# Certain vs Cvent Event Marketing &amp; Management Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Cvent Event Marketing &amp; Management excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Certain. Users appreciate its **AI enablement** and the platform&#39;s ability to integrate seamlessly with websites, enhancing the overall event experience.
- **Users say** that Certain shines in customer support, with many highlighting the **responsiveness** of their team. Reviewers mention that they can easily reach out via email or phone, and the support team is attentive to user concerns, making it a reliable choice for those who prioritize assistance.
- **According to verified reviews** , Cvent offers a more comprehensive set of features for event creation and management. Users love the platform&#39;s ability to personalize the registration experience, which helps registrants feel valued and reduces the workload on staff by answering common questions automatically.
- **Reviewers mention** that Certain provides a robust system for managing events from start to finish, including live stats and a mobile app. This all-in-one approach is appreciated by users who want a streamlined process, although it may not match the depth of features offered by Cvent.
- **G2 reviewers highlight** that Cvent&#39;s ease of use is a significant advantage, with many praising its intuitive design and the built-in features that simplify event planning. Users find it easy to build events, which contributes to a smoother overall experience compared to Certain.
- **Users report** that while Certain allows for extensive customization of event elements like registration pages and confirmation emails, Cvent&#39;s advanced reporting and analytics capabilities provide deeper insights into event performance, making it a better choice for data-driven decision-making.



| | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Star Rating** | 4.3 out of 5 | 4.3 out of 5 | 
| **Total Reviews** | 128 | 2,196 | 
| **Largest Market Segment** | Small-Business (38.4% of reviews) | Mid-Market (36.4% of reviews) | 
| **Entry Level Price** | No pricing available | No pricing available | 

---
## Top Pros & Cons

### Certain

Pros:
- Customer Support (28 reviews)
- Ease of Use (25 reviews)

Cons:
- Confusing Processes (8 reviews)
- Learning Curve (8 reviews)

### Cvent Event Marketing &amp; Management

Pros:
- Ease of Use (34 reviews)
- Event Management (30 reviews)

Cons:
- Expensive (11 reviews)
- Not Intuitive (10 reviews)

---
## Ratings Comparison
| Rating | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
  | **Meets Requirements** | 8.5 (118 reviews) | 8.5 (1637 reviews) | 
  | **Ease of Use** | 7.8 (117 reviews) | 7.8 (1698 reviews) | 
  | **Ease of Setup** | 7.6 (98 reviews) | 7.4 (1183 reviews) | 
  | **Ease of Admin** | 8.2 (96 reviews) | 7.8 (1118 reviews) | 
  | **Quality of Support** | 9.0 (113 reviews) | 8.7 (1602 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.0 (95 reviews) | 8.4 (1097 reviews) | 
  | **Product Direction (% positive)** | 7.3 (110 reviews) | 8.5 (1559 reviews) | 

---
## Pricing

### Certain

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

### Cvent Event Marketing &amp; Management

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

---
## Features Comparison By Category

### Event Registration &amp; Ticketing

| Product | Score | Reviews |
|---|---|---|
| **Certain** | N/A | N/A |
| **Cvent Event Marketing &amp; Management** | 8.2/10 | 1307 |

#### Registration

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Event creation** | 7.9 (58 reviews) | 8.4 (1195 reviews) | 
| **User registration process** | 8.6 (62 reviews) | 8.5 (1207 reviews) | 
| **Payment processing** | 8.4 (50 reviews) | 8.4 (903 reviews) | 
| **Mobile check-in** | 7.9 (45 reviews) | 8.7 (733 reviews) | 
| **On-site tickets and registration** | 7.9 (41 reviews) | 8.5 (661 reviews) | 

#### Generative AI

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.6 (31 reviews) | 

#### Marketing and Communications

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Event website creation** | 7.4 (55 reviews) | 8.0 (1089 reviews) | 
| **Email automation** | 8.5 (54 reviews) | 8.2 (1088 reviews) | 
| **Email customization** | 8.4 (53 reviews) | 8.1 (1098 reviews) | 
| **Contact list management** | 8.0 (50 reviews) | 8.0 (1015 reviews) | 
| **Social media promotion** | 5.7 (27 reviews) | 7.7 (491 reviews) | 
| **Lead generation and retrieval** | 6.6 (32 reviews) | 7.9 (456 reviews) | 

#### Agentic AI - Event Registration &amp; Ticketing

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 

### Event Management Platforms

| Product | Score | Reviews |
|---|---|---|
| **Certain** | 7.3/10 | 105 |
| **Cvent Event Marketing &amp; Management** | 8.2/10 | 1316 |

#### Registration

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Event creation** | 7.9 (58 reviews) | 8.4 (1195 reviews) | 
| **User registration process** | 8.6 (62 reviews) | 8.5 (1207 reviews) | 
| **Payment processing** | 8.4 (50 reviews) | 8.4 (903 reviews) | 
| **Mobile check-in** | 7.9 (45 reviews) | 8.7 (733 reviews) | 
| **On-site tickets and registration** | 7.9 (41 reviews) | 8.5 (661 reviews) | 

#### Marketing and Communications

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Event website creation** | 7.4 (55 reviews) | 8.0 (1089 reviews) | 
| **Email automation** | 8.5 (54 reviews) | 8.2 (1088 reviews) | 
| **Email customization** | 8.4 (53 reviews) | 8.1 (1098 reviews) | 
| **Contact list management** | 8.0 (50 reviews) | 8.0 (1015 reviews) | 
| **Social media promotion** | 5.7 (27 reviews) | 7.7 (491 reviews) | 
| **Lead generation and retrieval** | 6.6 (32 reviews) | 7.9 (456 reviews) | 

#### Event Operations

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Site selection** | 6.8 (30 reviews) | 8.4 (503 reviews) | 
| **Supplier procurement** | 5.5 (22 reviews) | 8.3 (130 reviews) | 
| **Hotel and transportation planning** | 7.0 (35 reviews) | 8.2 (407 reviews) | 
| **Staff management** | 7.0 (29 reviews) | 8.1 (330 reviews) | 
| **Budget management** | 6.5 (24 reviews) | 7.8 (319 reviews) | 
| **Session scheduling** | 7.7 (44 reviews) | 8.3 (684 reviews) | 
| **Speaker submissions** | 7.1 (29 reviews) | 8.1 (353 reviews) | 
| **Exhibition management** | 7.0 (30 reviews) | 8.1 (320 reviews) | 

#### Attendee Engagement

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Event agendas and schedules** | 8.3 (79 reviews) ✓ Verified | 8.5 (822 reviews) | 
| **Floor plans / maps** | 7.7 (61 reviews) ✓ Verified | 8.3 (472 reviews) | 
| **Social media integrations** | 7.0 (55 reviews) ✓ Verified | 8.1 (395 reviews) | 
| **Attendee networking** | 7.3 (60 reviews) ✓ Verified | 8.1 (430 reviews) | 
| **Attendee surveys** | 7.9 (61 reviews) ✓ Verified | 8.3 (606 reviews) | 

#### Platform

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Performance and reliability** | 8.3 (59 reviews) | 8.5 (980 reviews) | 
| **Reporting and dashboards** | 8.4 (57 reviews) | 8.3 (964 reviews) | 
| **API / integrations** | 7.8 (48 reviews) | 7.9 (618 reviews) | 
| **Multiple event management** | 8.8 (57 reviews) | 8.8 (824 reviews) | 

#### Generative AI

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **AI Text Generation** | 5.6 (17 reviews) | 7.3 (32 reviews) | 

#### Agentic AI - Event Management Platforms

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Autonomous Task Execution** | 5.2 (8 reviews) | Not enough data | 
| **Multi-step Planning** | 5.8 (8 reviews) | Not enough data | 
| **Cross-system Integration** | 5.8 (8 reviews) | 8.3 (5 reviews) | 

### Venue Management

| Product | Score | Reviews |
|---|---|---|
| **Certain** | N/A | N/A |
| **Cvent Event Marketing &amp; Management** | N/A | N/A |

#### Administration

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Billing and Invoicing** | Not enough data | Not enough data | 
| **Reporting** | Not enough data | Not enough data | 
| **Venue Calendar** | Not enough data | Not enough data | 
| **Staff Management** | Not enough data | Not enough data | 
| **Task Management** | Not enough data | Not enough data | 

#### Event Management

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Online Booking** | Not enough data | Not enough data | 
| **Resource Management** | Not enough data | Not enough data | 
| **Facilities Management** | Not enough data | Not enough data | 
| **Food and Beverage Management** | Not enough data | Not enough data | 

#### Sales and Marketing

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Customer Database** | Not enough data | Not enough data | 
| **Sales Tools** | Not enough data | Not enough data | 
| **Email Automation** | Not enough data | Not enough data | 

#### Agentic AI - Venue Management

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **Certain** | N/A | N/A |
| **Cvent Event Marketing &amp; Management** | N/A | N/A |

#### Lead Generation

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import &amp; Export Tools** | Not enough data | Not enough data | 

### Lead Retrieval

| Product | Score | Reviews |
|---|---|---|
| **Certain** | N/A | N/A |
| **Cvent Event Marketing &amp; Management** | 8.1/10 | 11 |

#### At-Event Tools

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Business Card Scanner** | Not enough data | 7.8 (9 reviews) | 
| **Notetaking** | Not enough data | 7.6 (9 reviews) | 
| **Device Rental** | Not enough data | 7.8 (9 reviews) | 

#### Post-Event Tools

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Lead Follow-Up** | Not enough data | 8.2 (10 reviews) | 
| **Lead Analysis** | Not enough data | 7.6 (9 reviews) | 
| **Interaction History** | Not enough data | 8.3 (9 reviews) | 

#### Software Offerings

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Web Portal** | Not enough data | 8.5 (10 reviews) | 
| **Mobile Application** | Not enough data | 8.8 (8 reviews) | 
| **Integrations &amp; APIs** | Not enough data | 8.3 (9 reviews) | 

#### Agentic AI - Lead Retrieval

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Event Marketing

| Product | Score | Reviews |
|---|---|---|
| **Certain** | 7.9/10 | 8 |
| **Cvent Event Marketing &amp; Management** | 8.2/10 | 345 |

#### Marketing and Communications

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Lead generation and retrieval** | 7.9 (7 reviews) | 8.1 (150 reviews) | 
| **Social media promotion** | Not enough data | 7.8 (148 reviews) | 
| **Event website creation** | 8.1 (7 reviews) | 8.4 (298 reviews) | 
| **Email customization** | 9.3 (7 reviews) | 8.2 (298 reviews) | 
| **Contact list management** | 8.3 (7 reviews) | 8.2 (275 reviews) | 

#### Attendee Engagement

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Social media integrations** | Not enough data | 7.9 (148 reviews) | 
| **Attendee networking** | 6.3 (5 reviews) | 8.1 (177 reviews) | 
| **Attendee surveys-attendee engagement** | 6.4 (6 reviews) | 8.3 (212 reviews) | 

#### Registration

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Event creation** | 8.5 (8 reviews) | 8.6 (311 reviews) | 
| **User registration process** | 8.8 (8 reviews) | 8.6 (312 reviews) | 
| **Mobile check-in** | 8.6 (7 reviews) | 8.8 (205 reviews) | 

#### Generative AI

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.6 (15 reviews) | 

#### Agentic AI - Event Marketing

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Virtual Event Platforms

| Product | Score | Reviews |
|---|---|---|
| **Certain** | 7.5/10 | 9 |
| **Cvent Event Marketing &amp; Management** | 8.3/10 | 172 |

#### Administration

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Event Configuration** | 9.0 (8 reviews) | 8.6 (137 reviews) ✓ Verified | 
| **Event Marketing** | 8.5 (8 reviews) | 8.6 (113 reviews) ✓ Verified | 
| **Speaker Access and Control** | 7.9 (8 reviews) | 8.3 (114 reviews) | 
| **Advanced Reporting** | 8.3 (8 reviews) | 8.6 (130 reviews) ✓ Verified | 

#### Virtual Experience

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Virtual Lobby** | 5.5 (7 reviews) | 8.3 (115 reviews) | 
| **Built-In Webcasting** | 5.2 (7 reviews) | 8.2 (110 reviews) | 
| **Webcasting Integrations** | 6.5 (8 reviews) | 8.2 (114 reviews) ✓ Verified | 
| **Cross-Device Functionality** | 6.9 (6 reviews) | 8.3 (113 reviews) ✓ Verified | 
| **Session / Agenda Management** | Not enough data | Not enough data | 
| **Live Streaming &amp; Recording** | Not enough data | Not enough data | 
| **Registration &amp; Attendee Management** | Not enough data | Not enough data | 
| **Event Setup &amp; Scheduling** | Not enough data | Not enough data | 
| **Branding &amp; Customization** | Not enough data | Not enough data | 
| **Interactive Speaker / Moderator Controls** | Not enough data | Not enough data | 

#### Engagement

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Online Event Agenda** | 9.0 (8 reviews) | 8.8 (136 reviews) ✓ Verified | 
| **Interactive Content** | 9.0 (5 reviews) | 8.5 (128 reviews) ✓ Verified | 
| **1:1 Networking** | Not enough data | 7.9 (105 reviews) ✓ Verified | 
| **Exhibitors/Sponsorships** | 8.6 (6 reviews) | 8.2 (109 reviews) ✓ Verified | 
| **Gamification &amp; Incentives** | Not enough data | Not enough data | 
| **Real‑Time Interaction Tools** | Not enough data | Not enough data | 
| **Networking / Matchmaking** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **AI Text Generation** | 5.7 (5 reviews) | 7.8 (15 reviews) | 

#### Agentic AI - Virtual Event Platforms

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Administration / Support - Virtual Event Platforms

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Role‑Based Access &amp; Permissions** | Not enough data | Not enough data | 
| **Security &amp; Compliance** | Not enough data | Not enough data | 

#### Insights &amp; Scale - Virtual Event Platforms

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **User Capacity &amp; Reliability** | Not enough data | Not enough data | 
| **Analytics &amp; Reporting** | Not enough data | Not enough data | 

### Lead Capture

| Product | Score | Reviews |
|---|---|---|
| **Certain** | N/A | N/A |
| **Cvent Event Marketing &amp; Management** | N/A | N/A |

#### Lead Monitoring

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Features** | Not enough data | Not enough data | 
| **Performance** | Not enough data | Not enough data | 
| **Identification** | Not enough data | Not enough data | 

#### Agentic AI - Lead Capture

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

#### Data Capture

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Mobile** | Not enough data | Not enough data | 
| **Websites** | Not enough data | Not enough data | 
| **Social Media** | Not enough data | Not enough data | 
| **Data** | Not enough data | Not enough data | 

#### Analytics

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Export/Import** | Not enough data | Not enough data | 
| **Reporting** | Not enough data | Not enough data | 

#### Customization

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Forms** | Not enough data | Not enough data | 
| **Personalization** | Not enough data | Not enough data | 
| **Templates** | Not enough data | Not enough data | 
| **Integration** | Not enough data | Not enough data | 

### Event Networking and Matchmaking

| Product | Score | Reviews |
|---|---|---|
| **Certain** | N/A | N/A |
| **Cvent Event Marketing &amp; Management** | N/A | N/A |

#### Event Networking

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Meeting Scheduling** | Not enough data | 8.1 (6 reviews) | 
| **Integration / APIs** | Not enough data | 7.5 (6 reviews) | 
| **Virtual Networking** | Not enough data | Not enough data | 
| **Communication Tools** | Not enough data | Not enough data | 
| **Attendee Profiles** | Not enough data | Not enough data | 

#### Event Intelligence

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Meeting Reports** | Not enough data | 8.6 (6 reviews) | 
| **Prospect Intelligence ** | Not enough data | 7.8 (6 reviews) | 
| **Lead Capture** | Not enough data | 8.3 (6 reviews) | 
| **AI-Powered Matchmaking** | Not enough data | Not enough data | 

#### Agentic AI - Event Networking and Matchmaking

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Hotel Reservations

| Product | Score | Reviews |
|---|---|---|
| **Certain** | N/A | N/A |
| **Cvent Event Marketing &amp; Management** | N/A | N/A |

#### Agentic AI - Hotel Reservations

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Mobile Event Apps

| Product | Score | Reviews |
|---|---|---|
| **Certain** | 7.9/10 | 88 |
| **Cvent Event Marketing &amp; Management** | N/A | N/A |

#### Agentic AI - Mobile Event Apps

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 

#### Attendee Engagement

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Event agendas and schedules** | 8.3 (79 reviews) ✓ Verified | 8.5 (822 reviews) | 
| **Floor plans / maps** | 7.7 (61 reviews) ✓ Verified | 8.3 (472 reviews) | 
| **Social media integrations** | 7.0 (55 reviews) ✓ Verified | 8.1 (395 reviews) | 
| **Attendee networking** | 7.3 (60 reviews) ✓ Verified | 8.1 (430 reviews) | 
| **Attendee surveys** | 7.9 (61 reviews) ✓ Verified | 8.3 (606 reviews) | 

### Event Planning

| Product | Score | Reviews |
|---|---|---|
| **Certain** | N/A | N/A |
| **Cvent Event Marketing &amp; Management** | N/A | N/A |

#### Agentic AI - Event Planning

| Feature | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (5):** [Event Marketing Software](https://www.g2.com/categories/event-marketing), [Event Management Platforms](https://www.g2.com/categories/event-management-platforms), [Mobile Event Apps](https://www.g2.com/categories/mobile-event-apps), [Event Planning Software](https://www.g2.com/categories/event-planning), [Virtual Event Platforms](https://www.g2.com/categories/virtual-event-platforms)


**Unique to Cvent Event Marketing &amp; Management (7):** [Diagramming Software](https://www.g2.com/categories/diagramming), [Lead Capture Software](https://www.g2.com/categories/lead-capture), [Event Networking and Matchmaking](https://www.g2.com/categories/event-networking-and-matchmaking), [Event Registration and Ticketing Software](https://www.g2.com/categories/event-registration-ticketing), [Lead Retrieval Software](https://www.g2.com/categories/lead-retrieval), [Hotel Reservations Software](https://www.g2.com/categories/hotel-reservations), [Venue Management Software](https://www.g2.com/categories/venue-management)


---
## Reviewer Demographics

### By Company Size

| Segment | Certain | Cvent Event Marketing &amp; Management | 
|---|---|---|
| **Small-Business** | 38.4% | 36.4% | 
| **Mid-Market** | 25.6% | 36.4% | 
| **Enterprise** | 36.0% | 27.2% | 

### By Industry

#### Certain

- **Events Services:** 18.9%
- **Non-Profit Organization Management:** 16.4%
- **Higher Education:** 9.0%
- **Computer Software:** 5.7%
- **Hospitality:** 4.9%
- **Information Technology and Services:** 4.9%
- **Medical Devices:** 4.1%
- **Education Management:** 3.3%
- **Financial Services:** 3.3%
- **Hospital &amp; Health Care:** 3.3%
- **Other:** 26.2%

#### Cvent Event Marketing &amp; Management

- **Non-Profit Organization Management:** 15.6%
- **Events Services:** 8.8%
- **Education Management:** 5.8%
- **Higher Education:** 5.6%
- **Computer Software:** 5.3%
- **Financial Services:** 4.9%
- **Information Technology and Services:** 4.3%
- **Hospital &amp; Health Care:** 3.7%
- **Hospitality:** 3.1%
- **Leisure, Travel &amp; Tourism:** 2.2%
- **Other:** 40.6%

---
## Alternatives

### Alternatives to Certain

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- [Whova](https://www.g2.com/products/whova/reviews) — 4.8/5 stars (1915 reviews)
- [RingCentral Events](https://www.g2.com/products/ringcentral-events/reviews) — 4.5/5 stars (958 reviews)
- [Airmeet - Virtual Events &amp; Webinar Platform](https://www.g2.com/products/airmeet-virtual-events-webinar-platform/reviews) — 4.6/5 stars (756 reviews)
- [Bizzabo](https://www.g2.com/products/bizzabo/reviews) — 4.3/5 stars (449 reviews)
- [PheedLoop](https://www.g2.com/products/pheedloop/reviews) — 4.8/5 stars (321 reviews)
- [Swapcard](https://www.g2.com/products/swapcard/reviews) — 4.6/5 stars (228 reviews)
- [Stova (Formerly Meetingplay &amp; Aventri)](https://www.g2.com/products/stova-formerly-meetingplay-aventri/reviews) — 4.2/5 stars (198 reviews)

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## Top Discussions

### Certain

- Title: [What is Certain platform?](https://www.g2.com/discussions/what-is-certain-platform) — 2 comments
  > **Top comment:** "An Amazing Event Management Platform"
- Title: [How can I learn more or get a demo of your event app?](https://www.g2.com/discussions/learn-more-55afdb21-0137-4f41-bfd4-1b4fc99e5e34) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "To request a free demonstration, you can go to www.gatherdigital.com and click on &quot;Get a Demo.&quot; Or you can send an email to contact@gatherdigital.com. We&#39;d..."
- Title: [We spend a lot of money on paper surveys. Can we put surveys in the app and be able to get the results easily?](https://www.g2.com/discussions/surveys) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Surveys are easy to add to the app and the reporting is instantaneous. You can add questions (multiple choice, yes/no, rating and open comment) for each..."
- Title: [I&#39;ve heard about using event apps to help my exhibitors get new leads at a conference. How does that work?](https://www.g2.com/discussions/exhibitor-lead-gathering) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Gathering leads in the app is really easy. You can offer lead retrieval to certain exhibitors or all of them! Using the in-app scanner, exhibitors can easily..."
- Title: [How can I be sure that my organization and attendee data is safe in the app?](https://www.g2.com/discussions/data-security-on-event-apps) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "That&#39;s a great question and one that should be on everyone&#39;s mind. You&#39;ll want to be certain that the event app vendor you choose has all processes in place..."

### Cvent Event Marketing &amp; Management

- Title: [What&#39;s the best way to contact support](https://www.g2.com/discussions/what-s-the-best-way-to-contact-support) — 2 comments, 1 upvote
  > **Top comment:** "Their chat feature is great!"
- Title: [how do I he award-winning reputation and review managem](https://www.g2.com/discussions/24301-how-do-i-he-award-winning-reputation-and-review-managem) — 2 comments, 3 upvotes
  > **Top comment:** "Your question seems to have gotten a little mixed up with a lot of extra stuff added in on the site - but if you are asking how to organize speakers&#39; names -..."
- Title: [What is Cvent Registration used for?](https://www.g2.com/discussions/what-is-cvent-registration-used-for) — 1 comment
  > **Top comment:** "Cvent Registration is used to capture the invitee details such as profile information, hotel room booking &amp; travel requests and customized registration..."
- Title: [What is cvent used for?](https://www.g2.com/discussions/what-is-cvent-used-for) — 1 comment
  > **Top comment:** "Cvent helps me to oversee and manage events that are offered by one of my clients. We use it to create online registration opportunities for trainings where..."
- Title: [How has your experience been so far with the Virtual Attendee Hub?](https://www.g2.com/discussions/35286-how-has-your-experience-been-so-far-with-the-virtual-attendee-hub) — 1 comment, 1 upvote
  > **Top comment:** "We had a great event for our first time with the VAH. Easy for users to use and so many overall features to solve all our issues and needs. The Professional..."

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**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/certain-certain-vs-cvent-event-marketing-management)

