Link copied to clipboard # CB Insights vs PitchBook Comparison - What are their main differences? Share [ Export ](/compare/cb-insights-cb-insights/pitchbook/export.csv) CB InsightsPitchBook[+ Add Product](#) Reviews **CB Insights** [ 4.4/5(16) ](https://www.g2.com/products/cb-insights-cb-insights/reviews#reviews) **PitchBook** [ 4.5/5(268) ](https://www.g2.com/products/pitchbook/reviews#reviews) Pricing **CB Insights** Free Trial No pricing available **PitchBook** Free Trial No pricing available **Pricing Insights** from reviews Time to Implement **CB Insights** Not enough reviews yet **PitchBook** Not enough reviews yet Return on Investment **CB Insights** Not enough reviews yet **PitchBook** Not enough reviews yet Perceived Cost **CB Insights** Not enough reviews yet **PitchBook** $$$$$ Average Discount **CB Insights** Not enough reviews yet **PitchBook** Not enough reviews yet ![CB Insights](https://images.g2crowd.com/uploads/product/hd_favicon/b513bda2490ce66fe9b2073ec47f4981/cb-insights-cb-insights.svg "CB Insights") ![PitchBook](https://images.g2crowd.com/uploads/product/hd_favicon/1496253346/pitchbook.png "PitchBook") G2 offers free advice on this comparison. 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Pros & Cons **CB Insights** [ AI Technology (2) ](https://www.g2.com/products/cb-insights-cb-insights/reviews?filters%5Bsentiment_snippet%5D=2320066&qs=pros-and-cons#reviews)[ Competitor Insights (2) ](https://www.g2.com/products/cb-insights-cb-insights/reviews?filters%5Bsentiment_snippet%5D=2320043&qs=pros-and-cons#reviews)[ Missing Information (2) ](https://www.g2.com/products/cb-insights-cb-insights/reviews?filters%5Bsentiment_snippet%5D=2320057&qs=pros-and-cons#reviews)[ Inadequate Filtering (1) ](https://www.g2.com/products/cb-insights-cb-insights/reviews?filters%5Bsentiment_snippet%5D=2320038&qs=pros-and-cons#reviews) **PitchBook** [ Data Accessibility (64) ](https://www.g2.com/products/pitchbook/reviews?filters%5Bsentiment_snippet%5D=1199159&qs=pros-and-cons#reviews)[ Customer Support (45) ](https://www.g2.com/products/pitchbook/reviews?filters%5Bsentiment_snippet%5D=1199110&qs=pros-and-cons#reviews)[ Outdated Information (36) ](https://www.g2.com/products/pitchbook/reviews?filters%5Bsentiment_snippet%5D=1199580&qs=pros-and-cons#reviews)[ Limited Data (29) ](https://www.g2.com/products/pitchbook/reviews?filters%5Bsentiment_snippet%5D=1198875&qs=pros-and-cons#reviews) Integrations **CB Insights** Not enough data **PitchBook** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d08938b2bcd0f8cc93eb9321f26c74c4/claude-2025-12-11.jpeg "Product Avatar Image") Claude ](https://www.g2.com/products/claude-2025-12-11/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_630060c59e26db3fa36295295bc708f0/hebbia-ai-2026-02-24.png "Product Avatar Image") Hebbia AI ](https://www.g2.com/products/hebbia-ai-2026-02-24/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_1a5e18ba379f10d7da46f4e930faaff7/microsoft-copilot-2026-08-27.png "Product Avatar Image") Microsoft Copilot ](https://www.g2.com/products/microsoft-copilot-2026-08-27/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_033aa224b72b00b72e8860e4e6401efc/microsoft-excel.png "Product Avatar Image") Microsoft Excel ](https://www.g2.com/products/microsoft-excel/reviews)[ View all ](https://www.g2.com/products/pitchbook/integrations) Screenshots **CB Insights** No screenshot available **PitchBook** ![PitchBook screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1248126/G2-assets-companies-screeners.png) Ratings Meets Requirements **CB Insights** 9.0 9.07 **PitchBook** 8.5 8.5207 Ease of Use **CB Insights** 9.3 9.37 **PitchBook** 8.5 8.5247 Ease of Setup **CB Insights** Not enough data **PitchBook** 8.9 8.9206 Ease of Admin **CB Insights** Not enough data **PitchBook** 8.4 8.430 Quality of Support **CB Insights** 8.7 8.75 **PitchBook** 8.7 8.7195 Has the product been a good partner in doing business? **CB Insights** Not enough data **PitchBook** 8.7 8.731 Product Direction (% positive) **CB Insights** 8.3 8.37 **PitchBook** 8.9 8.9210 Features Financial Research[Hide 13 FeaturesShow 13 Features](javascript:void(0);) Not enough data 7.3 207 Financial Information Data Visualization Not enough data 7.9(won by default) 171 Document Search Not enough data 7.5(won by default) 170 Analysis Financial Analysis Not enough data 8.0(won by default) 174 Charting Not enough data 7.5(won by default) 165 Risk Analysis Not enough data 6.5(won by default) 162 Document Annotation Not enough data 6.3(won by default) 156 Collaboration Not enough data 6.5(won by default) 158 Market News Alerts and Monitoring Not enough data 8.1(won by default) 164 Market Information Not enough data 8.6(won by default) 188 Market News Not enough data 8.2(won by default) 163 Platform Basics Mobility Not enough data 7.7(won by default) 162 Interoperability Not enough data 7.1(won by default) 160 Agentic AI - Financial Research Multi-step Planning Not enough data 5.6(won by default) 12 Show 3 feature categories with incomplete data Market Intelligence[Hide 20 FeaturesShow 20 Features](javascript:void(0);) Not enough data Not enough data Data collection Natural Language Processing (NLP) Not enough data Not enough data Data Sources Not enough data Not enough data Custom Research Sources Not enough data Not enough data Lead Enrichment Not enough data Not enough data Advanced Data Collection Not enough data Not enough data Segment Trending Web Not enough data Not enough data Social Not enough data Not enough data Benchmarks Not enough data Not enough data Finance Not enough data Not enough data Analysis Custom Dashboards Not enough data Not enough data Reports Not enough data Not enough data Integrations Not enough data Not enough data Platform Search Not enough data Not enough data User, Role, And Access Management Not enough data Not enough data Mobile User Support Not enough data Not enough data Alerts Not enough data Not enough data Collaboration Not enough data Not enough data Compliance Not enough data Not enough data Agentic AI - Market Intelligence Cross-system Integration Not enough data Not enough data Proactive Assistance Not enough data Not enough data Data as a Service (DaaS)[Hide 7 FeaturesShow 7 Features](javascript:void(0);) Not enough data Not enough data Data Management Data Migration Not enough data Not enough data Managing Data Not enough data Not enough data Secured Data Storage Not enough data Not enough data Data as a Service Self-Service Isights Not enough data Not enough data DaaS Quality Not enough data Not enough data Architecture Data Fabric Creation Not enough data Not enough data DaaS Architecture Not enough data Not enough data Deal Sourcing[Hide 13 FeaturesShow 13 Features](javascript:void(0);) Not enough data Not enough data Deal Identification - Deal Sourcing Market Mapping Not enough data Feature Not Available Advanced Filters Not enough data Feature Not Available AI-Powered Search Not enough data Feature Not Available Multi-Source Tracking Not enough data Feature Not Available Market Intelligence - Deal Sourcing Automated Data Enrichment Not enough data Feature Not Available Real Time Alerts Not enough data Feature Not Available Investment Trend Analysis Not enough data Feature Not Available Competitive Benchmarking Not enough data Feature Not Available Performance Metrics Not enough data Feature Not Available Workflow & Customization - Deal Sourcing Secure Document Sharing Not enough data Feature Not Available Third Party Integrations Not enough data Feature Not Available Customizable Dashboards Not enough data Feature Not Available Pipeline Management Not enough data Feature Not Available User Insights Reviewers' Company Size [![CB Insights](https://images.g2crowd.com/uploads/product/hd_favicon/b513bda2490ce66fe9b2073ec47f4981/cb-insights-cb-insights.svg "CB Insights")](https://www.g2.com/products/cb-insights-cb-insights/reviews) CB Insights Small-Business(50 or fewer emp.) 53.3% Mid-Market(51-1000 emp.) 13.3% Enterprise(\> 1000 emp.) 33.3% [![PitchBook](https://images.g2crowd.com/uploads/product/hd_favicon/1496253346/pitchbook.png "PitchBook")](https://www.g2.com/products/pitchbook/reviews) PitchBook Small-Business(50 or fewer emp.) 38.6% Mid-Market(51-1000 emp.) 26.5% Enterprise(\> 1000 emp.) 34.8% Small-Business (50 or fewer emp.) 53.3% 38.6% Mid-Market (51-1000 emp.) 13.3% 26.5% Enterprise (\> 1000 emp.) 33.3% 34.8% Reviewers' Industry [![CB Insights](https://images.g2crowd.com/uploads/product/hd_favicon/b513bda2490ce66fe9b2073ec47f4981/cb-insights-cb-insights.svg "CB Insights")](https://www.g2.com/products/cb-insights-cb-insights/reviews) CB Insights Media Production 13.3% Venture Capital & Private Equity 6.7% Retail 6.7% Real Estate 6.7% Marketing and Advertising 6.7% Other 60.0% [![PitchBook](https://images.g2crowd.com/uploads/product/hd_favicon/1496253346/pitchbook.png "PitchBook")](https://www.g2.com/products/pitchbook/reviews) PitchBook Financial Services 24.0% Venture Capital & Private Equity 15.9% Investment Banking 7.8% Information Technology and Services 5.4% Legal Services 4.3% Other 42.6% FAQs ## CB Insights vs PitchBook FAQs Generated using AI Last updated: August 14, 2026 ### What is the difference between PitchBook vs CB Insights? PitchBook stands out for its higher review volume and data accessibility, while CB Insights is noted for competitor intelligence and a slightly higher Meets Requirements score. | [PitchBook](https://www.g2.com/products/pitchbook/reviews) | [CB Insights](https://www.g2.com/products/cb-insights-cb-insights/reviews) | | --- | --- | | 4.5/5 (256 reviews) | 4.4/5 (16 reviews) | | — | — | | 8.9 | — | | 8.7 | 8.7 | | Data Accessibility (64 all-time mentions) | Competitor Insights | ### How do the pricing models of PitchBook and CB Insights compare? PitchBook and CB Insights are rated similarly on value, with reviewers noting high costs but strong ROI for both. - **PitchBook:** In recent reviews, many cite the product as expensive but justify the cost with comprehensive data and strong customer support. - **CB Insights:** Reviewers describe CB Insights as pricey but highlight its enterprise-level intelligence and positive ROI, especially for startups and small teams. - **Switching reasons:** Reviewers mention switching to CB Insights for more actionable market intelligence and to PitchBook for broader data coverage and contact information. ### What are the best alternatives to PitchBook and CB Insights? The top three alternatives to PitchBook and CB Insights are Crunchbase, S&P Capital IQ Pro, and AlphaSense. | Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength | | --- | --- | --- | --- | --- | | [PitchBook](https://www.g2.com/products/pitchbook/reviews) | 4.5/5 (256 reviews) | — | Expensive but justified by data quality | Data Accessibility | | [CB Insights](https://www.g2.com/products/cb-insights-cb-insights/reviews) | 4.4/5 (16 reviews) | — | Pricy, strong ROI for startups | Competitor Insights | | [Crunchbase](https://www.g2.com/products/crunchbase/reviews) | 4.4/5 (408 reviews) | Small-Business | — | Startup and funding data | | [S&P Capital IQ Pro](https://www.g2.com/products/s-p-capital-iq-pro/reviews) | 4.3/5 (68 reviews) | Enterprise | — | Comprehensive financial analytics | | [AlphaSense](https://www.g2.com/products/alphasense/reviews) | 4.6/5 (335 reviews) | Enterprise | — | AI-powered search and insights | ### Which Financial Research features should I prioritize when comparing PitchBook and CB Insights? Buyers should prioritize data accessibility, market mapping, AI technology, customer support, and integration capabilities when comparing PitchBook and CB Insights. - **Data Accessibility:** PitchBook (64 all-time mentions), CB Insights (recent positive sentiment) - **Market Mapping:** PitchBook (recent reviews highlight as a core use case), CB Insights (recent reviews cite market intelligence and mapping) - **AI Technology:** PitchBook (15 all-time mentions), CB Insights (2 all-time mentions) - **Customer Support:** PitchBook (45 all-time mentions), CB Insights (recent reviews cite responsive support) - **Integration Capabilities:** PitchBook (Outreach integration, recent reviews), CB Insights (Chrome extension, recent reviews) ### What are the pros and cons of PitchBook vs CB Insights? PitchBook's headline strength is data accessibility, while CB Insights excels in competitor intelligence and actionable market insights. - **PitchBook strengths:** Data accessibility (64 all-time mentions), customer support (45), company research (44), ease of use (44), comprehensive information (31), search functionality (27), AI technology (15) - **PitchBook trade-offs:** Outdated information (36), limited data (29), high cost (20), company exclusion (19), usability issues (15) - **CB Insights strengths:** Competitor insights, AI technology, market research, daily usage, Chrome extension - **CB Insights trade-offs:** Missing information, limited customization, search functionality limitations, limited data ### Is PitchBook or CB Insights better for small businesses? CB Insights is better suited for small businesses, with reviewers highlighting its value for startups and small teams. - **PitchBook:** No dominant small-business segment; reviewers note high cost as a barrier for small teams. - **CB Insights:** Reviewers describe strong ROI and actionable intelligence for startups and small businesses. ### Which Financial Research platform has better integrations? PitchBook is favored for integrations, with reviewers citing Outreach integration in recent reviews. - **PitchBook:** Outreach integration is mentioned in recent reviews, supporting workflow automation for deal sourcing and CRM updates. - **CB Insights:** Reviewers mention a Chrome extension for prospect research, but no third-party integrations are cited. ### How do PitchBook and CB Insights compare on customer support? PitchBook and CB Insights are rated equally on Quality of Support, both scoring 8.7, indicating parity in reviewer satisfaction. - **PitchBook:** Reviewers consistently highlight responsive and helpful customer support, with 45 all-time mentions. - **CB Insights:** Recent reviews describe support as responsive and helpful, especially for onboarding and product questions. ### Which is easier to implement, PitchBook or CB Insights? PitchBook and CB Insights are rated at parity for Ease of Setup, with reviewers describing both as easy to implement. - **PitchBook:** Reviewers frequently describe the setup process as straightforward and user-friendly, with an Ease of Setup score of 8.9. - **CB Insights:** Recent reviews describe setup as easy and quick, with no reported implementation barriers. ### Which product has better Market Mapping? PitchBook is more frequently cited for Market Mapping, with reviewers consistently highlighting this feature as a core use case. - **PitchBook:** Market Mapping is a core use case in recent reviews, with reviewers citing its value for deal origination, sector analysis, and buyer universe mapping. - **CB Insights:** Reviewers mention market intelligence and mapping capabilities, but with less frequency and detail than PitchBook. Alternatives **CB Insights Alternatives** ![Crunchbase](https://images.g2crowd.com/uploads/product/hd_favicon/4e063c5c462fd4949132bd47e8f0a2f3/crunchbase.svg "Crunchbase") [ Crunchbase ](/products/crunchbase/reviews) ![AlphaSense](https://images.g2crowd.com/uploads/product/hd_favicon/0c32e6c4bc7531f6d84e9c2e33d30921/alphasense.svg "AlphaSense") [ AlphaSense ](/products/alphasense/reviews) ![GTM Workspace - Powered by ZoomInfo](https://images.g2crowd.com/uploads/product/hd_favicon/36867c47db8f838807091d68c3f2f753/gtm-workspace-powered-by-zoominfo.svg "GTM Workspace - Powered by ZoomInfo") [ GTM Workspace - Powered by ZoomInfo ](/products/gtm-workspace-powered-by-zoominfo/reviews) ![Similarweb](https://images.g2crowd.com/uploads/product/hd_favicon/17db76ab58f8016604b4da1b08e1d3b4/similarweb.svg "Similarweb") [ Similarweb ](/products/similarweb/reviews) **PitchBook Alternatives** ![S&P Capital IQ Pro](https://images.g2crowd.com/uploads/product/hd_favicon/cc369a2628b9110aa52ef6d2f775891a/s-p-capital-iq-pro.svg "S&P Capital IQ Pro") [ S&P Capital IQ Pro ](/products/s-p-capital-iq-pro/reviews) ![Crunchbase](https://images.g2crowd.com/uploads/product/hd_favicon/4e063c5c462fd4949132bd47e8f0a2f3/crunchbase.svg "Crunchbase") [ Crunchbase ](/products/crunchbase/reviews) ![AlphaSense](https://images.g2crowd.com/uploads/product/hd_favicon/0c32e6c4bc7531f6d84e9c2e33d30921/alphasense.svg "AlphaSense") [ AlphaSense ](/products/alphasense/reviews) ![Grata](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_e3c966891b576d282cd00b94d0d4d74a/grata%282%29.png "Grata") [ Grata ](/products/grata/reviews)