Link copied to clipboard # Cisco Meraki vs Purple Comparison - What are their main differences? Share [ Export ](/compare/cisco-meraki/purple/export.csv) Cisco MerakiPurple[+ Add Product](#) Pricing **Cisco Meraki** No pricing available **Purple** Free Trial No pricing available **Pricing Insights** from reviews Time to Implement **Cisco Meraki** 2 months Based on 19 responses **Purple** 2 months Based on 6 responses Return on Investment **Cisco Meraki** 16 months Based on 17 responses **Purple** 12 months4 months sooner Based on 5 responses Perceived Cost **Cisco Meraki** $$$$$ **Purple** $$$$$ Average Discount **Cisco Meraki** 15%1% more **Purple** 14% **Pros & Cons** from reviews **Cisco Meraki** [ Ease of Use (7) ](https://www.g2.com/products/cisco-meraki/reviews?filters%5Bsentiment_snippet%5D=1556317&qs=pros-and-cons#reviews)[ Device Management (6) ](https://www.g2.com/products/cisco-meraki/reviews?filters%5Bsentiment_snippet%5D=1557927&qs=pros-and-cons#reviews)[ Expensive (7) ](https://www.g2.com/products/cisco-meraki/reviews?filters%5Bsentiment_snippet%5D=1557582&qs=pros-and-cons#reviews)[ Limited Customization (3) ](https://www.g2.com/products/cisco-meraki/reviews?filters%5Bsentiment_snippet%5D=1555503&qs=pros-and-cons#reviews) **Purple** [ Efficiency (4) ](https://www.g2.com/products/purple/reviews?filters%5Bsentiment_snippet%5D=2227013&qs=pros-and-cons#reviews)[ Customer Support (3) ](https://www.g2.com/products/purple/reviews?filters%5Bsentiment_snippet%5D=2227040&qs=pros-and-cons#reviews)[ Complex Usability (1) ](https://www.g2.com/products/purple/reviews?filters%5Bsentiment_snippet%5D=2270397&qs=pros-and-cons#reviews)[ Difficult Learning (1) ](https://www.g2.com/products/purple/reviews?filters%5Bsentiment_snippet%5D=2270428&qs=pros-and-cons#reviews) Integrations **Cisco Meraki** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d9524eb916c0fe159f027209b54e1806/cisco-spaces.png "Product Avatar Image") Cisco DNA Spaces ](https://www.g2.com/products/cisco-spaces/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_4a9a6d57cdd833bf0381d21fd9246641/google-workspace.png "Product Avatar Image") Google Workspace ](https://www.g2.com/products/google-workspace/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_612956ca64d4f519e20a81577a377ed0/hudu.png "Product Avatar Image") Hudu ](https://www.g2.com/products/hudu/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_a343cf56cea3743dcddbb331fa0c8ddb/jumpcloud.png "Product Avatar Image") JumpCloud ](https://www.g2.com/products/jumpcloud/reviews)[ View all ](https://www.g2.com/products/cisco-meraki/integrations) **Purple** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_9954d1f1b2193bfcf0220bf84917e62e/bloomreach-bloomreach.jpg "Product Avatar Image") Bloomreach ](https://www.g2.com/products/bloomreach-bloomreach/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_8e123398655ea08944802dc11fbc74e6/intuit-mailchimp-email-marketing.png "Product Avatar Image") Intuit Mailchimp Email... ](https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews)[ View all ](https://www.g2.com/products/purple/integrations) Screenshots **Cisco Meraki** No screenshot available **Purple** ![Purple screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/101475/Splash-Page-Creator-g2.png) **Ratings** from reviews Meets Requirements **Cisco Meraki** 8.8 8.8179 **Purple** 8.8 8.834 Ease of Use **Cisco Meraki** 9.1 9.1180 **Purple** 8.2 8.233 Ease of Setup **Cisco Meraki** 9.2 9.2156 **Purple** 8.1 8.130 Ease of Admin **Cisco Meraki** 9.2 9.2148 **Purple** 8.1 8.131 Quality of Support **Cisco Meraki** 8.4 8.4168 **Purple** 8.5 8.533 Has the product been a good partner in doing business? **Cisco Meraki** 8.7 8.7143 **Purple** 8.7 8.731 Product Direction (% positive) **Cisco Meraki** 8.5 8.5176 **Purple** 8.1 8.130 **Features** ratings from reviews Visitor Behavior Intelligence 8.9 30 9.0 8 Guest Wi-Fi Providers Not enough data 8.4 20 Unified Threat Management (UTM) 9.0 86 Not enough data Enterprise Mobility Management 9.1 22 Not enough data User Insights **Reviewers' Company Size** Small-Business(50 or fewer emp.) 20.8% Mid-Market(51-1000 emp.) 62.8% Enterprise(\> 1000 emp.) 16.4% Small-Business(50 or fewer emp.) 20.8% Mid-Market(51-1000 emp.) 62.8% Enterprise(\> 1000 emp.) 16.4% Small-Business(50 or fewer emp.) 25.6% Mid-Market(51-1000 emp.) 43.6% Enterprise(\> 1000 emp.) 30.8% Small-Business(50 or fewer emp.) 25.6% Mid-Market(51-1000 emp.) 43.6% Enterprise(\> 1000 emp.) 30.8% **Reviewers' Industry** [![Cisco Meraki](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_8fce4cdac434b53f25936f9cbf18d3d1/cisco-meraki.jpg "Cisco Meraki")](https://www.g2.com/products/cisco-meraki/reviews) Cisco Meraki Information Technology and Services 17.1% Hospital & Health Care 5.9% Financial Services 4.9% Computer & Network Security 4.4% Telecommunications 3.4% Other 64.4% [![Purple](https://images.g2crowd.com/uploads/product/hd_favicon/2a6fe274544e3612c154b7809cdb30f4/purple.svg "Purple")](https://www.g2.com/products/purple/reviews) Purple Marketing and Advertising 13.2% Hospitality 13.2% Restaurants 7.9% Transportation/Trucking/Railroad 5.3% Retail 5.3% Other 55.3% Alternatives **Cisco Meraki Alternatives** ![Check Point Next Generation Firewalls (NGFWs)](https://images.g2crowd.com/uploads/product/hd_favicon/64ff8da1b6e6ffabf4336ae2510e8e3e/check-point-next-generation-firewalls-ngfws.svg "Check Point Next Generation Firewalls (NGFWs)") [ Check Point Next Generation... ](/products/check-point-next-generation-firewalls-ngfws/reviews) ![FortiGate-VM NGFW](https://images.g2crowd.com/uploads/product/hd_favicon/fa3376b61f91a50021359e71d1976187/fortigate-vm-ngfw.jpg "FortiGate-VM NGFW") [ FortiGate-VM NGFW ](/products/fortigate-vm-ngfw/reviews) ![WatchGuard Network Security](https://images.g2crowd.com/uploads/product/hd_favicon/95497ce130aa56e5fb27b011c9bcaebc/watchguard-network-security.svg "WatchGuard Network Security") [ WatchGuard Network Security ](/products/watchguard-network-security/reviews) ![SonicWall Next Generation Firewall](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_a91c790d4dcb23f5394f7d7ba650ea65/sonicwall-next-generation-firewall.png "SonicWall Next Generation Firewall") [ SonicWall Next Generation... ](/products/sonicwall-next-generation-firewall/reviews) **Purple Alternatives** ![AirDroid Business](https://images.g2crowd.com/uploads/product/hd_favicon/a9d152ef0d41a4a764635bad3e6ede26/airdroid-business.svg "AirDroid Business") [ AirDroid Business ](/products/airdroid-business/reviews) ![Displai](https://images.g2crowd.com/uploads/product/hd_favicon/a9d23d66198790f1a928cc56680d597c/displai.svg "Displai") [ Displai ](/products/displai/reviews) ![SAP Engagement Cloud (formerly SAP Emarsys)](https://images.g2crowd.com/uploads/product/hd_favicon/7e22a3a53aebe6a46a3bb1904e3c644c/sap-engagement-cloud-formerly-sap-emarsys.svg "SAP Engagement Cloud (formerly SAP Emarsys)") [ SAP Engagement Cloud... ](/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) ![Validity Engage](https://images.g2crowd.com/uploads/product/hd_favicon/a2a957663a479001508d10ae62e4ae6b/validity-engage.svg "Validity Engage") [ Validity Engage ](/products/validity-engage/reviews) ## Cisco Meraki vs Purple FAQs Generated using AI Last updated: August 15, 2026 ### What is the difference between Purple vs Cisco Meraki? Cisco Meraki stands out for higher Ease of Setup and Ease of Use scores, while Purple is noted for strong customer support and analytics insights. | [Purple](https://www.g2.com/products/purple/reviews) | [Cisco Meraki](https://www.g2.com/products/cisco-meraki/reviews) | | --- | --- | | 4.2/5 (44 reviews) | 4.3/5 (217 reviews) | | — | Mid-Market | | 8.0 | 9.2 | | 8.4 | 8.4 | | Analytics Insights | Ease of Use | ### How do the pricing models of Purple and Cisco Meraki compare? Cisco Meraki is rated higher for value, with a stronger Price/Cost satisfaction score than Purple. - **Purple:** In recent reviews, several buyers mention that Purple is affordable and cost-effective, but some cite confusion around pricing clarity and note that support or integration can be expensive. - **Cisco Meraki:** Reviewers consistently describe Cisco Meraki as expensive, but justify the cost with its robust features and ease of use, with high satisfaction on value for money. - **Switching reasons:** Buyers switching to Cisco Meraki often cite the need for easier deployment and centralized management despite higher licensing costs. ### What are the best alternatives to Purple and Cisco Meraki? The top three alternatives to Purple and Cisco Meraki are Check Point Next Generation Firewalls (NGFWs), Connecteam, and SAP Engagement Cloud. | Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength | | --- | --- | --- | --- | --- | | [Purple](https://www.g2.com/products/purple/reviews) | 4.2/5 (44 reviews) | — | Affordable, but some confusion around pricing clarity | Analytics Insights | | [Cisco Meraki](https://www.g2.com/products/cisco-meraki/reviews) | 4.3/5 (217 reviews) | Mid-Market | Expensive, but justified by robust features | Ease of Use | | [Check Point Next Generation Firewalls (NGFWs)](https://www.g2.com/products/check-point-next-generation-firewalls-ngfws/reviews) | 4.5/5 (595 reviews) | Mid-Market | — | Security | | [Connecteam](https://www.g2.com/products/connecteam/reviews) | 4.6/5 (3505 reviews) | Small-Business | — | Ease of Use | | [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) | 4.2/5 (646 reviews) | Mid-Market | — | Automation | ### Which Digital Wayfinding features should I prioritize when comparing Purple and Cisco Meraki? Buyers should prioritize Ease of Setup, Ease of Use, Analytics Insights, Integration Capabilities, and Customer Support when comparing Purple and Cisco Meraki. - **Ease of Setup:** Cisco Meraki scores 9.2, Purple scores 8.0. - **Ease of Use:** Cisco Meraki scores 9.1, Purple scores 8.1. - **Analytics Insights:** Purple is cited for analytics insights (1 all-time mention), while Cisco Meraki is not specifically cited for this feature. - **Integration Capabilities:** Cisco Meraki has 3 all-time mentions for integration capabilities; Purple has 1 recent mention for easy integrations. - **Customer Support:** Both products score 8.4 for Quality of Support. ### What are the pros and cons of Purple vs Cisco Meraki? Cisco Meraki's headline strength is ease of use, while Purple is most noted for analytics insights and customer support. - **Purple strengths:** Analytics insights (1 all-time mention), customer support (3 all-time mentions), efficiency (4 all-time mentions), and ease of use (3 all-time mentions). - **Purple trade-offs:** Complex usability, difficult learning curve, and expensive support or integration (each with 1 all-time mention). - **Cisco Meraki strengths:** Ease of use (7 all-time mentions), device management (6), security (6), deployment ease (5), user interface (5), and integration capabilities (3). - **Cisco Meraki trade-offs:** Expensive (7 all-time mentions), limited customization (3), and licensing issues (2). ### Is Purple or Cisco Meraki better for small businesses? Connecteam is the top alternative for small businesses, but between Purple and Cisco Meraki, Cisco Meraki is more frequently reviewed by mid-market companies, while Purple's segment is not specified. - **Purple:** No largest segment data available; reviewers highlight affordability and ease of use for smaller deployments, but also note complexity for single access points. - **Cisco Meraki:** Largest reviewer segment is Mid-Market; reviewers describe it as easy to deploy and manage, but note that recurring costs may be prohibitive for smaller businesses. ### Which Digital Wayfinding platform has better integrations? Cisco Meraki is favored for integrations, with more reviewer-cited integration capabilities and mentions than Purple. - **Purple:** Google Workspace integration is mentioned in recent reviews. - **Cisco Meraki:** Integration capabilities and integrations are cited in 3 all-time mentions, with reviewers highlighting ease of integration with other Cisco products and platforms like Azure and Umbrella. ### How do Purple and Cisco Meraki compare on customer support? Purple and Cisco Meraki are rated equally for Quality of Support, both scoring 8.4, indicating parity in reviewer satisfaction. - **Purple:** Reviewers frequently mention responsive and proactive support, but some cite challenges with support accessibility and integration help. - **Cisco Meraki:** Reviewers describe support as knowledgeable and responsive, with 24/7 ticketing and AI agent features, but note occasional delays and limited technical depth for complex issues. ### Which is easier to implement, Purple or Cisco Meraki? Cisco Meraki leads on Ease of Setup with a 1.2-point advantage over Purple (9.2 vs 8.0), and also scores higher on Ease of Admin. - **Purple:** Reviewers describe setup as intuitive and quick for multi-venue deployments, but some cite a steep learning curve and complexity for smaller or less technical teams. - **Cisco Meraki:** Reviewers consistently highlight fast, nearly plug-and-play deployment, zero-touch provisioning, and centralized cloud management as key setup advantages. ### Which product has better Cloud? Cisco Meraki is the stronger performer on Cloud, with more reviewer-cited strengths and higher scores in cloud-related dimensions. - **Purple:** No specific cloud-related dimension scores or all-time mention counts are cited. - **Cisco Meraki:** Cloud is the most frequently mentioned feature, with reviewers highlighting centralized cloud dashboard, cloud-based management, and ease of access from anywhere. ## Cisco Meraki vs Purple When assessing the two solutions, reviewers found Cisco Meraki easier to use, set up, and administer. However, reviewers felt that both vendors make it equally easy to do business overall. - Cisco Meraki and Purple both meet the requirements of our reviewers at a comparable rate. - When comparing quality of ongoing product support, reviewers felt that Purple is the preferred option. - For feature updates and roadmaps, our reviewers preferred the direction of Cisco Meraki over Purple.