# Celtra vs Smartly Video and Display Comparison | | Celtra | Smartly Video and Display | |---|---|---| | **Star Rating** | 4.4 out of 5 | 5.0 out of 5 | | **Total Reviews** | 400 | 2 | | **Largest Market Segment** | Mid-Market (44.2% of reviews) | Mid-Market (50.0% of reviews) | | **Entry Level Price** | No pricing available | Contact Us | --- ## Top Pros & Cons ### Celtra Pros: - Efficiency Improvement (4 reviews) - Collaboration (3 reviews) Cons: - Functionality Limitations (3 reviews) - Limited Features (3 reviews) ### Smartly Video and Display **Not enough data** --- ## Ratings Comparison | Rating | Celtra | Smartly Video and Display | |---|---|---| | **Meets Requirements** | 8.4 (279 reviews) | Not enough data | | **Ease of Use** | 8.3 (278 reviews) | Not enough data | | **Ease of Setup** | 8.3 (120 reviews) | Not enough data | | **Ease of Admin** | 8.3 (115 reviews) | Not enough data | | **Quality of Support** | 8.8 (268 reviews) | Not enough data | | **Has the product been a good partner in doing business?** | 8.5 (115 reviews) | Not enough data | | **Product Direction (% positive)** | 8.1 (268 reviews) | Not enough data | --- ## Pricing ### Celtra #### Entry-Level Pricing No pricing available #### Free Trial No information available ### Smartly Video and Display #### Entry-Level Pricing Plan: Managed or Self-Service SaaS Price: Contact Us Key Features: - Access to the platform [Learn more about Smartly Video and Display](https://www.g2.com/products/smartly-video-and-display/reviews) #### Free Trial No --- ## Features Comparison By Category ### Display Advertising | Product | Score | Reviews | |---|---|---| | **Celtra** | 8.4/10 | 251 | | **Smartly Video and Display** | N/A | N/A | #### Channel Functionality | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Display Functionality** | 8.6 (144 reviews) | Not enough data | #### Platform Interoperability | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Close Ecosystem API** | 8.1 (29 reviews) | Not enough data | #### Agentic AI - Display Advertising | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | #### Campaign Management | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Campaign Dashboard** | 8.4 (178 reviews) | Not enough data | | **Campaign Optimization** | 8.0 (134 reviews) | Not enough data | | **Reach** | 8.4 (123 reviews) | Not enough data | | **Bulk Editing** | 7.9 (112 reviews) | Not enough data | | **Batch Uploading** | 8.1 (111 reviews) | Not enough data | | **Brand Safety** | 8.1 (100 reviews) | Not enough data | | **Fraud Protection** | Feature Not Available | Not enough data | | **Frequency Capping** | 8.2 (90 reviews) | Not enough data | | **Budget Pacing** | Feature Not Available | Not enough data | | **Creative Optimization** | 8.4 (136 reviews) | Not enough data | | **Rich Media Capabilties** | 9.0 (170 reviews) | Not enough data | | **In-App Ads** | 8.6 (115 reviews) | Not enough data | | **Mobile Rich Media Capabilities** | 8.9 (157 reviews) | Not enough data | #### Targeting | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Targeting** | 8.7 (84 reviews) | Not enough data | | **Retargeting** | 8.5 (77 reviews) | Not enough data | | **Geo-Targeting** | 8.4 (94 reviews) | Not enough data | | **Contextual Targeting** | 8.5 (79 reviews) | Not enough data | #### Platform | Feature | Celtra | Smartly Video and Display | |---|---|---| | **API / Integrations** | 8.0 (93 reviews) | Not enough data | | **Custom Reports** | 8.4 (133 reviews) | Not enough data | | **User, Role, and Access Management** | 8.7 (149 reviews) | Not enough data | | **Performance and Reliability** | 8.7 (162 reviews) | Not enough data | | **Enterprise Scalability** | 8.5 (118 reviews) | Not enough data | | **Customization** | 8.3 (143 reviews) | Not enough data | | **Workflow Capability** | 8.6 (147 reviews) | Not enough data | | **Internationalization** | 8.5 (117 reviews) | Not enough data | | **Notifications** | 8.2 (104 reviews) | Not enough data | ### Display Ad Design | Product | Score | Reviews | |---|---|---| | **Celtra** | N/A | N/A | | **Smartly Video and Display** | N/A | N/A | #### Template Creation | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Image Upload** | Not enough data | Not enough data | | **Stock Image Library** | Not enough data | Not enough data | | **Drag & Drop Editing** | Not enough data | Not enough data | | **Variety Of Banner Types** | Not enough data | Not enough data | #### Design & Editing | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Shape & Clip Art** | Not enough data | Not enough data | | **Font Selection** | Not enough data | Not enough data | | **Scale** | Not enough data | Not enough data | #### Ad Management | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Ad Sets** | Not enough data | Not enough data | | **Export As Different File Types** | Not enough data | Not enough data | | **Schedule** | Not enough data | Not enough data | #### Analytics | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Reporting** | Not enough data | Not enough data | | **Heatmap** | Not enough data | Not enough data | | **Budget** | Not enough data | Not enough data | ### Creative Management Platforms | Product | Score | Reviews | |---|---|---| | **Celtra** | 8.6/10 | 120 | | **Smartly Video and Display** | N/A | N/A | #### Authoring Tools | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Ad Templates** | 8.8 (76 reviews) | Not enough data | | **HTML5 Authoring** | 8.3 (69 reviews) | Not enough data | | **Automated Ad Creation** | 8.6 (72 reviews) | Not enough data | | **Lanugage Translation** | 8.0 (56 reviews) | Not enough data | #### Agentic AI - Creative Management Platforms | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | #### Testing Tools | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Dynamic Versioning** | 8.7 (66 reviews) | Not enough data | | **A/B Testing ** | 8.7 (64 reviews) | Not enough data | #### Publishing Tools | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Demand Side Platform Built-in** | Feature Not Available | Not enough data | | **Demand Side Platform Integration** | 8.6 (58 reviews) | Not enough data | | **Campaign Scheduling** | 8.8 (52 reviews) | Not enough data | ### Mobile Advertising | Product | Score | Reviews | |---|---|---| | **Celtra** | 8.4/10 | 252 | | **Smartly Video and Display** | N/A | N/A | #### Platform Interoperability | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Close Ecosystem API** | 7.7 (25 reviews) | Not enough data | #### Mobile Functionality | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Mobile Functionality** | 8.7 (185 reviews) | Not enough data | #### Agentic AI - Mobile Advertising | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | #### Campaign Management | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Campaign Dashboard** | 8.4 (178 reviews) | Not enough data | | **Campaign Optimization** | 8.0 (134 reviews) | Not enough data | | **Reach** | 8.4 (123 reviews) | Not enough data | | **Bulk Editing** | 7.9 (112 reviews) | Not enough data | | **Batch Uploading** | 8.1 (111 reviews) | Not enough data | | **Brand Safety** | 8.1 (100 reviews) | Not enough data | | **Fraud Protection** | Feature Not Available | Not enough data | | **Frequency Capping** | 8.2 (90 reviews) | Not enough data | | **Budget Pacing** | Feature Not Available | Not enough data | | **Creative Optimization** | 8.4 (136 reviews) | Not enough data | | **Rich Media Capabilties** | 9.0 (170 reviews) | Not enough data | | **In-App Ads** | 8.6 (115 reviews) | Not enough data | | **Mobile Rich Media Capabilities** | 8.9 (157 reviews) | Not enough data | #### Targeting | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Targeting** | 8.7 (84 reviews) | Not enough data | | **Retargeting** | 8.5 (77 reviews) | Not enough data | | **Geo-Targeting** | 8.4 (94 reviews) | Not enough data | | **Contextual Targeting** | 8.5 (79 reviews) | Not enough data | #### Mobile | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Mobile Tracking** | 8.6 (113 reviews) | Not enough data | | **In-App Ads** | 8.6 (115 reviews) | Not enough data | | **Mobile Rich Media Capabilities** | 8.9 (157 reviews) | Not enough data | #### Platform | Feature | Celtra | Smartly Video and Display | |---|---|---| | **API / Integrations** | 8.0 (93 reviews) | Not enough data | | **Custom Reports** | 8.4 (133 reviews) | Not enough data | | **User, Role, and Access Management** | 8.7 (149 reviews) | Not enough data | | **Performance and Reliability** | 8.7 (162 reviews) | Not enough data | | **Enterprise Scalability** | 8.5 (118 reviews) | Not enough data | | **Customization** | 8.3 (143 reviews) | Not enough data | | **Workflow Capability** | 8.6 (147 reviews) | Not enough data | | **Internationalization** | 8.5 (117 reviews) | Not enough data | | **Notifications** | 8.2 (104 reviews) | Not enough data | ### Video Advertising | Product | Score | Reviews | |---|---|---| | **Celtra** | 8.5/10 | 240 | | **Smartly Video and Display** | N/A | N/A | #### Platform Interoperability | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Close Ecosystem API** | 8.2 (14 reviews) | Not enough data | #### Video Functionality | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Video Functionality** | 8.3 (46 reviews) | Not enough data | #### Agentic AI - Video Advertising | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | #### Campaign Management | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Campaign Dashboard** | 8.4 (178 reviews) | Not enough data | | **Campaign Optimization** | 8.0 (134 reviews) | Not enough data | | **Reach** | 8.4 (123 reviews) | Not enough data | | **Bulk Editing** | 7.9 (112 reviews) | Not enough data | | **Batch Uploading** | 8.1 (111 reviews) | Not enough data | | **Brand Safety** | 8.1 (100 reviews) | Not enough data | | **Fraud Protection** | Feature Not Available | Not enough data | | **Frequency Capping** | 8.2 (90 reviews) | Not enough data | | **Budget Pacing** | Feature Not Available | Not enough data | | **Creative Optimization** | 8.4 (136 reviews) | Not enough data | | **Rich Media Capabilties** | 9.0 (170 reviews) | Not enough data | | **In-App Ads** | 8.6 (115 reviews) | Not enough data | | **Mobile Rich Media Capabilities** | 8.9 (157 reviews) | Not enough data | #### Targeting | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Targeting** | 8.7 (84 reviews) | Not enough data | | **Retargeting** | 8.5 (77 reviews) | Not enough data | | **Geo-Targeting** | 8.4 (94 reviews) | Not enough data | | **Contextual Targeting** | 8.5 (79 reviews) | Not enough data | #### Platform | Feature | Celtra | Smartly Video and Display | |---|---|---| | **API / Integrations** | 8.0 (93 reviews) | Not enough data | | **Custom Reports** | 8.4 (133 reviews) | Not enough data | | **User, Role, and Access Management** | 8.7 (149 reviews) | Not enough data | | **Performance and Reliability** | 8.7 (162 reviews) | Not enough data | | **Enterprise Scalability** | 8.5 (118 reviews) | Not enough data | | **Customization** | 8.3 (143 reviews) | Not enough data | | **Workflow Capability** | 8.6 (147 reviews) | Not enough data | | **Internationalization** | 8.5 (117 reviews) | Not enough data | | **Notifications** | 8.2 (104 reviews) | Not enough data | ### Social Media Advertising | Product | Score | Reviews | |---|---|---| | **Celtra** | N/A | N/A | | **Smartly Video and Display** | N/A | N/A | #### Platform Interoperability | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Close Ecosystem API** | Not enough data | Feature Not Available | #### Agentic AI - Social Media Advertising | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | #### Social Functionality | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Social Functionality** | Not enough data | Not enough data | #### Campaign Management | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Campaign Dashboard** | 8.4 (178 reviews) | Not enough data | | **Campaign Optimization** | 8.0 (134 reviews) | Not enough data | | **Reach** | 8.4 (123 reviews) | Not enough data | | **Bulk Editing** | 7.9 (112 reviews) | Not enough data | | **Batch Uploading** | 8.1 (111 reviews) | Not enough data | | **Brand Safety** | 8.1 (100 reviews) | Not enough data | | **Fraud Protection** | Feature Not Available | Not enough data | | **Frequency Capping** | 8.2 (90 reviews) | Not enough data | | **Budget Pacing** | Feature Not Available | Not enough data | | **Creative Optimization** | 8.4 (136 reviews) | Not enough data | | **Rich Media Capabilties** | 9.0 (170 reviews) | Not enough data | | **In-App Ads** | 8.6 (115 reviews) | Not enough data | | **Mobile Rich Media Capabilities** | 8.9 (157 reviews) | Not enough data | #### Targeting | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Targeting** | 8.7 (84 reviews) | Not enough data | | **Retargeting** | 8.5 (77 reviews) | Not enough data | | **Geo-Targeting** | 8.4 (94 reviews) | Not enough data | | **Contextual Targeting** | 8.5 (79 reviews) | Not enough data | #### Platform | Feature | Celtra | Smartly Video and Display | |---|---|---| | **API / Integrations** | 8.0 (93 reviews) | Not enough data | | **Custom Reports** | 8.4 (133 reviews) | Not enough data | | **User, Role, and Access Management** | 8.7 (149 reviews) | Not enough data | | **Performance and Reliability** | 8.7 (162 reviews) | Not enough data | | **Enterprise Scalability** | 8.5 (118 reviews) | Not enough data | | **Customization** | 8.3 (143 reviews) | Not enough data | | **Workflow Capability** | 8.6 (147 reviews) | Not enough data | | **Internationalization** | 8.5 (117 reviews) | Not enough data | | **Notifications** | 8.2 (104 reviews) | Not enough data | ### Cross-Channel Advertising | Product | Score | Reviews | |---|---|---| | **Celtra** | N/A | N/A | | **Smartly Video and Display** | N/A | N/A | #### Agentic AI - Cross-Channel Advertising | Feature | Celtra | Smartly Video and Display | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | --- ## Categories **Shared Categories (4):** [Cross-Channel Advertising Software](https://www.g2.com/categories/cross-channel-advertising), [Video Advertising Software](https://www.g2.com/categories/video-advertising), [Display Advertising Software](https://www.g2.com/categories/display-advertising), [Creative Management Platforms](https://www.g2.com/categories/creative-management-platforms) **Unique to Celtra (2):** [Mobile Advertising Software](https://www.g2.com/categories/mobile-advertising), [Display Ad Design Software](https://www.g2.com/categories/display-ad-design) **Unique to Smartly Video and Display (1):** [Social Media Advertising Software](https://www.g2.com/categories/social-media-advertising) --- ## Reviewer Demographics ### By Company Size | Segment | Celtra | Smartly Video and Display | |---|---|---| | **Small-Business** | 32.6% | 0% | | **Mid-Market** | 44.2% | 50.0% | | **Enterprise** | 23.2% | 50.0% | ### By Industry #### Celtra - **Marketing and Advertising:** 48.3% - **Media Production:** 5.1% - **Publishing:** 4.8% - **Design:** 4.3% - **Online Media:** 4.0% - **Broadcast Media:** 2.8% - **Retail:** 2.8% - **Consumer Goods:** 2.8% - **Information Technology and Services:** 2.3% - **Internet:** 2.3% - **Other:** 20.5% #### Smartly Video and Display - **Marketing and Advertising:** 100.0% --- ## Alternatives ### Alternatives to Celtra - [Innovid](https://www.g2.com/products/mediaocean-innovid/reviews) — 4.1/5 stars (375 reviews) - [Google Marketing Platform](https://www.g2.com/products/google-marketing-platform/reviews) — 4.1/5 stars (300 reviews) - [Bannerflow](https://www.g2.com/products/bannerflow/reviews) — 4.6/5 stars (159 reviews) - [Smartly](https://www.g2.com/products/smartly/reviews) — 4.4/5 stars (468 reviews) - [AdRoll](https://www.g2.com/products/adroll/reviews) — 4.1/5 stars (776 reviews) - [AdCreative.ai](https://www.g2.com/products/adcreative-ai/reviews) — 4.3/5 stars (797 reviews) - [StackAdapt](https://www.g2.com/products/stackadapt/reviews) — 4.7/5 stars (869 reviews) - [Basis](https://www.g2.com/products/basis/reviews) — 4.5/5 stars (287 reviews) - [Prisma](https://www.g2.com/products/prisma-mediaocean/reviews) — 4.0/5 stars (437 reviews) - [Marin Software](https://www.g2.com/products/marin-software/reviews) — 3.8/5 stars (453 reviews) ### Alternatives to Smartly Video and Display - [Innovid](https://www.g2.com/products/mediaocean-innovid/reviews) — 4.1/5 stars (375 reviews) - [AdRoll](https://www.g2.com/products/adroll/reviews) — 4.1/5 stars (776 reviews) - [Marin Software](https://www.g2.com/products/marin-software/reviews) — 3.8/5 stars (453 reviews) - [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) — 4.2/5 stars (1455 reviews) - [Bynder](https://www.g2.com/products/bynder/reviews) — 4.5/5 stars (1133 reviews) - [LocaliQ](https://www.g2.com/products/localiq/reviews) — 4.5/5 stars (1066 reviews) - [AdRoll ABM (Formerly RollWorks)](https://www.g2.com/products/adroll-abm-formerly-rollworks/reviews) — 4.3/5 stars (650 reviews) - [Vendasta AI Platform](https://www.g2.com/products/vendasta-ai-platform/reviews) — 4.5/5 stars (525 reviews) - [StackAdapt](https://www.g2.com/products/stackadapt/reviews) — 4.7/5 stars (869 reviews) - [AdCreative.ai](https://www.g2.com/products/adcreative-ai/reviews) — 4.3/5 stars (797 reviews) --- ## Top Discussions ### Celtra - Title: [Can i use this for social placements previews?](https://www.g2.com/discussions/51240-can-i-use-this-for-social-placements-previews) — 2 comments, 1 upvote > **Top comment:** "integration purpose of ship to addresses,once out of activation." - Title: [Can I create Videos in this tool](https://www.g2.com/discussions/40425-can-i-create-videos-in-this-tool) — 2 comments, 1 upvote > **Top comment:** "Nothing compared to after effect. But celtra helps you to turn your video in creative advertising formats" - Title: [What is Celtra used for?](https://www.g2.com/discussions/what-is-celtra-used-for) — 1 comment > **Top comment:** "Creative production automation " - Title: [whats the best practice for using celtra? I think it's high impact creatives...](https://www.g2.com/discussions/41414-whats-the-best-practice-for-using-celtra-i-think-it-s-high-impact-creatives) — 1 comment > **Top comment:** "Yes, its one thing that you can use Celtra" - Title: [whats the best practice for using celtra?](https://www.g2.com/discussions/33783-whats-the-best-practice-for-using-celtra) — 1 comment > **Top comment:** "1 - Get an ad request. 2 - Build the ad in Celtra. 3 - Client approves demo link. 4 - Insure all tracking pixels are set up correctly. 5 - Launch the ad..." ### Smartly Video and Display No discussions available for this product. --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/celtra-vs-smartly-video-and-display)