# Clearbit vs D&B Hoovers Comparison --- ## AI Generated Summary - **G2 reviewers report** that D&B Hoovers excels in providing a comprehensive database of business entities, which users find invaluable for creating lists and exporting data into formats like CSV/Excel. This feature significantly enhances data sorting and analysis capabilities. - **Users say** that Clearbit stands out for its highly accurate, real-time B2B data enrichment, which integrates seamlessly with popular CRMs like Salesforce and HubSpot. This integration is praised for improving lead qualification and marketing personalization, making it easier for teams to focus on outreach. - **According to verified reviews** , D&B Hoovers is recognized for its robust data accuracy, with users noting minimal email bounce backs when utilizing their lists. This reliability is crucial for businesses that depend on accurate contact information for their outreach efforts. - **Reviewers mention** that Clearbit's user-friendly interface allows for quick lead enrichment and insights into companies, helping sales teams identify key decision-makers faster. This ease of use is a significant advantage for teams looking to streamline their prospecting processes. - **G2 reviewers highlight** that while D&B Hoovers has a solid support service, users appreciate Clearbit's responsiveness and helpfulness, which contributes to a smoother overall experience when addressing issues or inquiries. - **Users report** that D&B Hoovers has a higher overall satisfaction score, indicating a strong performance in user experience, but they also note that Clearbit's focus on small businesses allows it to cater effectively to the unique needs of that market segment. | | Clearbit | D&B Hoovers | |---|---|---| | **Star Rating** | 4.4 out of 5 | 4.1 out of 5 | | **Total Reviews** | 633 | 781 | | **Largest Market Segment** | Small-Business (50.0% of reviews) | Enterprise (37.6% of reviews) | | **Entry Level Price** | No pricing available | No pricing available | --- ## Top Pros & Cons ### Clearbit Pros: - User Interface (3 reviews) - Accuracy (2 reviews) Cons: - Expensive (1 reviews) - Inaccurate Data (1 reviews) ### D&B Hoovers Pros: - Contact Information (38 reviews) - Ease of Use (38 reviews) Cons: - Outdated Data (26 reviews) - Inaccurate Data (20 reviews) --- ## Ratings Comparison | Rating | Clearbit | D&B Hoovers | |---|---|---| | **Meets Requirements** | 8.6 (550 reviews) | 7.9 (660 reviews) | | **Ease of Use** | 9.1 (554 reviews) | 8.3 (669 reviews) | | **Ease of Setup** | 9.0 (194 reviews) | 8.4 (284 reviews) | | **Ease of Admin** | 8.9 (186 reviews) | 8.0 (182 reviews) | | **Quality of Support** | 8.5 (391 reviews) | 8.0 (562 reviews) | | **Has the product been a good partner in doing business?** | 8.9 (170 reviews) | 8.1 (182 reviews) | | **Product Direction (% positive)** | 7.7 (542 reviews) | 7.3 (650 reviews) | --- ## Pricing ### Clearbit #### Entry-Level Pricing No pricing available #### Free Trial No information available ### D&B Hoovers #### Entry-Level Pricing No pricing available #### Free Trial Yes --- ## Features Comparison By Category ### Sales Intelligence | Product | Score | Reviews | |---|---|---| | **Clearbit** | 8.3/10 | 367 | | **D&B Hoovers** | 7.6/10 | 537 | #### Data Availability | Feature | Clearbit | D&B Hoovers | |---|---|---| | **Contact Data Availability** | 8.0 (336 reviews) | 7.1 (459 reviews) | | **Company Data Availability** | 8.3 (325 reviews) | 8.1 (489 reviews) | | **Industry Research Availability** | 8.0 (266 reviews) ✓ Verified | 7.8 (462 reviews) ✓ Verified | | **Technographic Data Availability** | Not enough data | 7.9 (92 reviews) | #### Data Accuracy | Feature | Clearbit | D&B Hoovers | |---|---|---| | **Contact Data Accuracy** | 8.2 (332 reviews) | 6.5 (457 reviews) | | **Company Data Accuracy** | 8.3 (324 reviews) | 7.3 (478 reviews) | | **Technographic Data Accuracy** | Not enough data | 7.8 (89 reviews) | #### Agentic AI - Sales Intelligence | Feature | Clearbit | D&B Hoovers | |---|---|---| | **Autonomous Task Execution** | Not enough data | 7.7 (23 reviews) | | **Cross-system Integration** | Not enough data | 8.1 (23 reviews) | | **Adaptive Learning** | Not enough data | 7.5 (23 reviews) | | **Natural Language Interaction** | Not enough data | 7.7 (24 reviews) | | **Proactive Assistance** | Not enough data | 8.0 (22 reviews) | | **Decision Making** | Not enough data | 7.7 (24 reviews) | #### Platform | Feature | Clearbit | D&B Hoovers | |---|---|---| | **Internationalization** | 8.4 (73 reviews) | 7.8 (202 reviews) | | **User, Role, and Access Management** | 8.3 (32 reviews) | Feature Not Available | | **Performance and Reliability** | 9.0 (115 reviews) | 8.1 (254 reviews) | | **Reporting/Dashboards** | Feature Not Available | 7.9 (228 reviews) ✓ Verified | | **Mobile User Support** | Feature Not Available | 7.3 (173 reviews) | | **APIs** | 8.8 (84 reviews) | 7.4 (184 reviews) | #### Features | Feature | Clearbit | D&B Hoovers | |---|---|---| | **Lead Builder** | 8.3 (214 reviews) | 7.7 (368 reviews) | | **Integration to CRM/Marketing Automation** | 8.6 (207 reviews) | 7.4 (327 reviews) | | **Data Cleaning/Enrichment** | 8.3 (219 reviews) ✓ Verified | 7.2 (343 reviews) ✓ Verified | | **Data Segmentation/Filtering** | Feature Not Available | 7.6 (374 reviews) ✓ Verified | | **Search** | 8.6 (283 reviews) ✓ Verified | 8.2 (470 reviews) ✓ Verified | | **News/People Alerts** | 7.9 (164 reviews) ✓ Verified | 7.5 (362 reviews) ✓ Verified | | **Reporting** | 8.0 (157 reviews) ✓ Verified | 7.6 (336 reviews) | | **Messaging** | 7.8 (28 reviews) | Feature Not Available | ### Lead Generation | Product | Score | Reviews | |---|---|---| | **Clearbit** | N/A | N/A | | **D&B Hoovers** | N/A | N/A | #### Lead Generation | Feature | Clearbit | D&B Hoovers | |---|---|---| | **Lead Builder** | Not enough data | Not enough data | | **CRM Integration** | Not enough data | Not enough data | | **Marketing Automation Integration** | Not enough data | Not enough data | | **Social Media Integration** | Not enough data | Not enough data | | **Data Import & Export Tools** | Not enough data | Not enough data | ### AI Sales Assistant | Product | Score | Reviews | |---|---|---| | **Clearbit** | N/A | N/A | | **D&B Hoovers** | 8.3/10 | 64 | #### Lead Facilitation | Feature | Clearbit | D&B Hoovers | |---|---|---| | **Customer-facing Chatbot** | Not enough data | Feature Not Available | | **Lead Qualification** | Not enough data | Feature Not Available | | **Lead Follow-up** | Not enough data | Feature Not Available | | **Meeting Scheduling ** | Not enough data | Feature Not Available | #### Organization | Feature | Clearbit | D&B Hoovers | |---|---|---| | **Opportunity and Pipeline Management ** | Not enough data | Feature Not Available | | **Data Entry** | Not enough data | 8.4 (52 reviews) | | **Integrations / APIs** | Not enough data | 8.3 (47 reviews) | #### Performance Analysis | Feature | Clearbit | D&B Hoovers | |---|---|---| | **Coaching ** | Not enough data | Feature Not Available | | **Peformance Tracking** | Not enough data | Feature Not Available | #### Sales Analysis | Feature | Clearbit | D&B Hoovers | |---|---|---| | **ROI Forecasting ** | Not enough data | Feature Not Available | | **Sales Forecasting ** | Not enough data | Feature Not Available | #### Generative AI | Feature | Clearbit | D&B Hoovers | |---|---|---| | **AI Text Generation** | Not enough data | 8.0 (29 reviews) | | **AI Text Summarization** | Not enough data | 8.4 (29 reviews) | #### Agentic AI - AI Sales Assistant | Feature | Clearbit | D&B Hoovers | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Natural Language Interaction** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | ### Buyer Intent Data Providers | Product | Score | Reviews | |---|---|---| | **Clearbit** | 8.4/10 | 19 | | **D&B Hoovers** | N/A | N/A | #### Data Availability | Feature | Clearbit | D&B Hoovers | |---|---|---| | **Contact Data Availability** | 7.9 (14 reviews) | Not enough data | | **Account Data Availability** | 8.8 (14 reviews) | Not enough data | | **Offline Data** | 8.1 (6 reviews) | Not enough data | #### Platform Additional Functionality | Feature | Clearbit | D&B Hoovers | |---|---|---| | **Integrations** | 8.6 (12 reviews) | Not enough data | | **Topic Customization** | 8.6 (6 reviews) | Not enough data | | **Natural Language Processing (NLP)** | 8.9 (6 reviews) | Not enough data | | **Alerts** | 7.6 (13 reviews) | Not enough data | | **Real-time Intent** | 8.6 (12 reviews) | Not enough data | ### Lead Intelligence | Product | Score | Reviews | |---|---|---| | **Clearbit** | 8.6/10 | 60 | | **D&B Hoovers** | N/A | N/A | #### Lead Intelligence | Feature | Clearbit | D&B Hoovers | |---|---|---| | **Lead Validation** | 8.5 (51 reviews) ✓ Verified | Not enough data | | **Lead Enrichment** | 8.7 (57 reviews) ✓ Verified | Not enough data | | **Lead Quality** | 8.5 (55 reviews) ✓ Verified | Not enough data | | **Lead Analysis** | 8.5 (50 reviews) ✓ Verified | Not enough data | | **Browser Extension** | 8.8 (34 reviews) ✓ Verified | Not enough data | #### Agentic AI - Lead Intelligence | Feature | Clearbit | D&B Hoovers | |---|---|---| | **Cross-system Integration** | Not enough data | Not enough data | ### Lead Mining | Product | Score | Reviews | |---|---|---| | **Clearbit** | N/A | N/A | | **D&B Hoovers** | N/A | N/A | #### Agentic AI - Lead Mining | Feature | Clearbit | D&B Hoovers | |---|---|---| | **Cross-system Integration** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | ### Visitor Identification | Product | Score | Reviews | |---|---|---| | **Clearbit** | N/A | N/A | | **D&B Hoovers** | N/A | N/A | #### Agentic AI - Visitor Identification | Feature | Clearbit | D&B Hoovers | |---|---|---| | **Cross-system Integration** | Not enough data | Not enough data | ### Marketing Account Intelligence | Product | Score | Reviews | |---|---|---| | **Clearbit** | 8.5/10 | 56 | | **D&B Hoovers** | N/A | N/A | #### Agentic AI - Marketing Account Intelligence | Feature | Clearbit | D&B Hoovers | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Natural Language Interaction** | Not enough data | Not enough data | #### Lead Intelligence | Feature | Clearbit | D&B Hoovers | |---|---|---| | **Market Insights ** | 8.6 (39 reviews) | Not enough data | | **Account-level Insights ** | 8.9 (46 reviews) | Not enough data | | **Lead Analysis ** | 8.5 (42 reviews) | Not enough data | #### Lead Management | Feature | Clearbit | D&B Hoovers | |---|---|---| | **Segmentation ** | 8.5 (43 reviews) | Not enough data | | **Predictive Scoring ** | 8.3 (36 reviews) | Not enough data | | **Account Identification ** | 8.6 (47 reviews) | Not enough data | #### Marketing Campaigns | Feature | Clearbit | D&B Hoovers | |---|---|---| | **Omni-Channel Tracking ** | 8.1 (35 reviews) | Not enough data | | **Revenue Planning ** | 8.5 (29 reviews) | Not enough data | | **Media Attribution ** | 8.0 (28 reviews) | Not enough data | | **Opportunity Timeline ** | 8.6 (30 reviews) | Not enough data | | **Customization ** | 8.3 (31 reviews) | Not enough data | #### Data Availability - Marketing Account Intelligence | Feature | Clearbit | D&B Hoovers | |---|---|---| | **Technographic Data Availability** | Not enough data | Not enough data | #### Data Accuracy - Marketing Account Intelligence | Feature | Clearbit | D&B Hoovers | |---|---|---| | **Technographic Data Accuracy** | Not enough data | Not enough data | --- ## Categories **Shared Categories (1):** [Sales Intelligence Software](https://www.g2.com/categories/sales-intelligence) **Unique to Clearbit (4):** [Buyer Intent Data Providers](https://www.g2.com/categories/buyer-intent-data-providers), [Marketing Account Intelligence Software](https://www.g2.com/categories/marketing-account-intelligence), [Lead Intelligence Software](https://www.g2.com/categories/lead-intelligence), [Visitor Identification Software](https://www.g2.com/categories/visitor-identification) **Unique to D&B Hoovers (2):** [Lead Mining Software](https://www.g2.com/categories/lead-mining), [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant) --- ## Reviewer Demographics ### By Company Size | Segment | Clearbit | D&B Hoovers | |---|---|---| | **Small-Business** | 50.0% | 31.7% | | **Mid-Market** | 40.2% | 30.7% | | **Enterprise** | 9.8% | 37.6% | ### By Industry #### Clearbit - **Computer Software:** 20.1% - **Marketing and Advertising:** 14.7% - **Information Technology and Services:** 13.4% - **Internet:** 10.0% - **Financial Services:** 3.9% - **Staffing and Recruiting:** 3.1% - **Telecommunications:** 2.3% - **Real Estate:** 1.5% - **Education Management:** 1.3% - **Events Services:** 1.1% - **Other:** 28.6% #### D&B Hoovers - **Computer Software:** 15.2% - **Information Technology and Services:** 10.2% - **Financial Services:** 8.2% - **Consumer Services:** 5.7% - **Internet:** 4.5% - **Marketing and Advertising:** 3.7% - **Management Consulting:** 3.2% - **Insurance:** 2.9% - **Manufacturing:** 2.4% - **Accounting:** 1.9% - **Other:** 42.0% --- ## Alternatives ### Alternatives to Clearbit - [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9662 reviews) - [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) — 4.5/5 stars (9099 reviews) - [Lusha](https://www.g2.com/products/lusha/reviews) — 4.3/5 stars (1655 reviews) - [UpLead](https://www.g2.com/products/uplead/reviews) — 4.7/5 stars (821 reviews) - [Lead411](https://www.g2.com/products/lead411/reviews) — 4.5/5 stars (478 reviews) - [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) — 4.4/5 stars (1954 reviews) - [Adapt](https://www.g2.com/products/adapt-adapt/reviews) — 4.6/5 stars (2795 reviews) - [6sense Revenue Marketing](https://www.g2.com/products/6sense-revenue-marketing/reviews) — 4.3/5 stars (1432 reviews) - [Cognism](https://www.g2.com/products/cognism/reviews) — 4.5/5 stars (1330 reviews) - [Lead Forensics](https://www.g2.com/products/lead-forensics/reviews) — 4.4/5 stars (1111 reviews) ### Alternatives to D&B Hoovers - [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9662 reviews) - [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) — 4.5/5 stars (9099 reviews) - [Lusha](https://www.g2.com/products/lusha/reviews) — 4.3/5 stars (1655 reviews) - [Lead411](https://www.g2.com/products/lead411/reviews) — 4.5/5 stars (478 reviews) - [UpLead](https://www.g2.com/products/uplead/reviews) — 4.7/5 stars (821 reviews) - [Salesgenie by Data Axle](https://www.g2.com/products/salesgenie-by-data-axle/reviews) — 4.3/5 stars (328 reviews) - [Cognism](https://www.g2.com/products/cognism/reviews) — 4.5/5 stars (1330 reviews) - [RocketReach](https://www.g2.com/products/rocketreach/reviews) — 4.4/5 stars (1365 reviews) - [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) — 4.4/5 stars (1954 reviews) - [Salesloft](https://www.g2.com/products/salesloft/reviews) — 4.5/5 stars (4287 reviews) --- ## Top Discussions ### Clearbit - Title: [Does this interface with Sugar CRM](https://www.g2.com/discussions/does-this-interface-with-sugar-crm) — 2 comments, 1 upvote > **Top comment:** "The interface can be done trough Zapier" - Title: [Is Clearbit connect free?](https://www.g2.com/discussions/is-clearbit-connect-free) — 1 comment > **Top comment:** "Yes! Clearbit Connect is a free Chrome extension that allows users to instantly find verified contacts in organizations that match their ICP. It appears as a..." - Title: [How much does Clearbit cost?](https://www.g2.com/discussions/how-much-does-clearbit-cost) — 1 comment > **Top comment:** "Hi there, Thank you for your question about pricing. Feel free to fill out the form on this page to get access to our pricing: https://clearbit.com/pricing" - Title: [What is Clearbit?](https://www.g2.com/discussions/what-is-clearbit) — 1 comment > **Top comment:** "Clearbit is a marketing intelligence solution that helps B2B marketing and revenue teams grow faster and smarter with data. Over 1,500 customers in..." - Title: [Where is the data stored?](https://www.g2.com/discussions/setup-55867ac9-4b5d-4edc-a129-8c688c0efaeb) — 1 comment, 1 upvote *(includes official response)* > **Top comment:** "No iframes here! Any data we find on a record is stored in your Salesforce account as records of a custom Clearbit object. The data is yours to keep and do..." ### D&B Hoovers - Title: [How can I get the detailed industry category for any given company?](https://www.g2.com/discussions/how-can-i-get-the-detailed-industry-category-for-any-given-company) — 1 comment, 1 upvote > **Top comment:** "Thank you for your question about D&B Hoovers. On any company profile, we list the associated industry directly under the bolded company name. It is located..." - Title: [A lot of vendors have point of need contacts for questions, like chat, email and the 800 #.](https://www.g2.com/discussions/52219-a-lot-of-vendors-have-point-of-need-contacts-for-questions-like-chat-email-and-the-800) — 1 comment, 1 upvote > **Top comment:** "Contacts are accessible for marketing " - Title: [Is DB Hoovers doing anything to expand into EMEA?](https://www.g2.com/discussions/27053-is-db-hoovers-doing-anything-to-expand-into-emea) — 1 comment *(includes official response)* > **Top comment:** "Yes, D&B Hoovers continues to expand our coverage. In the last 12 months, we increased our global company universe by 25 million and most of this growth came..." - Title: [How can I buy access to download the contacts](https://www.g2.com/discussions/26987-how-can-i-buy-access-to-download-the-contacts) — 1 comment > **Top comment:** "Subscriptions automatically include the ability to download contacts without emails or direct dial phone numbers. You can unlock the ability to download..." - Title: [What is D&B Hoovers?](https://www.g2.com/discussions/general-faq-6254fac8-d45e-438f-9d69-5f2dc3418f44) — 1 comment, 1 upvote *(includes official response)* > **Top comment:** "D&B Hoovers is a cloud-based sales intelligence solution that leverages the world's largest set of business data and analytical insights to help sales and..." --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/clearbit-vs-dun-bradstreet-d-b-hoovers)