Compare Clay and Reply 
Featured Products
At a Glance
Market Segments
Small-Business (76.5% of reviews)
Small-Business (80.6% of reviews)
Entry-Level Pricing
Free
Free
Clay
Star Rating
(192)4.7 out of 5
Market Segments
Small-Business (76.5% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Free Trial is available
Browse all 5 pricing plansReply
Star Rating
(1,535)4.6 out of 5
Market Segments
Small-Business (80.6% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Reply excels in user experience, with many users highlighting its ease of use and intuitive design. One user mentioned how simple it is to build and manage multi-step outreach, which significantly saves time through automation and personalization.
- Users say that Clay stands out for its powerful data enrichment capabilities, allowing sales teams to create highly targeted prospect lists quickly. Reviewers appreciate its ability to pull data from multiple sources and its smooth integration with CRM systems, making it a valuable tool for outbound automation.
- According to verified reviews, Reply has a notable advantage in implementation speed, with users praising its straightforward onboarding process. Many find it easy to incorporate into their daily outreach routines, which enhances overall productivity.
- Reviewers mention that while both products offer strong support, Reply's customer service is frequently highlighted as being particularly helpful. Users have expressed satisfaction with the support team, noting that it contributes to a smoother daily experience.
- G2 reviewers indicate that Clay's unique features, such as its intuitive spreadsheet-like interface, help users manage data effectively. However, some users feel that it may not be as user-friendly as Reply, which could impact the overall experience for new users.
- Users report that while both tools are effective, Reply's reporting features are particularly well-received, providing clear insights into what outreach strategies are working. This level of transparency is crucial for users looking to optimize their sales processes.
Pricing
Entry-Level Pricing
Reply
Free
Free
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- AI Sequence generator
- 200 B2B data search credits
- Jason AI
Free Trial
Clay
Free Trial is available
Reply
Free Trial is available
Ratings
Meets Requirements
9.1
163
9.0
1,164
Ease of Use
7.8
166
8.9
1,191
Ease of Setup
7.7
74
8.7
599
Ease of Admin
8.5
54
8.8
430
Quality of Support
9.3
156
9.3
1,153
Has the product been a good partner in doing business?
9.2
53
9.2
430
Product Direction (% positive)
9.6
165
9.1
1,101
Features by Category
Data Availability
8.9
69
8.2
60
9.1
66
8.1
61
8.8
65
7.9
56
8.9
21
7.6
27
Data Accuracy
8.7
59
8.2
57
8.9
58
8.3
55
8.5
20
8.2
27
Agentic AI - Sales Intelligence
8.8
11
Not enough data
8.8
10
Not enough data
8.3
10
Not enough data
8.2
10
Not enough data
8.5
10
Not enough data
8.3
10
Not enough data
Platform
7.7
50
8.9
61
7.9
50
9.1
64
8.7
53
9.2
65
7.4
49
9.3
65
6.0
48
8.4
58
8.8
55
8.6
60
Features
8.9
64
8.7
58
8.7
62
8.9
59
9.3
68
8.5
56
9.1
60
8.9
55
8.5
59
8.9
59
8.0
55
8.1
53
8.0
53
8.4
52
7.1
52
9.2
55
7.8
57
9.4
56
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
7.3
25
8.1
73
9.4
27
8.3
69
8.5
25
9.4
69
7.8
24
8.5
66
Organization
8.3
24
8.4
67
9.4
27
8.8
68
9.6
29
8.7
68
Performance Analysis
7.4
26
8.3
67
7.4
24
8.8
71
Sales Analysis
7.0
25
7.8
65
6.9
25
8.0
65
Generative AI
8.6
24
8.5
42
8.3
23
8.0
41
Agentic AI - AI Sales Assistant
Not enough data
7.8
6
Not enough data
7.5
6
Not enough data
7.5
6
Not enough data
7.8
6
Not enough data
7.8
6
Not enough data
7.8
6
Not enough data
7.8
6
Integrated Workflows
Not enough data
8.0
439
|
Verified
Not enough data
9.1
594
|
Verified
Not enough data
7.4
305
|
Verified
Not enough data
8.2
388
|
Verified
Not enough data
8.0
411
|
Verified
Not enough data
7.9
279
Not enough data
8.0
275
Repeatability and Reportability
Not enough data
8.2
396
|
Verified
Not enough data
8.5
466
|
Verified
Not enough data
8.5
459
|
Verified
Not enough data
8.0
374
Not enough data
7.2
258
AI and Automation
Not enough data
8.0
280
Not enough data
7.8
275
Not enough data
8.4
303
Not enough data
7.5
258
Not enough data
7.9
272
Generative AI
Not enough data
8.1
153
Agentic AI - Sales Engagement
Not enough data
6.9
42
Not enough data
6.5
42
Not enough data
6.8
42
Not enough data
6.7
41
Not enough data
6.7
42
Not enough data
6.6
41
Not enough data
6.6
40
Grammar
8.2
23
Not enough data
7.7
23
Not enough data
8.4
24
Not enough data
Formatting
6.7
23
Not enough data
7.0
22
Not enough data
6.7
21
Not enough data
Content
8.4
21
Not enough data
8.3
22
Not enough data
7.0
22
Not enough data
Product Type
8.3
21
Not enough data
8.1
20
Not enough data
Generative AI
8.1
16
Not enough data
8.1
16
Not enough data
Lead Intelligence
9.1
59
8.9
87
9.3
61
8.7
87
9.0
59
8.5
87
9.1
52
8.6
86
7.9
50
8.3
86
Agentic AI - Lead Intelligence
9.0
8
8.7
9
Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Autonomy
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Outbound Sales
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Inbound Sales
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Tracking
Not enough data
6.4
26
Not enough data
7.0
27
Not enough data
7.0
26
Not enough data
6.7
26
Not enough data
6.5
26
Not enough data
6.7
26
Not enough data
6.4
26
Analytics
Not enough data
8.6
670
Not enough data
8.2
486
Not enough data
8.1
448
Customizations
Not enough data
8.7
567
Not enough data
9.0
661
Not enough data
8.4
567
Not enough data
8.5
542
Not enough data
8.6
601
Generative AI
Not enough data
7.9
145
Agentic AI - Outbound Call Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Calling
Not enough data
8.0
58
|
Verified
Not enough data
8.2
61
|
Verified
Not enough data
7.9
61
|
Verified
Not enough data
8.4
59
Not enough data
6.4
6
Contacts
Not enough data
8.9
84
|
Verified
Not enough data
8.6
64
|
Verified
Not enough data
8.4
72
|
Verified
Insights
Not enough data
8.6
69
|
Verified
Not enough data
8.6
73
|
Verified
Not enough data
8.0
54
|
Verified
Not enough data
9.1
86
|
Verified
Not enough data
8.5
68
|
Verified
Not enough data
6.0
5
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Clay and Reply are categorized as Sales Intelligence, Lead Intelligence, and AI Sales Assistant
Reviews
Reviewers' Company Size
Clay
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Reply
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
27.3%
Marketing and Advertising
26.1%
Information Technology and Services
13.1%
Consulting
8.0%
Staffing and Recruiting
5.1%
Other
20.5%
Computer Software
18.2%
Marketing and Advertising
16.4%
Information Technology and Services
11.7%
Financial Services
5.6%
Staffing and Recruiting
5.2%
Other
42.9%
Discussions
Clay has no discussions with answers
Is there any plans to implement importing phone numbers from LinkedIn into the Chrome extensions?
2 Comments
OM
Hi Chris, sure, that's what we are working on right now! Please stay in touch, we will announce that shortlyRead more
Have you considered implementing the lead scoring and custom size of A/B test group?
2 Comments
TC
......Read more
What key feature beside the automated emails do you find the most helpful in outreach sequences?
2 Comments
AD
Extracting emails from LinkedInRead more
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