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Compare Cisco Meraki and Purple 
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At a Glance
Market Segments
Mid-Market (63.5% of reviews)
Mid-Market (46.9% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Cisco Meraki
Star Rating
(205)4.3 out of 5
Market Segments
Mid-Market (63.5% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Cisco MerakiPurple
Star Rating
(39)4.1 out of 5
Market Segments
Mid-Market (46.9% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about PurpleSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Purple excels in its "Dashboard" feature, scoring 9.4, which reviewers mention provides a user-friendly interface for monitoring analytics, while Cisco Meraki, although strong, scores slightly lower at 9.3.
- Reviewers mention that Cisco Meraki's "Ease of Setup" is a standout feature, scoring 9.1, making it particularly appealing for users who prioritize quick deployment, whereas Purple's score of 7.5 indicates a more complex setup process.
- G2 users highlight that Purple's "Reports & Analytics" feature scores an impressive 8.8, allowing for detailed insights, while Cisco Meraki's analytics capabilities, although robust, are not as highly rated, reflecting a score of 8.3.
- Users on G2 report that Cisco Meraki shines in "Security" with a score of 9.5, particularly praising its "Device Management" capabilities, while Purple's security features, although competent, score lower at 8.8, indicating a potential area for improvement.
- Reviewers mention that Purple's "Social WiFi" feature scores 8.7, which is particularly beneficial for businesses looking to enhance customer engagement, while Cisco Meraki does not have a comparable feature that stands out in user reviews.
- Users say that Cisco Meraki's "Quality of Support" is rated at 8.3, with many reviewers appreciating the responsiveness and helpfulness of the support team, whereas Purple's support, rated at 7.9, may not meet the same level of user satisfaction.
Pricing
Entry-Level Pricing
Cisco Meraki
No pricing availablePurple
No pricing availableFree Trial
Cisco Meraki
No trial information availablePurple
Free Trial is available
Ratings
Meets Requirements
8.8
166
8.8
28
Ease of Use
9.0
167
8.0
27
Ease of Setup
9.1
143
7.7
25
Ease of Admin
9.2
142
7.8
25
Quality of Support
8.3
155
8.1
27
Has the product been a good partner in doing business?
8.6
137
8.4
25
Product Direction (% positive)
8.5
164
7.8
26
Features by Category
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Location-Based Marketing Features
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security - Unified Threat Management
8.8
46
Not enough data
9.1
57
Not enough data
8.8
48
Not enough data
8.9
59
Not enough data
8.8
60
Not enough data
9.1
59
Not enough data
Administration
8.8
65
Not enough data
9.4
67
Not enough data
Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics - Digital Wayfinding
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Digital Wayfinding
Not enough data
Not enough data
Not enough data
Not enough data
Login Portal
Not enough data
8.1
13
Not enough data
8.3
11
Not enough data
8.6
11
Not enough data
7.8
6
WiFi Usage
Not enough data
7.6
7
Not enough data
8.1
7
Connectivity
Not enough data
8.3
10
Not enough data
9.0
12
Reporting
8.6
22
Not enough data
8.0
21
Not enough data
8.0
22
Not enough data
8.6
23
Not enough data
9.3
24
Not enough data
Administration
9.3
21
Not enough data
9.4
25
Not enough data
9.3
24
Not enough data
Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Mobile
Not enough data
Feature Not Available
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Retail Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
8.8
15
Not enough data
9.2
16
Not enough data
9.1
16
Not enough data
Operating System
9.0
15
Not enough data
8.6
16
Not enough data
8.8
13
Not enough data
Security
9.4
16
Not enough data
9.0
15
Not enough data
9.5
16
Not enough data
Management
8.5
16
Not enough data
8.5
16
Not enough data
9.4
13
Not enough data
9.1
13
Not enough data
9.3
16
Not enough data
Agentic AI - Enterprise Mobility Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Cisco Meraki and Purple are categorized as Visitor Behavior Intelligence
Unique Categories
Cisco Meraki is categorized as Unified Threat Management (UTM), SD-WAN, and Enterprise Mobility Management
Purple is categorized as Digital Wayfinding, Guest Wi-Fi Providers, Retail Analytics, Location-Based Marketing, and Geofencing
Reviews
Reviewers' Company Size
Cisco Meraki
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Purple
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
16.1%
Hospital & Health Care
5.2%
Financial Services
5.2%
Telecommunications
3.6%
Construction
3.6%
Other
66.1%
Restaurants
9.4%
Marketing and Advertising
9.4%
Transportation/Trucking/Railroad
6.3%
Retail
6.3%
Leisure, Travel & Tourism
6.3%
Other
62.5%
Alternatives
Discussions
How has Cisco Meraki supported your network infrastructure, and what features do you find most valuable?
2 Comments
SA
The features I find most valuable include:
Cloud-based dashboard
Layer 7 traffic analytics
Automatic firmware updates and security patches...Read more
Is Cisco Meraki any good?
1 Comment
SM
Absolutely, with its great pricing, features and intuitive UI, it is the best option for small-medium sized businesses.Read more
What is Cisco SD WAN?
1 Comment
RP
Cisco SD-WAN, powered by Cisco IOS XE Software, is a highly secure, cloud-scale architecture that is open, programmable, and scalable. Through the Cisco...Read more
Which social media channels does Purple offer?
1 Comment
Official Response from Purple
Customers can currently log on through the use of the following Social Media platforms: Facebook, Twitter, Instagram, LinkedIn, and VKRead more
Which languages does Purple support?
1 Comment
Official Response from Purple
Purple supports 24 languages. For a full list, visit: https://support.purplewifi.net/en/support/solutions/articles/11000027792-which-languages-do-you-support
Read more
Which countries does Purple work in?
1 Comment
Official Response from Purple
Purple WiFi will work in any country, currently, there are users in over 125 countries.
Read more
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