# CB Insights vs Crunchbase Comparison
---
## AI Generated Summary
- **G2 reviewers report** that CB Insights excels in providing **intuitive usability** , with users highlighting its ease of use and the personalized daily summaries that enhance their understanding of market dynamics. This makes it a favorite for those seeking straightforward insights without a steep learning curve.
- **Users say** that Crunchbase shines in its **robust prospecting capabilities** , particularly with its reliable dashboard and advanced filtering options. Reviewers appreciate the ability to filter by valuation and funding rounds, which is crucial for identifying potential leads in the startup ecosystem.
- **According to verified reviews** , CB Insights is praised for its **comprehensive market intelligence** , especially for startups. Users mention that it provides valuable insights into competitors and market trends, making it an essential tool for strategic planning.
- **Reviewers mention** that Crunchbase offers **frequent updates** on funding deals, which helps users stay informed about the evolving landscape of startups. This feature is particularly beneficial for those looking to track investment trends and emerging companies.
- **G2 reviewers highlight** that while CB Insights has a smaller user base, it maintains a high level of **customer satisfaction** , reflected in its strong ratings for quality of support. Users appreciate the assistance they receive, which enhances their overall experience with the platform.
- **Users note** that Crunchbase, despite its strengths, can sometimes feel overwhelming due to the volume of information available. However, its ability to export lists to Excel or CRM systems is a significant advantage for users who need to manage their data efficiently.



| | CB Insights | Crunchbase | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 16 | 405 | 
| **Largest Market Segment** | Small-Business (53.3% of reviews) | Small-Business (56.7% of reviews) | 
| **Entry Level Price** | No pricing available | $99.00 1 user Per Month | 

---
## Top Pros & Cons

### CB Insights

Pros:
- AI Technology (2 reviews)
- Competitor Insights (2 reviews)

Cons:
- Missing Information (2 reviews)
- Inadequate Filtering (1 reviews)

### Crunchbase

Pros:
- Ease of Use (33 reviews)
- Data Accuracy (28 reviews)

Cons:
- Missing Information (17 reviews)
- Outdated Information (15 reviews)

---
## Ratings Comparison
| Rating | CB Insights | Crunchbase | 
|---|---|---|
  | **Meets Requirements** | 9.0 (7 reviews) | 8.5 (305 reviews) | 
  | **Ease of Use** | 9.5 (7 reviews) | 8.7 (311 reviews) | 
  | **Ease of Setup** | Not enough data | 9.1 (107 reviews) | 
  | **Ease of Admin** | Not enough data | 8.9 (66 reviews) | 
  | **Quality of Support** | 8.7 (5 reviews) | 8.4 (201 reviews) | 
  | **Has the product been a good partner in doing business?** | Not enough data | 8.7 (58 reviews) | 
  | **Product Direction (% positive)** | 8.3 (7 reviews) | 8.1 (287 reviews) | 

---
## Pricing

### CB Insights

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

### Crunchbase

#### Entry-Level Pricing

Plan: Crunchbase Pro (Monthly)

Price: $99.00 1 user Per Month

Description: Find and prioritize opportunities with best-in-class private company data. Pro Includes:


Key Features:
- Search 4M+ private companies with full results
- Unlock all company and investor profile data, including growth signals and AI-powered insights
- Track companies with saved searches and lists, alerts, and stages

[Browse all 4 editions](https://www.g2.com/products/crunchbase/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Sales Intelligence

| Product | Score | Reviews |
|---|---|---|
| **CB Insights** | N/A | N/A |
| **Crunchbase** | 7.9/10 | 180 |

#### Data Availability

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Contact Data Availability** | Not enough data | 7.6 (142 reviews) | 
| **Company Data Availability** | Not enough data | 8.5 (163 reviews) | 
| **Industry Research Availability** | Not enough data | 8.3 (155 reviews) ✓ Verified | 
| **Technographic Data Availability** | Not enough data | 8.0 (16 reviews) | 

#### Data Accuracy

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Contact Data Accuracy** | Not enough data | 7.7 (140 reviews) | 
| **Company Data Accuracy** | Not enough data | Feature Not Available | 
| **Technographic Data Accuracy** | Not enough data | 7.6 (15 reviews) | 

#### Agentic AI - Sales Intelligence

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | 7.2 (6 reviews) | 
| **Proactive Assistance** | Not enough data | 7.3 (5 reviews) | 
| **Decision Making** | Not enough data | 7.3 (5 reviews) | 

#### Platform

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Internationalization** | Not enough data | Feature Not Available | 
| **User, Role, and Access Management** | Not enough data | 8.4 (75 reviews) | 
| **Performance and Reliability** | Not enough data | 8.6 (99 reviews) | 
| **Reporting/Dashboards** | Not enough data | Feature Not Available | 
| **Mobile User Support** | Not enough data | 7.5 (63 reviews) ✓ Verified | 
| **APIs** | Not enough data | 7.6 (54 reviews) | 

#### Features

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Lead Builder** | Not enough data | 8.2 (106 reviews) | 
| **Integration to CRM/Marketing Automation** | Not enough data | 7.7 (84 reviews) | 
| **Data Cleaning/Enrichment** | Not enough data | 7.6 (96 reviews) ✓ Verified | 
| **Data Segmentation/Filtering** | Not enough data | 8.3 (121 reviews) ✓ Verified | 
| **Search** | Not enough data | 8.7 (159 reviews) ✓ Verified | 
| **News/People Alerts** | Not enough data | 8.2 (123 reviews) ✓ Verified | 
| **Connections** | Not enough data | Feature Not Available | 
| **Reporting** | Not enough data | Feature Not Available | 
| **Messaging** | Not enough data | 7.4 (76 reviews) | 

### Financial Research

| Product | Score | Reviews |
|---|---|---|
| **CB Insights** | N/A | N/A |
| **Crunchbase** | 8.1/10 | 10 |

#### Financial Information

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Data Visualization** | Not enough data | 8.3 (10 reviews) | 
| **Document Search** | Not enough data | 8.0 (9 reviews) | 

#### Analysis

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Financial Analysis** | Not enough data | 8.5 (9 reviews) | 
| **Charting** | Not enough data | 8.2 (10 reviews) | 
| **Risk Analysis** | Not enough data | 7.6 (9 reviews) | 
| **Document Annotation** | Not enough data | 7.8 (9 reviews) | 
| **Collaboration** | Not enough data | 7.2 (9 reviews) | 

#### Market News

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Alerts and Monitoring** | Not enough data | 8.7 (9 reviews) | 
| **Market Information** | Not enough data | 8.5 (9 reviews) | 
| **Market News** | Not enough data | 8.9 (9 reviews) | 

#### Platform Basics

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Mobility** | Not enough data | 7.8 (9 reviews) | 
| **Interoperability** | Not enough data | 7.7 (8 reviews) | 

#### Agentic AI - Financial Research

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Multi-step Planning** | Not enough data | Not enough data | 

### Data Exchange Platforms

| Product | Score | Reviews |
|---|---|---|
| **CB Insights** | N/A | N/A |
| **Crunchbase** | 8.2/10 | 34 |

#### Exchange Functions

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Data Transmission** | Not enough data | 7.9 (25 reviews) | 
| **Data Normalization** | Not enough data | 7.7 (24 reviews) | 

#### Data as a Service

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Market Data Acquisition** | Not enough data | 8.4 (30 reviews) | 
| **Industry Data Acquisition** | Not enough data | 8.3 (31 reviews) | 
| **Source Data Acquisition** | Not enough data | 8.2 (29 reviews) | 
| **Targeted Data Acquisition** | Not enough data | 8.7 (30 reviews) | 

#### Management

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Source and Destination Selection** | Not enough data | Feature Not Available | 
| **Solution Integration** | Not enough data | 8.1 (26 reviews) | 
| **Reporting and Visualization** | Not enough data | 8.0 (27 reviews) | 
| **Data Governance** | Not enough data | Feature Not Available | 

### Market Intelligence

| Product | Score | Reviews |
|---|---|---|
| **CB Insights** | N/A | N/A |
| **Crunchbase** | 7.8/10 | 135 |

#### Data collection

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Natural Language Processing (NLP)** | Not enough data | Feature Not Available | 
| **Data Sources** | Not enough data | 8.0 (115 reviews) ✓ Verified | 
| **Custom Research Sources** | Not enough data | 8.2 (104 reviews) ✓ Verified | 
| **Lead Enrichment** | Not enough data | 7.8 (102 reviews) | 
| **Advanced Data Collection** | Not enough data | 8.0 (105 reviews) ✓ Verified | 

#### Segment Trending

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Web** | Not enough data | 7.8 (93 reviews) | 
| **Social** | Not enough data | Feature Not Available | 
| **Benchmarks** | Not enough data | Feature Not Available | 
| **Finance ** | Not enough data | 8.2 (99 reviews) | 

#### Analysis

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Custom Dashboards** | Not enough data | 7.7 (86 reviews) | 
| **Reports** | Not enough data | 7.8 (85 reviews) ✓ Verified | 
| **Integrations** | Not enough data | Feature Not Available | 

#### Platform

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Search** | Not enough data | 8.5 (124 reviews) ✓ Verified | 
| **User, Role, And Access Management** | Not enough data | 8.3 (96 reviews) ✓ Verified | 
| **Mobile User Support** | Not enough data | 6.9 (73 reviews) ✓ Verified | 
| **Alerts** | Not enough data | 7.8 (93 reviews) ✓ Verified | 
| **Collaboration** | Not enough data | 7.6 (69 reviews) ✓ Verified | 
| **Compliance** | Not enough data | 7.6 (74 reviews) | 

#### Agentic AI - Market Intelligence

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Cross-system Integration** | Not enough data | 7.7 (5 reviews) | 
| **Proactive Assistance** | Not enough data | 7.3 (5 reviews) | 

### Data as a Service (DaaS)

| Product | Score | Reviews |
|---|---|---|
| **CB Insights** | N/A | N/A |
| **Crunchbase** | 8.2/10 | 35 |

#### Data Management

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Data Migration** | Not enough data | 8.3 (26 reviews) | 
| **Managing Data** | Not enough data | 8.3 (29 reviews) | 
| **Secured Data Storage** | Not enough data | 8.0 (27 reviews) | 

#### Data as a Service

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Self-Service Isights** | Not enough data | 8.3 (27 reviews) | 
| **DaaS Quality** | Not enough data | 8.5 (31 reviews) | 

#### Architecture

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Data Fabric Creation** | Not enough data | 7.6 (26 reviews) | 
| **DaaS Architecture** | Not enough data | 8.1 (26 reviews) | 

### Marketing Account Intelligence

| Product | Score | Reviews |
|---|---|---|
| **CB Insights** | N/A | N/A |
| **Crunchbase** | 7.9/10 | 55 |

#### Agentic AI - Marketing Account Intelligence

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 

#### Lead Intelligence

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Market Insights ** | Not enough data | 8.2 (51 reviews) | 
| **Account-level Insights ** | Not enough data | Feature Not Available | 
| **Lead Analysis ** | Not enough data | 7.6 (45 reviews) | 

#### Lead Management

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Segmentation ** | Not enough data | 8.2 (47 reviews) | 
| **Predictive Scoring ** | Not enough data | Feature Not Available | 
| **Account Identification ** | Not enough data | 8.0 (44 reviews) | 

#### Marketing Campaigns

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Omni-Channel Tracking ** | Not enough data | Feature Not Available | 
| **Revenue Planning ** | Not enough data | Feature Not Available | 
| **Media Attribution ** | Not enough data | Feature Not Available | 
| **Opportunity Timeline ** | Not enough data | Feature Not Available | 
| **Customization ** | Not enough data | Feature Not Available | 

#### Data Availability - Marketing Account Intelligence 

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Technographic Data Availability** | Not enough data | 7.6 (7 reviews) | 

#### Data Accuracy - Marketing Account Intelligence 

| Feature | CB Insights | Crunchbase | 
|---|---|---|
| **Technographic Data Accuracy** | Not enough data | 7.6 (7 reviews) | 

---
## Categories
**Shared Categories (3):** [Data as a Service (DaaS) Software](https://www.g2.com/categories/data-as-a-service-daas), [Financial Research Software](https://www.g2.com/categories/financial-research), [Market Intelligence Software](https://www.g2.com/categories/market-intelligence)


**Unique to Crunchbase (3):** [Data Exchange Platforms](https://www.g2.com/categories/data-exchange-platforms), [Marketing Account Intelligence Software](https://www.g2.com/categories/marketing-account-intelligence), [Sales Intelligence Software](https://www.g2.com/categories/sales-intelligence)


---
## Reviewer Demographics

### By Company Size

| Segment | CB Insights | Crunchbase | 
|---|---|---|
| **Small-Business** | 53.3% | 56.7% | 
| **Mid-Market** | 13.3% | 28.8% | 
| **Enterprise** | 33.3% | 14.5% | 

### By Industry

#### CB Insights

- **Media Production:** 13.3%
- **Venture Capital & Private Equity:** 6.7%
- **Retail:** 6.7%
- **Real Estate:** 6.7%
- **Marketing and Advertising:** 6.7%
- **Market Research:** 6.7%
- **Management Consulting:** 6.7%
- **Insurance:** 6.7%
- **Human Resources:** 6.7%
- **Health, Wellness and Fitness:** 6.7%
- **Other:** 26.7%

#### Crunchbase

- **Computer Software:** 19.3%
- **Information Technology and Services:** 17.0%
- **Marketing and Advertising:** 8.8%
- **Staffing and Recruiting:** 5.9%
- **Financial Services:** 5.7%
- **Venture Capital & Private Equity:** 4.1%
- **Market Research:** 2.6%
- **Internet:** 2.3%
- **Management Consulting:** 2.3%
- **Computer & Network Security:** 2.1%
- **Other:** 29.9%

---
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---
## Top Discussions

### CB Insights

No discussions available for this product.

### Crunchbase

- Title: [How does it integrates with Hubspot?](https://www.g2.com/discussions/how-does-it-integrates-with-hubspot) — 3 comments, 1 upvote *(includes official response)*
  > **Top comment:** "Hi Alejandro! Thanks for sharing your feedback. We currently offer a CRM integration with Salesforce for Crunchbase Pro and Enterprise customers. Through our..."
- Title: [How much does crunchbase cost?](https://www.g2.com/discussions/how-much-does-crunchbase-cost) — 2 comments *(includes official response)*
  > **Top comment:** "Crunchbase has three paid plans: Starter, Pro and Enterprise.

1. Crunchbase Starter - $29 / user / month, billed annually
2. Crunchbase Pro - $49 / user..."
- Title: [Is crunchbase any good?](https://www.g2.com/discussions/is-crunchbase-any-good) — 2 comments
  > **Top comment:** "Crunchbase is definitely a good tool for in-depth inspection of companies and individuals in the business world. The contact details are also a useful..."
- Title: [What is Crunchbase used for?](https://www.g2.com/discussions/what-is-crunchbase-used-for) — 1 comment
  > **Top comment:** "Personally, I use crunchbase to check a certain company's position, and financial backround like total funding. "
- Title: [What is crunchbase pro?](https://www.g2.com/discussions/what-is-crunchbase-pro) — 1 comment
  > **Top comment:** "Advanced search capabilities, CRM integration, etc "

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/cb-insights-cb-insights-vs-crunchbase)