Link copied to clipboard # ChurnZero vs Totango Comparison - What are their main differences? Share [ Export ](/compare/churnzero/totango/export.csv) ChurnZeroTotango[+ Add Product](#) Reviews **ChurnZero** [ 4.7/5(1,622) ](https://www.g2.com/products/churnzero/reviews#reviews) **Totango** [ 4.3/5(1,150) ](https://www.g2.com/products/totango/reviews#reviews) Pricing **ChurnZero** No pricing available **Totango** **Contact Us** Per Year · Enterprise **Pricing Insights** from reviews Time to Implement **ChurnZero** 3 months Based on 11 responses **Totango** 3 months Based on 16 responses Return on Investment **ChurnZero** 11 months3 months sooner Based on 9 responses **Totango** 14 months Based on 13 responses Perceived Cost **ChurnZero** $$$$$ **Totango** $$$$$ Average Discount **ChurnZero** 11% **Totango** 11% ![ChurnZero](https://images.g2crowd.com/uploads/product/hd_favicon/406ee354cde7795c1eda6dbbfc881232/churnzero.svg "ChurnZero") ![Totango](https://images.g2crowd.com/uploads/product/hd_favicon/b1404b38f1aa49d5ed67749ecadcf286/totango.svg "Totango") G2 offers free advice on this comparison. Chat with an expert How do we contact you? ![](/assets/advisor_router/text_message-df41c2977e57ce19bdccb768c56510d9fa9182b581f7903660ca57fd8634bf09.svg)Text Message ![](/assets/advisor_router/phone_call-c9171db19e0526ecaea5fcbe1122f2ba459d8ab314c830a23440e5a1a536d62f.svg)Phone Call Who do you want to talk with? ![](/assets/advisor_router/ai_agent-4d78629a3ba354fed449a65c60df3a6f2eda90fb98411b711df4b25d7be52a38.svg)AI Agent ![](/assets/advisor_router/human-26a980d7eed0089d422337af1b2588329a59f3fec5a0eff6d1b43312553d4c7b.svg)Human Pros & Cons **ChurnZero** [ Ease of Use (139) ](https://www.g2.com/products/churnzero/reviews?filters%5Bsentiment_snippet%5D=1221165&qs=pros-and-cons#reviews)[ Helpful (95) ](https://www.g2.com/products/churnzero/reviews?filters%5Bsentiment_snippet%5D=1220132&qs=pros-and-cons#reviews)[ Learning Curve (54) ](https://www.g2.com/products/churnzero/reviews?filters%5Bsentiment_snippet%5D=1223817&qs=pros-and-cons#reviews)[ Complexity (41) ](https://www.g2.com/products/churnzero/reviews?filters%5Bsentiment_snippet%5D=1222938&qs=pros-and-cons#reviews) **Totango** [ Ease of Use (202) ](https://www.g2.com/products/totango/reviews?filters%5Bsentiment_snippet%5D=1933925&qs=pros-and-cons#reviews)[ Customer Support (98) ](https://www.g2.com/products/totango/reviews?filters%5Bsentiment_snippet%5D=1935846&qs=pros-and-cons#reviews)[ Learning Curve (83) ](https://www.g2.com/products/totango/reviews?filters%5Bsentiment_snippet%5D=1929112&qs=pros-and-cons#reviews)[ Integration Issues (65) ](https://www.g2.com/products/totango/reviews?filters%5Bsentiment_snippet%5D=1935849&qs=pros-and-cons#reviews) Integrations **ChurnZero** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_5fef15936627dac55873302a7b11add3/absorb-software-absorb-lms.png "Product Avatar Image") Absorb LMS ](https://www.g2.com/products/absorb-software-absorb-lms/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_2a3c6c39bf8b8eb277cfcd42d9bbca1e/asana.png "Product Avatar Image") Asana ](https://www.g2.com/products/asana/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_445a26ebb2994878a27e1c965e65c363/asknicely.png "Product Avatar Image") AskNicely ](https://www.g2.com/products/asknicely/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_a7a56e684dc598f6db412d26903dc66a/chargebee.png "Product Avatar Image") Chargebee ](https://www.g2.com/products/chargebee/reviews)[ View all ](https://www.g2.com/products/churnzero/integrations) **Totango** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_e09b9bcffc3a8fed744526228ffa81c3/gainsight-customer-success.png "Product Avatar Image") Gainsight Customer Success ](https://www.g2.com/products/gainsight-customer-success/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_1c993a6e283a9bd6408ff2c4457aa165/agentforce-360-platform-formerly-salesforce-platform.png "Product Avatar Image") Salesforce Platform ](https://www.g2.com/products/agentforce-360-platform-formerly-salesforce-platform/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_c7667c650c352acba4bfca38ee89457b/agentforce-sales-formerly-salesforce-sales-cloud.png "Product Avatar Image") Salesforce Sales Cloud ](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_b4de3f87b12321882f19b7a93f94109c/zendesk-for-customer-service.png "Product Avatar Image") Zendesk for Customer Service ](https://www.g2.com/products/zendesk-for-customer-service/reviews)[ View all ](https://www.g2.com/products/totango/integrations) Screenshots **ChurnZero** ![ChurnZero screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1443406/ChurnZero-AI-agents.jpg) **Totango** ![Totango screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/99807/totango-successblocs.png) Ratings Meets Requirements **ChurnZero** 9.1 9.11,297 **Totango** 8.3 8.3970 Ease of Use **ChurnZero** 8.5 8.51,305 **Totango** 8.2 8.2984 Ease of Setup **ChurnZero** 8.0 8.0616 **Totango** 7.4 7.4494 Ease of Admin **ChurnZero** 8.5 8.5534 **Totango** 7.8 7.8362 Quality of Support **ChurnZero** 9.5 9.51,205 **Totango** 8.4 8.4816 Has the product been a good partner in doing business? **ChurnZero** 9.6 9.6541 **Totango** 8.6 8.6361 Product Direction (% positive) **ChurnZero** 9.4 9.41,228 **Totango** 8.7 8.7946 Features Customer Success[Hide 76 FeaturesShow 76 Features](javascript:void(0);) 8.4 1,109 7.9 822 Customer Information Customer Health Scores 8.9(won by 0.7) 1022 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 8.2 775 | Verified Customer Monitoring 9.1(won by 0.7) 997 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 8.4 753 | Verified Customer Profiles 8.9(won by 0.5) 998 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 8.4 748 | Verified Playbooks 8.7(won by 1.0) 952 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 7.7 639 | Verified Customer Segments 9.1(won by 0.6) 1021 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 8.5 759 | Verified Product Engagement 8.7(won by 0.7) 934 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 8.0 697 | Verified Surveys 8.5(won by 1.2) 833 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 7.3 569 | Verified NPS of Customers Not enough data Not enough data Customer Engagement Not enough data Not enough data Predictions Churn Risk 8.6(won by 0.8) 980 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 7.8 667 | Verified Upsell Opportunities 7.8(won by 0.7) 747 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 7.1 634 | Verified Custom Triggers 8.6(won by 0.7) 833 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 7.9 674 | Verified Machine Learning 7.5(won by 0.9) 639 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 6.6 495 | Verified Platform Reporting & Dashboards 8.6(won by 0.6) 1007 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 8.0 756 | Verified Third-Party Integrations 8.5(won by 0.8) 911 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 7.7 692 | Verified Data Import & Export Tools 8.5(won by 0.6) 875 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 7.9 690 | Verified Workflow Capability 8.7(won by 0.7) 915 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 8.0 701 | Verified Notifications 8.9(won by 1.0) 975 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 7.9 726 | Verified Customization 8.6(won by 0.7) 944 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 7.9 717 | Verified Scalability 9.0(won by 0.7) 906 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 8.3 710 | Verified Data Security 9.1(won by 0.6) 838 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 8.5 632 | Verified Performance & Reliability 9.2(won by 1.0) 969 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 8.2 742 | Verified User, Role, and Access Management 9.1(won by 0.8) 920 | Verified (There is a greater than 0.5 difference between this product's rating and its competitors) 8.3 710 | Verified Collaboration Tools Not enough data Not enough data Real-Time Data Not enough data Not enough data Activity Dashboard Not enough data Not enough data Customer Experience Management Not enough data Not enough data Churn Management Not enough data Not enough data Survey/Poll Management Not enough data Not enough data Communication Management Not enough data Not enough data Task Management Not enough data Not enough data Customer Management Not enough data Not enough data Account Management Not enough data Not enough data Renewal Management Not enough data Not enough data Feedback Management Not enough data Not enough data Knowledge Base Management Not enough data Not enough data Revenue Management Not enough data Not enough data Workflow Management Not enough data Not enough data Contact Management Not enough data Not enough data Email Management Not enough data Not enough data Configurable Workflow Not enough data Not enough data Generative AI AI Text Generation 7.7(won by default) 316 Feature Not Available AI Text Summarization 7.8(won by default) 311 Feature Not Available Generative AI Not enough data Not enough data Agentic AI - Customer Success Autonomous Task Execution 7.5(tied score) 64 7.5(tied score) 53 Multi-step Planning 7.5 64 7.8(won by 0.3) 52 Natural Language Interaction 7.2 63 7.7(won by 0.5) 51 (There is a greater than 0.5 difference between this product's rating and its competitors) Proactive Assistance 7.3 65 7.6(won by 0.3) 52 Cross-system Integration Feature Not Available 8.0(won by default) 51 Social Media Integration Not enough data Not enough data Multi-Language Not enough data Not enough data Additional Functionality Onboarding Not enough data Not enough data Chat/Messaging Not enough data Not enough data Performance Metrics Not enough data Not enough data Activity Tracking Not enough data Not enough data CRM Not enough data Not enough data API Not enough data Not enough data Customer Database Not enough data Not enough data Customizable Templates Not enough data Not enough data Widgets Not enough data Not enough data Win/Loss Analysis Not enough data Not enough data AI Copilot Not enough data Not enough data Event Triggered Actions Not enough data Not enough data Surveys & Feedback Not enough data Not enough data Engagement Tracking Not enough data Not enough data Customer Segmentation Not enough data Not enough data Customizable Reports Not enough data Not enough data Drag & Drop Not enough data Not enough data Customer History Not enough data Not enough data Reporting & Statistics Not enough data Not enough data Reporting/Analytics Not enough data Not enough data Customizable Forms Not enough data Not enough data Customizable Branding Not enough data Not enough data Usage Tracking/Analytics Not enough data Not enough data Multi-Channel Communication Not enough data Not enough data Account Alerts Not enough data Not enough data Digital Adoption Platform[Hide 62 FeaturesShow 62 Features](javascript:void(0);) 9.0 153 6.8 63 User Analysis Survey Implementation 8.8(won by 1.7) 126 (There is a greater than 0.5 difference between this product's rating and its competitors) 7.1 50 Data Analysis 8.9(won by 1.9) 134 (There is a greater than 0.5 difference between this product's rating and its competitors) 7.0 55 Real-Time Data Not enough data Not enough data Real-Time Notifications Not enough data Not enough data User Support User Segmentation 9.2(won by 1.3) 139 (There is a greater than 0.5 difference between this product's rating and its competitors) 7.9 55 Multi-Language Support 7.9(won by 1.0) 71 (There is a greater than 0.5 difference between this product's rating and its competitors) 6.9 39 Behavior-responsive Messaging 8.7(won by default) 98 Feature Not Available Walkthrough Type Text Bubble Walkthroughs 8.3(won by 1.7) 86 (There is a greater than 0.5 difference between this product's rating and its competitors) 6.6 41 Audio-visual Walkthroughs 8.1(won by default) 91 Feature Not Available Platform Basics - Digital Adoption Platform Integration 9.3(won by 2.2) 10 (There is a greater than 0.5 difference between this product's rating and its competitors) 7.1 7 Communications 9.0(won by 2.6) 10 (There is a greater than 0.5 difference between this product's rating and its competitors) 6.4 7 Analytics - Digital Adoption Platform Analytics 9.8(won by 3.6) 8 (There is a greater than 0.5 difference between this product's rating and its competitors) 6.2 7 Reporting/Analytics Not enough data Not enough data Visual Analytics Not enough data Not enough data Real-Time Analytics Not enough data Not enough data Functions - Digital Adoption Platform Customer self-service 9.8(won by 2.7) 9 (There is a greater than 0.5 difference between this product's rating and its competitors) 7.1 7 In-app guidance 10.0(won by 4.2) 7 (There is a greater than 0.5 difference between this product's rating and its competitors) 5.8 8 Contextual Guidance Not enough data Not enough data Agentic AI - Digital Adoption Platform Adaptive Learning Not enough data Not enough data Asynchronous Learning Not enough data Not enough data Blended Learning Not enough data Not enough data Self-paced Learning Not enough data Not enough data Additional Functionality Customer Experience Management Not enough data Not enough data Generative AI Not enough data Not enough data Workflow Management Not enough data Not enough data AI Copilot Not enough data Not enough data Task Management Not enough data Not enough data Progress Tracking Not enough data Not enough data Alerts/Notifications Not enough data Not enough data In-App Training Not enough data Not enough data Behavior Tracking Not enough data Not enough data Gamification Not enough data Not enough data Knowledge Base Management Not enough data Not enough data Audience Targeting Not enough data Not enough data Customizable Fields Not enough data Not enough data Reporting & Statistics Not enough data Not enough data Customizable Reports Not enough data Not enough data Performance Metrics Not enough data Not enough data Launch Management Not enough data Not enough data Content Library Not enough data Not enough data API Not enough data Not enough data User Onboarding Not enough data Not enough data Customizable Branding Not enough data Not enough data Event Triggered Actions Not enough data Not enough data Engagement Tracking Not enough data Not enough data Self Service Portal Not enough data Not enough data Data Quality Control Not enough data Not enough data Data Import/Export Not enough data Not enough data Employee Onboarding Not enough data Not enough data Self Service Tools Not enough data Not enough data Survey/Poll Management Not enough data Not enough data Learning Management Not enough data Not enough data Content Management Not enough data Not enough data Customizable Templates Not enough data Not enough data Interactive Content Not enough data Not enough data Activity Tracking Not enough data Not enough data Activity Dashboard Not enough data Not enough data Monitoring Not enough data Not enough data Training Management Not enough data Not enough data Communication Management Not enough data Not enough data Surveys & Feedback Not enough data Not enough data Content Creation Not enough data Not enough data Customer Revenue Optimization[Hide 14 FeaturesShow 14 Features](javascript:void(0);) 8.1 105 7.7 92 Sales Team Flexible Sales Process 8.2(won by 0.8) 84 (There is a greater than 0.5 difference between this product's rating and its competitors) 7.4 68 Playbooks 8.9(won by 1.3) 101 (There is a greater than 0.5 difference between this product's rating and its competitors) 7.6 74 Training Mode 8.4(won by default) 83 Feature Not Available Intelligence Opportunity Identification 8.3(won by 1.0) 93 (There is a greater than 0.5 difference between this product's rating and its competitors) 7.3 72 Zero-touch Renewals 7.5(won by 0.7) 85 (There is a greater than 0.5 difference between this product's rating and its competitors) 6.8 66 Smart Content 8.2(won by 1.4) 83 (There is a greater than 0.5 difference between this product's rating and its competitors) 6.8 62 Mapping Multiple Org Charts 8.0(won by default) 82 Feature Not Available Stakeholder Roles 8.3(won by default) 87 Feature Not Available Agentic AI - Customer Revenue Optimization Autonomous Task Execution 7.9 11 8.6(won by 0.7) 7 (There is a greater than 0.5 difference between this product's rating and its competitors) Adaptive Learning 7.6 12 8.1(won by 0.5) 7 (There is a greater than 0.5 difference between this product's rating and its competitors) Natural Language Interaction 7.6 13 7.9(won by 0.3) 7 Proactive Assistance 7.9 13 8.3(won by 0.4) 7 Decision Making 8.0(won by 0.1) 11 7.9 8 Cross-system Integration Feature Not Available 8.6(won by default) 7 Customer Journey Mapping[Hide 56 FeaturesShow 56 Features](javascript:void(0);) 8.2 172 7.7 192 Platform Basics Customizable Templates 8.4(won by 0.4) 160 8.0 143 Exporting 8.5(won by 0.8) 163 (There is a greater than 0.5 difference between this product's rating and its competitors) 7.7 146 Multi-user Access and Collaboration 8.6(won by 0.4) 147 8.2 139 Data Analytics 8.5(won by 0.9) 154 (There is a greater than 0.5 difference between this product's rating and its competitors) 7.6 132 Multiple Personas 8.3(won by default) 140 Feature Not Available Predictive Analytics Not enough data Not enough data Behavioral Analytics Not enough data Not enough data Campaign Analytics Not enough data Not enough data Website Analytics Not enough data Not enough data Visual Analytics Not enough data Not enough data Agentic AI - Customer Journey Mapping Autonomous Task Execution 7.0 23 7.1(won by 0.1) 18 Additional Functionality Multi-Channel Marketing Not enough data Not enough data Map Creation Not enough data Not enough data Email Marketing Not enough data Not enough data Single Sign On Not enough data Not enough data Performance Metrics Not enough data Not enough data Customer Database Not enough data Not enough data API Not enough data Not enough data Activity Dashboard Not enough data Not enough data Data Linking Not enough data Not enough data Whiteboard Not enough data Not enough data Drag & Drop Not enough data Not enough data Data Visualization Not enough data Not enough data Collaboration Tools Not enough data Not enough data Brainstorming Not enough data Not enough data Conversion Tracking Not enough data Not enough data Workflow Management Not enough data Not enough data Activity Tracking Not enough data Not enough data Behavior Tracking Not enough data Not enough data Personalization Not enough data Not enough data Customizable Reports Not enough data Not enough data Customer Journey Mapping Not enough data Not enough data Customer Profiles Not enough data Not enough data AI Copilot Not enough data Not enough data Third-Party Integrations Not enough data Not enough data Real-Time Notifications Not enough data Not enough data Tagging Not enough data Not enough data Audience Targeting Not enough data Not enough data CRM Not enough data Not enough data Surveys & Feedback Not enough data Not enough data Data Import/Export Not enough data Not enough data Reporting & Statistics Not enough data Not enough data Communication Management Not enough data Not enough data Attribution Modeling Not enough data Not enough data Action Management Not enough data Not enough data Map Sharing Not enough data Not enough data Engagement Tracking Not enough data Not enough data Customizable Branding Not enough data Not enough data Generative AI Not enough data Not enough data Customer Touchpoints Not enough data Not enough data Customer Experience Management Not enough data Not enough data Diagramming Not enough data Not enough data Campaign Management Not enough data Not enough data A/B Testing Not enough data Not enough data Storyboarding Not enough data Not enough data Customer Segmentation Not enough data Not enough data Customer Journey Analytics[Hide 13 FeaturesShow 13 Features](javascript:void(0);) 8.5 213 8.1 270 Platform Basics Dynamic Segmentation 8.6(won by 0.2) 181 8.4 228 | Verified Journey Optimization 8.7(won by 0.5) 189 (There is a greater than 0.5 difference between this product's rating and its competitors) 8.2 227 | Verified Platform Data Journey Reporting 8.6(won by 0.6) 191 (There is a greater than 0.5 difference between this product's rating and its competitors) 8.0 221 | Verified Trends Reporting 8.5(won by 0.6) 182 (There is a greater than 0.5 difference between this product's rating and its competitors) 7.9 222 | Verified Dashboards 9.0(won by 0.7) 202 (There is a greater than 0.5 difference between this product's rating and its competitors) 8.3 242 | Verified Advanced Data Filtering 8.6(won by 0.4) 182 8.2 227 | Verified Platform Additional Functionality Journey Mapping 8.6(won by 0.4) 180 8.2 219 | Verified Integrations 8.7(won by 0.8) 192 (There is a greater than 0.5 difference between this product's rating and its competitors) 7.9 227 | Verified Automated Alerts 8.9(won by 0.8) 187 (There is a greater than 0.5 difference between this product's rating and its competitors) 8.1 199 Agentic AI - Customer Journey Analytics Autonomous Task Execution 7.8(won by 0.5) 20 (There is a greater than 0.5 difference between this product's rating and its competitors) 7.3 15 Adaptive Learning 7.8 20 8.0(won by 0.2) 15 Proactive Assistance 7.6 20 7.8(won by 0.2) 15 Cross-system Integration Feature Not Available 8.4(won by default) 15 Experience Management[Hide 56 FeaturesShow 56 Features](javascript:void(0);) 7.8 260 7.8 126 Analytics Net Promoter Score (NPS) 8.8(won by 0.7) 214 (There is a greater than 0.5 difference between this product's rating and its competitors) 8.1 101 Customer Satisfaction (CSAT) Score 8.7(won by 0.5) 193 (There is a greater than 0.5 difference between this product's rating and its competitors) 8.2 95 Customer Effort Score (CES) 8.4(won by default) 155 Feature Not Available Gamification 7.5(won by default) 128 Feature Not Available Customization Stakeholder Management 8.4(won by 0.4) 156 8.0 90 Multiple Branding Support 8.1(won by 0.5) 115 (There is a greater than 0.5 difference between this product's rating and its competitors) 7.6 76 Multilanguage Support 7.5(won by default) 116 Feature Not Available Vertical-specific Solutions 8.0(won by default) 122 Feature Not Available Customizable Branding Not enough data Not enough data Knowledge Management Not enough data Not enough data Workflow Management Not enough data Not enough data Email Management Not enough data Not enough data Feedback Management Not enough data Not enough data Survey/Poll Management Not enough data Not enough data Negative Feedback Management Not enough data Not enough data Generative AI AI Text Generation 8.1(won by 1.7) 93 (There is a greater than 0.5 difference between this product's rating and its competitors) 6.4 51 AI Text Summarization 8.1(won by 1.7) 92 (There is a greater than 0.5 difference between this product's rating and its competitors) 6.4 52 Generative AI Not enough data Not enough data Agentic AI - Experience Management Autonomous Task Execution 6.8 11 8.1(won by 1.3) 8 (There is a greater than 0.5 difference between this product's rating and its competitors) Natural Language Interaction 5.9 11 8.5(won by 2.6) 8 (There is a greater than 0.5 difference between this product's rating and its competitors) Proactive Assistance 6.7 11 8.5(won by 1.8) 8 (There is a greater than 0.5 difference between this product's rating and its competitors) Cross-system Integration Feature Not Available 8.5(won by default) 8 Third-Party Integrations Not enough data Not enough data Social Media Integration Not enough data Not enough data Multi-Language Not enough data Not enough data Additional Functionality Real-Time Reporting Not enough data Not enough data Drag & Drop Not enough data Not enough data Surveys & Feedback Not enough data Not enough data Dashboard Not enough data Not enough data NPS Survey Structure Not enough data Not enough data Customizable Forms Not enough data Not enough data Visual Analytics Not enough data Not enough data Data Visualization Not enough data Not enough data Customer Segmentation Not enough data Not enough data Tagging Not enough data Not enough data Customer Journey Mapping Not enough data Not enough data Text Analysis Not enough data Not enough data Customizable Reports Not enough data Not enough data Real-Time Notifications Not enough data Not enough data Alerts/Notifications Not enough data Not enough data Access Controls/Permissions Not enough data Not enough data CRM Not enough data Not enough data Multi-Channel Data Collection Not enough data Not enough data Multi-Channel Communication Not enough data Not enough data Customizable Fields Not enough data Not enough data Real-Time Analytics Not enough data Not enough data Predictive Analytics Not enough data Not enough data Collaboration Tools Not enough data Not enough data Sentiment Analysis Not enough data Not enough data Trend Analysis Not enough data Not enough data API Not enough data Not enough data AI Copilot Not enough data Not enough data Engagement Tracking Not enough data Not enough data Customizable Templates Not enough data Not enough data Reporting/Analytics Not enough data Not enough data Multi-Channel Support Not enough data Not enough data Client Onboarding[Hide 68 FeaturesShow 68 Features](javascript:void(0);) 8.6 348 8.1 243 Onboarding Setup Workflows 8.9(won by 0.7) 305 (There is a greater than 0.5 difference between this product's rating and its competitors) 8.2 221 Templates 8.6(won by 0.7) 292 (There is a greater than 0.5 difference between this product's rating and its competitors) 7.9 212 Checklists 8.6(won by 0.6) 273 (There is a greater than 0.5 difference between this product's rating and its competitors) 8.0 202 Project Tracking Monitoring 8.8(won by 0.6) 279 (There is a greater than 0.5 difference between this product's rating and its competitors) 8.2 199 Content 8.5(won by 0.5) 263 (There is a greater than 0.5 difference between this product's rating and its competitors) 8.0 195 Tasks 8.8(won by 0.4) 311 8.4 212 Optimization 8.7(won by 0.7) 270 (There is a greater than 0.5 difference between this product's rating and its competitors) 8.0 193 Resources 8.6(won by default) 267 Feature Not Available Kanban Board Not enough data Not enough data Goal Setting/Tracking Not enough data Not enough data Communication Management Not enough data Not enough data Customer Engagement Portal 8.4(won by 0.5) 261 (There is a greater than 0.5 difference between this product's rating and its competitors) 7.9 188 Customer Engagement 8.8(won by 0.8) 284 (There is a greater than 0.5 difference between this product's rating and its competitors) 8.0 204 Branding 8.2(won by 0.5) 242 (There is a greater than 0.5 difference between this product's rating and its competitors) 7.7 199 Visibility 8.8(won by 0.5) 280 (There is a greater than 0.5 difference between this product's rating and its competitors) 8.3 198 Collaboration 8.6(won by default) 269 Feature Not Available Customizable Branding Not enough data Not enough data Additional Functionality Commenting/Notes Not enough data Not enough data API Not enough data Not enough data Third-Party Integrations Not enough data Not enough data Task Management Not enough data Not enough data Alerts/Notifications Not enough data Not enough data Drag & Drop Not enough data Not enough data Performance Metrics Not enough data Not enough data Reporting & Statistics Not enough data Not enough data Time Tracking Not enough data Not enough data Data Security Not enough data Not enough data Single Sign On Not enough data Not enough data Activity Tracking Not enough data Not enough data Customizable Fields Not enough data Not enough data Content Management Not enough data Not enough data Churn Management Not enough data Not enough data Ad hoc Analysis Not enough data Not enough data Client Management Not enough data Not enough data Chat/Messaging Not enough data Not enough data Forecasting Not enough data Not enough data Mobile Access Not enough data Not enough data Form Builder Not enough data Not enough data Surveys & Feedback Not enough data Not enough data Revenue Management Not enough data Not enough data Onboarding Not enough data Not enough data Workflow Management Not enough data Not enough data AI Copilot Not enough data Not enough data Calendar Management Not enough data Not enough data Compliance Management Not enough data Not enough data Client Database Not enough data Not enough data Electronic Forms Not enough data Not enough data Gantt/Timeline View Not enough data Not enough data Client Tracking Not enough data Not enough data To-Do List Not enough data Not enough data Document Management Not enough data Not enough data Generative AI Not enough data Not enough data Self Service Tools Not enough data Not enough data Customer Segmentation Not enough data Not enough data Role-Based Permissions Not enough data Not enough data Data Import/Export Not enough data Not enough data Collaboration Tools Not enough data Not enough data Electronic Signature Not enough data Not enough data Task Progress Tracking Not enough data Not enough data Audit Trail Not enough data Not enough data Reminders Not enough data Not enough data Online Payments Not enough data Not enough data Activity Dashboard Not enough data Not enough data Document Generation Not enough data Not enough data Real-Time Data Not enough data Not enough data CRM Not enough data Not enough data Email Management Not enough data Not enough data Multi-Language Not enough data Not enough data Customer Data Platform (CDP)[Hide 53 FeaturesShow 53 Features](javascript:void(0);) Not enough data 7.6 224 Data Sourcing Data Enrichment Not enough data 8.1(won by default) 178 | Verified Expandability Not enough data 8.1(won by default) 178 | Verified Content Marketing Not enough data 7.1(won by default) 110 Multiple Devices Not enough data 7.6(won by default) 113 Email Marketing Not enough data Not enough data Multi-Channel Marketing Not enough data Not enough data Real-Time Data Not enough data Not enough data Intelligence Predictive Modeling Not enough data 7.2(won by default) 157 | Verified Marketing Metrics Not enough data Feature Not Available Recommendation Engine Not enough data Feature Not Available Additional Functionality Engagement Tracking Not enough data Not enough data Contact Management Not enough data Not enough data Customer Journey Mapping Not enough data Not enough data Generative AI Not enough data Not enough data API Not enough data Not enough data A/B Testing Not enough data Not enough data Lead Generation Not enough data Not enough data Data Integration Not enough data Not enough data Customer Activity Tracking Not enough data Not enough data Activity Dashboard Not enough data Not enough data Activity Tracking Not enough data Not enough data Campaign Segmentation Not enough data Not enough data Lead Capture Not enough data Not enough data Contact Database Not enough data Not enough data Campaign Management Not enough data Not enough data Behavior Tracking Not enough data Not enough data Real-Time Analytics Not enough data Not enough data Email Management Not enough data Not enough data Lead Qualification Not enough data Not enough data Reporting & Statistics Not enough data Not enough data Template Management Not enough data Not enough data Alerts/Notifications Not enough data Not enough data Predictive Analytics Not enough data Not enough data Surveys & Feedback Not enough data Not enough data Personalization Not enough data Not enough data Campaign Planning Not enough data Not enough data Third-Party Integrations Not enough data Not enough data Behavioral Analytics Not enough data Not enough data Email Tracking Not enough data Not enough data Campaign Analytics Not enough data Not enough data Customer Segmentation Not enough data Not enough data Multi-Channel Communication Not enough data Not enough data Lead Management Not enough data Not enough data Channel Management Not enough data Not enough data AI Copilot Not enough data Not enough data Audience Targeting Not enough data Not enough data GDPR Compliance Not enough data Not enough data Customer Profiles Not enough data Not enough data Customer Database Not enough data Not enough data Multiple Data Sources Not enough data Not enough data Event Triggered Actions Not enough data Not enough data Tagging Not enough data Not enough data Customizable Templates Not enough data Not enough data Show 2 feature categories with incomplete data Collaboration & Productivity[Hide 45 FeaturesShow 45 Features](javascript:void(0);) Not enough data Not enough data Additional Functionality Third-Party Integrations Not enough data Not enough data To-Do List Not enough data Not enough data @mentions Not enough data Not enough data Single Sign On Not enough data Not enough data File Management Not enough data Not enough data Activity Dashboard Not enough data Not enough data Drag & Drop Not enough data Not enough data Alerts/Notifications Not enough data Not enough data Prioritization Not enough data Not enough data Access Controls/Permissions Not enough data Not enough data Screen Sharing Not enough data Not enough data Content Management Not enough data Not enough data Brainstorming Not enough data Not enough data AI Copilot Not enough data Not enough data File Transfer Not enough data Not enough data Calendar Management Not enough data Not enough data Status Tracking Not enough data Not enough data Real-Time Notifications Not enough data Not enough data Version Control Not enough data Not enough data Task Management Not enough data Not enough data Activity Tracking Not enough data Not enough data Real Time Editing Not enough data Not enough data Communication Management Not enough data Not enough data Chat/Messaging Not enough data Not enough data Tagging Not enough data Not enough data Generative AI Not enough data Not enough data Assignment Management Not enough data Not enough data Task Scheduling Not enough data Not enough data Project Management Not enough data Not enough data Collaboration Tools Not enough data Not enough data Workflow Management Not enough data Not enough data Secure Data Storage Not enough data Not enough data File Sharing Not enough data Not enough data Document Storage Not enough data Not enough data Task Progress Tracking Not enough data Not enough data Discussions/Forums Not enough data Not enough data Commenting/Notes Not enough data Not enough data Reporting & Statistics Not enough data Not enough data Contact Management Not enough data Not enough data Video Conferencing Not enough data Not enough data Progress Tracking Not enough data Not enough data Mobile Access Not enough data Not enough data API Not enough data Not enough data Document Management Not enough data Not enough data Customizable Branding Not enough data Not enough data SAP Store[Hide 7 FeaturesShow 7 Features](javascript:void(0);) Not enough data Not enough data Agentic AI - SAP Store Autonomous Task Execution Not enough data Not enough data Multi-step Planning Not enough data Not enough data Cross-system Integration Not enough data Not enough data Adaptive Learning Not enough data Not enough data Natural Language Interaction Not enough data Not enough data Proactive Assistance Not enough data Not enough data Decision Making Not enough data Not enough data User Insights Reviewers' Company Size [![ChurnZero](https://images.g2crowd.com/uploads/product/hd_favicon/406ee354cde7795c1eda6dbbfc881232/churnzero.svg "ChurnZero")](https://www.g2.com/products/churnzero/reviews) ChurnZero Small-Business(50 or fewer emp.) 28.2% Mid-Market(51-1000 emp.) 62.9% Enterprise(\> 1000 emp.) 8.9% [![Totango](https://images.g2crowd.com/uploads/product/hd_favicon/b1404b38f1aa49d5ed67749ecadcf286/totango.svg "Totango")](https://www.g2.com/products/totango/reviews) Totango Small-Business(50 or fewer emp.) 22.3% Mid-Market(51-1000 emp.) 57.0% Enterprise(\> 1000 emp.) 20.7% Small-Business (50 or fewer emp.) 28.2% 22.3% Mid-Market (51-1000 emp.) 62.9% 57.0% Enterprise (\> 1000 emp.) 8.9% 20.7% Reviewers' Industry [![ChurnZero](https://images.g2crowd.com/uploads/product/hd_favicon/406ee354cde7795c1eda6dbbfc881232/churnzero.svg "ChurnZero")](https://www.g2.com/products/churnzero/reviews) ChurnZero Computer Software 36.8% Information Technology and Services 16.2% Marketing and Advertising 4.9% Computer & Network Security 3.6% Education Management 2.3% Other 36.2% [![Totango](https://images.g2crowd.com/uploads/product/hd_favicon/b1404b38f1aa49d5ed67749ecadcf286/totango.svg "Totango")](https://www.g2.com/products/totango/reviews) Totango Computer Software 36.2% Information Technology and Services 19.0% Telecommunications 4.3% Internet 3.4% Marketing and Advertising 3.4% Other 33.8% FAQs ## ChurnZero vs Totango FAQs Generated using AI Last updated: August 14, 2026 ### What is the difference between Totango vs ChurnZero? ChurnZero stands out from Totango with higher reviewer ratings, stronger support, and a broader feature set including AI and advanced segmentation. | [Totango](https://www.g2.com/products/totango/reviews) | [ChurnZero](https://www.g2.com/products/churnzero/reviews) | | --- | --- | | 4.3/5 (1,150 reviews) | 4.7/5 (1,609 reviews) | | Mid-Market | Mid-Market | | 7.4 | 8.0 | | 8.4 | 9.5 | | Ease of Use (202 all-time mentions) | Ease of Use (139 all-time mentions) | ### How do the pricing models of Totango and ChurnZero compare? ChurnZero is rated higher for value, with reviewers expressing greater satisfaction with its pricing and included features compared to Totango. - **Totango:** Recent reviewers note that Totango's pricing model includes many add-ons and extra costs that can increase total spend as utilization grows. - **ChurnZero:** Reviewers describe ChurnZero as reasonably priced compared to other customer success platforms, with strong value for the breadth of features included. - **Switching reasons:** Several reviewers highlight switching to ChurnZero for better value and more inclusive features without unexpected add-on costs. ### What are the best alternatives to Totango and ChurnZero? The top three alternatives to Totango and ChurnZero are Custify, Planhat, and Gainsight. | Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength | | --- | --- | --- | --- | --- | | [Totango](https://www.g2.com/products/totango/reviews) | 4.3/5 (1,150 reviews) | Mid-Market | Recent reviews cite extra costs for add-ons | Ease of Use (202 all-time mentions) | | [ChurnZero](https://www.g2.com/products/churnzero/reviews) | 4.7/5 (1,609 reviews) | Mid-Market | Reviewers describe strong value for features | Ease of Use (139 all-time mentions) | | [Custify](https://www.g2.com/products/custify/reviews) | 4.7/5 (527 reviews) | Small-Business | — | Customer Success Automation | | [Planhat](https://www.g2.com/products/planhat/reviews) | 4.5/5 (954 reviews) | Mid-Market | — | Flexible Customer Data Management | ### Which Customer Success features should I prioritize when comparing Totango and ChurnZero? Buyers should prioritize integrations, automation, health scoring, customization, and AI capabilities when comparing Totango and ChurnZero. - **Integrations:** Totango (75 all-time mentions), ChurnZero (69 all-time mentions); ChurnZero offers more advanced integrations including Jira and AI-powered features. - **Automation:** Totango (79 all-time mentions), ChurnZero (86 all-time mentions); both products are praised for automation, but ChurnZero's automation is cited more frequently. - **Health Scoring:** Totango (70 all-time mentions), ChurnZero (39 all-time mentions); both products support health scoring, with Totango having more historical mentions. - **Customization:** Totango (97 all-time mentions), ChurnZero (58 all-time mentions); both products are customizable, but Totango is cited more often for this feature. - **AI Capabilities:** ChurnZero uniquely offers AI Text Generation and Summarization, which are not present in Totango. ### What are the pros and cons of Totango vs ChurnZero? ChurnZero's headline strength is its advanced automation and integrations, while Totango is most often praised for ease of use and customization. - **Totango strengths:** Ease of Use (202 all-time mentions), Customization (97), Automation (79), Integrations (75), Health Monitoring (71). - **Totango trade-offs:** Learning Curve (83), Integration Issues (65), some reviewers cite extra costs for add-ons and a complex initial setup. - **ChurnZero strengths:** Ease of Use (139), Automation (86), Integrations (69), Customization (58), Segmentation (49), advanced AI features. - **ChurnZero trade-offs:** Learning Curve (54), Complexity (41), Not Intuitive (39), some reviewers mention a robust feature set can be overwhelming at first. ### Is Totango or ChurnZero better for small businesses? Custify is the top-rated alternative for small businesses, but between Totango and ChurnZero, ChurnZero is better suited for small-business needs based on reviewer sentiment and segment fit. - **Totango:** Largest reviewer segment is Mid-Market; reviewers note a steeper learning curve and more complex setup for smaller teams. - **ChurnZero:** Largest reviewer segment is Mid-Market, but recent reviews highlight ease of use, fast onboarding, and strong support for smaller organizations. ### Which Customer Success platform has better integrations? ChurnZero is favored over Totango for integrations, with reviewers citing broader and more reliable integration options. - **Totango:** Integrations are mentioned in 75 all-time reviews, with frequent references to Salesforce and Outlook; reviewers note some integration issues and a desire for improved project management tool connections. - **ChurnZero:** Integrations are mentioned in 69 all-time reviews, with Jira specifically cited; reviewers highlight reliable integrations with Salesforce, Outlook, Gong, and other platforms. ### How do Totango and ChurnZero compare on customer support? ChurnZero leads Totango in Quality of Support by a significant margin, with a 1.1-point advantage (9.5 vs 8.4). - **Totango:** Reviewers mention helpful and responsive support in 98 all-time reviews, but some cite slow response times and unresolved issues. - **ChurnZero:** Reviewers consistently praise ChurnZero's support team for responsiveness, knowledgeable onboarding, and ongoing assistance, with 7.0/7.0 support scores in recent reviews. ### Which is easier to implement, Totango or ChurnZero? ChurnZero is easier to implement than Totango, with a 0.6-point higher Ease of Setup score (8.0 vs 7.4). - **Totango:** Reviewers describe the initial setup as complex, with a learning curve and the need for admin or support assistance for advanced configurations. - **ChurnZero:** Reviewers highlight straightforward onboarding, structured implementation support, and fast time-to-value, with many citing easy setup and clear guidance from the onboarding team. ### Which product has better Tasks? ChurnZero is favored over Totango for Tasks, with higher satisfaction scores and more advanced task management features. - **Totango:** Tasks are frequently mentioned in reviews as helpful for organization and reminders, but some reviewers cite issues with notifications and limited project management capabilities. - **ChurnZero:** Reviewers consistently praise ChurnZero's task management, with high Ease of Use (8.5), Ease of Setup (8.0), and all-time mentions of automation (86) and segmentation (49) supporting advanced task workflows. Alternatives **ChurnZero Alternatives** ![Custify](https://images.g2crowd.com/uploads/product/hd_favicon/56a133f2489dd3b4b3a4fb07bd3b90f9/custify.svg "Custify") [ Custify ](/products/custify/reviews) ![Planhat](https://images.g2crowd.com/uploads/product/hd_favicon/419a7323b926f3ff16b400b2b7ca40c1/planhat%282%29.svg "Planhat") [ Planhat ](/products/planhat/reviews) ![Catalyst](https://images.g2crowd.com/uploads/product/hd_favicon/b1404b38f1aa49d5ed67749ecadcf286/totango-catalyst.svg "Catalyst") [ Catalyst ](/products/totango-catalyst/reviews) ![Gainsight Customer Success](https://images.g2crowd.com/uploads/product/hd_favicon/b85529a71df779e1fe2a7192bb891e31/gainsight-customer-success.svg "Gainsight Customer Success") [ Gainsight Customer Success ](/products/gainsight-customer-success/reviews) **Totango Alternatives** ![Custify](https://images.g2crowd.com/uploads/product/hd_favicon/56a133f2489dd3b4b3a4fb07bd3b90f9/custify.svg "Custify") [ Custify ](/products/custify/reviews) ![Planhat](https://images.g2crowd.com/uploads/product/hd_favicon/419a7323b926f3ff16b400b2b7ca40c1/planhat%282%29.svg "Planhat") [ Planhat ](/products/planhat/reviews) ![Gainsight Customer Success](https://images.g2crowd.com/uploads/product/hd_favicon/b85529a71df779e1fe2a7192bb891e31/gainsight-customer-success.svg "Gainsight Customer Success") [ Gainsight Customer Success ](/products/gainsight-customer-success/reviews) ![Vitally](https://images.g2crowd.com/uploads/product/hd_favicon/9b3ccd09c88d60f9c79e700590710020/vitally.svg "Vitally") [ Vitally ](/products/vitally/reviews)