Compare CleverTap and Pushwoosh 
At a Glance
Market Segments
Mid-Market (52.8% of reviews)
Small-Business (63.6% of reviews)
Entry-Level Pricing
$75.00 Per Month
Starting at $0.00 Per Month
CleverTap
Star Rating
(642)4.6 out of 5
Market Segments
Mid-Market (52.8% of reviews)
Pros & Cons
Entry-Level Pricing
$75.00 Per Month
Free Trial is available
Browse all 3 pricing plansPushwoosh
Star Rating
(46)4.4 out of 5
Market Segments
Small-Business (63.6% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $0.00 Per Month
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that CleverTap excels in overall user satisfaction, reflected in its higher G2 Score compared to Pushwoosh. Users appreciate its robust analytics capabilities, which help track performance effectively, making it a strong choice for businesses looking to enhance their marketing strategies.
- Users say that Pushwoosh offers a clean and intuitive interface, which many find easy to navigate. Recent feedback highlights the platform's quick integration process, allowing users to send their first email on the same day, showcasing its efficiency for small businesses.
- Reviewers mention that CleverTap's support team is highly responsive, providing timely assistance that enhances the user experience. This level of support is particularly beneficial for users who are new to marketing automation tools and need guidance.
- According to verified reviews, Pushwoosh shines in its segmentation capabilities, allowing users to target audiences based on behavior and attributes effectively. This feature is praised for making campaigns more accurate and personalized, which is crucial for small businesses aiming to maximize their outreach.
- Users highlight that CleverTap's personalization and automation features enable the creation of diverse campaigns across multiple channels. This flexibility is particularly appealing for mid-market companies looking to engage customers through tailored marketing journeys.
- G2 reviewers note that while both platforms have similar ease of setup scores, CleverTap's overall admin experience is rated higher. Users appreciate the streamlined management features that help them maintain their marketing efforts without unnecessary complexity.
Pricing
Entry-Level Pricing
CleverTap
Essentials
$75.00
Per Month
Get started with the fundamentals of engagement to drive meaningful customer interactions
- Craft Omni-Channel Experiences
- Curate Your Audience
- Experiment, Measure, and Optimize
Pushwoosh
Marketing
Starting at $0.00
Per Month
Our scalable pricing model aligns costs with volume
- Unlimited push sends (mobile & web)
- 1,000 free push subscribers
- Unlimited in-app impressions
Free Trial
CleverTap
Free Trial is available
Pushwoosh
Free Trial is available
Ratings
Meets Requirements
8.8
538
9.0
28
Ease of Use
8.9
540
9.0
29
Ease of Setup
8.5
326
8.5
18
Ease of Admin
9.0
248
8.3
13
Quality of Support
9.0
529
8.8
27
Has the product been a good partner in doing business?
9.3
246
8.6
13
Product Direction (% positive)
9.5
522
8.5
24
Features by Category
Email Marketing
9.0
169
Not enough data
8.9
161
Not enough data
8.9
159
Not enough data
8.8
147
Not enough data
Online Marketing
8.1
128
Feature Not Available
8.7
154
Not enough data
9.1
164
Not enough data
9.1
155
Not enough data
8.2
132
Feature Not Available
Lead Management
8.9
138
Not enough data
8.6
137
Not enough data
9.2
171
Not enough data
8.4
122
Not enough data
8.6
135
Not enough data
8.6
146
Not enough data
8.6
139
Not enough data
8.8
136
Not enough data
Campaign Management
8.8
146
Not enough data
8.1
135
Not enough data
8.1
129
Not enough data
7.8
123
Not enough data
Social
Feature Not Available
Not enough data
7.9
129
Not enough data
7.9
134
Not enough data
7.7
127
Not enough data
8.0
133
Not enough data
Reporting & Analytics
8.9
162
Not enough data
8.4
149
Not enough data
8.4
146
Not enough data
8.5
140
Not enough data
7.4
121
Not enough data
Platform
8.7
154
Not enough data
8.7
136
Not enough data
9.2
152
Not enough data
8.3
121
Not enough data
8.6
127
Not enough data
8.8
141
Not enough data
8.5
120
Not enough data
Agentic AI - Marketing Automation
7.1
8
Not enough data
7.7
8
Not enough data
7.7
8
Not enough data
7.5
8
Not enough data
7.5
8
Not enough data
7.1
8
Not enough data
Integration
8.6
157
Not enough data
8.5
149
Not enough data
8.2
135
Not enough data
User Identification
8.6
196
Not enough data
9.1
211
Not enough data
8.6
183
Not enough data
Tracking & Reporting
9.2
203
Not enough data
9.0
199
Not enough data
8.6
179
Not enough data
8.7
209
Not enough data
8.8
185
Not enough data
9.1
190
Not enough data
Metrics
9.1
163
Not enough data
9.0
93
Not enough data
8.9
155
Not enough data
9.0
140
Not enough data
9.1
160
Not enough data
Campaigns
9.0
239
9.8
10
9.3
253
9.5
10
8.9
240
9.2
8
9.2
257
10.0
9
9.3
241
9.5
10
Analytics
8.9
250
8.5
10
8.8
237
8.8
10
Optimization
8.9
239
9.2
8
9.0
244
9.1
9
9.0
236
9.2
8
8.7
217
8.9
9
Agentic AI - Push Notification
6.7
7
Not enough data
7.4
7
Not enough data
6.9
7
Not enough data
Segmentation
9.4
70
Not enough data
9.5
67
Not enough data
Targeting
9.5
67
Not enough data
9.3
66
Not enough data
Triggered Content
9.3
58
Not enough data
9.4
65
Not enough data
9.4
66
Not enough data
Personalized Content
9.2
59
Not enough data
8.5
58
Not enough data
9.0
56
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
SMS Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
8.6
162
Not enough data
8.6
157
Feature Not Available
8.9
151
Not enough data
8.8
137
Feature Not Available
8.8
140
Not enough data
Agentic AI - Customer Journey Mapping
8.3
7
Not enough data
Messaging Channels
Not enough data
9.7
5
Not enough data
9.7
6
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Administration
Not enough data
9.7
6
Not enough data
9.4
6
Not enough data
9.4
6
Not enough data
9.2
6
WhatsApp Messaging - WhatsApp Marketing
8.5
26
Not enough data
8.7
29
Not enough data
8.1
27
Not enough data
8.9
28
Not enough data
8.5
29
Not enough data
8.5
28
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.3
27
Not enough data
8.7
27
Not enough data
8.2
25
Feature Not Available
8.7
27
Not enough data
Analysis
8.6
192
Not enough data
8.9
231
|
Verified
Not enough data
8.7
177
Not enough data
8.9
177
Not enough data
Campaigns
8.5
189
|
Verified
Not enough data
9.3
241
|
Verified
Not enough data
8.8
187
Not enough data
8.2
151
Feature Not Available
9.1
179
Not enough data
9.3
194
Not enough data
Engagement
8.6
165
Not enough data
Platform
8.8
201
Not enough data
8.9
197
|
Verified
Not enough data
8.6
173
Not enough data
Agentic AI - Mobile Marketing
8.3
12
Not enough data
8.0
11
Not enough data
7.7
11
Not enough data
8.0
11
Not enough data
7.6
11
Not enough data
7.9
11
Not enough data
Marketing Operations
8.4
216
|
Verified
Not enough data
8.8
246
|
Verified
Not enough data
8.8
252
|
Verified
Not enough data
9.1
236
|
Verified
Not enough data
8.1
100
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.9
258
|
Verified
Not enough data
8.7
263
|
Verified
Not enough data
8.7
237
|
Verified
Not enough data
8.8
232
|
Verified
Not enough data
8.6
222
|
Verified
Not enough data
8.5
174
|
Verified
Not enough data
Agentic AI - Marketing Analytics
7.7
8
Not enough data
7.3
8
Not enough data
7.4
7
Not enough data
Metrics
9.1
163
Not enough data
9.0
93
Not enough data
8.9
155
Not enough data
9.0
140
Not enough data
9.1
160
Not enough data
Variation Testing
9.1
123
Not enough data
8.4
101
Not enough data
8.9
103
Not enough data
9.0
117
Not enough data
9.0
37
Not enough data
9.1
107
Not enough data
Reporting
9.2
139
Not enough data
9.0
137
Not enough data
Personalization
9.0
123
Not enough data
9.1
121
Not enough data
9.2
105
Not enough data
Administration
8.8
131
Not enough data
8.5
46
Not enough data
8.9
137
Not enough data
9.1
141
Not enough data
Categories
Categories
Shared Categories
CleverTap and Pushwoosh are categorized as Push Notification, Mobile Marketing, Marketing Automation, Customer Journey Mapping, and WhatsApp Marketing
Unique Categories
CleverTap is categorized as Marketing Analytics, Mobile App Analytics, Mobile App Optimization, and Personalization Engines
Reviews
Reviewers' Company Size
CleverTap
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Pushwoosh
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
16.7%
Information Technology and Services
6.2%
Internet
5.7%
Entertainment
5.4%
Retail
5.4%
Other
60.7%
Information Technology and Services
13.6%
Marketing and Advertising
11.4%
Computer Software
11.4%
Internet
6.8%
Retail
4.5%
Other
52.3%
Discussions
What is the best way for the gaming industry to leverage pre-login and post-login funnels.
5 Comments
ZG
very nice industryRead more
How do I track uninstallers? Is there a way to find out exactly about my uninstaller base?
2 Comments
MB
You can check App uninstalled from the event under Find People (Segments) . You may have to switch on Uninstall Tracking from the Settings first.Read more
Is there a way to have the offer change dynamically pushed out to customers via CleverTap?
1 Comment
MG
Yes, very much possible. CleverTap can help you serve real-time content based on your offers or user's behavior, through multiple channels of engagement....Read more
What is a mobile push notification?
1 Comment
FH
Push notifications look like SMS text messages and mobile alerts, but they only reach users who have installed your app. All the mobile platforms – iOS,...Read more
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