# Chartbeat vs Funnel Comparison | | Chartbeat | Funnel | |---|---|---| | **Star Rating** | 4.4 out of 5 | 4.5 out of 5 | | **Total Reviews** | 69 | 165 | | **Largest Market Segment** | Mid-Market (47.1% of reviews) | Small-Business (50.9% of reviews) | | **Entry Level Price** | Contact Us | Starting at $400.00 | --- ## Top Pros & Cons ### Chartbeat **Not enough data** ### Funnel Pros: - Ease of Use (5 reviews) - Integrations (5 reviews) Cons: - Learning Curve (3 reviews) - Expensive (2 reviews) --- ## Ratings Comparison | Rating | Chartbeat | Funnel | |---|---|---| | **Meets Requirements** | 8.8 (53 reviews) | 8.8 (142 reviews) | | **Ease of Use** | 9.1 (53 reviews) | 8.5 (145 reviews) | | **Ease of Setup** | 8.7 (18 reviews) | 8.8 (104 reviews) | | **Ease of Admin** | 8.9 (18 reviews) | 8.9 (95 reviews) | | **Quality of Support** | 8.9 (41 reviews) | 9.1 (139 reviews) | | **Has the product been a good partner in doing business?** | 9.2 (16 reviews) | 9.1 (94 reviews) | | **Product Direction (% positive)** | 8.3 (48 reviews) | 8.7 (143 reviews) | --- ## Pricing ### Chartbeat #### Entry-Level Pricing Plan: Essentials Price: Contact Us Description: The tools you need for a data-informed content strategy Key Features: - Real-time content performance tracking for website and native apps, including multi-site views and Big Board monitor display - Historical content performance up to 13 months - On-page digital overlay with click-through data and scroll depth [Browse all 4 editions](https://www.g2.com/products/chartbeat/pricing) #### Free Trial Yes ### Funnel #### Entry-Level Pricing Plan: Starter Price: Starting at $400.00 Description: Begin your journey to data-driven marketing with our Starter Plan. Key Features: - 500 flexpoints included (additional flexpoints can be purchased) - Connect to our 121 most popular data sources - Send data to Looker Studio, Google Sheets, Microsoft Excel, or use built-in Funnel dashboards [Browse all 3 editions](https://www.g2.com/products/funnel/pricing) #### Free Trial Yes --- ## Features Comparison By Category ### Digital Analytics | Product | Score | Reviews | |---|---|---| | **Chartbeat** | 8.4/10 | 42 | | **Funnel** | 8.8/10 | 85 | #### Metrics | Feature | Chartbeat | Funnel | |---|---|---| | **Sessions - Digital Analytics** | 9.1 (39 reviews) | 9.0 (70 reviews) | | **Engagement** | 9.1 (41 reviews) | 8.9 (68 reviews) | | **Entry and Exit Pages** | 8.0 (36 reviews) | 8.4 (46 reviews) | | **Standard Event Tracking** | 8.3 (24 reviews) | 8.9 (45 reviews) | | **Custom Event Tracking** | Feature Not Available | 8.6 (44 reviews) | | **Retention** | 8.7 (34 reviews) | 8.5 (56 reviews) | | **Return** | 8.9 (30 reviews) | 8.8 (56 reviews) | | **Conversions** | 8.2 (26 reviews) | 9.1 (71 reviews) | | **Funnels** | Feature Not Available | 9.0 (43 reviews) | #### Reporting | Feature | Chartbeat | Funnel | |---|---|---| | **Real-Time Reporting** | 9.7 (33 reviews) | 8.7 (49 reviews) | | **Trending** | 9.1 (40 reviews) | 8.8 (43 reviews) | | **Retroactive Reporting** | Feature Not Available | 8.7 (62 reviews) | | **Segmentation** | 8.0 (32 reviews) | 8.7 (52 reviews) | | **Mobile Reporting** | 8.6 (28 reviews) | 8.2 (40 reviews) | | **Unification Across Devices** | 8.5 (27 reviews) | 8.1 (55 reviews) | | **Custom Reports and Dashboards** | 8.0 (30 reviews) | 9.2 (70 reviews) | #### Other | Feature | Chartbeat | Funnel | |---|---|---| | **User Data** | 7.6 (24 reviews) | Feature Not Available | | **Load Time Monitoring** | 8.2 (24 reviews) | Feature Not Available | | **Campaign Tracking** | Feature Not Available | 8.9 (73 reviews) | | **E-Commerce** | Feature Not Available | 8.9 (59 reviews) | | **Administration Alerts** | 7.6 (24 reviews) | Feature Not Available | #### Agentic AI - Digital Analytics | Feature | Chartbeat | Funnel | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | #### Administration | Feature | Chartbeat | Funnel | |---|---|---| | **API / Integrations** | 7.5 (16 reviews) | 8.9 (72 reviews) | | **QA Testing** | 7.6 (15 reviews) | Feature Not Available | | **Performance and Reliability** | 8.8 (24 reviews) | 9.1 (75 reviews) | | **User, Role, and Access Management** | 7.8 (26 reviews) | 8.9 (75 reviews) | ### Content Marketing | Product | Score | Reviews | |---|---|---| | **Chartbeat** | N/A | N/A | | **Funnel** | N/A | N/A | #### Content Creation | Feature | Chartbeat | Funnel | |---|---|---| | **Content Creation Tools** | Not enough data | Not enough data | | **Content Curation** | Not enough data | Not enough data | | **Buyer Personas** | Not enough data | Not enough data | | **Content Management** | Not enough data | Not enough data | #### Optimization | Feature | Chartbeat | Funnel | |---|---|---| | **SEO** | Not enough data | Not enough data | | **A/B Testing** | Not enough data | Not enough data | | **Dashboards & Reporting** | Not enough data | Not enough data | | **Audience Targeting** | Not enough data | Not enough data | | **ROI Reporting** | Not enough data | Not enough data | #### Logistics | Feature | Chartbeat | Funnel | |---|---|---| | **Customizable Templated Workflows** | Not enough data | Not enough data | | **Internal Communication** | Not enough data | Not enough data | | **Version Control** | Not enough data | Not enough data | | **Editing and Approval Tools** | Not enough data | Not enough data | | **Distribution Features** | Not enough data | Not enough data | | **Integrations & APIs** | Not enough data | Not enough data | | **User, Role, and Access Management** | Not enough data | Not enough data | ### Mobile App Analytics | Product | Score | Reviews | |---|---|---| | **Chartbeat** | 9.5/10 | 7 | | **Funnel** | N/A | N/A | #### User Identification | Feature | Chartbeat | Funnel | |---|---|---| | **Demographics** | Feature Not Available | Not enough data | | **User Segmentation** | Not enough data | Not enough data | | **Geolocation** | Not enough data | Not enough data | #### Tracking & Reporting | Feature | Chartbeat | Funnel | |---|---|---| | **Custom Event Tracking** | Feature Not Available | Not enough data | | **Real-Time Insights** | 9.7 (5 reviews) | Not enough data | | **Attribution** | Not enough data | Not enough data | | **Dashboard** | 9.2 (6 reviews) | Not enough data | | **User Path Tracking** | Feature Not Available | Not enough data | | **User Activity History** | Feature Not Available | Not enough data | #### Metrics | Feature | Chartbeat | Funnel | |---|---|---| | **Engagement** | Not enough data | Not enough data | | **Exit Tracking** | Feature Not Available | Not enough data | | **Retention** | Feature Not Available | Not enough data | | **Return** | Not enough data | Not enough data | | **Conversions** | Not enough data | Not enough data | ### ETL Tools | Product | Score | Reviews | |---|---|---| | **Chartbeat** | N/A | N/A | | **Funnel** | 8.4/10 | 24 | #### Management | Feature | Chartbeat | Funnel | |---|---|---| | **Reporting** | Not enough data | 8.3 (20 reviews) | | **Auditing** | Not enough data | 7.0 (18 reviews) | #### Functionality | Feature | Chartbeat | Funnel | |---|---|---| | **Extraction** | Not enough data | 8.8 (19 reviews) | | **Transformation** | Not enough data | 8.5 (20 reviews) | | **Loading** | Not enough data | 8.8 (20 reviews) | | **Automation** | Not enough data | 8.8 (20 reviews) | | **Scalability** | Not enough data | 8.6 (20 reviews) | ### A/B Testing | Product | Score | Reviews | |---|---|---| | **Chartbeat** | 9.3/10 | 5 | | **Funnel** | N/A | N/A | #### Computing | Feature | Chartbeat | Funnel | |---|---|---| | **WYSIWYG** | Feature Not Available | Not enough data | | **AI/Machine Learning** | Not enough data | Not enough data | | **Little to No Coding** | Not enough data | Not enough data | #### Experimental Design | Feature | Chartbeat | Funnel | |---|---|---| | **Multivariate testing capacities** | Not enough data | Not enough data | | **Concurrent Testing** | Not enough data | Not enough data | | **Mobile Testing** | Feature Not Available | Not enough data | | **AI Assisted Testing** | Not enough data | Not enough data | | **AI Generated Variations** | Not enough data | Not enough data | #### Analytics | Feature | Chartbeat | Funnel | |---|---|---| | **Reporting and Analytics** | 9.3 (5 reviews) | Not enough data | | **Heatmaps** | Not enough data | Not enough data | #### Agentic AI - A/B Testing | Feature | Chartbeat | Funnel | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | ### Content Analytics | Product | Score | Reviews | |---|---|---| | **Chartbeat** | 8.7/10 | 26 | | **Funnel** | N/A | N/A | #### Tools | Feature | Chartbeat | Funnel | |---|---|---| | **Contact Collection** | Feature Not Available | Not enough data | | **Audience Insights** | 8.4 (20 reviews) | Not enough data | | **Social Sharing** | 8.3 (16 reviews) | Not enough data | #### Metrics | Feature | Chartbeat | Funnel | |---|---|---| | **Entry and Exit Pages** | Feature Not Available | Not enough data | | **Sessions** | 8.5 (8 reviews) | Not enough data | | **Engagement** | 9.2 (24 reviews) | Not enough data | | **Return** | 9.0 (21 reviews) | Not enough data | | **Conversions** | 9.0 (15 reviews) | Not enough data | | **Search Rank** | 8.2 (14 reviews) | Not enough data | #### Agentic AI - Content Analytics | Feature | Chartbeat | Funnel | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | ### Marketing Analytics | Product | Score | Reviews | |---|---|---| | **Chartbeat** | N/A | N/A | | **Funnel** | 8.0/10 | 99 | #### Marketing Operations | Feature | Chartbeat | Funnel | |---|---|---| | **ROI Tracking** | Not enough data | 8.3 (76 reviews) ✓ Verified | | **Data Collection** | Not enough data | 9.0 (87 reviews) ✓ Verified | | **Customer Insights** | Not enough data | 7.7 (43 reviews) | | **Multi-User Access** | Not enough data | 8.4 (75 reviews) ✓ Verified | | **Spend Management** | Not enough data | 8.1 (47 reviews) ✓ Verified | | **White Label** | Not enough data | Feature Not Available | #### Campaign Activity | Feature | Chartbeat | Funnel | |---|---|---| | **Campaign Insights** | Not enough data | 8.5 (81 reviews) ✓ Verified | | **Reports and Dashboards** | Not enough data | 8.7 (84 reviews) ✓ Verified | | **Campaign Stickiness** | Not enough data | 8.2 (68 reviews) ✓ Verified | | **Multichannel Tracking** | Not enough data | 8.9 (84 reviews) ✓ Verified | | **Brand Optimization** | Not enough data | 7.8 (41 reviews) | | **Predictive Analytics** | Not enough data | 7.6 (41 reviews) ✓ Verified | #### Agentic AI - Marketing Analytics | Feature | Chartbeat | Funnel | |---|---|---| | **Autonomous Task Execution** | Not enough data | 7.5 (6 reviews) | | **Cross-system Integration** | Not enough data | 6.9 (6 reviews) | | **Proactive Assistance** | Not enough data | 6.9 (7 reviews) | ### Mobile Analytics | Product | Score | Reviews | |---|---|---| | **Chartbeat** | N/A | N/A | | **Funnel** | N/A | N/A | #### Metrics | Feature | Chartbeat | Funnel | |---|---|---| | **Engagement** | Not enough data | Not enough data | | **Exit Tracking** | Feature Not Available | Not enough data | | **Retention** | Feature Not Available | Not enough data | | **Return** | Not enough data | Not enough data | | **Conversions** | Not enough data | Not enough data | --- ## Categories **Shared Categories (1):** [Digital Analytics Software](https://www.g2.com/categories/digital-analytics) **Unique to Chartbeat (3):** [A/B Testing Tools](https://www.g2.com/categories/a-b-testing-tools), [Content Analytics Software](https://www.g2.com/categories/content-analytics), [Mobile App Analytics Tools](https://www.g2.com/categories/mobile-app-analytics) **Unique to Funnel (2):** [ETL Tools](https://www.g2.com/categories/etl-tools), [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics) --- ## Reviewer Demographics ### By Company Size | Segment | Chartbeat | Funnel | |---|---|---| | **Small-Business** | 26.5% | 50.9% | | **Mid-Market** | 47.1% | 43.5% | | **Enterprise** | 26.5% | 5.6% | ### By Industry #### Chartbeat - **Online Media:** 33.8% - **Broadcast Media:** 13.2% - **Newspapers:** 11.8% - **Publishing:** 8.8% - **Media Production:** 7.4% - **Entertainment:** 4.4% - **Writing and Editing:** 2.9% - **Sports:** 2.9% - **Public Relations and Communications:** 2.9% - **Internet:** 2.9% - **Other:** 8.8% #### Funnel - **Marketing and Advertising:** 42.6% - **Retail:** 6.2% - **Information Technology and Services:** 6.2% - **Internet:** 4.3% - **Consumer Goods:** 3.1% - **Apparel & Fashion:** 2.5% - **Financial Services:** 1.9% - **Real Estate:** 1.9% - **Food & Beverages:** 1.9% - **Pharmaceuticals:** 1.9% - **Other:** 27.8% --- ## Alternatives ### Alternatives to Chartbeat - [Google Analytics](https://www.g2.com/products/google-analytics/reviews) — 4.5/5 stars (6844 reviews) - [Parse.ly](https://www.g2.com/products/parse-ly/reviews) — 4.4/5 stars (149 reviews) - [Adobe Analytics](https://www.g2.com/products/adobe-analytics/reviews) — 4.2/5 stars (1218 reviews) - [Google Analytics 360](https://www.g2.com/products/google-analytics-360/reviews) — 4.4/5 stars (598 reviews) - [Amplitude Analytics](https://www.g2.com/products/amplitude-analytics/reviews) — 4.5/5 stars (2929 reviews) - [Mixpanel](https://www.g2.com/products/mixpanel/reviews) — 4.5/5 stars (1367 reviews) - [Semrush](https://www.g2.com/products/semrush/reviews) — 4.4/5 stars (3949 reviews) - [Heap by Contentsquare](https://www.g2.com/products/heap-by-contentsquare/reviews) — 4.4/5 stars (1097 reviews) - [Google Tag Manager](https://www.g2.com/products/google-tag-manager/reviews) — 4.6/5 stars (437 reviews) - [Contentsquare](https://www.g2.com/products/contentsquare/reviews) — 4.6/5 stars (634 reviews) ### Alternatives to Funnel - [Supermetrics](https://www.g2.com/products/supermetrics/reviews) — 4.4/5 stars (823 reviews) - [Adverity](https://www.g2.com/products/adverity/reviews) — 4.4/5 stars (305 reviews) - [Improvado](https://www.g2.com/products/improvado-improvado/reviews) — 4.4/5 stars (80 reviews) - [TapClicks](https://www.g2.com/products/tapclicks/reviews) — 4.3/5 stars (336 reviews) - [Looker](https://www.g2.com/products/looker/reviews) — 4.4/5 stars (1644 reviews) - [NinjaCat](https://www.g2.com/products/ninjacat/reviews) — 4.2/5 stars (316 reviews) - [Fivetran](https://www.g2.com/products/fivetran/reviews) — 4.3/5 stars (796 reviews) - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14785 reviews) - [Windsor.ai](https://www.g2.com/products/windsor-ai/reviews) — 4.5/5 stars (86 reviews) - [Dataslayer.ai](https://www.g2.com/products/dataslayer-ai/reviews) — 4.8/5 stars (307 reviews) --- ## Top Discussions ### Chartbeat No discussions available for this product. ### Funnel - Title: [What do you like most about Funnel for data collection, and what improvements could be made?](https://www.g2.com/discussions/what-do-you-like-most-about-funnel-for-data-collection-and-what-improvements-could-be-made) — 1 comment, 1 upvote > **Top comment:** "I'm currently utilizing the free version of Funnel.io for visualizing Meta Ads within Looker Studio, and I'm satisfied with it. I don't require any further..." - Title: [What is a funnel builder?](https://www.g2.com/discussions/what-is-a-funnel-builder) — 1 comment > **Top comment:** "Haven't heard of it" - Title: [Can I see data retroactively in Funnel?](https://www.g2.com/discussions/3680-retroactive-data) — 1 comment, 1 upvote *(includes official response)* > **Top comment:** "Yes. Because Funnel pulls down data from your advertising platforms and Google Analytics account we can report as far back as you have data in these..." - Title: [Which advertising platforms does Funnel support?](https://www.g2.com/discussions/3676-advertising-platforms) — 1 comment, 1 upvote *(includes official response)* > **Top comment:** "Funnel supports Google Analytics. We pull down data from your Google Analytics account and match it up with you advertising data so you can measure your..." --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/chartbeat-vs-funnel)