Compare Chartbeat, Piwik PRO, Google Tag Manager, and Heap

Pricing

 
Free
$0
per month
 
Enterprise
Custom
 
Free Trial Unavailable
Free Trial
Free Trial Unavailable
Free Trial
Chartbeat
Free Trial Unavailable
Piwik PRO
Free Trial
Google Tag Manager
Free Trial Unavailable
Heap
Free
$0per month
Enterprise
Custom
Free Trial

Ratings

Meets Requirements
Meets Requirements
8.7
8.7
9.2
8.3
Ease of Use
Ease of Use
9.2
8.1
7.7
8.0
Ease of Setup
Ease of Setup
8.8
8.0
7.8
9.0
Ease of Admin
Ease of Admin
8.5
8.3
8.2
8.4
Quality of Support
Quality of Support
8.8
7.6
6.7
8.3
Ease of Doing Business With
Ease of Doing Business With
9.0
8.5
8.0
8.3
Product Direction (% positive)
Product Direction (% positive)
7.9
8.3
8.7
8.7
Meets Requirements
Chartbeat
8.7
Piwik PRO
8.7
Google Tag Manager
9.2
Heap
8.3
Ease of Use
Chartbeat
9.2
Piwik PRO
8.1
Google Tag Manager
7.7
Heap
8.0
Ease of Setup
Chartbeat
8.8
Piwik PRO
8.0
Google Tag Manager
7.8
Heap
9.0
Ease of Admin
Chartbeat
8.5
Piwik PRO
8.3
Google Tag Manager
8.2
Heap
8.4
Quality of Support
Chartbeat
8.8
Piwik PRO
7.6
Google Tag Manager
6.7
Heap
8.3
Ease of Doing Business With
Chartbeat
9.0
Piwik PRO
8.5
Google Tag Manager
8.0
Heap
8.3
Product Direction (% positive)
Chartbeat
7.9
Piwik PRO
8.3
Google Tag Manager
8.7
Heap
8.7

Features

Metrics
Sessions - Digital Analytics
Chartbeat
9.0
Piwik PRO
8.8
Google Tag Manager
8.8
Heap
8.6
Engagement
Chartbeat
8.8
Piwik PRO
8.8
Google Tag Manager
8.8
Heap
8.1
Entry and Exit Pages
Chartbeat
7.4
Piwik PRO
8.5
Google Tag Manager
8.6
Heap
7.9
Standard Event Tracking
Chartbeat
8.0
Piwik PRO
8.8
Google Tag Manager
9.0
Heap
9.1
Custom Event Tracking
Chartbeat
8.1
Piwik PRO
8.6
Google Tag Manager
8.9
Heap
8.6
Retention
Chartbeat
8.5
Piwik PRO
8.9
Google Tag Manager
8.3
Heap
7.7
Return
Chartbeat
8.3
Piwik PRO
8.5
Google Tag Manager
8.1
Heap
7.9
Conversions
Chartbeat
8.3
Piwik PRO
8.8
Google Tag Manager
9.1
Heap
8.2
Funnels
Chartbeat
8.1
Piwik PRO
8.2
Google Tag Manager
8.5
Heap
8.5
Reporting
Real-Time Reporting
Chartbeat
9.7
Piwik PRO
8.1
Google Tag Manager
9.5
Heap
8.5
Trending
Chartbeat
9.2
Piwik PRO
8.3
Google Tag Manager
8.3
Heap
7.4
Retroactive Reporting
Chartbeat
7.1
Piwik PRO
8.4
Google Tag Manager
7.8
Heap
8.7
Segmentation
Chartbeat
7.4
Piwik PRO
8.4
Google Tag Manager
8.8
Heap
7.9
Mobile Reporting
Chartbeat
7.7
Piwik PRO
8.1
Google Tag Manager
8.8
Heap
8.0
Unification Across Devices
Chartbeat
8.1
Piwik PRO
7.6
Google Tag Manager
8.6
Heap
8.3
Custom Reports and Dashboards
Chartbeat
6.9
Piwik PRO
9.0
Google Tag Manager
8.3
Heap
7.8
Other
User Data
Chartbeat
7.4
Piwik PRO
8.7
Google Tag Manager
8.4
Heap
8.1
Site Search Reporting
Chartbeat
7.4
Piwik PRO
8.7
Google Tag Manager
8.5
Heap
7.5
Load Time Monitoring
Chartbeat
7.8
Piwik PRO
7.9
Google Tag Manager
8.2
Heap
7.5
Campaign Tracking
Chartbeat
6.5
Piwik PRO
8.5
Google Tag Manager
8.9
Heap
8.0
E-Commerce
Chartbeat
5.0
Piwik PRO
8.6
Google Tag Manager
8.7
Heap
7.4
Promotional Messages
Chartbeat
5.8
Piwik PRO
8.2
Google Tag Manager
8.0
Heap
Not enough data available
Administration Alerts
Chartbeat
7.4
Piwik PRO
8.6
Google Tag Manager
8.1
Heap
Not enough data available
Administration
API / Integrations
Chartbeat
7.1
Piwik PRO
8.0
Google Tag Manager
8.7
Heap
8.0
QA Testing
Chartbeat
6.9
Piwik PRO
7.7
Google Tag Manager
8.6
Heap
Not enough data available
Performance and Reliability
Chartbeat
8.6
Piwik PRO
8.2
Google Tag Manager
9.0
Heap
8.2
User, Role, and Access Management
Chartbeat
6.9
Piwik PRO
8.8
Google Tag Manager
9.0
Heap
8.1

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
21.7%
45.5%
51.9%
55.9%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
47.8%
27.3%
34.5%
34.7%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
30.4%
27.3%
13.6%
9.3%
Chartbeat
Small-Business
21.7%
Mid-Market
47.8%
Enterprise
30.4%
Piwik PRO
Small-Business
45.5%
Mid-Market
27.3%
Enterprise
27.3%
Google Tag Manager
Small-Business
51.9%
Mid-Market
34.5%
Enterprise
13.6%
Heap
Small-Business
55.9%
Mid-Market
34.7%
Enterprise
9.3%

Reviewers' Industry

 
Publishing
17.4%
Information Technology and Services
13.6%
Marketing and Advertising
37.9%
Internet
22.0%
 
Newspapers
13.0%
Marketing and Advertising
9.1%
Internet
8.1%
Computer Software
16.1%
 
Online Media
8.7%
Education Management
9.1%
Computer Software
8.1%
Marketing and Advertising
12.7%
 
Media Production
8.7%
Computer Software
9.1%
Information Technology and Services
6.8%
Information Technology and Services
12.7%
 
Internet
8.7%
Computer & Network Security
9.1%
Health, Wellness and Fitness
2.6%
Insurance
2.5%
 
Other
43.5%
Other
50.0%
Other
36.6%
Other
33.9%
Chartbeat
Publishing
17.4%
Newspapers
13.0%
Online Media
8.7%
Media Production
8.7%
Internet
8.7%
Other
43.5%
Piwik PRO
Information Technology and Services
13.6%
Marketing and Advertising
9.1%
Education Management
9.1%
Computer Software
9.1%
Computer & Network Security
9.1%
Other
50.0%
Google Tag Manager
Marketing and Advertising
37.9%
Internet
8.1%
Computer Software
8.1%
Information Technology and Services
6.8%
Health, Wellness and Fitness
2.6%
Other
36.6%
Heap
Internet
22.0%
Computer Software
16.1%
Marketing and Advertising
12.7%
Information Technology and Services
12.7%
Insurance
2.5%
Other
33.9%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
G2 User

Heads up display is great to quickly see what’s working on the homepage

Stephen H.
Executive Sponsor in Hospital & Health Care

I am loathe to always use google analytics. My desire is to understand my website vistiors or customers not just hand over these statistics straight to an outside party. Google analytics works very well for a "free" offering, but if you can use the...

Richard H.
Administrator in Marketing and Advertising

It's a life saver being able to quickly set up new tracking tags including GA and Pixel on a site without requiring access to the CMS of a clients site.

G2 User in Internet

Heap takes a unique approach to web interaction tracking. Unlike many other web analytics tools, Heap collects every action a user takes on each of your site's pages by default. It's up to you to organize the data, but you can define individual actions on...

Most Helpful Critical Review
Most Helpful Critical Review
G2 User in Public Relations and Communications

There were times when it stalled and didn't update as quickly as it should have, but support was great about helping us fix that.

G2 User

Other companies boast similar tag managers that have a cost associated with them but, in my opinion, these programs are much more complicated and provide a little more in-depth data that Google tag manager lacks.

David M.
Administrator in Commercial Real Estate

We setup heap, mixpanel, calq, google analytics and sentry to trial various metrics/reporting. They all have similar API/SDK calls but heap ended up being the hardest to integrate by far due to its unnecessarily opinionated JS snippet making it incompatible...

 
Chartbeat
Most Helpful Favorable Review
G2 User

Heads up display is great to quickly see what’s working on the homepage

Most Helpful Critical Review
G2 User in Public Relations and Communications

There were times when it stalled and didn't update as quickly as it should have, but support was great about helping us fix that.

Piwik PRO
Most Helpful Favorable Review
Stephen H.
Executive Sponsor in Hospital & Health Care

I am loathe to always use google analytics. My desire is to understand my website vistiors or customers not just hand over these statistics straight to an outside party. Google analytics works very well for a "free" offering, but if you can use the...

Google Tag Manager
Most Helpful Favorable Review
Richard H.
Administrator in Marketing and Advertising

It's a life saver being able to quickly set up new tracking tags including GA and Pixel on a site without requiring access to the CMS of a clients site.

Most Helpful Critical Review
G2 User

Other companies boast similar tag managers that have a cost associated with them but, in my opinion, these programs are much more complicated and provide a little more in-depth data that Google tag manager lacks.

Heap
Most Helpful Favorable Review
G2 User in Internet

Heap takes a unique approach to web interaction tracking. Unlike many other web analytics tools, Heap collects every action a user takes on each of your site's pages by default. It's up to you to organize the data, but you can define individual actions on...

Most Helpful Critical Review
David M.
Administrator in Commercial Real Estate

We setup heap, mixpanel, calq, google analytics and sentry to trial various metrics/reporting. They all have similar API/SDK calls but heap ended up being the hardest to integrate by far due to its unnecessarily opinionated JS snippet making it incompatible...

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Chartbeat
No screenshots provided
Google Tag Manager

Videos

 No videos providedNo videos providedNo videos provided


The New Standard in Tracking Customer Data

Heap automatically captures every web, mobile, and cloud interaction: clicks, submits, transactions, emails, and more. Retroactively analyze your data without writing code.

See how Heap provided Opploans a 5% lift in conversion rate with their applications which resulted in a eight-figure win!

Read more about this case study: https://heap.io/customer-stories/opploans-video-success-story

Chartbeat
No videos provided
Piwik PRO
No videos provided
Google Tag Manager
No videos provided
Heap


The New Standard in Tracking Customer Data

Heap automatically captures every web, mobile, and cloud interaction: clicks, submits, transactions, emails, and more. Retroactively analyze your data without writing code.

See how Heap provided Opploans a 5% lift in conversion rate with their applications which resulted in a eight-figure win!

Read more about this case study: https://heap.io/customer-stories/opploans-video-success-story

Downloads

 No downloads providedNo downloads providedNo downloads provided
Chartbeat
No downloads provided
Piwik PRO
No downloads provided
Google Tag Manager
No downloads provided
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