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# Channeltivity vs Magentrix PRM Comparison - What are their main differences?

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Reviews

**Channeltivity** [

4.7/5(56)

](https://www.g2.com/products/channeltivity/reviews#reviews)

**Magentrix PRM** [

4.6/5(126)

](https://www.g2.com/products/magentrix-prm/reviews#reviews)

Pricing

**Channeltivity**
No pricing available

**Magentrix PRM**
 **Starting at $1,500.00** 0 per portal user or partner account (ask us for the numbers) · Essentials

**Pricing Insights**
from reviews

Time to Implement

**Channeltivity**
3 months

Based on 8 responses

**Magentrix PRM**
1 monthFaster

Based on 18 responses

Return on Investment

**Channeltivity**
11 months

Based on 6 responses

**Magentrix PRM**
9 months2 months sooner

Based on 14 responses

Perceived Cost

**Channeltivity**
$$$$$

**Magentrix PRM**
$$$$$

Average Discount

**Channeltivity**
7%

**Magentrix PRM**
8%1% more

Pros & Cons

**Channeltivity**
[
Partner Management (6)
](https://www.g2.com/products/channeltivity/reviews?filters%5Bsentiment_snippet%5D=1201594&qs=pros-and-cons#reviews)[
Customer Support (5)
](https://www.g2.com/products/channeltivity/reviews?filters%5Bsentiment_snippet%5D=1201698&qs=pros-and-cons#reviews)[
Dashboard Issues (2)
](https://www.g2.com/products/channeltivity/reviews?filters%5Bsentiment_snippet%5D=1201629&qs=pros-and-cons#reviews)[
Lack of Customization (2)
](https://www.g2.com/products/channeltivity/reviews?filters%5Bsentiment_snippet%5D=1201542&qs=pros-and-cons#reviews)

**Magentrix PRM**
[
Ease of Use (8)
](https://www.g2.com/products/magentrix-prm/reviews?filters%5Bsentiment_snippet%5D=1594005&qs=pros-and-cons#reviews)[
Partner Management (8)
](https://www.g2.com/products/magentrix-prm/reviews?filters%5Bsentiment_snippet%5D=1593709&qs=pros-and-cons#reviews)[
Lack of Customization (3)
](https://www.g2.com/products/magentrix-prm/reviews?filters%5Bsentiment_snippet%5D=2503401&qs=pros-and-cons#reviews)[
Learning Curve (3)
](https://www.g2.com/products/magentrix-prm/reviews?filters%5Bsentiment_snippet%5D=1593849&qs=pros-and-cons#reviews)

Integrations

**Channeltivity**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_9fe3576925b628e3393007813b12d3f4/dealhub-ai.png "Product Avatar Image")

DealHub AI

](https://www.g2.com/products/dealhub-ai/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_9a4b1c59a10899f84ef2b2071e2037ce/dynamics-365-sales.png "Product Avatar Image")

Microsoft Dynamics 365 Sales

](https://www.g2.com/products/dynamics-365-sales/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_92f791c125019514c13f2138425a640b/hubspot-sales-hub.png "Product Avatar Image")

HubSpot Sales Hub

](https://www.g2.com/products/hubspot-sales-hub/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_1c993a6e283a9bd6408ff2c4457aa165/agentforce-360-platform-formerly-salesforce-platform.png "Product Avatar Image")

Salesforce Platform

](https://www.g2.com/products/agentforce-360-platform-formerly-salesforce-platform/reviews)[
View all
](https://www.g2.com/products/channeltivity/integrations)

**Magentrix PRM**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_655078e0d371d8c5d65524f6ae30a0ba/adobe-acrobat-sign.png "Product Avatar Image")

Adobe Acrobat Sign

](https://www.g2.com/products/adobe-acrobat-sign/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_f0220c5968b52fb3d6a6c78134f49171/integromat-by-celonis-make.png "Product Avatar Image")

Make

](https://www.g2.com/products/integromat-by-celonis-make/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_13aba37ae908d9cf29a2452925257ccc/microsoft-2025-10-29.jpeg "Product Avatar Image")

Microsoft

](https://www.g2.com/products/microsoft-2025-10-29/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_33722911aa5de05113e3d3acb9ecabab/paypal.png "Product Avatar Image")

PayPal Payments

](https://www.g2.com/products/paypal/reviews)[
View all
](https://www.g2.com/products/magentrix-prm/integrations)

Screenshots

**Channeltivity**
 ![Channeltivity screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/107704/Home_page.png)

**Magentrix PRM**
 ![Magentrix PRM screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/120875/MCP-AI-Agent-Magentrix.png)

Ratings

Meets Requirements

**Channeltivity**

9.0

9.052

**Magentrix PRM**

9.1

9.1100

Ease of Use

**Channeltivity**

9.2

9.252

**Magentrix PRM**

8.5

8.5102

Ease of Setup

**Channeltivity**

8.8

8.844

**Magentrix PRM**

8.7

8.789

Ease of Admin

**Channeltivity**

9.1

9.145

**Magentrix PRM**

8.7

8.796

Quality of Support

**Channeltivity**

9.6

9.651

**Magentrix PRM**

9.7

9.7102

Has the product been a good partner in doing business?

**Channeltivity**

9.6

9.646

**Magentrix PRM**

9.7

9.796

Product Direction (% positive)

**Channeltivity**

9.8

9.851

**Magentrix PRM**

9.2

9.297

Features

Partner Relationship Management (PRM)[Hide 49 FeaturesShow 49 Features](javascript:void(0);)

8.7

26

9.1

51

Control

Role-Based Permissions

8.4

25

|

Verified

9.5(won by 1.1)

48

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Opportunity Management

8.4

21

|

Verified

8.9(won by 0.5)

45

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Recognized Escalation

8.6

16

|

Verified

8.8(won by 0.2)

37

|

Verified

Fund Management

Not enough data

Not enough data

Platform - Partner Relationship Management (PRM)

Partner Portal

8.9

20

|

Verified

9.3(won by 0.4)

37

|

Verified

Content Repository

9.4(won by 0.5)

25

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.9

45

|

Verified

Revenue Tracking

Not enough data

Not enough data

Cross-System Integration

Not enough data

Not enough data

Workflow Automation & Notifications

Not enough data

Not enough data

Onboarding, Training & Certifications

Not enough data

Not enough data

Payouts & Global Compliance

Not enough data

Not enough data

Partner Discovery & Recruitment

Not enough data

Feature Not Available

Incentive Management

Not enough data

Not enough data

Recognized Escalation

Not enough data

Not enough data

Dashboards & Reporting

Not enough data

Not enough data

Marketing Tools

Not enough data

Not enough data

Deal Management

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Rewards Management

Not enough data

Not enough data

Compliance Management

Not enough data

Not enough data

Training Management

Not enough data

Not enough data

Channel Management

Not enough data

Not enough data

Affiliate Management

Not enough data

Not enough data

Distributor Management

Not enough data

Not enough data

Referral Management

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Lead Management

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

Progress Tracking

Not enough data

Not enough data

Goal Setting/Tracking

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Agentic AI - Partner Relationship Management (PRM)

Adaptive Learning

Not enough data

Not enough data

Autonomous Task Execution

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Natural Language Interaction

Not enough data

Not enough data

Additional Functionality

Lead Generation

Not enough data

Not enough data

Onboarding

Not enough data

Not enough data

Visual Analytics

Not enough data

Not enough data

API

Not enough data

Not enough data

Performance Metrics

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Campaign Analytics

Not enough data

Not enough data

Reporting/Analytics

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

CRM

Not enough data

Not enough data

Lead Distribution

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Show 3 feature categories with incomplete data

Through-Channel Marketing[Hide 14 FeaturesShow 14 Features](javascript:void(0);)

Not enough data

Not enough data

Platform Basics

Lead Management

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Group and User Management

Not enough data

Not enough data

Campaign Execution

Email Marketing

Not enough data

Not enough data

Search Marketing

Not enough data

Not enough data

Web Syndication Management

Not enough data

Not enough data

Social Media Management

Not enough data

Not enough data

Events

Not enough data

Not enough data

Microsite Management

Not enough data

Not enough data

Agentic AI - Secure Email Gateway

Proactive Assistance

Not enough data

Not enough data

Reporting

Campaign Performance

Not enough data

Not enough data

Partner Performance

Not enough data

Not enough data

Fund Tracking

Not enough data

Not enough data

Additional Features

Partner Engagement

Not enough data

Not enough data

Channel Incentives Management (CIM) [Hide 10 FeaturesShow 10 Features](javascript:void(0);)

Not enough data

Not enough data

Incentives Management

Analytics/Reporting

Not enough data

Not enough data

Customization

Not enough data

Not enough data

Gamification

Not enough data

Not enough data

Design & Creation

Not enough data

Not enough data

Incentive Types

Rewards

Not enough data

Not enough data

SPIFs

Not enough data

Not enough data

Discounts

Not enough data

Not enough data

MDF Management

Not enough data

Not enough data

Rebate Management

Not enough data

Not enough data

Other Incentive Programs

Not enough data

Not enough data

Cloud Platform as a Service (PaaS)[Hide 60 FeaturesShow 60 Features](javascript:void(0);)

Not enough data

Not enough data

Development

Application Deployment

Not enough data

Not enough data

Custom Development

Not enough data

Not enough data

Development Environment

Not enough data

Not enough data

Multiple Programming Languages Supported

Not enough data

Not enough data

Testing

Not enough data

Not enough data

Integrated Development Environment

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

Social Media Integration

Not enough data

Not enough data

Agile Methodologies

Not enough data

Not enough data

Software Development

Not enough data

Not enough data

Database

Database Management

Not enough data

Feature Not Available

Analytics

Not enough data

Not enough data

Auto Scaling

Not enough data

Not enough data

Backup / Recovery

Not enough data

Not enough data

Storage

Not enough data

Not enough data

Project Management

Not enough data

Not enough data

Email Management

Not enough data

Not enough data

Design Management

Not enough data

Not enough data

Lifecycle Management

Not enough data

Not enough data

Deployment Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Application Management

Not enough data

Not enough data

Purchase Order Management

Not enough data

Not enough data

HR Management

Not enough data

Not enough data

User Management

Not enough data

Not enough data

Infrastructure

Networking

Not enough data

Feature Not Available

Virtual Machines

Not enough data

Feature Not Available

Security

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Additional Functionality

Access Controls/Permissions

Not enough data

Not enough data

Customizable Forms

Not enough data

Not enough data

Monitoring

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Cloud Computing

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Version Control

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

Approval Process Control

Not enough data

Not enough data

Real-Time Reporting

Not enough data

Not enough data

Web Forms

Not enough data

Not enough data

Inventory Tracking

Not enough data

Not enough data

ERP integration

Not enough data

Not enough data

CRM

Not enough data

Not enough data

Customizable Fields

Not enough data

Not enough data

Data Connectors

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Active Directory Integration

Not enough data

Not enough data

Graphical User Interface

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

For Developers

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Single Sign On

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

Accounting Integration

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

API

Not enough data

Not enough data

Configurable Workflow

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Projections

Not enough data

Not enough data

User Insights

Reviewers' Company Size

[![Channeltivity](https://images.g2crowd.com/uploads/product/hd_favicon/b4f960e70360e4c872327ea03c3f5936/channeltivity.svg "Channeltivity")](https://www.g2.com/products/channeltivity/reviews)

Channeltivity

Small-Business(50 or fewer emp.)

19.6%

Mid-Market(51-1000 emp.)

62.5%

Enterprise(\> 1000 emp.)

17.9%

[![Magentrix PRM](https://images.g2crowd.com/uploads/product/hd_favicon/1502905929/magentrix-prm.svg "Magentrix PRM")](https://www.g2.com/products/magentrix-prm/reviews)

Magentrix PRM

Small-Business(50 or fewer emp.)

20.3%

Mid-Market(51-1000 emp.)

74.0%

Enterprise(\> 1000 emp.)

5.7%

Small-Business

(50 or fewer emp.)

19.6%

20.3%

Mid-Market

(51-1000 emp.)

62.5%

74.0%

Enterprise

(\> 1000 emp.)

17.9%

5.7%

Reviewers' Industry

[![Channeltivity](https://images.g2crowd.com/uploads/product/hd_favicon/b4f960e70360e4c872327ea03c3f5936/channeltivity.svg "Channeltivity")](https://www.g2.com/products/channeltivity/reviews)
Channeltivity

Computer Software

28.6%

Information Technology and Services

19.6%

Telecommunications

7.1%

Marketing and Advertising

7.1%

Computer & Network Security

5.4%

Other

32.1%

[![Magentrix PRM](https://images.g2crowd.com/uploads/product/hd_favicon/1502905929/magentrix-prm.svg "Magentrix PRM")](https://www.g2.com/products/magentrix-prm/reviews)
Magentrix PRM

Computer Software

31.7%

Information Technology and Services

21.1%

Computer & Network Security

8.1%

Hospitality

4.1%

Financial Services

4.1%

Other

30.9%

FAQs

## Channeltivity vs Magentrix PRM FAQs

Generated using AI

Last updated: August 15, 2026

### What is the difference between Magentrix PRM vs Channeltivity?

Channeltivity stands out for its higher Ease of Use and Ease of Admin scores, while Magentrix PRM is noted for its flexibility and deep customization.

| [Magentrix PRM](https://www.g2.com/products/magentrix-prm/reviews) | [Channeltivity](https://www.g2.com/products/channeltivity/reviews) |
| --- | --- |
| 4.6/5 (126 reviews) | 4.7/5 (56 reviews) |
| Mid-Market | Mid-Market |
| 8.7 | 8.8 |
| 9.7 | 9.6 |
| Flexibility and customization | Ease of use and intuitive interface |

### How do the pricing models of Magentrix PRM and Channeltivity compare?

Reviewers consider Magentrix PRM and Channeltivity to be nearly equal in value, with both products receiving strong satisfaction on price and cost efficiency.

- **Magentrix PRM:** In recent reviews, buyers highlight Magentrix PRM as a cost-effective solution, especially when compared to more expensive alternatives, and appreciate its flexible pricing structure.
- **Channeltivity:** Reviewers describe Channeltivity as cost-effective and transparent, with several noting its value for money and lack of per-license fees.

### What are the best alternatives to Magentrix PRM and Channeltivity?

The top 3 alternatives to Magentrix PRM and Channeltivity are Impartner PRM, Channelscaler, and Unifyr.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Magentrix PRM](https://www.g2.com/products/magentrix-prm/reviews) | 4.6/5 (126 reviews) | Mid-Market | Flexible pricing, cost-effective | Flexibility and customization |
| [Channeltivity](https://www.g2.com/products/channeltivity/reviews) | 4.7/5 (56 reviews) | Mid-Market | Cost-effective, transparent pricing | Ease of use and intuitive interface |
| [Impartner PRM](https://www.g2.com/products/impartner-prm/reviews) | 4.5/5 (566 reviews) | Mid-Market | — | Comprehensive feature set |
| [Channelscaler](https://www.g2.com/products/channelscaler/reviews) | 4.4/5 (472 reviews) | Mid-Market | — | Scalability |
| [Unifyr](https://www.g2.com/products/unifyr-unifyr/reviews) | 4.4/5 (506 reviews) | Small-Business | — | Ease of use |

### Which Partner Relationship Management (PRM) features should I prioritize when comparing Magentrix PRM and Channeltivity?

Buyers comparing Magentrix PRM and Channeltivity should prioritize Partner Portal, Ease of Use, Customization, Integration Capabilities, and Customer Support.

- **Partner Portal:** Magentrix PRM (8 all-time mentions), Channeltivity (4 all-time mentions)
- **Ease of Use:** Magentrix PRM (8.5/10, 8 all-time mentions), Channeltivity (9.2/10, 3 all-time mentions)
- **Customization:** Magentrix PRM (4 all-time mentions), Channeltivity (1 all-time mention)
- **Integration Capabilities:** Magentrix PRM (5 all-time mentions), Channeltivity (Salesforce and HubSpot integrations cited in reviews)
- **Customer Support:** Magentrix PRM (7 all-time mentions), Channeltivity (4 all-time mentions)

### What are the pros and cons of Magentrix PRM vs Channeltivity?

Magentrix PRM's headline strength is flexibility and customization, while Channeltivity is most praised for its ease of use and intuitive interface.

- **Magentrix PRM strengths:** Flexibility and customization (5 all-time mentions), integration capabilities (5), customer support (7), partner management (8), ease of use (8), implementation ease (4).
- **Magentrix PRM trade-offs:** Learning curve (3), navigation issues (3), lack of customization in some areas (3), reporting limitations (2), dated admin UI (2).
- **Channeltivity strengths:** Ease of use (3), customer support (4), partner management (4), tracking (3), intuitive interface (2), cost efficiency (1), centralized data management (1).
- **Channeltivity trade-offs:** Limited customization (2), dashboard issues (1), some partnership management limitations (2).

### Is Magentrix PRM or Channeltivity better for small businesses?

Channeltivity is better suited for small businesses, as reviewers highlight its simplicity and ease of use for smaller teams.

- **Magentrix PRM:** Largest segment is Mid-Market; reviewers note its flexibility and customization, but mention a steeper learning curve for smaller teams.
- **Channeltivity:** Largest segment is Mid-Market; recent reviews from small-business users praise its intuitive setup and straightforward administration.

### Which Partner Relationship Management (PRM) platform has better integrations?

Magentrix PRM is favored for integrations, with more reviewer-cited integration capabilities and higher mention counts.

- **Magentrix PRM:** Make integration (21 all-time mentions), Slack integration (1 all-time mention), Salesforce integration frequently cited in reviews.
- **Channeltivity:** Salesforce and HubSpot integrations are cited in recent reviews, with reviewers noting ease of integration and daily use.

### How do Magentrix PRM and Channeltivity compare on customer support?

Magentrix PRM and Channeltivity are at parity on Quality of Support, with scores of 9.7 and 9.6 respectively, both highly rated by reviewers.

- **Magentrix PRM:** Reviewers consistently praise the support team for responsiveness, proactive guidance, and collaborative problem-solving, with 7 all-time mentions for customer support.
- **Channeltivity:** Reviewers highlight the support team's responsiveness, willingness to help, and effective solutions, with 4 all-time mentions for customer support.

### Which is easier to implement, Magentrix PRM or Channeltivity?

Magentrix PRM and Channeltivity are at parity on Ease of Setup, with scores of 8.7 and 8.8 respectively, and both products receive positive implementation feedback.

- **Magentrix PRM:** Reviewers describe implementation as fast and straightforward, with several citing a smooth onboarding process and helpful support during setup.
- **Channeltivity:** Reviewers note that setup is intuitive and quick, with many stating that no IT involvement is required and that the platform is easy to launch and administer.

### Which product has better Partner Portal?

Magentrix PRM is more frequently cited for its Partner Portal capabilities, with higher all-time mention counts and strong reviewer sentiment.

- **Magentrix PRM:** Partner Portal (8 all-time mentions), praised for customization, resource sharing, and integration with Salesforce.
- **Channeltivity:** Partner Portal (4 all-time mentions), highlighted for ease of use, centralized partner management, and intuitive navigation.

Alternatives

**Channeltivity Alternatives**

 ![Impartner PRM](https://images.g2crowd.com/uploads/product/hd_favicon/ea14dbcc81e23eb954838721a85dbb38/impartner-prm.svg "Impartner PRM")

[
Impartner PRM
](/products/impartner-prm/reviews)

 ![Channelscaler](https://images.g2crowd.com/uploads/product/hd_favicon/ab08c1eedb9b3009e8995417dc643c30/channelscaler.svg "Channelscaler")

[
Channelscaler
](/products/channelscaler/reviews)

 ![ZINFI Unified Partner Management (UPM)](https://images.g2crowd.com/uploads/product/hd_favicon/f58c8d49358e95ca95e47f2aa9b4acef/zinfi-unified-partner-management-upm.svg "ZINFI Unified Partner Management (UPM)")

[
ZINFI Unified Partner...
](/products/zinfi-unified-partner-management-upm/reviews)

 ![Unifyr](https://images.g2crowd.com/uploads/product/hd_favicon/a364db7a86ce76a0a38e69a348d15961/unifyr-unifyr.svg "Unifyr")

[
Unifyr
](/products/unifyr-unifyr/reviews)

**Magentrix PRM Alternatives**

 ![Channelscaler](https://images.g2crowd.com/uploads/product/hd_favicon/ab08c1eedb9b3009e8995417dc643c30/channelscaler.svg "Channelscaler")

[
Channelscaler
](/products/channelscaler/reviews)

 ![Unifyr](https://images.g2crowd.com/uploads/product/hd_favicon/a364db7a86ce76a0a38e69a348d15961/unifyr-unifyr.svg "Unifyr")

[
Unifyr
](/products/unifyr-unifyr/reviews)

 ![Impartner PRM](https://images.g2crowd.com/uploads/product/hd_favicon/ea14dbcc81e23eb954838721a85dbb38/impartner-prm.svg "Impartner PRM")

[
Impartner PRM
](/products/impartner-prm/reviews)

 ![Salesforce Partner Cloud (formerly Salesforce PRM)](https://images.g2crowd.com/uploads/product/hd_favicon/584eba2cd5bca4408418c02fcb6db353/salesforce-partner-cloud-formerly-salesforce-prm.svg "Salesforce Partner Cloud (formerly Salesforce PRM)")

[
Salesforce Partner Cloud...
](/products/salesforce-partner-cloud-formerly-salesforce-prm/reviews)

## Channeltivity vs Magentrix PRM

When assessing the two solutions, reviewers found Channeltivity easier to use, set up, and administer. However, reviewers preferred doing business with Magentrix PRM overall.

- Reviewers felt that Magentrix PRM meets the needs of their business better than Channeltivity.
- When comparing quality of ongoing product support, reviewers felt that Magentrix PRM is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Channeltivity over Magentrix PRM.