
Pricing
Entry-Level Pricing
CleverTap
Essentials
$75.00
Per Month
Get started with the fundamentals of engagement to drive meaningful customer interactions
- Craft Omni-Channel Experiences
- Curate Your Audience
- Experiment, Measure, and Optimize
Zoho CRM
Free Edition
Free
With three free users and essentials like leads, documents and mobile apps, it’s a perfect fit
for your home business.
- Leads, Contacts, Accounts
- Tasks, Events, Call log, and Notes
- Opportunities
Free Trial
CleverTap
Free Trial is available
Zoho CRM
Free Trial is available
Ratings
Meets Requirements
8.8
538
8.4
2,470
Ease of Use
8.9
540
8.3
2,489
Ease of Setup
8.5
326
8.0
1,259
Ease of Admin
9.0
248
8.0
1,020
Quality of Support
9.0
529
7.6
2,262
Has the product been a good partner in doing business?
9.3
246
8.0
995
Product Direction (% positive)
9.5
522
8.0
2,399
Features by Category
Sales Force Automation
Not enough data
8.5
1652
|
Verified
Not enough data
8.3
877
|
Verified
Not enough data
8.2
1571
|
Verified
Not enough data
8.2
1635
|
Verified
Not enough data
7.8
1187
|
Verified
Not enough data
8.4
672
|
Verified
Not enough data
7.9
1218
|
Verified
Not enough data
8.0
1210
|
Verified
Not enough data
8.2
1324
|
Verified
Marketing Automation
Not enough data
8.0
1345
|
Verified
Not enough data
7.9
1305
|
Verified
Not enough data
8.4
1542
|
Verified
Not enough data
7.9
1128
|
Verified
Customer Support
Not enough data
8.0
1203
|
Verified
Not enough data
7.9
1205
|
Verified
Not enough data
7.9
1237
|
Verified
Not enough data
7.8
1070
|
Verified
Not enough data
8.0
1114
|
Verified
Reporting & Analytics
Not enough data
8.2
1511
|
Verified
Not enough data
8.2
1561
|
Verified
Not enough data
8.1
1056
|
Verified
Mobile & Social
Not enough data
8.1
1083
|
Verified
Not enough data
8.0
1093
|
Verified
Not enough data
8.0
1203
|
Verified
Platform
Not enough data
8.1
867
|
Verified
Not enough data
8.1
840
|
Verified
Not enough data
8.4
858
|
Verified
Not enough data
8.1
649
|
Verified
Not enough data
7.8
548
|
Verified
Not enough data
8.1
719
|
Verified
Not enough data
8.4
848
|
Verified
Not enough data
8.1
662
|
Verified
Integration
Not enough data
8.3
653
|
Verified
Not enough data
8.1
641
|
Verified
Not enough data
8.0
602
|
Verified
Generative AI
Not enough data
8.2
181
Agentic AI - CRM
Not enough data
8.0
66
Not enough data
8.3
64
Not enough data
8.1
68
Not enough data
8.0
66
Not enough data
8.2
65
Not enough data
8.3
65
Not enough data
8.3
65
Email Marketing
9.0
169
Not enough data
8.9
161
Not enough data
8.9
159
Not enough data
8.8
147
Not enough data
Online Marketing
8.1
128
Not enough data
8.7
154
Not enough data
9.1
164
Not enough data
9.1
155
Not enough data
8.2
132
Not enough data
Lead Management
8.9
138
Not enough data
8.6
137
Not enough data
9.2
171
Not enough data
8.4
122
Not enough data
8.6
135
Not enough data
8.6
146
Not enough data
8.6
139
Not enough data
8.8
136
Not enough data
Campaign Management
8.8
146
Not enough data
8.1
135
Not enough data
8.1
129
Not enough data
7.8
123
Not enough data
Social
Feature Not Available
Not enough data
7.9
129
Not enough data
7.9
134
Not enough data
7.7
127
Not enough data
8.0
133
Not enough data
Reporting & Analytics
8.9
162
Not enough data
8.4
149
Not enough data
8.4
146
Not enough data
8.5
140
Not enough data
7.4
121
Not enough data
Platform
8.7
154
Not enough data
8.7
136
Not enough data
9.2
152
Not enough data
8.3
121
Not enough data
8.6
127
Not enough data
8.8
141
Not enough data
8.5
120
Not enough data
Agentic AI - Marketing Automation
7.1
8
Not enough data
7.7
8
Not enough data
7.7
8
Not enough data
7.5
8
Not enough data
7.5
8
Not enough data
7.1
8
Not enough data
Integration
8.6
157
Not enough data
8.5
149
Not enough data
8.2
135
Not enough data
Configuration - cpq
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
60
Not enough data
8.3
56
Not enough data
8.4
61
Pricing
Not enough data
8.1
63
Not enough data
7.5
58
Not enough data
8.1
57
Not enough data
8.4
59
Not enough data
8.6
59
Not enough data
8.5
57
Quoting
Not enough data
8.4
59
Not enough data
8.3
53
Not enough data
8.4
54
Not enough data
8.4
56
Not enough data
8.6
53
Admin
Not enough data
8.2
90
Not enough data
7.7
84
Not enough data
8.3
87
Not enough data
8.3
84
Channels
Not enough data
8.1
58
Not enough data
7.7
53
Not enough data
8.0
50
Platform
Not enough data
8.4
90
Not enough data
8.2
86
Not enough data
8.0
78
Not enough data
8.5
89
Not enough data
8.4
91
Not enough data
8.6
20
Generative AI - cpq
Not enough data
7.4
15
Not enough data
7.5
16
Not enough data
7.7
16
Competition
Not enough data
8.7
58
|
Verified
Not enough data
8.7
57
|
Verified
Not enough data
8.7
57
|
Verified
Not enough data
8.5
53
|
Verified
Not enough data
8.5
55
|
Verified
Not enough data
7.9
18
Agentic AI - Sales Gamification
Not enough data
Not enough data
Integrations
Not enough data
8.9
61
|
Verified
Not enough data
8.8
59
Not enough data
8.7
45
Platform
Not enough data
8.8
65
|
Verified
Not enough data
8.9
64
|
Verified
Not enough data
8.8
58
|
Verified
Not enough data
8.8
63
|
Verified
Not enough data
8.8
63
|
Verified
Employee Features
Not enough data
8.9
66
|
Verified
Not enough data
8.8
68
|
Verified
Not enough data
8.8
68
|
Verified
User Identification
8.6
196
Not enough data
9.1
211
Not enough data
8.6
183
Not enough data
Tracking & Reporting
9.2
203
Not enough data
9.0
199
Not enough data
8.6
179
Not enough data
8.7
209
Not enough data
8.8
185
Not enough data
9.1
190
Not enough data
Metrics
9.1
163
Not enough data
9.0
93
Not enough data
8.9
155
Not enough data
9.0
140
Not enough data
9.1
160
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
Not enough data
8.4
72
Not enough data
8.8
73
Not enough data
8.8
73
Not enough data
8.8
73
Organization
Not enough data
8.6
74
Not enough data
8.4
73
Not enough data
8.6
73
Performance Analysis
Not enough data
Feature Not Available
Not enough data
8.6
75
Sales Analysis
Not enough data
8.4
69
Not enough data
8.4
73
Generative AI
Not enough data
8.3
27
Not enough data
8.1
27
Agentic AI - AI Sales Assistant
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrated Workflows
Not enough data
8.7
161
Not enough data
8.8
157
Not enough data
8.3
146
Not enough data
8.2
142
Not enough data
8.9
155
Not enough data
8.8
153
Not enough data
8.5
148
Repeatability and Reportability
Not enough data
8.4
145
Not enough data
8.6
150
Not enough data
8.6
143
Not enough data
8.2
139
Not enough data
7.9
121
AI and Automation
Not enough data
8.3
147
Not enough data
8.5
146
Not enough data
8.3
140
Not enough data
8.1
134
Not enough data
7.8
126
Generative AI
Not enough data
7.5
69
Agentic AI - Sales Engagement
Not enough data
7.9
28
Not enough data
7.8
26
Not enough data
8.0
27
Not enough data
7.9
26
Not enough data
7.7
27
Not enough data
8.0
27
Not enough data
8.1
26
Campaigns
9.0
239
Not enough data
9.3
253
Not enough data
8.9
240
Not enough data
9.2
257
Not enough data
9.3
241
Not enough data
Analytics
8.9
250
Not enough data
8.8
237
Not enough data
Optimization
8.9
239
Not enough data
9.0
244
Not enough data
9.0
236
Not enough data
8.7
217
Not enough data
Agentic AI - Push Notification
6.7
7
Not enough data
7.4
7
Not enough data
6.9
7
Not enough data
Segmentation
9.4
70
Not enough data
9.5
67
Not enough data
Targeting
9.5
67
Not enough data
9.3
66
Not enough data
Triggered Content
9.3
58
Not enough data
9.4
65
Not enough data
9.4
66
Not enough data
Personalized Content
9.2
59
Not enough data
8.5
58
Not enough data
9.0
56
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Requirements
Not enough data
8.5
52
Not enough data
8.5
51
Not enough data
8.5
53
Contracts
Not enough data
8.5
51
Not enough data
8.2
48
Not enough data
8.4
51
Revenue
Not enough data
8.5
53
Not enough data
8.5
51
Not enough data
8.4
48
Platform Basics
8.6
162
8.4
99
8.6
157
8.6
94
8.9
151
8.6
98
8.8
137
8.4
90
8.8
140
8.8
58
Agentic AI - Customer Journey Mapping
8.3
7
7.2
13
Content
Not enough data
8.9
79
Not enough data
8.6
76
Not enough data
8.5
76
Not enough data
8.7
77
Not enough data
8.6
74
Collaboration
Not enough data
8.8
76
Not enough data
8.5
78
Not enough data
9.0
80
Not enough data
9.0
83
Not enough data
8.7
78
Not enough data
8.7
75
Lead Monitoring
Not enough data
9.0
42
Not enough data
8.9
42
Not enough data
8.7
42
Agentic AI - Lead Capture
Not enough data
7.2
27
Not enough data
7.2
27
Data Capture
Not enough data
8.3
42
Not enough data
8.5
42
Not enough data
8.1
42
Not enough data
8.3
42
Analytics
Not enough data
9.1
42
Not enough data
8.8
42
Customization
Not enough data
8.7
41
Not enough data
8.6
41
Not enough data
8.7
42
Not enough data
8.7
42
WhatsApp Messaging - WhatsApp Marketing
8.5
26
Not enough data
8.7
29
Not enough data
8.1
27
Not enough data
8.9
28
Not enough data
8.5
29
Not enough data
8.5
28
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.3
27
Not enough data
8.7
27
Not enough data
8.2
25
Not enough data
8.7
27
Not enough data
Agentic AI - Lead Scoring
Not enough data
6.4
12
Not enough data
6.7
13
Not enough data
6.7
12
Not enough data
6.8
12
Attribution
Not enough data
8.5
21
Not enough data
8.6
22
Not enough data
8.0
21
Discovery
Not enough data
8.6
22
Not enough data
8.3
21
Not enough data
8.3
22
Management
Not enough data
8.4
22
Not enough data
8.4
22
Platform
Not enough data
8.4
22
Not enough data
8.3
21
Agentic AI - Sales Performance Management
Not enough data
7.9
21
Not enough data
8.1
20
Not enough data
7.9
21
Incentives
Not enough data
8.2
154
|
Verified
Not enough data
8.4
161
|
Verified
Not enough data
8.0
153
|
Verified
Not enough data
8.4
162
|
Verified
Personalization
Not enough data
8.5
178
|
Verified
Not enough data
8.6
179
|
Verified
Not enough data
8.6
185
|
Verified
Not enough data
8.4
172
|
Verified
Administrative
Not enough data
8.5
170
|
Verified
Not enough data
8.5
174
|
Verified
Not enough data
8.4
162
Agentic AI - Email Tracking
Not enough data
7.7
30
Not enough data
7.5
29
Not enough data
7.6
30
Not enough data
7.0
29
Not enough data
7.0
30
Not enough data
7.4
30
Not enough data
7.6
29
Analytics
Not enough data
8.3
139
Not enough data
8.3
144
Not enough data
8.4
145
Customizations
Not enough data
8.7
149
Not enough data
8.8
146
Not enough data
8.8
147
Not enough data
8.7
143
Not enough data
8.6
148
Generative AI
Not enough data
7.6
59
Agentic AI - Sales Analytics
Not enough data
7.4
30
Not enough data
7.5
30
Not enough data
7.2
30
Not enough data
7.3
30
Not enough data
7.4
30
Data Sourcing
Not enough data
8.3
146
Not enough data
8.4
150
Not enough data
8.3
143
Not enough data
8.6
157
Not enough data
8.5
148
Predictive Analytics
Not enough data
8.5
148
Not enough data
8.3
140
Not enough data
8.0
125
Not enough data
8.2
131
Sales Management
Not enough data
8.5
155
Not enough data
8.3
132
Not enough data
8.5
146
Not enough data
8.8
153
Agentic AI - Sales Enablement
Not enough data
6.1
6
Not enough data
6.1
6
Not enough data
6.1
6
Content Management
Not enough data
8.2
10
Not enough data
8.0
10
Not enough data
8.0
10
Not enough data
8.8
10
Not enough data
8.2
10
Analytics
Not enough data
9.0
10
Not enough data
8.3
10
Not enough data
8.3
10
Not enough data
8.3
10
Learning Management - Sales Enablement
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Revenue Enablement - Sales Enablement
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Relationship Management - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Follow up Automation - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Document Management - Insurance CRM
Not enough data
Not enough data
Integrations & Reports - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
8.6
192
Not enough data
8.9
231
|
Verified
Not enough data
8.7
177
Not enough data
8.9
177
Not enough data
Campaigns
8.5
189
|
Verified
Not enough data
9.3
241
|
Verified
Not enough data
8.8
187
Not enough data
8.2
151
Not enough data
9.1
179
Not enough data
9.3
194
Not enough data
Engagement
8.6
165
Not enough data
Platform
8.8
201
Not enough data
8.9
197
|
Verified
Not enough data
8.6
173
Not enough data
Agentic AI - Mobile Marketing
8.3
12
Not enough data
8.0
11
Not enough data
7.7
11
Not enough data
8.0
11
Not enough data
7.6
11
Not enough data
7.9
11
Not enough data
Marketing Operations
8.4
216
|
Verified
Not enough data
8.8
246
|
Verified
Not enough data
8.8
252
|
Verified
Not enough data
9.1
236
|
Verified
Not enough data
8.1
100
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.9
258
|
Verified
Not enough data
8.7
263
|
Verified
Not enough data
8.7
237
|
Verified
Not enough data
8.8
232
|
Verified
Not enough data
8.6
222
|
Verified
Not enough data
8.5
174
|
Verified
Not enough data
Agentic AI - Marketing Analytics
7.7
8
Not enough data
7.3
8
Not enough data
7.4
7
Not enough data
Metrics
9.1
163
Not enough data
9.0
93
Not enough data
8.9
155
Not enough data
9.0
140
Not enough data
9.1
160
Not enough data
Variation Testing
9.1
123
Not enough data
8.4
101
Not enough data
8.9
103
Not enough data
9.0
117
Not enough data
9.0
37
Not enough data
9.1
107
Not enough data
Reporting
9.2
139
Not enough data
9.0
137
Not enough data
Personalization
9.0
123
Not enough data
9.1
121
Not enough data
9.2
105
Not enough data
Administration
8.8
131
Not enough data
8.5
46
Not enough data
8.9
137
Not enough data
9.1
141
Not enough data
Categories
Categories
Shared Categories
CleverTap and Zoho CRM are categorized as Customer Journey Mapping
Unique Categories
CleverTap is categorized as Push Notification, Marketing Analytics, Mobile App Analytics, Mobile App Optimization, Mobile Marketing, Marketing Automation, Personalization Engines, and WhatsApp Marketing
Zoho CRM is categorized as Client Portal, Quote-to-Cash, Sales Engagement, AI Sales Assistant, Sales Analytics, Email Tracking, Sales Gamification, Sales Performance Management, CRM, CPQ, Lead Capture, Lead Scoring, Sales Enablement, and Insurance CRM
Reviews
Reviewers' Company Size
CleverTap
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Zoho CRM
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
16.7%
Information Technology and Services
6.2%
Internet
5.7%
Entertainment
5.4%
Retail
5.4%
Other
60.7%
Information Technology and Services
16.1%
Computer Software
10.0%
Marketing and Advertising
8.9%
Financial Services
3.6%
Real Estate
3.5%
Other
58.0%
Alternatives
Discussions
What is the best way for the gaming industry to leverage pre-login and post-login funnels.
5 Comments
ZG
very nice industryRead more
How do I track uninstallers? Is there a way to find out exactly about my uninstaller base?
2 Comments
MB
You can check App uninstalled from the event under Find People (Segments) . You may have to switch on Uninstall Tracking from the Settings first.Read more
Is there a way to have the offer change dynamically pushed out to customers via CleverTap?
1 Comment
MG
Yes, very much possible. CleverTap can help you serve real-time content based on your offers or user's behavior, through multiple channels of engagement....Read more
What have you found better than ZOHO
5 Comments
PC
Zoho One, with over 45 business applications, all centrally managed and synchronized, is the leader in breadth of application and breadth of security versus...Read more
can we create segmentation in this
3 Comments
Official Response from Zoho CRM
Yes Lavanya,
Zoho CRM supports segmentation. Segment your prospects/customers into buckets based on a pre-defined criteria, to identify cross-sell/up-sell...Read more
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