# Certn, RUN Powered by ADP vs Gusto Comparison

| | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Star Rating** | 4.7 out of 5 | 4.7 out of 5 | 4.6 out of 5 | 
| **Total Reviews** | 206 | 5,597 | 10,502 | 
| **Largest Market Segment** | Small-Business (46.9% of reviews) | Small-Business (94.7% of reviews) | Small-Business (84.0% of reviews) | 
| **Entry Level Price** | Starting at $29.99 1 Case With One-Time Purchase | Contact ADP | Starting at $49.00 Per Month | 

---
## Top Pros & Cons

### Certn

Pros:
- Ease of Use (66 reviews)
- Customer Support (25 reviews)

Cons:
- Lack of Detail (9 reviews)
- Verification Issues (9 reviews)

### RUN Powered by ADP

Pros:
- Ease of Use (2869 reviews)
- Customer Support (1708 reviews)

Cons:
- Poor Customer Support (452 reviews)
- Payroll Issues (420 reviews)

### Gusto

Pros:
- Ease of Use (5642 reviews)
- Payroll Ease (2984 reviews)

Cons:
- Missing Features (614 reviews)
- Poor Customer Support (601 reviews)

---
## Ratings Comparison
| Rating | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
  | **Meets Requirements** | 9.4 (148 reviews) | 9.3 (3592 reviews) | 9.4 (7515 reviews) | 
  | **Ease of Use** | 9.6 (155 reviews) | 9.3 (3637 reviews) | 9.5 (7750 reviews) | 
  | **Ease of Setup** | 9.6 (106 reviews) | 9.0 (3308 reviews) | 9.3 (6326 reviews) | 
  | **Ease of Admin** | 9.6 (108 reviews) | 9.2 (2917 reviews) | 9.3 (2380 reviews) | 
  | **Quality of Support** | 9.2 (137 reviews) | 9.3 (3547 reviews) | 9.0 (6250 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.5 (108 reviews) | 9.3 (2915 reviews) | 9.1 (2377 reviews) | 
  | **Product Direction (% positive)** | 9.5 (150 reviews) | 8.9 (3442 reviews) | 9.2 (7490 reviews) | 

---
## Pricing

### Certn

#### Entry-Level Pricing

Plan: Essential

Price: Starting at $29.99 1 Case With One-Time Purchase

Description: Covers the essentials for roles that don’t touch sensitive systems or data. Best for support staff, junior, and seasonal hires, where speed, accuracy, and low friction matter most.

Key Features:
- Identity Verification
- Canadian Criminal Record Check

[Browse all 3 editions](https://www.g2.com/products/certn/pricing)

#### Free Trial

Yes

### RUN Powered by ADP

#### Entry-Level Pricing

Plan: Essential Payroll

Price: Contact ADP

Description: All the basic payroll and tax filing services a small business needs.	



[Browse all 4 editions](https://www.g2.com/products/run-powered-by-adp/pricing)

#### Free Trial

No

### Gusto

#### Entry-Level Pricing

Plan: Simple Plan

Price: Starting at $49.00 Per Month

Description: For small businesses or s-corps needing basic payroll.

Key Features:
- Full-service single-state payroll including W-2s and 1099s
- Basic support
-  Employee profiles and self-service

[Browse all 3 editions](https://www.g2.com/products/gusto/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Core HR

| Product | Score | Reviews |
|---|---|---|
| **Certn** | N/A | N/A |
| **RUN Powered by ADP** | 8.7/10 | 1710 |
| **Gusto** | 8.6/10 | 2842 |

#### Core HR

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Organization Management** | Not enough data | Feature Not Available | 8.8 (915 reviews) | 
| **Time, Attendance, and PTO** | Not enough data | 8.7 (285 reviews) | 9.0 (961 reviews) | 
| **Expense Management** | Not enough data | Feature Not Available | 8.1 (804 reviews) | 
| **Salary Structures** | Not enough data | Feature Not Available | 8.6 (852 reviews) | 
| **Compliance** | Not enough data | 9.2 (289 reviews) | 8.8 (881 reviews) | 
| **Benefits Administration** | Not enough data | 8.5 (262 reviews) | 8.8 (889 reviews) | 

#### Generative AI

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **AI Text Summarization** | Not enough data | 7.9 (109 reviews) | 7.2 (474 reviews) | 

#### Platform

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Customization ** | Not enough data | 8.3 (1403 reviews) | 8.2 (2275 reviews) | 
| **Integration APIs** | Not enough data | 8.0 (1265 reviews) | 8.0 (2076 reviews) | 
| **Internationalization** | Not enough data | Feature Not Available | Feature Not Available | 
| **User, Role, and Access Management** | Not enough data | 9.0 (1446 reviews) | 8.9 (2320 reviews) | 
| **Performance** | Not enough data | 9.3 (1478 reviews) | 9.3 (2374 reviews) | 
| **Mobility** | Not enough data | 9.0 (1378 reviews) | 8.9 (2260 reviews) | 
| **Reporting** | Not enough data | 9.0 (1468 reviews) | 8.7 (2307 reviews) | 
| **Dashboards** | Not enough data | 9.1 (1467 reviews) | 9.1 (2293 reviews) | 

### Payroll

| Product | Score | Reviews |
|---|---|---|
| **Certn** | N/A | N/A |
| **RUN Powered by ADP** | 9.0/10 | 3218 |
| **Gusto** | 9.1/10 | 6766 |

#### Employee Self Service

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Web Portal** | Not enough data | 9.1 (2361 reviews) ✓ Verified | 9.5 (5483 reviews) ✓ Verified | 
| **Benefits Manager** | Not enough data | 8.6 (1986 reviews) ✓ Verified | 8.9 (4827 reviews) ✓ Verified | 
| **Mobile** | Not enough data | 8.9 (2142 reviews) ✓ Verified | 9.0 (4872 reviews) ✓ Verified | 

#### Administration

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Payroll Entry** | Not enough data | 9.4 (2784 reviews) ✓ Verified | 9.4 (5310 reviews) ✓ Verified | 
| **Time Off Accrual** | Not enough data | 8.6 (2110 reviews) ✓ Verified | 9.1 (4800 reviews) ✓ Verified | 
| **Direct Deposit** | Not enough data | 9.6 (2452 reviews) ✓ Verified | 9.6 (5232 reviews) ✓ Verified | 
| **Expense Reimbursement** | Not enough data | 8.7 (1942 reviews) ✓ Verified | 8.9 (4497 reviews) ✓ Verified | 
| **Pre-tax Deductions** | Not enough data | 9.2 (2200 reviews) ✓ Verified | 9.2 (4713 reviews) ✓ Verified | 
| **Wage Garnishment** | Not enough data | 8.8 (1980 reviews) ✓ Verified | 8.8 (4174 reviews) ✓ Verified | 
| **Approvals** | Not enough data | 8.9 (1920 reviews) ✓ Verified | 9.1 (4391 reviews) ✓ Verified | 
| **Check/W-2 Printing** | Not enough data | 9.2 (2128 reviews) ✓ Verified | 9.2 (4572 reviews) ✓ Verified | 
| **Check/W-2 Delivery** | Not enough data | 9.2 (2177 reviews) ✓ Verified | 9.2 (4561 reviews) ✓ Verified | 

#### Taxes

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Tax Calculation** | Not enough data | 9.4 (2467 reviews) ✓ Verified | 9.3 (5064 reviews) ✓ Verified | 
| **Tax Filing** | Not enough data | 9.3 (2373 reviews) ✓ Verified | 9.2 (4878 reviews) ✓ Verified | 
| **Automatic Tax Payment** | Not enough data | 9.3 (2271 reviews) ✓ Verified | Feature Not Available | 

#### Integration

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **API / Integration** | Not enough data | 8.4 (1783 reviews) ✓ Verified | 8.6 (4214 reviews) ✓ Verified | 
| **Time Tracking Integration** | Not enough data | 8.4 (1807 reviews) ✓ Verified | 8.8 (4147 reviews) ✓ Verified | 
| **Accounting Integration** | Not enough data | 8.4 (1822 reviews) ✓ Verified | 8.8 (4207 reviews) ✓ Verified | 
| **Core HR Integration** | Not enough data | 8.3 (1684 reviews) ✓ Verified | 8.6 (3908 reviews) ✓ Verified | 

#### Platform

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Reporting and Dashboards** | Not enough data | 9.0 (2285 reviews) ✓ Verified | 9.0 (4688 reviews) ✓ Verified | 
| **User, Role, and Access Management** | Not enough data | 9.1 (2178 reviews) ✓ Verified | 9.2 (4620 reviews) ✓ Verified | 
| **Performance and Reliability** | Not enough data | 9.3 (2460 reviews) ✓ Verified | 9.3 (5185 reviews) ✓ Verified | 
| **Scalability** | Not enough data | 9.2 (2152 reviews) ✓ Verified | 9.2 (4530 reviews) ✓ Verified | 

### Benefits Administration

| Product | Score | Reviews |
|---|---|---|
| **Certn** | N/A | N/A |
| **RUN Powered by ADP** | N/A | N/A |
| **Gusto** | 8.7/10 | 2844 |

#### Benefits Administration Platform Features

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Benefits Record Management** | Not enough data | Not enough data | 9.0 (1365 reviews) | 
| **Enrollment Planning** | Not enough data | Not enough data | 8.9 (1317 reviews) | 
| **Third-Party Carrier Integration** | Not enough data | Not enough data | 8.4 (1223 reviews) | 
| **Document Management** | Not enough data | Not enough data | 9.0 (1342 reviews) | 
| **Total Compensation Statements** | Not enough data | Not enough data | 9.1 (1311 reviews) | 
| **Self-Service Portal** | Not enough data | Not enough data | 9.2 (1357 reviews) | 
| **Regulatory Compliance** | Not enough data | Not enough data | 9.0 (1279 reviews) | 
| **Mobile Benefits Access** | Not enough data | Not enough data | 8.8 (1256 reviews) | 

#### Benefits Administration Platform Features

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Benefits Record Management** | Not enough data | Not enough data | 9.0 (1365 reviews) | 
| **Enrollment Planning** | Not enough data | Not enough data | 8.9 (1317 reviews) | 
| **Third-Party Carrier Integration** | Not enough data | Not enough data | 8.4 (1223 reviews) | 
| **Document Management** | Not enough data | Not enough data | 9.0 (1342 reviews) | 
| **Total Compensation Statements** | Not enough data | Not enough data | 9.1 (1311 reviews) | 
| **Self-Service Portal** | Not enough data | Not enough data | 9.2 (1357 reviews) | 
| **Regulatory Compliance** | Not enough data | Not enough data | 9.0 (1279 reviews) | 
| **Benefits Dashboards** | Not enough data | Not enough data | 9.1 (932 reviews) | 
| **Mobile Benefits Access** | Not enough data | Not enough data | 8.8 (1256 reviews) | 
| **Integrations / APIs** | Not enough data | Not enough data | 8.5 (1061 reviews) | 
| **Internationalization** | Not enough data | Not enough data | 8.3 (977 reviews) | 
| **Mobility** | Not enough data | Not enough data | 8.9 (1043 reviews) | 

#### Generative AI

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 7.2 (840 reviews) | 
| **AI Text Summarization** | Not enough data | Not enough data | 7.2 (837 reviews) | 
| **AI Image-to-Text** | Not enough data | Not enough data | 7.1 (832 reviews) | 

#### Platform

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Customization ** | Not enough data | 8.3 (1403 reviews) | 8.2 (2275 reviews) | 
| **Integration APIs** | Not enough data | 8.0 (1265 reviews) | 8.0 (2076 reviews) | 
| **Internationalization** | Not enough data | Feature Not Available | Feature Not Available | 
| **User, Role, and Access Management** | Not enough data | 9.0 (1446 reviews) | 8.9 (2320 reviews) | 
| **Performance** | Not enough data | 9.3 (1478 reviews) | 9.3 (2374 reviews) | 
| **Mobility** | Not enough data | 9.0 (1378 reviews) | 8.9 (2260 reviews) | 
| **Reporting** | Not enough data | 9.0 (1468 reviews) | 8.7 (2307 reviews) | 
| **Dashboards** | Not enough data | 9.1 (1467 reviews) | 9.1 (2293 reviews) | 

### Time & Attendance

| Product | Score | Reviews |
|---|---|---|
| **Certn** | N/A | N/A |
| **RUN Powered by ADP** | 8.8/10 | 484 |
| **Gusto** | 9.2/10 | 112 |

#### Automation

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Process Automation** | Not enough data | 8.8 (391 reviews) | 9.1 (35 reviews) | 

#### Logistics

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Dashboards & Reporting** | Not enough data | 8.8 (398 reviews) | 9.1 (9 reviews) | 
| **Data Collection** | Not enough data | 8.8 (374 reviews) | 8.7 (26 reviews) | 
| **Lanuguage Options** | Not enough data | 8.7 (327 reviews) | 10.0 (5 reviews) | 

#### Management

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Schedule Creation Tools** | Not enough data | 8.2 (333 reviews) | 7.9 (18 reviews) | 
| **Schedule Management** | Not enough data | 8.4 (349 reviews) | 9.2 (31 reviews) | 
| **Employee Leave Management** | Not enough data | 8.5 (360 reviews) | 9.6 (12 reviews) | 
| **User Access** | Not enough data | 9.0 (408 reviews) | 9.0 (12 reviews) | 
| **User Role Access** | Not enough data | 8.9 (401 reviews) | 9.0 (14 reviews) | 
| **Employee Information** | Not enough data | 9.3 (430 reviews) | 10.0 (27 reviews) | 
| **Employee Information Automation** | Not enough data | 8.9 (374 reviews) | 7.5 (6 reviews) | 

#### Monitoring

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Regulations Enforcement** | Not enough data | 9.0 (370 reviews) | 10.0 (8 reviews) | 
| **Compliance Monitoring** | Not enough data | 9.0 (370 reviews) | 10.0 (8 reviews) | 
| **Integration** | Not enough data | 8.9 (355 reviews) | 10.0 (10 reviews) | 

### Job Description Management

| Product | Score | Reviews |
|---|---|---|
| **Certn** | N/A | N/A |
| **RUN Powered by ADP** | 9.0/10 | 1661 |
| **Gusto** | N/A | N/A |

#### Basics

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Interoperability** | Not enough data | 8.8 (64 reviews) | Not enough data | 
| **Performance** | Not enough data | 9.2 (68 reviews) | Not enough data | 
| **Reporting** | Not enough data | 9.2 (69 reviews) | Not enough data | 

#### Content

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Automation** | Not enough data | 9.2 (65 reviews) | Not enough data | 
| **Content Creation** | Not enough data | 8.5 (62 reviews) | Not enough data | 
| **Distribution Features** | Not enough data | 8.9 (60 reviews) | Not enough data | 

#### Logistics

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Integrations & APIs** | Not enough data | Feature Not Available | Not enough data | 
| **User, Role and Access Management** | Not enough data | Feature Not Available | Not enough data | 

#### Recruiting and Onboarding

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Job Posting** | Not enough data | 9.1 (66 reviews) | Not enough data | 

#### Platform

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Customization ** | Not enough data | 8.3 (1403 reviews) | 8.2 (2275 reviews) | 
| **Integration APIs** | Not enough data | 8.0 (1265 reviews) | 8.0 (2076 reviews) | 
| **Internationalization** | Not enough data | Feature Not Available | Feature Not Available | 
| **User, Role, and Access Management** | Not enough data | 9.0 (1446 reviews) | 8.9 (2320 reviews) | 
| **Performance** | Not enough data | 9.3 (1478 reviews) | 9.3 (2374 reviews) | 
| **Mobility** | Not enough data | 9.0 (1378 reviews) | 8.9 (2260 reviews) | 
| **Reporting** | Not enough data | 9.0 (1468 reviews) | 8.7 (2307 reviews) | 
| **Dashboards** | Not enough data | 9.1 (1467 reviews) | 9.1 (2293 reviews) | 

### Background Check

| Product | Score | Reviews |
|---|---|---|
| **Certn** | 8.2/10 | 139 |
| **RUN Powered by ADP** | 8.8/10 | 136 |
| **Gusto** | N/A | N/A |

#### Background Check Administration

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Screening and Assessments** | 9.4 (128 reviews) | 9.1 (114 reviews) ✓ Verified | Not enough data | 
| **Compliance** | 9.3 (124 reviews) | 9.1 (112 reviews) ✓ Verified | Not enough data | 
| **Dashboard** | 9.1 (120 reviews) | 9.2 (117 reviews) ✓ Verified | Not enough data | 

#### Background Check Data

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Real-Time Tracking** | 8.9 (117 reviews) | 9.0 (106 reviews) ✓ Verified | Not enough data | 
| **Platform Search** | 8.6 (105 reviews) | 8.8 (102 reviews) ✓ Verified | Not enough data | 
| **Alerts and Notifications** | 8.8 (113 reviews) | 8.9 (108 reviews) ✓ Verified | Not enough data | 

#### Background Check Additional Functionality

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Integrations** | 8.2 (90 reviews) | 8.8 (96 reviews) ✓ Verified | Not enough data | 
| **Mobility** | 8.7 (94 reviews) | 8.8 (100 reviews) ✓ Verified | Not enough data | 
| **Messaging** | 8.4 (89 reviews) | 8.6 (97 reviews) ✓ Verified | Not enough data | 

#### AI Insight Check - Background Check

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Insight Check** | 5.6 (8 reviews) | 8.3 (36 reviews) | Not enough data | 

#### AI Investigation and Verification - Background Check

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Verification** | 5.6 (8 reviews) | 8.3 (36 reviews) | Not enough data | 

### Contractor Management

| Product | Score | Reviews |
|---|---|---|
| **Certn** | N/A | N/A |
| **RUN Powered by ADP** | N/A | N/A |
| **Gusto** | 8.6/10 | 203 |

#### Platform Basics

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Interoperability** | Not enough data | Not enough data | 8.5 (186 reviews) | 
| **Performance** | Not enough data | Not enough data | 9.2 (195 reviews) | 
| **Portal** | Not enough data | Not enough data | 8.9 (186 reviews) | 

#### Platform Performance

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Reporting** | Not enough data | Not enough data | 8.8 (193 reviews) | 
| **Application Monitoring** | Not enough data | Not enough data | 8.5 (179 reviews) | 

#### Platform Functionality

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Document management** | Not enough data | Not enough data | 9.1 (189 reviews) | 
| **Requalification** | Not enough data | Not enough data | 8.5 (182 reviews) | 
| **Compliance** | Not enough data | Not enough data | 8.8 (180 reviews) | 

#### Platform Additional Functionality

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Onboarding** | Not enough data | Not enough data | 8.9 (184 reviews) | 
| **Pre-qualifiation** | Not enough data | Not enough data | 8.4 (176 reviews) | 
| **Onsite Monitoring** | Not enough data | Not enough data | 8.1 (173 reviews) | 

#### Generative AI

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **AI Text Summarization** | Not enough data | Not enough data | 7.3 (159 reviews) | 

### Reference Check

| Product | Score | Reviews |
|---|---|---|
| **Certn** | N/A | N/A |
| **RUN Powered by ADP** | N/A | N/A |
| **Gusto** | N/A | N/A |

#### Platform Content

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Templates** | Not enough data | Not enough data | Not enough data | 
| **Automated** | Not enough data | Not enough data | Not enough data | 
| **Reports** | Not enough data | Not enough data | Not enough data | 

#### Platform Basics

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Optimization** | Not enough data | Not enough data | Not enough data | 
| **Interoperability** | Not enough data | Not enough data | Not enough data | 
| **Performance** | Not enough data | Not enough data | Not enough data | 

#### Platform Additional Functionality

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Integrations** | Not enough data | Not enough data | Not enough data | 
| **Identity verification** | Not enough data | Not enough data | Not enough data | 
| **Fraud detection** | Not enough data | Not enough data | Not enough data | 
| **Custom branding** | Not enough data | Not enough data | Not enough data | 

#### Platform Data

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Visualization** | Not enough data | Not enough data | Not enough data | 
| **Security and Compliance** | Not enough data | Not enough data | Not enough data | 
| **Alerts and Notifications** | Not enough data | Not enough data | Not enough data | 
| **GDPR Compliant** | Not enough data | Not enough data | Not enough data | 

### Harassment Prevention Training

| Product | Score | Reviews |
|---|---|---|
| **Certn** | N/A | N/A |
| **RUN Powered by ADP** | 8.7/10 | 74 |
| **Gusto** | N/A | N/A |

#### Platform Content

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Content Library** | Not enough data | 8.9 (59 reviews) | Not enough data | 
| **Platform Search** | Not enough data | 8.9 (55 reviews) | Not enough data | 
| **Automation** | Not enough data | 8.8 (53 reviews) | Not enough data | 

#### Platform Basics

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Reporting** | Not enough data | 8.6 (60 reviews) | Not enough data | 
| **Interoperability** | Not enough data | 8.3 (50 reviews) | Not enough data | 
| **Performance** | Not enough data | 8.7 (57 reviews) | Not enough data | 

#### Platform Additional Functionality

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Dashboard** | Not enough data | 8.8 (64 reviews) | Not enough data | 
| **Cloud** | Not enough data | 8.1 (50 reviews) | Not enough data | 
| **Mobility** | Not enough data | 8.9 (58 reviews) | Not enough data | 

### Performance Management

| Product | Score | Reviews |
|---|---|---|
| **Certn** | N/A | N/A |
| **RUN Powered by ADP** | N/A | N/A |
| **Gusto** | 10.0/10 | 6 |

#### Performance reviews

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **360 Reviews** | Not enough data | Not enough data | Not enough data | 
| **Customizable Forms** | Not enough data | Not enough data | Not enough data | 
| **Review Status Tracking** | Not enough data | Not enough data | Not enough data | 

#### Goals

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Goal-Setting** | Not enough data | Not enough data | 10.0 (5 reviews) | 
| **Company Goals And OKRs** | Not enough data | Not enough data | Not enough data | 

#### Feedback

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Continuous Feedback** | Not enough data | Not enough data | Not enough data | 
| **Requesting Feedback** | Not enough data | Not enough data | Not enough data | 
| **1-On-1 Meetings** | Not enough data | Not enough data | Not enough data | 
| **Public Praise** | Not enough data | Not enough data | Not enough data | 

#### Data

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Dashboards And Reports** | Not enough data | Not enough data | Not enough data | 
| **Historical Data** | Not enough data | Not enough data | Not enough data | 

#### Agentic AI - Performance Management

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 

### Contractor Payments

| Product | Score | Reviews |
|---|---|---|
| **Certn** | N/A | N/A |
| **RUN Powered by ADP** | 9.4/10 | 13 |
| **Gusto** | 8.9/10 | 837 |

#### Platform Basics

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Performance** | Not enough data | 10.0 (7 reviews) | 9.2 (773 reviews) | 
| **Portal** | Not enough data | 9.2 (6 reviews) | 9.2 (778 reviews) | 

#### Platform Administration

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Integrations** | Not enough data | 9.0 (5 reviews) | 8.6 (711 reviews) | 
| **Compliance** | Not enough data | 10.0 (10 reviews) | 9.1 (758 reviews) | 
| **Reporting** | Not enough data | 9.6 (8 reviews) | 8.9 (763 reviews) | 

#### Platform Payment Content

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Document management** | Not enough data | 9.0 (8 reviews) | 9.0 (761 reviews) | 
| **Invoicing Tool** | Not enough data | Not enough data | 8.4 (652 reviews) | 
| **Wage access** | Not enough data | 8.9 (6 reviews) | 9.1 (737 reviews) | 

### HCM Software

| Product | Score | Reviews |
|---|---|---|
| **Certn** | N/A | N/A |
| **RUN Powered by ADP** | N/A | N/A |
| **Gusto** | N/A | N/A |

#### Generative AI

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | Not enough data | 

### Talent Management

| Product | Score | Reviews |
|---|---|---|
| **Certn** | N/A | N/A |
| **RUN Powered by ADP** | N/A | N/A |
| **Gusto** | N/A | N/A |

#### Generative AI

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | Not enough data | 

### Recruiting

| Product | Score | Reviews |
|---|---|---|
| **Certn** | N/A | N/A |
| **RUN Powered by ADP** | N/A | N/A |
| **Gusto** | N/A | N/A |

#### Generative AI

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | Not enough data | 

### Talent Acquisition Suites

| Product | Score | Reviews |
|---|---|---|
| **Certn** | N/A | N/A |
| **RUN Powered by ADP** | N/A | N/A |
| **Gusto** | N/A | N/A |

#### Generative AI

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **AI Text Summarization** | Not enough data | Not enough data | Not enough data | 

### Onboarding

| Product | Score | Reviews |
|---|---|---|
| **Certn** | N/A | N/A |
| **RUN Powered by ADP** | 8.5/10 | 1696 |
| **Gusto** | 8.6/10 | 2813 |

#### Agentic AI - Onboarding

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.4 (176 reviews) | 7.7 (246 reviews) | 
| **Adaptive Learning** | Not enough data | 7.5 (183 reviews) | 7.9 (246 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.5 (182 reviews) | 7.8 (250 reviews) | 
| **Proactive Assistance** | Not enough data | 7.6 (179 reviews) | 8.0 (252 reviews) | 
| **Decision Making** | Not enough data | 7.7 (179 reviews) | 8.0 (249 reviews) | 

#### Platform Content

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Forms Library** | Not enough data | 8.9 (426 reviews) | 8.7 (1162 reviews) | 
| **E-Forms** | Not enough data | 8.8 (421 reviews) | 9.1 (1190 reviews) | 
| **E-Signature** | Not enough data | 8.9 (410 reviews) | 9.3 (1196 reviews) | 
| **Background Checks** | Not enough data | 8.3 (377 reviews) | 8.4 (1098 reviews) | 
| **Offer Letter Approvals** | Not enough data | 8.2 (352 reviews) | 8.8 (1108 reviews) | 
| **Offer Letter Templates** | Not enough data | Feature Not Available | 8.6 (1100 reviews) | 

#### Platform Additional Functionality

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Self-Service Portal** | Not enough data | 9.0 (422 reviews) | 9.3 (1171 reviews) | 
| **Automated Team Introductions** | Not enough data | Feature Not Available | 8.8 (1095 reviews) | 
| **Compliance Training** | Not enough data | 8.6 (371 reviews) | 8.5 (1072 reviews) | 
| **Automated Onboarding Workflows** | Not enough data | 8.8 (387 reviews) | 8.9 (1123 reviews) | 
| **Onboarding Notifications** | Not enough data | 8.9 (404 reviews) | 9.1 (1149 reviews) | 

#### Platform Data

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Time-to-Productivity Reporting** | Not enough data | Feature Not Available | 8.4 (1021 reviews) | 
| **Onboarding Process Reporting** | Not enough data | Feature Not Available | 8.7 (1063 reviews) | 
| **Visualization** | Not enough data | Feature Not Available | 8.8 (1044 reviews) | 

#### Platform

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Customization ** | Not enough data | 8.3 (1403 reviews) | 8.2 (2275 reviews) | 
| **Integration APIs** | Not enough data | 8.0 (1265 reviews) | 8.0 (2076 reviews) | 
| **Internationalization** | Not enough data | Feature Not Available | Feature Not Available | 
| **User, Role, and Access Management** | Not enough data | 9.0 (1446 reviews) | 8.9 (2320 reviews) | 
| **Performance** | Not enough data | 9.3 (1478 reviews) | 9.3 (2374 reviews) | 
| **Mobility** | Not enough data | 9.0 (1378 reviews) | 8.9 (2260 reviews) | 
| **Reporting** | Not enough data | 9.0 (1468 reviews) | 8.7 (2307 reviews) | 
| **Dashboards** | Not enough data | 9.1 (1467 reviews) | 9.1 (2293 reviews) | 

#### Recruiting and Onboarding

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Interview Scheduling** | Not enough data | 8.1 (331 reviews) | 8.0 (995 reviews) | 
| **Onboarding** | Not enough data | 8.9 (419 reviews) | 9.0 (1181 reviews) | 

### Employee Engagement

| Product | Score | Reviews |
|---|---|---|
| **Certn** | N/A | N/A |
| **RUN Powered by ADP** | 8.9/10 | 1666 |
| **Gusto** | N/A | N/A |

#### Platform Basics

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Performance Benchmarking** | Not enough data | Feature Not Available | Not enough data | 
| **Reporting & Dashboards** | Not enough data | Feature Not Available | Not enough data | 
| **Interoperability** | Not enough data | 8.8 (96 reviews) | Not enough data | 

#### Platform Content

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Employee Pulse Surveys** | Not enough data | Feature Not Available | Not enough data | 
| **Survey Customization** | Not enough data | Feature Not Available | Not enough data | 
| **Goal and Challenge Creation** | Not enough data | 8.8 (92 reviews) | Not enough data | 
| **Science-based templates** | Not enough data | Feature Not Available | Not enough data | 

#### Platform Additional Functionality

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Employee Segmenting** | Not enough data | Feature Not Available | Not enough data | 
| **Goal and Challenge Creation** | Not enough data | 8.8 (92 reviews) | Not enough data | 
| **Peer Recognition** | Not enough data | Feature Not Available | Not enough data | 
| **Social Feedback Portal** | Not enough data | Feature Not Available | Not enough data | 

#### Platform

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Customization ** | Not enough data | 8.3 (1403 reviews) | 8.2 (2275 reviews) | 
| **Integration APIs** | Not enough data | 8.0 (1265 reviews) | 8.0 (2076 reviews) | 
| **Internationalization** | Not enough data | Feature Not Available | Feature Not Available | 
| **User, Role, and Access Management** | Not enough data | 9.0 (1446 reviews) | 8.9 (2320 reviews) | 
| **Performance** | Not enough data | 9.3 (1478 reviews) | 9.3 (2374 reviews) | 
| **Mobility** | Not enough data | 9.0 (1378 reviews) | 8.9 (2260 reviews) | 
| **Reporting** | Not enough data | 9.0 (1468 reviews) | 8.7 (2307 reviews) | 
| **Dashboards** | Not enough data | 9.1 (1467 reviews) | 9.1 (2293 reviews) | 

### Training eLearning

| Product | Score | Reviews |
|---|---|---|
| **Certn** | N/A | N/A |
| **RUN Powered by ADP** | 8.7/10 | 1658 |
| **Gusto** | N/A | N/A |

#### Platform

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Customization ** | Not enough data | 8.3 (1403 reviews) | 8.2 (2275 reviews) | 
| **Integration APIs** | Not enough data | 8.0 (1265 reviews) | 8.0 (2076 reviews) | 
| **Internationalization** | Not enough data | Feature Not Available | Feature Not Available | 
| **User, Role, and Access Management** | Not enough data | 9.0 (1446 reviews) | 8.9 (2320 reviews) | 
| **Performance** | Not enough data | 9.3 (1478 reviews) | 9.3 (2374 reviews) | 
| **Mobility** | Not enough data | 9.0 (1378 reviews) | 8.9 (2260 reviews) | 
| **Reporting** | Not enough data | 9.0 (1468 reviews) | 8.7 (2307 reviews) | 
| **Dashboards** | Not enough data | 9.1 (1467 reviews) | 9.1 (2293 reviews) | 

### Pre-Employment Screening

| Product | Score | Reviews |
|---|---|---|
| **Certn** | N/A | N/A |
| **RUN Powered by ADP** | 8.9/10 | 1658 |
| **Gusto** | N/A | N/A |

#### Platform

| Feature | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Customization ** | Not enough data | 8.3 (1403 reviews) | 8.2 (2275 reviews) | 
| **Integration APIs** | Not enough data | 8.0 (1265 reviews) | 8.0 (2076 reviews) | 
| **Internationalization** | Not enough data | Feature Not Available | Feature Not Available | 
| **User, Role, and Access Management** | Not enough data | 9.0 (1446 reviews) | 8.9 (2320 reviews) | 
| **Performance** | Not enough data | 9.3 (1478 reviews) | 9.3 (2374 reviews) | 
| **Mobility** | Not enough data | 9.0 (1378 reviews) | 8.9 (2260 reviews) | 
| **Reporting** | Not enough data | 9.0 (1468 reviews) | 8.7 (2307 reviews) | 
| **Dashboards** | Not enough data | 9.1 (1467 reviews) | 9.1 (2293 reviews) | 

---
## Categories

**Unique to Certn (2):** [Background Check Software](https://www.g2.com/categories/background-check), [Reference Check Software](https://www.g2.com/categories/reference-check)

**Unique to RUN Powered by ADP (9):** [Payroll Software](https://www.g2.com/categories/payroll), [Core HR Software](https://www.g2.com/categories/core-hr), [Time & Attendance Software](https://www.g2.com/categories/time-attendance), [Onboarding Software](https://www.g2.com/categories/onboarding-software), [Job Description Management Software](https://www.g2.com/categories/job-description-management), [Background Check Software](https://www.g2.com/categories/background-check), [Employee Engagement Software](https://www.g2.com/categories/employee-engagement), [Harassment Prevention Training  Software](https://www.g2.com/categories/harassment-prevention-training), [ Contractor Payment Software](https://www.g2.com/categories/contractor-payments)

**Unique to Gusto (9):** [ Contractor Payment Software](https://www.g2.com/categories/contractor-payments), [Contractor Management Software](https://www.g2.com/categories/contractor-management), [Time & Attendance Software](https://www.g2.com/categories/time-attendance), [Onboarding Software](https://www.g2.com/categories/onboarding-software), [Benefits Administration Software](https://www.g2.com/categories/benefits-administration), [Core HR Software](https://www.g2.com/categories/core-hr), [Payroll Software](https://www.g2.com/categories/payroll), [HCM Software](https://www.g2.com/categories/hcm-software), [Performance Management Software](https://www.g2.com/categories/performance-management)


---
## Reviewer Demographics

### By Company Size

| Segment | Certn | RUN Powered by ADP | Gusto | 
|---|---|---|---|
| **Small-Business** | 46.9% | 94.7% | 84.0% | 
| **Mid-Market** | 42.3% | 5.0% | 15.6% | 
| **Enterprise** | 10.7% | 0.3% | 0.5% | 

### By Industry

#### Certn

- **Computer Software:** 15.3%
- **Information Technology and Services:** 10.2%
- **Staffing and Recruiting:** 9.7%
- **Financial Services:** 5.6%
- **Consumer Services:** 4.6%
- **Transportation/Trucking/Railroad:** 4.1%
- **Marketing and Advertising:** 4.1%
- **Real Estate:** 4.1%
- **Accounting:** 2.6%
- **Construction:** 2.0%
- **Other:** 37.8%

#### RUN Powered by ADP

- **Construction:** 10.2%
- **Accounting:** 6.0%
- **Hospital & Health Care:** 4.7%
- **Health, Wellness and Fitness:** 4.5%
- **Non-Profit Organization Management:** 4.1%
- **Retail:** 4.0%
- **Real Estate:** 3.0%
- **Medical Practice:** 2.6%
- **Consumer Services:** 2.6%
- **Insurance:** 2.5%
- **Other:** 55.7%

#### Gusto

- **Non-Profit Organization Management:** 5.7%
- **Health, Wellness and Fitness:** 4.9%
- **Computer Software:** 4.9%
- **Accounting:** 4.8%
- **Hospital & Health Care:** 4.8%
- **Mental Health Care:** 4.7%
- **Marketing and Advertising:** 4.4%
- **Information Technology and Services:** 3.7%
- **Medical Practice:** 3.7%
- **Construction:** 2.9%
- **Other:** 55.6%

---
## Alternatives

### Alternatives to Certn

- [Checkr](https://www.g2.com/products/checkr/reviews) — 4.5/5 stars (399 reviews)
- [VICTIG Background Checks](https://www.g2.com/products/victig-background-checks/reviews) — 4.7/5 stars (509 reviews)
- [HireRight](https://www.g2.com/products/hireright/reviews) — 3.9/5 stars (179 reviews)
- [GoodHire (a Checkr company)](https://www.g2.com/products/goodhire-a-checkr-company/reviews) — 4.6/5 stars (280 reviews)
- [Zinc](https://www.g2.com/products/zinc-work/reviews) — 4.7/5 stars (176 reviews)
- [Hireology](https://www.g2.com/products/hireology/reviews) — 4.5/5 stars (1362 reviews)
- [Paycom](https://www.g2.com/products/paycom/reviews) — 4.5/5 stars (6389 reviews)
- [Paychex](https://www.g2.com/products/paychex/reviews) — 4.1/5 stars (1699 reviews)
- [HiPeople](https://www.g2.com/products/hipeople/reviews) — 4.6/5 stars (1065 reviews)
- [Xref](https://www.g2.com/products/xref-xref/reviews) — 4.6/5 stars (482 reviews)

### Alternatives to RUN Powered by ADP

- [Paycom](https://www.g2.com/products/paycom/reviews) — 4.5/5 stars (6389 reviews)
- [Paycor](https://www.g2.com/products/paycor/reviews) — 3.9/5 stars (1333 reviews)
- [Rippling](https://www.g2.com/products/rippling/reviews) — 4.8/5 stars (12742 reviews)
- [Paychex](https://www.g2.com/products/paychex/reviews) — 4.1/5 stars (1699 reviews)
- [Paylocity](https://www.g2.com/products/paylocity/reviews) — 4.4/5 stars (5319 reviews)
- [BambooHR](https://www.g2.com/products/bamboohr/reviews) — 4.4/5 stars (5255 reviews)
- [Workday HCM](https://www.g2.com/products/workday-hcm/reviews) — 4.1/5 stars (1627 reviews)
- [Patriot Software](https://www.g2.com/products/patriot-software/reviews) — 4.8/5 stars (618 reviews)
- [OnPay](https://www.g2.com/products/onpay/reviews) — 4.8/5 stars (412 reviews)
- [APS](https://www.g2.com/products/aps-aps/reviews) — 4.6/5 stars (826 reviews)

### Alternatives to Gusto

- [Rippling](https://www.g2.com/products/rippling/reviews) — 4.8/5 stars (12742 reviews)
- [Paycor](https://www.g2.com/products/paycor/reviews) — 3.9/5 stars (1333 reviews)
- [Paycom](https://www.g2.com/products/paycom/reviews) — 4.5/5 stars (6389 reviews)
- [Paylocity](https://www.g2.com/products/paylocity/reviews) — 4.4/5 stars (5319 reviews)
- [Paychex](https://www.g2.com/products/paychex/reviews) — 4.1/5 stars (1699 reviews)
- [Namely](https://www.g2.com/products/namely/reviews) — 3.9/5 stars (331 reviews)
- [Dayforce](https://www.g2.com/products/dayforce/reviews) — 4.2/5 stars (957 reviews)
- [ADP Workforce Now](https://www.g2.com/products/adp-workforce-now/reviews) — 4.2/5 stars (4218 reviews)
- [Workday HCM](https://www.g2.com/products/workday-hcm/reviews) — 4.1/5 stars (1627 reviews)
- [APS](https://www.g2.com/products/aps-aps/reviews) — 4.6/5 stars (826 reviews)

---
## Top Discussions

### Certn

- Title: [How long does a Certn background check take?](https://www.g2.com/discussions/how-long-does-a-certn-background-check-take) — 2 comments
  > **Top comment:** "In my experience less than 24 hours depending on the time of day the request is submitted.  Most often within a few hours."
- Title: [What is Certn?](https://www.g2.com/discussions/what-is-certn) — 1 comment
  > **Top comment:** "Certn is a background check company that uses the RCMP and CPIC system to confirm criminal records, as well as credit and other useful background checks."
- Title: [What does Certn do?](https://www.g2.com/discussions/what-does-certn-do) — 1 comment
  > **Top comment:** "Background, credit, reference and education verification software."
- Title: [What is the best way to approach a candidate who cannot remember the dates of their criminal charges?](https://www.g2.com/discussions/50087-what-is-the-best-way-to-approach-a-candidate-who-cannot-remember-the-dates-of-their-criminal-charges) — 1 comment, 1 upvote
  > **Top comment:** "Hi Anthony, You are not alone on this one. I always recommend having  candidates try their best and if dates don't line up our support team can help the..."

### RUN Powered by ADP

- Title: [What is RUN Powered by ADP used for?](https://www.g2.com/discussions/what-is-run-powered-by-adp-used-for) — 2 comments, 1 upvote
  > **Top comment:** "RUN Powered by ADP is a cloud-based payroll and HR solution designed specifically for small to mid-sized businesses. It provides a range of services to help..."
- Title: [What is the difference between ADP run and ADP Workforce Now?](https://www.g2.com/discussions/run-powered-by-adp-what-is-the-difference-between-adp-run-and-adp-workforce-now) — 2 comments, 1 upvote
  > **Top comment:** "Since you gave me the run-around and never gave me the gift that you promised after I contacted you half a dozen times, I don't want anything to do with your..."
- Title: [How do I run payroll on ADP?](https://www.g2.com/discussions/how-do-i-run-payroll-on-adp) — 2 comments, 1 upvote
  > **Top comment:** "Follow these steps: 

Log in to your portal 

Click the big blue link that says " Run Payroll" on your Home Screen 

It will take you to another screen..."
- Title: [WHAT IS RUN Powered by ADP?](https://www.g2.com/discussions/what-is-run-powered-by-adp) — 2 comments
  > **Top comment:** "It is a way to do the payroll"
- Title: [Why am I not getting the w=2's](https://www.g2.com/discussions/why-am-i-not-getting-the-w-2-s) — 2 comments, 1 upvote
  > **Top comment:** "W'2s can be printed out once you are allowed access to the site as a user by your company. If you are the one running payroll then you can click on an..."

### Gusto

- Title: [Is there an app for Gusto payroll?](https://www.g2.com/discussions/is-there-an-app-for-gusto-payroll) — 4 comments, 1 upvote
  > **Top comment:** "No, only for employees. You can only run payroll using a browser."
- Title: [Is gusto payroll safe?](https://www.g2.com/discussions/is-gusto-payroll-safe) — 3 comments, 6 upvotes
  > **Top comment:** "Yes, it is secure"
- Title: [What is Gusto used for?](https://www.g2.com/discussions/what-is-gusto-used-for) — 2 comments
  > **Top comment:** "payroll"
- Title: [What is gusto payroll?](https://www.g2.com/discussions/what-is-gusto-payroll) — 2 comments
  > **Top comment:** "Gusto payroll is a web client platform where you can perform payment for an employees or contractor for your owned business. Simply it is your accounting..."
- Title: [Why doesn't Gusto take responsibility and rectify the pay problems that they have caused?](https://www.g2.com/discussions/25111-why-doesn-t-gusto-take-responsibility-and-rectify-the-pay-problems-that-they-have-caused) — 2 comments, 3 upvotes *(includes official response)*
  > **Top comment:** "Hi there, we see you've been in touch with several customer support advocates and managers to help go through the situation as well as provide options for..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/certn-vs-run-powered-by-adp-vs-gusto)