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Compare ChurnZero and Salesforce Marketing Cloud 
Featured Products
At a Glance
Market Segments
Mid-Market (63.4% of reviews)
Mid-Market (48.2% of reviews)
Entry-Level Pricing
No pricing available
Starting at $1,250.00 Per Month
ChurnZero
Star Rating
(1,554)4.7 out of 5
Market Segments
Mid-Market (63.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about ChurnZeroSalesforce Marketing Cloud
Star Rating
(4,439)4.0 out of 5
Market Segments
Mid-Market (48.2% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $1,250.00 Per Month
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that ChurnZero excels in user satisfaction, boasting a significantly higher overall score compared to Salesforce Marketing Cloud. Users appreciate ChurnZero's core functionality, describing it as "best in class" and highlighting its ability to quickly set up impactful automations.
- According to verified reviews, Salesforce Marketing Cloud is praised for its powerful multi-channel campaign management capabilities. Users note its effectiveness in email marketing and deep segmentation, making it a strong choice for businesses focused on CRM-driven journeys.
- Reviewers mention that ChurnZero offers a more user-friendly experience, with higher ratings in ease of use and setup. Users enjoy the centralized information management and automation features that streamline communication with customers, making daily operations smoother.
- Users say that Salesforce Marketing Cloud, while robust, can present challenges in configuration and matching specific workflow needs. Some reviewers have noted that the platform's complexity may require a steeper learning curve compared to ChurnZero's more intuitive interface.
- G2 reviewers highlight the quality of support provided by ChurnZero, which receives exceptional ratings. Users appreciate the responsive assistance and resources available, contrasting with Salesforce Marketing Cloud, which, while still rated positively, does not reach the same level of support satisfaction.
- According to recent feedback, both platforms offer strong data analytics capabilities, but ChurnZero stands out with its versatile documentation options that help surface client health scores. Users value this feature for its ability to provide insights into customer engagement and retention.
Pricing
Entry-Level Pricing
ChurnZero
No pricing availableSalesforce Marketing Cloud
Pro
Starting at $1,250.00
Per Month
Personalized marketing automation with email solutions
- Email Marketing
- Content Creation
- Integration with Salesforce Sales Cloud
Free Trial
ChurnZero
No trial information availableSalesforce Marketing Cloud
No trial information availableRatings
Meets Requirements
9.0
1,264
8.2
3,277
Ease of Use
8.5
1,272
7.6
3,454
Ease of Setup
7.9
588
7.3
1,942
Ease of Admin
8.5
520
7.8
1,714
Quality of Support
9.5
1,179
7.7
3,091
Has the product been a good partner in doing business?
9.6
525
8.0
1,679
Product Direction (% positive)
9.4
1,200
7.5
3,170
Features by Category
Email Marketing
Not enough data
7.9
1173
Not enough data
8.4
1169
Not enough data
8.1
1150
Not enough data
8.2
1067
Online Marketing
Not enough data
7.4
1063
Not enough data
7.4
889
Not enough data
7.5
841
Not enough data
7.2
918
Not enough data
7.3
854
Lead Management
Not enough data
8.0
1033
Not enough data
7.6
995
Not enough data
8.0
1044
Not enough data
7.9
1025
Not enough data
8.1
1025
Not enough data
7.8
965
Not enough data
7.9
923
Not enough data
8.3
1034
Campaign Management
Not enough data
7.6
874
Not enough data
7.6
771
Not enough data
7.1
669
Not enough data
6.7
201
Social
Not enough data
6.3
376
Not enough data
6.6
566
Not enough data
6.8
215
Not enough data
7.0
203
Not enough data
6.9
177
Reporting & Analytics
Not enough data
7.4
1067
Not enough data
6.9
892
Not enough data
6.5
770
Not enough data
6.5
716
Not enough data
6.5
703
Platform
Not enough data
7.0
632
Not enough data
7.8
189
Not enough data
8.0
677
Not enough data
7.4
168
Not enough data
7.3
128
Not enough data
8.0
670
Not enough data
7.8
139
Agentic AI - Marketing Automation
Not enough data
6.9
8
Not enough data
6.5
9
Not enough data
7.2
10
Not enough data
6.9
9
Not enough data
5.8
8
Not enough data
7.1
8
Integration
Not enough data
8.0
667
Not enough data
7.7
533
Not enough data
7.4
496
Customer Information
8.9
1011
|
Verified
Not enough data
9.1
989
|
Verified
Not enough data
8.9
983
|
Verified
Not enough data
8.7
944
|
Verified
Not enough data
9.1
1009
|
Verified
Not enough data
8.7
925
|
Verified
Not enough data
8.5
829
|
Verified
Not enough data
Predictions
8.6
973
|
Verified
Not enough data
7.8
744
|
Verified
Not enough data
8.6
832
|
Verified
Not enough data
7.5
638
|
Verified
Not enough data
Platform
8.6
995
|
Verified
Not enough data
8.5
895
|
Verified
Not enough data
8.5
871
|
Verified
Not enough data
8.7
906
|
Verified
Not enough data
8.9
969
|
Verified
Not enough data
8.6
937
|
Verified
Not enough data
9.0
903
|
Verified
Not enough data
9.1
839
|
Verified
Not enough data
9.2
962
|
Verified
Not enough data
9.1
918
|
Verified
Not enough data
Generative AI
7.7
311
Not enough data
7.8
309
Not enough data
Agentic AI - Customer Success
7.5
64
Not enough data
7.5
63
Not enough data
7.5
65
Not enough data
7.2
63
Not enough data
7.2
63
Not enough data
Messenger
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Channels
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customers
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
User Analysis
8.9
126
Not enough data
8.9
134
Not enough data
User Support
9.2
139
Not enough data
7.9
71
Not enough data
8.7
98
Not enough data
Walkthrough Type
8.1
91
Not enough data
8.3
86
Not enough data
Platform Basics - Digital Adoption Platform
9.3
10
Not enough data
9.0
10
Not enough data
Analytics - Digital Adoption Platform
9.8
8
Not enough data
Functions - Digital Adoption Platform
9.8
9
Not enough data
10.0
7
Not enough data
Agentic AI - Digital Adoption Platform
Not enough data
Not enough data
Campaigns
Not enough data
9.3
29
Not enough data
9.2
28
Not enough data
9.1
29
Not enough data
9.2
28
Not enough data
9.2
30
Analytics
Not enough data
9.2
28
Not enough data
9.3
27
Optimization
Not enough data
9.0
27
Not enough data
9.5
28
Not enough data
9.4
27
Not enough data
8.9
28
Agentic AI - Push Notification
Not enough data
8.6
6
Not enough data
9.3
5
Not enough data
9.0
5
Segmentation
Not enough data
9.0
37
Not enough data
8.5
40
Targeting
Not enough data
9.2
41
Not enough data
9.0
40
Triggered Content
Not enough data
8.5
26
Not enough data
8.2
21
Not enough data
8.9
32
Personalized Content
Not enough data
8.7
31
Not enough data
8.9
24
Not enough data
8.9
39
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
Not enough data
9.0
29
Not enough data
8.8
28
Not enough data
8.8
27
Not enough data
8.6
28
Not enough data
8.9
28
Not enough data
8.6
29
Not enough data
9.1
29
Not enough data
8.9
29
SMS Platform
Not enough data
9.0
27
Not enough data
9.2
28
Not enough data
8.4
29
Not enough data
7.8
29
Not enough data
8.4
26
Not enough data
8.6
29
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Sales Team
8.2
84
Not enough data
8.4
83
Not enough data
8.9
100
Not enough data
Intelligence
8.3
94
Not enough data
7.4
86
Not enough data
8.1
84
Not enough data
Mapping
8.0
82
Not enough data
8.3
87
Not enough data
Agentic AI - Customer Revenue Optimization
7.9
11
Not enough data
7.9
13
Not enough data
7.6
12
Not enough data
7.6
13
Not enough data
7.9
13
Not enough data
8.0
11
Not enough data
Platform Basics
8.4
160
8.3
106
8.5
163
8.3
106
8.6
147
8.4
103
8.3
140
8.4
86
8.5
153
8.4
86
Agentic AI - Customer Journey Mapping
7.0
23
7.9
12
Attribution Modeling
Not enough data
8.4
31
Not enough data
8.9
29
Not enough data
8.7
23
Not enough data
8.3
26
Not enough data
8.7
27
Not enough data
8.4
30
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
Not enough data
8.5
39
Not enough data
8.3
27
Not enough data
8.5
33
Not enough data
8.2
37
Reporting
Not enough data
7.8
41
Not enough data
7.6
39
Not enough data
7.6
40
Platform Basics
8.6
181
7.9
42
8.7
188
8.0
44
Platform Data
8.6
190
7.7
49
8.5
182
7.4
45
9.0
201
7.8
47
8.6
182
7.9
44
Platform Additional Functionality
8.6
180
8.7
47
8.6
191
8.0
41
8.9
187
8.5
43
Agentic AI - Customer Journey Analytics
7.8
20
Not enough data
7.9
20
Not enough data
7.8
20
Not enough data
7.6
20
Not enough data
Analytics
8.8
213
Not enough data
8.7
193
Not enough data
8.4
155
Not enough data
7.5
128
Not enough data
Customization
8.4
156
Not enough data
7.5
116
Not enough data
8.1
115
Not enough data
8.0
122
Not enough data
Generative AI
8.1
93
Not enough data
8.1
92
Not enough data
Agentic AI - Experience Management
6.8
11
Not enough data
6.7
11
Not enough data
5.9
11
Not enough data
6.7
11
Not enough data
Page Customization
Not enough data
7.6
46
Not enough data
7.8
47
Not enough data
7.8
47
Not enough data
8.0
43
Page Optimization
Not enough data
8.0
42
Not enough data
7.5
39
Not enough data
7.8
44
Not enough data
7.4
36
Integrations
Not enough data
7.9
35
Not enough data
7.9
46
Not enough data
8.0
40
Generative AI
Not enough data
7.9
11
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Lead Monitoring
Not enough data
8.2
47
Not enough data
8.0
46
Not enough data
7.8
45
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
7.5
44
Not enough data
7.8
46
Not enough data
7.1
43
Not enough data
7.5
46
Analytics
Not enough data
7.7
45
Not enough data
7.5
48
Customization
Not enough data
7.7
48
Not enough data
8.0
47
Not enough data
7.7
45
Not enough data
8.1
45
Onboarding Setup
8.9
305
Not enough data
8.6
292
Not enough data
8.6
273
Not enough data
Project Tracking
8.8
279
Not enough data
8.6
267
Not enough data
8.5
263
Not enough data
8.8
309
Not enough data
8.7
270
Not enough data
Customer Engagement
8.4
261
Not enough data
8.8
284
Not enough data
8.2
242
Not enough data
8.8
280
Not enough data
8.6
269
Not enough data
Loyalty Experience
Not enough data
9.2
13
Not enough data
9.4
12
Not enough data
9.2
12
Not enough data
9.7
13
Not enough data
8.5
12
Not enough data
9.2
12
Loyalty Platform
Not enough data
9.2
14
Not enough data
9.6
14
Not enough data
9.5
13
Not enough data
8.8
13
Not enough data
9.2
12
Agentic AI - Loyalty Management
Not enough data
8.9
6
Not enough data
9.4
6
Not enough data
10.0
6
Not enough data
9.2
6
Computing
Not enough data
8.7
5
Not enough data
8.3
5
Not enough data
7.6
7
Experimental Design
Not enough data
8.3
5
Not enough data
8.7
5
Not enough data
7.7
5
Analytics
Not enough data
7.7
5
Not enough data
8.7
5
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
Not enough data
8.7
46
Not enough data
9.1
46
Not enough data
8.3
39
Not enough data
9.1
37
Campaigns
Not enough data
8.7
44
Not enough data
9.0
43
Not enough data
8.8
44
Not enough data
8.8
42
Not enough data
9.4
37
Not enough data
9.1
37
Engagement
Not enough data
8.4
42
Platform
Not enough data
8.9
42
Not enough data
8.8
43
Not enough data
8.6
43
Agentic AI - Mobile Marketing
Not enough data
8.1
6
Not enough data
8.1
6
Not enough data
8.1
6
Not enough data
7.8
6
Not enough data
8.1
6
Not enough data
8.3
6
Marketing Operations
Not enough data
8.0
92
Not enough data
8.5
107
Not enough data
8.0
99
Not enough data
8.7
105
Not enough data
7.5
76
Not enough data
7.9
69
Campaign Activity
Not enough data
8.6
100
Not enough data
8.6
114
Not enough data
8.3
89
Not enough data
8.4
102
Not enough data
8.1
92
Not enough data
7.9
73
Agentic AI - Marketing Analytics
Not enough data
8.3
5
Not enough data
8.0
5
Not enough data
8.0
5
Categories
Categories
Shared Categories
ChurnZero and Salesforce Marketing Cloud are categorized as Customer Journey Analytics and Customer Journey Mapping
Unique Categories
ChurnZero is categorized as Client Onboarding, Experience Management, Customer Revenue Optimization, Digital Adoption Platform, and Customer Success
Salesforce Marketing Cloud is categorized as Mobile Marketing, A/B Testing, SMS Marketing, Push Notification, Attribution, Conversational Marketing, Landing Page Builders, Lead Capture, Loyalty Management, Marketing Analytics, Marketing Automation, Personalization, and Personalization Engines
Reviews
Reviewers' Company Size
ChurnZero
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Salesforce Marketing Cloud
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
36.8%
Information Technology and Services
16.3%
Marketing and Advertising
5.0%
Computer & Network Security
3.7%
Education Management
2.2%
Other
36.0%
Computer Software
13.6%
Marketing and Advertising
12.7%
Information Technology and Services
10.3%
Financial Services
4.5%
Internet
3.5%
Other
55.3%
Discussions
Does ChurnZero have a Customer Success blog?
2 Comments
Official Response from ChurnZero
Yes, we do. We publish new content at least once a week. Please find our blog here- https://churnzero.net/blog/Read more
What other products does ChurnZero integrate with?
1 Comment
Official Response from ChurnZero
ChurnZero's list of partner integrations is continually growing. Please see the current list here. https://churnzero.net/#integrations Read more
Are you hiring?
1 Comment
Official Response from ChurnZero
Yes, ChurnZero is hiring. Please check out our current job openings here. https://churnzero.net/careers/Read more
Is Salesforce an ESP?
3 Comments
SM
Yes, Salesforce can be considered an Email Service Provider (ESP) through its Marketing Cloud, specifically the Engagement Cloud segment. Salesforce...Read more
I'm stuck on setting up automated email campaigns in Salesforce Marketing Cloud Engagement. Any tips?
3 Comments
SM
Here are some quick tips to help you set up automated email campaigns in Salesforce Marketing Cloud Engagement:
1. Set Clear Goals: Know what you want to...Read more
What does Salesforce software do?
3 Comments
SM
Salesforce is a cloud-based CRM platform designed to help businesses manage customer relationships and streamline operations. Here’s what it does:
1....Read more
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