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At a Glance
Clay
Clay
Star Rating
(179)4.8 out of 5
Market Segments
Small-Business (77.8% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Free
Free Trial is available
Browse all 5 pricing plans
Reply
Reply
Star Rating
(1,514)4.6 out of 5
Market Segments
Small-Business (81.0% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Free
Browse all 5 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Reply excels in ease of use with a score of 8.9, making it a favorite among small businesses for its intuitive interface, while Clay, with a score of 7.9, is noted for being slightly more complex to navigate.
  • Reviewers mention that Reply's lead follow-up feature scores an impressive 9.4, highlighting its effectiveness in managing customer interactions, whereas Clay's lead follow-up is rated lower at 8.5, indicating it may not be as robust in this area.
  • G2 users note that Reply's reporting and dashboards feature is highly rated at 9.3, providing comprehensive insights, while Clay's reporting scores only 7.2, suggesting it may lack depth in analytics capabilities.
  • Users on G2 highlight that Reply's data cleaning/enrichment feature scores 8.5, which is beneficial for maintaining accurate contact information, while Clay shines with a score of 9.3, indicating superior functionality in this area.
  • Reviewers mention that Reply's performance and reliability score is 9.2, reflecting a strong track record of uptime and stability, while Clay's score of 8.7 suggests it may have occasional reliability issues.
  • Users say that Reply's messaging feature is rated 9.4, making it a powerful tool for communication, while Clay's messaging feature, rated at 7.8, may not offer the same level of effectiveness or user satisfaction.
Pricing
Entry-Level Pricing
Clay
Free
Free
Browse all 5 pricing plans
Reply
Free
Free
Browse all 5 pricing plans
Free Trial
Clay
Free Trial is available
Reply
Free Trial is available
Ratings
Meets Requirements
9.2
158
9.0
1,145
Ease of Use
7.9
161
8.9
1,172
Ease of Setup
7.7
69
8.7
579
Ease of Admin
8.5
51
8.8
423
Quality of Support
9.3
152
9.3
1,134
Has the product been a good partner in doing business?
9.2
50
9.2
423
Product Direction (% positive)
9.8
161
9.1
1,082
Features by Category
8.4
72
8.6
72
Data Availability
8.8
68
8.2
60
9.1
67
8.1
61
8.9
66
7.9
56
8.9
21
7.6
27
Data Accuracy
8.7
60
8.2
57
8.9
59
8.3
55
8.6
21
8.3
27
Agentic AI - Sales Intelligence
8.8
11
Not enough data
8.9
11
Not enough data
8.5
11
Not enough data
8.3
11
Not enough data
8.6
11
Not enough data
8.5
11
Not enough data
Platform
7.7
51
8.8
60
7.9
51
9.1
63
8.7
54
9.2
64
7.5
50
9.3
64
6.1
49
8.4
58
8.8
56
8.6
60
Features
8.9
61
8.7
58
8.7
61
8.9
59
9.3
66
8.5
56
9.1
60
8.9
55
8.6
57
8.9
59
8.0
55
8.1
53
8.1
54
8.5
52
7.1
52
9.2
55
7.8
57
9.4
56
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.2
36
8.2
75
Lead Facilitation
7.4
26
8.1
73
9.4
28
8.3
69
8.5
26
9.4
69
7.9
25
8.5
66
Organization
8.4
25
8.4
67
9.5
28
8.8
68
9.6
30
8.7
68
Performance Analysis
7.5
27
8.3
67
7.5
25
8.8
71
Sales Analysis
7.1
26
7.8
65
7.1
26
8.0
65
Generative AI
8.7
26
8.5
42
8.4
24
8.0
41
Agentic AI - AI Sales Assistant
Not enough data
7.8
6
Not enough data
7.5
6
Not enough data
7.5
6
Not enough data
7.8
6
Not enough data
7.8
6
Not enough data
7.8
6
Not enough data
7.8
6
Not enough data
7.7
632
Integrated Workflows
Not enough data
8.0
437
|
Verified
Not enough data
9.1
585
|
Verified
Not enough data
7.4
305
|
Verified
Not enough data
8.2
386
|
Verified
Not enough data
8.0
409
|
Verified
Not enough data
7.9
279
Not enough data
8.0
274
Repeatability and Reportability
Not enough data
8.2
395
|
Verified
Not enough data
8.5
453
|
Verified
Not enough data
8.5
454
|
Verified
Not enough data
8.0
374
Not enough data
7.2
258
AI and Automation
Not enough data
8.0
280
Not enough data
7.8
275
Not enough data
8.4
303
Not enough data
7.5
258
Not enough data
7.9
272
Generative AI
Not enough data
8.1
153
Agentic AI - Sales Engagement
Not enough data
6.9
42
Not enough data
6.5
42
Not enough data
6.8
42
Not enough data
6.7
41
Not enough data
6.6
41
Not enough data
6.6
40
Not enough data
6.6
40
7.8
24
Not enough data
Grammar
8.2
23
Not enough data
7.7
23
Not enough data
8.4
24
Not enough data
Formatting
6.7
23
Not enough data
7.0
22
Not enough data
6.7
21
Not enough data
Content
8.4
21
Not enough data
8.3
22
Not enough data
7.0
22
Not enough data
Product Type
8.3
21
Not enough data
8.1
20
Not enough data
Generative AI
8.1
16
Not enough data
8.1
16
Not enough data
8.9
64
8.6
100
Lead Intelligence
9.1
59
8.9
87
9.3
62
8.7
87
9.0
59
8.5
87
9.1
52
8.6
86
7.9
50
8.3
86
Agentic AI - Lead Intelligence
9.0
8
8.7
9
Not enough data
Not enough data
Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Autonomy
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Outbound Sales
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Inbound Sales
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - SAP Store
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
7.7
723
Agentic AI - Email Tracking
Not enough data
6.4
26
Not enough data
7.0
27
Not enough data
7.0
26
Not enough data
6.7
26
Not enough data
6.5
26
Not enough data
6.7
26
Not enough data
6.4
26
Analytics
Not enough data
8.6
669
Not enough data
8.2
485
Not enough data
8.1
449
Customizations
Not enough data
8.7
567
Not enough data
9.0
661
Not enough data
8.4
568
Not enough data
8.5
543
Not enough data
8.6
600
Generative AI
Not enough data
7.9
145
Outbound Call TrackingHide 16 FeaturesShow 16 Features
Not enough data
8.1
99
Agentic AI - Outbound Call Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Calling
Not enough data
8.0
58
|
Verified
Not enough data
8.2
61
|
Verified
Not enough data
7.9
61
|
Verified
Not enough data
8.4
59
Not enough data
6.4
6
Contacts
Not enough data
8.9
84
|
Verified
Not enough data
8.6
64
|
Verified
Not enough data
8.4
72
|
Verified
Insights
Not enough data
8.6
69
|
Verified
Not enough data
8.6
73
|
Verified
Not enough data
8.0
54
|
Verified
Not enough data
9.1
86
|
Verified
Not enough data
8.5
68
|
Verified
Not enough data
6.0
5
Not enough data
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Clay
Clay
Reply
Reply
Clay and Reply are categorized as Sales Intelligence, Lead Intelligence, and AI Sales Assistant
Unique Categories
Clay
Clay is categorized as AI Writing Assistant
Reviews
Reviewers' Company Size
Clay
Clay
Small-Business(50 or fewer emp.)
77.8%
Mid-Market(51-1000 emp.)
21.1%
Enterprise(> 1000 emp.)
1.2%
Reply
Reply
Small-Business(50 or fewer emp.)
81.0%
Mid-Market(51-1000 emp.)
16.9%
Enterprise(> 1000 emp.)
2.1%
Reviewers' Industry
Clay
Clay
Computer Software
27.5%
Marketing and Advertising
25.7%
Information Technology and Services
12.9%
Consulting
8.2%
Staffing and Recruiting
5.3%
Other
20.5%
Reply
Reply
Computer Software
18.3%
Marketing and Advertising
16.3%
Information Technology and Services
11.8%
Financial Services
5.5%
Staffing and Recruiting
5.2%
Other
43.0%
Alternatives
Clay
Clay Alternatives
Apollo.io
Apollo.io
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Lusha
Lusha
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Amplemarket
Amplemarket
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Reply
Reply Alternatives
Apollo.io
Apollo.io
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Instantly
Instantly
Add Instantly
Outreach
Outreach
Add Outreach
Outplay
Outplay
Add Outplay
Discussions
Clay
Clay Discussions
Monty the Mongoose crying
Clay has no discussions with answers
Reply
Reply Discussions
Have you considered implementing the lead scoring and custom size of A/B test group?
2 Comments
Tasneem C.
TC
......Read more
Is there any plans to implement importing phone numbers from LinkedIn into the Chrome extensions?
2 Comments
Olivia M.
OM
Hi Chris, sure, that's what we are working on right now! Please stay in touch, we will announce that shortlyRead more
What key feature beside the automated emails do you find the most helpful in outreach sequences?
2 Comments
Anastasia D.
AD
Extracting emails from LinkedInRead more