# CDK vs DealerSocket Comparison


| | CDK | DealerSocket | 
|---|---|---|
| **Star Rating** | 4.1 out of 5 | 3.8 out of 5 | 
| **Total Reviews** | 154 | 66 | 


---
## Ratings Comparison
| Rating | CDK | DealerSocket | 
|---|---|---|
  | **Meets Requirements** | 8.6 (123 reviews) | 8.0 (56 reviews) | 
  | **Ease of Use** | 8.1 (125 reviews) | 7.9 (58 reviews) | 
  | **Ease of Setup** | 8.5 (63 reviews) | 7.6 (33 reviews) | 
  | **Ease of Admin** | 8.8 (42 reviews) | 8.0 (29 reviews) | 
  | **Quality of Support** | 8.1 (123 reviews) | 7.1 (51 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.0 (42 reviews) | 7.9 (30 reviews) | 
  | **Product Direction (% positive)** | 7.6 (110 reviews) | 6.7 (53 reviews) | 

---
## Pricing

### CDK

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### DealerSocket

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Car Dealer

| Product | Score | Reviews |
|---|---|---|
| **CDK** | 9.3/10 | 20 |
| **DealerSocket** | N/A | N/A |

#### Additional Functionality

| Feature | CDK | DealerSocket | 
|---|---|---|
| **QuickBooks Integration** | Not enough data | Not enough data | 
| **Customer History** | 9.0 (5 reviews) | Not enough data | 
| **Real-Time Reporting** | Not enough data | Not enough data | 
| **Document Storage** | Not enough data | Not enough data | 
| **Customer Database** | 10.0 (6 reviews) | Not enough data | 
| **Price/Margin Management** | Not enough data | Not enough data | 
| **Payment Collection** | Not enough data | Not enough data | 
| **Accounting Integration** | Not enough data | Not enough data | 
| **Forms Management** | Not enough data | Not enough data | 
| **Quotes/Estimates** | Not enough data | Not enough data | 
| **Financing Management** | Not enough data | Not enough data | 
| **Third-Party Integrations** | 9.4 (6 reviews) | Not enough data | 
| **Lead Management** | Not enough data | Not enough data | 
| **Invoice Management** | Not enough data | Not enough data | 
| **Reporting/Analytics** | 9.7 (6 reviews) | Not enough data | 
| **Real-Time Updates** | Not enough data | Not enough data | 
| **Lease Tracking** | Not enough data | Not enough data | 
| **Website Management** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 
| **Service Department** | 10.0 (7 reviews) | Not enough data | 
| **Website Integration** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Calendar Management** | Not enough data | Not enough data | 
| **Inventory Tracking** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Contact Database** | Not enough data | Not enough data | 
| **New Car Dealer** | Not enough data | Not enough data | 
| **Sales Floor Management** | Not enough data | Not enough data | 
| **Barcode/Ticket Scanning** | Not enough data | Not enough data | 
| **Summary Reports** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Appointment Management** | Not enough data | Not enough data | 
| **GPS** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Inventory Management** | Not enough data | Not enough data | 
| **Sales Reports** | Not enough data | Not enough data | 
| **Buy Here, Pay Here** | Not enough data | Not enough data | 
| **Used Car Dealer** | Not enough data | Not enough data | 
| **Automated Scheduling** | Not enough data | Not enough data | 
| **Communication Management** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Discount Management** | Not enough data | Not enough data | 
| **Stock Management** | Not enough data | Not enough data | 
| **Document Management** | 7.8 (6 reviews) | Not enough data | 
| **Customizable Forms** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Lead Capture** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **Accounting** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **For Automotive Dealerships** | Not enough data | Not enough data | 
| **Email Management** | Not enough data | Not enough data | 

### Automotive Marketing

| Product | Score | Reviews |
|---|---|---|
| **CDK** | N/A | N/A |
| **DealerSocket** | N/A | N/A |

#### Platform Basics

| Feature | CDK | DealerSocket | 
|---|---|---|
| **Reporting** | Not enough data | Not enough data | 
| **Interoperability** | Not enough data | Not enough data | 
| **Performance** | Not enough data | Not enough data | 

#### Platform Data

| Feature | CDK | DealerSocket | 
|---|---|---|
| **Dashboard** | Not enough data | Not enough data | 
| **Alerts and Notifications** | Not enough data | Not enough data | 

#### Platform Additional Functionality

| Feature | CDK | DealerSocket | 
|---|---|---|
| **Cloud** | Not enough data | Not enough data | 
| **Mobility** | Not enough data | Not enough data | 
| **Messaging** | Not enough data | Not enough data | 

#### Platform Content

| Feature | CDK | DealerSocket | 
|---|---|---|
| **Automation** | Not enough data | Not enough data | 

#### Agentic AI - Automotive Marketing

| Feature | CDK | DealerSocket | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Automotive Digital Retailing

| Product | Score | Reviews |
|---|---|---|
| **CDK** | N/A | N/A |
| **DealerSocket** | N/A | N/A |

#### E-commerce

| Feature | CDK | DealerSocket | 
|---|---|---|
| **Online Store** | Not enough data | Not enough data | 
| **Branding** | Not enough data | Not enough data | 
| **Search** | Not enough data | Not enough data | 
| **Inventory** | Not enough data | Not enough data | 

#### Sales

| Feature | CDK | DealerSocket | 
|---|---|---|
| **Lead Management** | Not enough data | Not enough data | 
| **Deals** | Not enough data | Not enough data | 
| **Configurator** | Not enough data | Not enough data | 

#### Retailing

| Feature | CDK | DealerSocket | 
|---|---|---|
| **Digital** | Not enough data | Not enough data | 
| **In-Store** | Not enough data | Not enough data | 
| **Virtual Showroom** | Not enough data | Not enough data | 

#### Financing

| Feature | CDK | DealerSocket | 
|---|---|---|
| **Credit Application** | Not enough data | Not enough data | 
| **Loan Application** | Not enough data | Not enough data | 

#### Analytics

| Feature | CDK | DealerSocket | 
|---|---|---|
| **Buyer Satisfaction** | Not enough data | Not enough data | 
| **Sales Performance** | Not enough data | Not enough data | 

#### Agentic AI - Automotive Digital Retailing

| Feature | CDK | DealerSocket | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Dealer Management Systems

| Product | Score | Reviews |
|---|---|---|
| **CDK** | 9.3/10 | 23 |
| **DealerSocket** | N/A | N/A |

#### Vehicle & Equipment Inventory Management - Dealer Management Systems

| Feature | CDK | DealerSocket | 
|---|---|---|
| **Real-Time Inventory Visibility** | 9.6 (12 reviews) | Not enough data | 
| **VIN & Serial Number Tracking** | 10.0 (14 reviews) | Not enough data | 
| **Floorplan Financing Management** | 9.5 (10 reviews) | Not enough data | 

#### Sales & Deal Management - Dealer Management Systems

| Feature | CDK | DealerSocket | 
|---|---|---|
| **Contract & Document Generation** | 9.6 (15 reviews) | Not enough data | 
| **Lead-to-Close Deal Workflow** | 9.4 (11 reviews) | Not enough data | 
| **Deal Desking & Pricing Tools** | 10.0 (11 reviews) | Not enough data | 

#### Service & Repair Management - Dealer Management Systems

| Feature | CDK | DealerSocket | 
|---|---|---|
| **Appointment Scheduling** | 9.3 (12 reviews) | Not enough data | 
| **Repair Order (RO) Management** | 9.6 (15 reviews) | Not enough data | 
| **Technician Assignment & Labor Tracking** | 9.2 (13 reviews) | Not enough data | 

#### Parts & Warehouse Management - Dealer Management Systems

| Feature | CDK | DealerSocket | 
|---|---|---|
| **Parts Catalog Integration** | 9.6 (12 reviews) | Not enough data | 
| **Parts Inventory & Bin Tracking** | 10.0 (12 reviews) | Not enough data | 

#### Finance & Insurance (F&I) - Dealer Management Systems

| Feature | CDK | DealerSocket | 
|---|---|---|
| **Lender Integrations** | 9.0 (10 reviews) | Not enough data | 
| **Regulatory Compliance Documentation** | 9.4 (9 reviews) | Not enough data | 
| **Loan & Lease Structuring** | 9.5 (10 reviews) | Not enough data | 

#### Dealer Accounting - Dealer Management Systems

| Feature | CDK | DealerSocket | 
|---|---|---|
| **Accounts Payable & Receivable** | 9.5 (13 reviews) | Not enough data | 
| **General Ledger** | 9.3 (10 reviews) | Not enough data | 
| **Dealer Financial Statements** | 9.2 (10 reviews) | Not enough data | 

#### AI Capabilities - Dealer Management Systems

| Feature | CDK | DealerSocket | 
|---|---|---|
| **AI-Driven Service Optimization** | 9.0 (8 reviews) | Not enough data | 
| **AI-Enabled Customer Engagement** | 8.3 (9 reviews) | Not enough data | 
| **AI-Powered Analytics & Insights** | 9.0 (8 reviews) | Not enough data | 
| **AI-Powered Sales Intelligence** | 8.3 (8 reviews) | Not enough data | 
| **AI-Enabled Inventory Optimization** | 9.0 (8 reviews) | Not enough data | 

---
## Categories

**Unique to CDK (3):** [Dealer Management Systems Software](https://www.g2.com/categories/dealer-management-systems), [Car Dealer Software](https://www.g2.com/categories/car-dealer), [Automotive Digital Retailing Software](https://www.g2.com/categories/automotive-digital-retailing)

**Unique to DealerSocket (1):** [Automotive Marketing Software](https://www.g2.com/categories/automotive-marketing)


---
## Reviewer Demographics

### By Company Size

| Segment | CDK | DealerSocket | 
|---|---|---|
| **Small-Business** | 28.9% | 41.0% | 
| **Mid-Market** | 57.2% | 50.8% | 
| **Enterprise** | 13.8% | 8.2% | 

### By Industry

#### CDK

- **Automotive:** 81.4%
- **Transportation/Trucking/Railroad:** 5.0%
- **Retail:** 2.1%
- **Financial Services:** 2.1%
- **Accounting:** 2.1%
- **Restaurants:** 1.4%
- **Marketing and Advertising:** 1.4%
- **Music:** 0.7%
- **Information Technology and Services:** 0.7%
- **Farming:** 0.7%
- **Other:** 2.1%

#### DealerSocket

- **Automotive:** 91.8%
- **Marketing and Advertising:** 3.3%
- **Retail:** 1.6%
- **Printing:** 1.6%
- **Newspapers:** 1.6%

---
## Alternatives

### Alternatives to CDK

- [Tekion](https://www.g2.com/products/tekion/reviews) — 4.4/5 stars (13 reviews)
- [VinSolutions Connect CRM](https://www.g2.com/products/vinsolutions-connect-crm/reviews) — 4.2/5 stars (109 reviews)
- [Dealertrack DMS](https://www.g2.com/products/dealertrack-dms/reviews) — 4.4/5 stars (43 reviews)
- [DealerCenter](https://www.g2.com/products/dealercenter/reviews) — 4.6/5 stars (37 reviews)
- [Dabadu XRM](https://www.g2.com/products/dabadu-xrm/reviews) — 5.0/5 stars (129 reviews)
- [PERQ](https://www.g2.com/products/perq/reviews) — 4.6/5 stars (62 reviews)
- [Frazer Auto Dealer Software](https://www.g2.com/products/frazer-auto-dealer-software/reviews) — 3.9/5 stars (12 reviews)
- [vAuto Provision](https://www.g2.com/products/vauto-provision/reviews) — 4.6/5 stars (25 reviews)
- [RouteOne](https://www.g2.com/products/routeone/reviews) — 4.7/5 stars (11 reviews)
- [PBS Systems](https://www.g2.com/products/pbs-systems/reviews) — 4.6/5 stars (8 reviews)

### Alternatives to DealerSocket

- [CDK CRM](https://www.g2.com/products/cdk-crm/reviews) — 4.4/5 stars (77 reviews)
- [Podium](https://www.g2.com/products/podium/reviews) — 4.5/5 stars (2151 reviews)
- [Matador](https://www.g2.com/products/matador/reviews) — 4.8/5 stars (47 reviews)
- [Dabadu XRM](https://www.g2.com/products/dabadu-xrm/reviews) — 5.0/5 stars (129 reviews)
- [Dealer.com](https://www.g2.com/products/cox-automotive-dealer-com/reviews) — 3.8/5 stars (32 reviews)
- [Upstart Auto Retail](https://www.g2.com/products/upstart-auto-retail/reviews) — 4.8/5 stars (34 reviews)
- [Carsforsale.com](https://www.g2.com/products/carsforsale-com/reviews) — 4.3/5 stars (27 reviews)
- [Dealer Inspire](https://www.g2.com/products/dealer-inspire/reviews) — 4.5/5 stars (11 reviews)
- [Dealer Car Search](https://www.g2.com/products/dealer-car-search/reviews) — 4.7/5 stars (12 reviews)
- [Car Wars](https://www.g2.com/products/car-wars/reviews) — 4.9/5 stars (12 reviews)

---
## Top Discussions

### CDK

- Title: [What can I do when it freezes?](https://www.g2.com/discussions/what-can-i-do-when-it-freezes) — 1 comment, 1 upvote
  > **Top comment:** "If it freezes just in the app, control+alt+delete to bring up your open programs. Find the frozen program, force close CDK. If it has frozen your PC, pull..."

### DealerSocket

No discussions available for this product.

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/cdk-vs-dealersocket)